Brand Strategy 101: The Sage Brand Archetype
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- Опубліковано 25 сер 2024
- Are you ready to find your brand personality?
In this series we'll be exploring the 12 brand archetypes,
we’ll cover the question: “What brand archetype am I?”, and why brand archetypes are so important when positioning your personal brand.
Today's episode will be all about the sage archetype.
We're gonna get into the nitty-gritty of what customers of the sage archetype are really looking for and Julish will show you some brand archetype examples.
So get comfy, grab a snack, and let's dive into the world the everyman archetype.
Curious about all brand archetypes?
Stay tuned with our playlist:
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![Brand Archetypes [The Brand Personality Framework]](http://i.ytimg.com/vi/ubG1XNO1pE0/mqdefault.jpg)
Yes! Definately me. Perfect description. The Good, Bad and the Ugly.
Understanding will set you free. Indeed, all my life I have always asked questions about events, people, and how activities take place, leading to favorable or bad results. This model truly describes me. Thank you.😘❤
Yes!😊 I can relate to the sage archetype. I teach and coach people.
It enlightens me that so many qualities mentioned here I can relate and tells me that this is the archetype I am into. I love researching and teaching people even in informal ways. Thank you.
I’m glad you found it helpful!
The Sage is such an interesting archetype ✌🏽
Dead Poet’s Society 😊 Such a classic
thank you for share! 🤩😘
🤗 My pleasure, I'm glad it was of help!
May I ask, where are you watching from?
I thought I would watch these videos as entertainment and educational content and to distract myself from reality a little. But reality caught up in the BBS photo - a view of the shopping center destroyed by a russian missile, which is near to my house. 😢
Anyway, content overall is really good. Thanks to the author.
❤❤❤
It's interesting! 'cause I am a teacher and this archetype resonates with me the most. But I am kind of afraid of building my personal brand from such high position - like I am the sage and you are the students. I also resonate with the "everyman" archetype. So, can I mix them and take some strategies from each? Or should I choose somehow?)
Oh, I totally get where you're coming from! Mixing the "Teacher" and "Everyman" vibes can be awesome. Your not on a high horse.
Think of it as just being that relatable guide everyone loves.
It can be more like having coffee chats where you share stories that teach what you know. Blending these two archetypes can actually feel genuine and insightful.
And remember the Everyman is all about connecting to others, so don't shy away from using your own real life experience.
Hope to see you around!
@@julishtv Thanks for such detailed answer! And thank you for your videos, they help a lot🙏