How Barbie marketing team took publicity to new heights

Based on the Mattel doll, the Barbie movie follows Robbie and Gosling’s Barbie and Ken as they leave Barbie Land and travel to the real world.
Gerwig has written the screenplay with her long-term partner Noah Baumbach, director of films such as Marriage Story and Frances Ha.
A number of other actors and actresses, including Sex Education star Emma Mackey and Simu Liu, will play different types of Barbie and Ken.
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'Plastic is fantastic in a gleeful messy (feminist) romp for new Barbie movie'
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