Can’t expect that B.I has high rank cause he didn’t promote on TV, show or what, but his music always makes everybody trust it. He gets Song Writer of The Year for Reasons
I'm really excited to see zerobaseone's insane performance as one of, if not THE, stand out rookie group of 2023! Really fascinating to delve into the figures and see how the industry is moving. Thank you for this interesting insight!
For the global streams category, I suggest you use the unique listeners as well. Spotify has data on that. I don’t trust high streaming numbers with low unique listeners because it means it’s being looped.
Finally something about Jungkook 'Seven'. I've been waiting for this. Will there be any further analysis? His album 'Golden'? Thank you very much, it is interesting and well presented
안녕하세요, 오케이팝 입니다. 관심 갖고 저희 콘텐츠를 지켜봐 주셔서 감사하다는 말씀 먼저 드립니다. ATEEZ의 경우, 대표곡 선정을 할 때 성적이 더 좋은 곡을 선정 후 지난 콘텐츠와 중복이 발생하여 이번 콘텐츠에서 누락이 된 것을 발견하였습니다. 이러한 문제가 발생할 수 있다는 점을 인지하고 다음번 곡 선별 시 유의하여 진행토록 하겠습니다. 오케이팝은 차트 데이터를 통해 보다 더 공정하고 정확한 분석 결과가 도출될 수 있는 기준을 세우기 위해 노력 중입니다. 좀 더 명확한 결과를 도출하기 위한 방법 등 고견을 댓글로 남겨주시면, 그 내용들을 참고하여 발전해나갈 수 있도록 하겠습니다. 감사합니다. 🥲
It's very disappointing to see good music out of the charts just because it's sung by a boy group 🥲🥲 That's like the only thing treasure doesn't have rn
5:3220:48 and 24:34 ENHYPEN It's a bit disappointing Yes, it is but I'm not surprised to know it. Knowing the line distribution for whole album & screen time in MV, I can predict that "Orange Blood" will get low public attention. Belift has made similar "mistake" like in "Manifesto". "OB" album is even worse member formation. As result, worst public attention so far. Enhypen has 3 members with highest "magnetic power": Heeseung, Ni-ki and Sunghoon. If Belift reduces one of these 3 members, Enhypen will get lower public attention. Belift wants to raise up popularity of other members by reducing Sunghoon's roles inside the group (with extremely low contribution). 2023 Sunghoon becomes Brand Ambassador for Tiffany & Co and he also receives "Idol Artist Award" in Seoul Drama Award. In order to avoid jealousy inside group and fandom, Sunghoon get least lines in "Orang Blood" album. Actually not just line distribution, Belift has given very minimum space for Sunghoon to be active in Tik Tok. Most of Sunghoon's solo video Tiktok get high views and hearts, more than other members. During 2022-2023, Sunghoon only has -+2 solo video Tiktok per year, meanwhile other members are very active. Sunghoon is "allowed" to be active again in TikTok after Jungwon gets highest views in Enhypen official Tiktok with Gento Dance Challenge. Reducing Sunghoon's role in extreme level, is it good for Enhypen? Not at all. Belift has made the same strategy for 2 albums and those albums ⬇️. Enhypen gets high jump popularity in "Border: Carnival" and "Dark Blood" era. In these 2 albums, Park Sunghoon has significant roles: high line distribution, solo dance under bloody rain, main character in concept trailer, iconic duo dance (Sunghoon & Niki). Now, Enhypen is preparing a new album. What strategy will Belift use? Still want to reduce Sunghoon role in extreme level? If we look at the recent project with Spotify (song cover "I Need U" and "What Makes You Beautiful"), Belift has given better line distribution to Sunghoon. As result, people love these songs cover. Is it a sign that Belift has realized the importance of Sunghoon's role? Maybe. Good contribution for the next album? Still unknown 🤷. Inside fandom, Sunghoon has most haters. They always attack Sunghoon if he gets better role and more public attention. Will Belift want make Enhypen bigger in popularity (better role for Sunghoon), or avoid jealousy (by reducing Sunghoon's role)?
13 May 2023, Enhypen releases their special album "Memorabilia". MV "Fatal Trouble" is uploaded in Dark Moon Hybe YT channel. Not uploaded in Hybe Label YT, of course we can't compare the achievement with other albums which the MVs are uploaded in Hybe Label channel: Dark Moon Hybe has lower number of subcribers and smaller segmen market. But we compare this title track with Enhypen's previous MV, "One in Billion". "One in Billion" MV, released 1 and half year ago, gets more public attention than "Fatal Trouble". 1) "One in Billion" uses Enhypen members as real characters in this movie. This MV is more attractive to see than "Fatal Trouble" which uses anime characters. 2)Members with highest line distribution in "One in Billion" are Heeseung, Jay, Sunghoon. Meanwhile in"Fatal Trouble" are Heeseung, Sunoo, Jake. Different member formation seems to bring different result in public attention as well. The most interesting tracks to analyze are sub unit track "Teeth" (Heeseung, Sunoo, Jungwon, Ni-ki) and "Lucifer" (Jay, Jake Sunghoon). For first 2-week-released, "Lucifer" gains more views than "Teeth". Despite having less members to sing in"Lucifer", this song successfully gains larger public attention because it sounds line Gen 2 Kpop songs. Comments about Sunghoon's vocal and rap gain most likes than other 6 members in sub unit tracks. This is another proof that Sunghoon can have big "magnetic power" to gain public attention. Giving Sunghoon better role inside Enhypen is a big problem for Belift to choose: fast and high popularity (like in "Border: Carnival" and "Dark Blood" albums era) or longer group sustainability. It seems Belift tends to choose longer group sustainabilty. After "Orange Blood" album, Belift gives good line distribution to Heeseung, Ni-ki, and Sunghoon for song cover "I Need U" (BTS) and "What Makes You Beautiful" (One Direction). These 2 songs gain good public attention and kpoppers talk a lot about these song covers in social media. But then, "Memorabillia", Sunghoon gets least line distribution again. His fans feels annoyed with the title track, but "Lucifer" song shows off Sunghoon's vocal quality as an idol. It's like a win-win-solution between Sunghoon and the haters. A group with high gap popularity among members in SK, it is not easy to manage. Belift can't satisfy all people; Belift only try to reduce hatred and jealosy inside fandom (and maybe inside group too?). Enhypen so far has made their global popularity and a lot of money too. So sustainability now maybe more important after big solo-stan-fans war in "Orange Blood". Belift can't give good line distribution to Sunghoon continously in all albums. Now, Engene are expecting new album "Romance: Untold". Concept Trailer which is released next 3 days will be the beginning focus before the album released July 12. What's going to happen in this new album? Still mystery😅. However, Sunghoon now is Brand Ambassador for "Hince" (make up products). So if Sunghoon gets low line distribution again, maybe it will be just "fine". No big solo-stan-fans war like in "Orange Blood" era. Fandom is "safe". However, low line distribution for Sunghoon in title track= lower public attention. We don't know what strategy that Belift will use.
SK Government now is looking for "Next BTS". Enhypen has biggest probability to be "Next BTS" among other Boygroup Gen4 Kpop. Right now Straykids leads the Boygroup Gen4. But this group has more focus on certain music genre, therefore the fans of SKZ are certain segmen markets too. In another 3 years, it's maybe difficult to enlarge target market of SKZ. On contrary, Enhypen can bring many concept, music genres and more entertainment fields. Enhypen has more various fans from different gender, age, race, and countries. Enhyoen can do bright fresh song, dark songs, ballads, rock, even children song. Enhypen is like BTS who can deliver many genre music succesfully. Enhypen has flexibility to enlarge target market into various segmen market. Dark Moon Webtoon gains millions readers. Dark Moon Trilogy in Enhypen Concept Trailers has reached high public attention too. Even Belift & Hybe now make the Concept Trailer more intense and more professional, equals to real movie. From Kpop music, Enhypen can enlarge its segmen market into film industry. Heeseung, Ni-ki and Sunghoon are 3 members with biggest "magnetic power" inside Enhypen. If Hybe wants fastest high jump popularity, give these members more spotlight. However, that's difficult to do. More spotlight to these 3 members are setting solo-stan-fans war inside Engene fandom. Focusing more on sustainability? Enhypen will be always famous, but slow speed of higher popularity. Belift has given more spotlight to other members: Jay and Jake. These 2 members has had song cover in Enhypen YT channel, Jay has collaboration with Glay Japanense band even concert in Saitama. That's very good strategy to reduced hatred and jealousy inside fandom. Hopefully Belift can make another solo projects for Jungwon & Sunoo. When other 4 members have their own spotlight, then Belift can give more roles to Heeseung, Ni-ki, and Sunghoon to creates high-jump success for the whole group like in "Border: Carnival" and "Dark Blood" era.
Can Enhypen be the "Next BTS"? Yes, Enhypen has big strenght to be the Next King for Gen 4 Kpop. But Hybe decide to slow down Enhypen's popularity by reducing roles of 3 most powerful members, especially Park Sunghoon. Watch "Most Popular Gen 4th Male Group Kpop (2018-2024) in by "K-STAT". This YT channel makes statistic video about popularity based on Most Googled. Enhypen begins running faster from April 2021 It's "Border: Carnival" era with most popular song "Drunk Dazed" & "Fever". July 2021 Enhypen even gets higher and becomes #1 (still Border Carnival era). Going down a little, then December 2021 becomes #1 again for a while. Amazing achivement just for a 1-year old Boygroup to be on top position. 2022 becomes popularity era for SKZ and TXT. Enhypen jumps higher again, being #2, in Mei 2023 in "Dark Blood" era, with "Bite Me" as popular title track. Actually, "Orange Blood" albums get lowest public attention. But "Fate" World Tour since Dark Blood era to early 2024 efectively maintains Enhypen's popularity to stay in #2. From April 2021 to December 2021, It's Enhypen's highest achievement among Gen4 BG. This situation matches to "Big Data Hallyu Market Research 2021" in which Enhypen has good position in these data and Park Sunghoon has his own popularity in 3 categories (Kpop, K-Beauty, K-Variety). Fans war among Gen4 BG was raising higher too. Hatred toward Enhypen was getting hard too. Maybe this is one of the reason why Hybe and Belift slow down Enhypen's popularity by reducing role of 3 most influencing members, mostly Park Sunghoon. Enhypen was just one-year-old BG and the members were difficult to bear massive hatred at their very young age. Sunghoon could be IT boy for Gen4, but Hybe & Belift keep reducing his role inside the group and in social media in order to reduce hatred from akgae (for maintain stability inside fandom and group).
12 July 2024, "Romance Untold" is realeased. It has similar formation like "Manifesto: Day1" and "Orange Blood" albums. No more further explanation: Hybe & Belift just want steady condition, Enhypen should not be the "Next BTS". As fan, it's okey. Popularity is our pride, but we want the members are in safe condition. For years, Sunghoon and Ni-ki has got massive hatred. Hatred from akgae are not good for their mental health. If Sunghoon and Ni-ki do not have much role inside Enhypen, please give more opportunity to improve outside the group. Thanks to Belift, Ni-ki has solo project as Artist of The Month in Studio Choom, and Sunghoon becomes Brand Ambassador for Hince make up products. However, Poor Heeseung. Belift gives more focus on him for years and seems to have obsession to create Heeseung as " Next Jungkook". Can he be next Jungkook? For dance & vocal skill, Heeseung have good quality as good soloist. But I'm not sure for marketing side. Heeseung has large amount of fans inside fandom, and haters as well. Very similar conditions to Junkook. Hybe/Belift forget: Enhypen is made from survival show; characters of Engene and Army are different. I'm not sure whether Engene still can support him fully if one day Heeseung has solo career amid big hatred inside fandom. BTS and Enhypen have similar patterns of line distribution. I don't think it can work well on Enhypen& Engene.
24 July 2024: CEO of Hybe, Park Jiwon, will resign!!!! There will be new policy for Enhypen? Will Enhypen be "allowed" to run faster to use better member formation? Enhypen was in good achievement with EQUAL member formation for "Dimension: Answer" repackage album. "Polaroid Love" song has made Enhypen very popular. "Shout Out" song saves "Manifesto" era (this song also has equal line distribution). Or maybe Enhypen will use STRONGEST formation like in "Border: Carnival" & "Dark Blood" again? YG is going using its legendary GG, 2NE1 & Blackpink, so Hybe must use more power to fight dangerous strategy of YG. Will the new CEO realize that Enhypen can be the "Next BTS"? 2025 is crucial moment in Kpop. It seems there will big change in global macro economy and all companies must work smart to save themselves. Including all companies in Kpop industry. I'm waiting for what Hybe's new CEO will do at the end of 2024 and critical year 2025. Engene fandom is in fire fans war in "Manifesto" & "Orange Blood" and cold fans war right now in "Romance: Untold" era. Enhypen is still making money and but in low speed popularity. Fans excitements is decreasing. It seems Hybe never cares about it. Hybe never needs "Next King" nor "long lasting group like BTS". So whoever the CEO, however big the group has chance to be legendary group, Hybe only cares about AMOUNT OF MONEY SOURCES, NOT QUALITY OF THE MONEY SOURCES. Hybe only makes focus on amount of groups, not how good each group can make money. It's like 50 groups with average cash flow VS 10 groups making huge money, Hybe will choose those 50 groups. Hybe never want to produce " Next King/Queen", "Next BTS/Blackpink", nor " Legendary group/artist". Multi-label system has goal to produce big amount of money from many groups. Unfortunately, there will be no special characters anymore for each group, just like producing millions food & cars in factories with the same design, size and taste. So Engene, lets prepare to see reality of future: ENHYPEN IS IN STUCK CONDITION
![[ENG SUB] 정국(JUNGKOOK) 게릴라 스페셜](http://i.ytimg.com/vi/j5se9VUa1as/mqdefault.jpg)
![[ENG SUB] 정국(JUNGKOOK) 게릴라 스페셜](/img/tr.png)
![[ENG SUB] 이찬원 스페셜 | 진또배기~♬ 우리들의 영원한 찬또배기](http://i.ytimg.com/vi/kDAw7NJAtfc/mqdefault.jpg)
![[ENG SUB] 블랙핑크(BLACKPINK) 스페셜 2편](http://i.ytimg.com/vi/wRGCTPHdN1I/mqdefault.jpg)
Can’t expect that B.I has high rank cause he didn’t promote on TV, show or what, but his music always makes everybody trust it. He gets Song Writer of The Year for Reasons
7:42 hanbin you will always be famous....❤the song can be like that but without any promotion.... that's the reason why he won SWOTY 🎉🎉🎉
우리 스키즈 한국에서 앨범 기간좀 아쉬워 음방에서 자주 보고픈데 올해도 퐛팅❤❤❤
한국 스테이로써 더 분발해야겠어요 ㅜㅜ 좋은 영상 감사합니다 :)
2학기 성적표 기다리고 있었는데 못본사이에 나왔었네요!! 한국 스테이 체감상은 작년에 한국에서 인지도가 꽤 높아졌다고 생각 했는데 더 힘내야겠어요ㅋㅋㅋㅋㅋ 영상 볼 때마다 스키즈에 대한 애정이 느껴져서 기분이 좋습니다💜
B.I you're one and only❤
B.I❤❤❤❤
정보정리가 잘된영상이라 항상 잘 챙겨보고있습니다
B.I proud of him
I saw B.I here❤❤❤❤
이번 세븐틴 2학기 앨범 같은 경우 앨범 판매량은 높아졌지만 음원 성적이 떨어졌던걸로 기억해요 ㅠㅠ
손오공의 임팩트가 너무 커서 그런게 아닌가 생각중인데, 다음 앨범에서는 더 좋은 성적이 나오지 않을까 생각중입니다...!
I'm really excited to see zerobaseone's insane performance as one of, if not THE, stand out rookie group of 2023! Really fascinating to delve into the figures and see how the industry is moving. Thank you for this interesting insight!
RIIZE very handsome, i was shocking when saw them in MMA
For the global streams category, I suggest you use the unique listeners as well. Spotify has data on that. I don’t trust high streaming numbers with low unique listeners because it means it’s being looped.
정국앨범이 11월3일에 나왔는데 포함이 안되었네요?
정국의 앨범 판매량은 없는건가여? 안 넣은건가요? 음원만 얘기를 하고 앨범판매량은 아예 언급은 안하시네
2024년 되자마자 23년 2학기 성적표 안나오나 계속 기웃기웃거렸어요 유익한 영상이었습니다 다음 성적표도 기대할게요!!
정국 골든 앨범은 그럼 24년 1학기에 포함되나요?
투바투 4월 컴백 많관부💖 좋은 정보 감사합니다 선생님
B.I ❤ I'M PROUD OF YOU👍
Finally something about Jungkook 'Seven'. I've been waiting for this. Will there be any further analysis? His album 'Golden'? Thank you very much, it is interesting and well presented
제로베이스원 자랑스러워~~
WHY IS GOLDEN NOT INCLUDED
Ateez!
Jk❤
7:41 as expected, bi music is recognized by the public 😎
haters can go to hell
에이티즈 앨범 12월1일에 나왔는데 하반기에 포함안되었네요
안녕하세요, 오케이팝 입니다. 관심 갖고 저희 콘텐츠를 지켜봐 주셔서 감사하다는 말씀 먼저 드립니다. ATEEZ의 경우, 대표곡 선정을 할 때 성적이 더 좋은 곡을 선정 후 지난 콘텐츠와 중복이 발생하여 이번 콘텐츠에서 누락이 된 것을 발견하였습니다. 이러한 문제가 발생할 수 있다는 점을 인지하고 다음번 곡 선별 시 유의하여 진행토록 하겠습니다.
오케이팝은 차트 데이터를 통해 보다 더 공정하고 정확한 분석 결과가 도출될 수 있는 기준을 세우기 위해 노력 중입니다. 좀 더 명확한 결과를 도출하기 위한 방법 등 고견을 댓글로 남겨주시면, 그 내용들을 참고하여 발전해나갈 수 있도록 하겠습니다. 감사합니다. 🥲
It's very disappointing to see good music out of the charts just because it's sung by a boy group 🥲🥲 That's like the only thing treasure doesn't have rn
okay so IKON not included here the ..not a fan just curious🤔🤔🤔..
Where is Ateez
5:32 20:48 and 24:34 ENHYPEN It's a bit disappointing
Yes, it is but I'm not surprised to know it. Knowing the line distribution for whole album & screen time in MV, I can predict that "Orange Blood" will get low public attention. Belift has made similar "mistake" like in "Manifesto". "OB" album is even worse member formation. As result, worst public attention so far.
Enhypen has 3 members with highest "magnetic power": Heeseung, Ni-ki and Sunghoon. If Belift reduces one of these 3 members, Enhypen will get lower public attention. Belift wants to raise up popularity of other members by reducing Sunghoon's roles inside the group (with extremely low contribution). 2023 Sunghoon becomes Brand Ambassador for Tiffany & Co and he also receives "Idol Artist Award" in Seoul Drama Award. In order to avoid jealousy inside group and fandom, Sunghoon get least lines in "Orang Blood" album.
Actually not just line distribution, Belift has given very minimum space for Sunghoon to be active in Tik Tok. Most of Sunghoon's solo video Tiktok get high views and hearts, more than other members. During 2022-2023, Sunghoon only has -+2 solo video Tiktok per year, meanwhile other members are very active. Sunghoon is "allowed" to be active again in TikTok after Jungwon gets highest views in Enhypen official Tiktok with Gento Dance Challenge.
Reducing Sunghoon's role in extreme level, is it good for Enhypen?
Not at all. Belift has made the same strategy for 2 albums and those albums ⬇️.
Enhypen gets high jump popularity in "Border: Carnival" and "Dark Blood" era. In these 2 albums, Park Sunghoon has significant roles: high line distribution, solo dance under bloody rain, main character in concept trailer, iconic duo dance (Sunghoon & Niki).
Now, Enhypen is preparing a new album. What strategy will Belift use? Still want to reduce Sunghoon role in extreme level? If we look at the recent project with Spotify (song cover "I Need U" and "What Makes You Beautiful"), Belift has given better line distribution to Sunghoon. As result, people love these songs cover. Is it a sign that Belift has realized the importance of Sunghoon's role? Maybe. Good contribution for the next album? Still unknown 🤷. Inside fandom, Sunghoon has most haters. They always attack Sunghoon if he gets better role and more public attention. Will Belift want make Enhypen bigger in popularity (better role for Sunghoon), or avoid jealousy (by reducing Sunghoon's role)?
13 May 2023, Enhypen releases their special album "Memorabilia". MV "Fatal Trouble" is uploaded in Dark Moon Hybe YT channel. Not uploaded in Hybe Label YT, of course we can't compare the achievement with other albums which the MVs are uploaded in Hybe Label channel: Dark Moon Hybe has lower number of subcribers and smaller segmen market. But we compare this title track with Enhypen's previous MV, "One in Billion".
"One in Billion" MV, released 1 and half year ago, gets more public attention than "Fatal Trouble".
1) "One in Billion" uses Enhypen members as real characters in this movie. This MV is more attractive to see than "Fatal Trouble" which uses anime characters.
2)Members with highest line distribution in "One in Billion" are Heeseung, Jay, Sunghoon. Meanwhile in"Fatal Trouble" are Heeseung, Sunoo, Jake. Different member formation seems to bring different result in public attention as well.
The most interesting tracks to analyze are sub unit track "Teeth" (Heeseung, Sunoo, Jungwon, Ni-ki) and "Lucifer" (Jay, Jake Sunghoon). For first 2-week-released, "Lucifer" gains more views than "Teeth". Despite having less members to sing in"Lucifer", this song successfully gains larger public attention because it sounds line Gen 2 Kpop songs. Comments about Sunghoon's vocal and rap gain most likes than other 6 members in sub unit tracks. This is another proof that Sunghoon can have big "magnetic power" to gain public attention.
Giving Sunghoon better role inside Enhypen is a big problem for Belift to choose: fast and high popularity (like in "Border: Carnival" and "Dark Blood" albums era) or longer group sustainability.
It seems Belift tends to choose longer group sustainabilty. After "Orange Blood" album, Belift gives good line distribution to Heeseung, Ni-ki, and Sunghoon for song cover "I Need U" (BTS) and "What Makes You Beautiful" (One Direction). These 2 songs gain good public attention and kpoppers talk a lot about these song covers in social media. But then, "Memorabillia", Sunghoon gets least line distribution again. His fans feels annoyed with the title track, but "Lucifer" song shows off Sunghoon's vocal quality as an idol. It's like a win-win-solution between Sunghoon and the haters. A group with high gap popularity among members in SK, it is not easy to manage. Belift can't satisfy all people; Belift only try to reduce hatred and jealosy inside fandom (and maybe inside group too?). Enhypen so far has made their global popularity and a lot of money too. So sustainability now maybe more important after big solo-stan-fans war in "Orange Blood". Belift can't give good line distribution to Sunghoon continously in all albums.
Now, Engene are expecting new album "Romance: Untold". Concept Trailer which is released next 3 days will be the beginning focus before the album released July 12. What's going to happen in this new album? Still mystery😅. However, Sunghoon now is Brand Ambassador for "Hince" (make up products). So if Sunghoon gets low line distribution again, maybe it will be just "fine". No big solo-stan-fans war like in "Orange Blood" era. Fandom is "safe". However, low line distribution for Sunghoon in title track= lower public attention. We don't know what strategy that Belift will use.
SK Government now is looking for "Next BTS". Enhypen has biggest probability to be "Next BTS" among other Boygroup Gen4 Kpop.
Right now Straykids leads the Boygroup Gen4. But this group has more focus on certain music genre, therefore the fans of SKZ are certain segmen markets too. In another 3 years, it's maybe difficult to enlarge target market of SKZ.
On contrary, Enhypen can bring many concept, music genres and more entertainment fields. Enhypen has more various fans from different gender, age, race, and countries. Enhyoen can do bright fresh song, dark songs, ballads, rock, even children song. Enhypen is like BTS who can deliver many genre music succesfully. Enhypen has flexibility to enlarge target market into various segmen market.
Dark Moon Webtoon gains millions readers. Dark Moon Trilogy in Enhypen Concept Trailers has reached high public attention too. Even Belift & Hybe now make the Concept Trailer more intense and more professional, equals to real movie. From Kpop music, Enhypen can enlarge its segmen market into film industry.
Heeseung, Ni-ki and Sunghoon are 3 members with biggest "magnetic power" inside Enhypen. If Hybe wants fastest high jump popularity, give these members more spotlight. However, that's difficult to do. More spotlight to these 3 members are setting solo-stan-fans war inside Engene fandom. Focusing more on sustainability? Enhypen will be always famous, but slow speed of higher popularity.
Belift has given more spotlight to other members: Jay and Jake. These 2 members has had song cover in Enhypen YT channel, Jay has collaboration with Glay Japanense band even concert in Saitama. That's very good strategy to reduced hatred and jealousy inside fandom. Hopefully Belift can make another solo projects for Jungwon & Sunoo. When other 4 members have their own spotlight, then Belift can give more roles to Heeseung, Ni-ki, and Sunghoon to creates high-jump success for the whole group like in "Border: Carnival" and "Dark Blood" era.
Can Enhypen be the "Next BTS"? Yes, Enhypen has big strenght to be the Next King for Gen 4 Kpop. But Hybe decide to slow down Enhypen's popularity by reducing roles of 3 most powerful members, especially Park Sunghoon.
Watch "Most Popular Gen 4th Male Group Kpop (2018-2024) in by "K-STAT". This YT channel makes statistic video about popularity based on Most Googled.
Enhypen begins running faster from April 2021 It's "Border: Carnival" era with most popular song "Drunk Dazed" & "Fever". July 2021 Enhypen even gets higher and becomes #1 (still Border Carnival era). Going down a little, then December 2021 becomes #1 again for a while. Amazing achivement just for a 1-year old Boygroup to be on top position.
2022 becomes popularity era for SKZ and TXT. Enhypen jumps higher again, being #2, in Mei 2023 in "Dark Blood" era, with "Bite Me" as popular title track. Actually, "Orange Blood" albums get lowest public attention. But "Fate" World Tour since Dark Blood era to early 2024 efectively maintains Enhypen's popularity to stay in #2.
From April 2021 to December 2021, It's Enhypen's highest achievement among Gen4 BG. This situation matches to "Big Data Hallyu Market Research 2021" in which Enhypen has good position in these data and Park Sunghoon has his own popularity in 3 categories (Kpop, K-Beauty, K-Variety). Fans war among Gen4 BG was raising higher too. Hatred toward Enhypen was getting hard too. Maybe this is one of the reason why Hybe and Belift slow down Enhypen's popularity by reducing role of 3 most influencing members, mostly Park Sunghoon. Enhypen was just one-year-old BG and the members were difficult to bear massive hatred at their very young age. Sunghoon could be IT boy for Gen4, but Hybe & Belift keep reducing his role inside the group and in social media in order to reduce hatred from akgae (for maintain stability inside fandom and group).
12 July 2024, "Romance Untold" is realeased. It has similar formation like "Manifesto: Day1" and "Orange Blood" albums. No more further explanation: Hybe & Belift just want steady condition, Enhypen should not be the "Next BTS".
As fan, it's okey. Popularity is our pride, but we want the members are in safe condition. For years, Sunghoon and Ni-ki has got massive hatred. Hatred from akgae are not good for their mental health. If Sunghoon and Ni-ki do not have much role inside Enhypen, please give more opportunity to improve outside the group. Thanks to Belift, Ni-ki has solo project as Artist of The Month in Studio Choom, and Sunghoon becomes Brand Ambassador for Hince make up products.
However, Poor Heeseung. Belift gives more focus on him for years and seems to have obsession to create Heeseung as " Next Jungkook". Can he be next Jungkook? For dance & vocal skill, Heeseung have good quality as good soloist. But I'm not sure for marketing side. Heeseung has large amount of fans inside fandom, and haters as well. Very similar conditions to Junkook.
Hybe/Belift forget: Enhypen is made from survival show; characters of Engene and Army are different. I'm not sure whether Engene still can support him fully if one day Heeseung has solo career amid big hatred inside fandom. BTS and Enhypen have similar patterns of line distribution. I don't think it can work well on Enhypen& Engene.
24 July 2024: CEO of Hybe, Park Jiwon, will resign!!!!
There will be new policy for Enhypen? Will Enhypen be "allowed" to run faster to use better member formation?
Enhypen was in good achievement with EQUAL member formation for "Dimension: Answer" repackage album. "Polaroid Love" song has made Enhypen very popular. "Shout Out" song saves "Manifesto" era (this song also has equal line distribution).
Or maybe Enhypen will use STRONGEST formation like in "Border: Carnival" & "Dark Blood" again? YG is going using its legendary GG, 2NE1 & Blackpink, so Hybe must use more power to fight dangerous strategy of YG. Will the new CEO realize that Enhypen can be the "Next BTS"?
2025 is crucial moment in Kpop. It seems there will big change in global macro economy and all companies must work smart to save themselves. Including all companies in Kpop industry. I'm waiting for what Hybe's new CEO will do at the end of 2024 and critical year 2025.
Engene fandom is in fire fans war in "Manifesto" & "Orange Blood" and cold fans war right now in "Romance: Untold" era. Enhypen is still making money and but in low speed popularity. Fans excitements is decreasing. It seems Hybe never cares about it.
Hybe never needs "Next King" nor "long lasting group like BTS". So whoever the CEO, however big the group has chance to be legendary group, Hybe only cares about AMOUNT OF MONEY SOURCES, NOT QUALITY OF THE MONEY SOURCES. Hybe only makes focus on amount of groups, not how good each group can make money. It's like 50 groups with average cash flow VS 10 groups making huge money, Hybe will choose those 50 groups. Hybe never want to produce " Next King/Queen", "Next BTS/Blackpink", nor " Legendary group/artist".
Multi-label system has goal to produce big amount of money from many groups. Unfortunately, there will be no special characters anymore for each group, just like producing millions food & cars in factories with the same design, size and taste.
So Engene, lets prepare to see reality of future: ENHYPEN IS IN STUCK CONDITION
why does it feel this is straykids focus evaluation ?? Lol ..
OH JUNGKOOK, DON'T END FRAUD-CORRUPT KOREAN MUSIC LIKE THAT