MARKETING MASTERCLASS: Apple’s cult tactics.

In this weeks SHORT by SAM, Sam talks about the amazing storytelling effect that Apple use in order to convince their customers that there is no alternative to their products.
As the biggest company and brand on earth, Apple know a thing or two about marketing effectively.
The video used is used on a fair use basis to facilitate the discussion and analysis of effective marketing strategy.
Essentially all businesses should be a little more Apple…
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[@MazBringsby]

Dude, You're an Apple fan claiming that Apple is FANTASTIC with zero substantiation for your claim when compared with similarly priced products from high-end PC, smartphone, audiophile equipment vendors.
You're not making a logical case right from the jump-off on this video...

[@MightyJabroni]

Look at the title of the video. It is about Apple's marketing. Not about a technical pissing contest. And love them or hate them .... they do know their marketing.
I personally don't care much about Apple, as I like to distro hop and tinker, which puts Apple at like the polar opposite of what I want out of a computer. Apple is just this high end consumer brand, that takes you by the hand .... and then doesn't let go.

[@samtheman_tv]

Once the grab you, they grab you. Lots of marketing lessons for other businesses from Apple.