Turn OFF This BAD Amazon Ads Campaign - Wrong ACoS

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In today’s video, join Lucas, CEO of Nomadz, as he shares a remarkable success story where we transformed a client's account from a staggering 27% TACoS to a much more efficient 18%. How did we achieve this remarkable feat in just a few months? Follow along as Lucas walks you through the strategies we used and why pausing certain campaigns was the key to unlocking growth.
He’ll be demonstrating how to uncover the real data behind these campaigns and offering valuable insights into redirecting your advertising spend for maximum brand growth. If you're spending significant amounts on VCPM campaigns, this video is a must-watch to ensure you're making informed decisions and not falling into the ACoS trap. Don't miss out on this opportunity to gain actionable PPC knowledge that can take your advertising game to the next level.
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Content:
00:00 - Introduction
00:15 - The Problem with Sponsor Display VC PM Campaigns
01:02 - Analyzing Real Data
03:03 - Stop and Revisit Your Strategy
03:59 - How to Identify the Problem
04:56 - Managing VC PM Campaigns
05:51 - Conclusions
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🌎 About Nomadz
I’m Lucas Kwiatkowski, founder and CEO of Nomadz, a digital team of freelancers specializing in Amazon Ads. I’m a data nerd at heart and started managing PPC for brands in 2015.
These advanced Amazon PPC videos were made after years of diving through data myself and learning everything there is to know about hundreds of different brands on Amazon. By being transparent with our strategies and tactics our hope is to further educate the Amazon Ads community. Videos include; case studies, new Amazon PPC features, beginner tutorials, advanced strategy and seasonal strategies.
As an agency, Nomadz specializes in creating custom PPC and DSP plans to scale sales for larger brands stuck at sales plateaus. We build strong relationships with our clients and are always looking for talented Nomadz to join our team.
Contact us at any time at www.nomadz.com/contact to learn how we can help your brand achieve its full potential on Amazon.
#amazonppc #amazonppctips

[@user-mv7uv8us2i]

Do you guys still recommend the same thing and to cut vCPM or limit them?

[@tianqin9602]

how did you calculated the true ACOS of the this VCPM campaign? My VCPM campaign has 2.3% ACOS on Campaign manager.

[@Nomadzppc]

Download the bulk file report and see the real data

[@lanpa4153]

I am gonna check it now

[@Nomadzppc]

I hope it'll be helpful!