How To Advertise Your Airbnb Or Short Term Rental With Facebook Ads
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- Опубліковано 14 жов 2024
- How To Advertise Your Airbnb Or Short Term Rental With Facebook Ads #shorttermrentals #airbnbhost
Now Facebook or ermmm "Meta" may be a dying dinosaur but it is still one of the elite advertising platforms. Even spending a small amount can have great returns and help build out your short term rental business and take it even further off AIRBNB. You can still run these ads to your airbnb link but building a direct booking website is the way to really maximize all of this. I go over my basic facebook and instagram ads I run and how I word them. If you want a full video on setting up a new ad from start to finish, let me know in the comments. I can't tell if people read these either so if you read it just comment "Ricky Bobby" so we have an inside joke. Shout out to all 3 of you that read this far, real MVPS
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Just found your channel and just getting started in STR!!! I'm jacked! I'm looking forward to putting up some unique stays on our property!!! Keep killing it! Would love to collab with you one day!!!
Thank you for your video. Gave me an idea how I can promote rental property.
@@genesisnajera7334 thanks for watching!
Appreciate the info. Can you make a video on location targeting? I would like the tools to know how to target for my location.
I'll make a more detailed video soon. Location wise it should really be anything within a reasonable driving distance of you or if you are a more nationally/regionally sought after place then using those.
The problem with direct bookings is no insurance. Am i wrong?
yes u are right!
You should have your own insurance anyway. Airbnb insurance is hot garbage.
Great content. How do you get around the Facebook discrimination filters? When I try to run an ad they flag me as being discriminatory and force me to use the special ad category of “housing” which then limits much of the audience targeting. Thanks!
Same problem. Hope someone can answer this.
same here!
@@annavlasova6948 On a new campaign or on an existing one(After being flagged by Meta) head over to the "Campaigns" section
✅On the special ads category, click the categorize your ads button
✅Answer the question provided by Facebook depending on your Niche for this case, Housing
✅ Click review, then publish your ads and you're good to go
Hope this helps:)
Great info. Who do you use for your direct website?
I built it through Lodgify but just recently had a web developer revamp it on wordpress
I have a listing on Airbnb and I'm currently advertising on Meta. is there a way of checking the ads conversion rate at airbnb backend? Thanks for this awesome video!
Use meta pixel to track conversion
@@zaklahfaia7168thanks for your reply! I use meta pixel on my landing page but can't really check conversion at the Airbnb end. I have a landing page with a "book now" button that redirects the users to my Airbnb listing. I can track button clicks but how can I track the actual conversions at Airbnb end? Is there a way of doing it?
Great vid!!
I launched this campaign and today is day 3. I'm spending $10/day. So far it has 34 likes, 5 comments, and 2 shares. I was expecting more engagement at this point. Is this good, bad, or in the normal range? I see that your prospecting ad currently has 6.4k likes, 2.4k comments, and 2.2k shares. How long did it take you to get to this point? I also created the FB retargeting campaign but it's not getting any impression because FB said that the minimum audience size is 1000 people. Is there any way around that or do I just need to be patient?
What direct site do you use? How do u integrate booking calendars?
Lodgify!
Great content
ay fantastic stuff bro
who designed your direct booking site? any referrals?
It's built on lodgify platform.
What PMS are you using? Check out the CS Outsource marketing team for this.
Ricky Bobby.
How do you install pixel? or get facebook to understand conversions to airbnb page? Did you also run ads directly to your airbnb posting? was it useful. If you made a new site for this, were you getting bookings from the new website or directing them to airbnb?
Rick bobby!