Content Marketing Strategy | Joe Pulizzi

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  • Опубліковано 6 січ 2025

КОМЕНТАРІ • 84

  • @abdulsamad.abd007
    @abdulsamad.abd007 Рік тому +2

    He just did content marketing to us.
    Gave us valuable information, and matketed his documentary at the end.
    Brilliant

  • @willemaucamp6189
    @willemaucamp6189 2 роки тому +2

    This is a way more valuable than the amount of views it got.

  • @jacobmucee582
    @jacobmucee582 2 роки тому

    Came across this today. Drawn my attention, Good indeed. Lucky & thanks.

  • @KenoAlordiah
    @KenoAlordiah 6 років тому +7

    Best talk on content marketing ever.

  • @dwb16-digitalwatercoolerbo90
    @dwb16-digitalwatercoolerbo90 8 років тому +1

    3,500 views. Joe tells it like it is. There is always time for a fresh approach. Always room for improvement in whatever process you are involved with. Content is king.

    • @singhtoritu
      @singhtoritu 5 років тому

      wrytin.com/ritusingh3/content-is-the-key-to-success-jwwcg2ac

  • @nobodybutyou1032
    @nobodybutyou1032 8 років тому +8

    This guy is the man. It really clears up everything that I had doubted! Thank you very much!

  • @GrowWithWill
    @GrowWithWill 4 роки тому +1

    Hugely underrated speech. I completely agree that content marketing is a marathon, not a sprint. Build your content marketing for where you want to be five years from now, not next year. I built a multi-million pageviews a month blog using a slow and steady approach, not trying to make a "get traffic quick" property to get there.

  • @jayczzzya
    @jayczzzya Рік тому

    This is one was worth the watch

  • @anindbhattacharya954
    @anindbhattacharya954 4 роки тому +1

    Thanks for your great input , gradually I am trying to learn to get into content marketing , knowing tough days to cross , keep your videos make me motivated Luv you dear

  • @carynefuture5778
    @carynefuture5778 5 років тому +8

    Thank you, thank you, thank you, Joe! Exactly what I needed to restart my UA-cam channel and create my blog. You have brought me the core strategic answers and total clarity. I am aligned now. Thank you again.

  • @sherrypaintings3431
    @sherrypaintings3431 5 років тому

    Every single "Word" is crafted...! Joe, you are a genius. This is so informative and great stuff. I am done with just half of the video so far but you have made me share it and now comment on this video. Truly, amazing work. Keep it up..!!!!!!! Really, so crystal clear and well-designed content..!

  • @MohammadUmairAnsari
    @MohammadUmairAnsari 9 років тому +9

    "Content Marketing is a marathon, not a sprint" Very well said sir

  • @luisclementejimenez1739
    @luisclementejimenez1739 4 роки тому +3

    I know it was 2015, but this informarion is still so valuable. Amazing

  • @pied-piper-of-hamelin
    @pied-piper-of-hamelin 3 роки тому +10

    "Don't treat Content like an advertising campaign!" Joe Pulizzi. Instead treat Content as a thoughtful gift to customers, something they will value and appreciate.

  • @steparko23
    @steparko23 6 років тому +1

    ‘Nobody cares about our products or services”
    Spot on!

  • @ferryirawan2012
    @ferryirawan2012 6 років тому

    he is the real deal on content marketing !

  • @HertubeTv
    @HertubeTv 8 років тому

    I bought the book when it came out last year, but haven't had a chance to read, but this video was so helpful. I have to make time to read the book now. I feel like I have a better understanding about how to build my video business.

  • @wandashelton1822
    @wandashelton1822 7 років тому +1

    great information, working on expanding my social platforms

  • @sahseo
    @sahseo 3 роки тому

    Ya in this video so much information we get easily. Content should be very attractive and informative.

  • @marketinglivetv1065
    @marketinglivetv1065 7 років тому

    Thanks for presenting and posting this video. So glad that common sense is coming to marketing with a focus on what is best for the customer. Thank you.

  • @felipeborelli
    @felipeborelli 6 років тому

    Great Material @Joe. Thanks so much for sharing with all of us.

  • @ebotebangha6091
    @ebotebangha6091 5 років тому

    Thank you, this has been really helpful to me. I find content marketing interesting and I will love to develop skills as a content developer.

  • @sarammasamuel3983
    @sarammasamuel3983 3 роки тому +1

    Thank you, beginning to understand the concept. 🤗🤗 need to digest the information

  • @markgill1775
    @markgill1775 7 років тому

    Awesome video you uploaded got lots of knowledge....
    Content marketing is a important part of business it could be in the form of blogs, videos, e-book, info-graphics. Informative sharing and it inspires tons of people .

  • @flexaleo
    @flexaleo 4 роки тому

    Great video! Even in 2020!

  • @PTZOptics
    @PTZOptics 8 років тому

    We have tried a bunch of this. It's great to see it organized with a plan :)

  • @eifionjones8513
    @eifionjones8513 6 років тому

    So am I wrong in thinking the sweet spot examples suggest that if you're content is educational then the passion part has to be education? This just leaves the knowledge/skill area and tilt as variables you can look into?

  • @LandofJapan
    @LandofJapan 9 років тому +33

    ONLY 800 views. and this is gold.

    • @1dimoner1
      @1dimoner1 8 років тому +9

      +Khadeem Wilson well, gold is only precious, when it's scarce. Good for us

    • @orionNsirius
      @orionNsirius 7 років тому

      Watched this last year and the viewers are 60 times more now.

    • @gabrielxhg
      @gabrielxhg 5 років тому

      @@orionNsirius 100k

    • @TRexHindiGaming
      @TRexHindiGaming 2 роки тому

      170K it is

    • @LandofJapan
      @LandofJapan 2 роки тому

      @@TRexHindiGaming its outdated now

  • @gokusupersaiya8067
    @gokusupersaiya8067 6 років тому +5

    content marketing now kill ads blocker. so focus on content .

    • @nanmaigalseivom
      @nanmaigalseivom 6 років тому

      Goku supersaiya could you please explain me why?

  • @speang
    @speang 7 років тому +2

    Fantastic speech!

  • @EBGLASS
    @EBGLASS 4 роки тому

    it's a great speech, thanks for your presentation.

  • @CrystalMarsh
    @CrystalMarsh 7 років тому

    This was so insightful. Love the whole thing about going past the sweet spot -- really good. Thank you!

    • @kaiiolaabrooks1867
      @kaiiolaabrooks1867 2 роки тому

      G
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  • @osagieoghogho8435
    @osagieoghogho8435 6 років тому

    beautiful teaching..i loved it

  • @fabsisters1
    @fabsisters1 7 років тому

    can't stop watching

  • @Daymoandgeorge
    @Daymoandgeorge 8 років тому

    Great content. Love the way it's presented. Thank you

  • @jasonankin744
    @jasonankin744 5 років тому

    Excellent content marketing principles. Thank you 😊

    • @singhtoritu
      @singhtoritu 5 років тому

      Check my article : wrytin.com/ritusingh3/content-is-the-key-to-success-jwwcg2ac

  • @ericknajera9417
    @ericknajera9417 5 років тому

    Awesome video

  • @michaelvoithofer3503
    @michaelvoithofer3503 9 років тому +2

    Thanks for an amzing talk man!

  • @meshupstudio1214
    @meshupstudio1214 6 років тому

    Wow this is great stuff!

  • @lyllies4143
    @lyllies4143 8 років тому +1

    This embarrassing to ask, but I am completely new to this "Content Marking" and English is not my first language. But what is the " customers pain point" ???

    • @s.balistreri246
      @s.balistreri246 7 років тому +2

      Basically, this phrase means "a problem your target customer struggles to solve". For instance, if a customer is struggling to find new sales leads. That "customer's pain point" is finding new sales leads. Hope that helps!

  • @matthewbaker7965
    @matthewbaker7965 3 роки тому

    so cool

  • @abhipatil4844
    @abhipatil4844 3 роки тому

    Killer insights

  • @theorganicsista9338
    @theorganicsista9338 8 років тому

    Awesome presentation

  • @PaltyRides
    @PaltyRides 8 років тому

    amazing ...what insights

  • @Prnews24
    @Prnews24 8 років тому

    Gute Beispiele für professionelles Storytelling

  • @tobieallen2791
    @tobieallen2791 6 років тому

    very good ! thank you

  • @duzerostudio6856
    @duzerostudio6856 6 років тому

    Thanks for the amazing apresentation

  • @SukhbirCheema
    @SukhbirCheema 5 років тому

    Thank you, Joe! This is a jewel!

  • @ujuoramah
    @ujuoramah 5 років тому

    Joe you rock!

  • @Deliquescentinsight
    @Deliquescentinsight 8 років тому

    Oh yes, this is the true message - the mindset of business owners has remained stubbornly in the 20th century-you think that pasting advertising on the internet is an effective approach? I like this very much.

  • @ujuoramah1844
    @ujuoramah1844 7 років тому

    Awesome!

  • @softteksolutions7580
    @softteksolutions7580 6 років тому

    To implement an effective content marketing strategy, there should be a ‘content marketing competitor analysis’. This means that the brand needs to be presented as something unique and exemplary and that too with a component of reason. Only then, it would develop an edge over its competitor. The entire strategy of content marketing should be directed with this aim, and this management should be dynamic. For more info: www.softteksolutions.com

  • @livingbreed
    @livingbreed 3 роки тому

    Here after buying Content Inc. 2nd Ed. 2021.

  • @YasinBurgdorf
    @YasinBurgdorf 3 роки тому

    nice video:)

  • @arielbauer1876
    @arielbauer1876 6 років тому

    Nice!

  • @priyankachavan6882
    @priyankachavan6882 7 років тому

    #TWB_ provides #Product, #Learning & #Marketing content specific for Life sciences, healthcare & pharmaceutical, and corporations for them to create and manage content from different departments, business lines & divisions. A lot of this content is procedural and regulatory. TWB_ has a deep understanding of domain and helps these companies to create differentiation, provide consistency and reuse, or minimize translation and publishing costs.for more info please visit : twb.in

  • @mistreroh
    @mistreroh 4 роки тому +3

    He didn't have 3 cups of coffee, i think he had 3 lines of cocaine

  • @samishaikh629
    @samishaikh629 6 років тому

    What if he said at the end of the speech "Hey! That's just a theory.. a Content Marketing Theory"

    • @samishaikh629
      @samishaikh629 6 років тому

      @Tiz Gambacorta 8020 Research I know, thats just a joke, a #MatPat joke.

    • @samishaikh629
      @samishaikh629 6 років тому

      @Tiz Gambacorta 8020 Research I was just joking. I'm also a content marketer.

  • @jokes190
    @jokes190 2 роки тому

    186 k

  • @nicolemancilla9795
    @nicolemancilla9795 2 роки тому

    Rr

  • @orionNsirius
    @orionNsirius 7 років тому

    Donald is happy because he is the president now :D