RCS and the future of iMessage
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- Опубліковано 10 чер 2024
- SMS, RCS, and iMessage 🔥 curiositystream.com/reneritchie/ NO ADS + bonus content! Get CuriosityStream + Nebula for less than $15 a YEAR!
Blue vs. green bubbles. SMS vs. RCS. Google vs. Apple. Closed vs open. Exclusive vs. cross-platform. Rage vs The Machine. Whatever. From iMessage for Android or the web, to Universal Profile, to… Messages+ where anybody can have bougie gold bubbles for just $3 a month! Kidding. Kinda! Everyone’s posting their hottest of iMessage hot takes, and so I’m going to post one that’s just stone freaking cold!
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🗂 CHAPTERS
0:00 - Intro
0:02 - Overview
0:25 - The problem
0:34 - OG SMS app (2007)
0:40 - Green apps vs. Blue apps explained
0:56 - Why SMS only?
1:02 - Messages app (2009)
1:05 - MMS is added
1:36 - Steve Jobs vs. SMS
1:59: SMS vs. BBM
2:20 - SMS profits
2:38 - Carriers won't help Apple
2:53 - iPad and SMS
3:08 - FaceTime instead of Phone
3:17 - iChat but... no
3:55 - iMessage (2011)
4:22 - iMessage: Phone number vs. Email address
4:42 - iMessage and SMS fallback
5:42 - Green vs. Blue bubbles explained
5:25 - The global messaging market
5:41 - RIP BlackBerrry and BBM
6:01 - Facebook buys WhatsApp
6:12 - Google's many failed messengers
6:46 - Why messaging is so fragmented
7:15 - iMessage market share
7:45 - iMessage and US teens
8:07 - Why US teens like iMessage
8:25 - Why US adults use Facebook
8:53 - iMessage matures (2016)
9:08 - iMessage and SMS security
9:43 - iMessage and SMS annoyances
10:06 - iMessage and exclusivity
10:32 - iMessage for Android
10:50 - Why Apple won't make iMessage for Android
11:13 - What if Apple made iMessage for Android?
11:27 - iMessage for Android barriers of entry
11:47 - iMessage for Android and Sherlocking
12:18 - Apple's history with cross-platform services
12:39 - Why Apple Music and TV are cross-platform
13:06 - Apple and business realities
13:25 - iMessage+ (Kidding! Kinda!)
14:04 - iMessage .com
14:41 - RCS
15:06 - RCS and phone numbers vs email
15:24 - Google maps back tapbacks
15:32 - Android tries to shame Apple
15:54 - When Apple updates Messages
16:18 - RCS security issues
16:34 - RCS carriers vs. self hosted
16:57 - RCS realities
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🤔 Do you care about RCS or iMessage for Android or the web? Be Honest!
Hi I'm a big fan fan of u love ur videos
God bless u I care for iMessage
I wish I met Tim cook
This was amazing. Great job covering so many aspects of the history and evolution of messaging. I learned more in this video than anything else I've ever watched on the topic!
You are so wrong, Iphone cant schedule text, I use daily, cant attached prewritten text tample as one click, unless go copy paste. you are so wrong!
Guys, please can anyone explain for a dummie this advanced English:
"And sure there's already signal for cross-platform secure columns, but the network effect of iMessage among US teens and US tech media types means not having to convince anyone else in your life to download and switch to it with you, at least if you choose not to care about Apple just totally sherlocking another app category and removing cross-platform as a major differentiator and don't think regulators would care either"
I understand each individual word but I can't get what he means.
Supporting RCS would be the best move to be honest. If Google keeps expanding features then Apple users would benefit from the API integration. Plus us users would enjoy texting our green friends more.
Agreed! RCS is better for Apple users in term of functionality and security so I dont see a reason why not implementing it.
Google adding features is google ditching the standard, and those things they are adding aren’t all implemented in a cross platform compatible way
If RCS stays and doesn’t become another Google abandoned effort then yes, Apple should integrate it into Messages with SMS. So if a person uses RCS have the features that RCS supports and make the chat bubble teal. If it’s SMS because either the person doesn’t use RCS or their device doesn’t support it leave the colour green so we know. I use the colours the original way - to see if the message is free or not and I can use features such as replies. If the contact is overseas and I see green I’ll email them to find a free app we can use.
RCS integration would weaken iMessage and Apple knows this. That’s why the company is ignoring it, at least for the moment.
@@Anilu777 They could simply leave anything not iPhone green and just show that you're chatting with someone vs it saying SMS & also show read recipients how Google does when you are SMS vs RCS. Apple will still want some exclusivity so the bubbles can remain the same color just add the features 🤦🏽♂️
Very well explained and presented as usual. 🙂
I also appreciate that a prominent tech UA-camr has effectively explained why the blue and green bubbles are the colours they are, and not for the common false assumption that some messages are green because that’s the primary colour of Android’s branding.
Blue is internet and green is cellular. That’s how Apple has incorporated that use of colour since the beginning of iOS.
I knew what the blue and green bubbles meant but I never understood why they were picked to represent what they do. Thank you Rene for once again teaching me something and at the same time explaining a complex issue in as clear and concise a way as only you seem to know how to do.
Here in UK everyone I know has an iPhone but they all use WhatsApp. It’s brilliantly simple and WA audio calls have largely replaced cellular and saved me a ton of roaming fees.
Good point. The blue vs green bubble is almost exclusively an American phenomenon. Most people outside of North America have been using WhatsApp forever.
@@Mrnovanova yeah, trusting Meta with your communications has no downside.....hmmmmm
@@Tusk_Tact actually that's true. They spy on you for ads not for your political view or for your bank account.
SMS just sucks terrible it’s insecure and also dull.
Same in India! Except that roaming is free here
I just use iMessage only with my close family. With my friends, even those with iPhones, I use Discord. With my family overseas, I use Messenger; although I wish I could use something else because I hate Meta.
Telegram!
use signal!
you've really differentiated yourself from other youtubers with your excellent analysis. I was disappointed by other UA-camrs making a video on this subject who completely ignored one of the main drivers of why people use certain messaging apps. data rates vs SMS rate in different regions. Super glad you brought it up, I can finally rest now haha
This is by far the best explanation there is about this blue vs green bubbles.
This was so informative. I thought I knew all I needed to know when it came to iMessage but you giving clarifying details made it interesting.
I'd rather not be asssociated with an iMessage friend group if blue vs green is important enough to them.
It has nothing to do with color and everything to do with the fact that the capabilities available in group messaging get ratcheted down to the weakest link, which is the Android user on SMS.
@@redsoxers So I say everyone should switch to a multiplatform (between iOS, Android, Windows Mac and Linux) and get the same functionality.
Discord seems to be the one that everyone I know ends up using. It's not my favorite, feature-wise, but a social app is only as good as how many people are already using it.
Best summary I've seen on the subject yet: someone with a sense of history and how we got to where we are.
i really don't care about RCS, but i do want a sliver of chance breaking out of Metaverse. so dear Apple, just implement RCS and DESTROY WhatsApp.
By just implementing RCS they would not for second make any change in the "messaging world". If they would release iMessage as a cross platform-app though they would challenge all the big messaging-apps. But they won't.
The problem with Google is that they keep discontinuing old services, and when people are forced to migrate, they often don't choose the replacement Google service, especially now that Google isn't trusted to keep things going long-term.
Yeah I remember the old hangouts service that had SMS fallback, then they removed it and rolled out messaging app after messaging app all without SMS fallback. They should have stuck to one app and built off it as well as make it the default for Android phones
Is incredible how incompetent Google can be. They release something, wait, if no one uses in 1 year they already start killing it without even try harder. Hard to trust using any new service of them.
@@jmtrad1906 the thing is it’s complicated. Apple had the market clout to push its own service. Google couldn’t make RCS work without getting all major international telcos on and they couldn’t convince Android OEMs to include it as the standard messaging service if they couldn’t completely customise it. They’d reject it, and Google could be hit with antitrust in lots of countries. I don’t know whether it’s end encrypted now, but at the time Google launched it it wasn’t cause governments all over the world wouldn’t allow their state owned or coerced telcos to market phones without the last remaining snoopable text messaging.
Thing is with alot of their services/apps is that they all have stupid and unappealing names which people just don't take any interest in which is why alot of them get swept under the rug, Stadia being the latest one.
@@rossrobson91 Google: Apple is playing a monopoly by calling the messages app Messages.
Also Google: Call it Hangouts
Also Google: Call it DUO
Also Google: CALL IT ALLO
Very informative analysis as usual. WhatsApp is probably more popular in my country, India, than most other places. Before smartphones came along, we would use sms too, but it cost us and we found ourselves spending money on buying unlimited messaging packs etc. However, with smartphones and in an effort to ensure more Indians go digital, data was made incredibly cheap, which made it way more affordable to communicate over WhatsApp than sms. In the US, data is expensive and therefore it makes sense to stick with the default messaging app and avoid the cost of sms, i.e green bubbles.
Same over here in Netherlands, nobody cares about iMessage it’s all WhatsApp also for iPhone users like me.
You have the best intellectual “out side the box”reviews. Good stuff bro 👊😎
6:39 Game of Thrones and Harry Potter puns 😂🔥🔥🔥🔥
As an iPhone user (and loves it very much): Putting iMessage in Android will not prevent me to buy an iPhone. Instead, it will make me more engaged in iMessage instead since I can involve more friends in my messages. Beside, who tf buy an iPhone just to get the iMessage feature? We buy iPhones coz we like it. That's it.
Then why don't you all use Signal?
12:50 Apple's services are also a major way to capitalize on the billion devices that are already sold. Finding ways to multiply a billion potentially users makes Apple its own client. This is a great reason why their hardware remains uniquely touch or type, causing internal teams to compete for their own market share dominance. Mind blowing how big a company needs to be for this business model to work so efficiently.
iMessage should support RCS as yellow bubbles.
At least then we could get encrypted messages to Android users.
I mean it can still be green, just get the same benefits
@@JSilv3r you’re funny 😁 Steve Jobs said android is a stolen product, and it is. Why on God’s green earth should Apple help Android? They are an enemy. They exist only for the purpose of trying to destroy Apple. Nope. Apple should not benefit android users.
@@JSilv3r Nah ... you'd want to color the bubble to indicate the capability of the messaging protocol.
Android end to end encryption is not part of the RCS spec. It is a non-cross platform tack on. Google has their own iMessage now and pretends to just be standard driven, but it’s a lie
@@egdiroh *Sigh* ... okay, I give.
I thought I could finally sent an Android user an encrypted attachment, but I guess I was wrong.
I don’t see how Android fixes the green bubble issue. Not when Google kills messaging products for fun.
I’m on android and the green bubble isn’t an issue on my end, the Colour can be whatever I set it to be. Blame apple for not letting you customise your phone.
Android can improve their own messaging experience, which is what they're doing by interpreting iOS reactions from the Messages app differently than they display right now. The "green bubble issue" is just a psychological thing among teenagers and a few tastemakers who want to push Console War style loyalty among their circle of friends. Bless the Apple Evangelists but teens demanding I buy an iPhone so they think I'm pretty is about as sensible as those guys still trying to cling onto the Mac in 1997.
Good thing RCS is a universal protocol and not just "another Google product to kill". They don't have to use Google JIBE servers. RCS isnt just a Google thing.
@@willbuschmann Say it again for the people in the back
The problem is not android is apple problem apple is the only company that use sms in 2022 android use rcs
Your voice has an ASMR quality to it with your stops and starts. Love it.
This is one of the funniest videos I've seen in a while. You crack me up. So good. Thank you. I hope Apple watches this!
Awesome video. Can anyone explain why I can use a FULL QWERTY keyboard on my Apple Watch series 5 on the latest SW?
I have always wondered why the text bubbles the messages sent to my brother were green and the ones I sent to a friend were blue. I learned something new and useless today. Thank you Rene.
Lol
Right it's not a big deal lol
Love from Singapore. Great content!!❤️
iMessage would work on Android, the people who tend to sell the phones use either iPhones or Samsung so Apple could sell it for $5 and your cell phone sellers would push it like crazy. Same reason Google is pushing Google Messages as the defult on Android phones. Good stuff as always.
In Japan sms was mostly replaced by carrier email. Allowing up 10000 characters to be sent for many years.
I though I know it, lived it, even talked about it, it great to have someone tell the story from end to end. Classic RR.
Far be it from Apple to build a door into their walled garden for anyone but folks who own 3+ Apple devices. They could make this work for their users and others if they wanted to, but...they don't.
Thanks for another informative video. Blessings on your day!
Does Apple really care about your privacy? You did not address Marques Brownlee's criticism of Apple in his green bubble vs. blue bubble piece.
Beautiful and informative video!!!
What an incredible video!! Amazing :D
Here in Thailand, Facebook and Line rule messaging, and I don't see how that will ever change here.
This was interesting. Never knew what the blue and green bubbles meant until now.
This entire video is not only too fast, but entirely confusing!
I like the insider info concerning Apple matters. I’ve never got that with Samsung.
They can't even make Apple music work smoothly on Android. I tried to set up myself using the family account, and it insists on having an Apple device to 6 digit code validate the account. They won't allow a text message to confirm this. So I need an Apple piece of hardware to validate Apple Music on an Android... WTF?!? Uninstalled and just use UA-cam music which is honestly just as good.
Exactly. Apple sucks and it's too restricted
Great Video, Rene. As always, explained and appreciated in ways, only YOU can deliver.
this explains the weird messages I get now and then that say someone "liked" my text which I find to sound childish sort of
I literally just want them to support it for the read recipients, typing indicators, higher quality photo/vid & encrytion across both platforms the bubbles can stay green for all I care because I don't use an iPhone, but I hate when I have to send stuff to an iPhone because it always ends up looking crunchy and they assume it's your fault, but if I send to most of my Android/Galaxy friends using newer phones they have the RCS active so it's the same affect for us on Android when messaging an iPhone it sucks 💁🏾♂️
Apple COMPLETELY STOLE Blackberry's Blackberry Messenger (BBM) concept. They were doing that whole thing way before Apple.
I love iMessage keep it…just make the fallback RCS so for those of us in the real world who interact with Android users, it offers some level of encryption
It feels funny how things that I experienced has to explained as a history to avoid misunderstanding.
When I get a new green bubble, it feels like one step back from an email bounce back. I just think hmmm.
The main reason why I always hesitate to switch to android is iMessage. Not because I want my bubbles to be blue though. 99% of the people I communicate with have iPhones. It’s nice being able to share full quality photos and videos all within the default messages app. I would switch, but that would mean it would be extra steps. For me, and for the person on the other end.
It's the opposite on my end. Everyone I know has Android with RCS. Switching to an iPhone is like going backwards 10 steps
@@anthonywilliams9415 lol
I've had an iPhone for years but I refuse to use iMessage on my iPhone. One reason only because it's not universal and it's solely limited to Apple products instead of working across the board. I find that to be frustrating and annoying! Sms doesn't discriminate so I just use that all the time
You do know that you can enable iMessage to send SMS to non-iMessage users, right?
@@normtui2032 But the receiving end won't be the same blurry pictures
@@schoudhury3463 This is true - SMS is limited. I think SMS is limited to pictures up to a max size of 4mb, which is sad.
After watching Marques Brownlee talk about how depressing the green messages of Android are, I can't wait to hear a contrasting view lol
Please let me know what you think!
I'm 15 minutes in and, though this is interesting, I do not see how anything you're saying is, "How Android DESTROYS iMessage." I dig your hoodie.
I want to see Apple get back into the blade server market. And server software. The could canabilize the payment market. Great show.
iMessage+ is an including idea but I wonder how much traction it would get among iPhone users.....I'd guess probably not a whole lot...but its one way to attack the issue....
Ha! Appreciate you!
I’d subscribe.
Telegram description was cold.
Thank you for all the awesome content! …I appreciate you & it is more than fair to say that I value your opinions and pov with everything tech, particularly Apple. With that said, I have an off the cuff question for you; -While watching your video regarding messaging, SMS, iMessage, RCS, etc.., I wanted to say I found your video like all of your content creation, to be in a word, “Excellent’! - With that being said I really like the zip up hoodie you have on in this particular video. Is it possible you could advise me of the company who made and/or where I might be able to obtain or purchase one for myself? *I know the request is an odd one, but please keep in mind “imitation is the greatest form of flattery”!!! 😆 …all jokes aside, Thank you for the fantastic content and thank you for the information on the Zip-Up Hooded Sweatshirt! -Take care & stay safe. ~Alexander
Facetime was iPhone exclusive and now It's available via shared web links and iMessage will probably go in the same direction
Rene. I am lost in getting curiosity stream. Never see link
The best part is if Steve jobs was alive he would totally implement some cross platform communication. He was a visionary and a human unlike soules monopoly which apple is
Nobody explains things more clearly than RR.
Proof that MKBHD has such an impact on the content within this space. Or proof that we all have a hive mind. lol. Thanks again for great content!
I don’t know. I saw another UA-camr talking about this topic like a week before MKBHD.
@@passionatetechnology8306 maybe the hive mind is real 😆 or maybe MKBHD follows him lol.
This Video has a lot of Chapters that seems way finer than Minutes of the Meeting Lol
I got to 13:39 and thought: “wow - what a great idea!… so why did they pick the absolute worst ‘piss’ yellow color to showcase it? Purple, obviously would have been a way to show it, and have it look enticing. Thanks for killing it in the crib” 😂😂
yeah i only use either my imessage or facebook messenger
Didn’t MKHD already make this video
Its crazy that some people atill blame Android phone or Google for the green bobble, the green bobble is only on iPhones - Not on Androids.
"frack it"
~Rene 2022~
Balkanization at its finest. Video calls were part of 3G standard, but later somebody approved Android/iOS models that don't support call forwarding, call recording and industry wide standard, but instead poison with messages, duo etc.
RCS has to replace SMS seamlessly if there's gonna be any point to it. And it has to be phone number based. Apple has the right idea. Default to iMessage to other iPhones if both logged in, second option RCS if recipient logged in. And backup option is to SMS/mms. Simple but genius.
This video aged like milk. Thanks EU for taking down Apple and the hipsters.
2020, 2020 reloaded and 2020 resurrections - LOL
I wish they made iMessage on windows
16:57 need to know who made that
Facebook is like AOL for old people.
Couldnt they adopt an RCS lite version on the iPhone so that apple users can get the features like delivery status, read receipts, and reactions but still keep it green? I feel like that would satisfy the majority of people and prevent the risk of losing iPhone users?
Are you high?
@@SOrionOgun Very valid question actually
Crazy so many U.S. Apple/iMessage users and YT'ers care about this. Big nothingburger to the rest of the world, including US Android users.
That's how UA-camrs make a living. There's not really much else they can do but blabber about nonsense.
Apple is adapting RCS
Love your vids...
Great reasons here to pass onto my fiends that never understood the what or the why. Little Lone my choice of iPhone.
(just a point, Sony has Released God of War on PC.. )
I'm glad we use discord , WhatsApp and telegram here lol
Spam SMS with banking and marketing messages. Everyone will move out to some other messenger service. Works in India.
Why is this iMessage vs Android debate seemingly everywhere all of the sudden… I honestly do no understand what the big deal is about all of this?!
Trends make money and riding a cross platform internet trend that's also got some potential court case drama coming in the future is great for business
I wouldn't say it's a big deal, but it's not a small deal either, I use a Samsung device and love it, had iphone but not impressed with their operating system,but as a business owner, un tech savy customers try to text me large videos and through SMS it looked like a pixelated garbage, we shouldn't have to accept this in 2022 as customers.
It,s not a big deal except in the USA
I gotta ask: what is "too much tech debt"? You said it at least twice but I dunno what it means
So, for example, when blackberry originally built BBM, they never imagined people would have more than one device, so none of their infrastructure supported it. When they wanted to make BBM cross platform, you had to log in and out of every device, which was untenable in a modern world. So the ended up putting a Microsoft exchange layer in between, which was their ancient enemy. It just means decisions that are made in the past, have price tags attached to them in the present. Make sense?
@@ReneRitchie Got it, thanks!
I hate when there are androids in a chat and my messages just stop sending for some reason.
Are we not going to tak about that rage against the machine joke? 100 out of 10
how i loved the iPhone 4/5
Eh I could care less I use whatever stock messaging app is on my phone. I don't trust Facebook messages or googles variations. Plus I don't like having tons of apps on my phone that all do the same thing essentially.
As a non-American, I don't understand why everyone is making such a big deal about iMessage not being on Android. Just use third-party app like WhatsApp or Signal. It's not that hard to setup. On the other hand, having iMessage on Android will be even worst.
i dont get why they dont just make imessage with a monthly subscription for android but free on ios
Personally, I use signal for personal communication if THEY do not have iMessage. Green bubble is the last resort.
Thank you. Now, if only all iPhone folks and Android folks would use Signal, then we could all get along, and do it Securely, that would be terrific and problem solved for all. But, I don't see this happening soon, maybe it will, as Signal won't be able to send SMS anyway, and so people are scrambling to find a replacement, but then again, maybe they think SMS means Secure Message Service.
Watching your videos is just so good 💯
Forgot to mention that apple is the one adopting android technology 😂
Dude you're awesome.. 10/10 for creativity
I love baby Yoda
Blue bubble easier on my eyes 😎
let’s bring status back to “ichat”
I might be missing something but, how is this androids fault? Isn’t rcs the new industry standard and they just made the standard better than it ever was and want apple to adopt it?
Google just needs to shut down SMS
I was out of breath after this...
MKBHD covered this in detail several weeks ago.
Marques covered the current issue, I wanted to dive deeper into the history of how we got here. Amazing thing about UA-cam is you can get multiple perspectives on reviews and opinions!
@@ReneRitchie well done Rene
Really really really made. The PM level insights by this guy is crazy on point.
My problem is android messages compresses the shit out of any photo I receive from and iPhone.
Because of apple not android they still using sms and mms
I personally think Apple _would_ adopt RCS if the vast majority of iMessage features stay intact under RCS.
No RCS will flop and go to the Google Graveyard.
@@aninditabasak7694 If RCS becomes available on _all_ Android devices, that's a different story.
@@Sacto1654 RCS is on all android devices.
@@ShamshadM This is why I'd like to see Apple and Google agree to merge iMessage and RCS into a single standard.
Anyway, Is not a problem for everyone else just the US so who cares? They can figure It out, Best of lucks guys