Do Music Streaming Services Help or Hurt Artists? | The Business of Life
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- Опубліковано 25 лип 2024
- How to manage your freelance budget: bit.ly/2pXxPGJ
Jon Caramanica, Joe Levy, and Stephen Bryan discuss the money behind the music industry-what it takes to be a musician, and whether streaming services help or hurt these artists.
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streaming is why concerts are so damn expensive. It's the only way the artist can make real money.
sad to read this in 2021.
This was lovely, but I didn't like the format. The interviewer interrupted the experts far too much, and there was no need for an audience
10 Minutes is not enough to talk about any of these big problems. Why did you reduce it from last season?
natetheD Agree three people's opinions getting stabbed in to a stressed format.
natetheD she interrupted far too much let the experts talk..
I'd absolutely watch a 40 minute uncut version of this, I think it's a great issue to talk about but it went by so quick
Physical sales are where most artists make their money and there's just not enough incentive for consumers to buy physical cds anymore. The music industry really needs to rethink it's approach to them.
Personally I'm a big kpop fan and for the most part, kpop cds are very unique. They can come with posters, postcards, small photos of the artist that fans collect, individual member covers for group albums (eg. in a four member group there are 4 albums you can collect with one of the performers on the cover and then there's one group one. It's a great way to capitalise off of rapid fans who'll collect everything). Oh and of course photobooks. Not everything comes with EVERY album but they do throw in lots of extra little perks to give fans an incentive to buy the physical album.
nope. you are 100% wrong. research the music industry. nearly their entire income is made on going on TOURS. downloads (itunes) or physical sales don't pay enough.
@@Video-Games-Are-Fun You missed a major one - sponsorship and branding. Working with companies using your brand to push their brand is where the real money is. The client does the work, takes on the risk and all overheads. Artist-side just takes in the money. The issue with that is you need to have a brand to leverage, which is where physicals come in - they're now a loss-leader in the music industry. You create a product to tout, you do promo, get exposure, and then use that as a springboard into the lucrative stuff. That's why albums have mostly died, as record companies only need singles or EPs to push an artist. Albums take time and money.
This is an important subject, but the hectic editing of this show is nerve wrecking to watch. Also, they've missed the key figure in the whole debate: why accuse streaming services for making artists poor when only 10% of royalties that Spotify pays actually reaches the artists while labels fill their pockets with a 60% share?
Helps small artists, hurts big artists.
Tomas Maslovskis - 2B exactly
"you have to be drake"
u guys remember limewire lol
Yeah, I used to get lots of stuff from that back in the early 2000's!
a ye!
Buy CD and Normalise it to FLAC & Enjoy!
"I did not have sexual relations with that women.."
YESS!! used to always download Soulja Boy and Savage music from there haha
I use Bandcamp whenever it is possible. But it is most irritating when it is impossible to actually buy the music. Like only being available on iTunes or Amazon. In the latter it is not possible to buy the music unless you are in the country where the Amazon domain is hosted. I just want a simple online store from the artist website to download the album or just put it on Bandcamp. :P
MaCk0y Agreed!
The failure of the label system wasn't a failure of a system designed to pay artists being superseded by a system which failed to pay them. The labels are not upset that you're not paying artists, they're upset that labels aren't making as much money as they used to by dramatically under-paying artists. Most artists had to move on many decades ago by making most of their money in live performance, and not by music sales. This was no less true in the vinyl and cassette era than it was in the CD era or the Spotify era. The only catch for most artists is that they get to keep most merch sales at venues, so if you buy the CD at a retail outlet for $15, they'll get about $0.10. If you buy it for $10 at a show, they'll get about $9.50. Buy your CD and vinyl at the show if you want the physical object, you'll pay less and most of the money will go to the artist.
What is Napster? I'm only 20 years old I'm not aware of old things 🤣😂
I think it was a website (not too sure) that started the idea of streaming
So many hipsters in one room.....so many hipsters.....
It's painfully obvious how they are trying to show how "hip" their demographic is
Or could it possibly be that Hipsters identify with the Vice brand mixed with the fact that they've shot some of these in upscale Brooklyn. So tell me, what is the likelihood that hipsters show up to a filming of Vice shot in an area that is predominately hipster?
Occam's razor, Vice gets a lot of crap about their demographic. It is one of the first things people point to as a criticism. Don't you think that having a more diverse audience would help them?
they literally all just look like regular people
It’s these cunts that are buying vinyl 🤦🏻♂️
The only streaming I use is UA-cam and sometimes soundcloud but either than that I'd rather use the radio to check out different songs and I can't wait to have my own library of both MP3s and CDs.
Vice news used to be a good source of interesting news, they've been dropping the ball more and more. What happened to Vice?
Vice got bought "Rupert Murdoch" some time ago. It is also produced by Bill Maher.
Vice is owned by HBO now which is part of the big three media organizations which is why the content has went downhill
This was great and really good insight into this topic. I wish It was longer and the panelist really got more in depth.
Hey, I buy cds and I know a few other people that do as well. It’s not just vinyls
6:22 What'd he say the band was called?
insightful! great video, great job
I've made 42p on Spotify.
Its so hard for a musician or label to prevent music from being pirated because it is so easy for it to be pirated.
There needs to be some sort of advancement in tech for this to be slowed down.
Much needed- more of this please! Also 10 minutes is too short and the interruption :/
Lol of course the guy from Soundcloud doesn't think streaming is hurting artists, what would he know anyway, I don't think there is even a way to make any money at all on Soundcloud. That platform has been slowly regressing anyway, getting rid of most of it's features that made it grow as a place for budding artists (which weren't very good to begin with) and now it's just a place you store shit so you can easily post it and embed elsewhere.
This was horribly produced.....chop chop chop chop WOW GREAT LEAD chop chop chop.......nothing seamless about this.
Great talk, just wish the video was longer with more points raised
Interesting. Would have loved to have seen the unedited version.
Why the artists only getting less than a damn cent!?!?!?
When I was a teen, I illegally downloaded most of my music because there weren't any good record shops and being a teen who doesn't have money or a creditcard sucks. The golden ticket is easy cross-platform consumption. If you buy the vinyl record, it should include a CD and come with free downloads and streaming on every device you have. And download/streaming only configurations should exist too. No platform fragmentation, or paying more for lossless audio! Give the consumer the easiest and the best musical experience and it will help labels and musicians get better revenues.
I stopped listening at 2 minutes and 2 seconds in when he said that people don't want to buy a physical copy of Music anymore unless they're older and maybe only unless it's vinyl... That directly contradicts Brian slagel the owner of Metal Blade records who can articulate actual numbers that directly go against such a stupid and arrogant statement. The amount of actual CDs and vinyl he has to duplicate for artist when they have a new release is way more than one would actually think, and is actually in more demand in the UK than it is in America. Wish I had a link
well said
I listen to a ton of non mainstream artists and support them by buying tracks digitally directly from them requiring no label middleman at all. That way they keep more of the money I send them. Plus patreon is great for niche audience based artists who again can be completely solo only paying a small fee to patreon for the infrastructure.
Tearakan Off course there is still a middleman, itunes takes their healthy cut too. But well said.
@@SavageInstitute The artist still gets 60-70 % off a track. That's good. So if the artist sells an album for 9.90, he gets about 6-7 Dollars for it (1 dollar difference is for composition)
I really enjoyed this panel, I wish Stephen got more airtime though. He offered some nice insights and perspective when he got a word in ;).
Lets just ignore the fact that companies like Soundcloud make a killing by not paying artist and sell ads to users who are drawn. Y uploading music as well as listeners on the service. They dont even let you use your own page to sell ads to make back money and they have to invite you to join their group of artist who can make money. Artist need to stop using soundcloud
This is some real info for the music artists
Napster & online download/streaming put Major Music Distribution Company out of business in 2008
Does anyone notice that these “disruptive” technologies, mostly used by Millennials, are just exploitive of the ppl putting in the real work? I guess I should have been born 25 years ago, cuz I think everything is going to hell. These discussions about streaming always point out the good but they don’t look at the real costs of creating music or putting on live shows. Everything comes out of the artists’ pocket, the artist is the last one paid.
I make instrumental music and distribute through media for sync licensing royalties. I dont get paid a lot however over time when the music is streamed over the years and your music is used in other forms of media such as independent films, video games or the internet then over time it will bring in more money I believe. It isn't a short term goal at all. Its a longevity goal because music will always be needed for media in general.
“Streaming is saving the music industry” 🤔🤔
It COULD save the music industry
and back in the day we thought we were smart going in 4-5 bucks each to buy a CD, wow times have changed
resonate is a worker co-op streaming service. I am considering signing up as an artist there out of principal.
I hate how labels are ruining artist by making them push a certain sound
Did anyone notice how the experts never talked about how the music industry was screwing artists and fans. Does anyone remember $25 cd for only one good song?
Personally I'm more of a tangible person. I need CDs and Vinyl of albums so I can truly enjoy the music... Streaming is something I can't do because it feels artificial to me. Not knocking streaming, just explaining that I personally can't partake in it
i also think vinyl sounds incredible compared to mp3 however i have mp3s on my iphone because i hate physical stuff as i am a minimalist...
"you have to be drake" to make a REASONABLE royalty?! According to Forbes, Drake is worth $150 million in 2019.
I had bought some music on Google and itunes and this kids said you still buy music? ,i was like wow how much would i save if i didnt have to buy 15 ,25 google/itunes cards every other week,
I want to know how much these streaming services are making off of these artist per stream. They obviously have a number for that, or there would be no way for them to know how much to pay these artist.
How is piracy doing/Going
8:56
"incrementally monetizing your customer--your fan." He needs to work on sounding relatable lol.
Here is a list of all the musicians used on a Beatles album (see below) - these musicians were called Professional musicians and they expected to get paid at the end of the session. I think they provided some QUALITY music for the fans. This will no longer happen in this new Streaming era when the budgets are mostly ZERO which means the musicians all have to have DAY JOBS in order to pay their bills. Say goodbye to the era of bands like the Beatles, Pink Floyd, Led Zep, and Queen.
John Lennon: vocals, electric guitar, acoustic guitar, bass guitar, piano, organ, Hammond organ, harmonium, harmonica, tenor saxophone, drums, timpani, percussion, tape loops, effects, samples, handclaps
Paul McCartney: vocals, bass guitar, six-string bass guitar, piano, electric guitar, acoustic guitar, organ, Hammond organ, electric piano, flügelhorn, recorder, drums, tambourine, bongos, percussion, handclaps
George Harrison: vocals, electric guitar, acoustic guitar, bass guitar, Hammond organ, drums, percussion, samples, handclaps
Ringo Starr: vocals, drums, tambourine, bongos, castanets, sleigh bell, maracas, percussion, effects, handclaps
George Martin: piano, celesta, harmonium
Eric Clapton: lead guitar
Chris Thomas: piano, Mellotron, harpsichord, organ, electric piano
Yoko Ono: vocals, effects, samples, handclaps
Mal Evans: backing vocals, trumpet, handclaps
Pattie Harrison, Jackie Lomax, John McCartney: backing vocals, handclaps
Maureen Starkey, Francie Schwartz, Ingrid Thomas, Pat Whitmore, Val Stockwell, Irene King, Ross Gilmour, Mike Redway, Ken Barrie, Fred Lucas, various others: backing vocals
Jack Fallon, Henry Datyner, Eric Bowie, Norman Lederman, Ronald Thomas, Bernard Miller, Dennis McConnell, Lou Sofier, Les Maddox: violin
John Underwood, Keith Cummings, Leo Birnbaum, Henry Myerscough: viola
Eldon Fox, Reginald Kilbey, Frederick Alexander: cello
Leon Calvert, Stanley Reynolds, Ronnie Hughes, Derek Watkins, Freddy Clayton: trumpet
Leon Calvert: flügelhorn
Tony Tunstall: French horn
Ted Barker, Don Lang, Rex Morris, J Power, Bill Povey: trombone
Alf Reece: tuba
Dennis Walton, Ronald Chamberlain, Jim Chester, Rex Morris, Harry Klein: saxophone
Art Ellefson, Danny Moss, Derek Collins: tenor saxophone
Ronnie Ross, Harry Klein, Bernard George: baritone saxophone
Raymond Newman, David Smith: clarinet
Uncredited: 12 violins, three violas, three cellos, three flutes, clarinet, three saxophones, two trumpets, two trombones, horn, vibraphone, double bass, harp
Stephen Bryan is hyper-protective of his business model. To the extent of lying about the benefits of his service to musicians. Bullshit. These platforms only create a living for already-huge artists with massive label support in the first place. Exposure, yes, benefits, no.
100%
So Joe Levy straight up, kinda sort of called UA-cam Red. See @ 4:15
At least when it comes to artists making money nowadays, 95% or more of their annual income comes from touring: hard tickets for selling out seats in arenas, and merchandising. Considering streaming is the number 1 way of accessing your favorite artists now, and how little the artists and record labels get paid through that medium of monetization, touring is the holy grail that all artists are currently relying on. Proving that it is the "experience" of being at a live event of your favorite artist, a night to remember, that people will pay for, and not the actual music itself.
I used to buy 1 or 2 artists albums every year. Now I'm paying $10 a month which equates to the industry making more money. But the artist doesnt get that money. Big label heads do. Streaming payouts need to go up. Not by a lot, just make them slightly greater than a penny.
Eye think us musicians should boycott the streaming services until we are paid our worth. It's not right for us to put so much time, energy, creativity, money, and quality into creating music for the world and be repaid by the thousandth of a cent for our product.
I didn't know that the woman from The Expanse hosts this show.
for such a deep topic, no idea why you pulled this panel for a 10 min clip that is mostly comprised of graphics and not their reflection. a good interviewer engages the panelist to challenge one another.
her name
Does anyone under 40 want to read album notes or look at the artwork on a gatefold sleeve? That is part of my musical experience that I will never lose.
This was excellent, please keep doing these! Mona is an excellent moderator!
too short!
I buy CDs and Vinyl. I spend those 163$ in one month on music, and I am a millennial. My generation is a shame...you can call it change or progression, for me it´s just stinginess, greed and the mentality that everything should be for free... There is a lot of work in that music, and work should be paid.
Lukas K I am a working musician, and I really wish that there were more people like you out there. Thank you for your love and support of the art.
Thank you. Just to have somebody say it is refreshing. Whenever i'm fighting the gremlins and cursing while i make songs, i'm always saying "i can't believe nobody's paying me to do this". It's hard as hell and then people act like they're doing YOU a favor by listening to the music you're giving them for free! We deserve this dystopia we're ushering in.
Just sale ya music on Amazon and Google play..those are straight sells..not streaming bullshit where you get paid less than a penny
I really don’t like how she looks at the camera when a new subject pops up.
range Anybody understand one's better this one?
Before 2K artist who weren't making it complained about the establishment. After 2K the establishment dissolved and the flood gates open. Now you don't need the establishment to get heard but you also don't get paid. Everyone likes FREE until free means you TOO don't get paid. Funny how that works. Besides the idea behind making music was for the fulfillment of making art nothing else mattered. Now money matters.
I wonder if the SoundCloud guy is biased? I'm not sure.
Napster anyone?
Says the soundcloud guy
the artists have to learn just to make money on the festivals and forget discs
Record labels didn't change there dynamic to meet customer needs. Piracy forced them too. I don't support piracy and and encourage fans to support there bands.
They don't really talk about the costs of making quality music that is lasting and makes widespread impacts. Streaming is not good for getting a real band with instruments to be recorded with quality equipment by people who know what they're doing and carefully polished by more professionals to create a brilliant warm album. Nor is there any talk about the dwindling middle class having an effect on people's ABILITY to support the artists.
Who wants to stream? I don’t want to be fed an algorithmic playlist. That shit is stupid.
Yes that's right, abuse the autotune more.
2:29 No, people don't buy CDs/vinyl records when they can DOWNLOAD them, whether they pay for it or not.
i hate physical stuff but there's a market for people who like holding the album or vinyl or disc in their hands. there always will be. it will dwindle as the boomers die off in a decade or two but even the gen z'ers will have a % who want a physical copy
I buy physical cds for music that I really like (same with movies). And I'm not a boomer lol
As soon as it was going to get interesting she cut it...
Ya streaming services need to pay more for songs to the artists. They're basically greedy record labels now, with more power.
🤔🤔🤔🤔
too short
ONE MORE NOTE; IF ARTISTS WANT TO GET ORE THAN .0050 PER CENT PER PLAY THEY NEED TO DE THRONE SONY, UNI AND WARER MUSIC GROUP THEY ARE CALLING ALL THE SHOTS. AND THEY HARDLY DO ANYTHING
Who here is still trapping out the bandwidth?
Neither, they help the listener. The artist should be happy regardless if they're getting fans who will buy tickets to see them live or buy gear.
In a room full of hipsters, will one hipster rise to the challenge and be more hipster than them all?
If we can sell bitcoin, we can sell music. None of those panelists have a music business background in selling.
am i allowed to comment
This was interesting, I am an artist my artist name is aTracy Nicole Abernathy and I have songs available on CD baby, and amazon for download and CD. Check them out.
The internet has to stay the wild-west and if these "music-indudtry-people" want to make money then sell a better fucking product. I mean physical, music with content in meaning and production that is worth something.
Most of these one-song-streaming-products are aesthetically so cheap, no wonder nobody want to really spend money on this.
n my book there is no benefit to receive for instance 0.00 cents for 10 streaming on iTunes Match, if we, all the musicians and creators would reunite against this scam and retrieve all our music from those platform, maybe peoples would pay again for music and realize the value of it. It is a shame that we all contribute to promote those bastards...
Look who's sitting at the table....This is why Soundcloud sucks so much 😂😂😂😂
13 quid a hour still better than a work class wage so stop moaning it’s not work is it
illegal downloads & physical copies (cd, or vinyl) FTW
something smells fishy
[My Theory] I find that most people in the music industry just plain suck at music.Only a handful of people get famous (i.e Rich) enough to be successful. Same goes for comedians.
better to go to school or learn a trade to make a living.
She talks a bit much, but great content nonetheless
Wish me luck people I'm gonna become Drake now
Well, what else can they do now that selling their music isn't a viable model? How about doing the same thing every other self-respecting artist does? Go on fucking tour! Most of these pop-artists do 10 spots per tour and then go back home.
Metallica tours the living shit out of the world and they're one of the most successful bands around, even if their music doesn't sell that well anymore.
Tour more, merch more and realise that the glory days of living of album sales are done forever.
in the Indonesia NO ONE BUYS MUSIC
when this video games will end
i just wanna i banned from education
google ban to educate me
and watch me down
say the truth
Really interesting topic, but she doesn't let them talk! Terrible presenting and format.
the streaming cpm's were false - its about $3 per 1000 streams on spotify, and 7 on apple music. its really not that bad if you're independent