INBOUND 2024 Live, Wednesday, Sept 18

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🟧 INBOUND 2024 Agenda, Sept 18 🟧
00:00 Intro
01:47 Keynote Highlights and Exciting Developments
02:59 Making Data Useful: Insights from HubSpot Leaders
07:17 Operations Hub: Features and Benefits
10:30 Datasets: A Deep Dive
15:25 Integrating HubSpot with Data Warehouses
21:31 AI and the Future of Data Management
25:36 API Limits and Future Roadmap
30:30 Conversation with Dr. David Thomas: Transformational Change
49:53 Understanding Resistance to Change
50:44 Aligning Organizational Vision and Mission
53:13 Navigating External Pressures in Higher Education
56:27 Handling Failures and Learning from Mistakes
59:41 Deciding When to Move On as a Leader
01:02:11 Transforming Field Service Organizations
01:03:43 The Importance of Customer Experience
01:07:38 Introducing Zooper: Revolutionizing Field Service Management
01:10:14 Zooper and HubSpot Integration in Action
01:14:32 Customer Success Stories with Zooper and HubSpot
01:30:31 Live Taping of the Next Wave Podcast
01:30:54 Leveraging AI in Marketing with Zeynep Ozemir
01:33:15 The Evolution of Speech Synthesis and AI
01:35:17 AI as a Creative Partner in Marketing
01:48:14 Practical Use Cases for AI in Marketing
01:51:57 The Power of Natural Language in Databases
01:53:05 Future of Marketing: AI and Personalization
01:55:07 Current Marketing Focus and AI Integration
01:56:21 Upcoming AI Announcements at Atlassian
01:57:04 Final Thoughts on AI and Marketing
02:00:05 Introduction to Sandler's Sales and Marketing Synergy
02:02:16 Challenges in Traditional Sales Models
02:06:38 Innovative Sales Team Structure
02:08:23 Debunking Misconceptions About Marketing and Sales
02:16:19 Implementing the New Model with HubSpot
02:22:26 Measuring Success and Performance
02:30:28 Content is Not King: A New Approach
02:50:14 The Power of Lo-Fi Content
02:51:55 Leveraging AI for Content Creation
02:52:09 The Myth of Followers and Social Media Engagement
02:52:50 Effective Content Strategies and Mistakes to Avoid
02:55:52 Optimizing B2B Marketing Channels
02:56:49 Ideal Blog Post Length and Content Trends
02:58:16 Data-Driven Marketing Strategies
03:02:22 The Importance of Data Enrichment
03:11:47 Building a Robust Tech Stack
03:31:02 The Future of AI in Video Production
03:40:44 Personalizing Video at Scale
03:41:52 Best Use Cases for Personalized Video
03:43:55 Creating AI-Generated Courses
03:44:35 Customer Reactions to Personalized Videos
03:47:58 Interactive AI Avatars in Customer Support
03:55:29 Future of AI in Video Generation
04:00:00 Unifying Post-Sales Processes with HubSpot
04:28:20 Leveraging AI for Customer Success
04:29:16 Final Thoughts and Key Takeaways
04:30:26 Introduction to the Panel Discussion
04:31:22 Reinvention and AI in Business
04:35:43 Predictions and Future Trends
04:36:02 AI's Impact on Healthcare and Jobs
04:46:36 The Role of Leadership in Innovation
04:55:26 Personal Stories and Wisdom
05:32:26 Disney's Future Experiences
05:52:50 Exciting Disney Announcements
05:54:36 The Power of Belief in Storytelling
05:54:44 A Personal Story: Lessons from My Son
05:56:18 Disney's Legacy of Great Storytelling
06:04:24 Emotional Connections in Disney Stories
06:11:32 Innovation: From Peter Pan to Soarin'
06:16:09 Relatability: Connecting with Characters
06:19:51 Sweating the Details: Authentic Experiences
06:24:33 Courage and Boundless Thinking
06:32:32 A Bold New Path Forward
ℹ️ INBOUND is HubSpot’s dynamic three-day conference dedicated to the latest trends and tactics in marketing, sales, and AI. With inspiring keynotes, educational breakouts, HubSpot product announcements and demos, hands-on workshops, along with unique networking and entertainment experiences, it’s a can’t-miss event for anyone looking to elevate their personal growth.
Disclaimer: The videos on our UA-cam channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
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