The Watch Market TANKED, So Why Can't I Get A Rolex At MSRP?

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  • Опубліковано 6 січ 2025

КОМЕНТАРІ • 145

  • @Iuckylukey
    @Iuckylukey Рік тому +26

    Back in the days all the steel sports were available at my AD in Geneva, and you could get a discount on a Submariner if you paid cash!! And nobody wanted those green Hulks... Only the Daytonas were hard to get.

    • @Chief_5
      @Chief_5 Рік тому +3

      Same here I could’ve bought a Hulk at every AD in my area, no one bought them.

    • @smiconsulting8434
      @smiconsulting8434 Рік тому +6

      Agreed! I thought the Hulk was ugly and wasn’t even interested. The most popular back then was the two tone blue face sub.

    • @HSVGEEK
      @HSVGEEK Рік тому +4

      They couldn't move an Explorer white dial either. Those were instantly discounted.... Even looking at it from a distance it was met with a few thousand off.

    • @HSVGEEK
      @HSVGEEK Рік тому +3

      @@smiconsulting8434 yep... And the bluesy is still the best looking. If they discontinued that one it would have also gone nuts second hand. People want what they can't get and fall for the hype on something ugly.

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +3

      Right. Pre discontinuation no one gave a shit about a hulk

  • @survivalSC
    @survivalSC Рік тому +9

    I never bought any Rolex or any watch as an investment. At best I knew I would always be able to sell it and I knew it would hold at least 1/2 the value most of the time if I did not want it anymore

  • @ghgjftythnhcfghdty
    @ghgjftythnhcfghdty Рік тому +7

    Rolex and their AD's have been treating customers with total contempt for several years now. If you're still buying Rolex you're volunteering to be their compliant little bit.ch while they laugh at you and empty your wallet. Turn your back on them.

  • @lofihifi792
    @lofihifi792 Рік тому +3

    Sold all my Rolex and will never support this brand again. Took my 100k and spread it out amongst brands that actually innovate and don’t treat their customers like garbage. Rolex’s strategy is short term thinking, the pendulum swing back to reality will be devastating for them.

  • @epd1584
    @epd1584 Рік тому +6

    Talked to 3 dealers and 2 of them act like they don't care at all, I am about over it. I have wanted a Rolex since I was 18 and am now 41 and in a place that I can make it happen. Its leaving a bad taste in my mouth real quick. Omega and Tudor make a DAMN fine watch and I get treated like royalty for buying one at a Reeds jeweler lol. If they like them so much they can keep them. This almost feels like one of those don't ever meet your hero stories because they will disappoint you.

    • @CayenneTurboDriver
      @CayenneTurboDriver Рік тому

      Well, as I couldn’t get a Sub, I’ve bought an SMP Diver (black dial) as a substitute. Guess what: Still wanted the Rolex. Sold the SMP after just a few months. It was a great watch nevertheless.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому +1

      EPD, I fully agree. Now that Rolex prices are coming down, it is better to by the Rolex you really want from the grey market without delay or any extraneous hassles from the ADs. Plus the grey market has a full selection of any Rolex. Some models are below retail now, and the hyped pieces are less expensive to buy from the grey market since you do not have to buy pieces that you never wanted.

    • @tritonh5683
      @tritonh5683 Рік тому

      @@odds-and-sods you never bound with your watch… you must be someone who care what other people say about your watch. And tired to telling people Omega is more accessible.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому +2

      @@odds-and-sods the best watch to get is the watch you really want to wear. Any time you settle for less, you will always think you compromised. So never compromise, life is too short!

  • @300IQPUG
    @300IQPUG Рік тому +4

    i just bought a breitling chrono 44 new old stock, love it so much got a crazy deal

  • @timtim2949
    @timtim2949 Рік тому +1

    Good. A market should cater to the customers, not BS watch flippers that are too lazy to work a real job.

  • @peterbeck-rasmussen8514
    @peterbeck-rasmussen8514 Рік тому +3

    WTF happened to people buying a watch they like and want to wear, regardless of being 5K down or 50K up !??? Imho people who buy watches only for investment purposes are responsible for the fact that real watch enthusiasts cannot buy the watch they have been dreaming of and saving up for, maybe for years !!

  • @ytano5782
    @ytano5782 Рік тому

    It is interesting to note that there are no waiting lists in Germany, only lists of interested parties. Concessionaires sell a Rolex to customers with whom they have built up a personal relationship over the years, collectors and enthusiasts. Resellers have almost no chance here.

  • @danielcleaveland3240
    @danielcleaveland3240 Рік тому +10

    Rolex has pissed off a generation of buyers, lots of other fine time pieces on the market and the market will correct itself. The 2 local AD's have a case full of watches.

  • @manuvns
    @manuvns Рік тому +6

    I am looking forward to buy s&p 500 instead

  • @Iuckylukey
    @Iuckylukey Рік тому +4

    Best approach is to put your name down with the AD for the model you really want, remind them regularly, and be patient, even if it means waiting a couple of years. Buy another watch in the meantime... Tudor, Omega, etc..

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому

      Also correct

    • @ckcleaning
      @ckcleaning Рік тому +3

      Nor just pay premium and buy what you really want. Buying other brands and jewelry to build a good relationship costs way more!!!

    • @4EverHome
      @4EverHome Рік тому

      True, I received mine in 5 months.

  • @biggiebeil5118
    @biggiebeil5118 Рік тому

    Good content man! just come across your videos, always appreciate the reality about the current market!

  • @marcusaurelius6607
    @marcusaurelius6607 Рік тому +4

    Cheers from Singapore. Chinese come here and dump their watches at huge discounts just to get some liquidity. Cash is king these days and local resellers are flooded with rolexes at almost msrp prices. It's not unobtanium anymore and i would expect bad, bad news for reseller market in the west soon.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому

      Thanks for sharing what is really going on in the Far East watch markets.

    • @GussyFlight
      @GussyFlight Рік тому

      Yep, travel to SIN frequently and at the Rolex boutique at T3, there is a 2022 Air King on display. The saleswoman has told me on several visits there are several available.

  • @hzt7000
    @hzt7000 Рік тому +2

    Until I can buy a Rolex or any other brands in the shop, I am not supporting these artificially pumped up demand scheme. Not cool.

  • @josevasquez1781
    @josevasquez1781 Рік тому +1

    Flippers ruin everything, all in need are about three Rollies in the collection and I'm done. I love and own a few brands.

  • @agprime
    @agprime Рік тому

    The idea of buying a watch as an "investment" and not for the joy of using it, keeping it and passing it on to your kids is just something I find crazy 😅😅😅

  • @popcornl8208
    @popcornl8208 Рік тому

    You always make sense. ty for explaining the situation. Good video

  • @jerrysanchez5453
    @jerrysanchez5453 Рік тому +7

    The reality is watch traders are trying to make this crash seem like it's not one." The prices are evening out and comeing back to earth so it's a good thing" not for the guy who lost $60k on and watch and still counting

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому

      I lost more than that on one watch last year. But I understand the game, so I made it back. No excuses. You win or you lose based on your own actions.

  • @TopQ42863
    @TopQ42863 Рік тому +3

    By Cartier screw Rolex they should be Ashamed of themselves for killing the luxury watch sales, they make 1 million units per year and why are they telling the consumer there are No watches available? Terrible sales tactic from a luxury brand name.

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +4

      Because 10,000,000 people want the 1,000,000 watches that are available

    • @drewztube1
      @drewztube1 Рік тому

      yeah terrible...it's worked out horribly for them. they can't sell a watch to save their lives! 😂

    • @TopQ42863
      @TopQ42863 Рік тому +1

      @@WatchTradingAcademy I expect that kind of tactic from Invicta not Rolex

    • @prasad530
      @prasad530 Рік тому

      @@TopQ42863 Then you have no understanding of luxury branding and the desire of the rare.

  • @simonj5615
    @simonj5615 Рік тому +2

    The weird notion of buying a watch because you want to wear it.

  • @John_code
    @John_code Рік тому +6

    We are actually there , unfortunately dealers want to downplay the crash .
    These Rolex watches can only stay inside those safes for so long and everyday their value goes down

  • @vincentonorato3374
    @vincentonorato3374 Рік тому +1

    Nice video. May I ask what watch u have on? Beautiful looking

  • @operationxrp9316
    @operationxrp9316 Рік тому

    Good video! I’m actually looking into buying my 1st Rolex but it will be to keep to wear. 2 tone yellow gold date just with fluted bezel . I’m curious tho ‘would you consider that a winner or loser in the trading market? Also do you think it would hold its value long term.

  • @carlkim2577
    @carlkim2577 Рік тому +9

    Good video. As for the Chinese market, it's just as likely that the Chinese will sell even more watches. They were inhibited by the lock down. The financial hit will motivate them to sell their luxury items. The psychology may have shifted from the go go times to more prudence. And once the used prices match MSRP, then that waitlist will thin out fast! Good! I'm buying to wear, not trade.

    • @technom3598
      @technom3598 Рік тому +1

      Billions of people vs 1 million watches

    • @carlkim2577
      @carlkim2577 Рік тому

      @@technom3598 the average salary of a Chinese worker is $300 per year. Most people live in rural villages with zero income.

    • @technom3598
      @technom3598 Рік тому

      @@carlkim2577 there are billions of people on the world.
      Mexico has low wages as well. However the net worth of Mexicans is higher than many Americans because Americans often have a negative net worth due to debt. Financing in Mexico is scarce.

    • @carlkim2577
      @carlkim2577 Рік тому +1

      @@technom3598 I was clearly referencing the Chinese market. But your understanding of the economy is sorry a bit naive. I'm an economist.

    • @technom3598
      @technom3598 Рік тому

      @@carlkim2577 that's ok. You can study the economy all you want 90% of you guys get it wrong. It's proven. I buy and sell luxury goods in this space with decades of experience. I actually participate in the economy. I don't just study what happened.

  • @oliverwex3246
    @oliverwex3246 Рік тому

    The biggest mistake for most peoples is, that they see this watches only from investment point of view… I have the passion and based on this I build up my relationship with my AD. He knows that I‘m not a flipper. He knows that I‘m looking at my watch and do not know the time… I just see the beauty.. and I‘ve got my desired pieces with a resonable waiting time below 6 month. It is not a Rolex policy overall, it is the decision of the local AD!

  • @vidjoe8320
    @vidjoe8320 Рік тому

    I'm training to ensure my new Rolex looks great on my arm so from now on it's No sugar, less carbs... lots of vegetables and daily exercise.

  • @jacstoneu
    @jacstoneu Рік тому +3

    The best watch right now is the sprite it will be discontinued soon and price will spike

  • @wayneguy6043
    @wayneguy6043 Рік тому +3

    There is no list unless you are the salespersons cardiologist…..😂

  • @webcityguymyclubb4032
    @webcityguymyclubb4032 Рік тому

    You want to be taken off “the potential flipper” list - ask the dealer for a discount.

  • @GeoffreyEduard
    @GeoffreyEduard Рік тому

    I enjoyed the video. One statement though: we've probably trained 90 percent of the watch traders. Isn't that a bit bold?

  • @jps3b
    @jps3b Рік тому

    Just bought a YG sub 126618LB from my grey. Paid 43K which would have been the same price if I bought it from my AD after tax and surcharge. I had a really good relationship with my AD but I live in an area where high earning people live so I’m still a small fish as my AD is concerned. They still have bare store with very little inventory. I would have rather bought my watch from my AD, but they didn’t have it. Lucky for me, I have a very reputable grey dealer close who I have done a lot of business with. Good luck everyone. I hope this recession doesn’t hurt us too much.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому +1

      JPS, I can relate with your experience. I am hearing that the ADs have the watches in their safe, and have decided to only sell to their whale customers. I cannot prove this myself, but several grey market dealers who are in the know have brought this point up. The Law of Unattended Consequences is that many of us no longer count the AD as a trusted source and do buy from reputable grey market dealers. In essence the grey market is becoming the watch dealer of choice. As well as have discovered many of the other fantastic brands besides Rolex.

    • @Alex-MCMLXXVI
      @Alex-MCMLXXVI Рік тому +2

      After 18 months waiting and calling monthly for a black submarine without purchase history, I decided to go to the AD and I bought $3000 in jewelry for Valentine’s Day. Two weeks later, they called me for the watch…it must have been a coincidence!

    • @jps3b
      @jps3b Рік тому +1

      @@dannysimenauer5745 Danny, it’s kinda sad. My AD wasn’t just a business relationship, we were friends. It started in 2017 when I bought my first high value piece (YG SkyDweller). At Basel 2018 Rolex released a piece I couldn’t live without (RG GMT) I told my AD who let me walk in and buy the 50 anniversary sea dweller. In May of 2018 I was in Cabo and happened into the Rolex AD there. Guess what, they had the RG GMT. I think I was the first one in North America with that piece but my AD back home wasn’t happy. Then I wanted a Smurf and a grey dealer in the area had it for 26K BNIB stickers and all. At the time, it was 13K below retail including tax. Times were much different. Again, my AD wasn’t happy, but still allowed me to buy the re release of the deep sea JC. Then things went crazy. Went through some tough times and sold everything but the Smurf. Made a lot of money on each watch but now I regret selling the watches and damaging my relationship with my AD. I was on track for a PP Nautilus since my Rolex AD sold Patek’s at their Beverly Hill location. Now those are completely untouchable unless you are ultra rich. I really played that whole thing wrong.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому

      Thank you for sharing your experience.

  • @SilverBackELTorro
    @SilverBackELTorro Рік тому +2

    This guy looks and speaks like he’s angry no one is buying his overprice stuff. 😂 😂😂

  • @RV_Chef_Life
    @RV_Chef_Life Рік тому +1

    Rolex is to watches as DeBeers is to diamonds. Limit Supply and make 10x the profit. Welcome to the Snob club if you’re lucky enough to join it.

  • @randyhinds2873
    @randyhinds2873 Рік тому

    what you think of the Rolex no date

  • @survivalSC
    @survivalSC Рік тому +1

    I remember buying my first sub Rolex at a casino jewelry store. Everything was in stock and I even got the casino to comp 5k of the price. The sun was SS with black dial and it was I think 7900 or maybe it was 8900 I can’t remember. It will be nice when I can get the casino to comp a Rolex again

  • @webcityguymyclubb4032
    @webcityguymyclubb4032 Рік тому

    Time rolls on. What’s old will become new again. Smart ppl know how to wait.

  • @CH-jo7wf
    @CH-jo7wf Рік тому +2

    AD’s continue to sell them out the back door. End of story.

  • @andyvankerkhove6902
    @andyvankerkhove6902 Рік тому +2

    because the AD is selling only to his friends, the grey market flippers.... but wait a bit... it is just getting started....
    In one year they will be happy to sell to you....at retail price

  • @crownauctions6008
    @crownauctions6008 Рік тому

    great information 👍

  • @ryanyu102
    @ryanyu102 Рік тому +1

    I guess I'll wait for a year or 2 before getting that slate yachtmaster I've been dreaming of owning

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +1

      That's a buyable piece from an AD with a little effort. Keep showing up, letting them know that's what you want and that you're local.

    • @dannysimenauer5745
      @dannysimenauer5745 Рік тому

      Redpole, have you tried the grey market to see if your watch is selling below retail today?

  • @Walem_B
    @Walem_B Рік тому

    how you feel abt the new air king ???

  • @chinkang3566
    @chinkang3566 Рік тому +1

    I can wait.

  • @SunRise-ul7ko
    @SunRise-ul7ko Рік тому +17

    Rolex collectors are now leaving the brand. They are fed up with the politics. The dead cat bounce is still to come.

    • @doperdr
      @doperdr Рік тому +1

      a candle flame jitters before going off 😆

    • @ripperx444
      @ripperx444 Рік тому +3

      I had them all flipped one into another for a few years and almost all under Msrp. This was before the insanity. I’ll never buy a Rolex again. They will tank harder.

    • @TimothyKasch-fm7bn
      @TimothyKasch-fm7bn Рік тому

      Actually they are not. Still the number one selling luxury watch by a mile

    • @ripperx444
      @ripperx444 Рік тому +1

      @@TimothyKasch-fm7bn it’s alwyas been … there always more sheep than educated. You being one

  • @tariqsabbah2621
    @tariqsabbah2621 Рік тому +2

    Tanked because Rolex is the new LV or Gucci. Get a real watch, everyone has a Rolex now.

  • @sinjinadams2862
    @sinjinadams2862 Рік тому +1

    Because it didn't tank it just corrected.

  • @wayneguy6043
    @wayneguy6043 Рік тому +2

    I never do business with a guy who wears a white watch…..

  • @markclayden7654
    @markclayden7654 Рік тому +1

    Heads up... Rolex AD's know who the dealers are and they immediately put them on a waiting list. My local dealer, you can walk in and get what you want ordered. There is NO waiting list. Some models are easier to order than others, thats true, but the waiting list is a grey market dealer myth.

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +1

      This is technically true. Some sales associates may have their own internal lists in their heads but there is no master list. Anything can be ordered, but Rolex never guarantees delivery at all.

  • @Iuckylukey
    @Iuckylukey Рік тому +4

    Once China is over the covid crisis the demand for Rolex is going to skyrocket again. Bitcoins are already on the rise again which is a first sign of overheating.

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +2

      Correct

    • @drewztube1
      @drewztube1 Рік тому

      yeah the covid crisis isn't the problem. china isn't going to get over the china crisis

  • @patienceisalpha
    @patienceisalpha Рік тому +2

    I would be careful if people think a watch is a good place to park money. A watch is a non-productive item. It has no reason to keep up it's 'value'. No reason at all. And even less reason when 1M+ Rolexes are made each year and when at the same time the FED is raising rates. Talking about 'equity' in a watch is crazy. This has even less use than a bar of gold. Come one, get out of that mentality or you'll get crushed.

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +2

      Ive made almost $10,000,000 in my lifetime on these "useless" watches, I'll stick with em. Thanks though for your baseless opinion.

    • @patienceisalpha
      @patienceisalpha Рік тому +4

      @@WatchTradingAcademy much insecurity.

    • @ckcleaning
      @ckcleaning Рік тому +2

      I know more people with gold chains than gold bars, and it's the same with luxury watches. You're just behind... this guy flips em with 0 to maybe 50% margin, he's a hustler. Gold market is set globally, and not a symbol of success anymore since maybe a couple of decades ago.

    • @anindyaganguly5243
      @anindyaganguly5243 Рік тому

      @@WatchTradingAcademy bro you are a seller; you make money on some you lose money on some. Your majority of consumers (watch enthusiasts) can't afford to buy more than two rolexes in their lifetime if they spend 30K plus on it. And the comment was not just for you, it was for general public. If I have spend 60k on watches and end up losing even 5 k on one, that's a loss. You may have made 10 or 100 Mil. You have angel investors to protect your business. You have reallocated your money into other investments too. For many, a watch is an investment. And educate them right. A watch is only an investment if you have disposable income of that value. Or else don't invest on a watch.

    • @anindyaganguly5243
      @anindyaganguly5243 Рік тому +1

      @@ckcleaning He is a hustler. True.

  • @manuvns
    @manuvns Рік тому +3

    Joe did this 😂 ⌚️

  • @YMPUB
    @YMPUB Рік тому +2

    Don't sell dreams boy boy

  • @MrTedflick
    @MrTedflick Рік тому +1

    I was one of the people who got the day date 40 for 22k new, 5711r for retail etc. I'll wait out this market until it comes back to reality

  • @11111mhmhmh
    @11111mhmhmh Рік тому +3

    What is up with people thinking all watches are an investment? 95% of watches are not investments and you should buy what you want to wear, you guys are small time investors. Us real estate investors laught you small timers trying to flip a watch for a few thousand LOL
    bottom line, get a watch that fitus your style and you want to wear, if it goes up in value then great, if not, who cares.

    • @MalibuGlassMI
      @MalibuGlassMI Рік тому +6

      This is a bizarrely arrogant and naive comment at the same time... There's more than one way to make a living and a good one... Not sure why you even posted this..? What are you trying to prove??

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому

      I never said all watches are investments. Most arent. Some have great arbitrage opportunity to flip for profit but wholesale/retail values never really changed in the boom or the crash. Some are excellent investments. My point is, if you want to be in the game, learn which is which and play safe.

  • @jw999
    @jw999 Рік тому

    Not worth it. Thanks.

  • @YMPUB
    @YMPUB Рік тому

    Man how are you going to have a watch channel and rock a fake RM brah

    • @WatchTradingAcademy
      @WatchTradingAcademy  Рік тому +1

      Nothing fake about it. Better research who you are talking to before you talk shit, moron.

  • @bigtruckdebo
    @bigtruckdebo Рік тому +1

    🤜🏿⌚️🤛🏼

  • @redcat9436
    @redcat9436 Рік тому

    Rolex watches are ugly.

  • @AndreasNortham3906
    @AndreasNortham3906 Рік тому +1

    Get the superclones just bec you cant get the original ones. Rolex think theyre just too good for humans 😂

  • @ultimatedouchebag6760
    @ultimatedouchebag6760 Рік тому

    The normal guys and gay guys teamed up to shut down bud light.....we all should do the same with Rolex

  • @Adamas11
    @Adamas11 Рік тому

    TWMIFD 👉💀