When you realize how big Viacom is and you also realize that Spongebob accounts for 5% of revenue (not of Nick, but of Viacom). You understand why they have no incentive to stop producing more episodes even if it means a quantity over quality. The reason why Nick feels different today is because their content used to cater to all ages where even my older brother could watch drake and josh, icarly or spongebob and be engaged, but now their tv content is solely catered to children and that "charm" it had in it's effort to appeal to an audience of all ages is substituted with content that's more digestable and easier to understand for children. Children are profitable, and nothing spells this out more when a kids toy channel on youtube is making the most money.
@Dusk Raccoon just like MJ and the NBA. The money he got paid from the NBA was the highest any player had received at that time, but now because of the international success of the NBA market, namely China, sums like his are next to standard for decent let alone top guys.
Mason Bee I would agree with that. I remember I stopped watching Nickelodeon around 8th/9th grade (14/15 years old). I would have quit earlier but I had a little sister who liked the reality shows and I watched iCarly because I had a giant crush on Miranda Cosgrove. Watching Nickelodeon got replaced with watching youtube, unlimited access to video games and posting on forums. I look at my five little cousins now, who are all boys between 8 and 15 years old, and not a single one besides the 8 year old even watches an hour of TV. They watch youtube, post on social media, play video games instead. And it's not like when I did it at their age, where I had to go to a different room and get on the family computer if no-one else was using it. They can do all of it on their phones, the family computer, or their school-issued laptop in addition to the main TV. There are just too many things competing for their attention now to sit and watch TV uninterrupted. Another thing to consider is the all ages appeal. I used to be able to watch shows with my little sister because they made them have jokes and appealing aspects for middle school aged me too. We could both watch Fairly Odd Parents or Drake and Josh and laugh at it. Sometimes my parents would come over and watch an episode and they generally liked it too. My dad loved Drake and Josh and Hey Arnold. With Nickelodeon's current focus, there are so many fewer shows that have that age transcending appeal. I've tried watching some current shows with my youngest cousin and didn't like it. Same with my dad when we were with him this Thanksgiving. It's a shame, because Nickelodeon brought siblings, and sometimes parents, in my family together to watch their shows when I was growing up. Now it can't capture that magic anymore. Whether it's market changes, platform competition or their production decisions, it's a little sad to see something I loved as a kid turn into something mediocre.
@@Anderino I feel similarly. Growing up in the early-mid 2000s my go to channel was Cartoon Network and I watched almost everything they had to offer as well. Shows like Courage the Cowardly Dog, Ed Edd n Eddy, Teen Titans, Samurai Jack and others were classic masterpieces that both me and my parents could enjoy. However, by 2007-2008 all of those shows that I grew up on were all but ending and being replaced by new shows I wasn't really interested in, and I had just discovered the internet and places like UA-cam around that time, and was more interested in video games and other shit, so I pretty much stopped watching TV all together. Sure, CN has had some good shows since then (Adventure Time, Young Justice, ect) but nothing that felt nostalgic to me. And looking at the channel now after all these years there's really nothing that captures the same all-ages appeal that they used to have, it's just trying to appeal to kids too young to use the internet yet, in a desperate attempt to keep cable TV alive. It's going the same direction Nickelodeon is going.
Actually even a lot of the "newer" stuff appealed to adults as well. I actually watched the network up until I was about... 22? 23? I forget... Anyway, around then shows like iCarly were coming to an end, and the newer stuff just didn't appeal to me. Going back to watch early seasons of iCarly is kinda hard for me, but the later seasons of the show was filled with things that would go over kid's heads. Maybe their newer shows are the same way, but I have no idea. I have no interest in them
The older shows had alot of humor that was steared towards adults. Alot of 'wink-wink, this is only funny to you because you're an adult and understand innuendo' type of risque stuff.
@@zacharysmith4787 soooooo many jokes in Rockos Modern Life. Still my favorite show- and watching it now adds an additional layer of humor. Having the fast food place named "chokey chicken" and a "Dr. Ben Dover" .. lmao. And "Mr. Horny" for a rhino that only appeared for one episode
Both. But as a 19 year old I still enjoy cartoons hell Cartoon Network has Amazing World Of Gumball That I love and others things like Steven Universe that I enjoy and other stuff like Craig Of The Creek, Teen Titans GO that I also like.
I regret not really getting into either CN or Disney Channel in their heydays as a kid. Nickelodeon was #1 for me, and I'd only occasionally watch Cartoon Network for shows like Courage The Cowardly Dog and sometimes Powerpuff Girls when nothing else was on. But hey, with the internet and streaming, I guess there's always a chance to watch them whenever now even though it's not the same.
PalmdalesAdonis I guess it also depends on taste and age, I never watched drake and Josh, even though I have heard good things about it. Same with Zoe 101
kids, teenagers and adults aren't watching tv like they used to anymore since the advent of social media and streaming services, which have replaced tv as the next forms of entertainment.
Yeah but that hasn't stopped other shows from coming out. Gumball is batshit insane and pretty funny at times. Its just that Nick is riding the Spongebob train much how Cartoon Network treats Teen Titans Go like the second coming of Christ.
It died when the classic Nickelodeon cartoon series were not being shown anymore on their prime time segments. Shows like Doug, Rugrats, Ah Real Monsters. I still remember way back in 2003 and 2004 when people started talking about these shows that I had no idea about. I can safely say that the late 80s and early to mid 90s was pure Nickelodeon for me. It was around the mid-2000s that I knew that Nickelodeon had died for me and I was no longer the target audience (I was in my early 20s in the mid-2000s).
And that was 2009 too....that last time nick was ever a good channel. After 2009 there hasnt been anything good aside from the tmnt shows, and the loud house
@Maximillian Lylat Yeah, 2008 was the last good year for them, probably because it was Avatar’s last year, as disappointed as I was and still am about the splat logo being changed, considering the quality of Nick after that legendary show ended, it felt somewhat fitting for the channel to get such a bland logo
There really was a magic to the original Nickelodeon that just can't be explained unless you were there. I wasn't born yet when Nickelodeon was Pinwheel, but I do remember watching You Can't Do That On Television. I also was a big fan of Nick at Night and Nick Jr. What I really loved about Nickelodeon was that it grew with you. It knew when you were going to be home and what you would want to see because it knew we'd be at school while babies were at home. It was amazing.
I was born in 1997, so I watched Nickelodeon from 2000-2012. I enjoyed my generation. I’d say when it went downhill after 2011. After they changed the splat logo. Last good shows I liked was Victorious, Big Time, and iCarly and of course Avatar.
I was born in 97 as well I watched from 2002-08 and occasionally would watch the live-actions like Victorious as a middle schooler/young teen. I could tell it was different but it still had a twinge of nostalgia. Like the 90s scent still lingered a wee bit but now it appears it's all gone. Especially when you watch the newer live-actions and Nick Toons. I think the one show it has that it may be able to build upon and run as flagship is The Loud House
I've often had the theory that iCarly was the first show to tap into the type of "UA-cam humour" that is prevalent today. Once they discovered this they doubled down on it hence the decline in witty writing.
Eh icarly started off well but decline by the start of the early 2010s my best guess is due the fact of that mid to late 2000s era of web shows that had lol so random humor was in decline and the episodes of icarly produced during this time were moving onto love drama
Honestly the real problem with Nick the past 7 years or so is their over reliance on Spongebob. I kinda noticed it growing up, but I never really complained because Spongebob was like my favorite show. It’s almost as if Nick has become afraid to experiment. You explained this pretty well in the video.
@@michaelbolcato192 I don’t think so cuz Spongebob has been around for like 25 years already and it still doing pretty well . I used to watch it back 2009 a lot . I don’t know what’s going with nickelodeon these days. But I recently started watching on paramount Spongebob episodes and there still pretty good.
The creator of making fiends called Nickelodeon out for after all these years they never experimented with anything like invader zim or Making Fiends, it shows that their cowards compared to cartoon network that actually experimented and payed off but I will go over the best of CN , adventure time, regular show , steven universe, over the garden wall , ok K.O need I go on? I will punch down on cartoon network too tho cuz they made the same mistakes Nickelodeon made with DC network , basically canceling young justice and green lantern the animated series was a mistake, they cancelled them FOR TEEN TITANS GO , UGH
@@luckyDancer100 it’s been massively popular since 1999? Interesting how it didn’t capture your interest past 2004? When I’d argue it’s popularity skyrocketed and some of the greatest episodes were airing. Lol
OverLord 666 One of the lead directors for a lot of Nickelodeon shows throughout the 2000's was a pedophile, his name was Dan, and during the beginning of e we episode of Soongebob Squarepants, which aired on Nickelodeon, starts out with "Are you ready, Kids?" "Aye aye, Captain!". In one of the episodes, Spongebob and Patrick get stuck in Sandy's house while it's snowing, so they kill time with a snowball fight since it was snowing in Sandy's House that day. Spongebob and Patrick start to fight with each other as to who gets to play as Dirty Dan, which can be viewed as an Easter egg to Dan's pedophilia. Does it make more sense, now? I was saying that "Are you ready kids?" "Aye aye, Captain!" can also be a reference to Dan's pedophilia if you have a dirty mind.
@@edgelord8337 it's a Weinstein level open secret. There's tons of videos going into it here on UA-cam if you just search him up. John K. has already been confirmed as a sexual predator, he had child predators working for him including a guy who got convicted and then later returned to duty at Nick Burbank, there's an odd fascination with feet in his shows ( especially that of the underaged actresses ), it's just a lot of big red flags and a lot of smoke with some mixed in quacking and hoofbeats. It's a little hard to ignore. Watch the video by blameitonjorge on the subject for a deeper dive into it.
@@georgesracingcar7701 it depends. I don't know but in my opinion I think it's one of the reasons why the golden era ended. I think it's a good show but i think its overated aswell.
Correction. Downfall: 2007-present Why? Because of the beginning of SpongeBob spam. Also, around this time, if any cartoon from Nickelodeon wasn't as successful as him, they will move to Nicktoons. Teenage Robot was the first one, which then was followed by Tak, Mighty B, Back at the Barnyard, Planet Sheen, T.U.F.F. Puppy, Penguins, Robot and Monster, Breadwinners and Fairly OddParents.
I remember liking Hey Arnold quite a lot when I was kid, so when TeenNick starting rerunning it, I'm like ok let's see how it holds up. Happy to report, the show is still great.
I came to this SAME realization recently as I’ve been watching Hey Arnold on my TV. I got the Complete Series on DVD. You just can’t beat watching stuff on a television screen as compared to a phone screen! The same for Aaah Real Monsters!I just get lost in the animation.
Omg yes it’s held up so well over time. I watched all the season a few months ago on Hulu a few months ago. Loved the show when I was young and now I’m 24 and still do.
Doug, Ren & Stimpy, Rugrats, Clarissa Explains It All, Rocko’s Modern Life, Double Dare, Super Sloppy Double Dare, Family Double Dare, Guts, and Legends of the Hidden Temple were my favorite shows growing up
I agree that by the mid-2000s, the decline started when a lot of the shows that built Nickelodeon were long gone believe the downfall of the network really picked up with the controversy and firing of Dan Schneider.
@@djsquishy7403 2017 felt like the Nickelodeon I knew after that they started purposefully canceling shows even though they are doing great and giving them millions of views, their one saving grace The Loud House which is still good but people are slowly leaving it because of the predictability and just to put the nail in the coffin they are just milking nostalgia to the point where it almost I want to leave and watch Cartoon Network.
Therss lot of mixed opinions on nicks goldrn era and decline some say it got bad once spongebob started, some say anything after 2004 cause a lot of remaining 90s shows ended that year, some say it was good till 2008 when avatar ended, or whem the logo changed or Icarly was the last good one its all valet reasons all together but I would say thr ultimate answer is when did you outgrow cartoons cause you tend to see things different as you grow older
I literally aged with Nickelodeon. I remember "You Can't Do That on Television", "Hey Dude", "Double Dare", "Doug", "Eureka's Castle", "All That" and so on and so on. I aged out of their programming, but there are adults like me who are nostalgic for a lot of these shows. They should create a new NICK AT NITE concept where 30 and 40-somethings like me can watch these shows.
Yeah, I remember when Nick was fun and low-budget and they could slip in slightly edgier humor because nobody was paying attention. Salute Your Shorts really held up, in my opinion. Dated, but still funny as hell and it feels true to the way we actually acted and spoke unlike the newer shows which just feel weirdly slick and focus-grouped. A lot of the old shows are streamable now. Paramount Plus has several.
@@shadow_weaver That was still in the era where they just hired normal kids for shows. The budgets were so anemic that most shows just had kids wear their own clothes from home for wardrobe. Space Cases was probably their most ambitious show in terms of effects and even there, you'd see CDs just glued to a chair. They really had to stretch that budget. More modern Nick followed the Disney formula of grooming and raising kids for TV from birth, so it was a lot less relatable and a lot more wish-fulfillment.
I remember when Avatar: The Last Airbender first aired, and how they would release "specials" for it during key moments of the show, like the season finales, the drill, and Sozin's Comet. It's basically the Game of Thrones for Nickelodeon, without the terrible ending...but the terrible live-action movie.
They are apparently making a Netflix exclusive Live action show now that is basically a remake of the old series. But unlike the movie it has the actual creators of the original series working with it.
When avatar (2009) with the blue dudes got released, i thought it was the last airbender world or something lol. I kept on waiting for Aang to pop out.
I don’t blame you. I’ve lost touch with Nikeloden too. Damn, I miss the classics cause they focused more on quality. I will always love these classic Nick shows: Drake & Josh Jimmy Neutron Fairly Ood Parents Spongebob (back when it was good) iCarly Avatar: The Last Airbender Rugrats Honorable mention: Kung Fu Panda: Legends of Awesomeness
I’m an 80s baby. I remember You can’t do that on television. Side note hello....Salute your Shorts, Adventures of Pete & Pete, Hey Dude! Those were everything!
Same here, I was born in 1982, and Nickelodeon was awesome in the mid to late 80s. Then Salute Your Shorts came, I watched that show everytime it came on.
I’ve actually gone back to watch some of the older cartoons on Nick and CN, and from what I’ve seen the quality has definitely faltered more than me just getting older. There’s still some new shows that are well animated, well written, and try to have a heart at times, but probably the biggest issue I have is their programming which for Nick is 70% Spongebob and for CN is 70% Teen Titans Go. The great ideas they show for at most a season and let them die in the background where there’s less viewership (essentially giving them the Chalk Zone/Teenage Robot treatment) and just rerunning a single show for most of their lineup. I don’t have much of a problem paying for cable again, but it’s stuff like this as to why I don’t see a reason why I would pay for something I can pick up for free with a hand-me-down antenna that gets more variety. Just like the music industry, there’s still good stuff being made today by talented people that audiences are asking for, the problem is that it’s being buried under all the regurgitated crap that makes it harder to find. Some have said in recent years that that kind of management is done by design to keep costs low by supplying the bare minimum, but it ruins the product as a whole regardless and hurts the franchise. Whether or not that’s the case for Nick, I do know that reruns of Spongebob for most of the programming schedule is an easy way to induce fatigue of the brand.
It amazes me that Spongebob has done that since it hasn't been good since the movie when the creator retired. The first half of Season 4 was alright, I think they were still using some of the old writing points they had sidelined, but it was noticeable when it changed. I like to point specifically at "The Best Day Ever" episode as the truest start of the downfall. First three seasons are the only truly amazing Spongebob that created the shows initial popularity. Yet somehow, regurgitating mediocrity for 500 seasons or so since instead of letting the show end when it should have has proved profitable enough it seems. It's a damn shame since that seems to be one of the top reasons for Nick's creative decline, but at least we can always go back and rewatch the golden age of these networks.
I agree. People saying we don't like Spongebob and other cartoons because we're "getting old" is a lie. It's the quality. Those people don't want to admit that these shows have definitely declined in terms of quality and have been for years, if not over a decade.
@@TammyTheQueenBee it might of been because in the past when teens hated the 90s or 2000s nicktoons it was because they were getting old so those kids from then carried on with it and assumed such.
Nick shows have increasingly relied on bad-mouthing adults and gross body/shock humor. Yes those elements existed in the past but were used much more sparingly in often witty context. Now it's like "let's throw bright colors and fart jokes at the wall and see what sticks"
I would like to point out all of "All That", "Doubledare", "Rocko's Modern Life", "Ren and Stimpy", "Kablaam", and I could probably keep this up for a while. It has not changed as much as people have changed. This has been half of their shtick for most of their existence.
@@crimson182 It's not use of body humor in general, but that it has seeped in every show. You could avoid those shows as I did if you don't care for it, but these days its in EVERY show.
@Serpentine Fire Not sure why you're resorting to name calling? I'm just sharing my experience with present-day Nick. The humor quality isn't the same. INB4 someone claims "nostalgia", I didn't watch the channel very often, so I'm not particularly sentimental. As an adult comparing old show reruns and newer material, there's a stark difference. Spongebob is a good example. It doesn't mean you can't enjoy it.
Nickelodeon got bad for me around 2007, with lack of variety. The product has been stagnant in my opinion. Nick used to be entertaining for me and my parents to watch. Sponge-Bob doesn’t hurt Nick financially, it just hinders the product because the show is a cash cow based on how successful it was in the early seasons. With the focus more on Sponge-Bob, their quality of other animated shows took a hit. For an Example: I can go back (as a later teen) and watch Regular Show, Adventure Time, Rugrats, or even Invader Zim. Those shows still had an edge to them that bridged the gap between generations. They weren’t just aimed at kids, which meant almost anyone could watch it, which also made it a better show in my opinion. Nick just doesn’t have shows like that anymore, which is why it’s so sad to see their reputation decline. As a company I don’t think they’re doing bad, but as a product they’ve lost a good portion of their audience by targeting only one group instead of many. Idk if this comment makes sense but hopefully it does
T.L. KING that’s around the time when I started watching them while being in elementary school and I loved it. I have nothing but good memories from that time.
Avatar franchise was something they could have capitalized on. The story telling in their shows was amazing. It would have been Nickelodeon's equivalence of star wars or other big franchises, if only it was handled in a better way
They tried that whole cool and hip thing like they were someone’s embarrassing parent, I can’t really explain it but if you’re reading this look up Nickelodeon cringe 🤦🏾♂️
"They have an over-reliance on Spongebob, but they've created a lot of great new shows since 1999." 1999 was farther away than you think. Most of the shows that were listed in defense were from before 2006. Since 2006 Nickelodeon's strategy relies almost solely on Spongebob and Fairly Oddparents, and only lets Nick Jr. get new shows that last for more than half a season. Otherwise it all gets kicked to Nicktoons Network or killed outright. iCarly was the one breakout success, and they've given that weirdo hack Dan Schneider and his production company all the chances and money that should've gone to other shows.
Even if you hate Dan Schneider, he had a live-action RENAISSANCE on nick. Amanda show Drake and josh Zoey 101 Icarly And victorious were huge successes for Nick. Keep in mind, they also had to compete w the teen idols on Disney channel so live action was necessary.
The SpongeBob airings noticeably amped up in 07’, and the channel’s schedule variety started to dip. Though, in 08’ and 09’, they really took it to a new level of obnoxiousness.
I would agree, Nick at Nite used to have a good variety of classic shows (I Love Lucy, The Munsters, Dick Van Dyke, Taxi, Welcome Back Kotter, Green Acres), now, as mentioned above, is an all evening marathon of Friends (not to knock that show, but again, little variety). TV Land, which was started in the mid/late 90's as an all-day version of Nick at Nite, used to also be good, however, again focuses on 3 hours straight of on particular sitcom (Bonanza, Golden Girls, Everybody Loves Raymond, King of Queens, as well as "original sitcoms" that have nothing to do with the classic shows I like to watch. It used to be that I could live on TV Land/Nick at Nite only, however Antenna TV and MeTV have taken their place for the most part
I think that shows like iCarly, Victorous all had witty humor, things I still laugh at today. Zoey 101, Drake and Josh were more real life relatable shows. Nowadays, its all acting and talking like theyre on nickjr, farts and boogers, kids with smart remarks.
I've heard that the network definitely died after 2006. Around 2007, they've started spamming SpongeBob too much and The Fairly OddParents began to decline after Season 8. However, they did had some memorable ones around the time, like El Tirge, Mighty B!, Back at the Barnyard, Penguins and T.U.F.F. Puppy (and not gonna lie but... I actually enjoyed Fanboy and Chum Chum).
Thank you for mentioning it going downhill in 2004 it means alot (also Boomerang discontinued around the same time). Nickelodeon all of a sudden just completely changed to me, nearly cutting out all their 90s shows and replaced them with a bunch of new shows. At the same time I was moving to a whole new house/city new school etc. during the second half of 2004 and I remember just having a really tough time adjusting to everything it was scary felt like the whole world changed. Drake & Josh and Ned's Declassified were prolly the last good shows (Danny Phantom looked good, Avatar never watched but seems to be huge to the newer crowd).
The only way Nick has declined is the quality of the shows. The channel itself is really successful, but the shows only appeal to schmucks without brains and literal toddlers. Also, SpongeBob itself has made at least $13B from merchandising alone, meaning it’s made at least 5% of Viacom’s total revenue since 1999. That doesn’t even include revenue made from the popularity of the show itself. They’re keeping it around and are not unsuccessful in that regard.
And all of their older franchises that were running strong have been turned into lifeless cash cows that are shells of their former selves (ie Spongebob). Or they add in unnecessary extras that tank the show to cancellation. FOP is a prime candidate of this. I may be in the minority, but I thought poof was a logical next step in the fairy family dynamic. However, Sparky was mostly added as a comedic relief character...of which we already had timmy's dad and cosmo -- one for each of timmy's "families". Chloe was stated as being added as a female foil to timmy...except the smart choice to do would have been to expand on either trixie or tootie's character. I could go on for quite some time like this but you get my point.
Sad to say, but, very true. I think that that's why, even though their demographic is centered on the AGE RANGES of "these" people (and their children/siblings), their numbers declined...people with brains moved on, whether they are grown, or still young but understands.
If you take a closer look at Nick you'll find that many of their shows suffered from behind the scenes issues, often as a result of the network. There are numerous cases of shows throughout the 90's and 2000's that got screwed over by them, good and bad alike. And once Spongebob became their undisputed cash cow franchise they started focusing on how many ratings a show could draw in right away, and anything that didn't automatically get the same kind of viewing the sponge got in his prime was deemed a failure.
@@hectorcanizales5900 Ren and Stimpy in general seems to have been what made Nick want to take full control of their productions instead of letting the art speak for itself. Because Ren and Stimpy's creator was so difficult to work with and so often missed deadlines, Nick feared a similar situation with several of their other shows.
That's exactly how Netflix operates with their original shows. They have a handful of originals that have been wildly successful and are genuinely good, but anything that doesn't immediately measure up is cancelled after 1 or 2 seasons. That's why you see dozens of Netflix shows with only 1 or 2 seasons floating around.
I’m 36 - grew up on the first 3 Nick Toons. My kids are teenagers now still watching Nick. I try watching too, but I realized they didn’t change - I grew up (and so did you)
I'm tired of seeing comments everywhere on UA-cam that everything started to go downhill once the commenter hit their teens. I'm glad this was addressed in this video.
I’ve grown up with “The Modern Nickelodeon”, and I have to say, a lot of the shows are really mediocre. Most of the sitcoms are subpar, and the cartoons usually get booted to NickToons because they aren’t as successful as Spongebob was. I like the 90’s shows way more. They are just plain more quality. The animations, story, and jokes are way better then the new shows.
90s and 2000s nicktoons and even live action ones are way better then the 2010s ones...... but they still had a tiny bit of pretty bad shows, but not as much as the 2010s (my decade unforetuantly) I'm sorry but Ren And Stimpy is a piece of crap. That and Pig Goat Banana Cricket (you probably dont know that one) are close to the same level but PGBC is slightly worse let's be real here.
What possibly led to downfall: Trying to be hip by appealing to a younger generation Lackluster cartoons Not a lot of variety in tv schedule Moving shows to Nicktoons Lackluster live action shows
NIckelodeon also hates racism and thinks all races matter but when do you see black people in their shows compared to the whites? There's more white in there than a load of white clothes in the dryer.
After all these years (mind you, I'm 29), I was today years old when I found out how the name Nickleodeon was brought to life. Nickel= 5 cents admission fee Odeon= Greek word for theater *MINDBLOWN*
I gotta say I just grew out of it. The first half of the 90s was awesome. The original Nicktoons were a huge part of my childhood. Then I got to watch Nick At Nite and share laughs with my parents. Snick was something I looked forward to each week. Then in my teens, my tastes changed and I moved on.
@@PeterGriffin11 in the words of the immortal The Dude "Well, that's just, like, your opinion, man" Nick became the NickToons juggernaut in the 90's and continued upward with shows like the Schneider-verse (All That, Kenan and Kel, Drake and Josh, ect), Spongebob, CatDog, Fairly OddParents, and Danny Phantom. Then after those shows went off air, it declined in popularity but hasn't dropped to SpikeTV or G4 levels of viewership, stagnating in limbo. It's a zombie network, not quite living but not quite dead either, feeding like a leech or lamprey off of Spongebob and the rights to their shows from the glory days.
It's not just Nickelodeon. Look at MTV's current schedule, and MTV Classic is the least watched channel that people might have heard of. Cable's heyday has come and gone. This reminds me of shopping malls through the mid to late 90s. You might have been able to instinctively know something was changing at the time, but it was all happening while you were focused on other things. It may not be as much as they are asleep at the wheel as much as investing into new material is too expensive and risky in this uncertain transition era. I believe the fast downfall of cable is tied more to the recession, but practical and stable quality streaming definitely accelerated what was an already fragile expense. Society's views and jokes about cable companies from the era were not good. Slow technological progression, fast paced price increases and excruciating customer disservice allowed people to just give up when money became tight. 4K televisions have been the norm and not the exception for a long while, and yet no cable company has a line up of popular 4K channels yet. I can barely watch anything on cable today. CNBC and Bloomberg are good enough, but I absolutely love Fox Business. Cable started out being commercial free, and I believe many streaming services will add a budget friendly ad-supported plan as a way to compete with all the others. The times are changing, and the kids of today will have their own pop cultural remembrance on a platform from the future in a couple of decades. I can predict with somewhat reasonable accuracy generalisations for what will happen over the next couple of years to television, but I have no idea what kids are into now or what will happen over the course of the next presidential administration to television. I don't believe television will ever be as lucrative as it was in the mid-80s to late-90s, and it is going to hit and hurt creative writers and studious the most. The concept of programming for a 24 hour timeline is dead.
I honestly can't make heads or tails of it. I really loved Avatar: The Last Airbender though. And that was released when I was in high school, I still enjoy watching it as an much older adult now. I think it really is a combination of lackluster creative originality, more competition, and an aging consumer base that has changed tastes. I would definitely think the rise of Cartoon Network and Adult swim cut considerably into their market.
I'm a 2000s kid and I grew up watching Rugrats, The Fairly Oddparents, Avatar, SpongeBob SquarePants, Zoey 101, iCarly, Victorious just to name a few. I think the downfall of Nick happened in 2010 cause some of the shows were ended and the newer ones I didn't like and also Nick spend too much on SpongeBob and canceling other shows too soon but also I think we all just grown up and stopped watching Nick.
It seems like nick mostly failed to grow with their original audience, and expected a new generation of young viewers to flock to the orange logo. The problem with that is that is that the next generation relied more on streaming and online platforms for entertainment and many of their parents canceled cable subscriptions in favor of Netflix or Hulu.
Exactly! In some ways late 80s and 90s kids grew up in the golden area of kids cartoons. You'd go into school and everyone referenced the same shows and cartoons. I remember everyone being excited for new episodes and specials to come out. Now there's so many options that it's hard to imagine a cartoon capturing the lightening in a bottle like most of Nickelodeons cartoons did.
“The Angry Beavers” is the greatest animated show of all time. To go along with your question though, I think you’re on point showing how hard it is for cable to compete in the Internet age, particularly with so much content available on demand. I do think you’re also onto something with the creative stagnation angle, but honestly since we can’t see their numbers broken out I have to assume the network is being managed to maximize profitability and lack of creativity may go hand in hand with that. Certainly the over-reliance on “Spongebob” is what I think of when I think of Nickelodeon now. Sincerely, Norbert Beaver
Idk, Sponge Bob was past my experience, but early 90s Salute Your Shorts I loved. Same with Wild And Crazy Kids. If you haven't heard of those shows I pray there's a video explaining those for people who just weren't alive or old enough to remember. I think I saw another video about Nickelodeon where they broke down how contstant changes in the channel and their commitment for certsn shows or formats kept going by the wayside. But ya, as a kid I loved the network, never really cared for rugrats, I get hate from people I even grew up with, but Hey, when that show came about I wasn't a baby, so why should I care about a show about baby's? It wasn't a bad show. It just didn't fill my interest as a child at that tine
Good writing is good writing. Those 90's shows had good writing. The first few seasons of Spongebob had good writing. Modern cartoons have objectively terrible writing. Avatar had brilliant writing and was the last piece of good animation to come from Nickelodeon.
I saw "Harriet The Spy" in theaters as a kid. I remember before the movie, a representative from the theater came out and said that we were going to be a test audience for a new show coming to Nickelodeon, and then they showed us the pilot episode of Hey Arnold. Fond memories indeed! I went to Nickelodeon studios in 2000 and had a blast. I feel lucky to have grown up through the golden age of Nickelodeon and Cartoon Network. Doug, Rugrats, Hey Arnold, Ah! Real Monsters, Ka-Blam! The Angry Beavers, All That, Fairly Odd Parents, Cat-Dog, The Wild Thornberries, Rocket Power, Rocko's Modern Life, all these shows were my childhood, before it was ALL SpongeBob.
Ideas to improve Nickelodeon (note: these are off the top of my head, so they may not be well thought out)... 1.) The first thing I'd say to do would be to put a few more animated shows/cartoons (at least 2 or 3) on the air alongside Spongebob. Note: these shows need to be given an actual chance when it comes to airing. Don't air a show once or twice and expect it to be a hit immediately. 2.) Try not to show favoritism for any specific genre of show. When I say this, I'm talking about not showing favoritism for live action shows over animated; I'd definitely advise having an equal amount of action, comedy, and other kinds of shows on the network too. I know it may be easy to make every show comedic or look to a chart to see what makes the most $$$, but everyone (kids, teens, and adults) has different tastes, and just because something appears to be performing well, doesn't mean it is (or will be) well loved by your audience. 3.) This may be similar to #2, but it'd be nice if Nickelodeon became more experimental. They seem to be playing it safe more often than not, and it's not difficult to notice either. Change may look stupid or even horrifying to a network that may be doing alright financially, but being experimental can potentially lead to more success if given a chance. End Note:) Big thanks to anyone who took the time to read this. 🙂
Can I add something maybe? Your analysis is super well thought out. I would add “don’t lack in intelligence with the cartoons,” because most of the shows on Nick are for toddlers and only one show (the loud house) has actual morals and intelligent characters. They try so hard to be cool, saying hashtags and making characters do the floss. They should just try to be like Rugrats or Drake and Josh and just make the characters act their age. Can you imagine Angelica and Susie doing the floss? No because they act like actual little kids and not like adults.
@@pinkchampagne5528 Very good point. It really says something about a channel/media when some of the shows meant for toddlers are actually more mature than the shows meant for older children. Note: Not referring to the shows you specifically mentioned when saying that.
@@fridaynightnicktoons6885 I'd have to disagree with you with the part on Cartoon Network. Cartoon Network seems to be striving right now. They are busting out new shows by the dozen such as Mao Mao and Craig of the Creek. Also Gumball (hopefully) and Steven Universe are still holding strong. They are even making an Adventure Time hour long special. Also it hasn't been Cartoonless Network since the horrors of CN Real. Of course this is my opinion.
The merger was bound to happen. They use to be merged before but split and now are back together again. Plus everyone wants to release the next disney+
One show I thought they gave up on way too early was Danny Phantom, I loved that show when it came out. I was born in 91 too, so I totally understand your perspective.
@NFSMAN50 You must have not watched avatar: The last airbender, which came out after 2004. Had god-tier character development / storylines, especially after season 1.
@@senseiadam-brawlstars9465 I agree with Avatar. I just mentioned Danny Phantom because it was only on for 1 or 2 seasons only. I thought they had a lot of potential for it. Avatar was on longer and even had a movie. Danny Phantom never was given the time of day.
To this day, the 4 part Sozin’s Comet premiere on Nickelodeon has by far been the most hype I’ll ever be to see a finale on a cable network. Avatar and Legend of Korra definitely made quite the buzz for shows around their time slot.
To me, the primary factors were that the primary 90s audience of this network aged out of its content. Also, the point about the rise of the internet and streaming services also played a part.
All of us 90's babies grew up. Thats what happened. Its ok though, just the way it goes. This video brought me back some memories of the good old days though. Thank you.
nah man I remember watching some of the more recent shows that they have and it's honestly horrible its basically loud = funny as all of the shows try to be funny and 99% of the jokes just don't even land
I’m 35 and the last thing I remember watching was sponge bob. Jimmy neutron fairly odd parents those shows were on and that’s when I phased out. That was about 20years ago.
I didn't watch it until I was 28 when it came on Netflix recently. Holy shit, my mind was blown. Absolutely stunning from start to finish. Story, characters, animation style. All top notch.
I feel like the last truly respected shows on Nickelodeon were iCarly and Victorious, whereas when it comes to cartoons its probably Avatar the Last Airbender or Danny Phantom. The Legend of Korra was respected when it came out but has had pretty mixed reception, the creators put a lot of heart into the show despite it being rushed. TLOK which I remember seeing in my mid teens as it aired on TV was weirdly not marketed very heavily and eventually it only aired on Nicktoons for some reason. Not sure why they would push back one of their most beloved universes like that. As a kid Nickelodeon was always my favorite, but I remember as a teenager around the time they stopped making good shows Cartoon network was on the rise with some fantastic shows of their own that also appealed to an older teenage demographic. Adventure Time, Regular Show, and The Amazing World of Gumball, even Total Drama Island were all great shows. Not to mention miniseries like Over the Garden Wall. Later Steven Universe would rise though I never fully got into it but it also played into the big teenage demographic. Infinity train also looks promising though it only starting airing recently and ive only seen the previews. Otherwise when it comes to nickelodeon i feel like they just haven't kept up making beloved iconic, or memorable shows and Cartoon Network definitely took the crown through the 2010s.
For me, I think it's rare that the "Legends of the Hidden Temple" still aired on Nick in the current state. So I actually watched this in Christmas and mostly in the quarantine of 2020.
There's a lot of weird in the history of the folks who made and produced Rugrats, so it's not as surprising as you might think. Charles Swenson, for example: a producer, occasional director, storyboard artist and creative for Rugrats and Ahh! Real Monsters made some really dark, and sleazy stuff back in the day such as Dirty Duck, a movie which I do not recommend to anyone that features a "character" that closely resembles Krumm from Ahh! Real Monsters.
I remember seeing one episode after I had reached adulthood and Stu kept screaming and calling people ‘block heads’ hahaha I didn’t remember him being so angry...
0:49 - At first, I loved Legends of the Hidden Temple and *disliked* Double Dare, which was the show that ran immediately before Legends. But since I got home from school a bit early to catch Legends, I thought "eh, might as well pass the time by watching this messy game show" After a few weeks I was like "FIND THE FLAG! FIND THE GODDAMN FLAG! YEAHHHHH"
All I remember was the theme song that went " Pinewheel pinwheel spinning around" etc etc, I dont remember much more than that. I was born in 83, so it may have been alittle before my time.
I was a Nickelodeon fan! You hit it on the nose! They discontinued all the good stuff & left us with nothing! Money has some to do with it but content as well
Yeah me and my sister always used to watch Drake and Josh sitting around the TV. I feel like Cartoon Network is taking over kids programming nowadays but I can understand, it's pretty good in comparison to rest of the new shows coming on.
I can't speak for anyone else but myself: I loved Invader Zim and The Angry Beavers, The way Nick mishandled and killed those shows caused me to lose interest in the network. Going back as an adult, the controversies with Dan S and John K and Chris Savino really soured the network's reputation in my eyes. I recently ran through My Life as a Teenage Robot and loved it, though. And I still need to finish Avatar: The Last Airbender.
@@bob97529 it's difficult to disprove a lie, especially if it's something transient like an action. [Lie] I've flown in a hot air balloon. Ok now prove i've never flown in a hot air balloon, that would be pretty difficult to do, wouldn't it? See what i've done is placed the burden of evidence on you, to prove i've never done something. It's much easier to prove that something occurred then it is for something to not have occurred. And you're unfairly placing the burden of proof on someone to prove something doesn't exist. And since Dan Schneider isn't being investigated or in jail, i'm likely to believe it's a hoax that was meant to explain tone-deaf feet jokes.
Kenan and Kel, The Brothers Garcia, All That, Amanda Show, Drake and Josh, Jimmy Neutron, Danny Phantom, Spongebob Squarepants, Catdog, Hey Arnold, Fairly Odd Parents, Dora The Explorer, Blues Clues, Sabrina The Teenage Witch, The Wild Thornberrys, Rugrats, iCarly, Victorious, Big Time Rush, HIDDEN TEMPLE SHOW and the list goes on for this amazing channel. Thabk you for making my childhood AWESOME.
Ngl, Once you watch one of these, you can’t stop
I know I'm trying to sleep but I just keep clicking on more
*I’ve been stuck watching theses for 3 days strait*
It's his voice
True
That’s what I’m dealing with rn it just popped up in my recommended videos four hours later....
Company Man was recorded in front of a live studio audience in Nickelodeon Studios at Universal Studios Florida
Avery the Cuban-American lmaooooooo
💯💯💯🤣🤣
[Canned applauses]
I'm now visualizing the giant metal globe.
That's where I am rn
Ned's Declassified can't be overlooked. That was also a late, but great show
Agreed I loved that show, especially since it aired during my peak middle school years lol
Yesss
Great show
yeah it was funny.
I'd say the same thing about Big Time Rush. Gustavo was friggin' hilarious!!
When you realize how big Viacom is and you also realize that Spongebob accounts for 5% of revenue (not of Nick, but of Viacom).
You understand why they have no incentive to stop producing more episodes even if it means a quantity over quality.
The reason why Nick feels different today is because their content used to cater to all ages where even my older brother could watch drake and josh, icarly or spongebob and be engaged, but now their tv content is solely catered to children and that "charm" it had in it's effort to appeal to an audience of all ages is substituted with content that's more digestable and easier to understand for children.
Children are profitable, and nothing spells this out more when a kids toy channel on youtube is making the most money.
No lies are told here
I do agree, a lot of the show back then had those “adult gems” in them that only your parents understood and laughed to.
@Dusk Raccoon just like MJ and the NBA. The money he got paid from the NBA was the highest any player had received at that time, but now because of the international success of the NBA market, namely China, sums like his are next to standard for decent let alone top guys.
Mason Bee I would agree with that. I remember I stopped watching Nickelodeon around 8th/9th grade (14/15 years old). I would have quit earlier but I had a little sister who liked the reality shows and I watched iCarly because I had a giant crush on Miranda Cosgrove. Watching Nickelodeon got replaced with watching youtube, unlimited access to video games and posting on forums.
I look at my five little cousins now, who are all boys between 8 and 15 years old, and not a single one besides the 8 year old even watches an hour of TV. They watch youtube, post on social media, play video games instead. And it's not like when I did it at their age, where I had to go to a different room and get on the family computer if no-one else was using it. They can do all of it on their phones, the family computer, or their school-issued laptop in addition to the main TV. There are just too many things competing for their attention now to sit and watch TV uninterrupted.
Another thing to consider is the all ages appeal. I used to be able to watch shows with my little sister because they made them have jokes and appealing aspects for middle school aged me too. We could both watch Fairly Odd Parents or Drake and Josh and laugh at it. Sometimes my parents would come over and watch an episode and they generally liked it too. My dad loved Drake and Josh and Hey Arnold. With Nickelodeon's current focus, there are so many fewer shows that have that age transcending appeal. I've tried watching some current shows with my youngest cousin and didn't like it. Same with my dad when we were with him this Thanksgiving.
It's a shame, because Nickelodeon brought siblings, and sometimes parents, in my family together to watch their shows when I was growing up. Now it can't capture that magic anymore. Whether it's market changes, platform competition or their production decisions, it's a little sad to see something I loved as a kid turn into something mediocre.
@@Anderino I feel similarly. Growing up in the early-mid 2000s my go to channel was Cartoon Network and I watched almost everything they had to offer as well. Shows like Courage the Cowardly Dog, Ed Edd n Eddy, Teen Titans, Samurai Jack and others were classic masterpieces that both me and my parents could enjoy. However, by 2007-2008 all of those shows that I grew up on were all but ending and being replaced by new shows I wasn't really interested in, and I had just discovered the internet and places like UA-cam around that time, and was more interested in video games and other shit, so I pretty much stopped watching TV all together. Sure, CN has had some good shows since then (Adventure Time, Young Justice, ect) but nothing that felt nostalgic to me. And looking at the channel now after all these years there's really nothing that captures the same all-ages appeal that they used to have, it's just trying to appeal to kids too young to use the internet yet, in a desperate attempt to keep cable TV alive. It's going the same direction Nickelodeon is going.
Nickelodeon’s older content such as Hey Arnold! appealed to adults too.
Actually even a lot of the "newer" stuff appealed to adults as well. I actually watched the network up until I was about... 22? 23? I forget... Anyway, around then shows like iCarly were coming to an end, and the newer stuff just didn't appeal to me. Going back to watch early seasons of iCarly is kinda hard for me, but the later seasons of the show was filled with things that would go over kid's heads. Maybe their newer shows are the same way, but I have no idea. I have no interest in them
The older shows had alot of humor that was steared towards adults. Alot of 'wink-wink, this is only funny to you because you're an adult and understand innuendo' type of risque stuff.
@@zacharysmith4787 soooooo many jokes in Rockos Modern Life. Still my favorite show- and watching it now adds an additional layer of humor.
Having the fast food place named "chokey chicken" and a "Dr. Ben Dover" .. lmao. And "Mr. Horny" for a rhino that only appeared for one episode
@@Its_me-Im_you Now that's a REAL cartoon not crappy shit today
Interesting question: Did Nick get bad or did we just grow up?
Or ya know, both lol
Both. But as a 19 year old I still enjoy cartoons hell Cartoon Network has Amazing World Of Gumball That I love and others things like Steven Universe that I enjoy and other stuff like Craig Of The Creek, Teen Titans GO that I also like.
This seems like a bunch of Millennials complaining, tbh.
@@TiberianFiend Millennials know what they and many others are missing
Doug, Rocko's Modern Life, and Hey Arnold are still great shows full of so many great messages for all audiences about American life.
Nah, it got BAD
I feel so blessed to have experienced Nick and CN at their peaks.
We really did. We had it good!
me too its something we'll prbly never get to experience again
same, they were the best years of my life
It's kinda wild that those respective peaks happened sort of in sequence.
I regret not really getting into either CN or Disney Channel in their heydays as a kid. Nickelodeon was #1 for me, and I'd only occasionally watch Cartoon Network for shows like Courage The Cowardly Dog and sometimes Powerpuff Girls when nothing else was on.
But hey, with the internet and streaming, I guess there's always a chance to watch them whenever now even though it's not the same.
I think that after iCarly and Victorious ended, that is when the decline started
Serpentine Fire whelp, opinion is subjective, and you should learn that Karen
Lol that's funny for me it ended when Icarly started. Drake and Josh was the last show I watch
PalmdalesAdonis I guess it also depends on taste and age, I never watched drake and Josh, even though I have heard good things about it. Same with Zoe 101
@@nathannorthcutt7619 how old are you ? 21-23?
Thats true after icarly and victorious the network just wasnt as entertaining like before lol
Dan "If she's old enough for Fisher Price, she's old enough for my device" Schneider
@@edgelord8337 I know it's you, Schneider.
meta jay 404 Lol who are you? Nobody has to prove anything to you. The evidence is there if you’re not daft.
@@kolebaby12 what did he say? Was it him defending Dan?
I didn’t get it
Can someone explain to me the context?
Wouldn't those jokes be better suited to John K since his attraction to underage girls has actually been proven?
kids, teenagers and adults aren't watching tv like they used to anymore since the advent of social media and streaming services, which have replaced tv as the next forms of entertainment.
EQ Nation yeah now they just watch fetish videos for adults on UA-cam called “children’s entertainment”
Beiber generation.
@Diego Gaspar Same crew.
Yeah but that hasn't stopped other shows from coming out. Gumball is batshit insane and pretty funny at times. Its just that Nick is riding the Spongebob train much how Cartoon Network treats Teen Titans Go like the second coming of Christ.
I'd say UA-cam more so.
Nickelodeon is just a big sack of bricks that Spongebob is slowly dragging along the ocean floor
I used to love Spongebob growing up and I still love the old original shows, but the new ones are not good to me and just plain weird.
@@QueenNebulous13 Exactly
No one disrespects spongebob
Other way around
@@lamaripiazza5226 We got beef Mr. Piazza?
Next video: The rise of Company Man
The Rise and Fall and Rise Again - Company Man Hospital Adventures
Wait for 1 million subscribers.
He should make a video about the channel...maybe he’ll wait a few years to do it
Company Man: Bigger Than You Think
Company Man: Struggling To Expand
_"What could be better than serving up smiles?"_
*~ Stephen Hillenburg (1961-2018)*
"Being dead, or anything else."
God, Stephen Hillenberg was a genius.
Ow my heart
RIP
F
SpongeBob is overrated
Let’s be real here, Nickelodeon died the day that they changed their iconic splat logo to a generic typeface logo
Hard to believe that happened literally 10 years ago.
It died when the classic Nickelodeon cartoon series were not being shown anymore on their prime time segments. Shows like Doug, Rugrats, Ah Real Monsters. I still remember way back in 2003 and 2004 when people started talking about these shows that I had no idea about. I can safely say that the late 80s and early to mid 90s was pure Nickelodeon for me. It was around the mid-2000s that I knew that Nickelodeon had died for me and I was no longer the target audience (I was in my early 20s in the mid-2000s).
And that was 2009 too....that last time nick was ever a good channel. After 2009 there hasnt been anything good aside from the tmnt shows, and the loud house
@Maximillian Lylat Yeah, 2008 was the last good year for them, probably because it was Avatar’s last year, as disappointed as I was and still am about the splat logo being changed, considering the quality of Nick after that legendary show ended, it felt somewhat fitting for the channel to get such a bland logo
I was born a few years before they changed it and I prefer the splat. I think they should use the font with the splat.
There really was a magic to the original Nickelodeon that just can't be explained unless you were there. I wasn't born yet when Nickelodeon was Pinwheel, but I do remember watching You Can't Do That On Television. I also was a big fan of Nick at Night and Nick Jr. What I really loved about Nickelodeon was that it grew with you. It knew when you were going to be home and what you would want to see because it knew we'd be at school while babies were at home. It was amazing.
I was born in 1997, so I watched Nickelodeon from 2000-2012. I enjoyed my generation. I’d say when it went downhill after 2011. After they changed the splat logo. Last good shows I liked was Victorious, Big Time, and iCarly and of course Avatar.
I was born in 97 as well I watched from 2002-08 and occasionally would watch the live-actions like Victorious as a middle schooler/young teen. I could tell it was different but it still had a twinge of nostalgia. Like the 90s scent still lingered a wee bit but now it appears it's all gone. Especially when you watch the newer live-actions and Nick Toons. I think the one show it has that it may be able to build upon and run as flagship is The Loud House
@@gianlucapappagallo1111 Whats wrong with a Fortnite picture? 🤔
I watched Nickelodeon from 1997 when I was a kid through 2016 during my adulthood years.
2006 but I agree with those great shows also I don’t know half the shows he said
this is so true
dan "needs a reminder that they are minor" schneider
Lol
Dan “Hold her tighter, she’s a fighter” Schneider
Dan "try my cider" Schneider
Ohhh god 😂😂😂
Dan "paying us for laughing every dialogue in his bakery" schneider
I've often had the theory that iCarly was the first show to tap into the type of "UA-cam humour" that is prevalent today. Once they discovered this they doubled down on it hence the decline in witty writing.
That's probably what happened.
the least funny parts of iCarly were always the ones during the actual webshow
@@rashotcake6945 The webshow was positively cringy.
Eh icarly started off well but decline by the start of the early 2010s my best guess is due the fact of that mid to late 2000s era of web shows that had lol so random humor was in decline and the episodes of icarly produced during this time were moving onto love drama
@@klonoafan2012 The last good live action show they had was Victorious. Their cartoons have been more miss than hit.
What happened to Nickelodeon?
*_Everything changed when the Fire Nation attacked._* 🔥
Severely underrated comment here
@Mekhi Loud Which comment is severely underrated?
Honestly the real problem with Nick the past 7 years or so is their over reliance on Spongebob. I kinda noticed it growing up, but I never really complained because Spongebob was like my favorite show. It’s almost as if Nick has become afraid to experiment. You explained this pretty well in the video.
True and most of the Spongebob’s voice actors are pretty old so the show might end soon because of that.
@@michaelbolcato192 I don’t think so cuz Spongebob has been around for like 25 years already and it still doing pretty well . I used to watch it back 2009 a lot . I don’t know what’s going with nickelodeon these days. But I recently started watching on paramount Spongebob episodes and there still pretty good.
The creator of making fiends called Nickelodeon out for after all these years they never experimented with anything like invader zim or Making Fiends, it shows that their cowards compared to cartoon network that actually experimented and payed off but I will go over the best of CN , adventure time, regular show , steven universe, over the garden wall , ok K.O need I go on? I will punch down on cartoon network too tho cuz they made the same mistakes Nickelodeon made with DC network , basically canceling young justice and green lantern the animated series was a mistake, they cancelled them FOR TEEN TITANS GO , UGH
I remember when spongebob debuted on Nickelodeon and it was massively popular for my age group for a few years. I had no idea it was still going lol.
@@luckyDancer100 it’s been massively popular since 1999? Interesting how it didn’t capture your interest past 2004? When I’d argue it’s popularity skyrocketed and some of the greatest episodes were airing. Lol
Was the "Dirty Dan" episode of Spongebob an inside reference to Dan Schneider?
William Simmons
"Are you ready, kids?"
"Aye aye, Captain!"
Let that sink in for a quick moment.
OverLord 666
One of the lead directors for a lot of Nickelodeon shows throughout the 2000's was a pedophile, his name was Dan, and during the beginning of e we episode of Soongebob Squarepants, which aired on Nickelodeon, starts out with "Are you ready, Kids?"
"Aye aye, Captain!". In one of the episodes, Spongebob and Patrick get stuck in Sandy's house while it's snowing, so they kill time with a snowball fight since it was snowing in Sandy's House that day. Spongebob and Patrick start to fight with each other as to who gets to play as Dirty Dan, which can be viewed as an Easter egg to Dan's pedophilia. Does it make more sense, now? I was saying that "Are you ready kids?"
"Aye aye, Captain!" can also be a reference to Dan's pedophilia if you have a dirty mind.
😂😂😂😂😂😂
Which one of you is dirty dan!
I wonder who pinhead larry is
I'm gonna miss the "Hi I'm Paul" and the "Oooooo" and the "Frederator!"
All this time I thought the monkey was saying "Hi, I'm Carl!
Paul was part of DNA productions which became defunct in 2006.
Dan "if you show me your toes, you'll be in my shows " Schneider
Zarg At Home dam
Dan "If there's grass on the field, play ball" Schneider
This is Gold
@@edgelord8337 it's a Weinstein level open secret. There's tons of videos going into it here on UA-cam if you just search him up. John K. has already been confirmed as a sexual predator, he had child predators working for him including a guy who got convicted and then later returned to duty at Nick Burbank, there's an odd fascination with feet in his shows ( especially that of the underaged actresses ), it's just a lot of big red flags and a lot of smoke with some mixed in quacking and hoofbeats. It's a little hard to ignore. Watch the video by blameitonjorge on the subject for a deeper dive into it.
@@edgelord8337 sounds like you're hearing hoofbeats and thinking zebras, my dude
Golden era: 1991-2005
Silver era: 2006 - 2008
Downfall: 2009 - present
Downfall is 2010-Present
@@nyosrevenge7332 imo it’s 2009 because Fanboy ChumChum existed
I find it funny that ATLA might’ve carried nick to make its era “Silver”
@@georgesracingcar7701 it depends. I don't know but in my opinion I think it's one of the reasons why the golden era ended. I think it's a good show but i think its overated aswell.
Correction.
Downfall: 2007-present
Why? Because of the beginning of SpongeBob spam. Also, around this time, if any cartoon from Nickelodeon wasn't as successful as him, they will move to Nicktoons. Teenage Robot was the first one, which then was followed by Tak, Mighty B, Back at the Barnyard, Planet Sheen, T.U.F.F. Puppy, Penguins, Robot and Monster, Breadwinners and Fairly OddParents.
I remember liking Hey Arnold quite a lot when I was kid, so when TeenNick starting rerunning it, I'm like ok let's see how it holds up. Happy to report, the show is still great.
I came to this SAME realization recently as I’ve been watching Hey Arnold on my TV. I got the Complete Series on DVD. You just can’t beat watching stuff on a television screen as compared to a phone screen! The same for Aaah Real Monsters!I just get lost in the animation.
Omg yes it’s held up so well over time. I watched all the season a few months ago on Hulu a few months ago. Loved the show when I was young and now I’m 24 and still do.
Yeah Helga is the best character.
Moments like that you can appreciate cable/satellite
Hey Aronld was one of my favorites
Hey Arnold's bedroom, the one bedroom every kid wanted.
yes attic bedroom with a sky view windows. that was awesome in the day.
I still want that room
@@xaviergatling5063 Same here
@@brandonplaisted8194 It still is, and with access to the rooftop too.
Alex I wanted Clarissa Darling's bedroom
"hi i'm paul" will be the quote i will remember for the rest of my life
Hola soy Pablo
that quote gives me nightmares
and Oooooo that followed...
I always thought it was "Carl".
"Sowhatdoyouwantmetosaynow"
Doug, Ren & Stimpy, Rugrats, Clarissa Explains It All, Rocko’s Modern Life, Double Dare, Super Sloppy Double Dare, Family Double Dare, Guts, and Legends of the Hidden Temple were my favorite shows growing up
Dan "getting gnarly with iCarly" Schneider
The more ribbons she has in her hair at the pool party, the better your chances.
Dan "Hold her tighter , she is a fighter" Schneider
@@NovaHokuten I don't get that one
Watched Avatar the Last Airbender in 2005
"This show is awesome"
Watched Avatar the Last Airbender in 2020
"Yep still awesome"
@Adam Edward ua-cam.com/video/nkX9vpsCi3I/v-deo.html
Legend of korra?
Syed shahroz Ali Jafri real Avatar fans don't talk about that
Anthony Freeman it ain’t that bad
Syed shahroz Ali Jafri i don’t like it, but i don’t hate it. but it could’ve been written better.
I agree that by the mid-2000s, the decline started when a lot of the shows that built Nickelodeon were long gone believe the downfall of the network really picked up with the controversy and firing of Dan Schneider.
@@djsquishy7403 2017 felt like the Nickelodeon I knew after that they started purposefully canceling shows even though they are doing great and giving them millions of views, their one saving grace The Loud House which is still good but people are slowly leaving it because of the predictability and just to put the nail in the coffin they are just milking nostalgia to the point where it almost I want to leave and watch Cartoon Network.
and yes Cartoon Network does mainly rely on Teen Titans Go, but they have way more variety of new and old shows.
Therss lot of mixed opinions on nicks goldrn era and decline some say it got bad once spongebob started, some say anything after 2004 cause a lot of remaining 90s shows ended that year, some say it was good till 2008 when avatar ended, or whem the logo changed or Icarly was the last good one its all valet reasons all together but I would say thr ultimate answer is when did you outgrow cartoons cause you tend to see things different as you grow older
I literally aged with Nickelodeon. I remember "You Can't Do That on Television", "Hey Dude", "Double Dare", "Doug", "Eureka's Castle", "All That" and so on and so on. I aged out of their programming, but there are adults like me who are nostalgic for a lot of these shows. They should create a new NICK AT NITE concept where 30 and 40-somethings like me can watch these shows.
Damn, crazy how I was born in the late 2000s and Im assuming you were born in late 80s/early 90s watched and loved the same network
Yeah, I remember when Nick was fun and low-budget and they could slip in slightly edgier humor because nobody was paying attention. Salute Your Shorts really held up, in my opinion. Dated, but still funny as hell and it feels true to the way we actually acted and spoke unlike the newer shows which just feel weirdly slick and focus-grouped. A lot of the old shows are streamable now. Paramount Plus has several.
@@shadow_weaver That was still in the era where they just hired normal kids for shows. The budgets were so anemic that most shows just had kids wear their own clothes from home for wardrobe. Space Cases was probably their most ambitious show in terms of effects and even there, you'd see CDs just glued to a chair. They really had to stretch that budget.
More modern Nick followed the Disney formula of grooming and raising kids for TV from birth, so it was a lot less relatable and a lot more wish-fulfillment.
I remember when Avatar: The Last Airbender first aired, and how they would release "specials" for it during key moments of the show, like the season finales, the drill, and Sozin's Comet.
It's basically the Game of Thrones for Nickelodeon, without the terrible ending...but the terrible live-action movie.
They are apparently making a Netflix exclusive Live action show now that is basically a remake of the old series. But unlike the movie it has the actual creators of the original series working with it.
@@brandonlyon730 And Nickelodeon and Netflix have made a deal too.
Hopefully it turns out well.
The live action movie was basically Live Action Ember Island Players
Shyamalan misses more than he hits.
When avatar (2009) with the blue dudes got released, i thought it was the last airbender world or something lol. I kept on waiting for Aang to pop out.
Thank you for acknowledging the over-reliance on SpongeBob.
@marianne mccrank Yup...
It's like how Adult Swim was cheap to produce & ran re-runs then re aired the entire schedule 5x per week from 2001 to 2020. 📺
@@DavidLLambertmobile Adult Swim is cancer
yeah I honestly dont get why they rerun spongebob so much considering it ended back in 04 with the tv movie
Dan "If her age is on the clock then i'm ready to rock" Schneider
Got 'em
So 1-12?
I hope he uses military time 😰
I- alright that’s terrifying
Er ma gerd 😂
I don’t blame you. I’ve lost touch with Nikeloden too. Damn, I miss the classics cause they focused more on quality. I will always love these classic Nick shows:
Drake & Josh
Jimmy Neutron
Fairly Ood Parents
Spongebob (back when it was good)
iCarly
Avatar: The Last Airbender
Rugrats
Honorable mention: Kung Fu Panda: Legends of Awesomeness
I’m an 80s baby. I remember You can’t do that on television.
Side note hello....Salute your Shorts, Adventures of Pete & Pete, Hey Dude! Those were everything!
Same here, I was born in 1982, and Nickelodeon was awesome in the mid to late 80s. Then Salute Your Shorts came, I watched that show everytime it came on.
Caaaamp Anawanna, we hold you in our hearts
@@Yahriel And when we think about you..
@@HomeStudioBasics It makes me wanna FART!
@@Yahriel YES! YES! Lol
I’ve actually gone back to watch some of the older cartoons on Nick and CN, and from what I’ve seen the quality has definitely faltered more than me just getting older. There’s still some new shows that are well animated, well written, and try to have a heart at times, but probably the biggest issue I have is their programming which for Nick is 70% Spongebob and for CN is 70% Teen Titans Go. The great ideas they show for at most a season and let them die in the background where there’s less viewership (essentially giving them the Chalk Zone/Teenage Robot treatment) and just rerunning a single show for most of their lineup. I don’t have much of a problem paying for cable again, but it’s stuff like this as to why I don’t see a reason why I would pay for something I can pick up for free with a hand-me-down antenna that gets more variety.
Just like the music industry, there’s still good stuff being made today by talented people that audiences are asking for, the problem is that it’s being buried under all the regurgitated crap that makes it harder to find. Some have said in recent years that that kind of management is done by design to keep costs low by supplying the bare minimum, but it ruins the product as a whole regardless and hurts the franchise. Whether or not that’s the case for Nick, I do know that reruns of Spongebob for most of the programming schedule is an easy way to induce fatigue of the brand.
It amazes me that Spongebob has done that since it hasn't been good since the movie when the creator retired. The first half of Season 4 was alright, I think they were still using some of the old writing points they had sidelined, but it was noticeable when it changed. I like to point specifically at "The Best Day Ever" episode as the truest start of the downfall. First three seasons are the only truly amazing Spongebob that created the shows initial popularity. Yet somehow, regurgitating mediocrity for 500 seasons or so since instead of letting the show end when it should have has proved profitable enough it seems. It's a damn shame since that seems to be one of the top reasons for Nick's creative decline, but at least we can always go back and rewatch the golden age of these networks.
Now CN Is 50/50 Gumball and TTG it seems
I agree. People saying we don't like Spongebob and other cartoons because we're "getting old" is a lie. It's the quality. Those people don't want to admit that these shows have definitely declined in terms of quality and have been for years, if not over a decade.
@@TammyTheQueenBee it might of been because in the past when teens hated the 90s or 2000s nicktoons it was because they were getting old so those kids from then carried on with it and assumed such.
@@90sNath At least Gumball is actually good, but it definitely does get old since it's been canceled.
Dan "Hold Her Tighter, She's a Fighter" Schneider
loool
Yikes 😂
Wouldn't those jokes be better suited to John K since his attraction to underage girls has actually been proven?
I mean, Dan's attraction to younger folk and their feet is pretty much proven everywhere but a court of law...
@@SirBlackReeds John K at least kept it out of his creations
Nickelodeon was golden in the 90s even now the older shows are still great, nickelodeon just turned garbage
This is an episode I didn’t expect to see. This is an episode I’m glad was finally made.
Nick shows have increasingly relied on bad-mouthing adults and gross body/shock humor. Yes those elements existed in the past but were used much more sparingly in often witty context. Now it's like "let's throw bright colors and fart jokes at the wall and see what sticks"
Not to mention fellowkids-ing in their promos and programs to dangerous levels
I would like to point out all of "All That", "Doubledare", "Rocko's Modern Life", "Ren and Stimpy", "Kablaam", and I could probably keep this up for a while. It has not changed as much as people have changed. This has been half of their shtick for most of their existence.
@@crimson182 It's not use of body humor in general, but that it has seeped in every show. You could avoid those shows as I did if you don't care for it, but these days its in EVERY show.
@Serpentine Fire Not sure why you're resorting to name calling? I'm just sharing my experience with present-day Nick. The humor quality isn't the same. INB4 someone claims "nostalgia", I didn't watch the channel very often, so I'm not particularly sentimental. As an adult comparing old show reruns and newer material, there's a stark difference. Spongebob is a good example. It doesn't mean you can't enjoy it.
Nickelodeon got bad for me around 2007, with lack of variety. The product has been stagnant in my opinion. Nick used to be entertaining for me and my parents to watch. Sponge-Bob doesn’t hurt Nick financially, it just hinders the product because the show is a cash cow based on how successful it was in the early seasons. With the focus more on Sponge-Bob, their quality of other animated shows took a hit. For an Example: I can go back (as a later teen) and watch Regular Show, Adventure Time, Rugrats, or even Invader Zim. Those shows still had an edge to them that bridged the gap between generations. They weren’t just aimed at kids, which meant almost anyone could watch it, which also made it a better show in my opinion. Nick just doesn’t have shows like that anymore, which is why it’s so sad to see their reputation decline. As a company I don’t think they’re doing bad, but as a product they’ve lost a good portion of their audience by targeting only one group instead of many. Idk if this comment makes sense but hopefully it does
Yes do you know adventure time was pitched to nickelodeon but they said no they chose fanboy and chum chum over it like why
jeremy djdjdjsjsj What!?! Wow that’s crazy I love that show.
@@Hopeguz3which show adventure time?
jeremy djdjdjsjsj Yes :) I’m still a kid at ❤️
T.L. KING that’s around the time when I started watching them while being in elementary school and I loved it. I have nothing but good memories from that time.
Avatar franchise was something they could have capitalized on. The story telling in their shows was amazing. It would have been Nickelodeon's equivalence of star wars or other big franchises, if only it was handled in a better way
They tried that whole cool and hip thing like they were someone’s embarrassing parent, I can’t really explain it but if you’re reading this look up Nickelodeon cringe 🤦🏾♂️
I understand. They have shows like “the group chat” and “young Dylan”. It’s just so cringey. Of course they are made by like 60 year olds.
I'm just surprised at how many of you old folks have forgotten the concept of generational change...
*generational decline
Disney is their competition
Steve Meehan Young Dylan is e h
Nick at Nite, I’m grateful since it introduced my childhood to some excellent sitcoms.
Snick was awesome.
"They have an over-reliance on Spongebob, but they've created a lot of great new shows since 1999."
1999 was farther away than you think. Most of the shows that were listed in defense were from before 2006. Since 2006 Nickelodeon's strategy relies almost solely on Spongebob and Fairly Oddparents, and only lets Nick Jr. get new shows that last for more than half a season. Otherwise it all gets kicked to Nicktoons Network or killed outright. iCarly was the one breakout success, and they've given that weirdo hack Dan Schneider and his production company all the chances and money that should've gone to other shows.
Even if you hate Dan Schneider, he had a live-action RENAISSANCE on nick.
Amanda show
Drake and josh
Zoey 101
Icarly
And victorious
were huge successes for Nick. Keep in mind, they also had to compete w the teen idols on Disney channel so live action was necessary.
Jasmine Williams Henry Danger aswell
TdgsJay Henry Sanger is straight ass
The SpongeBob airings noticeably amped up in 07’, and the channel’s schedule variety started to dip. Though, in 08’ and 09’, they really took it to a new level of obnoxiousness.
Hmm. I gotta say, the way SpongeBob itself declined is hard to ignore. From season 1 to whatever is latest... it's a different show.
Also, the Nick at Nite schedule is 50% friends.
Shame. Went from Full House, Cosby Show, Fresh Prince and George Lopez (even Facts of Life, Mad About You and The Nanny) to just that?
I would agree, Nick at Nite used to have a good variety of classic shows (I Love Lucy, The Munsters, Dick Van Dyke, Taxi, Welcome Back Kotter, Green Acres), now, as mentioned above, is an all evening marathon of Friends (not to knock that show, but again, little variety). TV Land, which was started in the mid/late 90's as an all-day version of Nick at Nite, used to also be good, however, again focuses on 3 hours straight of on particular sitcom (Bonanza, Golden Girls, Everybody Loves Raymond, King of Queens, as well as "original sitcoms" that have nothing to do with the classic shows I like to watch. It used to be that I could live on TV Land/Nick at Nite only, however Antenna TV and MeTV have taken their place for the most part
Barf. Friends is the worst.
@@AutoRockinRacing94 dont fore=get malcom in the middle
I think that shows like iCarly, Victorous all had witty humor, things I still laugh at today. Zoey 101, Drake and Josh were more real life relatable shows. Nowadays, its all acting and talking like theyre on nickjr, farts and boogers, kids with smart remarks.
All those shows were made by the same guy and hes not w nick anymore
The acting sucks. The writers add a dad joke in every sentence and it’s just so bad. That’s why they using influencers now to get some views.
Nickelodeon has always just been about farts and boogers.
honestly i wish theyd continue to still show older shows like you mentioned as much as theyre showing spongebob all the time
Victorious evey episode u laugh so hard
Those orange VHS tapes are just so nostalgic...
Ren & Stimpy had Green VHS Tapes
I've heard that the network definitely died after 2006. Around 2007, they've started spamming SpongeBob too much and The Fairly OddParents began to decline after Season 8. However, they did had some memorable ones around the time, like El Tirge, Mighty B!, Back at the Barnyard, Penguins and T.U.F.F. Puppy (and not gonna lie but... I actually enjoyed Fanboy and Chum Chum).
Dan "get in the van" Schneider 👣
Dan "Wipe that tear, it's for your career" Schneider.
Dan "if you show me your toes, you'll be in my shows " Schneider
Dan “let me hug you tighter” Schneider
Dan "hold her tighter, she's a fighter" Schneider
Dan “I’ve had tighter” Schneider
Hey, Company Man.
I have an idea for another video:
"The Decline of Saturday Morning Cartoons. What Happened?"
There's a good video about that on UA-cam just need to find it
@@96st206 I'm aware. I already knew what happened. I just wanted to hear his take on it.
@Harry Engel I know. I like Saberspark. He also made videos about Nickelodeon, Disney Channel, and Cartoon Network.
Willie Turner And they should be
"Cartoon Network - The Rise and Fall...and Rise Again"
Ohh second this! Used to look forward to watching Disney’s One Saturday Morning and 4kids tv
What happened to Nickelodeon? “I don’t know” *gets covered in slime*
Classic
Lol😂😂😂
Thank you for mentioning it going downhill in 2004 it means alot (also Boomerang discontinued around the same time). Nickelodeon all of a sudden just completely changed to me, nearly cutting out all their 90s shows and replaced them with a bunch of new shows. At the same time I was moving to a whole new house/city new school etc. during the second half of 2004 and I remember just having a really tough time adjusting to everything it was scary felt like the whole world changed. Drake & Josh and Ned's Declassified were prolly the last good shows (Danny Phantom looked good, Avatar never watched but seems to be huge to the newer crowd).
The only way Nick has declined is the quality of the shows. The channel itself is really successful, but the shows only appeal to schmucks without brains and literal toddlers.
Also, SpongeBob itself has made at least $13B from merchandising alone, meaning it’s made at least 5% of Viacom’s total revenue since 1999. That doesn’t even include revenue made from the popularity of the show itself. They’re keeping it around and are not unsuccessful in that regard.
And all of their older franchises that were running strong have been turned into lifeless cash cows that are shells of their former selves (ie Spongebob). Or they add in unnecessary extras that tank the show to cancellation. FOP is a prime candidate of this. I may be in the minority, but I thought poof was a logical next step in the fairy family dynamic. However, Sparky was mostly added as a comedic relief character...of which we already had timmy's dad and cosmo -- one for each of timmy's "families". Chloe was stated as being added as a female foil to timmy...except the smart choice to do would have been to expand on either trixie or tootie's character. I could go on for quite some time like this but you get my point.
Ok Mr enter
Luke Falciani Yeah Sparky was by far the worst character ever. That one episode where he got stuck in the well was tedious to watch.
Sad to say, but, very true. I think that that's why, even though their demographic is centered on the AGE RANGES of "these" people (and their children/siblings), their numbers declined...people with brains moved on, whether they are grown, or still young but understands.
i meen tho some shows are good like legends of korra which only ened 2 years ago and i guess spongebob
If you take a closer look at Nick you'll find that many of their shows suffered from behind the scenes issues, often as a result of the network. There are numerous cases of shows throughout the 90's and 2000's that got screwed over by them, good and bad alike. And once Spongebob became their undisputed cash cow franchise they started focusing on how many ratings a show could draw in right away, and anything that didn't automatically get the same kind of viewing the sponge got in his prime was deemed a failure.
Yeah, I guess the whole Schneider abuse cases were really bad for Nickelodeon
@@hectorcanizales5900 Ren and Stimpy in general seems to have been what made Nick want to take full control of their productions instead of letting the art speak for itself. Because Ren and Stimpy's creator was so difficult to work with and so often missed deadlines, Nick feared a similar situation with several of their other shows.
@@JCBro-yg8vd makes sense, although I personally don't know the show.
That's exactly how Netflix operates with their original shows. They have a handful of originals that have been wildly successful and are genuinely good, but anything that doesn't immediately measure up is cancelled after 1 or 2 seasons. That's why you see dozens of Netflix shows with only 1 or 2 seasons floating around.
I’m 36 - grew up on the first 3 Nick Toons. My kids are teenagers now still watching Nick. I try watching too, but I realized they didn’t change - I grew up (and so did you)
Are they watching the good Nick?
@@InfectedChris watch Nicksplat on TeeNick they air all the old 90s classics
Bryan Garcia Thanks!
I'm tired of seeing comments everywhere on UA-cam that everything started to go downhill once the commenter hit their teens. I'm glad this was addressed in this video.
I’ve grown up with “The Modern Nickelodeon”, and I have to say, a lot of the shows are really mediocre. Most of the sitcoms are subpar, and the cartoons usually get booted to NickToons because they aren’t as successful as Spongebob was. I like the 90’s shows way more. They are just plain more quality. The animations, story, and jokes are way better then the new shows.
@marianne mccrank I agree except the loud house is bad too imo.
90s and 2000s nicktoons and even live action ones are way better then the 2010s ones...... but they still had a tiny bit of pretty bad shows, but not as much as the 2010s (my decade unforetuantly) I'm sorry but Ren And Stimpy is a piece of crap. That and Pig Goat Banana Cricket (you probably dont know that one) are close to the same level but PGBC is slightly worse let's be real here.
@@nathanurie4686 Ok I agree except ren and stimpy is good imo lol
@@ks5865 yeah. I can see why some people like it though, its just not for me just isnt what I'm into.
VC Vailcomics Because the world got soft and politically correct, that’s why.
What possibly led to downfall:
Trying to be hip by appealing to a younger generation
Lackluster cartoons
Not a lot of variety in tv schedule
Moving shows to Nicktoons
Lackluster live action shows
NIckelodeon also hates racism and thinks all races matter but when do you see black people in their shows compared to the whites? There's more white in there than a load of white clothes in the dryer.
@@beefandmustardgaming666 lmao wut. Now they are shearing trans people on their IG. Go woke go broke.
@@360VideoDesign I've never seen a gay person in their shows either
@@beefandmustardgaming666 good. Sexual preference is not the business of kids.
i agree 100% with the nicktoons thing
After all these years (mind you, I'm 29), I was today years old when I found out how the name Nickleodeon was brought to life.
Nickel= 5 cents admission fee
Odeon= Greek word for theater
*MINDBLOWN*
Same here! You learn something new everyday!
@Quirky Rainbow Rose Queen I agree! I can only imagine what's on Nickelodeon now.
haha there were a lot of nickelodeons [movie theaters] in the us during the early 1900s. nickelodeon [the channel] didn't create the name
I agree. I also now fully understand what jack was referring to in the movie Titanic after he kisses Rose's hand
Now stfu
I gotta say I just grew out of it. The first half of the 90s was awesome. The original Nicktoons were a huge part of my childhood. Then I got to watch Nick At Nite and share laughs with my parents. Snick was something I looked forward to each week. Then in my teens, my tastes changed and I moved on.
Dan "Hold Her Tighter She's a Fighter" Schneider
😂😂 Best one. Damn...
Lol who the fuck it that dan guy
@@Daddyme92 He created a lot of the Nickelodeon live action shows like Drake & Josh, iCarly, etc., and has been accused of molesting under age stars.
It's more like "Rise, Fall, and Rise to mediocre stagnation"
Rise, fall, and sudden levitation.
I don’t even think Nickelodeon is mediocre it’s beyond worse.
@@PeterGriffin11 in the words of the immortal The Dude
"Well, that's just, like, your opinion, man"
Nick became the NickToons juggernaut in the 90's and continued upward with shows like the Schneider-verse (All That, Kenan and Kel, Drake and Josh, ect), Spongebob, CatDog, Fairly OddParents, and Danny Phantom. Then after those shows went off air, it declined in popularity but hasn't dropped to SpikeTV or G4 levels of viewership, stagnating in limbo. It's a zombie network, not quite living but not quite dead either, feeding like a leech or lamprey off of Spongebob and the rights to their shows from the glory days.
It's not just Nickelodeon. Look at MTV's current schedule, and MTV Classic is the least watched channel that people might have heard of. Cable's heyday has come and gone. This reminds me of shopping malls through the mid to late 90s. You might have been able to instinctively know something was changing at the time, but it was all happening while you were focused on other things. It may not be as much as they are asleep at the wheel as much as investing into new material is too expensive and risky in this uncertain transition era.
I believe the fast downfall of cable is tied more to the recession, but practical and stable quality streaming definitely accelerated what was an already fragile expense. Society's views and jokes about cable companies from the era were not good. Slow technological progression, fast paced price increases and excruciating customer disservice allowed people to just give up when money became tight. 4K televisions have been the norm and not the exception for a long while, and yet no cable company has a line up of popular 4K channels yet.
I can barely watch anything on cable today. CNBC and Bloomberg are good enough, but I absolutely love Fox Business. Cable started out being commercial free, and I believe many streaming services will add a budget friendly ad-supported plan as a way to compete with all the others.
The times are changing, and the kids of today will have their own pop cultural remembrance on a platform from the future in a couple of decades. I can predict with somewhat reasonable accuracy generalisations for what will happen over the next couple of years to television, but I have no idea what kids are into now or what will happen over the course of the next presidential administration to television. I don't believe television will ever be as lucrative as it was in the mid-80s to late-90s, and it is going to hit and hurt creative writers and studious the most. The concept of programming for a 24 hour timeline is dead.
I honestly can't make heads or tails of it.
I really loved Avatar: The Last Airbender though. And that was released when I was in high school, I still enjoy watching it as an much older adult now.
I think it really is a combination of lackluster creative originality, more competition, and an aging consumer base that has changed tastes.
I would definitely think the rise of Cartoon Network and Adult swim cut considerably into their market.
I'm a 2000s kid and I grew up watching Rugrats, The Fairly Oddparents, Avatar, SpongeBob SquarePants, Zoey 101, iCarly, Victorious just to name a few. I think the downfall of Nick happened in 2010 cause some of the shows were ended and the newer ones I didn't like and also Nick spend too much on SpongeBob and canceling other shows too soon but also I think we all just grown up and stopped watching Nick.
It seems like nick mostly failed to grow with their original audience, and expected a new generation of young viewers to flock to the orange logo. The problem with that is that is that the next generation relied more on streaming and online platforms for entertainment and many of their parents canceled cable subscriptions in favor of Netflix or Hulu.
Exactly! In some ways late 80s and 90s kids grew up in the golden area of kids cartoons. You'd go into school and everyone referenced the same shows and cartoons. I remember everyone being excited for new episodes and specials to come out. Now there's so many options that it's hard to imagine a cartoon capturing the lightening in a bottle like most of Nickelodeons cartoons did.
Sorry, Jeopardy! and the Olympics mean that cutting the cord is a big no-no for me.
Nickelodeon has been dead. Spongebob the only thing saving them.
The Slayer you are so wrong they have died nothing saved them ecspaially nicktock I hate nicktock
spongebob is great, but still can't save them. they are ruined.
And avatar
Old sponge bob is good new is bad
Loud House is Also Saving the network
“The Angry Beavers” is the greatest animated show of all time. To go along with your question though, I think you’re on point showing how hard it is for cable to compete in the Internet age, particularly with so much content available on demand. I do think you’re also onto something with the creative stagnation angle, but honestly since we can’t see their numbers broken out I have to assume the network is being managed to maximize profitability and lack of creativity may go hand in hand with that.
Certainly the over-reliance on “Spongebob” is what I think of when I think of Nickelodeon now.
Sincerely,
Norbert Beaver
My dad LOVED that show.
I’m a 90’s baby & nothing was better than Nickelodeon in the 90’s. It was like the golden age for being a kid.
"They have produced shows after Spongebob!"
*List shows close to 20 years old.*
Idk, Sponge Bob was past my experience, but early 90s Salute Your Shorts I loved. Same with Wild And Crazy Kids. If you haven't heard of those shows I pray there's a video explaining those for people who just weren't alive or old enough to remember. I think I saw another video about Nickelodeon where they broke down how contstant changes in the channel and their commitment for certsn shows or formats kept going by the wayside. But ya, as a kid I loved the network, never really cared for rugrats, I get hate from people I even grew up with, but Hey, when that show came about I wasn't a baby, so why should I care about a show about baby's? It wasn't a bad show. It just didn't fill my interest as a child at that tine
I was thinking the same thing.
Good writing is good writing. Those 90's shows had good writing. The first few seasons of Spongebob had good writing. Modern cartoons have objectively terrible writing. Avatar had brilliant writing and was the last piece of good animation to come from Nickelodeon.
The early seasons of spongebob had AMAZING writing
Ok boomer
@Serpentine Fire 2000"s toons are also good.2010's are not that bad.
*cOugHs* invader Zim *cOuGH*
This. This exactly.
My whole life and I never knew where the name Nickelodeon came from until now. Wow thanks
I'd pay a nickel to see Rugrats again.
Same here
I saw "Harriet The Spy" in theaters as a kid. I remember before the movie, a representative from the theater came out and said that we were going to be a test audience for a new show coming to Nickelodeon, and then they showed us the pilot episode of Hey Arnold. Fond memories indeed! I went to Nickelodeon studios in 2000 and had a blast. I feel lucky to have grown up through the golden age of Nickelodeon and Cartoon Network.
Doug, Rugrats, Hey Arnold, Ah! Real Monsters, Ka-Blam! The Angry Beavers, All That, Fairly Odd Parents, Cat-Dog, The Wild Thornberries, Rocket Power, Rocko's Modern Life, all these shows were my childhood, before it was ALL SpongeBob.
Ideas to improve Nickelodeon (note: these are off the top of my head, so they may not be well thought out)...
1.) The first thing I'd say to do would be to put a few more animated shows/cartoons (at least 2 or 3) on the air alongside Spongebob.
Note: these shows need to be given an actual chance when it comes to airing. Don't air a show once or twice and expect it to be a hit immediately.
2.) Try not to show favoritism for any specific genre of show. When I say this, I'm talking about not showing favoritism for live action shows over animated; I'd definitely advise having an equal amount of action, comedy, and other kinds of shows on the network too. I know it may be easy to make every show comedic or look to a chart to see what makes the most $$$, but everyone (kids, teens, and adults) has different tastes, and just because something appears to be performing well, doesn't mean it is (or will be) well loved by your audience.
3.) This may be similar to #2, but it'd be nice if Nickelodeon became more experimental. They seem to be playing it safe more often than not, and it's not difficult to notice either. Change may look stupid or even horrifying to a network that may be doing alright financially, but being experimental can potentially lead to more success if given a chance.
End Note:) Big thanks to anyone who took the time to read this. 🙂
Number 2 is a reference to Titans Go, right?
Never expected to see a Hetalian here.
Can I add something maybe? Your analysis is super well thought out. I would add “don’t lack in intelligence with the cartoons,” because most of the shows on Nick are for toddlers and only one show (the loud house) has actual morals and intelligent characters. They try so hard to be cool, saying hashtags and making characters do the floss. They should just try to be like Rugrats or Drake and Josh and just make the characters act their age. Can you imagine Angelica and Susie doing the floss? No because they act like actual little kids and not like adults.
@@pinkchampagne5528 Very good point. It really says something about a channel/media when some of the shows meant for toddlers are actually more mature than the shows meant for older children.
Note: Not referring to the shows you specifically mentioned when saying that.
@@Me-dr9dv I’m referring to Game shakers, spongebob and Henry danger. The good shows ended around 2013
Nickelodeon basically tries to stay relevant to the internet and the trends.
and thus like MTV it died.
Sad but true. Cartoonless network does the same
@@fridaynightnicktoons6885 I'd have to disagree with you with the part on Cartoon Network. Cartoon Network seems to be striving right now. They are busting out new shows by the dozen such as Mao Mao and Craig of the Creek. Also Gumball (hopefully) and Steven Universe are still holding strong. They are even making an Adventure Time hour long special. Also it hasn't been Cartoonless Network since the horrors of CN Real. Of course this is my opinion.
@@b.griffin317 also yup
Nick died for me the day I tuned in for Invader Zim and instead saw the premier of Butt Ugly Martians.
Ren & Stimpy, Rugrats, and Doug were their first three shows 😍. Those are all classics 💕
>Uploading a video about Nickelodeon on the day of the ViacomCBS merger.
I’m on to you, Company Man...
The merger was bound to happen. They use to be merged before but split and now are back together again. Plus everyone wants to release the next disney+
THE WHAT!?
@@hiddenflare6169 Paramount Parks, Like Kings Dominion, Carowinds, etc
Spongetanious 2345 I... Didn’t hear about a merge before this I mean.
Hidden Flare yeah, they remerged, so there’s that
One show I thought they gave up on way too early was Danny Phantom, I loved that show when it came out. I was born in 91 too, so I totally understand your perspective.
@@igirly123 96-98 too. Nickelodeon was good until 2004
@@NFSMAN50 Id say til about 2007-8. After that it fell off a cliff, minus a show here and there like TMNT 2012.
@NFSMAN50 You must have not watched avatar: The last airbender, which came out after 2004. Had god-tier character development / storylines, especially after season 1.
@@senseiadam-brawlstars9465 avatar, danny phantom, and cat scratch and the penguins were good ones from the mid to late 2000s
@@senseiadam-brawlstars9465 I agree with Avatar. I just mentioned Danny Phantom because it was only on for 1 or 2 seasons only. I thought they had a lot of potential for it. Avatar was on longer and even had a movie. Danny Phantom never was given the time of day.
Avatar single handedly ran the channel to the early 2010s
Avatar definitely deserved some more love in this video. That show has won major awards and inspired multiple other projects at this point.
I never hear anybody badmouth avatar yet it also doesn't get the deserved recognition
@@richsavage8867 Well no bad mouthing of the Last Airbender. Legend of Korra on the other hand....
To this day, the 4 part Sozin’s Comet premiere on Nickelodeon has by far been the most hype I’ll ever be to see a finale on a cable network.
Avatar and Legend of Korra definitely made quite the buzz for shows around their time slot.
literally one of my favorite shows along with danny phantom & spongebob.
To me, the primary factors were that the primary 90s audience of this network aged out of its content. Also, the point about the rise of the internet and streaming services also played a part.
All of us 90's babies grew up. Thats what happened. Its ok though, just the way it goes. This video brought me back some memories of the good old days though. Thank you.
nah man I remember watching some of the more recent shows that they have and it's honestly horrible its basically loud = funny as all of the shows try to be funny and 99% of the jokes just don't even land
I’m 35 and the last thing I remember watching was sponge bob. Jimmy neutron fairly odd parents those shows were on and that’s when I phased out. That was about 20years ago.
Ya your slow the older shows where made for all ages now it’s corny bs for children
I get offended when people say every nineties kid grew up with nick as my parents couldn’t afford it
@@Tiaisbetterthanyou_123 sucks for you lol
Dan "Hold her tighter, she's a fighter" Schneider
I'm in my 30s and still think Avatar is the best animated show
I could live in the late 21st Century (2060s-2090s) as a man in his 60s-90s and love this show with a passion! 🤩
You might like anime. Avatar, in many ways, is the American equivalent.
I didn't watch it until I was 28 when it came on Netflix recently. Holy shit, my mind was blown. Absolutely stunning from start to finish. Story, characters, animation style. All top notch.
Narutos better imo
@@diffusewings4937 I used to think so too before almost half of their episodes became filler.
very nostalgic i’m 29 and i grew up on nickelodeon i would turn on the tv and watch all those shows mentioned while building lego’s
Lego was the golden toy of my childhood, no joke.
I feel like the last truly respected shows on Nickelodeon were iCarly and Victorious, whereas when it comes to cartoons its probably Avatar the Last Airbender or Danny Phantom. The Legend of Korra was respected when it came out but has had pretty mixed reception, the creators put a lot of heart into the show despite it being rushed. TLOK which I remember seeing in my mid teens as it aired on TV was weirdly not marketed very heavily and eventually it only aired on Nicktoons for some reason. Not sure why they would push back one of their most beloved universes like that.
As a kid Nickelodeon was always my favorite, but I remember as a teenager around the time they stopped making good shows Cartoon network was on the rise with some fantastic shows of their own that also appealed to an older teenage demographic. Adventure Time, Regular Show, and The Amazing World of Gumball, even Total Drama Island were all great shows. Not to mention miniseries like Over the Garden Wall. Later Steven Universe would rise though I never fully got into it but it also played into the big teenage demographic. Infinity train also looks promising though it only starting airing recently and ive only seen the previews. Otherwise when it comes to nickelodeon i feel like they just haven't kept up making beloved iconic, or memorable shows and Cartoon Network definitely took the crown through the 2010s.
I remember watching “Legends of the Hidden Temple.” My biggest joy in watching it was imagining myself in the roll of those other children.
THE PURPLE PARROTS
THE GREEN MONKEYS
This and Guts!
For me, I think it's rare that the "Legends of the Hidden Temple" still aired on Nick in the current state. So I actually watched this in Christmas and mostly in the quarantine of 2020.
Old rugrats was kinda dark sometimes.
There's a lot of weird in the history of the folks who made and produced Rugrats, so it's not as surprising as you might think. Charles Swenson, for example: a producer, occasional director, storyboard artist and creative for Rugrats and Ahh! Real Monsters made some really dark, and sleazy stuff back in the day such as Dirty Duck, a movie which I do not recommend to anyone that features a "character" that closely resembles Krumm from Ahh! Real Monsters.
Remember the dead mailman in the post office episode?
“consider yourself lucky”
I remember seeing one episode after I had reached adulthood and Stu kept screaming and calling people ‘block heads’ hahaha I didn’t remember him being so angry...
@@TBustah That was a halloween prop i found out, does anyone remember the child abduction episode
i think the mid 2000s had some of their best shows, Chalk Zone, My life as a teenage robot, Avatar
0:49 - At first, I loved Legends of the Hidden Temple and *disliked* Double Dare, which was the show that ran immediately before Legends. But since I got home from school a bit early to catch Legends, I thought "eh, might as well pass the time by watching this messy game show"
After a few weeks I was like "FIND THE FLAG! FIND THE GODDAMN FLAG! YEAHHHHH"
*D-D-D-DO YOU HAVE IT! D-D-D-DO YOU HAVE IT! GUTS!*
I totally forgot about the Hidden Temple...that was FUN.
Fun Fact: Nickelodeon was originally called "Pinwheel" in the late 70's. I still remember the ID bumper like it was yesterday. Good times!
All I remember was the theme song that went " Pinewheel pinwheel spinning around" etc etc, I dont remember much more than that. I was born in 83, so it may have been alittle before my time.
80s kid here, I grew up on "You Can't Do That On Television".
One of the first shows I watched. I just remember Nick starting out being really edgy compared to other kid-oriented programming.
I had SUCH a crush on Kevin Kubusheskie!!
Same!
Also gave the world Alanis Morisette.
Me too! I used to make references to that all the time. "Don't encourage your mother!"
I was a Nickelodeon fan! You hit it on the nose! They discontinued all the good stuff & left us with nothing! Money has some to do with it but content as well
This brings back so many memories
Was nickelodeon in your childhood too?
Of course we do. But not necessarily since I'm a 2000s kid and most of the shows are very underrated.
i was born in 2004 so as long as i remember 2000- mid 2012 per se
ha ha, ya. I was there during the tail end of the green slime era and when rug rats was new and edgy.
Yeah me and my sister always used to watch Drake and Josh sitting around the TV. I feel like Cartoon Network is taking over kids programming nowadays but I can understand, it's pretty good in comparison to rest of the new shows coming on.
I still remember missing the first ever episode of Rugrats live on TV. I was upset. I still remember watching Rugrats on TV.
I can't speak for anyone else but myself: I loved Invader Zim and The Angry Beavers, The way Nick mishandled and killed those shows caused me to lose interest in the network. Going back as an adult, the controversies with Dan S and John K and Chris Savino really soured the network's reputation in my eyes.
I recently ran through My Life as a Teenage Robot and loved it, though. And I still need to finish Avatar: The Last Airbender.
They did kill a lot of good shows
Avatar is the best show I’ve ever seen
Where can I watch the last two? Especially Avatar.
@@paperluigi6132 Zim is on Hulu; Avatar is on Netflix.
@@SoftwareAgentsTV Avatar is also on hulu and amazon
“LeT Me kNoW In tHe CoMMenTs”
What about Dan “creep who likes little girls feet” Schneider?
That was disproven. Why does everyone keep blaming him?
@@fozzieatdetourbillnye5514 okay, Dan.
dprtMusic Huh?
@@fozzieatdetourbillnye5514 it was never disproven
@@bob97529 it's difficult to disprove a lie, especially if it's something transient like an action.
[Lie] I've flown in a hot air balloon.
Ok now prove i've never flown in a hot air balloon, that would be pretty difficult to do, wouldn't it?
See what i've done is placed the burden of evidence on you, to prove i've never done something.
It's much easier to prove that something occurred then it is for something to not have occurred. And you're unfairly placing the burden of proof on someone to prove something doesn't exist.
And since Dan Schneider isn't being investigated or in jail, i'm likely to believe it's a hoax that was meant to explain tone-deaf feet jokes.
Kenan and Kel, The Brothers Garcia, All That, Amanda Show, Drake and Josh, Jimmy Neutron, Danny Phantom, Spongebob Squarepants, Catdog, Hey Arnold, Fairly Odd Parents, Dora The Explorer, Blues Clues, Sabrina The Teenage Witch, The Wild Thornberrys, Rugrats, iCarly, Victorious, Big Time Rush, HIDDEN TEMPLE SHOW and the list goes on for this amazing channel. Thabk you for making my childhood AWESOME.