WCNC NBC6.com launch

Early on in my tenure at NBC6, a strategic partnership was struck with Ericsson to develop a content rich website for WCNC. The web development done by Ericsson was well beyond anything that existed at the time. They wanted a place to test their strategy and programming. The result was a station/news website that offered audiences great depth and flexibility. The ability to personalize. The ability to “Go Your Own Way”.