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How I shot a Levi's Commercial with the Sony FX30 | Spec Ad Breakdown
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- Опубліковано 14 сер 2024
- Hey all,
This is the breakdown on my Levi's commercial (spec ad) using the #sonyfx30 . I talk about how the idea for the video came about, pre-production, gear, post-production and #colorgrading !
Check out Frame Set - frameset.app/s...
Chapters:
00:00 - Intro
00:07 - Spec Ad
01:14 - Background
02:42 - Pre Production
03:24 - Gear
04:03 - FS7 vs FX30
05:00 - Production
05:13 - Day 1
05:53 - Day 2
06:30 - Day 3 & 4
08:07 - Day 5
08:46 - Post Production
09:40 - Color Grading
11:02 - Final Thoughts
Equipment (affiliate links):
Main Camera - Sony FX30 amzn.to/3IOtjkF
Main Lens - Samyang 12mm F2 amzn.to/3KJ7y82
Old Lens - Sony 20mm 1.8G amzn.to/3kQKoCu
Zoom Lens - Tamron 28-75 amzn.to/3yfhhMg
Portkeys PT5 II Monitor - amzn.to/3mUgNt1
Rode VideoMic NTG - amzn.to/41PaYN2
Rode Wireless Go - amzn.to/3KV6KNT
Hollyland Lark M1 - amzn.to/3oVpJiy
K&F Black Diffusion Filter 1/8 - amzn.to/3SSLXfz
K&F Variable ND Filter - amzn.to/3B3zKNd
Wireless Video Transmission System
Hollyland Mars 4K - amzn.to/3Npvdf7
Lights
Zhiyun Molus x100 - amzn.to/3pgDit0
Zhiyun Molus G60 - amzn.to/3CCVUq8
Storage
SSD (Samsung T7) - amzn.to/3M4GsJ4
HDD (Seagate 5TB) - amzn.to/44B1Cpu
Follow me:
Instagram: / maysabellano
Tiktok: www.tiktok.com...
For business enquiries, email:
mks@maysabellano.com
Honestly the first time I saw the clip on tiktok I didnt know it was a Levi's ad, love how it just feels like a nice piece of cinematography without pushing the ad right into your face, thanks for the great breakdown as well.
Well it isn’t a Levi’s ad? It’s a spec job 🤷♂️
But isn’t it literally the job of an ad to present a product and a brand?
@@theowlfromduolingo7982 a spec job is a “speculative job” in hopes that it will be noticed and paid for. Or it’s also a way of making an idea for a brand in order to be recognized. Nothing wrong with it and he mentions it in his headline, but it’s not a hired job.
@@fredrikcallinggard3905 That’s not my point and I know what spec ad means.
SamSK liked that the spec ad had good cinematography but he didn’t notice that it was about clothing made by Levi’s. But I think that good cinematography is important and should also support the story but the job of each commercial is that it must be rather obvious what it is about. So if he didn’t notice that it’s about Levi’s products, the concept of the ad, no matter if it’s an official or spec ad, failed in this case. Do you know what I mean? At least that’s how I interpreted his comment
"I love the look coming out of the FS7" - that's the first time I ever heard somebody saying that. :D
Beyond your stellar work, I love your transparency when it comes to what you learned, what didn’t work, and simply asking for help. I’m inspired to move forward with my next passion project.
Subbed!
This is really cool, to see the work and thought process behind it also what it took to achieve it. It really helps to put things in perspective for anyone looking to start a project.
The key here is the casting contact and wardrobe! Great job.
100% I couldn't have done it without them!
Great to see your video popping off mate, around the same subscriber count posting videos and this is a WELL deserved video. Super smooth and fluid across the board. Great colors!
The story transitions in that spec ad are extremely smooth. Very good work!
The only UA-cam video that fits my iPad screen 📺
So creative those transitions
wow! great clip! loved the hand shake moving camera. super professional.
Amazing work! You did a fantastic job, the only thing holding this back is the in-body stabilization. I know that a lot of people love the in body stabilization, but it actually gives it an amateur look because of the way that the stabilization is sticky. You can always tell right away when something is stabilized in body. Because as you move the camera a little bit and it sticks at certain points. Also, you just need to add a lot more weight to the camera. That’s why the stuff on Arri Alexa looks so good handheld, aside from the fast rolling shutter, it’s also the weight that gives it the stability and the proper inertia. Anyway, man you’re a super talented guy. You’ll be directing high-end spots any day now. Stay focused. You’ll get there.
This is great constructive criticism. Rare to see online.
Thank you so much for this, I defo agree with the stabilization bit + the weight of the rig because this was a test for the camera also and figure out how i will want to use for future shoots. Also i think thats why i love the look coming out of a Sony FS7, using that camera handheld is amazing due to how heavy it is!
Im still putting bits together for an FX30 rig so will defo show that and how that footage will look 👊🏽
Yeah man respect ❤
Great watch, discovered you and TikTok and so glad to see you have a UA-cam channel as well. Subscribed!
Mannn you're legend. Hope you're gonna reach all your beautiful dreams. I feel lucky to have found this channel
I had fun watching the ad twice before watching the explanation - I certainly noticed the transitions were really clean!
Well done, love the match cut idea and the pace of this
Way to break it down man! Love it!
Super inspirational! I'm getting my fellow student filmmakers together to shoot a couple spec ads like this in the summer!
thx so much for sharing this, its precious info for some of us. Appreciate it!. Love from Mx
really sick breakdown - end result looked great! cant wait to see more of your stuff!
I need more UA-cam Maynard asap!! This was so insightful bro
The ad came out dope man, it was nice to see your workflow through the entire project too
Nice breakdown dude. The ad was just so good. Much love!
Great commercial and great video breaking it all down!
awesome, man! just started filming & cinematography and this video is really helpful, thank you!
I've followed you on everything! Love your style and insight. This channel is destined for greatness!!
This is so smooth bro! Great to hear about your process. 🔥
Oh this is SO well put, love it
Mannn so helpful the way its explained and all the in depth details was the key to the video!!! We need creators to be more thorough bout it!!!
LOVE the video!!!🔥🔥🔥
beautiful work dude!
Awesome tutorial!
This was amazing!! Great video and BTS explanation.
Saw this on tiktok a while ago and I'm happy UA-cam brought me here
Absolutely fire! Thanks for sharing all the thought process behind this.
Great breakdown! Thank you very much :)
this is a fantastic video and an awesome spec ad, good stuff🙌
Loved those match cuts 😮
Thank you for sharing the whole process with you.
so sick!!!
Thank you for sharing your insight and process behind creating an amazing video! I throughly enjoyed everything!
so sick! thanks for sharing
So awesome! Being that I have final cut pro, I want to learn how to get the "film look" soooooo bad
You can defo make it work! I use Final Cut sometimes for some clients. There's also plugins like Dehancer which is really good!
Big fan of Tom,the colorgrading is awesome
this is so good. thank you so much for sharing your whole process. it really educates me to have a diff way to project my ideas and see how this usually works. U ARE THE BEST
Thank you for sharing! Footage looks incredible!
Super dope! Subscribed!👏🏾👊🏾
Nice job bro! 🔥 i think your channel will blow up soon. Your have a unique original style. Keep it up🔥 Waiting for you next video.
Very nicely done and thanks for sharing your process. Subbed
great break down
Nicely done.
great work man, thanks for sharing your insight & knowledge! inspired me to take action and create a project myself
I swear by that Cineprint power grade.
fire content, this looks difficult but it came out so nice
This is gold, love the breakdown
Very very thorough breakdown I love how you broke up each segment and even this video is color graded it really gives off this stylish vibe to your channel you have inspired me alot with this one reaching out to a model agency for a cast is a gem I never thought of doing that but my only peeve or one thing I wish you included was the recording format that you used on your camera and if your externally recorded to monitor or not. But you have earned a sub with me I would love to hear what you do on shoots with a fs7 in a future breakdown video because I just bought one and no one seems to talk about the best recording format to get the best out of your color grade.
Love for this, I filmed a music video with the FS7 in January, i dont have much BTS but i think i can do a video about that shoot and talk about my settings and etc!
To be open to before i make that video:
Both FS7 and FX30 settings are:
Cine EI - slog3.cine
All recorded internally 🙏🏽
loved this dude great work!!
Thanks for the breakdown!
More FX30 content. Love this!
Hey, thanks for the breakdown 👍👍
Very nice breakdown mate! I recently picked up CinePrint16 and got pretty overwhelmed haha, but the insight to your node tree was very informative!
Awesome job dude🔥🔥
Thank you so much for sharing the process. It is rewarding and genuinely helping to learn from each single step of your video. I wish you many other opportunity to express you artistical and inspiring part of yourself.
Too good. Almost couldnt believe this was shot on FX30
it was incredible bro
You're talented. Great work!
Would love to see bloopers and some funny/messing around side of filmmaking ahaha. Fucking love your stuff man 🫶🏼
Nice work bro.
dope breakdown!!
frick this is so good
Would love to see a more in depth tutorial for the color grading! Awesome content!
I will do a video on cineprint 16 soon!! :D
Great edit
This was a really cool video, great walkthrough - also I feel like everyone is using cineprint haha
It’s tooo good, and its so customisable that it doesnt really all look the same
@@maynard.sabellano yeah its really good for the price, plus I love how the colour grade tuned out with it on your video. I might have to try it out on my videos :)
You just gain a subscriber. Well done.
Can you please do a tutorial on how to create the pré production deck…
I will do! Thank you for the suggestion!
@@maynard.sabellano great…looking forward to it…thanks for acknowledging the request…it would be a great help…
that was dope ad
superb!
👏🏽👏🏽 thanks for this!!
orait you have a new subscriber this is freaken amazing , i wanna do this typa work in the near future so i need this
New follower here! Great works, keep it up!
Amazing
🔥 bts video need more like these
DOPE!!!
I wish I was as brave as you to do my projects
Amazing!
Great
very cool.
Nice work ! Did yo shoot in the format or you cropped the image to get a 4/3 ? thanks man
Shot it 16:9 then cropped in post!
Hey man, your light transitions are really nice, did you get them from a transition pack or you made them yourself?
I need to find the link to it hahaha i've had them for years, when I find it, I will find a link to it!
hey i was wondering what transitions did you use for this vid
Great breakdown, thank you! ❤ Also wanted to know why do you prefer to do CST from S-log to ARRI Log?
By the way, does it matter to fix WB and exposure after this CST or before? And also, does your Post CON node converts to Rec. 709? Couldn't find it in the video.
Thank you! I'll do a breakdown of how I use Cineprint 16 in the future, i think that will answer most / all of these questions!
@maysabellano Super nice video. Can you share the production process more detailed? step by step? because in tearms of gear many of us just have a cellpone and some editing video program and thats it but I think we can still try to do something just to get familiar with it.
Hey, great video man, do you still have the files for the pre production workflow? I think it'd be really helpful to see how you've broken down the project for the crew and cast to see. Thank you!
Can you make vnd filter and mattbox setup video?
Thank you for the idea! I will defo do some videos around my setup / rig!
Amazing work! Did you bring any lighting for these shoots or was it all practical?
Thank you!! All natural / practical 😅 because it was a 5 day shoot i couldnt really afford to rent lights for the allotted time! Also the limitation of having to be low key in some locations and then the added factor that i was alone (cam crew wise) 🙏🏽 so carrying wardrobe + camera equipment was heavyy
@@maynard.sabellano absolutely crazy looks for all practical lighting!
Please and thank you What were your basic camera settings before the color grading?
I will do a video on my settings as soon as I get my camera back from repair!
@@maynard.sabellano thank you so much!
oh yhhh fire
How did you get this client? Or is it a spec ad?
Did you use mostly natural light for these shoots ?
Yes, pretty much! I did a small light just in case but I didn't really have to use it
thank you so much for sharing your process! as a beginner, I really learned a lot :D may I ask what PC monitors you use?
Thank you so much! I have the MSI G271 and MSI G241 !
@@maynard.sabellano how are the colors on them? :D btw i rlly love the videos uve made so far and im excited to see you post more :)
@@nodripja I think the colours come out good and accurate enough!
I did pick them cos they are IPS and 144Hz which was I wanted cos I used to play loads of PC games. I do think there are better colour accurate options out there, but this one isn't bad for both productivity + gaming.
Legend!!!!!!
Great stuff! What tripod are you using?
I have this one here: amzn.to/40SdLmT
I'll update my Kit.co and add everything i use in there!