Five Things We are Trying to Boost our EBAY Sales
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- Опубліковано 23 сер 2024
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Great video. There are a lot of reasons for sales to be slow. Some people are blaming ebay, but the reality is inflation is raising faster than incomes. The heat this summer has caused really high electric bills. People are fearful of where the economy is going. I know I personally have less disposable income than I've had in the past.
The most important trait of a reseller is the ability to be flexible in all aspects of the business. We seem to be constantly bobbing & weaving and re-inventing ourselves!
Sent out our first offers ever just now. Within 3 minutes sold 3 items. Hummmm it works. Thanks for the idea!!!!
10 Minutes 8 items...Oh My!!!
I send out offers on the second Thursday of every month.
Customers have 48 hours to accept and (usually) get paid on Friday.
The middle of the month is when people have the most disposable income (furthest time from rent payment) and most likely to spend.
I am glad i am not the only one, and with your guys inventory you definitely should be doing good. I think we can all say that something is definitely wrong with Ebay this month
I am seeing more and more of these videos from people who have been as successful on eBay as just about anyone. It is plain to see that the days of making a full time living selling thrifted/ yard sale items is coming to an end. I am grateful that some of you bigger channels are addressing it honestly instead of making it sound like everything is fine.
I do 3-5% promoted and send offers at 10%, I turn counter offer off if it's a new item and leave on if it's older. Also, stopped sales as I've found it slows down all my store sales.
Newsletter seems like a great idea for you, especially with what you sell. People may get a mix of items one week and then with mainly pet stuff or action figures etc the next. You'll have a nice broad range and some a bit more targeted.
Ultimately, most of the ebay marketing tools are there as they want you to make sales. It has to be a good to shake things up a bit.
Not a reseller myself but a house flipper. Love watching you guys for your personality and business minds. You always are looking to improvise and adapt to the market . Appreciate seeing business people improve and grow . You guys are great at change and experimenting !
$600 a day on 2100 listings that is very nice congrats. I totally agree on the markdown sales. I do 5% promoted to I would not recommend lowering your promoted. I send out offers all day long. Do you sell similar off of other peoples listings ?
I do markdown sales
Buyer group coupons
When I have a buyer that just purchased items I send them a message Telling them I combine shipping if they ad another item I’ll combine shipping etc
Send offers all day
I agree with you, one move at a time. You need to know what’s working. Best of luck.
Thanks!
For me storage units have been my best R.O.I just extended my streak to 5 great units in a row after a 3 storage unit slump .
Funny on the light checking on the perfume because I just did it recently. I just had to check on a liquid med in a white bottle for a refill and someone said to do that too. Color me surprised 😯
Hi guys! Love your content! I have a very similarly sized store and business model. I, too, have have periods of sluggish sales and in general it’s been a roller coaster. I’ve noticed a spike in sales as soon as I increased my promoted listing percentage to a max of 9%. Looks like if we promote we get sales.
List Naked: sounds like the next Shed Flips T-shirt offering! “I’d buy that for a dollar!”
Thanks! I just remembered I haven't watched the last episode of Billions yet. 😂
I really appreciate you two. I really have been dragging my feet on promotions. I put the whole store on promotions because you all. Thank you.
"It's been awhile". lol
I've only been back to selling on eBay for about a year after a very long "maternity leave". And I have been trying out all kinds of selling strategies because sales have been sluggish. I am encouraged to think that you two experiences long time sellers also sometimes need to rethink the ways you attract customers and buyers. Thanks for always sharing your struggles as well as your triumphs. As Lonnie said, we have to think we at least have SOME control.
For each order I send a thank you cupon. I have also started to send out a news letter. I am also selling similar with old listings and lowering the price to bring it in line with sold prices.
You should try sending 5% offers the first go around with an item. Once it's bee. Up for a while hit them with the 10% offer. I have only sold less than $6000 spare time, selling my own video games, and I have sold a lot at 5% only offer.
Coffee Mug Observation: good observation about the decline of mug usage. Its like the decline of wrist watches. I still use a mug when at home (that doesn’t get washed), but more and more drinks are going into fancy travel cups, with lids. It’s the fall out from businesses like Starbucks selling branded containers!
Hi L&C. Lonnie if you’re missing drinking coffee from a mug, you can try a Le Creuset mug. They make their mugs the way they make their pots. It keeps the coffee longer than other mugs but also, not for hours either. And also, they sell lids for their mugs (which keeps the warmth inside the mug and keeps debris out of the mug.
Have a great weekend!
They sure do and I’m selling some on eBay currently. 😊
@@academicpursuits8960 what is the name of your eBay store?
40:20 You totally said "Chess" at 39:56 😁
Go Candice!!
Cheers.
Julien
PS: Thanks for the tips, Candice & Lonnie. Added a 20% off sale for 3+ items purchased on my ebay stores. We will see how it goes.
I didn't even know that there was a store newletter! Found it after watching this and will start playing around with it now. Thx!
I've started threatening and gently bullying people to buy my stuff.
Kudos to you all for using the marketing tools available to you & leveraging the following & repeat customers you've cultivated. So many don't get it.
It was a complete shutdown in my area both Thursday night into Friday all day, then all day Saturday! Great advice! You guys set great examples on how to run business
From my experience, a lot of those mark downs at stores are due to the seasonality, of course, but they also mark down old stock they found in the back and never went to the floor. Or maybe some damage to the packaging. Or discontinued. It's not that there is anything wrong with it.
Maybe go back in and reinventory everything!! I go in once a yr, at least, and reinventory everything. I will edit, recomp, all new photos, etc. I always get sales of those stale items. Not everything of course cause (my current inventory redo) i had almost 2k listings. But I delist by sku and then sell similar as i relist the item. I am halfway thru my non clothing inventory and have 2 totes full of items that WASNT EVEN LISTED!!! All these items have been in my inventory for well over a yr. Those that had not had sold on a cross listing, and I had multiple on ebay and I did not relist when I had delisted in my crosslisting post. It pays to redo that inventory. It takes a while to do, but list a few newer during the period jist to get thru the inventory since im a one man band.
What a great video on explaining and trying lots of new things 🎉
I’m so glad someone else really has no idea how to boost sales! 😉
as someone who recieved a coupon, I was waiting for you to discuss! I didn't think it was spam-ish at all, I was actually really intrigued and made a note to go look through your store to see if there was anything I wanted.
Awesome! Thanks for the feedback!
If you are not already passing on some or all of your shipping discount to the buyer you should consider that as well. No one likes to pay more in shipping than they should, it caused a significant boost for us.
How do you do that ?
We do pass along our shipping discount.
@@TheDogWalksTheDogit’s in your account settings. Check out our video coming out this upcoming Wednesday.
If you dont mind me asking, do you pass on all of the savings or just a percentage of the savings?
To me this is a big problem...I personally ONLY charge what the shipping is if not an ounce less. I NEVER try and make money on shipping at all....but alot of buyers still complain about shipping...its ridiculous. We (as in non Amazon, big box shippers) can't ship for pennies on the dollar..alot of the times if I charged less for shipping or offered free shipping at my already rock bottom prices I'd make no money if not cost me money in the end.
I wondered about coupons and the newsletter but never took the time to look into it. Thank you for doing that for me. Definitely going to use these.
sending offer definitely works !
🤟Great stuff as usual! Thanks! The perfume example is always a good reminder🤟
Boosting Sales: good to see your mood is positive, as you make the changes. My oldest eBay account is 19 years old now, so we’ve seen a lot of changes on eBay. It’s sad it’s come to this. I remember when the work involved with eBay was simpler: find it, clean it, photograph and list it. Now the work involved has become much more complex and the effort involved to list and sell more time consuming.
The recommend Promoted Listings % appearing on a draft has routinely climbed above 10%, which really is an eBay money grab, but thats our new reality. But the more you rely on e-commerce sales, the more you need to try new things. Our big change this year has been to use alternate platforms and local auction houses more, to keep the machine moving forward.
Love watching yall for awhile now. I was searching for your store on Ebay and stumbled onto someone trying to sell one of your magnets and stickers when I was searching for the store. I did locate the store and saved it.
Our merch pops up for sale every now and then!
So instead of "It is what it is," what it should be is, "It was what it was, but it will be what it will be." 😎Hehe... Some nice eBay store changes, guys! Hope to see sales continue to flow in smoothly! Thankful to see that people are still buying stuff during these times. :)
I never knew there was a news letter lol my business is not doing well at all because a I’m not listing. I keep trying to get motivated to do it and add in time to the day with full-time job single mom three kids but I know I can fit it in somewhere cause I love doing it and it’s great for extra money.
I lil tip that may help. Take the photos before u leave for work and maybe on your breaks at work or in between time u actually do the listing on the go. Just have the information u need in order to fulfill your item specifics
I absolutely love your flexibility to question, ruminate and try new things. It's so encouraging. Taking that offer of £125.00 instead of a 'possible' £150.00 is 'a bird in the hand is worth 2 in the bush' moment. Smart. In the end it's swings and roundabouts.......well done for another enlightening, informative and incredibly warm video. My thanks, Helen
I send offers to watchers all the time.
I always thought the same thing about running sales. Whenever i see an EBAY listing with a sale it makes me think they've been sitting on that inventory and it's not very desirable.
We are the best viewers. I agree. 😁😁🥇👏👏👏
❤
I haven't received the news letter or coupon yet. Let's see how long it takes. I sent a coupon Friday Morning and it was received today at noon.
I got a great tip today from your vid! I never thought to use white cardboard as a backdrop to photograph reflective items. My pictures always had my distorted mug on them, lol.
$500 a day is really solid, but I can see how that large of a dip would be concerning. I average about $100 a day (maybe even a little less). Man $500 a day would be awesome!!
Tinkering with settings may or may not matter in the end. Overall quality of goods, and being the lowest priced/best quality of said listed item is what truly matters in the end.
As an ebay buyer for many many years, I don't save specific stores or check back on specific buyers. I mainly purchase video games. I search what I am looking for, sort by low to high, and buy the cheapest/best condition item. Usually less than $100 is my shopping limit. If it's an item that costs more, I will skip buying it unless I truly want to play it asap and not just add it to a shelf. I highly suspect a majority of ebay users may buy the way I do.
I've watched you both since before Candice joined, and recently this past year began watching every video. I have noticed that when you say you've had bad days the week or month overall is right on track. Plus Candice has said how Lonnie gets stressed out easily over sales, which I get. Unless your quarterly sales or monthly sales start to nose dive, a few slow sales days are normal. I've heard you have then before in videos, and then have great days after.
You will survive!!
Thanks!
I promoted at 5% as well dropped to 3%. I dropped a dollar off each item from 10-50 dollars and 2 from 51-100. Plus added best offer to every listing over 100.
We'll see where it goes.
I set up the newsletter years ago and never received feedback so who knows if that works
I promote almost everything at 9% and then grumble about it to myself even tho I get a lot of promoted sales. I also set up 10% off coupons by categories. Seems like the short duration (2 week) coupons do better. I'm a hobby reseller by the way.
Some full-time resellers say they do not promote right away because new istings rise to the top anyway. They wait on promoted, like you wait on best offer.
Great to hear you are doing 'best offer' again :-)
It depends on what you want from eBay,is this your total income or just a side hustle.
I find quality items and list them.
That's about all the work I can handle.
I never promote, always open for offers and (unless it is a new listing) send offers as soon as I can. Thanks for mentioning the coupons and newsletter, hope that is availability in Canada. I can tell Lonnie played sports and chased girls when he was a kid because he knows nothing about comics 😂.
😂
Thanks for all of the great advice for boosting sales. I was let go from my job of 26 years due to downsizing this past Monday. Thankfully I have been selling part time on EBay since around 2003, I am hoping I can increase my sales so I won’t have to go back to work.
Best of luck to you!
So sorry to hear that. You’ve learned the ropes already which can be a huge struggle. Best of luck to you!
I have runs sales anywhere from 10% to 40% and I get no sales from those. But I will run 10% coupons and I get a large amount of sales with buyers using the coupon. It's like no one sees my markdown sales.
I do 2.1 as well for the exact same reason. Haha
i never knew how to create a coupon, thanks for this information. I am going to try Sept. 6th and see how it went. And I will do newsletter after coupon is over to see how both do...I am with you...
I think you're exploring a good option there. I too have been feeling like markdown sales don't do much lately. One thing you did not talk about that I have been doing is taking a look at my lower value and older inventory. I have been exploring making like-item lots of things put together that I personally want sold more quickly and I know that at least one person out there wants all of those things together. Say action figures that have sat for a year or two, funko pops, etc. Lot them up into the best shipping option for you and someone will find it. Buyers do not understand the shipping side. If we offer a package deal too good to refuse, that has to work, right??
I have been trying out coupons and markdowns with not much luck lately. I'm going to try a public coupon maybe once a week that lasts a few days but also set up a newsletter private coupon to go to previous buyers. Since they are 2 different coupons being delivered 2 different ways I will be able to track sales generated from each and get a rough idea of which route has more effect. That's the idea anyway
Bit different in the UK, eBay's not a big thing. I'm only flirting with selling, I tend to build up a bit of inventory, comp it, list it, get the activity over a week, reduce the price and amend the listings to say I'm withdrawing the item on the Monday. Take any offer with profit and relist on the next cycle. It puts a bit of immediacy on and weeds out the serious from the Messer's. Starting again next weekend. I'm learning serious restraint when buying, not afraid to leave something and see if it's still there in a fortnight
When you changed your promoted listing rate, did you end the current campaign and start a new one. I've found that if I end an existing campaign and start a new one, eBay seems to give me a boost even if the campaign includes the same items.
Regarding sending offers, I've found that sending them in the morning gives the best results. (I send 15% offers on most things).
Great info thanks so much!
I did not see you change these 2 important things yet : 1)" Buy smart, chose things from private picks to resell - Those big bulk private" - 2) and less profit but fast sold.( almost everything I just want to double money after fee and shipping. Supposed that I buy an Item 20$ if I can make 20$ after ship &fee => I am fine with that. This way Inventories move way faster)..Also If i buy an Item is 5$, and market supposed to be sold at 100$. if they offer me 60$ - I sold it without hesitant- get rid of this and move on. Even if I wait a little longer I may sell for 100$ or 90$, but oh well I only buy that item 5$..what the heck...60$ sold baby
Ebay has been very unreliable lately, I can see I'm not the only one. I list all my stuff at 2.1% promoted too🤣🤣. Hope things pick up
I've been using coupons often on since they first Got added on a year or 2 ago I always see some increase sales from it I haven't tried any of the social media marketing are email marketing stuff maybe I should try that I have organically grown A decent following return buyers
I don't drink coffee either, so I have a couple that are just mine that don't get stinky coffee in them! ☕
There are some cologne/perfume that you can open the bottle. Like the item shown in video. More recent years they have become more sealed. Meaning you cannot remove the sprayer assembly away from the bottle. Food for thought.
In Germany we MUST pay the promoted listing when it`s turned on ...if it sells or not ! ... So I never do that and my things sell anyway .
I run one business account and one privat account as well curate half a dozen more for others… This is simply NOT true. I reckon there are categories that have extra costs like that attributed I simply have no clue about, like selling smartphone including telco contracts, vacations, real estate, automobiles etc. But for typical ebay stuff with FIXED PRICE goes: you pay when you sell. Some added features on STARTING PRICES in AUCTION cost you no matter if sold or not though! Do you generally run auctions with starting prices above 1€? Because this would explain your situation. Greetz 🤙
@@realkroschel , at the moment we pay NO FEES at all , but promoted listing costs money in Germany . Sold or not sold !
@@kirstenscholz4482 Hmmm, dann stimmt was mit deinem Shop/Account nicht. Ich zahlen weder in meinem Geschäftsaccount noch auf meinem Privataccount Anzeigengebühren, wenn ich nichts verkaufe bei Festpreis). Prüfe das mal 👍
Student loan payments restart on October 1st. That might be a huge sucking sound on the economy.
Thank you Lonnie for the coupon tutorial. I just set up a coupon promotion for Followers and Repeat Buyers. Let’s both move some product! You and Candice rock! Pippin too.
Our store experienced a major slowdown right after the latest two USPS changes... even though I do have our account settings for the shipping feature in place, when those last two changes occurred, a great deal of our listings (randomly) lost the shipping - so, people were "watching" items but not purchasing - and, not at first realizing - I was sending offers - I wasn't receiving feedback from potential buyers either. Unfortunately - and fortunately - I started going through listings (probably still haven't gone through all of them!) and checking the shipping (again, AFTER verifying the account settings for shipping WAS still in place and updated) on each listing. As I discovered a LARGE percentage - I ended the listing and "sold similar" - OH, my word! My sales increased 51%!! And, as I was ending a "selling similar" I found some items did need to be reduced in prices but for the most part, many needed to be adjusted in an INCREASE in price. It has been an incredible blessing in disguise. All profits for our sales go toward our "parent" portion of our son's university tuition, and those JUST increased by a LARGE amount.
That recomping pays off.
That's so strange that my average sales are almost exactly the same as yours, and those 2 days for me also sucked like 150-175 both days.
🤔
Thanks again for some great tips.
Thanks... just took my perfume OFF POSHMARK...oops. I thought when I listed it there was a comment that it had to go UPS and I needed to click to agree. Maybe that was Mercari. Anyway, just took it down... no wonder I had 75 likes LOL, I was the ONLY perfume up there. Also, make sure to turn off overseas shipping for the ebay perfume listing. My perfume got removed because I ship overseas.
Thanks for the info!
I’m already doing all of these things. This month I went through all listings to pass on the shipping savings. I also ended all “dead” items that I will put in my garage sale. I lowered the price on anything that had quite a few views. I had my daughter’s toy items (Lego, Thomas train) listed over two christmases without selling, so I’m removing and she’s putting in a mom-to-mom sale. The days of list and forget are over. I have a lot of downtime at work where I can do this without wasting my time at home. Temu, other selling sites, and the bad economy have destroyed sales. Who has money for a doo-dad when they can’t even feed the kids?
My friend sold used powder on ebay. Knowing him he marked it as new tho.
I’ve found Inventory control is the most challenging aspect of this business. Ever since eBay eliminated the 30 day listing and went with automatic relist I’ve found I’ll find items that haven’t sold in months and even years that I forgot were there! In the past I used the end of a 30 day listing to adjust my unsold listings and then relist each. Any solutions??
@@DeeEmm-ej8om I totally agree and that’s what I used to do as inventory listed on eBay expired after 30 days. Now everything automatically relists and that’s what leads to losing track of inventory. Also, I have over 2000 listings. Any solution?
Great video Lonnie & Candice really interesting I don’t like the idea of promoting listings (but I do) and I like the idea of creating buyer groups never looked into that might try it out 👍 have you considered handing out flyers when your out and about at garage sales stating what you do and looking to buy people’s collections?
We have. I’ve come up with a design just need to get them printed -Candice
@@shedflips sounds great 👍
Okay Lonnie, Captain Marvel in DC (Now just known as Shazam) - Man, Captain Marvel in Marvel - Woman.
Processes that you can set up for free, take no or little time once set up and get the word out more are never "dumb" get as many in roads that don't alienatenyour customers as you can.
The rest it doesn't hurt to try. Even though trying several, the graphs should at least help to sort them some.
Only about 10% of my sales are best offer. Buyers mostly just buy at full price. My guess is so that they can secure the item straight away.
Just my opinion as a buyer, I avoid the promoted listings on eBay. Just like the sponsored google searches. Good luck with the new changes!
When coupons first came out I've known a few resellers try it out and get bit by it. (not a big bite. More of a nibble) If you have a sale running and you throw out a coupon they get a double discount. Not a problem for you right now, since you stopped doing offers, but something to be aware of. I'm not sure if the coupons interact that way with anything else.
I always did 2 markdown sales per week & I had my offers on, did good until April hit, my sales tanked next to nothing! In June I was salty towards eBay turned my markdowns off, took off best offer. My sales picked up 🤔
But only for about 10 days. Then I took vacation mode off my posh & mercari & started cross listing hard. Had to pivot my business. Today I set a markdown sale and I got more sales today than last week 🤔 I've pivoted so much I feel like I'm doing the Hokey Pokey 😵💫
It definitely keeps you on your toes!
Good morning lovely people!
I have 297 followers 😊 Thank you for showing the coupon sending to a specific group - I have sent them to buyers but didn't realize I could to followers too 😀
plus shipping on top
Another way you could confirm the perfume is full is to weigh it. Typically products that can be found on Amazon have a product weight or item/shipping weight in the details which is separate from the fl oz of actual product. If the weight matches, then the product is unused.
Sale/clearance pricing
The method of inducing people without money to buy something that people with money won’t buy.
I sell vintage perfumes and colognes. They all go to the vanity collectibles category and I include a note that says "This Health & Beauty item is vintage and collectible and not for use." I show the bottle and make sure you can see how much is inside. I make no claims about the amount in the title or listing. I also have a line that says, "This is a vintage perfume and may have evaporated some within the package, due to age. I cannot guarantee that it still smells like you remember, as some older perfumes begin to lose their fragrance after a couple of years." The warnings are there, and after that, people can do what they want with an item. These are the warnings that an ebay rep gave me to include. I still try to sell completely full bottles. But sometimes they aren't. I know a lot of people have stopped selling perfume and cologne, but I've made so much on them that I guess I am just taking the risk. I sold a bottle of Old Spice for $25 today.
Good info! Thanks!
If the light didn't work with that perfume bottle, you may have been able to find the total product weight online--as in the bottle, the perfume, and the box altogether, and then weighed your boxed perfume bottle to see if it was pretty much the same. I mean yes, you're missing the cellophane, and maybe a price label, but that wouldn't add much weight at all.
Catching up on all your videos - been in the hospital with my mom. I have always done offers and I promote everything at 5% and have always wondered about the promoted listed percentage 😊
And 10% offer, with 2%, instead of 5%, + no 30% off sale sounds like you will make more on each item
My store has only been open just over 90 days. At the end of July I started promoting a lot of my listings. I have notice a significant increase in organic traffic since I started promoting. Sales in Aug more than doubled July+June. I had tried running markdown sales in july but got no sales from then so I started promoting that only inventory instead. Still waiting to see how that change works. My next change will be to start cross listing.
July was my best month this yr, August was my worse thus far.
I promote every item at 5% but I find that only a fraction of my sales are from promoted listing anyway so I barely even notice the extra fees overall.
I get caught up in the tiniest things... I'll just ask so I'll stop going crazy. Does CC stand for Cage Cube? 😊
I think it does. That’s what I’ve seen them called.
I think eBay wants 10 to 12% promotions now that’s what their always suggesting on my listings
Peace and blessings
I have 2.2
16:20 eBay Canada doesn’t have coupons or anything good like that. Only thing I can do is run a sale.
Hey. Been following you guys on eBay for years and never saw any emails about a coupon. Hmm? Even checked my eBay messages and nada.