Famously Unpronounceable - Ray Cokes, Marketing Director of Boehringer Ingelheim with a crazy plan

New marketing Tool from Boehringer Ingelheim is "better than Facebook or Twitter"!
A new tool developed for a company with a unpronounceable name: "Boehringer Ingelheim".

[@Anton500000]

Welcome back Ray! Abgedreht, wie immer. Ein echtes Original, super ihn mal wieder zu sehen.

[@vonkmedia]

Love this clip. You must have a great sense of humor.

[@dannyram2002]

If anyone is interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@DPGRINDHOUSE]

Who says, that boring brands can only produce boring communication? Boehringer proves the opposite. An idea needs legs - an idea needs to fly. Well done Ray Cokes well done Boehringer.

[@insecurityblog]

Sehr cooles Video von Ray Cokes! Frag mich wie man auf solche abgedrehten Ideen kommen kann... :)

[@JayKayinho81]

Ray Cokes ist cool! Geiles Video! Hoffe auf weitere Videos...!!!

[@mahonnimo]

Sensationelles Video!

[@JayKayinho81]

@Anup2402: yes, me too! I like also the "Sauerkraut"-Part especially of the lab-assistant :)!

[@pullifilm]

....High-Key ist einfach geil, wenn man weiß wie mans einsetzen muss.... und Ray ist halt einfach ne coole Sau!

[@KroTurboRambo]

Sehr gutes Video :D einfach zu Geil xD Und dann auch noch mit Ray Cokes , das ist echt ne Super Idee, Genial ! :D

[@thegeek1470]

I'm a BI employee in the US and the video was pulled mainly because of the US employee (over)reaction to it.

[@AndysToe]

Geiles Video und Hammer Idee von Ray Cokes :D

[@MathiasRichel]

This Spot is not banned in Germany.

[@Tahsin199729]

Hammmmer video Ray is back :) !!!!!!!!!!!!!!

[@dannyram2002]

If you are interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@ooLevityoo]

Great advert

[@dannyram2002]

If you are interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@rolandborner5003]

Sensationell!

[@Mr4Bikes]

As a BI employee I have mixed emotions. Yes, very funny. It would have been great as an SNL skit, and it might work if BI sold beer, but it creates entirely the wrong ethos for a pharmaceutical company.
“Persuasion is achieved by the speaker’s personal character when the speech is so spoken as to make us think him credible. ”
Aristotle, Rhetoric 1.2.1356a.4‑12
BI needs to learn how to have fun while maintaining seriousness of purpose.

[@dropoutfilm]

ray we love u

[@dannyram2002]

If you are interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@mullenb1970]

Brilliant!

[@Sowjetskij]

Ray Cokes und viel Sexappeal, so dreht man einen erfolgreichen Werbespot. Cool.

[@torleiv]

Great clip. Shame Boehringer pulled it. They must be fearing a backlash.

[@Mr4Bikes]

As a BI employee I have mixed emotions. Yes, very funny. It would have been great as an SNL skit, and it might work if BI sold beer, but it creates entirely the wrong ethos for a pharmaceutical company.

[@OHAK100]

Would be great if BI intends to go B2C...

[@Canovic1]

Echt gutes Video und sehr witzig :)

[@sudeepwise]

I like this video very much, ray cokes is cool

[@dannyram2002]

If anyone is interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@Docterdave1010]

Guten noggen.

[@user-be8mz9if8p]

Unpronounceable Tadeusz

[@Docterdave1010]

Guten morgen.

[@sewcom]

i like

[@dannyram2002]

If you are interested in Ray Cokes, he has a UA-cam channel!
www.youtube.com/@RealRayCokes

[@alexclark631]

Err yeah

[@laptoph]

Ray RockZ ... etwas schräg, aber cool ;-D

[@010LUCKY010]

Was ist das den für ein Video ?! ich finde das Tiere nicht in ein Labor gehören ! Schlechter Geschmack ,also Nein!