Red Sofa Interview | Sid Philar from Lucid Motors on forging win-win partnerships

At Automotive Logistics and Supply Chain Global 2024, Sid Philar, Senior Manager of Global Logistics Procurement at Lucid Motors, shared his expertise on how the electric vehicle manufacturer is tackling the evolving challenges of modern supply chains. With a focus on strategic partnerships, technology integration, and trust, Lucid is positioning itself as a leader in supply chain resilience.
Sid emphasised that a successful logistics strategy is built on long-term, win-win partnerships. “It’s not about squeezing suppliers,” Philar explained, “but about fair contract negotiations, the right IT investments, and ongoing communication.” This collaborative approach ensures that Lucid can maintain strong relationships with its partners while adapting to changing market demands.
One of Lucid's most impactful strategies has been its focus on predictive AI tools. These tools allow the company to anticipate disruptions-whether due to geopolitical unrest or natural disasters-and proactively adjust capacity planning.
Central to Lucid's strategy is fostering trust and transparency. Sid shared how Lucid’s open communication with its suppliers, including sharing demand forecasts, has strengthened relationships and improved capacity planning. Leadership engagement also plays a vital role in ensuring all teams are aligned on the company’s goals and objectives.
By combining technology, collaboration, and transparency, Lucid Motors is paving the way for a more resilient and future-ready supply chain.
Watch the full video for more!