Terry Kirkman, lead singer and founder of The Association, sadly passed away on Saturday, September 23, 2023. He wrote this song (along with others) and it's one of the greatest songs ever penned.
wow, Terry Kirkman passed away? Ohhhh no; he was AWESOME! Albeit i was only 5 - 7 yrs old in the 60s; i remember sooooooo many of these incredible songs; and TV shows; The Courtship of Eddie's Father; Bewitched, Family Affair, Bonanza, The Rifleman, Perry Mason, The Fugitive, Romper Room, Get Smart. There was Captain Kangaroo, Jumping Jack before Sesame Street... etc...
He was 83. ---- The cause was Congestive Heart Failure. --- This song was Mr. Kirkman's answer to the Beach Boys masterwork "In my Room". --- Both songs include the words "Dreaming" and "Scheming". --- RIP, Terry Kirkman.
No fancy, flashy on-stage costumes, fog & pyretics, blinding lights, exorbitant makeup, etc. Just mesmerizing harmony. This IS what singing is supposed to be. First listened as a teenager but still listening as a senior. Forever cherished.
Clean cut young gentlemen who can harmonize and actually carry a tune. They put today's so called "artists" to shame. It is so sad that much of today's music is pure noise. I am so glad that we can still enjoy these songs via the wonder of You Tube. Thank you for posting.
Most people (myself included) thought they were a vocal group who performed in front of a band. Never fully realizing their immense talent as musicians as well.
I AM 67 YEARS OLD AND I AM SO GLAD I GREW UP LISTENING TO GREAT SONGS SUCH AS THIS. THIS IS AS BEAUTIFUL A SONG NOW AS IT WAS THEN....................CHERISH IS THE WORD.
My husband and I were dating when this song became so popular. I listened to it everyday. It brings back some wonderful memories. It is a very special song for us. We will be married 50 years on 9/21/2016.
September is the best month to marry ! I know several people who have married in September and have been married for years. If you are not married yet Cat Man and you decide to marry tell your girlfriend it has to be September. It is a great month !
This record was produced by my dear friend and mentor, Gary S. Paxton. The story behind this record is interesting: It was recorded in Hollywood at Gary's studio, located in his house. In fact he made the entire house into a studio - along with all the house furnishings (much like the studio he had here in Nashville). The control room was located in an upstairs bedroom, with a hole in the floor so that he cold talk back to the musicians downstairs. That control room had the only 8 channel tape recorder in Hollywood at the time, of which he rented out to Capitol records often (Beach Boys, Sinatra, ect.) That machine is currently in his basement in Branson Missouri. (I've got photos of it). The musicians were all Gary's studio band. At the time they recorded this record, there were only two guys who consisted of the Association. The rest of them were hired to sing in the group on the road. This is a video of that group. The way they recorded this record (actually the entire album, which also features "Along Comes Mary") was very unusual. The drummer was in the dining room. The guitars were in the living room, and the vocals were recorded in the kitchen (which explains the kind-of "open room" sound of the vocals). I think the bells were recorded in a separate bedroom upstairs. If you listen to the original 1-inch master tape, you'll hear Gary yelling down the hole in the floor, "Tape's rolling..."
@Kevin Wicker: Wasn't this song one of the 2 grammy's that Gary S. Paxton won for producing this song?? The other was a gospel record he sang on later.
remember those little transistor radios? A lot of the guys heading to Vietnam took them and in camp they would try desperately to listen to just a few bars of songs like these. I served during Vietnam. I served, I saw, and I wept for all that did not return,
This is the first record that my husband bought me when we were dating. We still do cherish one another . We are now married 48 years and together 52 years.
I agree...they have some killer tunes. I was born after there biggest songs 1974, but I have come to realize that some of my favorite 60s tunes(this and Windy for example) are the Association...great band
I saw The Association live in concert when I was a college student in the late 1960s. Not ashamed to say that listening to this made me tear up a bit, since many of my classmates and friends from back then are no longer with us.
A timeless classic. Rarely heard on the airwaves now which is a travesty. Such a beautiful stunning song which I think has never been surpassed. Simply wonderful.
Yeah at 6zero ......but local government thieves and the evil demons in human form stole Our house and EVERYTHING in it . And what was supposed to be Our Sons , scratch that WAS their legal possessions . The evil is rampant .
I was in Nam and when I came home this was the first album I bought. "The Association".....I wore the grooves out. Every song was fantastic! "Enter The Young" On and on. I later got a rare Cd from Japan of the same album. Still have it today!
Wrecking Crew drumming great Hal Blaine who played on the original version said he thought this was perhaps the best of the thousands of songs he performed on.
@@toddb8851 Why🤷🏻♀️?? How🤷🏻♀️?? I’m a woman of color (73 to be exact) born and bred in NYC; a beautiful melting pot of cultures - which inevitably includes MUSIC! YES, NYC is racist, but this is AmeriKKKa after all. More to my point, I’m not quite understanding how the lyrics - or how the style in which they’re delivered, is considered racist. That said, I can name some white groups from that era to the present who’s lyrics are pretty distasteful.
Ricardo Alencar de Azambuja I would say there are fewer that can write music well today, but there are still those that can, that have the essence of the message they are trying to give captured, though some say anything less then classical, jazz or symphany is not good music, but most cant even play well if at all their insterment let alone be one of the people that is learned in playing abillity as well as degrees in the musical arts like professors, of sorts, that have the full mastery of theory, writting, and playing, and the genious to write about something with real meaning and not just for the money. there is noththing wrong with using all the tools but they ought not be the main crutch for lack of talent, such as auto tune, or using the computer because you dont even have the skill to match beats as a dj or know when to change the sound and song on the fly to keep a good vibe at a party, let alone play keybords or have a band going with the electronic insterments or computers.
I am not married but someday I hope I find the right person to "cherish" the rest of my life. A faithful kind person who laughs and cries with me. Who has his priorities in proper order.
This song is miles above most of the more recent ones. It conveys feeling, and is very well played and sung. The lyrics are very good and meaningful. How I miss those times when singers were elegant, and sang nice songs with no profanities or vulgar words.
Loved the Association over 45 years ago, still love them today! Brings back beautiful memories of a gentler time in the world; when neighbors helped and knew each other and music was like this. Yes, the war was going on; I served in the Air Force from '69 to '71, but the music of my generation's time was the best ever offered! Thanks for the memories!
They seem unusually uptight and stiff in this video. They usually joked around a little on stage with each other. This appearance could have been from The Hollywood Palace or maybe The Andy Williams Show. The average age of The Hollywood Palace audience was approximately 106 years old and wouldn't have gotten The Association's hippy antics on stage.
This brings back memories of when I was a young child. You know as a kid you aren't really paying attention to the sounds in the background of life because you are too busy playing and having fun. Then as I got older and started hearing these songs it was amazing to me to find that they brought back visions of relatives long gone, memories forgotten (or ones I never even knew I had) and evens smells of food cooking in the kitchen! So I try to search for songs from the past just to see what effect it will have upon me. Thank you for posting this one. Also the title of this one is very apropos!!
This song could be 20 minutes long and wouldn't be long enough! I was 7 when this song came out and it embodied the great music and sound of all the amazing music of the 1960's. I think it stayed at #1 on WCFL am radio survey for like 4 weeks and deserved it.
@@faithpatterson7158 If you're referring to the Fab Four, yeah, definitely! My favorite song of theirs is Golden Slumbers where they showcase the drumming ability of Ringo Starr.
@@AnneMarie-xq7uw Quote: "If you're referring to the Fab Four, yeah, definitely!" ...Who else would the Fab Four be? Are you referring to his spelling of Beatles as "beetles"? ..and a quick question: I've noticed a lot lately that people will respond to something said, and then make a statement followed by, "yeah, definitely" or comment and say, "but yeah...." and then have no proof of their affirmation of fact or truth on how and why it's correct. Where is that coming from?
I fell in love with a girl who was 15 in the summer of 1970. I don't think she ever realized how much I cared for her. She died young. I fell for another girl and I tell her every day how much I love her. We've been married 45 years. What a wonderful world!
It´s good !!! I fell in love at the age of 23 with a girl, and the day I met her I said I was going to marry her, we are 44 years old "dating" we had 3 children and 6 grandchildren, and we are in love until today !!
Simply beautiful not only the melody is excellent for the lyrics, but the performance these men did is really great so full of feeling and with such depth. Every instrument is played at exactly the appropriate moment and in the right tone and every word is sung the same way. So this song is exceptional and outstanding and so good to hear 52 years after it was released.
You are absolutely right. I love it as well. And re listen to it often. Beatiful arrangement and Orchestration and fantastic singing.. Just beautiful. The words are so true too. John (Australia)
52 years have gone by since this song hit number one back in 1966. I was 12 years old then. And now that I'm 64... The song sounds as fresh to me now as it did the first time I heard it back in 1966. They are just one of the reasons why I consider the music of the 60's as the greatest decade in Rock & Roll history... Priceless!
Who lived in the 60 or 70 know the technical difficulties of any media edition. Only in the last 20 years, with the evolution of the features of the media is that we can have lists on youtube. We must remember and always thank the pioneers: Jobs, Wozniak, and many others whose work made it possible for us today we had the opportunity to hear and see this rescue of the not too distant past, and lived very valuable about that time knows that lived a time gold, all were into what we were studying had ... and had bonds, but also played up, dating up, made up parties and we lived in peace ... Today one can not say that they are many of those values .. . thank all day I have lived by that time, where we learn the values that are so scarce today ..
My theory since the 1990s has been that the truly gifted and artistic people moved into technology and the Stone Age primates completely took over music. Even adult contemporary radio is ruined because of this.
well said & I am very grateful for the ability to hear & listen & remember actually my own history and past to say the least, through songs made available now through ytube and the technology now..., you cant find anything on currant radio stations anymore , even so called classic rock radio stations are full of (just bullshit) songs that even in there time weren't even good or great, songs that to this day have no likeness of being so called classic , but they still play them ,, hmm, wtf, kqrs...hmm Minnesota....
Eu fico impressionado pela maneira como as Bandas se apresentavam em seus shows! Todos de terno e gravatas, cabelos bem penteados! Hoje se apresentam todos lascados de tatuagens ridículas, parecendo uns LIXOS! Transformam as apresentações em verdadeiras badernas! Que Saudade desses bons tempos...😢😢😢
One of the best love songs about unrequitted love I have ever heard it is up at the same level as "If I could reach you". Always liked it since I first heard it 51 years ago. It is deep and sung with so much feeling one gets the message immediately. And the lyrics are great too.
@@jeffthebracketman And both the Association and the 5th Dimension could shake you with a vocal roar. And both were produced by Bones Howe, if I recall correctly.
She was the most beautiful girl in our high school, and there was somewhere around 4500 of us. I had girlfriends in High School, but always thought about her. Never tried, that is the most pathetic part. She was in a different group and I was with the troublemakers, I loved them all. I always thought about her as I knew the lyrics were true, not going to be the one, etc. I was in Vietnam in a hole, in the rain, and this song came on the radio. I saw her face, and layed back. All of a sudden, I was not in VN anymore, I was in HS and she was walking past me in the hall. I didn't feel the rain anymore. I had a good life, a good lady and 4 kids and 5 grandchildren. No regrets there, but I always wonder, what if? If you have a desire, GO GET IT! Trying and failing is far better than living wondering.
I'm sure your "lady" is lovely. You had children with her. And grandchildren. You have more than most ever will. I think that if it were meant for you to be with her, you certainly would not have the life you have now. So don't wonder. It wasn't going to happen. She sounds honestly like a pleasant memory, that's all. And it got you through something rough and that's good, but that's all. Wishing you and your family all the best.
She hooked up with the star quarterback. They graduated, married, and he became an abusive drunk appliance salesman. The abuse led her into a depression. She eventually became addicted to prescription drugs, which led to harder street drugs and eventually to heroin. She finally divorced the guy and started working as a topless dancer till the drugs and age stole her youthful beauty. She became a cheap hooker, turning a trick for a high and a place to sleep for the night. Now she's in her 70s, living in a trailer park in Smyrna, Tennessee, living on welfare and food stamps, smoking cheap cigarettes and drinking cheap gin, watching game shows on a 24 inch television, and listening to the oldies station, remembering when she was the most beautiful girl in school, and wondering what happened to all those dreams from so long ago.... Does that make you feel better now?
oh, I'm so glad you had a good life with a good wife and I wish you soooo many more good years. However, the telling of your story touched my heart and made me sad that you didn't - because of your circumstances - try. It's a good lesson you offer.
For me this is their best song. An excellent love song which expresses very deep feelings about a hopeless love affair. It is hard to love and not be loved in return. One feels like if one were wothless at times. It has happened to all of us who have lived enough. But fortunately most of us get over it in time.
I am a classic rock guy along with hard rock, heavy metal. I have always thought this is an excellent executed piece of music. Association had some great tunes.
Not only an excellent song sung with so much feeling it is a representative of an era in which singers had to have real talent to succeed as so many electronic gagdets that exist today to make anyone sound good did not exist then. Besides the feeling they put singing and the elegance they exhibit is something sorely missing in today's singers. The song is very good describing the frustration one has when one loves someone who could not care less for one. Still one of those songs really worth to hear.
The shit birds at the rock and roll hall of fame should be embarrased !!! ...this band should of made first ballot ...what a disgrace !! Their ignorance is baffling ...son ofa bitches ....
Not only the song is great but the whole set of singers and musicians are so elegant. Well combed with elegant and well worn suits and all well shaved. Such a change to those screaming semi naked singers of today.
We had a 1966 Ford Black with red interior ,when Cars were built and had class not like the cheap plastic cars of today. And this was on the car radio on AM 680 WRKO Boston.
The Association did this song the best. Very beautiful harmonizing! They were the masters at harmonizing. I never tire hearing this song by them. Thanks for sharing.
Crap music is music with tennis shoes tumbling in a dryer. I coined this years ago when I came across an incident/// It was in a Hollywood basement of an unknown rapper. I said that a sound like this was so annoying -- and loud! He (Dr.Dre) found his sound, I guess? No shit. This is true.
I think this was my favorite song from this group. I love how they harmonize in this song. Watching this again decided that the drummer was kind of cute, too!
Lucky u! Just came off a '378 and no music on Quarterdeck or bridge. 50 year old BOSN and I wish my young "deckies" would listen to this music where I can understand the words!
irony is now we have all this music listening technology, but the quality of pop music can not even get close to this, thanks to the corporate bottom line. This is music for the mature mind (exceeding 30 years of age). I have friends in their 50's that listen to the current thrashing stuff thinking they're hip. Mid-life crisis. We have lost one the most significant USA exports, the top 40.
This song is beautifully painful. Listen to the words! The sheer pain of this man's unrequited love, coming to the conclusion that he is "not gonna be the one to share [her] dreams; not gonna be the one to share [her] schemes . . ." Wow.
I saw them when they were just becoming popular in 1966, and they opened for the Beach Boys -- they sang "Cherish," it was the first time we heard it, it hadn't been released yet. The Beach Boys weren't very good live, and the Association won the audience that evening, we all walked out in the end singing this soulful song.
For me the best song of the year 1966. This one is really deep and so well sung and played. I enjoyed hearing it long ago and have not ceased enjoying it whenever I have the time to do it. For me this is this group's masterpiece although they recorded some other good songs like Windy and Never my love.
This was "our song" in 1966 and is still one of the greatest ever recorded by this group. Saw them at the old McCormick Place in Chicago and this brought down the house.
For geographic reasons, I was just "seeing" this guy after the advent of UA-cam, but I liked the music of that group. It was a golden age of good music ... good moments of those fun adventures, dreaming, hoping for a better world, that has not yet arrived !!!
One of those timeless songs which are still so good and as up to date as they were when they were released. The lyrics are nice and elegant and well pronounced and what is more they describe feelings just as they are. One of my favorites through the years and one of those I shall like till the day I die. It has a depth and feeling modern songs do not have. The rhythm is nice and slow too so it is very good to hear.
This song and the arrangements bring tears to my eyes especially coming from a person that loves hard rock such as Zeppelin, Sabbath, Alice in Chains, Slayer, Radiohead, and many others! I remember hearing this song when I was 4 years old back in 66 and despite the hell I was going through as a small child, the harmonies and church bells gave me a sense of peace and serenity! Totally love this song and this band!!
You basically described my sentiments about this song precisely. I grew up listening to this as a child and then as i aged became a total rocker into everything hard rock and metal. And then I was pulling up to a job site in my company truck back in 1985. And this song came on the AM radio and I just sat there and practically cried myself over the words and melody and it reminded me of my innocence and childhood it really felt special to me that day.
@@MrSmokeydog Ditto... and now I'm a 60 year old insurance salesman by day, and a long-haired rock guitarist in a classic rock cover band by night. But, I was listening to The Association in my single digits. They remind me of simpler times with my family, my first crushes and kisses, and just being stress free as a kid.
It is so cool to see that there are other people (men) that feel the same way about this song as I do. I was born the year this song came out and for some reason I choke up nearly every time I hear it. If I’m riding in a car with other people and this song comes on, I have to change the station or turn the radio off before turning into a blubbering mess. So many emotions but as others have said, it reminds me of a much simpler and happier life when I was young.
This band and this song in particular owned Salt Lake City in the mid 60's. Every time I turned on my car radio, it would soon show up. It is a great memory, it was some of the best years of my life. Thanks, guys
Song as old as I am. My mom had the album & played the hell outta it. The Association was one of my favorites & still is. Funny most of my friends' parents played this era's music so we all grew up appreciating it even now. That & WCBS-FM 101.1 who also played oldies. We were fortunate to grow up on this.
What was truly remarkable about the Association was that the group remained consistently excellent for a very long time, the featured vocalist changed as the song required, all of the band members were accomplished musicians, and the leadership of the band changed and evolved over time. The six man lineup shown in this video is the one best remembered, but it later became a seven-man group, with a long list of musicians joining and leaving the group over the years. When other bands in the 1960s were singing trendy anti-war songs, the Association was creating music that transcended the era, as proved by its continuing popularity all these years later. They left an enduring legacy. Few bands can say that.
This was my favorite song in grade 7. Pop and Rock Music back then was great! You could actually understand what they were singing about and the harmonies were fantastic! Of course today we have 'Gangsta' crap and various other monotonous attempts at music and I rarely listen to the radio anymore because I can scan a dozen popular FM stations and find very little to pique my interest. There are some good artists out there but they are few and far between. The last 20 years or so has turned out mostly garbage in my opinion.
I was born in 1974, 40 years old today, I grew up the 80's. Loved all that music, listened to 60's and 70's music, Frank Sinatra, Rolling Stones, Beach Boys. I listen to mostly everything, except today's crap ass music. You won't see any of that crap in my music library. Songs like Cherish by the association is real music, and it's not forgotten
Jason ... I was born in 1950. My Dad owned a radio station; so, I grew up with all the 50's thru 70's music PLUS the 20's thru 40's music. It's all gone now ... but, you're blessed to have received what you have! :)
Same here. Born in 1972, grew up with disco and 80's music but I really go for THIS kind of music, the music of my parents' youth. They played it all for me as a child, from The Beatles and The Rolling Stones and The Beach Boys to Frank Sinatra. On my playlist you'll find these tunes, some 70's and 80's, one or two 90's. But "music" today, as they call it, is nothing but noise. And it is THIS music that I play during music period for my students. My kindergarten class actually loves this song, especially the "pum-pum" part (they LOVE to sing that part!!). I think we should introduce The Association and their generation of music to the up and coming generation. Maybe they can rectify what went wrong with the music industry in the next decade or two.
Born in 1962, so MTV and other corporate crap took over when I was in my late teens. I delved more deeply into earlier music, and found it so much more soulful and honest. Then I went further back, into Big Band music and bop. I agree, Jason--Cherish and these other styles are real music.
I always thought there was one woman in the band because of the the singing at 2:31. These guys probably had so much fun with this band and were good friends and had so many good times back then. All the different members contributing different vocal parts and harmonies and sounds makes this group truly one the best bands of the 1960s. Radio is so grotesque now because of who decides what to play. The people behind the scenes who directed the vocal harmonies are gone and forgotten sadly.
GORGEOUS song! The music of the 60's inspired Love and Peace and changed a generation. It was a magical time to be alive. I was only 10 years old in 1967, but you could feel it in the air. A type of musical renaissance of sorts. So glad I was able to experience first hand. Great time to be a kid, too!
Terry Kirkman, lead singer and founder of The Association, sadly passed away on Saturday, September 23, 2023. He wrote this song (along with others) and it's one of the greatest songs ever penned.
wow, Terry Kirkman passed away? Ohhhh no; he was AWESOME! Albeit i was only 5 - 7 yrs old in the 60s; i remember sooooooo many of these incredible songs; and TV shows; The Courtship of Eddie's Father; Bewitched, Family Affair, Bonanza, The Rifleman, Perry Mason, The Fugitive, Romper Room, Get Smart. There was Captain Kangaroo, Jumping Jack before Sesame Street... etc...
Beautiful song
Insuficiencia cardíaca, la causa de su fallecimiento
He was 83. ---- The cause was Congestive Heart Failure. --- This song was Mr. Kirkman's answer to the Beach Boys masterwork "In my Room". --- Both songs include the words "Dreaming" and "Scheming". --- RIP, Terry Kirkman.
Which one is he ? They are all singing lead
This was our song at our wedding reception in 1967. We are still married..55yrs💝
NICE MEMORIES!!!!
That's great 🎉 cheers to you lovebirds. Many regards. Am 67 and think am 20.
The Association should be in the Rock & Roll Hall of Fame.
I AGREE!!!
WHY ISN’T IT????
Why are they not, and why is my reply censored?
No doubt
Yep .
So should Connie Francis , Lesley Gore , Ella Mae Morse , Skyliners , Neil Sedaka and Chubby Checker .
Are you cherishing those you love in 2024? Don't forget to tell those who are in your life how much they mean to you.
Every , we need talkink this for all ......
We need to value our loved ones every day and say thanks for sharing the day with them. Also the Lord for giving us life.
Wow 1966 seems like yesterday 🎉
No fancy, flashy on-stage costumes, fog & pyretics, blinding lights, exorbitant makeup, etc. Just mesmerizing harmony. This IS what singing is supposed to be. First listened as a teenager but still listening as a senior. Forever cherished.
Perfect harmony. Every time I hear this song I get goosebumps! Thank you gentlemen❣️
I am now 67 and still listening to them....they lift my spirit and transport me back to those wonderful days.
@@eleanortempleman6695
Ditto. 65 this year. Still enjoying this song.
Exactly! Music is more of a feeling than performing like theatre. I agree
No foul mouth techno noise made to the beat of a bouncing basketball with a fly squealing through a bullhorn
Clean cut young gentlemen who can harmonize and actually carry a tune. They put today's so called "artists" to shame. It is so sad that much of today's music is pure noise. I am so glad that we can still enjoy these songs via the wonder of You Tube. Thank you for posting.
I'm grateful to youtube for this too !!
Most people (myself included) thought they were a vocal group who performed in front of a band. Never fully realizing their immense talent as musicians as well.
I call this new music noise pollution exactly what it is. Nothing absolutely nothing beats the 60s and 70s music 🎵
Actually these guys are pretty shaggy - not clean cut.
Hahaha. That’s what parents & old folks said about these guys & so many others. It’s all relative!!
I AM 67 YEARS OLD AND I AM SO GLAD I GREW UP LISTENING TO GREAT SONGS SUCH AS THIS. THIS IS AS BEAUTIFUL A SONG NOW AS IT WAS THEN....................CHERISH IS THE WORD.
I agree, we have been married for over 40 years, and sit in the patio and listen to these songs.
67 and counting!
Amen!!!!!?
Haven't you heard? The BIRD is the word...…..
One tear older than me,,,,I miss Port Townsend,,,WA.....
One word will do... timeless.
My husband and I were dating when this song became so popular. I listened to it everyday. It brings back some wonderful memories. It is a very special song for us. We will be married 50 years on 9/21/2016.
+Vickie Taylor Congratulations on such a long marriage !!!!!!
50 years CONGRATULATIONS!!! On 09/21/2016 I will be celebrating my 58 BD.
+Cat Man my birthday is seven days after!
COOOOOOOL September ROCKS
September is the best month to marry ! I know several people who have married in September and have been married for years. If you are not married yet Cat Man and you decide to marry tell your girlfriend it has to be September. It is a great month !
This record was produced by my dear friend and mentor, Gary S. Paxton. The story behind this record is interesting:
It was recorded in Hollywood at Gary's studio, located in his house. In fact he made the entire house into a studio - along with all the house furnishings (much like the studio he had here in Nashville). The control room was located in an upstairs bedroom, with a hole in the floor so that he cold talk back to the musicians downstairs. That control room had the only 8 channel tape recorder in Hollywood at the time, of which he rented out to Capitol records often (Beach Boys, Sinatra, ect.) That machine is currently in his basement in Branson Missouri. (I've got photos of it).
The musicians were all Gary's studio band. At the time they recorded this record, there were only two guys who consisted of the Association. The rest of them were hired to sing in the group on the road. This is a video of that group.
The way they recorded this record (actually the entire album, which also features "Along Comes Mary") was very unusual. The drummer was in the dining room. The guitars were in the living room, and the vocals were recorded in the kitchen (which explains the kind-of "open room" sound of the vocals). I think the bells were recorded in a separate bedroom upstairs.
If you listen to the original 1-inch master tape, you'll hear Gary yelling down the hole in the floor, "Tape's rolling..."
Kevin Wicker, this is pure gold.
@Kevin Wicker: Wasn't this song one of the 2 grammy's that Gary S. Paxton won for producing this song?? The other was a gospel record he sang on later.
I’d love to read a book or watch a series about your and your friends adventures
geez
Creative setup! A magical uplifting song I liked as a child then.
remember those little transistor radios? A lot of the guys heading to Vietnam took them and in camp they would try desperately to listen to just a few bars of songs like these. I served during Vietnam. I served, I saw, and I wept for all that did not return,
The testimony that you were in the war is always hard !!
@@ZAMBA1952 Thank you sir. I was just a field medic Women's Army Corp(WACS)
@@mariesmith599 congrats for serve your country!
Thank you. 💜
Thank you 🇺🇸
This is the first record that my husband bought me when we were dating. We still do cherish one another . We are now married 48 years and together 52 years.
CONGRATULATIONS!
LUCKY!
WELL DONE!
Yes, continue to cherish one another. 💞
The Association is one of the most underrated bands of all time
Amen. From 1960 until 1975, NO ONE can tell me this wasn't the greatest time for any genre of music ever produced. This band proves it.
Yeah, and for good reason. They weren't that hot.
I agree...they have some killer tunes. I was born after there biggest songs 1974, but I have come to realize that some of my favorite 60s tunes(this and Windy for example) are the Association...great band
Yeeeessss... very beautiful songs...
I totally agree with you! They were my favorite band in the 60's and still are today.
The entire group is singing even the drummer.
I saw The Association live in concert when I was a college student in the late 1960s. Not ashamed to say that listening to this made me tear up a bit, since many of my classmates and friends from back then are no longer with us.
God, I love this song!
were all just passing thrugh here mate...make every day count...
This song is like gold.....it just sounds even better, all these years later. Cherish is the word.
I'm really not a fan of Heavy Metal.
Who Is With Me...It is December 2019 & We Still CHERISH This Beautiful Song..Cherish is the word
Daniel Marin Me!! I was 6 years old when this song came out!! Great childhood memories!!
April 2020
It has stood the test of time!
@@rickmays797 July 2020
This takes me back to 66-67.
I was 8 yrs old...Cape Town, South Africa, my Mom played this song over and over again, wish she was still here to listen with me once again!
remember is to live, remember our loved ones is to revive ..
she is...
Ricardo Alencar de Azambuja afterthefox Too true!! 😅
She is still with you, Wilsy, and listening with all her heart. They never leave us..
We have all lost loved ones and music takes us back in time to when they were with us.
A timeless classic. Rarely heard on the airwaves now which is a travesty. Such a beautiful stunning song which I think has never been surpassed. Simply wonderful.
A Classic for all times ,
The best and most perfect
and beautiful song from the
60s, Awesome Perfect Song.
For decades this was voted the number one oldie on 98.7 Dallas. Year after year
We don't need / rely on the 'air waves' when we have YT
56 YEARS LATER AND I AM STILL SINGING AND ENJOYING THIS SONG IN 2022❤️
Enjoy...
Same
Yeah at 6zero ......but local government thieves and the evil demons in human form stole Our house and EVERYTHING in it . And what was supposed to be Our Sons , scratch that WAS their legal possessions . The evil is rampant .
My GRANDDAUGHTER loves this song and she is 15 [year 2022]!
Ah, no. 2023 now!
I was in Nam and when I came home this was the first album I bought. "The Association".....I wore the grooves out. Every song was fantastic! "Enter The Young" On and on. I later got a rare Cd from Japan of the same album. Still have it today!
Actually the album was titled "And Then Along Comes The Association" .
Thank you for your service. Did the album provide comfort during your time in Vietnam?
@@TruthAndFreedom76 Yes It did Juan. I even had "Cherish" played at "one" of my marriages in Las Vegas! LOL Stay safe and Merry Xmas!
Thank You for Your Service... and I bet those donut dollies were hot 😍❤️
Rip Terry Kirkman. You wrote a song that will never be forgotten as long as there is longing for love.
Ladies and Gentlemen...THIS is how you RECORD vocal harmonies...THIS is how you PERFORM vocal harmonies. These guys wrote the book
kyle briese by
You are soooo right.
These guys and/or the Letterman wrote the book on performing tight vocal harmonies, yes.
The lyrics are off the scale!!!
Here here
Still an Amazing Performance! Complex harmonies. Sophisticated arrangement. Elegant presentation. Timeless.
Untouchable.
Playback
racist
Wrecking Crew drumming great Hal Blaine who played on the original version said he thought this was perhaps the best of the thousands of songs he performed on.
@@toddb8851
Why🤷🏻♀️??
How🤷🏻♀️??
I’m a woman of color (73 to be exact) born and bred in NYC; a beautiful melting pot of cultures - which inevitably includes MUSIC!
YES, NYC is racist, but this is AmeriKKKa after all.
More to my point, I’m not quite understanding how the lyrics - or how the style in which they’re delivered, is considered racist.
That said, I can name some white groups from that era to the present who’s lyrics are pretty distasteful.
MARAVILLOSO TEMA CON VOCES INCREIBLES !!!!!!!!inolvidable.....desde Rosario Argentina
My wife and I got engaged in 1966. Cherish was our song then and still is!
iT´S TOO GO😍OD LISTEN THIS!!!!
Born in 1966
Those of us who know great music will Cherish this song into Eternity
I Agree!!!!
I am one of those !
Greatest love song of all time!
A Toaist friend says the ugly vulgar trash music is needed to realize how beautiful this music is....
That last echoing guitar chord is awesome!
Called tremolo, very popular in the 50s & 60s.
He's playing a Jazzmaster back then the top of the line Fender electric... they were more pricey than a Strat or Tele
@@BillDerBerg ,zaabYgxyvgvhy
belissima cancao tocadas e interpretadas pelo Grupo Association.
It seems like the the heart and soul has gone out of today's music. None of it has substance, as this one does.
I agree!!!
Ricardo Alencar de Azambuja I would say there are fewer that can write music well today, but there are still those that can, that have the essence of the message they are trying to give captured, though some say anything less then classical, jazz or symphany is not good music, but most cant even play well if at all their insterment let alone be one of the people that is learned in playing abillity as well as degrees in the musical arts like professors, of sorts, that have the full mastery of theory, writting, and playing, and the genious to write about something with real meaning and not just for the money. there is noththing wrong with using all the tools but they ought not be the main crutch for lack of talent, such as auto tune, or using the computer because you dont even have the skill to match beats as a dj or know when to change the sound and song on the fly to keep a good vibe at a party, let alone play keybords or have a band going with the electronic insterments or computers.
***** Oh, bullshit. Good music comes out of every era.
well depends on the genera.
+Vertical Horizon
name one good band from the last 35 years then
I am not married but someday I hope I find the right person to "cherish" the rest of my life. A faithful kind person who laughs and cries with me. Who has his priorities in proper order.
I already found it and I'm happy ...
That's wonderful. So happy for you! Say a prayer for me to find my true love. Thank you.💛
@@gglarke7709
Always wishes everyone to be happy with what they can get, get or love !!
I hope you do, I had it it was beautiful
@@beaverstandig1747 Tks!!Best for all!!
This song is miles above most of the more recent ones. It conveys feeling, and is very well played and sung. The lyrics are very good and meaningful. How I miss those times when singers were elegant, and sang nice songs with no profanities or vulgar words.
I Agree. ! Goldem good times!!!
Totally agree
CIA took over (Laurel Canyon) music business
And Beatles is Tavistock creation
Loved the Association over 45 years ago, still love them today! Brings back beautiful memories of a gentler time in the world; when neighbors helped and knew each other and music was like this. Yes, the war was going on; I served in the Air Force from '69 to '71, but the music of my generation's time was the best ever offered! Thanks for the memories!
I'm happy to hear this. The idea is this: to share happy moments.
FOR MY FIRST HUSBAND. Gone with the angels. I married someone he knew with his blessings. He was dying of multiple myeloma. I am 66 now.
Great harmonies in this one! And look at those three-piece suits! Definitely a different era with a lot more class back then.
They seem unusually uptight and stiff in this video. They usually joked around a little on stage with each other. This appearance could have been from The Hollywood Palace or maybe The Andy Williams Show. The average age of The Hollywood Palace audience was approximately 106 years old and wouldn't have gotten The Association's hippy antics on stage.
And they are lined up together and nobody is a front nan trying to show up the other guys
Yes it was. So much more than present society
Sammy Hagar wrote in his book that he loved this band, and their great harmonies. High praise from Red Rocker!
Sammy Hagar from Montrose?
Very sad news. What a legend, making the association part of music history.
"All those other guys just want to touch your face and hands but I'm the guy who will actually love you." Lol Such an innocent song for the time.
Mel Bee beautiful lyric
This brings back memories of when I was a young child. You know as a kid you aren't really paying attention to the sounds in the background of life because you are too busy playing and having fun. Then as I got older and started hearing these songs it was amazing to me to find that they brought back visions of relatives long gone, memories forgotten (or ones I never even knew I had) and evens smells of food cooking in the kitchen! So I try to search for songs from the past just to see what effect it will have upon me. Thank you for posting this one. Also the title of this one is very apropos!!
I just feel the same thing like you.... Because this, I get to this dicography....
Thank you for listen...
You're welcome it was my pleasure.
This song is very soft
P)
TRUTH INDEED AMEN I WAS A CHILD THEN.I LISTENED TO THESE GREAT SONGS
This song could be 20 minutes long and wouldn't be long enough! I was 7 when this song came out and it embodied the great music and sound of all the amazing music of the 1960's. I think it stayed at #1 on WCFL am radio survey for like 4 weeks and deserved it.
I Agree , it´s a nice music!!!
Here's to another kid from 1959
I'm 25, and without the youtube I never would know about this songs. So thank you.
Listen to the old beetles. It will blow your head off.
@@faithpatterson7158 If you're referring to the Fab Four, yeah, definitely! My favorite song of theirs is Golden Slumbers where they showcase the drumming ability of Ringo Starr.
"the youtube" nice try going undercover, grandpa
@@AnneMarie-xq7uw Quote: "If you're referring to the Fab Four, yeah, definitely!" ...Who else would the Fab Four be? Are you referring to his spelling of Beatles as "beetles"? ..and a quick question: I've noticed a lot lately that people will respond to something said, and then make a statement followed by, "yeah, definitely" or comment and say, "but yeah...." and then have no proof of their affirmation of fact or truth on how and why it's correct. Where is that coming from?
Rafael Santos glad u got to experience this.
Living it was the absolute best
I fell in love with a girl who was 15 in the summer of 1970. I don't think she ever realized how much I cared for her. She died young. I fell for another girl and I tell her every day how much I love her. We've been married 45 years. What a wonderful world!
It´s good !!! I fell in love at the age of 23 with a girl, and the day I met her I said I was going to marry her, we are 44 years old "dating" we had 3 children and 6 grandchildren, and we are in love until today !!
I like this song hugely ! To me it
epitomizes the 60s superbly -a very,very nostalgic song! The melody and the harmonies are unmatchable !
I agree!!!
Simply beautiful not only the melody is excellent for the lyrics, but the performance these men did is really great so full of feeling and with such depth. Every instrument is played at exactly the appropriate moment and in the right tone and every word is sung the same way. So this song is exceptional and outstanding and so good to hear 52 years after it was released.
Excellent contextualization of a melody, that transcends time.
You are absolutely right. I love it as well. And re listen to it often. Beatiful arrangement and Orchestration and fantastic singing.. Just beautiful. The words are so true too. John (Australia)
Song is nice, yes. But this isn't recording of live performance - look at drummer from 1:58
Lip service
Also, the New Colony Six, "Things I'd Like To Say."
52 years have gone by since this song hit number one back in 1966. I was 12 years old then. And now that I'm 64... The song sounds as fresh to me now as it did the first time I heard it back in 1966. They are just one of the reasons why I consider the music of the 60's as the greatest decade in Rock & Roll history... Priceless!
Mr54nomore, it was so good, David Cassidy covered it. :)
freeguy77 I consider the music of the 60's to be the greatest decade in Rock & Roll history. And these gentlemen where one of the reasons why. Peace!
I was 12 years old too!! I love have lived this great years, I would never change them for the music and situation now, believe me :)
Magda Sanchez Agreed!
I was 12 in '66, too. Love this great song, brings back a lot of great memories.
Who lived in the 60 or 70 know the technical difficulties of any media edition. Only in the last 20 years, with the evolution of the features of the media is that we can have lists on youtube. We must remember and always thank the pioneers: Jobs, Wozniak, and many others whose work made it possible for us today we had the opportunity to hear and see this rescue of the not too distant past, and lived very valuable about that time knows that lived a time gold, all were into what we were studying had ... and had bonds, but also played up, dating up, made up parties and we lived in peace ... Today one can not say that they are many of those values .. . thank all day I have lived by that time, where we learn the values that are so scarce today ..
My theory since the 1990s has been that the truly gifted and artistic people moved into technology and the Stone Age primates completely took over music. Even adult contemporary radio is ruined because of this.
Davin Damper I Agree!!!
pathfinder55 explorer
I understand you, but then there are Elvis and Sinatra, 2 giants that did not compose or play
Sean Hennessey Yes, i agree...
well said & I am very grateful for the ability to hear & listen & remember actually my own history and past to say the least, through songs made available now through ytube and the technology now..., you cant find anything on currant radio stations anymore , even so called classic rock radio stations are full of (just bullshit) songs that even in there time weren't even good or great, songs that to this day have no likeness of being so called classic , but they still play them ,, hmm, wtf, kqrs...hmm Minnesota....
Eu fico impressionado pela maneira como as Bandas se apresentavam em seus shows! Todos de terno e gravatas, cabelos bem penteados! Hoje se apresentam todos lascados de tatuagens ridículas, parecendo uns LIXOS! Transformam as apresentações em verdadeiras badernas! Que Saudade desses bons tempos...😢😢😢
A Humanidade esta em pleno declineo!!!
...WOW... Still listening to the great record on my 74th birthday today 10-24-2019...Thank God....
One of the best love songs about unrequitted love I have ever heard it is up at the same level as "If I could reach you". Always liked it since I first heard it 51 years ago. It is deep and sung with so much feeling one gets the message immediately. And the lyrics are great too.
And what do those songs have in common? The Wrecking Crew (Hal Blaine, Joe Osborne, Tommy Tedesco etc.) played the music on both songs...
@@jeffthebracketman And both the Association and the 5th Dimension could shake you with a vocal roar. And both were produced by Bones Howe, if I recall correctly.
Yes you are correct...
I've heard this song 100's of times since it came out and it still moves me every time. The way it builds at the end is just fantastic.
She was the most beautiful girl in our high school, and there was somewhere around 4500 of us. I had girlfriends in High School, but always thought about her. Never tried, that is the most pathetic part. She was in a different group and I was with the troublemakers, I loved them all. I always thought about her as I knew the lyrics were true, not going to be the one, etc. I was in Vietnam in a hole, in the rain, and this song came on the radio. I saw her face, and layed back. All of a sudden, I was not in VN anymore, I was in HS and she was walking past me in the hall. I didn't feel the rain anymore. I had a good life, a good lady and 4 kids and 5 grandchildren. No regrets there, but I always wonder, what if? If you have a desire, GO GET IT! Trying and failing is far better than living wondering.
I'm sure your "lady" is lovely. You had children with her. And grandchildren. You have more than most ever will. I think that if it were meant for you to be with her, you certainly would not have the life you have now. So don't wonder. It wasn't going to happen. She sounds honestly like a pleasant memory, that's all. And it got you through something rough and that's good, but that's all. Wishing you and your family all the best.
I was in a CONEX pulling bunker guard in the Central Highlands.
She hooked up with the star quarterback. They graduated, married, and he became an abusive drunk appliance salesman. The abuse led her into a depression. She eventually became addicted to prescription drugs, which led to harder street drugs and eventually to heroin. She finally divorced the guy and started working as a topless dancer till the drugs and age stole her youthful beauty. She became a cheap hooker, turning a trick for a high and a place to sleep for the night. Now she's in her 70s, living in a trailer park in Smyrna, Tennessee, living on welfare and food stamps, smoking cheap cigarettes and drinking cheap gin, watching game shows on a 24 inch television, and listening to the oldies station, remembering when she was the most beautiful girl in school, and wondering what happened to all those dreams from so long ago.... Does that make you feel better now?
@@RTRoberto No !, but humanity is full of these stories. Each of us is an engineer of his destiny, you reap what you planted in your youth !!
oh, I'm so glad you had a good life with a good wife and I wish you soooo many more good years. However, the telling of your story touched my heart and made me sad that you didn't - because of your circumstances - try. It's a good lesson you offer.
Brings back memories some good ...some sad but a beautiful song 🎀💯❤️❤️❤️
living is a balance between good and bad memories
This song was on the Simpsons
Such a pretty song. Sung so perfectly, the harmonies are perfect.
I agree!!!
These guys put me in a better head space.
It's just a bit boring though.
@@severnboar Well, you can't put pearls before swine.
For me this is their best song. An excellent love song which expresses very deep feelings about a hopeless love affair. It is hard to love and not be loved in return. One feels like if one were wothless at times. It has happened to all of us who have lived enough. But fortunately most of us get over it in time.
Did we dream the 60's? We want it back...........................................
I am a classic rock guy along with hard rock, heavy metal. I have always thought this is an excellent executed piece of music. Association had some great tunes.
No homo, but the drummer is a very good looking dude
the most underrated 60's group for their HARMONY! They excelled with their harmony. Listen to their songs today and it still sounds just as beautiful.
I agree!!!
One of the very best groups of the 60s.
The prettiest song ever written 💕
I Agree!!!
… and the most heartbreaking 💔🥀
Not only an excellent song sung with so much feeling it is a representative of an era in which singers had to have real talent to succeed as so many electronic gagdets that exist today to make anyone sound good did not exist then. Besides the feeling they put singing and the elegance they exhibit is something sorely missing in today's singers. The song is very good describing the frustration one has when one loves someone who could not care less for one. Still one of those songs really worth to hear.
This is the prettiest, most romantic song of all time, enough said, case closed
The shit birds at the rock and roll hall of fame should be embarrased !!! ...this band should of made first ballot ...what a disgrace !! Their ignorance is baffling ...son ofa bitches ....
Yes! CASE CLOSED!👏👏👏
Harry Nillson, living without you.
Beautiful loving song. Excellent music. Harmoniesing very effective.
Not only the song is great but the whole set of singers and musicians are so elegant. Well combed with elegant and well worn suits and all well shaved. Such a change to those screaming semi naked singers of today.
Jorge Mario Rodas class act
They are a bit screechy today. Hard to listen to.
It don't get any Better than this. One of the Greatest Love Songs Ever, Amazing Harmonies. Have a Wonderful Day~~
We had a 1966 Ford Black with red interior ,when Cars were built and had class not like the cheap plastic cars of today. And this was on the car radio on AM 680 WRKO Boston.
And it was on 93 KHJ Boss Radio in Los Angeles.
The Association another underrated 60's band. Loved the harmony!
The Association did this song the best. Very beautiful harmonizing! They were the masters at harmonizing. I never tire hearing this song by them. Thanks for sharing.
one of the greatest songs of the 60 s
Kids, this is music. REAL MUSIC.
The lyrics the singing the instruments the love that comes for this song.. This is what real music sounds like with feeling and heart ...
@@ronnash4078 I agree 100% Such a beautiful song, and very very well performed here.
Kids, listen and learn.
Music peaked in the late 60s
I love this song and I remember the 70s. This song is so pleasant. I wish they made songs like this now. BEAUTIFUL HARMONY.
Songs like this are why I'm such a romantic and love incredible, perfect, harmonies. The Association will always be one of my favorite bands.
For me too!!!
Yes....THIS IS MUSIC. Today's "music" is crap.
I Agree!!
RAP should be written with a "C" in the beginning...
I agree.
@@gep915 🤣🤣🤣
Crap music is music with tennis shoes tumbling in a dryer.
I coined this years ago when I came across an incident///
It was in a Hollywood basement of an unknown rapper.
I said that a sound like this was so annoying -- and loud!
He (Dr.Dre) found his sound, I guess? No shit. This is true.
I think this was my favorite song from this group. I love how they harmonize in this song. Watching this again decided that the drummer was kind of cute, too!
FIRST TIME I HEARD THIS I WAS STANDING A QUATERDECK WATCH ON THE COAST GUARD CUTTER MAKINAW. LOVEED IT THEN AND MORE TODAY. THIS WAS 48 YEARS AGO...
Lucky u! Just came off a '378 and no music on Quarterdeck or bridge. 50 year old BOSN and I wish my young "deckies" would listen to this music where I can understand the words!
irony is now we have all this music listening technology, but the quality of pop music can not even get close to this, thanks to the corporate bottom line. This is music for the mature mind (exceeding 30 years of age). I have friends in their 50's that listen to the current thrashing stuff thinking they're hip. Mid-life crisis. We have lost one the most significant USA exports, the top 40.
SAD BUT TRUE UGH
This song is beautifully painful. Listen to the words! The sheer pain of this man's unrequited love, coming to the conclusion that he is "not gonna be the one to share [her] dreams; not gonna be the one to share [her] schemes . . ." Wow.
The songs of love are usually laments of unrequited love, laments of lack of sharing and companionship. Maybe that's why we like them so much.
Having a lot of fun figuring out the chords to the song, really nice chords but all the chords on the internet for this song are way off.
I Agree!!
The music for this act was performed by the Wrecking Crew.
@@barryspencer2681 My favorite band!
@@barryspencer2681 That explains it.
@@angelalalley7593 you dont know how many times ✌😷
1966 "Our Song" the years have slipped past but the music continues. I would give anything if she was still here and listening to this, "our song"...
I was just thinking the same thing about my old girlfriend. Still a place in my heart.
Rest in Peace Larry Ramos. Wonderful artist. Will always love this band!
It do not dies: it lives forever in this music!!!!And our souls...
Ramos replaced Gary Alexander as lead guitarist after "Windy" in which Alexander sang lead.
RIP Mr. Larry Ramos
Larry Ramos is not in this lineup. He replaced Gary Alexander.
This song is magic to me. Love it very much.
I saw them when they were just becoming popular in 1966, and they opened for the Beach Boys -- they sang "Cherish," it was the first time we heard it, it hadn't been released yet. The Beach Boys weren't very good live, and the Association won the audience that evening, we all walked out in the end singing this soulful song.
I thik they was best than BB!!!
one of the best harmonizing groups ever awesome
One of the absolute sweetest love songs ever written.. What amazing chord progressions with inimitable vocal harmonies.
cuerollen
IMPECCABLE
Agreed!
For me the best song of the year 1966. This one is really deep and so well sung and played. I enjoyed hearing it long ago and have not ceased enjoying it whenever I have the time to do it. For me this is this group's masterpiece although they recorded some other good songs like Windy and Never my love.
The three ,are the best of them.
Don't forget Everything That Touches You!
This was "our song" in 1966 and is still one of the greatest ever recorded by this group. Saw them at the old McCormick Place in Chicago and this brought down the house.
For geographic reasons, I was just "seeing" this guy after the advent of UA-cam, but I liked the music of that group. It was a golden age of good music ... good moments of those fun adventures, dreaming, hoping for a better world, that has not yet arrived !!!
How many baby's were conceived to this song.......ALOT.
I think thousands and thouands anthousands!!!!
I LOVE THIS SONG.LOOK HOW THE ASSOCIATIONS WERE DRESSED.CLEAN CUT AND NET.UNLIKE THESE DAYS.
One of those timeless songs which are still so good and as up to date as they were when they were released. The lyrics are nice and elegant and well pronounced and what is more they describe feelings just as they are. One of my favorites through the years and one of those I shall like till the day I die. It has a depth and feeling modern songs do not have. The rhythm is nice and slow too so it is very good to hear.
This song and the arrangements bring tears to my eyes especially coming from a person that loves hard rock such as Zeppelin, Sabbath, Alice in Chains, Slayer, Radiohead, and many others! I remember hearing this song when I was 4 years old back in 66 and despite the hell I was going through as a small child, the harmonies and church bells gave me a sense of peace and serenity! Totally love this song and this band!!
Its unusual for a band with this many members that can vocalize so well !!
You basically described my sentiments about this song precisely. I grew up listening to this as a child and then as i aged became a total rocker into everything hard rock and metal. And then I was pulling up to a job site in my company truck back in 1985. And this song came on the AM radio and I just sat there and practically cried myself over the words and melody and it reminded me of my innocence and childhood it really felt special to me that day.
@@MrSmokeydog Ditto... and now I'm a 60 year old insurance salesman by day, and a long-haired rock guitarist in a classic rock cover band by night. But, I was listening to The Association in my single digits. They remind me of simpler times with my family, my first crushes and kisses, and just being stress free as a kid.
Amen to that.
It is so cool to see that there are other people (men) that feel the same way about this song as I do. I was born the year this song came out and for some reason I choke up nearly every time I hear it. If I’m riding in a car with other people and this song comes on, I have to change the station or turn the radio off before turning into a blubbering mess. So many emotions but as others have said, it reminds me of a much simpler and happier life when I was young.
Everyone here remembers this from the 60's, and I'm just a kid with a weird taste in music.
+Baby Punk Not weird at all!!!
😊 You're not the only one.. and not so weird 😉
Good taste, young'un!
Yes, definitely not weird or odd or bad! Good music is good, no matter when it came out :)
pess, but there is less likelihood of good music coming out in the rap-crap era!
This band and this song in particular owned Salt Lake City in the mid 60's. Every time I turned on my car radio, it would soon show up. It is a great memory, it was some of the best years of my life. Thanks, guys
Makes the dreams of lovers sweeter and warmer. Love their harmonious voices and the bells.
Song as old as I am. My mom had the album & played the hell outta it. The Association was one of my favorites & still is. Funny most of my friends' parents played this era's music so we all grew up appreciating it even now. That & WCBS-FM 101.1 who also played oldies. We were fortunate to grow up on this.
Those harmonies are simply amazing.
Falando em harmonia, quando puder, ouça com ray conniff.
Conheço Ray Coniff, um bom maestro!!
Right Thats it Simple...ick!
WE called Cousin Brucie at WABC an he played this for one of our friends in college as a gag!
What was truly remarkable about the Association was that the group remained consistently excellent for a very long time, the featured vocalist changed as the song required, all of the band members were accomplished musicians, and the leadership of the band changed and evolved over time. The six man lineup shown in this video is the one best remembered, but it later became a seven-man group, with a long list of musicians joining and leaving the group over the years. When other bands in the 1960s were singing trendy anti-war songs, the Association was creating music that transcended the era, as proved by its continuing popularity all these years later. They left an enduring legacy. Few bands can say that.
The best comment I've ever seen here on my lists about old and new bands. Congratulations, you managed to trancsender in your comment.😀
Yes. Larry Ramos was a wonderful addition to the band.
Great chords, pure testosterone, and harmonies and melody. Then the tremolo at the end. Great ending.
This was my favorite song in grade 7. Pop and Rock Music back then was great! You could actually understand what they were singing about and the harmonies were fantastic!
Of course today we have 'Gangsta' crap and various other monotonous attempts at music and I rarely listen to the radio anymore because I can scan a dozen popular FM stations and find very little to pique my interest. There are some good artists out there but they are few and far between. The last 20 years or so has turned out mostly garbage in my opinion.
TRUTH INDEED AMEN
I was born in 1974, 40 years old today, I grew up the 80's. Loved all that music, listened to 60's and 70's music, Frank Sinatra, Rolling Stones, Beach Boys. I listen to mostly everything, except today's crap ass music. You won't see any of that crap in my music library. Songs like Cherish by the association is real music, and it's not forgotten
Jason ... I was born in 1950. My Dad owned a radio station; so, I grew up with all the 50's thru 70's music PLUS the 20's thru 40's music. It's all gone now ... but, you're blessed to have received what you have! :)
Same here. Born in 1972, grew up with disco and 80's music but I really go for THIS kind of music, the music of my parents' youth. They played it all for me as a child, from The Beatles and The Rolling Stones and The Beach Boys to Frank Sinatra. On my playlist you'll find these tunes, some 70's and 80's, one or two 90's. But "music" today, as they call it, is nothing but noise. And it is THIS music that I play during music period for my students. My kindergarten class actually loves this song, especially the "pum-pum" part (they LOVE to sing that part!!). I think we should introduce The Association and their generation of music to the up and coming generation. Maybe they can rectify what went wrong with the music industry in the next decade or two.
Born in 1962, so MTV and other corporate crap took over when I was in my late teens. I delved more deeply into earlier music, and found it so much more soulful and honest. Then I went further back, into Big Band music and bop. I agree, Jason--Cherish and these other styles are real music.
You are PERFECTLY CORRECT !!
"Crap Ass" you say? Yes, it pretty much sums it up. There are a few good ones now and again, but no one consistent.
I always thought there was one woman in the band because of the the singing at 2:31. These guys probably had so much fun with this band and were good friends and had so many good times back then. All the different members contributing different vocal parts and harmonies and sounds makes this group truly one the best bands of the 1960s. Radio is so grotesque now because of who decides what to play. The people behind the scenes who directed the vocal harmonies are gone and forgotten sadly.
They certainly were! Trust me, I was there...
GORGEOUS song! The music of the 60's inspired Love and Peace and changed a generation. It was a magical time to be alive. I was only 10 years old in 1967, but you could feel it in the air. A type of musical renaissance of sorts. So glad I was able to experience first hand. Great time to be a kid, too!
WOW how beautiful. This song and the band are fantastic Love the association!