How I Built A $1.4B Software Giant Called AmplitudeㅣSpenser Skates, Amplitude

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  • Опубліковано 21 лис 2024

КОМЕНТАРІ • 253

  • @El_Diablo_12
    @El_Diablo_12 7 місяців тому +58

    3:00 importance of solving problem you care about
    5:50 why it’s important to talk to customers and deeply understand them
    That was really good. No fluff, only value.

  • @neugey
    @neugey 7 місяців тому +375

    I hope Spenser is right about it never being too late. Starting my business at 52. I've been a consumer in this space for over 25 years and starting on my service totally unlocked the passion I always had for solving this problem and intertwined with passions from my childhood. To be frank I wouldn't have had the stones to do this 10 or 20 years ago. You have to be willing to stand on your own in a huge way.

    • @uvwxyzero
      @uvwxyzero 7 місяців тому +42

      Everybody has their unique journey and timeline. You have 52 years of knowledge and life experience that can't be learned as a 20- or 30-year-old. This is the perfect time for you to start. Good luck!

    • @mpumelelongcamphalala4006
      @mpumelelongcamphalala4006 7 місяців тому +13

      Let's go! About to start mine too... It's scary but we all have to start somewhere... Let's go!

    • @bullionmaster
      @bullionmaster 7 місяців тому +5

      good on you mate. 👍

    • @brandonreed09
      @brandonreed09 7 місяців тому +13

      Just make sure the problem you are trying to solve is a widespread problem and not just a problem for you. It's also better to build a pain killer, not a vitamin.

    • @GrantonTheFly
      @GrantonTheFly 7 місяців тому

      ​@@brandonreed09no one is so unique that their problem won't relate to anyone else. Scratching your own itch is a great way to start, because the Internet allows you to reach others with the same problem.

  • @leadgenjay
    @leadgenjay 7 місяців тому +148

    Spenser's pivot from Sonalight to Amplitude is a classic example of how agility can redefine success.

    • @arguin
      @arguin 5 місяців тому

      no

    • @misterbeach8826
      @misterbeach8826 4 місяці тому +5

      AMPL is still a shitty company, though, from a shareholder, investor's perspective. Lost -90.33 % in stock price. Operating Margin % at -31.83 which tells. ROA % of -19.78. However, the company paid $88M in 2023 as part of their stock compensation program... but not to the shareholders, but to the top executives (i.e., $14.6M to Thomas Hansen in 2022 alone; $7.86M to Christopher Harms in 2023). And they didn't even publish it until 2024... This company is likely a value trap. Stay away from it. Not worth a cent.

    • @6z1ddpz79
      @6z1ddpz79 4 місяці тому +2

      What you said literally means nothing. '...can redefine success?' That is a meaningless statement.

    • @ovurecorporation
      @ovurecorporation 20 днів тому

      Amplitude for baseball teams

  • @Name-so9ns
    @Name-so9ns 4 місяці тому +123

    getting to MIT is no small feat and not replicable by 99% of the population. and having a MIT degree (and youth) is incredibly important as far as convincing people you are worth investing in

  • @omniyambot9876
    @omniyambot9876 4 місяці тому +20

    He is so so realistic with his advice. Motivated me so much. And he is so humble. Gives credits to other people.

  • @sloth_in_socks
    @sloth_in_socks 5 місяців тому +34

    Instantly won me over. Love how candid and honest he is

  • @tustak
    @tustak 3 місяці тому +7

    We always hear the success stories. But never about the so many who sacrificed their friends, money, family, hobbies but who failed.
    Its for obvious reasons not so fun to listen/watch it, and those people are not often happy to share it ... But just a reminder in this start-up hype we live in.

  • @tsunghsiwu
    @tsunghsiwu Місяць тому +4

    this guy clearly pointed out the blind spot for engineers to start a new company. always focus on your customers and the pain points because the more you talk to them, the broader and deeper you discover the pain points. then, you start building via agile method and let your customers try it out, give you feedback and have this rolling update and improvements

  • @Chessspecialist
    @Chessspecialist 2 місяці тому +1

    Inspirational young leader with authenticity, commitment to solving problems, and willingness to accept the process. He appears to be very grounded despite his achievements. I will definitely be investing in the company.

  • @infini.tesimo
    @infini.tesimo 4 місяці тому +22

    The older I get the more I actually start to see and understand about standing on your own in that you can do it but you really have to make it not about money. My entire life has always been mostly survival mode and never something I could have the cojones to stomach even basic sales conversations as I valued getting money more than solving people's problems. I'm getting closer to getting out of debt and making a decent amount to not worry about bills soon and I know the moment I do I'll be mentally freed of outcomes that would allow me to do stuff like this.

  • @ahsanmohammed1
    @ahsanmohammed1 7 місяців тому +11

    Excellent. Really need info on those key inflection points. First prototypes. First customer. First five. First ten. First fifty. Hundred. Thousand. Million. And the nuances around them.

  • @kartik8n8
    @kartik8n8 7 місяців тому +16

    Very practical advice when he asks to consider where one is in their personal space.
    10k hours practice, expert coaching, enthusiastic family support as per Harvard review, insightful.

  • @evolution_choco
    @evolution_choco 3 місяці тому +29

    I wish he would talk more about how they sustained themselves all that time when they had no sales and no income. Most people find jobs simply because there is no other way they could sustain themselves. If basic living expense were not an issue way more people would "follow their dreams", it is not just that they lack passion or determination.

    • @homonaledi640
      @homonaledi640 3 місяці тому

      Agree

    • @MrSpiritmonger
      @MrSpiritmonger 3 місяці тому +12

      He has two PhD parents , that helps lol

    • @ranjithpowell6791
      @ranjithpowell6791 Місяць тому +2

      That’s why Sweden beats amurca when it comes to entrepreneurs per capital

  • @megatimstar
    @megatimstar 7 місяців тому +18

    These videos are unbelievably good. Please continue with these interviews, extremely valuable to be able to hear from these leaders in their fields. Thank you EO team

  • @CodeSnap01
    @CodeSnap01 7 місяців тому +18

    Humble and true entrepreneurship

  • @ugochukwuchinwuba1418
    @ugochukwuchinwuba1418 7 місяців тому +19

    Focus, dedication, life commitment 👏🏼👏🏼

  • @yoginderbagga6622
    @yoginderbagga6622 4 місяці тому +2

    This was quit a knowledge interview. The way he explained his journey to start the company was impressive.

  • @behnamanisi1
    @behnamanisi1 28 днів тому

    This is so important because loads of people never see the dark side of building a business or doing anything great

  • @vectoralphaSec
    @vectoralphaSec 3 місяці тому +7

    Sacrifice is key. You have to be willing to sacrifice your time, your friends and much more to spend as much time doing it and working hard towards your goal.

    • @MrSpiritmonger
      @MrSpiritmonger 3 місяці тому +1

      It's more than that. I know Spenser since very little, he is a prodigy and genius on a whole other level.

    • @successartistry3023
      @successartistry3023 20 днів тому +1

      And go to MIT

    • @MrSpiritmonger
      @MrSpiritmonger 20 днів тому +1

      @successartistry3023 he isn't just normal MIT, but the #1 battle code winner at MIT coding competition ...Next level genius.

  • @EcomCarl
    @EcomCarl 7 місяців тому +3

    Spencer Skates' journey with Amplitude is a testament to the power of pivoting based on deep customer insights. 🚀 Entrepreneurs should take note of the importance of adapting and evolving their products to meet real user needs, a strategy that can propel a startup from initial struggles to remarkable success.

  • @TC61777
    @TC61777 24 дні тому

    This is inspiring. I'm studying to become a software engineer as well. Right now learning code through python, C, C+ etc. God is great.

  • @gittensryan
    @gittensryan 3 місяці тому

    As an entrepreneur and founder of a saas product this video makes me feel so much better. I feel like daily I wonder if I'm doing this right because I have to sacrifice so much.

  • @Mcky-lw1zb
    @Mcky-lw1zb 3 місяці тому

    It is certainly a very strong conviction in dedicating your whole life towards building something that you would sacrifice your personal life for. At the end of it, if you can say to yourself that I'd do it all over again knowing what I went through, then you have made the right choice.

  • @kafenaded
    @kafenaded 7 місяців тому +6

    Love his ambition, I got a lot to learn. What pain or problem are you solving? I am curious.

  • @PSModelling
    @PSModelling 6 місяців тому +1

    This is a good example of how your direction can become emergent once you embark upon a path. What I don't quite get in this example is that surely it should be relatively obvious that the quality of the voice app is causing high churn, I mean just using it yourself should give you some idea how useable it is and if you'd keep using it.

  • @stash_necklace
    @stash_necklace 7 місяців тому +8

    Thank you for all of these interviews 😍

  • @3Max
    @3Max 27 днів тому +4

    Similar story to Slack. So I guess the pro tip is: start a business so bad that it forces you to build an internal tool that is so good that the tool will become the new business.

    • @isijoe5728
      @isijoe5728 7 днів тому +1

      Hahahaha. And Discord as well.

  • @andrewramirez909
    @andrewramirez909 3 місяці тому +1

    Building the right thing is the toughest part for me. Having continuous ideas but getting stuck in analysis is very frustrating. Side note, his software is software that uses itself to sell itself.

  • @wedeyforyou
    @wedeyforyou 5 місяців тому +3

    One day I’ll be invited as a guest to this show.

  • @jeswer9
    @jeswer9 4 місяці тому +1

    Thanks @EO @ Spenser, your advice really resonated with me!

  • @OmidMahdawi-pg6wg
    @OmidMahdawi-pg6wg Місяць тому

    Nothing seems possible until the first step is taken. Let's go for what we all have been dreaming of. ❤❤❤

  • @TyronneRatcliff
    @TyronneRatcliff 16 днів тому

    Solid content. The market will tell you what is good about your product and what needs improvement.

  • @plantingguidelines5540
    @plantingguidelines5540 3 місяці тому +1

    This is the validated knowledge from the lean startup book

  • @recipeFor
    @recipeFor 3 місяці тому

    One of the Best stuff i have heared, seen and thinking in 2024

  • @yuncita123
    @yuncita123 7 місяців тому +10

    09:27 my fav part

  • @myestery
    @myestery 7 місяців тому +21

    One of my goals is to be featured on this channel at some point.

  • @deoarlo
    @deoarlo 7 місяців тому +1

    Everything he said is so spot on

  • @MySaluto
    @MySaluto 7 місяців тому +10

    I'm doing SaaS for small companies, I have no idea how to talk with customers, even thought about it make me halt. With no talking, I can;t iterate across products, so I have stuck with more and more features, it's obvious for me that you need to talk about it and try to sell it, companies can do without it. So, I'm just stuck, and there's no help from my networks of programmers like me, and no cofounders skilled with sales. I'm pretty sure that product worth my efforts, but currently MVP and no sales. Zero sales...

    • @SaturdayWinter
      @SaturdayWinter 7 місяців тому +6

      Don't focus on product dumping or features, focus on understanding how your product can solve XYZ problem for your ideal customer personas.
      Learn their industries, what they're focused on, and the challenges & painpoints that they experience and are trying to solve.
      Sales is hard, but all it is at the end of the day is just conversations trying to uncover pain.

  • @captainjoemama
    @captainjoemama 13 днів тому +1

    Moral of the story. If you don't fail, you won't succeed.

  • @shayonsmith
    @shayonsmith 3 місяці тому

    Happy I found this channel

  • @sumitbansal3238
    @sumitbansal3238 7 місяців тому +5

    Thanks!

    • @disco-2516
      @disco-2516 6 місяців тому

      EEEEE… EEEEE.E. EEEEEENDiiiiiiAAAAAHHHHHH

  • @aaronaBio
    @aaronaBio 6 місяців тому +2

    Jezzz.
    I’m inspired! What a great video.

  • @krox477
    @krox477 3 місяці тому

    He looks really passionate about his work

  • @giftedfingers2580
    @giftedfingers2580 2 місяці тому +1

    My dad’s been in business for 79 years . He calls it minding my own business. He said in 79 years he never lost a dime.

  • @alfredochola5971
    @alfredochola5971 3 місяці тому

    Nice talk buddy. Thank you for the advice.

  • @mumecorp3687
    @mumecorp3687 25 днів тому +2

    There’s gonna be a lot of “NOs”, then the first “YES”🎉

  • @peoplefunzach2309
    @peoplefunzach2309 4 місяці тому +2

    lol, that super smash poster in the background

  • @paborlouise319
    @paborlouise319 8 днів тому

    So touching & inspiring ❤

  • @folkin3690
    @folkin3690 Місяць тому

    Nice video keep uploading this kinda of video

  • @alastairbowie
    @alastairbowie 4 місяці тому

    Cool vid. Thank you for uploading.
    Cheerz.

  • @80lilala
    @80lilala 24 дні тому +1

    So cool to see a nerd turned into business man

  • @ditoiuc
    @ditoiuc 23 дні тому

    Funny it was listed at 50$, not the stock is 5$ . So if you would buy amplitude stock of 100.000 5 years ago, now you'd have 10k . Great success!

  • @stefanwahlqvist7605
    @stefanwahlqvist7605 3 місяці тому

    Thanks for the program, My wish is that these smart entrepreneurs will come to the insight that to maximize growth, sales and profits and more competition won’t solve any of our civilization problems. We have tried that for hundreds of years. It won’t make the world better for all. It is completely other things that will create a better world for all such as share everything with everyone so that nobody goes without. And of course we can’t overcrowd our planet, we are probably more than 4 billion too many already. And we cannot continue to spray poisons on our food and try to solve fundamental human disagreements with deadly military fire power and so on. Guys like him could make a big difference with his intelligence and enthusiasm.

  • @akathir
    @akathir 7 місяців тому +14

    Chapters (Powered by ChapterMe) -
    00:00 - Coming Up
    01:32 - Chapter 1: How I Quickly Pivoted from a 'Pretty Good' Idea To a $1.4B Idea
    04:27 - Chapter 2: Lessons Learned from the Failure of My First Startup, Sonalight
    08:19 - Chapter 3: How to Successfully Acquire Your First Customer and Monetize
    12:00 - Chapter 4: How To Become the Market Leader (What You Need to Beat the Competition)
    16:15 - Chapter 5: Advice from the Entrepreneur Who Built a $1.4B Company at Age 36
    18:13 - Outro

  • @manifestomarketing
    @manifestomarketing 2 місяці тому

    Awesome testimonial!

  • @EatingMcDonald_burger
    @EatingMcDonald_burger 3 місяці тому

    Well spoken Bro

  • @bshimekit
    @bshimekit 7 місяців тому

    A wonderful insight! Tnx 4 sharing.

  • @osvaldocanto9210
    @osvaldocanto9210 3 місяці тому

    The first sentences resume everyone's life about the sculpuring and stuff 😮😂😂

  • @TupacUS711
    @TupacUS711 22 дні тому

    I also have a dream to build a software that will yield billions. I don't have IT background but I'm learning to code and hire co-founder and we will build something amazing. Amen❤

  • @magicmike1122
    @magicmike1122 3 місяці тому

    I think all entrepreneurs, regardless if you're an engineer or an artist, should take a few business classes. A lot of his early mistakes are taught in business 101 :)

  • @ZevUhuru
    @ZevUhuru 4 місяці тому +1

    I like this guy, we think alike in terms of placing emphasis on sculpting your life and building up that personal infrastructure that enables you to do things like 'build a business'.

  • @saammahakala
    @saammahakala 11 днів тому

    We all go through stages, not only from life-to-life but day-to-day, week-to-week, month-to-month, year-to-year and even sometimes decade-to-decade.
    You happen to animate a life where you were able to succinctly express your true self without hindrance.
    Unlike what I got to express in this life, which was about poverty over wealth, because it afforded my ascetic personality the freedom to contemplate and realize the meaning behind life.
    Which has liberated my heart, even though I might be living in a cave soon.
    If I were to be born in India again, their collective mindset would have imprisoned me through their beliefs.
    So, it sucks for me to be born anywhere in this world at its current stage of cyclical development.
    Eventually, it'll be the opposite, and life will be filled with pleasure free of fear and the drama ignorance brings.

  • @thebluebeyond2329
    @thebluebeyond2329 7 місяців тому +2

    I am willing to sacrifice everything to be successful 😂 in Tech. I want this trade off.

  • @Altro99088
    @Altro99088 Місяць тому

    This company went highest 8 Billion$ market value after 1 month of market listing

  • @quirkyquester
    @quirkyquester 16 днів тому

    gold video!

  • @sylm5374
    @sylm5374 Місяць тому

    Amazing and so inspirational

  • @pratyushkongalla8928
    @pratyushkongalla8928 10 днів тому

    sounds like a great product.

  • @JosephLuklukkyjoe
    @JosephLuklukkyjoe 22 дні тому

    Wow I did not know Carlos Alcaraz built Amplitude

  • @youngyu6435
    @youngyu6435 2 місяці тому +1

    his stock price and long term stock trend aint lookin so hot

  • @UsernameR8
    @UsernameR8 7 місяців тому +1

    Great content

  • @yaovisamah5479
    @yaovisamah5479 5 місяців тому +1

    Great video

  • @sitrakaforler8696
    @sitrakaforler8696 7 місяців тому +1

    A life commitment 🎉

  • @alfredgreem6872
    @alfredgreem6872 7 місяців тому

    Thanks for this ❤

  • @beverlyhillscop90210
    @beverlyhillscop90210 4 місяці тому

    So as with many modern companies, a lack of CRM was the cause for many of the issues with both products, right?

  • @mr.sagnik_dhar
    @mr.sagnik_dhar 5 місяців тому

    Very inspirational!! 👏👏

  • @pajeetsingh
    @pajeetsingh Місяць тому

    How do you even test a digital analytics product? Do you simulate a whole business or just send free version of your products to various companies for trials? I believe there are DA insider knowledge and skills passed down from early adopters to those who happen to be working with them.

  • @Larimuss
    @Larimuss 3 місяці тому +1

    I asked my 4 year old to start a billion dollar business so she can buy me a house. She's said yes! 😮

  • @thermologo3451
    @thermologo3451 28 днів тому

    Oh Lord. We got another one. Can't wait for the future news report that reveals the truth behind this guy.

  • @reprovedcandy
    @reprovedcandy 4 місяці тому +1

    I started a great business, but my cofounder quit working and refused to sell his equity. Started threatening to sue my future ventures on the basis of his "ideas" being taken (???). I don't get it. I'm hardworking but I've just not had any luck. Why am I going through this...

    • @imbones0074
      @imbones0074 3 місяці тому

      Seek a lawyer , there might be a way out of this

    • @edk3449
      @edk3449 Місяць тому

      Lawyer up, not even up for debate.

  • @eliseocarrillojr
    @eliseocarrillojr 24 дні тому

    Inspiring! at age 50, I’m starting a company that I’ve thought about for over 2 decades. Been waiting for some company to solve the problem that this will, globally, and have not seen it. It may be a different path since I have not engineering/tech/dev skills but I am going for it and dedicating myself to it. It will be challenging and fun. I will be back to comment about my progress. If anyone else is 💯 committed on starting or launching a business, or in the process, and would like to meet once in a while to at least listen or provide supportive communication to each other, let me know. Thanks and good luck, best wishes, to everyone.

  • @chanellioos
    @chanellioos 7 місяців тому

    Hell yeah! I love this guy!

  • @johnngugi550
    @johnngugi550 7 місяців тому

    great.. thanks for sharing.👍👍

  • @Astral100
    @Astral100 7 місяців тому +8

    Where did get the money to do all of that? Especially develop a product for years without even seeing the first dollar?

    • @mrxtreme005
      @mrxtreme005 7 місяців тому

      He received Investments from investors

    • @AljRest
      @AljRest 7 місяців тому +1

      YC

  • @StephenOgu
    @StephenOgu 7 місяців тому

    This is amazing

  • @BransTiong
    @BransTiong 7 місяців тому

    Crazy stuff 🔥

  • @comedy-and-cabaret
    @comedy-and-cabaret 7 місяців тому +2

    Lol his face is literally the fusion of Magnus Carlsen and Hikaru Nakamura XD

  • @ssic_network
    @ssic_network 7 місяців тому +1

    One question I’d like to ask him as this is a question I have for most of these types of founders as Iam one myself at SHARK SPORTS INVESTMENT CLUB …..but how do you go about discussing with engineers 🧑🏼‍💻 about how to create this model without them stealing your idea. You guys always gloss over that which is a VERY PARAMOUNT part of the story 😅

    • @videoshamza
      @videoshamza 7 місяців тому

      Idea is one thing. Implementing is a whole different ball game. It takes a lot of grit, resilience and a bit of luck to get it off the ground

    • @ssic_network
      @ssic_network 7 місяців тому

      @@videoshamza bro this is totally irrelevant to my question. For the simple fact the idea is the foundation. You run the risk of ppl who may actually work harder than you or even are more resourceful than you. So my question to him stands as is….

    • @videoshamza
      @videoshamza 7 місяців тому +1

      @ssic_network a founder with his own unique idea must be devoted to making it a reality. Startups are not easy so if a founder has a great idea but thinks someone could work harder than Me and commercialise it, perhaps the founder is just an idea guy. Great founders are able to do 'whatever it takes' to turn their idea into a reality. In some (v few) circumstances idea could be a patent and that's different. Great founders also prioritise speed over other things. Sometimes the idea can be copied and still the large market size can absorb multiple players. Hope this helps

  • @johnsebastian6358
    @johnsebastian6358 6 місяців тому

    inspiring 😊

  • @rightright6582
    @rightright6582 Місяць тому

    What does Ampletude do exactly?

  • @朱立恆-g8s
    @朱立恆-g8s 2 місяці тому

    Does any one know what is the name of the study about the elements of worldclass performance he mentioned in the end?

  • @nccamsc
    @nccamsc Місяць тому

    Is another analytics company the way to have the biggest impact?

  • @angelrodriguezsantiago627
    @angelrodriguezsantiago627 4 місяці тому +2

    First lesson: don't waste time with B2C SaaS.

  • @abdullah-ayy
    @abdullah-ayy 3 місяці тому +1

    He has fallen out of touch with so many friends and he is okay with that cuz he built a $1.4B company . Makes sense 😂

  • @bapluda
    @bapluda 3 місяці тому

    how do I get the coaching?

  • @fezaozenc
    @fezaozenc Місяць тому

    You thought about “how to make the world a better place” and that is why you started this company 😂😂😂

  • @WiCapitalco
    @WiCapitalco 3 місяці тому

    Every tech company is evaluated over $1B but it seems most dont make money... just revenue.

  • @iirgendsonTyp
    @iirgendsonTyp 7 місяців тому

    Impressive

  • @nativereadings
    @nativereadings 3 місяці тому

    Where is Curtis @?

  • @keeratkhandpur5623
    @keeratkhandpur5623 4 дні тому

    didn't know Magnus Carlsen was into software, we're cooked💀

  • @jodieous2022
    @jodieous2022 3 місяці тому

    Clearly one of the baby goats of our times.