Balenciaga's Self-Made Mess: Did They Mean for This to Happen??

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  • Опубліковано 1 гру 2022
  • Balenciaga's Christmas gifting campaign & Spring-Summer 2023 collab' campaign with Adidas have caused a public outcry. Who is responsible? Let's look at the facts.
    Erratum: at 14'53, I meant to say "out of control", not "out of proportions". Important correction, as I do not think the public is overreacting on this. Such behaviors, especially from brands with high visibility, should not exist.
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КОМЕНТАРІ • 6 тис.

  • @diannalove1
    @diannalove1 Рік тому +5569

    Your background knowledge about the various actors and levels of responsibility adds a lot of much-needed nuance to this discussion.. Very very valuable and well-executed content. Thank you, Justine!!

    • @justineleconte
      @justineleconte  Рік тому +133

      Thank you!

    • @kristahand
      @kristahand Рік тому +93

      Diana ~ I completely agree. Justine is a beautiful soul with a pure heart and much wisdom!

    • @anniinglucksdorf960
      @anniinglucksdorf960 Рік тому +98

      That is what I wanted to write! The way you layed it out, Justine, made it so much more impactfull and also very much inexcusable! Thank you for calling them out in such a sophisticated way! Thank you for speaking up!

    • @IEVAKambarovaite
      @IEVAKambarovaite Рік тому +62

      Couldn't agree more. This was so interesting to watch. A very informative video

    • @elinannestad5320
      @elinannestad5320 Рік тому +46

      yes - it's like having a friend on the inside.

  • @tryphenasparks
    @tryphenasparks Рік тому +3363

    It's crazy the amount of darkness and depravity you can get away with simply by calling it edgy.

    • @rosannahunt3897
      @rosannahunt3897 Рік тому +53

      Oh, you are not wrong!

    • @IFANWY
      @IFANWY Рік тому +21

      right

    • @jacquiedls
      @jacquiedls Рік тому +28

      like what? they're literally not getting away with it and getting mega-cancelled (as they should) and losing a ton of money.... so you can't say they they are getting away with it

    • @pamelaolson5614
      @pamelaolson5614 Рік тому +68

      @J Well it's getting harder for them to get away with it now thanks to people like Matt Walsh bringing it to people's attention.

    • @CristinaArriolaart
      @CristinaArriolaart Рік тому +69

      And now they call satanism art

  • @applecrumble8625
    @applecrumble8625 Рік тому +1434

    “Can we please stop thinking that any press is good press and leave children out of it?” 100% agree with you. Thank you for the tone you struck in this video 👍🏼

    • @ayoolukoga9829
      @ayoolukoga9829 Рік тому +2

      But whoso shall offend one of these little ones which believe in me, it were better for him that a millstone were hanged about his neck, and that he were drowned in the depth of the sea. Matthew 18:6

    • @annabizaro-doo-dah
      @annabizaro-doo-dah Рік тому +8

      Perfectly articulated. Bravo.

    • @elettramia6380
      @elettramia6380 Рік тому

      They didn’t do this because they cared about good or bad press they did it because being open about your life style is the way of satanism. They believe if they make you aware of their evil they can not be spiritually held accountable because when you know about their evils that makes you willing.

    • @pampire13
      @pampire13 Рік тому +8

      The "refugee" campaign was the same as the "trash" one? That made me viscerally angry. They deserve cancellation.

    • @nataliam9764
      @nataliam9764 Рік тому +7

      “Any press is good press” must be a statement from people who are only good at washing dishes. People in the Advertising industry think otherwise. It’s a ridiculous statement for us.

  • @ladyanterella
    @ladyanterella Рік тому +430

    As a fashion designer, I completely agree with you! All the little things you see on a photoshoot have to be approved. And the most bizarre is Balenciaga saying they didn't approve the models being children! The choice of models is one of the most important parts of the process of the campaing, as they will be the "faces" of the brand. Poor excuses!

    • @ckl5590
      @ckl5590 Рік тому +17

      There’s a movement by the extreme in our society to outright lie. Too many people would rather write this all off as a mistake than really LOOk at what is happening.

    • @SirenASMR_
      @SirenASMR_ Рік тому +11

      Companies who lie think no one notices . The owner needs to be jailed

    • @Usernamesarelame378
      @Usernamesarelame378 Рік тому

      GOOD POINT. so many glaring holes in their “explanation”

    • @index7989
      @index7989 Рік тому +8

      Why does this even surprise you Balenciaga.. it's hidden in plain sight. Ba'al Enci Aga... In Latin is means Ba'al is King.
      Don't bury your head in the sand.

    • @thisisnotascreename
      @thisisnotascreename Рік тому +4

      @@index7989 I know this is irrelevant to the discussion as I am equally angry at their behavior, but as a specialist I'll say: that is not Latin at all. It doesn't mean anything.
      Still, to hell with them.

  • @GhostofMrsMuir1443
    @GhostofMrsMuir1443 Рік тому +1513

    In my view, Ballenciago was testing the waters. How close are we to getting the public to accept pedophilia and child abuse? So they’ll back off for now. But they will be back. This will end in violence either against children or against those perpetrate these atrocities. If we look at culture now vs even 10 years ago, we see an accelerating trend of increased depravity. Thank you, Justine, I appreciate your remarks.

    • @josipag2185
      @josipag2185 Рік тому +75

      You do get that for thousands of years, teen girls of 13 years were sold, or gave to get married? So, you have extra even in that comparation. Yes, I know, people lived much shorter, but anyhow. It is not that chilreen abuse is a new thing under the sun. It was done trought whole human history.

    • @mizzury54
      @mizzury54 Рік тому +68

      Give it a rest. Your suggestion is absurd. This is just an ill conceived marketing campaign that backfired in a big way. There is no larger nefarious plan to normalize pedophilia and it's dumb to suggest it.

    • @lordsneed9418
      @lordsneed9418 Рік тому +37

      well said carmen, I think it's the same thing

    • @lordsneed9418
      @lordsneed9418 Рік тому +34

      @@josipag2185 you're saying things that are true but a little more context should be added or else it might be misleading. having an arranged marriage to a young girl in order to unite your two families, waiting until she is of age, then staying married with her throughout her life, is very different to how a pdf-file (I can't spell the word properly or else youtube will hide the post) will groom a child outside of marriage, defile her or him before she is of age, then get rid of him or her without taking any responsibility when he or she gets too old or gets pregnant before finding another child and ruining their life.
      Secondly, yes child slaves were abused in the past and weren't protected or taken responsibility of like child brides were, however in most cultures, slaves were typically taken from an enemy group that you were at war with and whose welfare your group did not care about. IT would be a more new thing if it were to become normalised for a culture to abuse its own children, which is what academic "queer theorists" like the man called "the Godfather of Queer Theory" , Foucault, Gail Rubin who wrote the founding document of queer theory and many others have advocated.

    • @Deadline_83930
      @Deadline_83930 Рік тому

      @@mizzury54 not the pedophile defending other pedophiles, you poor pathetic sick man 😂

  • @lyledeyounges1276
    @lyledeyounges1276 Рік тому +1527

    I hope they don't recover from this. Some things are unforgivable.

    • @andromedamaxima1543
      @andromedamaxima1543 Рік тому +51

      me too i hope it vanishes without trace from the face of the earth

    • @ellencoleman4604
      @ellencoleman4604 Рік тому +66

      The most important thing is that other companies need to see there are negative consequences so they don't try anything similar.

    • @louiseleite3866
      @louiseleite3866 Рік тому +1

      This is just the beginning. Everything's in place to make pedophilia legal and normal.

    • @goyonman9655
      @goyonman9655 Рік тому +16

      @@ellencoleman4604
      So they can hide it more cleverly

    • @leighleigh8725
      @leighleigh8725 Рік тому

      Then the adults are shot in an attorneys office because when children try to call police and have their families charged with abuse they are dismissed and ignored because GOD IS SOOOOO GOOD AND LOVES TO SUPPORT PEDOPHILE PARENTS 🤪🤪🤪🤪🤪🤪🤪🤪🤪

  • @issarob
    @issarob Рік тому +2066

    Subtle hints of pedophilia have been seen in entertainment/ads etc for a very long time. I think child actors know more than anyone how disgusting the entertainment industry truly is. I suppose it's no surprise this can extend into the fashion industry since they intermingle often. Balenciaga made the "mistake" of throwing it in our faces very boldly, as if to say "yes this is happening, and there's nothing you can do about it." Maybe they didn't expect THIS much outrage? Not sure what they though they could gain other than attention.

    • @bluenorth3965
      @bluenorth3965 Рік тому +53

      Subtle?

    • @bluenorth3965
      @bluenorth3965 Рік тому +50

      As on what they thought they could gain other than attention... I think small hue mans were being advertised, in addition to the plush bags.

    • @katebretusch3752
      @katebretusch3752 Рік тому +47

      Or maybe they know very well we can't do nothing to them

    • @HereDiianas
      @HereDiianas Рік тому +32

      @@katebretusch3752 We can, but they know people who can boycott their brands won't.

    • @ninie6156
      @ninie6156 Рік тому +1

      Hmmm... they just can't prevent themselves from leaving open clues about what they are... this is one trait of the devil's (s)pawns. This statement works wether you take it literally of figuratively.
      The more time passes, the more obvious they are. Probably because the rot has become so prevalent in our societies.

  • @olliebee2835
    @olliebee2835 Рік тому +85

    What about the parents of those kids? How can they let this happen? The agencies? How can anyone work with children let this happen ? It turns my stomach. If I was a photographer and this was my assignment not only I would refuse to do it but also I would be fighting all those people, then taking action to stop them. I hope they all crumble down to nothing. Thank you for making this video.

    • @achannelforlife6263
      @achannelforlife6263 Рік тому +15

      People sell their souls to the devil.

    • @olliebee2835
      @olliebee2835 Рік тому +5

      @@achannelforlife6263 and their kids apparently 😔 so sad

  • @damsel72
    @damsel72 Рік тому +29

    So, who is really behind this ad? Why haven’t “they” been exposed? Seems like this disturbing story has been swept under the rug. Excellent video 👍

  • @lisab.3091
    @lisab.3091 Рік тому +1894

    As a former marketing executive for several luxury brands, this is 100% accurate. The client and agency have multiple layers of approval and consent built into the preproduction, production and post production of every advertising product. There is no such thing as a "one off". I have been a on both the client/brand and agency teams on sets for print and broadcast advertising and NOTHING escapes the eyes of the responsible party, which is always and inescapably the client. "The edgy photographer made me do it" or "the stylist did it without my knowledge" are excuses which simply do not pass the smell test. It just does not happen.

    • @TK-fd3qt
      @TK-fd3qt Рік тому +27

      thank you!

    • @lisabarker558
      @lisabarker558 Рік тому +21

      From Lisa B to another Lisa B Thank you !

    • @sbssgurlsbssgurl9744
      @sbssgurlsbssgurl9744 Рік тому +8

      Truth

    • @justinewhite-hadley3138
      @justinewhite-hadley3138 Рік тому +10

      I figured! Thank u for sharing!

    • @tkraid2575
      @tkraid2575 Рік тому +37

      Their excuses sound like people trying to wash their hands clean of responsibility, because honestly, the people involved could be accused of child pron/pedophilia because of their photo concept.

  • @tsapenkopolina
    @tsapenkopolina Рік тому +146

    That position when a child lies on a sofa is the most disturbing… it almost looks as a child sedated and being prepared for something awful to happen to him… he is vulnerable and helpless like SO MANY pedophiles like to see them. This was NOT an accident. And a person (or people) who came up with this concept DEFINITELY watched a lot of child pornography - at least, “soft core.”

    • @christiana_mandalynn
      @christiana_mandalynn Рік тому +26

      You are absolutely right…. I feel like throwing up . This is so disturbing

    • @GholaTleilaxu
      @GholaTleilaxu Рік тому

      You write from experience, Polina?

    • @SimpleLifeAlways81
      @SimpleLifeAlways81 Рік тому +17

      @@GholaTleilaxu she’s writing from our observation.

    • @Beachbby850
      @Beachbby850 Рік тому +14

      This is accurate. Even the setting, having dishes under the couch as if the child hasn’t left the room, having wine glasses as if the child was under the influence-this is what they do to CSEC children. We live in a very dark world

    • @CreatingwithG
      @CreatingwithG Рік тому +3

      Yes, this photo made me sick the most!

  • @kelliez9991
    @kelliez9991 Рік тому +40

    Thank you so much for exposing the total depravity, erroneous conscience and poor judgment in this brand. This is not the bad decision of one or two people. This campaign was approved by a multitude of sick minds before being printed.

  • @jenmdawg
    @jenmdawg Рік тому +218

    Your assessement is spot on. I was a producer (commercials and still) for many years and the ONLY way this campaign happened was due to a tyrant with too much power, people scared of losing their jobs and a lot of money.

    • @DJLordShango
      @DJLordShango Рік тому +19

      So one guy(who you assume exist with all this power) got even other brands like Adidas. Bowing to his power 🤔🤔 why is there multiple level of board approval then ???
      See that’s what’s dangerous. Is people constantly making excuses for those WELL PLANED events of photo shoots. Their is clearly a group well installed that made sure this was going to happened
      And I believe they even knew they was going to be a back lash

    • @MoneyStrategiesSOULutions
      @MoneyStrategiesSOULutions Рік тому +1

      fact

    • @index7989
      @index7989 Рік тому +5

      Why does this even surprise you Balenciaga.. it's hidden in plain sight. Ba'al Enci Aga... In Latin is means Ba'al is King.
      Don't bury your head in the sand.

    • @elle5081
      @elle5081 Рік тому +1

      @@index7989I never saw it that way - Ba’al is king. Meaning of Ba’al - Baal, god worshipped in many ancient Middle Eastern communities, especially among the Canaanites, who apparently considered him a fertility deity and one of the most important gods in the pantheon. 😮

    • @Ice_Karma
      @Ice_Karma Рік тому +3

      @@index7989 Ba'al is the name of a _god_ of the Phoenicians and Canaanites in _Hebrew,_ not Latin. The _Latin_ word for king is _rex._

  • @rallyrally
    @rallyrally Рік тому +292

    I work in marketing and this is exactly what I said when I saw balenciaga’s horrible apology that made it sound like this campaign accidentally happened without their knowledge 🙄 just horrible

    • @LadyVandMrT
      @LadyVandMrT Рік тому +37

      It's gaslighting, really, on a massive scale

    • @almawilliams9923
      @almawilliams9923 Рік тому +22

      And they removed the old pics and put new ones and if you look closely there is a Demon and blood in the supposed child's drawings in the background, this is so sad.

    • @vkngwmn6636
      @vkngwmn6636 Рік тому +17

      anyone in business smelled that B.S. miles away

    • @spidernymph8964
      @spidernymph8964 Рік тому +2

      I don't see how any apology could make them come back from what they did.

    • @Cami9325
      @Cami9325 Рік тому +3

      Right I work in marketing too and a lot of people including important people have to approve even for one email campaign so what about a marketing campaign like that…

  • @Wandertheworldwithme
    @Wandertheworldwithme Рік тому +441

    This childhood sexual abuse issue is a literal nightmare from hell. Thank you for discussing this problem.

    • @lisabarker558
      @lisabarker558 Рік тому +5

      This is bringing the " Elephant in the room topic. abuse 😥of the Children ! I support O.U.R. Operational Underground Railroad!.

    • @pollysshore2539
      @pollysshore2539 Рік тому

      @@lisabarker558 O.U.R has one purpose and that is pandering to conspiracy theorists who demand child savior porn, hurting children in the process.

    • @lisabarker558
      @lisabarker558 Рік тому +1

      @@pollysshore2539 Thank you, For yiur response. Come to think about O.U.R
      cause. 🤔 how did you hear of them? I had to turn off my notifications for donations🙄

    • @pollysshore2539
      @pollysshore2539 Рік тому

      @@lisabarker558 Pardon my edits. I’m on my cell phone and it’s old and fussy. I can’t tell what I need to correct until I post my comment and can read/see it in full.

    • @pollysshore2539
      @pollysshore2539 Рік тому

      @@lisabarker558 Unfortunately many groups in America that claim to save trafficking victims do nothing more than set up art workshops and sell the drawings/cards of trafficking victims to make money for their organization. As if this does anything to assist women in poverty who are being exploited by a third party, and are looking for a way out of the situation.
      *I’ve talked to several women who were previously engaged in prostitution, or are currently engaged in it, over the years. Several have been in situations where they engaged in prostitution of their own free will. They controlled and managed every aspect of it (there are many that have always controlled every aspect themselves but there are different realities for several people). They have also been in situations where they were manipulated and coerced by someone else who controlled everything and took all the money.
      This is a group that is looked down on and spat on by many. Few do anything to actually help them. Few did anything to actually help some of them when they started out as teen runaways on the streets.
      O.U.R falsely claims they are selling cards made my trafficking victims to line their own pockets.

  • @gibberishboner8776
    @gibberishboner8776 Рік тому +14

    Finally someone who demonstrates a deep understanding and knowledge of this matter, presenting analysis in a clear and intelligent way, without overly imposing personal moral or religious beliefs.

  • @joanneblack7697
    @joanneblack7697 Рік тому +85

    I worked in photography a while back. There's no way an ad for a big brand like this would make it to print "by accident".
    Even when we photographed "boring" straightforward catalog stuff, there were many people hovering around making sure it was what they wanted.

    • @dynamicduo222
      @dynamicduo222 Рік тому

      never forget chris cornell + chester bennington + avicii + princess diana + isaac kappy

  • @cloud8315
    @cloud8315 Рік тому +584

    What disturbs me is the parents allowing this to go on🤨

    • @Cali__Mom88
      @Cali__Mom88 Рік тому +77

      One of the parents of one of those kids is all 💯 defending Balenciaga. THAT SAYS A LOT! poor kid.

    • @greasy8394
      @greasy8394 Рік тому

      @@Cali__Mom88 One rule of satanism is that you have to sacrifice your first born child to achieve immortality. They really believe this ish.

    • @beverlywaits7663
      @beverlywaits7663 Рік тому +14

      Exactly 🤔😔🙏🏾

    • @aaloha2902
      @aaloha2902 Рік тому +23

      It’s called Willful Blindness: turning a blind eye to the truth in order to feel safe(r), avoid conflict, reduce anxiety, TO PROTECT PRESTIGE

    • @mizzury54
      @mizzury54 Рік тому

      @@aaloha2902 What truth is that? Your made up "truth"?

  • @heyitsjayjay2809
    @heyitsjayjay2809 Рік тому +334

    “Balenciaga made their bed not once, but twice.” I whole-heartedly agree with this. They knew what they did wrong, and they did it again. Very upsetting. Thank you so much for explaining the process to us and for speaking about this!

  • @aaloha2902
    @aaloha2902 Рік тому +89

    Thank you for calling out the BS by sharing how many layers of consent there’s been in this ‘campaign’. Even when they’ll hang someone lower on the ladder out to dry legally, we should hold the others accountable collectively.
    As a child I was always completely dumbfounded how many adults preferred keeping a blind eye and not stand up for us kids.

  • @nikkil764
    @nikkil764 Рік тому +136

    I was so angered by what they did I threw out my Balenciaga perfume. I was glad I decided not to buy their bag because I would have taken it back. Child abuse isn’t trendy or a joke. No one believes that everyone in management didn’t have approval.

    • @kathymcmc
      @kathymcmc Рік тому +12

      I'm proud of you. I wish you had filmed a video pouring it out and telling B to F off.

    • @dianetanner1880
      @dianetanner1880 Рік тому

      It's been going on for centuries....child abuse. When people find out the extent of it, they will be traumatized.

  • @texasred2702
    @texasred2702 Рік тому +450

    I'm no fashion expert but I remember someone on a show about the fashion industry talking about how it was a closed little world that sheltered individuals who would be considered freaks elsewhere. He said something along the lines of, when you first go in the monkey cage, you're shocked by the smell, then as you become desensitized you don't notice the smell anymore, until you're reminded by people who aren't desensitized. These are people who live in the monkey cage, 24/7.

    • @Susurro
      @Susurro Рік тому +5

      I think you mean it shelters the depraved dregs of society. No one who puts this much effort into stylizing evil is uninvolved in it.
      To come up with such a pedophilic ad campaign says: high level leaders in our company are pedophiles. People with no interest in cannibalism do not make cannibalism-themed ad campaigns.
      Balenciaga just showed us who they really are. And are now backpedaling because to their shock, even though similar darkness and evil has been fed to the public mind through media, we're still not degenerate enough to tolerate implied child sexual abuse. A saavy police force would start investing executives within the company immediately.
      Like that Pizzagate thing. There used to be a website with photos of the art collections of the some of the people accused. The "art" was utterly depraved and extensively featured children in disquieting sexualized settings. One look made me think: no non- child abuser would own stuff like this. You find out someone bought art like that, you start searching for where they buried their child victims' bodies.

    • @dcollins4679
      @dcollins4679 Рік тому +20

      They want us all to not notice the smell of the cage we're in.

    • @feelyoung79
      @feelyoung79 Рік тому +26

      @@dcollins4679 yes.. this was exposed on purpose. Funny how people were burning their balenciaga and with a guick search you'll find out what that name actually means. Watch a clip from American Horror Story where a witch dies by fire at the stake.. she yells out balenciaga which can be looked at as a sacrificial move hence forth whats happening now. Was it by chance or anouncement??

    • @thecoldglassofwatershow
      @thecoldglassofwatershow Рік тому +7

      Good description of the Circus side show that is fashion.

    • @marias-i3333
      @marias-i3333 Рік тому +6

      It really made me wonder if the people involved in the creation of the Balenciaga photoshoots are all so used to treating children and models and child models like props that it doesn't even occur to them that they could be causing harm

  • @isotopiary
    @isotopiary Рік тому +593

    Well said Justine. It’s shocking for the worst possible reasons. The arrogance to think that they could get away with this is breathtaking.

    • @hopegold883
      @hopegold883 Рік тому +13

      Except they didn’t think they could get away with it. They expected exactly what’s happening. The name of the designer is in a ton of soc med posts, not just the seasonal shows, etc.

    • @lostundgefunden8023
      @lostundgefunden8023 Рік тому +4

      @@hopegold883 Exactement. This ad campaign is either sheer stupidity or brilliance.

    • @purpurina5663
      @purpurina5663 Рік тому

      They are getting away with it, because the social media posting will go away and there will be no real consequences for those involved.

    • @amydevol8224
      @amydevol8224 Рік тому +6

      @@hopegold883 Unfortunately, I believe you are correct. Going forward thinking that "there is no such thing as bad publicity", they may have intended at least SOME of this backlash fallout, but it is up to the rest of us to show how truly unacceptable this type of "art" is.

    • @isotopiary
      @isotopiary Рік тому +3

      @Hope Gold you’re right. It was brazen to put it mildly. Needless to say the backlash is glorious and they’ve well and truly ‘pissed on their chips’ as they say here in the north of England.. I shall continue to not buy their clothes with even more passion.

  • @JuanCarlos-jl4kb
    @JuanCarlos-jl4kb Рік тому +2

    It is beyond my undestanding why there's people who pay fortunes for the garbage produced by "high-end" brands. Price do NOT determine quality or beauty.

  • @TheKonchesky
    @TheKonchesky Рік тому +16

    I had never heard of Kering or Balenciaga before. So if they just wanted exposure they definitely got it. I am glad I found your video. Thank you for thoughtful discussion of this matter.

  • @adira24
    @adira24 Рік тому +2391

    There is no excuse for the widespread pedophilia in the fashion industry and more importantly in Hollywood. Everyone is at fault for this, there is no way they did not know or realize this “error”. With the rise of the internet and social media, children now more than ever are not safe. Going forward I hope people no longer shop from this brand. Thankyou for speaking out on this 💕

    • @canesugar911
      @canesugar911 Рік тому +15

      Who is everyone that is responsible for this?

    • @yuordreams
      @yuordreams Рік тому +5

      Children in reality are safer than ever in normal spheres. It's when children are ALREADY being exploited through work that they are directly exposed to adult situations. While I agree that Hollywood seems inherently pedophilic because of their obsession with youth and the Ingenue, children should not be working, full stop.

    • @pegapage9603
      @pegapage9603 Рік тому +18

      Did you see the video to the end?

    • @canesugar911
      @canesugar911 Рік тому +14

      @@SG-df9er sure jan.🙄

    • @adira24
      @adira24 Рік тому +105

      @cane sugar find something better to do than argue on a UA-cam video comment. The entire world is responsible for children as they are innocent and cannot be responsible for themselves, and that means that every single one of us is responsible for their safety.

  • @PaulaJenkins
    @PaulaJenkins Рік тому +853

    Thank you for sharing this. I've also been a project manager in big ad agencies, and I've been a part of many photo shoots. The level of planning at shoots for campaigns, and in post, is down to the pixel (literally). There is no way that the brand did not know about this or understand what was going on, and no way they didn't know that the nuances of one campaign crossed over to the next shoots. It's planned. The photos of the kids are just vile, and suggestive on way too many levels. I don't understand how the parents let their kids be a part of any of the shoots. The parents would have had to sign consent forms, and waivers. Generally, we would send the concepts and storyboards when casting a minor. Also worth mentioning is that nearly every shoot and campaign we did had to go through legal, because there's too much at stake as far as trademark / copyright / reputation. They either didn't involve legal or just didn't care what their legal team said.

    • @justineleconte
      @justineleconte  Рік тому +86

      Exactly…

    • @nyahanan
      @nyahanan Рік тому +40

      If the payment for this child model is high enough, then many parents would not bother the whole set. This extra income for a family with their children as models is highly appreciated!

    • @asmrhawaii
      @asmrhawaii Рік тому +58

      @@nyahanan the parents are culpable too.

    • @ec1222
      @ec1222 Рік тому +21

      Thank you for saying this, especially from a knowledgeable perspective.

    • @gummy5862
      @gummy5862 Рік тому +43

      @@asmrhawaii A lot of models are actually from impoverished countries like those in Latin America or Eastern Europe. It's either you throw your child into someone's spank bank or your family doesn't eat. It's not something I support, but I feel like that bit of nuance is important to note.

  • @pollekem6459
    @pollekem6459 Рік тому +3

    It is scary to realize how many individual people had to approve of these things and not having the moral compass to see it is not ok

  • @camilaxcastillo
    @camilaxcastillo Рік тому +2

    Today news have been posted on Instagram claiming Balenciaga will be showing a new collection in Paris Fashion Week on March 5, 2023!!!!
    But the worse is they are still with THE SAME CREATIVE DIRECTOR DEMNA GVESALIA 😱😠😡!!!!!!!!… And I suppose the same team that has worked with him during the extremely disturbing things that happened last year!!!!
    so it’s business as usual????!!!! Wtf😢

  • @freedomluver9986
    @freedomluver9986 Рік тому +611

    This is totally vile and disgusting. Any celebrities still attached to the brand are morally bankrupt.

    • @nuthinbutlove
      @nuthinbutlove Рік тому +30

      True, but sadly we live in a world where some celebrities make choices on fame and fortune rather than morals. If it were me I wouldn't even have one in my closet at this point. I'm positive that if you walk into any celebrities closet right now you'll find an entire section dedicated to Balenciaga. And while they may not purchase anything new until this all blows over they'll still hold onto anything they already have because, after all, it is Balenciaga and holds status in their world 😒

    • @penelope7397
      @penelope7397 Рік тому +36

      @@nuthinbutlove that's why u r not the celebrity. They need people with no morals to INFLUENCE mases and make new normal

    • @JustMe-vs1kj
      @JustMe-vs1kj Рік тому +1

      This won’t be the first or the last time celebrity will openly support pedophilic behaviour

    • @angelirohival6270
      @angelirohival6270 Рік тому +26

      They are. But most people don’t care because they are morally corrupt themselves. People will still buy the brand, see the movies,etc.

    • @nuthinbutlove
      @nuthinbutlove Рік тому +4

      @@angelirohival6270 absolutely!!

  • @elenmishi3434
    @elenmishi3434 Рік тому +493

    Strange time they choose for such schemes. Difficult to believe that it's just a mistake.

    • @justineleconte
      @justineleconte  Рік тому +102

      Exactly!

    • @noracharles9366
      @noracharles9366 Рік тому +62

      It's NOT. These ads are approved from the top down

    • @luzdeld
      @luzdeld Рік тому +3

      So, what it is ? Why nobody say it? Time ago news had show rich people going to some places ( island) to abuse children. Dont forget Epstein case. That its the horrible reality. they are putting in our faces while they are smiling ( sorry my english its no my mother tong)

    • @asg2833
      @asg2833 Рік тому +7

      Yes, but why??

    • @MissMarquise
      @MissMarquise Рік тому +32

      @@asg2833 They want to show yo what they do and rub your nose in it!

  • @farinshore8900
    @farinshore8900 Рік тому +1

    When i did the same work in fashion, parents were briefed before the photo shoot, and were present on set with thier child. None of the parents protesting using thier children in this matter? Are you kidding me?

  • @eunicee999
    @eunicee999 Рік тому +5

    You described the process perfectly!! I’m a graphic designer and have been in photo shoots and yes many people need to sign off on the creative before it releases to the public. Thank you Justine for explaining the behind the scenes in a campaign photo shoot!!

  • @goldengrace2833
    @goldengrace2833 Рік тому +184

    We live in a time when we have to be vigilant to nurture the innocence of children, as a mother it can feel overwhelming.

    • @Joanne217
      @Joanne217 Рік тому +9

      The state and the sexualisation of children, Be on the watch!
      We need to protect our children ..
      ALL children!

    • @alteredcatscyprus
      @alteredcatscyprus Рік тому

      @@Joanne217 And then we find out our tax dollars are being used to deliver unaccompanied minors crossing the border to pimps. I am outraged.

  • @user-no2mz9hl4f
    @user-no2mz9hl4f Рік тому +455

    I basically live under a rock, so I hadn’t heard about this scandal. The whole thing is disturbing and horrible. One thing I’m shocked by is that the parents of these children allowed them to model in these photos. If I were that baby’s mother and saw the props, you can bet I would be pulling him off the shoot.

    • @sylviabriggs4087
      @sylviabriggs4087 Рік тому +56

      Money matters more to some

    • @toomanymarys7355
      @toomanymarys7355 Рік тому +61

      If your child is modeling, you are a bad parent

    • @Sonicsis
      @Sonicsis Рік тому +28

      Something that makes me sad with child actors/models is their parents are so focused on success they rarely consider what can happen. I don’t know what happened but it’s possible the parents just dropped off their child and didn’t stay around or weren’t allowed to stand around. An example I like to bring up is from Nathan Fielder’s The Rehearsal: there was a young child actor who didn’t have a father and was playing the role of a child in a family home, this resulted in the child being very emotionally distressed because he felt so connected with the role. I do blame the mother for allowing her son in that role, she knew how her son felt without a father so being in a role for a week where he felt like he had a Dad is a huge risk.

    • @BornToDreamTheBeat
      @BornToDreamTheBeat Рік тому +46

      I wonder if these children even have parents or if they are trafficked. But yes, there a very sick parents who would exploit their children (or even traffic them to sickos) without thinking twice.

    • @sugarbomb26
      @sugarbomb26 Рік тому +19

      Child models can make a lot of money. The parents would rather sell their children than lose out financially.

  • @notabene8786
    @notabene8786 Рік тому +4

    Justine, thank you for explaining this so eloquently, it sheds some much needed light on this situation. The intent to shock was clearly there, but to involve innocent children is unfathomable.

  • @NajyStark
    @NajyStark Рік тому +54

    As a person that doesn’t work in the fashion industry or marketing and may not know the whole process, this whole situation was very well explained that now I understand the big trouble they are in!
    Thanks for a great content and explanation in the matter ❤

    • @mamisalumiere3389
      @mamisalumiere3389 Рік тому +1

      I had no idea too tho,well explain 💜🙏

    • @index7989
      @index7989 Рік тому

      Why does this even surprise you Balenciaga.. it's hidden in plain sight. Ba'al Enci Aga... In Latin is means Ba'al is King.
      Don't bury your head in the sand.

  • @nekopose3994
    @nekopose3994 Рік тому +107

    We are becoming de-sensitized to seeing shocking things so they have to keep pushing further and further… but there’s a line no one should ever cross. They deserve to be cancelled and made an example of. I never liked the energy of the brand and I would never buy/wear clothes from somewhere so negative.
    I think the brand is overrated - the clothes are either unwearable or boring so they have to make it outrageous somehow so they can sell.

  • @elipotter369
    @elipotter369 Рік тому +533

    Merci beaucoup, Justine. I saw the images & was shocked & disgusted at how graphically they were referring to child abuse & exploitation. You're right - people dealing in visual communication don't do these things "by accident".
    When I found out about all the references to child abuse that I didn't know were in the image (the written material, book etc etc), I saw that the people setting this up are saying yes to abuse.
    It's utterly appalling. There should be a police investigation into the entire team involved in this campaign, and perhaps wider within the organisation.

    • @chiarascura7574
      @chiarascura7574 Рік тому +33

      The parents are the ones that need to go to jail

    • @evonne315
      @evonne315 Рік тому +10

      Agree.

    • @sylviabriggs4087
      @sylviabriggs4087 Рік тому +8

      Sadly many police are the same

    • @zachemorgan
      @zachemorgan Рік тому

      won't happen money talks why do you think there is no list of customers from the epsteins being taken down. they'd have to arrest most of the US poltical elite.

    • @sylviabriggs4087
      @sylviabriggs4087 Рік тому +1

      @@zachemorgan I just watched Mark Attwood show with Harry you might find interesting

  • @lacedhexes
    @lacedhexes Рік тому +8

    Thank you for this video. I'm extremely disgusted by balenciaga and even Adidas. These kind of things shouldn't be forgiven.

  • @Snugos
    @Snugos Рік тому +11

    Thank you Justine. You and your fellow French youtuber Frédérique Bros have both stepped up on this appalling scandal, bravo bravo xo

  • @MamaFriday
    @MamaFriday Рік тому +1033

    Justine, you nailed it. I also work in brand and advertising and NOTHING is unintentional. This campaign is disgusting and additionally I have recently learned that the CEO of Kering also has been tied to some very troubling product marketing as it relates to children. As consumers they have told us where they stand; it is now up to us to make it clear where we stand.

    • @evannaallen4609
      @evannaallen4609 Рік тому +12

      … or their legal team were in on it!
      Thanks for sharing !

    • @VTrill225
      @VTrill225 Рік тому

      They are all the Same, just different names, under the Same Company (Kering)💥
      We Gotta CANCEL THE company that owns Balenciaga ➡️ Kering 💥 It owns the brands Balenciaga, Bottega Veneta, Gucci, Alexander McQueen and Yves Saint Laurent ⬇️⬇️⬇️⬇️⬇️⬇️ Subsidiaries ⬅️⬅️⬅️
      (Bottega Veneta
      Boucheron
      Brioni
      Gucci
      Alexander McQueen
      Yves Saint Laurent
      Pomellato
      Qeelin )

    • @jgalena7689
      @jgalena7689 Рік тому

      She's a satanist.

    • @petejones6827
      @petejones6827 Рік тому +8

      you should see where the director of the ad takes things ITS INSANE,

    • @esecallum
      @esecallum Рік тому

      WEF behind it all those pedos members of WEF

  • @zuzupetals6025
    @zuzupetals6025 Рік тому +706

    What brands like this don’t realize is just how inconsequential they are to the average, everyday person that they love to look down upon. All this “ scandal” does is reinforce what the majority of people already know…evil exists.

    • @vaderladyl
      @vaderladyl Рік тому +68

      Yes you have to be really vain and materialistic to care that much for having a piece of these brands' items. Just by knowing that Kim Kardashian collaborates with them, tells all for me.

    • @alguedemer
      @alguedemer Рік тому +10

      @@vaderladyl Indeed...

    • @SamuelSimmons
      @SamuelSimmons Рік тому +2

      Totally well said. Right on

    • @hellsguardillidan
      @hellsguardillidan Рік тому +26

      @@SG-df9er Definitely tells you nothing as the brand is an old Spanish person last name.

    • @hellsguardillidan
      @hellsguardillidan Рік тому +11

      @@lu544 I mean, of course I've seen the videos talking about it. But the designer has been long dead and didn't not design or create what we see within the brand today

  • @thesummerland6165
    @thesummerland6165 Рік тому +1

    more disturbing was another ad with a book on the desk in background of artist who depicts kids in covered w/ blood etc...

  • @jaeshasway
    @jaeshasway Рік тому +14

    It’s mind blowing that not one single person stepped back and said NO. This like many other questionable campaigns just proves that people only care about themselves, being associated with the brand and making money.

    • @dianetanner1880
      @dianetanner1880 Рік тому

      There is an agenda that subliminally they want to force upon us. They have been doing this for eons. However, the sleepers are awakening. Arrogance got the better of them. Simple blind arrogance.

  • @letsbereal9455
    @letsbereal9455 Рік тому +254

    Thank you for addressing this matter. As adults, we all have an obligation to protect children. I'm done with Adidas, too, not just Badenciaga.

    • @Skyebright1
      @Skyebright1 Рік тому +10

      Agree

    • @mifnp8887
      @mifnp8887 Рік тому +23

      And yet, Adidas canceled Kanye! Oh, the hypocrisy!

    • @vaderladyl
      @vaderladyl Рік тому +25

      That is why I never support any major brands. They are all hypocrites. I rather shop from unknowns.

    • @alguedemer
      @alguedemer Рік тому +1

      Yes...

    • @alguedemer
      @alguedemer Рік тому

      @@mifnp8887 Yes..

  • @r.campion6941
    @r.campion6941 Рік тому +157

    There is an unfortunate tendency in the high fashion industry to see the ethical concerns of the "normies" as "unenlightened". High fashion designers live in an echo chamber which is completely divorced from reality, and they put together their collections and shows with the deliberate intent of being "edgy" and thumbing their noses at cultural norms to get attention from each other. But as soon as someone outside the industry rightly points out how a collection or advertisement is utilizing appropriation, exploitation, or even is just in poor taste, the fashion industry is wont to roll their eyes at how their art is simply "misunderstood" by those outside their select circle. Balenciaga was WAY over the mark here - but they didn't get there accidentally overnight. They don't even really seem to understand now what they did wrong - which doesn't bode well for future collections.

    • @chloebelle4923
      @chloebelle4923 Рік тому +10

      Are you aware of what these folks are dong behind closed doors? They're letting us all know what they're into. Look into the individuals behind this.

    • @innocentnemesis3519
      @innocentnemesis3519 Рік тому

      @@chloebelle4923 Why not just provide their names so people can actually do that?

    • @innocentnemesis3519
      @innocentnemesis3519 Рік тому +6

      Yeah, this entire scandal feels like it’s going according to plan for them. Like a “hehe, let’s troll the masses so we get that firestorm of publicity” kinda thing. I would argue making models look like beaten refugees thing is distasteful enough, let alone them doubling down with the content they clearly planted in this shoot for child models. They apparently can’t see the boundaries they’re crossing and that’s alarming.

    • @simonesmit6708
      @simonesmit6708 Рік тому +7

      @@innocentnemesis3519 look them up yourself. It can be difficult when you first start but that way you know where the info comes from. Use library copies of mags and look at who is credited for photos and stories. But be aware that you can never go back and unknow what you learn.

    • @daniellesimone3836
      @daniellesimone3836 Рік тому +5

      Thank you sooo much for saying this. I’m new-ish to the industry as a recent graduate and have been absolutely disgusted seeing people justify this campaign ad in the name of ‘art’.

  • @dnllmaurer1
    @dnllmaurer1 Рік тому +4

    Thank you for taking the time to explain this so clearly & provide your knowledgeable insight to make sense of this situation. It really helped me understand the depth of the situation involved in this scandal & it's made me stop to question my value for these products. It's gone well beyond edgy & avant-garde. What they've done is outrageous & unacceptable.

  • @lindsay8575
    @lindsay8575 Рік тому +10

    It’s crazy how much work goes into something like this

    • @cvandijk9257
      @cvandijk9257 Рік тому

      Why the People do these sinful things? It's horrible and also the future, if we do not recent...what is the human like? Oh, God..

  • @unwoundwalnuts9610
    @unwoundwalnuts9610 Рік тому +296

    I was horrified when this came to light. People kept saying on social media, how could this happen? Like it was an oversight that Balenciaga made. Clearly this was not a mistake. Thank you for your expertise and insight. I appreciate you breaking down the process of what goes into to creating a campaign, how many people are involved and how this was not an oops moment. Cheers

    • @meh5069
      @meh5069 Рік тому +1

      Exactly. These photos and campaign ideas had to go through several people in order to be released. And the fact that the brand threw the photographer under the bus says a lot, because they hired the photographer! Also, the creators of balenciaga have a very demonic background, and the wife especially is heavy on symbolism.

    • @mistyaprilartist
      @mistyaprilartist Рік тому +2

      Kering the parent company also sells CHILD S@# Mannequins apparently...

  • @ajen1270
    @ajen1270 Рік тому +511

    It's outrageous. It's really a scary world we live in. We cannot excuse Balenciaga for it's project....thank you for speaking out and being bold and also honest.... Much respect

  • @peralillosur1500
    @peralillosur1500 Рік тому +1

    Unbelievable!!
    Horrible
    We have to do something!!!

  • @Dr.JRemington
    @Dr.JRemington Рік тому +1

    I personally find it hard to believe that the stack of papers in question *wasn’t* for a very specific audience of insiders who perhaps know where to look in ads to view “inside (revealing) jokes”.
    I can’t think of any marketing campaign using an image that requires eagle eyes and strong magnification in effort to attract attention.
    If it wasn’t for the children posing in the first ads, what are the chances that online sleuths would pour over the subsequent ad close enough to catch the court case text? Again, I find it hard to believe that exquisitely planned photo shoots, with teams of experts, would include minuscule details if there wasn’t a symbolic reason and wasn’t a *very* specific group of “clients” they’re trying to impress with an inside bit of detail.

  • @natalsien
    @natalsien Рік тому +313

    As a mother of two children (boy 7, girl 4), I'm obviously shocked and appalled by this campaign. We live in a strange world where making money is more important than well being of our children. Thank You for this video ♥️

    • @thatstheguy07
      @thatstheguy07 Рік тому

      Strange world where sick satanist pedos run everything.

    • @sexykjetil
      @sexykjetil Рік тому

      Kanye West a devoted Christian got out just in time, in sure it was on purpose.
      Both Adidas and Balenciaga should go bankrupt from this, they where fully aware!
      The name can be translated from Latin BAAL enci aga=Baal is king!
      And who is baal?
      He is a demon, so I'm not that shocked!

    • @thekingsdaughter4233
      @thekingsdaughter4233 Рік тому +6

      Making money by _using_ children. That's the thing. The wellbeing of the children is not even on the radar. 🤮🤮🤮

    • @c.g.8194
      @c.g.8194 Рік тому

      Yes 😔 we are humans of capitalism

    • @almateenyazid
      @almateenyazid Рік тому

      Not even about $$$$. It's in their nature! The church and it's fathers have been doing this for centuries to children. Actually... "KIDs". Question.....look up the definition of a "kid."

  • @ND1966p
    @ND1966p Рік тому +423

    When you dig deeper into the Instagram accounts of the stylist and the associated artists there are images of child cruelty and animal cruelty that are horrific but of course now these accounts have all been privatised
    There is a lot of disgusting imagery in the higher echelons of the fashion and entertainment industry

    • @comealongcomealong4480
      @comealongcomealong4480 Рік тому +37

      @N D Merci. I hope Justine pins your comment.👏 The majority of viewers here would not know to follow the trail on Instagram as you have done. The words that come to mind for me are: Fetish, S&M, Lack of Empathy > Psychopathy. We can also ask questions about what outcomes sustained and varied drug use may have on human judgement, human behaviour and the function of the human brain?

    • @chloebelle4923
      @chloebelle4923 Рік тому +36

      Thankfully, good people who care about children have taken countless screenshots....so, it can never be denied.

    • @cagillo
      @cagillo Рік тому +11

      Sorry if I am being naive but those photos aren’t reported to Instagram? Or is it that those following are ok with it?

    • @NormieNeko
      @NormieNeko Рік тому +25

      Power breeds perversion.

    • @meh5069
      @meh5069 Рік тому +26

      Yes! Even the founders themselves are deeply entrenched in the occult. They know what they’re doing!

  • @thirdcatfromtheright726
    @thirdcatfromtheright726 Рік тому +1

    Thanks for the time and effort you put into this video. The end result of this fiasco will be that those who are not part of that subculture will be much more aware and careful about who they align themselves with or where they spend their money. This garbage filters all the way down to retail providers who have zero control over the marketing strategies of these brands and are likely to take a huge hit on merchandise they have purchase that no one wants to be associated with any longer. You make a valid point about there being brands in the industry that are trying to do good, but from a consumer perspective, all we see are the promoted videos of runway shows with pretty horrific images with the predominance of cross-dressing, ridiculous ensembles that no one would ever realistically wear and shock value images. What is the point? From the consumer perspective, what we, in the US, are finding is garbage fashions trickling down to the non-elite consumer that try to make us look like peasants or slaves. Even the material available in the fabric shops has degraded significantly so that those who design and make their own fashions find it difficult to purchase quality fabrics that don't look like grandma's sofa. This needs to stop.

  • @lyncassady9868
    @lyncassady9868 Рік тому +5

    And the fact that there are decent companies in the fashion industry means it’s possible - what happened at Balenciaga doesn’t necessarily come with the territory. So there is no excuse really to not meet standards if basic human decency just because you’re a fashion brand. Thank you Justine, great video! Love your background knowledge on the whole context. ♥️

  • @lenoraGrayce
    @lenoraGrayce Рік тому +214

    Justine, I have always loved your fashion advice, but now my admiration is doubled for you speaking out on this horrific ad campaign!! So much more than any celebrities are doing!! ❤

    • @sarahs1691
      @sarahs1691 Рік тому +8

      Agreed. I’ve always loved Justine’s perspective but this was like a TED level expert talk - set out the issues clearly, and explained so much about the industry!

    • @kdp9122
      @kdp9122 Рік тому +1

      Agree!!!

  • @kayanathbashar3603
    @kayanathbashar3603 Рік тому +1

    Ive seen ur videos after a while now. Mostly due to a busy schedule.
    First when i found ur channel it was in a very distressing time in my life. Though i have had a very keen interest in the fashion industry just just as research or observation to details like cuts, fabric, body type styling etc.
    And you calm mature, keen and most importantly ur positive outlook attitude was very inspiring.
    Now, after a while, when im psychologically in a much stable place. It reminded me all over again why i used to watch ur video one after the other ratger than brainless content thats Also available in the media.
    It reminded me whats a beautiful human being u R both inside and out. Your put together in ur looks and its effortless and classic. But most of all u are an influencer with a heart. You have your ethics, morals cut out straight. But at the same time u r grounded and understand that there is Always more room to learn. All signs of a compassionate, kind yet firm leader. You'd a good teacher.
    Please do consider having a go at the teaching profession, if you havent already. Regardless of what class it is. I feel your pupil would be greatly benefitted by the positivity u spread. And in addition to the knowledge, ur pupil will step out to the worls as responsible individuals who care not only about themselves but the people and environment they thrive in.
    I am aware that human being are inevitably destined to evolve and learn as they progress. But i insist you as one of your loyal follower to keep this "We" rather than "I" attitude always.
    The best i can hope for you is immense success in which ever level/stream you deem right. And pray that you keep helping people in this manner always with your calm compassionate and collected, yet not demanding for attention manner. Best wishes to you and the team that helps you make this gift called videos your create. God bless

  • @beverlywaits7663
    @beverlywaits7663 Рік тому

    An Extraordinary Explanation, Thank you 👏🏾👏🏾👏🏾👏🏾👏🏾

  • @danielafernandamorales493
    @danielafernandamorales493 Рік тому +99

    I get the impression that they (the people behind Balenciaga) underestimated the public's intelligence terribly. Perhaps they expected it to be just a slap on the wrist and everything would be forgotten...
    Also, looking back to the Christmas gifting campaign I realized that the kids don't look like models in a photoshoot but as products that are for sale too. Creepy to say the least...

    • @sandramishenko1831
      @sandramishenko1831 Рік тому +3

      Exactly you are so right!

    • @Wandertheworldwithme
      @Wandertheworldwithme Рік тому

      Woah that is terrible 😣

    • @Mare7777
      @Mare7777 Рік тому +1

      This is what it's all about. All the time. Remember the wayfair scandal? Remember pizza gate? Remember Epstein island? Remember Obama gate? Remember Rachel Chandler?

    • @BibaSenana
      @BibaSenana Рік тому

      Children *should not* be in this campaign! Some products here should b sold in xxshop.🤮🤢

    • @Mousevengeance
      @Mousevengeance Рік тому

      @@Mare7777 I believe Epstein is still alive

  • @darlosmurf148
    @darlosmurf148 Рік тому +440

    What worried me more is that in the back of one of the office photos is a book of art. The artist (amongst other things) apparently produces images of children who have been surgically altered and appear to be bleeding. I was sickened when I saw that. This whole campaign stinks

    • @NikiBechusWTF
      @NikiBechusWTF Рік тому +43

      The book was on the desk in plain sight.

    • @bluenorth3965
      @bluenorth3965 Рік тому +69

      And that picture was uploaded *after the whole scandal was in full force.* That should tell you something.

    • @DrBeeSpeaks
      @DrBeeSpeaks Рік тому +11

      @@bluenorth3965 wow!

    • @Gr95dc
      @Gr95dc Рік тому +64

      Also in the back of another picture the name of a rich man who abused his granddaughter and was tried for it can be read in a desk name plate. It's truly sickening

    • @bluenorth3965
      @bluenorth3965 Рік тому +76

      @@Gr95dc I didn't know about this. The more and more we discover about this whole thing, the clearer it becomes that none of this was a mistake, and that the people who run that are total psychos beyond repair.

  • @annettecaamano3536
    @annettecaamano3536 Рік тому

    Thank you for this info and update!

  • @hanan.z9213
    @hanan.z9213 Рік тому +1

    That was so enlightening, thanks for the effort and the transparency 💝

  • @alondrac498
    @alondrac498 Рік тому +216

    This is horrible. There is so much trafficking in this world and children are targets. I am so appalled by this brand’s message to the world and a certain group of people. Thank you for talking about this Justine.

    • @rigelb9025
      @rigelb9025 Рік тому +4

      And by the way, who do you think might be doing the trafficking.

    • @rosestewart1606
      @rosestewart1606 Рік тому +3

      Very true. And they could have chosen to make the opposite statement ie. to respect children.

    • @elaelina4146
      @elaelina4146 Рік тому +1

      @@rigelb9025 go and see pizza gate,and you will understand...

    • @dianetanner1880
      @dianetanner1880 Рік тому

      Are they being told what to do, to prepare the public for disclosure? Disclosure is coming, worldwide, next year. The timing of this is not lost on me. We shall see............

  • @memeandtheworld
    @memeandtheworld Рік тому +193

    I appreciate you going into detail to explain the process of a print campaign. It is sickening and frightening how Influential individuals and companies are pushing for the sexualization of children.

  • @Usernamesarelame378
    @Usernamesarelame378 Рік тому

    So we’ll constricted and laid out for the viewer! Your presentation speaks directly to your knowledge and expertise referenced here regarding setting up a shot in a photo shoot. Could not agree with you more on all points. And thank you for being one of those who does better and holds true to their (morally sound) strong values….. whilst also diplomatically and SUCCESSFULLY calling this evil energy as it is… very real and very intentionally marketed to a select class of society (the link you hinted at there.. I would love to see a follow up video where you expand on that!) BRAVO. 👌🏼💪🏼👍🏼👍🏼

  • @hannamay1177
    @hannamay1177 Рік тому +1

    Thank you for this commentary and showing us how it really works so we can’t be gaslit by these companies.

  • @jol2805
    @jol2805 Рік тому +590

    It's clear this should be the end of this brand... surely... What happened with the B brand is that they tried to see what response they'd get from what is being tried recently in the wide world - attempt to normalise sexualising childen to the disgusting extent. Thankfully people still have decency to stand against it!
    Thank you Justine for this video.

    • @kristinheatherstarone6905
      @kristinheatherstarone6905 Рік тому +18

      Well said agree

    • @y2ksurvivor
      @y2ksurvivor Рік тому +11

      Yep.

    • @krosario3322
      @krosario3322 Рік тому +2

      Yes! I agree.. There is an evil world-wide campaign to slowly, but surely, desensitize people for MAP ("minor-attracted people"). If we call it like it is, it is pedo_____. Many of us who were victims of child abuse can see it and its very scary. (Its called grooming).

    • @fr13
      @fr13 Рік тому +18

      They didn’t try anything.. they are just doing it .. have you not heard about the Christie Website with Child S*x Dolls?
      It’s been in the news too..

    • @kristinheatherstarone6905
      @kristinheatherstarone6905 Рік тому +6

      @@fr13 no I’m almost sick to know it

  • @maureenrhysjones4643
    @maureenrhysjones4643 Рік тому +314

    Justine, hats off to you for addressing this in such an incredibly professional manner. It does not surprise me one bit, I spent 35 years in the industry and some things made me sick to my stomach and angry at times but a make-up artist holds little sway! I am so glad that this has come to light . It needs a mass movement to stamp out the abuse and exploitation of children, and the predators, here's hoping this goes a long way to doing just that. Thanks heaps. xx

    • @dappidy3763
      @dappidy3763 Рік тому +3

      what things? The same child exploitation things?

    • @lisabarker558
      @lisabarker558 Рік тому

      O.U.R.

    • @lisabarker558
      @lisabarker558 Рік тому +2

      Operation underground Railroad( O.U.R) do the research!

    • @mootmootmootmoot9933
      @mootmootmootmoot9933 Рік тому +1

      Industry people like you are a part of the problem… seeing firsthand for your 35 years and knowing what you know and doing nothing makes you complicit

  • @Cygnus75
    @Cygnus75 Рік тому

    Excellent video. Very informative, very on point and with a perfect tone. You have a new subscriber. I'm looking forward to more videos from you 🙂

  • @ZumkaUkraine
    @ZumkaUkraine Рік тому

    Thank you for such a deep explanation. Off-top question - what lipstick are you wearing in the video? It's gorgeous.

  • @marticooper4468
    @marticooper4468 Рік тому +167

    Thank you, Justine, for your moral compass. Child actors and models have always been subjected to being sexualized; however, Balenciaga’s pedophilia was so overt that it couldn’t be ignored. If any company deserves to be “canceled”, one who mocks a Supreme Court decision to excuse their own complete lack of judgement and flaunts sexual child abuse should definitely be. They’re not cool, trendy or avant-garde; they are disgusting.

  • @elizabethanne8729
    @elizabethanne8729 Рік тому +165

    The situation with Adidas and their contract is something I had no idea about. Thank you for using your platform to help us understand this situation. I’m glad we are all on the same page that kids being involved is a no. And that Balenciaga was being dishonest in their “We had no idea” non apology. I have never bought anything from them and now I certainly won’t.

  • @justalittlebitmo
    @justalittlebitmo Рік тому +4

    Thank you Justine. I worked with a fashion photographer just after college. She had very little input comparative to the art director and marketing team and this was working with local brands. Can't even imagine the tight control a huge brand like Balenciaga would have. I already pity the scapegoat whoever it may be. This whole thing makes me want to vomit. It is so horribly wrong on such a deep level.

  • @wizika
    @wizika Рік тому +1

    NOBODY was fired nor will be. BOYCOTT that brand.

  • @SongbirdCollageArts
    @SongbirdCollageArts Рік тому +307

    I think most people would be shocked, if not in complete denial, about how widespread this type of behaviour is in Hollywood, the music industry, fashion, gaming, and politics. Society is run by evil. Take the narrow path, folks.

    • @Kiki-fe2le
      @Kiki-fe2le Рік тому +26

      Exactly. The Bible talks about this clearly.

    • @vg7735
      @vg7735 Рік тому +45

      @@Kiki-fe2le Churches also enabled and covered up child sexual abuse.

    • @JustHereToHear
      @JustHereToHear Рік тому +27

      @@vg7735 The wrong actions do not come from the church, the bible is against all sin. Those who did it from the church are accountable for their actions and they did it out of their own violition.

    • @LadyVandMrT
      @LadyVandMrT Рік тому +3

      @@JustHereToHear and then the church worked together to cover it up and transfer them to new towns instead of punishing them so they could do it again... ALL power corrupts, even the power inherent in becoming THE world religion. Religions are not immune to evil on the basis of being religions. Open your eyes! You can't trust ANY institutions inherently. Hold everyone and every org accountable.

    • @mattjcrane
      @mattjcrane Рік тому +1

      Only evil churches cover up sexual abuse that has nothing to do with the Bible though. Organized religion can be corrupt but just remember there are also churches out there doing food drives for the poor and doing good things. Anything evil is the work of the devil not the work of god

  • @JS-zs3zl
    @JS-zs3zl Рік тому +154

    Thanks for addressing this. It’s DISGUSTING to see exploitation of children in 2022. It’s unforgivable and criminal.
    It’s equally shocking to see Balenciaga, photographer and everyone else involved try to wash their hands of the project THEY ALL approved. Wow, just wow.

    • @kayelle8005
      @kayelle8005 Рік тому +11

      And unfortunately still so much child exploitation in the fashion industry as a whole with its use of child labour in various developing countries.

    • @maureenrhysjones4643
      @maureenrhysjones4643 Рік тому +2

      @@kayelle8005 Not forgetting that there are exploitative parents out there too. Trust me, we had a production company and made commercials for 9 years. It never ceased to amaze me just what some parents would do to get their little darlings on camera...ultimately and often, for their own gain. It is a very hard one to stamp out but nonetheless sickening to observe. I aplaude Justine for addressing this in such a professional manner. Kudos!🙏

    • @UranijaZeus
      @UranijaZeus Рік тому +1

      I think it’s all PR stunt.

    • @CKLee-rs4kl
      @CKLee-rs4kl Рік тому

      yes, and they hired that sick photographer. I think he's a child pornographer who passed himself off as a professional photographer and Kering, being of the same ilk, buys in to it.

    • @dianetanner1880
      @dianetanner1880 Рік тому

      It's called damage control. Standard procedure and now being employed by your corrupt politicians who are ratting on their colleagues, as I write this. Electric guillotines that were created for us, will be used on them. And there internment camps and all of those coffins stored on farmland just outside major cities all across the USA. All of it will be used for them. The cult members. The Luciferian Cult members. We have entered the 300 year transition into Saatya Yuga. All darkness will be exposed to the light. These are recurring cycles......

  • @tinawalker8174
    @tinawalker8174 Рік тому +1

    Fabulous breakdown and analysis thank you🙏

  • @synthetic144
    @synthetic144 Рік тому +2

    what kind of society allows this without consequences

    • @dianetanner1880
      @dianetanner1880 Рік тому

      A society of people that can't look at the truth. They put their heads in the sand, hoping it will all go away. If I don't see it, it doesn't exist, kind of mentality. These folks are going to be unconsolable when all of this gets exposed next year. This campaign may be a preparation for this disclosure, that is at hand.

  • @sheilab1283
    @sheilab1283 Рік тому +170

    Thank you for speaking out about this, Justine!! It is an outrage. Your expertise in fashion makes you a great advocate for change! Your videos can be so thought-provoking. I really enjoy watching all of them.

  • @kg8487
    @kg8487 Рік тому +594

    Yes, this campaign is incredible. I can’t believe a piece of case law documentation pertaining to child pornography laws was included as a prop-the fact that they “slipped” that in makes me think someone is getting off on their public deviance.

    • @chRizma
      @chRizma Рік тому +47

      Totally! Crazy how many especially in the "art" world get away with this

    • @pennPi
      @pennPi Рік тому +75

      Agree! That was no coincidence. I don’t believe it was the production or prop co. I think it was from someone internal at Balenciaga, who also concepted the holiday campaign. Truly disturbed person(s). Someone high up to decide and approve everything.

    • @bluenorth3965
      @bluenorth3965 Рік тому +69

      @@pennPi It's not just one person. If you look at all prominent creatives at Balenciaga, all of them are absolute cree ps. Their social media pages, especially their instagram accounts were filled to the brim with very disturbing imagery. Now they're all empty or privated.

    • @kaliyugaBK369
      @kaliyugaBK369 Рік тому +64

      I cannot emphasize enough how valuable this video is. For those of us who have been on the front lines of the fashion photo industry, we know how it all works so educating others how it goes down is key. THANK YOU. They absolutely knew what they were doing. WITHOUT QUESTION. All intentional. Creative team was all the way in on it.

    • @sarahleach9997
      @sarahleach9997 Рік тому +14

      @@kaliyugaBK369 I heard that there was some media coverage and bad press. Thanks to Justine for explaining to us and to have the guts to make this video, Justine is is a real front runner when it comes to right or wrong in Fashion. If people allow such behavior, then they will just run with it It takes the fun out of fashion and it makes it self-serving and just plain nasty. With so many of the gay people in the fashion industry People will point a finger at them very unfairly. This is good though it will stop it before it gets out of control.

  • @chere1991
    @chere1991 Рік тому

    Thanks for explaining

  • @altann5687
    @altann5687 Рік тому

    👏🏼👏🏼👏🏼 loved it ! Your analysis is very clear, intelligent and rich from your experience in this fashion world. I subscribe 😊

  • @NoorsUnpopularOpinions
    @NoorsUnpopularOpinions Рік тому +144

    The court document was enough for me to know that they wanted us to know. What is more worrying is if they predicted the clash back and are anticipating that even negative reactions is part of publicity but hopefully the people will debunk that no publicity is bad publicity once and for all. I hope they go bankrupt and their reputation and reputation of any of their potential rebrands hopefully doesn’t recover.

  • @lctj.9989
    @lctj.9989 Рік тому +66

    I work as a corporate accountant and I don’t even need to work in the Fashion Industry to become fully aware how tedious it takes and several levels of approval it needs before a work-order/or advertising expense like this gets paid and finalized.
    I’m pretty sure before an Advertising concept gets finalized, there’s been a series of back and fort communication between Balengiaca Marketing Team and their vendors (3rd party team)for this project. And before everything takes place, the expense or budget has to be pre-approved by corporate heads.
    I agree that plenty of people are involved.

    • @drubee7793
      @drubee7793 Рік тому +7

      I fully agree. Even the Board would have seen a sample of the campaign photos and themes. All levels in Balenciaga are culpable.

    • @alguedemer
      @alguedemer Рік тому +4

      @@drubee7793 Yes!

  • @minosmagnan1111
    @minosmagnan1111 Рік тому +1

    I work as a wardrobe stylist and this is important information for non industry to understand because the process involves so many people and the client always has full control.

  • @patriciamartin6756
    @patriciamartin6756 Рік тому +1

    This is beyond disgusting! With so many people suffering in the world today, I have given up buying designer fashions period. Although I could afford expensive clothing, I draft my own patterns, sew my own clothes. I can duplicate any garment for a fashion of the cost. I did so recently and donated several thousand with the money I saved to feeding hungry children instead of exploiting them!

  • @caligirlone6513
    @caligirlone6513 Рік тому +59

    Thank you for using your platform to bring light to the disgusting campaigns that this fashion house has been pushing on the public. Art doesn’t always have to be disturbing and evil. I commend you for standing against the idea of exploitation of children. 👏👏👏👏

  • @hi-leehi-lohi-la9276
    @hi-leehi-lohi-la9276 Рік тому +85

    This made me feel sick to my stomach. Thank you Justine for your bravery speaking out and your eloquent, informed, clear speaking style.

  • @ruslpit2615
    @ruslpit2615 Рік тому +2

    What an incredibly well-made video. I’m not interested in the fashion industry but I was just curious. This was very informative.

  • @Mel_T.s
    @Mel_T.s Рік тому +2

    You're an absolute treasure! Your professionalism is just top-notch! Thank you so much Justine!!💜💜

  • @graftedingrace6594
    @graftedingrace6594 Рік тому +254

    One of my many concerns is if Balenciaga was wondering if they could push that subject to see how the public would handle it. Almost like trying to make it acceptable in some way which is both deeply distressing and disturbing. Thank you for speaking publicly about this as someone in the fashion industry. Child abuse in any form is not something to make light of or art about. 😪

    • @stevelufc64
      @stevelufc64 Рік тому +37

      Drag queen story time is another example of this ,who would think a bloke with exaggerated sexual mannerisms is appropriate to read stories to children, we live in a sick world.

    • @ramieal-hazar2438
      @ramieal-hazar2438 Рік тому +20

      @@stevelufc64 Exactly. And yet we have hundreds of these shows being held with children and anyone who isn’t ok with it is called a bigot.

    • @gelyavish6147
      @gelyavish6147 Рік тому +3

      It’s called “Overton window”

    • @nancyissa4781
      @nancyissa4781 Рік тому +5

      Absolutely right

    • @ciannadinh
      @ciannadinh Рік тому +2

      Yup! Trying to normalize it to Mainstream

  • @CG-tt3ny
    @CG-tt3ny Рік тому +63

    I'm so happy you spoke about this. This industry's obsession with children is disgusting. Almost nobody's mentioning the Creative Director Demna Gvasalia. He needs to be replaced with someone who knows how to stay loyal to that brand's legacy. If it ever recovers (hopefully not).

    • @elenaAGN
      @elenaAGN Рік тому

      The elite's obsession with children and one political party specifically as well...absolutely disgusting!

    • @BellaBella-jw9ef
      @BellaBella-jw9ef Рік тому +2

      The reply has been shadow banned.

  • @jeanyluv5106
    @jeanyluv5106 Рік тому +1

    Who is keeping these things from spreading on the news and social media. Most people don't even know about this🤔

  • @veronicacpage922
    @veronicacpage922 Рік тому

    Thank you for taking the time to post this

  • @mbd6054
    @mbd6054 Рік тому +89

    Thank you for tackling this issue, Justine. You could have ignored it, but you didn't. Your insight clarified the question of responsibility in the matter, which was a grey area. Such cynical use of disturbing material, for publicity, in my opinion, really borders on the criminal. Thanks again, for your integrity, and hard work.

  • @FNFNFN99KKK
    @FNFNFN99KKK Рік тому +56

    The Balenciaga brand is currently owned by the French corporation Kering. It owns the brands Balenciaga, Bottega Veneta, Gucci, Alexander McQueen and Yves Saint Laurent. The owner of the parent company is Francois Henri Pineault, French Billionaire married to actress Salma Hayek.

    • @angelirohival6270
      @angelirohival6270 Рік тому +7

      Wow! I hope Salma is livid!

    • @-MEL16-A.O.C
      @-MEL16-A.O.C Рік тому

      👍💪

    • @Sweetdays45
      @Sweetdays45 Рік тому +3

      Salma Hayek is another greedy , arrogant Woman in Hollywood and must be boycotted including Kim K and Nicole Kidman and many more

    • @robertasmart4396
      @robertasmart4396 Рік тому +3

      I'm saddened that Alexander McQueen Brand is in any way linked to this situation.

    • @AO-oy4rf
      @AO-oy4rf Рік тому +1

      All obviously in the club

  • @IRENELOVELACE-zd8gk
    @IRENELOVELACE-zd8gk Рік тому

    Thank you for standing up and using your voice and platform, for the justice of children.

  • @glorycalabrese9705
    @glorycalabrese9705 Рік тому

    Out the many ppl trying to explain this monstrosity… you explained it the best and with great detail….thank you!