Why iPhones Never Go On Sale

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  • Опубліковано 8 кві 2021
  • If you’ve ever shopped for a smartphone before, you’ve probably seen sales like this one from Samsung. Or this one from Google. Android smartphones go on sale fairly regularly, so it’s pretty easy to purchase one for less than retail price. But when it comes to the iPhone, that’s nearly impossible. Apple never offers sales on their smartphones, even though they’re some of the priciest in the industry. Instead, Apple encourages customers to trade-in their old iPhone for a discount, or sign up for the iPhone Installments program to make the full payment over a longer period of time. So why is Apple so averse to running iPhone sales? They’re already making so much money, and they could sell a lot more units if they lowered the price, right? Well, that’s exactly what I’m going to explain in this video.
    Music: Bensound - Piano Moment
  • Наука та технологія

КОМЕНТАРІ • 1,6 тис.

  • @mobyhead1
    @mobyhead1 3 роки тому +4164

    When you position your product as a luxury good, you dare not discount it.

    • @Sakuyushi
      @Sakuyushi 3 роки тому +118

      though iPhones can easily be used for over 3-4 years with just battery swapping once

    • @paper2222
      @paper2222 3 роки тому +54

      @@overkilljames2010 don't consider buying something that doesn't exist yet
      who knows if 120hz will be added
      it was rumored to be in 12, and it isn't

    • @alii2284
      @alii2284 3 роки тому +3

      @@kingdeedee oh thank you,didn't know about it.
      Edit: can I purchase apple care after 2 years of getting the phone?
      Also my question was how he managed to take care of his battery after 3 years. That's the point.

    • @kingdeedee
      @kingdeedee 3 роки тому +8

      @@alii2284 nah I believe you have to get Apple care within the first 30 days. But getting apple care 2 years after buying the phone would be a waste of money imo. A battery replacement would cost way less than the $200 to get apple care. It would probably even be a better idea to put the money toward a new phone altogether as well

    • @alii2284
      @alii2284 3 роки тому

      @@kingdeedee I thought appleCare+ is only $9.99 / month and $180 (i gess) for 24 month !

  • @Olli-Tech
    @Olli-Tech 3 роки тому +2915

    If you use your iPhone for 4 to 5 Years (Amazing Update Policy), then the price is not that high imo.

    • @samguapo4573
      @samguapo4573 3 роки тому +352

      2010 Macbook Air user here. Couldn't agree more.

    • @smarinovic390
      @smarinovic390 3 роки тому +183

      I have Lenovo from 2011, put a new SSD in it, and runs better than in 2011. My opinion is that Apple products are overrated and overpriced. But that is just my opinion, I've had iPhone 3G on release, in about 2 months 1 drop of water killed my phone. That was it for me and Apple, Nokia would've holding Samsung and Apple's position today If they had a better strategy and CEO.

    • @samguapo4573
      @samguapo4573 3 роки тому +23

      @@smarinovic390 I also have WIntels from 2000's, also replaced some with SSD. Yes they are functional and you will get what you pay for. Or even less.

    • @Olli-Tech
      @Olli-Tech 3 роки тому +86

      @@smarinovic390 And an iPhone still will get 5+ years of updates. I see here the main point. Oh and yes it’s pity thing with Nokia, absolutely loved their phones.

    • @smarinovic390
      @smarinovic390 3 роки тому +52

      Yeah its funny thing how Samsung 15 years ago was a funny phone comparing to Nokia ( like no name today ), Apple didnt even had a phone.
      They really messed it up, they were leaders on mobile market for years, and let everything go in a blink of a eye.

  • @rayray117
    @rayray117 3 роки тому +710

    I just realised after a decade. I never seen apple products on sale lol

    • @dekomoon1741
      @dekomoon1741 3 роки тому +28

      You can get discount on macs and ipads by being a college student.
      Actually, isn’t there also normal discounts on Macbooks right now?

    • @rayray117
      @rayray117 3 роки тому +58

      @@dekomoon1741 discount for students is different then ‘on sale’ or ‘half price’ offers.

    • @hangover4833
      @hangover4833 2 роки тому +3

      @@rayray117 apple products do go on sale tho. I bought a brand new M1 Mac Mini for $640 from Amazon. And Costco has been selling them for $599 for the past month or so. MSRP of M1 Mac Mini is $699. Student discount for m1 mac mini is $679 i believe.

    • @Callum.L.B
      @Callum.L.B 2 роки тому +1

      About 5 years ago Apple had a Black Friday and some discount was offered

    • @abdoso1611
      @abdoso1611 2 роки тому

      Same

  • @evilspock4714
    @evilspock4714 3 роки тому +1431

    Same reason why Rolex, Omega, LV and Polo by Ralph Lauren are never on sale. They hold their luxury status.

    • @darth_kal-el
      @darth_kal-el 3 роки тому +254

      Polo by Ralph Lauren goes on sale all the time. What the fuck are you talking about.

    • @evilspock4714
      @evilspock4714 3 роки тому +59

      @@darth_kal-el Wrong, they sell their unsold items to tj Maxx, Ross or outlets.

    • @Wade_Fucking_Wilson
      @Wade_Fucking_Wilson 3 роки тому +97

      Ralph lauren isn't luxurious at all lol. It's overrated and overhyped by normies

    • @evilspock4714
      @evilspock4714 3 роки тому +124

      @@Wade_Fucking_Wilson That’s about everysingle luxury brand lol

    • @coolhand1966
      @coolhand1966 3 роки тому +25

      @@evilspock4714 wrong - Polo is not Luxury you fool

  • @anianii
    @anianii 3 роки тому +881

    Let me guess: Because they sell well enough already

    • @robertcamargo9289
      @robertcamargo9289 3 роки тому +12

      watch the video

    • @anianii
      @anianii 3 роки тому +56

      @@robertcamargo9289 I did. That was my guess before watching the video and I wasn’t that off 😂

    • @bedwarscrypt
      @bedwarscrypt 3 роки тому +7

      @@anianii Nah you are very off

    • @anianii
      @anianii 3 роки тому +45

      @@bedwarscrypt Nope, the iPhone sells well enough to not justify lowering the price. Lowering the price wouldn’t make it sell well enough to make the same amount of profit

    • @kingdeedee
      @kingdeedee 3 роки тому +1

      @@bedwarscrypt it was a good guess though

  • @sirdarwin06
    @sirdarwin06 3 роки тому +644

    Thank you for adding captions to your video! I'm not hard of hearing but I sometimes can't make out what someone's saying, and auto-captions NEVER cut it for that. I think every UA-camr should add captions, but sadly, most don't.

    • @PhilMinecraft
      @PhilMinecraft 3 роки тому +29

      It takes time and days if they do that, just like how you put captions on your video editing software

    • @cumulativecum5035
      @cumulativecum5035 3 роки тому +7

      Wa-wait, at least I should make quality content and then add captions

    • @princesidon
      @princesidon 3 роки тому +31

      I’m not hard of hearing but for some reason I always read the captions and a lot of the time if they aren’t there I just click off the video

    • @crazyentertainment4842
      @crazyentertainment4842 3 роки тому +1

      I'm half deaf in both ears and hate captions

    • @JesusLopez-bw5yv
      @JesusLopez-bw5yv 3 роки тому

      @@cumulativecum5035 z

  • @raderadumilo7899
    @raderadumilo7899 2 роки тому +47

    What they did, and with a success, was to introduce the SE series as an "economy" class that snatched a portion of the market they would have gotten with a lower price. Masterful.

    • @malaquiasalfaro81
      @malaquiasalfaro81 2 роки тому +5

      That’s how the won me over! I honestly never faced any of the inconveniences people talk about with Android because I stuck with Samsung for years so my favorite apps and services transferred easily from phone to phone. The thing is even nice Androids break so easily I stopped buying nice ones and just got budget phones instead until AT&T ruined my service so horribly I had to switch to Verizon. Got a free SE and was HOOKED. I’m a huge fan of the design philosophy of iPhone. I personally do NOT believe their products of overpriced because they work and continue to do so for years

    • @JustinObi54
      @JustinObi54 Рік тому

      @@malaquiasalfaro81 Yeah, I'd love to get my first iPhone in the future

    • @thecapone45
      @thecapone45 6 місяців тому +1

      @@JustinObi54 Did you?

    • @JustinObi54
      @JustinObi54 6 місяців тому +1

      @@thecapone45 Not yet, still working on it

    • @triparadox.c
      @triparadox.c 3 місяці тому +1

      Yeah, and SE uses design from several years back, meaning lots of the R&D have been recouped. SE is like Apple snatching fish that would otherwise go to Android. It doesn't matter to their core audience because the design of the phone looks outdated. I'd expect the next SE to be iPhone X style.

  • @saltedfruitguy
    @saltedfruitguy 3 роки тому +772

    This video could have had a dark twist, but I love how Greg just explains the facts. Thanks for making such great content. 🙏🏻

    • @16games71
      @16games71 3 роки тому +13

      Just so you know that emoji at the end is a high five

    • @holyaubergine
      @holyaubergine 3 роки тому +19

      @@16games71 just so you know it’s putting your two hands together

    • @16games71
      @16games71 3 роки тому

      @@holyaubergine do you have an iPhone or android

    • @holyaubergine
      @holyaubergine 3 роки тому +5

      @@16games71 Emojis follow unicode, and thats is the unicode name, but I primarily use an iPhone

    • @MasterKey2004
      @MasterKey2004 3 роки тому +2

      @@holyaubergine nope, that’s a high five. That doesn’t matter. What matters is that I agree with you

  • @WayneLLC
    @WayneLLC 3 роки тому +78

    Perceived value and Brand loyalty also plays a big part in how they can continue to push the boundaries of sale prices imo.

    • @blackfalcon1324
      @blackfalcon1324 4 місяці тому

      yea, but at the same time their cheapest model costs less than the origional iphone, and much less when you consider inflation.

  • @angelcd124
    @angelcd124 3 роки тому +427

    I just wait until someone regrets their iPhone purchase so I can get at a major discount on Facebook marketplace a week later😂😂

    • @FluufyPvPTM
      @FluufyPvPTM 3 роки тому +3

      @Apple Explained you are getting reported

    • @unknownentity742
      @unknownentity742 3 роки тому +11

      Who would regret buying one.

    • @mrkring1526
      @mrkring1526 3 роки тому +9

      @@unknownentity742 I regret buying a 12 PM

    • @Serberia
      @Serberia 2 роки тому

      +1

    • @Mirsab
      @Mirsab 2 роки тому +1

      @Beats Beats why???

  • @ruzzelladrian907
    @ruzzelladrian907 3 роки тому +68

    That's why I was disappointed when Google priced the Pixel phones at $649 and $749. They're not in the position to price it that high. When I moved to the U.S., I looked for a used Pixel 2, and found one in mint condition for $130. That was a good deal considering how well it still works in 2020.
    It's great that Google sells the Pixel 3a and 4a at $349, they now know their position in the market. A great value.

  • @markwatson6477
    @markwatson6477 3 роки тому +39

    Title : Why do iPhones never go on sale?
    Me, who's already seen the thumbnail : I think we already know the answer

    • @xXAnni3LuvsYhuXx
      @xXAnni3LuvsYhuXx 3 роки тому +2

      Greedinessssss!!!!

    • @pruthvigohil9845
      @pruthvigohil9845 3 роки тому +5

      @@xXAnni3LuvsYhuXx no because people are ready to pay more😂, just being greedy dose not make profit, you got to study the market 😁

  • @JollyJeepers
    @JollyJeepers 3 роки тому +17

    Thanks for the excellent video, Greg!

  • @tomapple1764
    @tomapple1764 3 роки тому +4

    again nice explaind!! Thank you Greg 😊👍

  • @chocoloco9985
    @chocoloco9985 3 роки тому +137

    I’m amazed at how well-made these videos consistently are!

  • @aanyadaruka
    @aanyadaruka 3 роки тому +47

    So this means Apple wasn't at all interested to make new customers, it waz just interested in maintaining the old ones

    • @jmiquelmb
      @jmiquelmb 2 роки тому +7

      I think they’ve hit a market cap in many markets. Besides, they have other strategies to get new costumers or retain old ones, like the SE phones or older models at discounted prices. They just refuse to lower the price of a new model, keeping all prices stable for an entire year.

  • @AdmiralBison
    @AdmiralBison 3 роки тому +12

    To be fair, Apple's hardware is most often very high quality and their OS is optimized along with it, so when purchasing their device it is more of an investment you expect to pay off over years.
    I had a 2009 iMac that lasted me until 2017 and I gave that away when I started switching more towards the 2016 Macbook & Macbook Pro that I am still heavily using to this day (will get the M series to replace them soon)
    I had a 2014 Macbook Pro base model that I accidently spilled water on that seeped into the board...the machine lasted me until 2017 when I gave it away to relatives as I was already on the new 2016 Macbooks
    I still have a working iPhone 3G, and my iPhone 7 Plus last me until 2020 when the screen finally stopped working after hundreds of cracks and drops over the years.
    Still have an Apple Watch Gen 2.
    Still have a 2013 Apple TV (which admittedly haven't used in 3 years)

  • @Chris-zs5qb
    @Chris-zs5qb 3 роки тому +6

    Seems about right. The only time I've gotten an iPhone at lower price was via phone trade in or refurb purchase.

  • @razorcyt2757
    @razorcyt2757 3 роки тому +80

    I went on this video steight as the notification came up

  • @stylzh7740
    @stylzh7740 3 роки тому +1

    Thanks for this video it’s very informative

  • @salhuss22
    @salhuss22 3 роки тому +21

    I’m still using iphone 6s. Bought early 2016. Will think of a new when updates stops. ✌🏻

    • @InventorZahran
      @InventorZahran 3 роки тому +1

      I bought a 6S in 2019, just for the headphone jack.

    • @brochdk4712
      @brochdk4712 2 роки тому

      When updates cripple your phone. thats a fact.

    • @shirai9563
      @shirai9563 2 роки тому

      @@brochdk4712 ??

    • @MissThomas
      @MissThomas 2 роки тому +2

      My first iPhone is a 6s+ bought in 2020.

  • @gregthehutch
    @gregthehutch 3 роки тому +19

    Man, I’m absolutely loving this content that you’re putting out, Greg.
    Keep up the good work!

  • @kevinnel9275
    @kevinnel9275 2 роки тому

    This video convinced me even more! Well said, and explained man!

  • @pranshusodhani2883
    @pranshusodhani2883 3 роки тому +2

    Very smart apple and Greg very much good viedo .thanks for giving us such an understanding of the video about apple sales and strategy.thanks❤️❤️❤️

  • @Alohomorovich
    @Alohomorovich 3 роки тому +3

    Very interesting! Thanks for the video 😁

  • @emiel333
    @emiel333 3 роки тому +3

    The best channel when it comes to Apple products. Respect ✊!!!

  • @s.shameemaktharkhan
    @s.shameemaktharkhan 2 роки тому

    Thank u 🙏 for sharing information

  • @jmiquelmb
    @jmiquelmb 2 роки тому +34

    I think you might be mixing launch pricing policy with discount policy. What you’re talking about here is how they have spiked their price over the years, but that’s something that other companies have been doing too. In fact, the first major smartphone that crossed the psychological line of what would you pay for a smartphone was the galaxy s8. Both companies noticed saturation so they resorted to shifting the market by increasing hardware features and price to increase margins. Besides, we’ve seen Apple being more aggressive with their pricing and lowering it some years.
    The main difference with their competitors is that you can’t expect to buy a 11 month old Apple product cheaper than at launch. By contrast, you can easily get a +200 bucks discount for a 5 month old Samsung flagship. My own guess is that Apple doesn’t want to devalue their products, since once many consumers realize that older devices get discounts, they decide to wait a bit and get them cheaper. That’s what I do with my android smartphones. So, if you want an Apple know that you’ll pay pretty much the same during launch date or just before the newer model appears. I assume that this may cause sudden spikes of sales at launch, and much lower sales on the later months, since buyers will pay full price for a product that will be renewed shortly. But I guess they’d be probably ok with this. Another company that does that is Nintendo, which is infamous for selling 4 yo games at full price, unlike other publishers. Both companies have very strong loyal fan bases so I guess this could help.

    • @gokultn72
      @gokultn72 3 місяці тому

      iPhones which are 3 or 2 gens older can be bought for a nice discount but still the hardware is OP.

    • @jmiquelmb
      @jmiquelmb 3 місяці тому

      @@gokultn72 Yes, but you'll never see iphones discounted before a new model launches. Of course they must lower the price of an iPhone 13 or else nobody would buy it if it was the same price as the 15. While androids often lower their price merely months after launch. I do think that buying a previous gen iPhone is a better deal I agree with you

  • @CGPT76
    @CGPT76 3 роки тому +20

    Makes perfect sense! And if you consider your brand a top brand or a luxury brand, you really don't lower prices. How many sales do you see of Ferraris, Lamborghinis and so on?

    • @mrkring1526
      @mrkring1526 3 роки тому +1

      But Apple ain't a luxury brand

    • @platoscavealum902
      @platoscavealum902 2 роки тому

      @@mrkring1526 … you may find this interesting:
      Veblen good defined:
      📺 ua-cam.com/video/56TIQ1rcHek/v-deo.html
      (2 minute video | Investopedia)
      ⬆️ Veblen goods are considered to be desirable for conspicuous consumption because of, rather than in spite of, their high prices:
      en.m.wikipedia.org/wiki/Veblen_good
      ⬆️ Conspicuous consumption is rooted in evolutionary psychology. …Scott Galloway, who is a marketing professor at NYU, succinctly described the underlying evolutionary psychology that makes Apple’s products alluring:
      📺 ua-cam.com/video/r5LM4wsH0k0/v-deo.html
      (1 minute video w/ Scott Galloway)

    • @joebloggs4191
      @joebloggs4191 2 роки тому +2

      @@mrkring1526 Yes it is!

    • @user-fr2fm3ri3w
      @user-fr2fm3ri3w 2 роки тому

      @@joebloggs4191 there’s still devices like the xr the 12 mini the se the Mac mini etc that are prices really competitively but you don’t see ferrari making a 12 thousand dollar car

    • @lacosta0892
      @lacosta0892 Рік тому

      @@joebloggs4191 not really, if Apple was luxurious they wouldn’t take away features from their products that people have been using for years, and also forcing those people to buy stupid ass dongles and adapters to get those features back

  • @MelvsAmores
    @MelvsAmores 3 роки тому +19

    Good point. Thanks Greg! Now we just have to wait a year or two for the Apple products to go 'old' and hopefully have those $50 - $100 discount or so from Amazon or B&H.

    • @jasonlucero3115
      @jasonlucero3115 3 роки тому

      Earn from the comfort of your home

    • @jasonlucero3115
      @jasonlucero3115 3 роки тому

      + 1 =7 =3 =1 =2 =4 =1 =0 =3 =3 =7

    • @alexisaguirrevazquez7900
      @alexisaguirrevazquez7900 3 роки тому +4

      Or buy an older refurbished model. The iPhone xr 128gb was $800 when it came out over 2 years ago. Now if you buy it refurbished from Apple, it's $470. Big difference.

    • @user-fxw6k7Da4
      @user-fxw6k7Da4 3 роки тому +4

      @@alexisaguirrevazquez7900 Yep. And they are actually refurbished. Basically brand new. New battery, new shell etc... unlike the ones from private sellers or Amazon.

    • @alexisaguirrevazquez7900
      @alexisaguirrevazquez7900 3 роки тому

      @@user-fxw6k7Da4 And an official warranty. On top of getting a brand new iPhone on the cheaper end, if anything does go wrong, you can send it back or get help with the device(especially because this is Apple we're talking about). Do the same thing with some random eBay seller, and they'll most likely tell you to screw off.

  • @soubhikmukherjee6871
    @soubhikmukherjee6871 3 роки тому +2

    Superb explanation.

  • @sulaimanahmed08
    @sulaimanahmed08 3 роки тому +2

    Great vid!

  • @xanderselk6375
    @xanderselk6375 3 роки тому +369

    55 views + 50 likes = good fans

    • @AbdulAziz4CaNaDa
      @AbdulAziz4CaNaDa 3 роки тому +11

      We r more than fans.. We r friends 💚

    • @CybernerdShua
      @CybernerdShua 3 роки тому +11

      @@AbdulAziz4CaNaDa I mean, you and Greg don't know much about each other, so you're probably still defined as fans. Loyal fans.

    • @TamilEelam1
      @TamilEelam1 3 роки тому +8

      @@CybernerdShua lol whoosh

    • @CybernerdShua
      @CybernerdShua 3 роки тому +8

      @@TamilEelam1 No, I understood it. And wooosh, not whoosh. If you're going to take a crack at me, do it right.

    • @ohds8705
      @ohds8705 3 роки тому

      @@AbdulAziz4CaNaDa انت عربي

  • @fassifern
    @fassifern 2 роки тому +28

    Great content, Greg. For your next topic can you please explain why apple remained intransigent in restricting repairs by third party?

    • @martiananomaly
      @martiananomaly 2 роки тому +4

      They make a lot of money on repairs and by making repairs very expensive , they encourage the consumers to just buy a new Apple product.

  • @carmcarm8230
    @carmcarm8230 8 місяців тому +1

    Great video!!!

  • @XFatherGod
    @XFatherGod 3 роки тому

    Awesome informative videos!

  • @marion817
    @marion817 3 роки тому +31

    we've recently had sales for the current gen (12) phones, although before this sale (and before pandemic), they only become discounted after a new iphone launches. still much more expensive than US prices though (i live in PH).

    • @superior7387
      @superior7387 3 роки тому +8

      I live in India and here the iPhone 12 pro is so expensive that if u fly to Dubai buy the phone and fly back here
      It's less than apples asking price in India

    • @NewRepublicMapper
      @NewRepublicMapper 3 роки тому +4

      Simple, There's no official Apple Store in the Philippines, Yes! There is alot of Apple Store in the Philippines but it was a Retail Store like Power Mac Center. Some of Mobile Store like MemoExpress or Widget City gives Sale for this phones if the new gen is released.

    • @superior7387
      @superior7387 3 роки тому

      @@NewRepublicMapper ya but India has an online apple store

    • @NewRepublicMapper
      @NewRepublicMapper 3 роки тому

      @@superior7387 That's nice, and wait, i heard that you have a Diwali Sale last Year Right?

    • @superior7387
      @superior7387 3 роки тому

      @@NewRepublicMapper no just some small offers but BC of taxes the cost is crazy high
      Read what I wrote first that would put it to perspective

  • @Simone151
    @Simone151 2 роки тому +3

    I dont have an iphone, but im hooked on these videos 😅

    • @Simone151
      @Simone151 2 роки тому +1

      Update, my iphone came yesterday!!

  • @MrRozsta
    @MrRozsta 2 роки тому

    Cool explanation, thanks

  • @jtschmack
    @jtschmack 2 роки тому

    You provided excellent explanations in the two videos I just watched. Any suggestions on someone who provides similarly excellent explanations on actually using the feature(s)? I can google, but. . .

  • @iggytse
    @iggytse 2 роки тому +14

    I’ve own iPhones since 2012 and each usually last 4 year minimum because the Apple store replaced by battery for free every 18months even when out of warranty, in addition to iOS updates. The iPhone is expensive because they are getting you to pre paid for after sales service. And they are keeping me in the eco system to potentially earn more from services.

  • @arctozars5296
    @arctozars5296 2 роки тому +12

    Considering that my iPhone is always with me, and thinking about how often I use it… how crucial it actually is, I dont think the price is that bad honestly… I paid more for my TV, which only sits at home, and that I dont even use every day.. My iPhone will still receive updates after 4-5 years. Idk, it’s more expensive than it used to be, but it’s still not that bad

  • @vincent_dr
    @vincent_dr 3 роки тому +1

    About a week ago, Apple products in my country have huge sales including the iPhone 12 lineup. They cut the price up to 30% and it is actually pretty cool that some people could finally purchase it. Even older models like XR are considered cheaper than the SE 2020.

    • @vincent_dr
      @vincent_dr 3 роки тому

      @Simz Zxy yeah, it is from several authorised reseller.

    • @IceBlueLugia
      @IceBlueLugia 4 місяці тому

      Probably from an unauthorized reseller though :(

  • @ThunderTails95
    @ThunderTails95 3 роки тому +2

    Thanks chief. 👌🏾😎📱

  • @petermuteba6295
    @petermuteba6295 3 роки тому +19

    That is the beauty of second hand market websites!!!

  • @JenniferMassey71477
    @JenniferMassey71477 3 роки тому +10

    Verizon offers the previous iPhone models at a slightly lower price when the newer models are released, or they’re offering various deals. I know a lot of US carriers have also been giving 30 months for a customer to pay off the higher price iPhones as well.

    • @jmiquelmb
      @jmiquelmb 2 роки тому

      Not only carriers, even the Apple Store offers discounts for older models, and payment plans. They even show the renewed pricing of their entire lineup during their keynotes. If you do some research you’ll see that most of the times they offer phones from 400 to 1200 bucks, reaching a wide costumer base. That’s their price policy to reach different consumer profiles. What they refuse to do is to lower their prices more than once a year. I assume they want to keep a consistent price to avoid devaluing their products too much.

  • @violet-kittychick
    @violet-kittychick 2 роки тому

    I got a new Purple iPhone 12 Mini 128Gb with $315.00 off yesterday but it was from a business named Harvey Norman (in Australia) and it was part of their End of Financial Year Sales as the discount ended at the end of 30/06/2021!! It does not happen often but gosh I am pleased it did hey because I am not a rich chick but I can also help my best friend and housemate out and give her my iPhone 11 as an early birthday present because she is using an old iPhone 6S that has done very well to last hey!! I know she is going to love the larger screen for all the games she plays on her phone where I just wanted a phone that was smaller :)

  • @meikenn
    @meikenn 3 роки тому

    I'm thinking about switching from Android to iOS (and maybe buy a Apple Watch), because I love the look of the UI and I heard from many friends how smooth it is. I will probably never switch from a normal laptop to a Mac, because I mainly use Linux anyway, but I'm ready to give the iPhone a chance.

    • @fbiagentmiyakohoshino8223
      @fbiagentmiyakohoshino8223 Рік тому

      you should give the iphone a chance, im a 14 pro user (i have a mac but i dont use it as my main machine, just windows machine) and it really does have a good looking ui. i been an android user for the longest time and i dont like androids ui and performance. i have zero regrets switching to iphone. macos ui looks really good too, but i rather use a windows machine

  • @DarkMerchant2222
    @DarkMerchant2222 3 роки тому +5

    Apple themselves directly never put anything on sale expect gift cards. However, carriers even in the US constantly put iPhones on sale. Either by trade in or sign ups

  • @ruzzelladrian907
    @ruzzelladrian907 3 роки тому +7

    It's nice that Apple has given us customers a great variety of options for iPhones.
    They can still sell the highest end $1,000 iPhones with their Pro models - have average customers get flagship power in the middle at $700 - $800 for the regular iPhones - and for the budget entry is the SE at an affordable $399.

  • @elkayarchive
    @elkayarchive 2 роки тому +2

    Things change when it comes to India. It's hard to get customers in this country. Even Amazon had to come up with 'Pay on Delivery' model to compete. Recently, iPhone went on sale for upto 30% price cut. While Apple didn't do it officially on their website but they offered free Airpods with iPhone purchase. Similarly they offered cashback on loading money to Apple pay. Strange for a company like Apple to do this marketing tricks. But results are here as well. Apple India saw 70% YoY growth in revenue than last year.

  • @JetHawk
    @JetHawk 3 роки тому

    I've been selling Nintendo Switch from arcades for near retail. I can discount by $30 off retail and people still buy it, since there is tax they gotta pay in CA, so their savings is technically higher. it sells so well I don't have to settle to sell to low ballers, I always get my asking price. I don't discount either if I know the market of OfferUp / Craigslist buyers are constantly messaging me.

  • @Ninnjette-
    @Ninnjette- 2 роки тому +5

    I have the 12 Pro Max but I would like to see Apple do a line of SE style phones. Not just the SE first Gen, and SE second Gen but a line up of budget friendly phones. My daughter is 18, I got her the XR but it would be cool to be able to afford the latest chipset and of course compromise on size and features but at a price I can afford. Does that make sense? I don’t know maybe it’s just me 🤷🏻‍♀️

    • @Chacklin
      @Chacklin 2 роки тому

      You didnt understood the video if you ask for that

  • @Al-ok1lj
    @Al-ok1lj 2 роки тому +7

    I love iOS, but can’t afford the latest phone so I just buy 1-2 generations behind. That way I don’t spend too much, plus I’ll get Apple’s full iOS updates for years to come.

  • @TimHPop776
    @TimHPop776 2 роки тому

    Excellent job

  • @codyhaack5819
    @codyhaack5819 3 роки тому

    i had both galaxies and iphones, no issues, just went with the flow, now with trying to save money so i'm no hurry to get the latest galaxy or iphone

  • @LAD0610
    @LAD0610 3 роки тому +12

    Luxury goods like Canada Goose and LV never go on sale for the same reason. It was never about being the most accessible but prestige.

    • @mrkring1526
      @mrkring1526 3 роки тому

      Although Apple isn't a luxury product...

    • @LAD0610
      @LAD0610 3 роки тому +1

      @@mrkring1526 Regardless of whether they are or not, thats how they want to be perceived.

  • @kentinmorgan
    @kentinmorgan 3 роки тому +15

    An additional reason I can think of is that psychologically, when an item is discounted, its value diminishes in the mind of the potential customer. And Apple would never diminishes the value of their products.
    That’s why the prices tags, in the Apple stores are always very discreet, that is in order to not make the price a selling point. The luxury industry uses the same price tags format if you ever notice

    • @moahmedhashim9881
      @moahmedhashim9881 3 роки тому +2

      So true it happens to me sometimes when I see discounted products

  • @matt_deboer
    @matt_deboer 3 роки тому +2

    Also helps that phones, not just iPhones, are usually paid for over a 2 year contract. So when that $800 phone turns into a $1000 phone, it’s really only a couple bucks more per month, which is worth it to most people if it means staying with the phone brand you like.

    • @mgraham0160
      @mgraham0160 3 роки тому +1

      You guys still use contracts? Is it 2011 again

    • @fijiwill2237
      @fijiwill2237 3 роки тому +1

      @@mgraham0160 facts, when you pay on contract the phone isn’t even really yours till you pay it off and I can’t stand that feeling

  • @Edhilues
    @Edhilues 2 роки тому

    No, it’s happening in Korea quite regularly, I got 10% discount for iPhones 13 after 3 months from release date

  • @danielk0106
    @danielk0106 3 роки тому +4

    I pay cash for my iPhone every year. I wait for the release and then in December I sell my old iPhone like the iPhone 11 for about $500-$550 and then just pay the difference which by December you can go to Swappa and buy the iPhone 12 for about $600-$650 so I only have to add $100.00 and that's better than making the idiotic monthly payments.

    • @divya11114
      @divya11114 2 роки тому +2

      It's idiotic to buy a new phone every year.

  • @zzzaaalll
    @zzzaaalll 3 роки тому +8

    Biggest growth strategy is ever year they say : Worlds best camera 🤣😂😂

  • @Pmpeak
    @Pmpeak 2 роки тому +2

    Well, I live in Lithuania and we have Apple products discounts at official Apple products retailers. Often they make discounts for students and sometimes they make discounts for Macs, Airpods and iPads. But yeah, I never saw discounts for example, in US 😀

    • @konrad07dre
      @konrad07dre 2 роки тому

      Its because the apple products’ prices in Europe are always higher than the US ones. Your „discounts” are still higher prices than in America

  • @abdelhak50
    @abdelhak50 3 роки тому +1

    07:40 wow that is such a bold statement to say with such confidence! the services market is growing exponentially and there are even bigger profit margins there. with the Indian market becoming more and more attractive and so many potential customers on the lower end we might see sooner than later and iPhone mini for example because the hardware sales is not a sustainable model it can reach saturation and it’s not a recurring sale. Especially that iPhones are getting better and better and people are less likely to upgrade like before. They might risk a short term reduction of revenue which investors will understand in order to have more revenue on the long term. IPhone is dying because it’s gotten so good and robust that they ran out of upgrades (other than cameras and more speed that’s not needed by most users)

    • @jmiquelmb
      @jmiquelmb 2 роки тому

      Cook has been putting a lot of effort to make money on services, in fact. But I think it’s important to understand that if your service business is based on purchases and subscriptions rather than ads, it’s important to get the right kind of consumer. IOS users spend way more on app purchases than the average android user. That’s the one the kind of costumer they want. So yeah, they could sell you a 200 bucks phone, but they’d be cannibalizing their sales and not get much from services, since people who spend 200$ on a phone aren’t probably going to get Apple TV+, Apple Music and the likes.

  • @open_ckt
    @open_ckt 3 роки тому +5

    1:16 I have been a Finshots.in subscriber for about a year. It's great to see an Indian company referenced in a foreign channel.

  • @Sy-eed
    @Sy-eed 3 роки тому +10

    Yay

  • @GovindSingh-gn1ob
    @GovindSingh-gn1ob Рік тому

    I occasionally see sale on apple products here in India the market is so competitive authorised dealers and even bank offers discounts on apple products

  • @difflam74
    @difflam74 3 роки тому +5

    Wait i just googled ..
    And there are a lot of sales by Apple in the past and yearly events.
    Black friday , back to school programs etc....
    In India , the Apple store there gave away free ipod with every iphone .

    • @mapl3mage
      @mapl3mage 2 роки тому

      by Apple or by third-party retailers? Because that's two different things.

    • @difflam74
      @difflam74 2 роки тому +1

      @@mapl3mage By Apple actually ...and third party .
      Ever heard of back to school programs?
      Sales for veterans ? Sales for teachers and students?

    • @mapl3mage
      @mapl3mage 2 роки тому

      @@difflam74 Thanks for answering. I know there are quite a few deals from 3rd parties, such as Costco, Bestbuy, etc, especially during big sale events (e.g. black friday) but i don't recall seeing one from Apple themselves. Granted, maybe it's just me who don't remember seeing it.

    • @difflam74
      @difflam74 2 роки тому +1

      @@mapl3mage No worries.
      But if you are trying to get a mac , i would advise not to right now.
      Especially with the M1 chip .
      Look at the refurbished section. So many return on the M1 chip computers.
      Too many bad design choices for mac . wait at least for the 3rd iteration.

    • @mapl3mage
      @mapl3mage 2 роки тому +1

      @@difflam74 I'm not, but thanks for the advice!

  • @youneselie
    @youneselie 3 роки тому +3

    So will prices keep going up every year to match their previous year’s growth? :/

  • @aydoyt
    @aydoyt 3 роки тому +1

    I honestly thought after This is Greg with Apple Explained I would hear "and I would like to thank Squarespace for sponsoring this video"

  • @jasonvanderloew3078
    @jasonvanderloew3078 3 роки тому

    Just purchased an Iphone 12 mini 256gb on Apple product day on my local online shopping platform,it's just perfect since i gotta replace my beloved 1st gen iPhone SE. It's quite a steal though.

  • @Cajunphoenix_
    @Cajunphoenix_ 2 роки тому +40

    this should be a 2 second video
    "no broke people"

  • @personal.insight
    @personal.insight 3 роки тому +3

    i turned off the volume & forgot to turn on the caption while watching this because my kid is sleeping. I thought the beginning of the video is samsung ads 🤣🤣🤣

  • @Mr_Blacksmith
    @Mr_Blacksmith 2 роки тому

    Fun Fact: In my country (Botswana) it costs less to take a flight to NYC, USA ($900), buy the latest iPhone ($699) and back again. Right now 10/10/2021, the iPhone 11 Pro Max 64GB is $2,200 and the 256GB version is going for $2,900... So yea.. we get some 'Sales' here but I've never bought an iPhone locally. Annoying thing is Shipping services are notoriously slow average 4-6 weeks for a package from USA.

  • @sburton015
    @sburton015 3 роки тому

    The only way how you could get an iPhone on sale is if you wait at least a year when a new generation iPhone launches, then the next year when the next generation iPhone launches, you can then buy that iPhone for almost half off on sites like eBay. You may can also get an agreement deal with your carrier that they may offer you an iPhone at a discounted price

  • @GlennConstantino
    @GlennConstantino 3 роки тому +5

    An exemption to this is the philippines they do go on sale 1-2 months before the new model comes, probably because these are sold by so called premium resellers

  • @clumpstar
    @clumpstar 3 роки тому +4

    1:17 shattered the truth

    • @platoscavealum902
      @platoscavealum902 2 роки тому

      You pay apple with cash. You pay Google with data.

  • @ehtravel
    @ehtravel 3 роки тому

    Great video

  • @thisparticularlyguy9778
    @thisparticularlyguy9778 3 роки тому

    I enjoy your videos, the music in the backgrounds is perfect.👌

  • @KENNYOUT3
    @KENNYOUT3 3 роки тому +8

    whats with tha background music? i feel like this is some sad scene in ah movie. please go back tah tha old background music. it was so upbeat and catchy

  • @BoyFromMa
    @BoyFromMa 3 роки тому +5

    right now where I live the iphone 12 pro max 256 is arround $1700 while the s21 ultra 256 is arround $1150. And for used phones the iphone 11 pro max costs twice the price of the s20 ultra... I have a lot of dishes to wash and I'm just procrastination by typing this pointless comment. God I hate doing the dishes.

    • @cocosricos5541
      @cocosricos5541 3 роки тому

      Great. Then don't buy an iPhone. Plenty of cheaper good products out there if you like or are confortable with an Android and getting updates for a very limited or even less amount of time. Decisions, decisions, decisions...

  • @Arvokm
    @Arvokm 3 роки тому +1

    That one stint from Finnish Gigantti store tho 😀

  • @jashjain5412
    @jashjain5412 2 роки тому +1

    In India we almost get a 40% off around October for the second latest model. But prices are already like 30% higher than rest of the world.

    • @NR20244
      @NR20244 11 місяців тому

      Cause it’s a retailer not Apple Store. There’s sales in retailers all over the world.

  • @20_percent
    @20_percent 3 роки тому +23

    Legit showed an android phone listed as "for parts, not working" lol

  • @guess7633
    @guess7633 3 роки тому +15

    Honestly, it's pretty easy to buy iPhone cheaper with shopping malls and carriers discounted/promotion gift cards

    • @duerf5826
      @duerf5826 3 роки тому +1

      Pretty much this. My brothers and I opened our own family plan a couple years ago and at the time Verizon had a promotion where the iPhone 10 was buy one get one free for new family accounts. Apple themselves may never have their products on sales in their stores but carriers have promotional deals all the time.

    • @chidorirasenganz
      @chidorirasenganz 3 роки тому +2

      Apple was already paid by the carrier. The carrier isn’t trying to sell the phone but their service

    • @crazyshemshem7897
      @crazyshemshem7897 2 роки тому +1

      @@chidorirasenganz and it's usually more expensive in the long run

  • @theshadowman1398
    @theshadowman1398 3 роки тому +1

    The iPhone that is always on sale: iPhone SE. I simply don’t see the point of any other iPhone.
    Also not a chance that I will use their trade in program since I can get much more money for it online

  • @9914336163
    @9914336163 2 роки тому

    In india ,,,,iphone 12,12mini and SE was on huge sale in first week of October,,,,price dropped from $800 to $510 for 12 mini

  • @madmaldito773
    @madmaldito773 3 роки тому +7

    The background music sounds like one of the in game music used in Theotown wahaha

  • @TheRandomeez
    @TheRandomeez 3 роки тому +12

    If you deliver quality, you don't need to go on sale. The product speaks for itself and markets itself.

  • @karansharma3775
    @karansharma3775 3 роки тому

    Well you had some really good points but I don’t think this is true ...I recently upgraded to the iPhone se 2020 I’m from india the price quoted on the box is around 42000 and in some local stores or even apple stores you can get for around 38000 ...but I purchased it on sale for just 28000 ...that too when apple used to provide earpods and power brick in the box ...and right now also the SE is on sale ...you can easily get it for around 30k in india ..

  • @ankitdubey9310
    @ankitdubey9310 Рік тому +1

    well it did recently , iphone 13 and 12 were on sale in india with ₹10000+discount

  • @itechcircle9410
    @itechcircle9410 3 роки тому +11

    I can’t believe I started watching this guy at like 200k in 2018. Now Apple Explained has 687k.

    • @fatboyRAY24
      @fatboyRAY24 3 роки тому

      IKR Too bad you can't invest in youtube channels.... NFTs maybe?

  • @sylvainalain6637
    @sylvainalain6637 3 роки тому +11

    Because they know they will sell them anyway , so why loosing money at the end of the day...

    • @robertcamargo9289
      @robertcamargo9289 3 роки тому +1

      watch the video

    • @sylvainalain6637
      @sylvainalain6637 3 роки тому

      @Namir Deshmukh Hardware profit at the end of the day, so why cutting on that area ? It's better for them to sell less units. It's simple as that. It's an hardware company and they make profit with that.

  • @markschwartz9905
    @markschwartz9905 3 роки тому +1

    As far as "why steve jobs started pixar" as far as I knew, he bought it. That's my only critique tho. really enjoying your vids! keep em coming!

    • @chuahhockleong9916
      @chuahhockleong9916 3 роки тому

      Yes, Mark. Spot on. Steve Jobs bought it from Lucasfilm, later changed the name to Pixar.

  • @adeepmarini1067
    @adeepmarini1067 2 роки тому +2

    Up until 5 days ago I’ve been using my original iPad Air for 5 years only upgraded cause the 4th gen iPad Air was 100 dollars off

  • @640A
    @640A 3 роки тому +64

    Apple can afford to not go on sale because, in my opinion, they have the best hardware to back up that strategy.

    • @johniii8147
      @johniii8147 3 роки тому +12

      More importantly it’s the software

    • @ptrckwyn
      @ptrckwyn 3 роки тому +1

      I think its the software. There are products that are made with more premium materials than their products.

    • @ptrckwyn
      @ptrckwyn 3 роки тому +1

      @@j.d6009 but those are just small factors. Compared to how Apple develops and handles their software.

    • @johniii8147
      @johniii8147 3 роки тому

      @@ptrckwyn The hardware advantage Apple owns the processor development of the chip that no one else has access to in addition to the software. . Their latest model always out performs any competition with very tight integration to iOS. The rest use off the self stuff and make it work with Android

    • @ptrckwyn
      @ptrckwyn 3 роки тому

      @@johniii8147 exactly. Snapdragon is no slouch. But because iOS is very optimitized on their chip that's why it performs so well. So it's still the software.

  • @jessicayoung6208
    @jessicayoung6208 2 роки тому +4

    When you know you’re worth you never put yourself on sale lol 😉

  • @factshub5052
    @factshub5052 3 роки тому

    I am Android person but i love this channel.

  • @elliotyip9844
    @elliotyip9844 3 роки тому +1

    When they introduced the X alongside the 8, opinions were that it was a stupid idea as the X's sales will cannibalise the 8 because of the new hardware and a full screen phone. Now that you mentioned it I though it was actually a smart move to introduce the X as a "higher end" product and raise the price over $1000, and then keep the price there for all the upcoming "Pro" model they sell. It was a subtle way to get consumers to adapt to the higher price point instead of "We are raising the phone price to over $1000 this year", that's obviously very hard to swallow.

  • @ShreyasKa92
    @ShreyasKa92 3 роки тому +6

    I'm willing to pay extra for not having my data sold to other third party and advertisers.
    so yes, I bought an iPhone 11 pro last year and getting rid of all the google account associations in a phased manner
    Also a macbook air M1 this year
    I hate ads and being sold.