What are the three main competitive strategies by Michael Porter 🤔
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- Опубліковано 14 лип 2024
- Hi! Welcome to the next episode of learning with questus! Today we will focus on the competitive strategies distinguished by Michael Porter. In this video you will learn:
- What are the three main competitive strategies distinguished by Michael Porter?
- How can an organisation achieve above-average results with cost leadership, differentiation or the focus strategy?
- What are the limitations and conditions for implementation of each of the competitive strategies?
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Cost leadership is like selling and buying of few daily used products in cheaper but may be marginally lower price but in better quantity as the whole of the market is concerned thus the competitive advantage may be distributed and perfect market will be risen.
Thank you 😊
3 primary form of competitive market
cost advantage - reducing cost
offer advantage - differenting a product by adding a new feature
niche advantage - giving a special segment of market
Exactly. Very accurate summary 🙂
a gree with you
Thank You. It's a really informative video. In the matrix at the beginning of the video, overall cost leadership and differentiation has to be interchanged.
Many thanks for your kind words 😊 And thank you for pointing at an oversight we've made. Of course, cost leadership is low cost position and differentiation is uniqueness 🔎
The best explained more than my doctor!!!!! Thank you
Very nicely & precisely explained.
#Good_job ❤️
thank you :)
Great video
Thanks! 😍
Michael Potter
What is the best competitive strategies that has a great impact to global corporation?
what is the difference between competitive positioning strategy and competitive marketing strategy
Competitive positioning mainly highlights the differentiators (PoD - Points of Difference), marketing strategy should indicate the target group in addition to the differentiators 😊