Hi Guys, to clarify a few things about this video. #1 - The story of Alex is taken from the book, and it is an imaginary story. However, lessons come from the author’s real life experiences. #2 - We are not talking here about those logos you can buy for $ 5$ on Upwork or Fiverr. Alex's logos aren’t just simple designs-they’re part of a bigger, more strategic branding effort.
If people think 100+ people companies are going to buy a 5-50 logo, they reaaaaaally don't understand business. Honestly. There is too much risk to the buyer persona (who is a marketing officer, probably) to buy a 50$ logo. Consider he/she is NOT buying a logo, he/she is buying a full story he can sell internally. Real case I lived: Elzaburu, the oldest IP firm in Spain made a rebrand. They spend TONS in the rebrand of the logo, colours, slogan, and applicator of the same in their flyers, web, agreements, letters... And particularly to have a strong narrative on WHY the rebrand to explain to the OLD shareholders, who are 60+ age average. Please note this is NOT Microsoft. We are talking about a company with less than 200 employees
It is a business, it's just not a functioning business is the struggling business period. It's so insulting to hear people mislable what someone has worked to build, and since sciences I it says to begin with the end in mind you have to see it as a business before you get started.
As with all information dissemination, there will be some valuable insights. Thank you for reviewing the book, I've gained some process tips that are worth trying out. I also like the fact that productivizing is being reinforced as a good way to scale a small business. The aspect of hiring salespeople to help with the scaling is one that I hadn't considered before. But it sure makes a whole lot of sense.
1. Isolate the prdt that has potential to SCALE 2. Don't generalize, SPECIALIZE 3. Diversify your clientbase 4. Own the Process, dont customize approach or service 5. Make the business independant of YOU 6. Charge Upfront
The most valuable idea I get from this is that your unique method of designing something is your product. It’s exactly the approach I had in mind but couldn’t put into words.
🎯 Key points for quick navigation: 00:00 *🛠️ Creating a Business That Runs Without You* - Establishing a business that operates independently of its owner is crucial for long-term success and scalability. - The goal is to build a business asset that can be sold in the future. 03:00 *📈 Identifying Scalable Products* - Scalable products are teachable, valuable, and repeatable, making them ideal for building a business that can thrive independently. - Focus on products that customers value and are willing to pay for repeatedly. 05:37 *🎯 Specializing in Logo Design* - Specializing in one core product, such as logo design, helps in becoming highly proficient and efficient. - Specialization allows businesses to stand out, improve quality, and attract more clients who value expertise. 08:25 *🔄 Transitioning to a Product Company* - Transforming from a service-based to a product-based company involves owning a unique and scalable process. - A product-focused approach increases business value and simplifies operations. 09:18 *💼 Making the Business Independent of You* - Building a business that doesn't rely on the owner's direct involvement increases its attractiveness for potential buyers. - Training employees to handle key processes reduces dependency on the owner and enhances scalability. 10:36 *💵 Implementing Upfront Payment* - Charging upfront for products (like logo designs) improves cash flow and makes the business more financially stable. - Upfront payments enhance the business's attractiveness to potential buyers, showcasing consistent revenue streams. 12:45 *🚫 Focusing on Core Specialization* - Rejecting projects outside of core specialization (like logo design) reinforces business focus and enhances market positioning. - Specialization increases referral potential and market reputation as a leader in a specific service area. 13:59 *🤝 Building a Sales Team* - Hiring capable sales representatives accelerates business growth and demonstrates scalability. - Effective sales teams contribute to increasing sales volume and market penetration. 15:29 *📊 Estimating Market Potential* - Understanding market size and potential customer conversion rates is critical for projecting business growth and valuation. - Market analysis helps in strategic planning and attracting investors or buyers. 17:18 *📝 Using Product-Oriented Language* - Adopting product-oriented language (like "customer" over "client") signals a business's shift towards a scalable, product-driven model. - Clear communication of business structure and processes enhances perceived business value and marketability. Made with HARPA AI
Hi Joe thanks a lot for the feedback. Do we all agree that videos are better without background music? Would really appreciate more feedback on the music and overall video quality. Thanks
Wow I love this. I just quit a small company as an employee where my boss was doing exactly these things wrong. That shows that it is also wise for employees to signal these issues if you want to work in a thriving business and want to earn more.
This video is such a game-changer! I love how it breaks down the steps to create a business that doesn't rely on you, and the tips from 'Built to Sell' are pure gold
Your videos are incredibly valuable, and I can’t thank you enough for the lessons you share! I sometimes have trouble remembering all the key points when there’s a lot of information, so I was wondering if you could create a poster image summarizing the main ideas? I’d love to print it and keep it on my desk to help me memorize and reinforce what I’ve learned. Thanks again for all your hard work!
Identifying the product that is scalable is super important. Also specialization is super important as that way, you are able to improve rather than doing so many things at the same. I specialize in a UA-cam niche that reveals sidehustle ideas that anyone can try. I had wanted to spreadout my niche but I think sticking to it is important for healthy growth Thanks for sharing.
What kind of projects are you really good at? 3:16 First step of creating a business that can thrive w/o you is by: -IDENTIFYING THE RIGHT PRODUCT TO SELL -The right product=Has the potential to scale Scalable Criteria:- -Teachable -Valuable -Repeatable Don't generalize, SPECIALIZE 4:54
I was a stay at Home mom with no money in my IRA or any savings of my own, which was scary at 53 years of age. Three years ago I got a part time job and save everything I make. After 3 years, I am 56 yo and have put $9,000 in an IRA and $40,000 in my portfolio with CFA, Evelyn Infurna. Since the goal of getting a job was to invest for retirement and NOT up my lifestyle, I was able to scale this quickly to $150,000. If I can do this in a year, anyone can.
I know this lady you just mentioned. Evelyn Infurna Services is a portfolio manager and investment advisor. She gained recognition as a former employee at Goldman Sachs; a renowned investor she is. Evelyn Infurna has demonstrated expertise in investment strategies n has been involved in managing portfolios and providing guidance to clients.
I went from no money to lnvest with to busting my A** off on Uber eats for four months to raise about $20k to start trading with Evelyn Infurna. I am at $128k right now and LOVING that you have to bring this up here
Evelyn Infurna Services has really set the standard for others to follow, we love her here in Canada 🇨🇦 as she has been really helpful and changed lots of life's
Well the name is 'Evelyn Infurna Services. Just research the name. You'd find necessary details to work with a correspondence to set up an appointment.
I literally just made a video about this very thing. Mine was from the view of the business owner who is struggling to get stability in cashflow, demands of me the owner and such. Thank you for the work you put into your content! I’m a fan
Of all the audio book summaries here on YT, for me, you are the best so far. Can I request a summary of the Book The Millionaire Master Plan By Roger James Hamilton? this book is not popular, but it has a huge value.
Thank you very much! Your videos have changed my life in ways I can't fully express. I aspire to become a tutor. Please create a video about how to start a tutoring agency in a smart way, as I trust your expertise and business mindset.
Hi Elvin, i wish you the best of luck in every aspect of your life. You are doing a great job and keep helping the others, UNIVERSE will definitely return you the favour.
@matiasantoniocafemba These videos are well summarized too. I’ve read this book 4 times now And have all the tips on my journal. Most of us want to build a sellable business.
Great Video, I was thinking to read this book to find the visdom shared on how to effectively create businesses. This video is a gem which will be useful for many others who is looking to read the book. Thanks a lot for this summary
This is one of my of best videos since year, the animation is great the videos was very informative, interesting and a lot to learn I love it, just won't another subscriber!!
According to Envobyte, understanding your market potential and closing rates is crucial for growth. Ted’s breakdown of how Alex can assess his business's market was super insightful.
Tip no. 3 have shaded lights on the decision I made. I now thought what if that companty my business rely on went bankruptcy, or changed moderators that prefer somone's? Thank you for sharing this valuable pieces
The whole idea is to move away from tailor making every single (logo) for every single client. Because this is a limited approach and not scalable, as well as time consuming. Hence, by having a unique process that can be used by numerous customers is more efficient and scalable. You can reach more customers and by following the steps outlined in the unique process, can achieve their (logos). They can even use the steps to tailor the logos according to their preferences, but essentially, the unique process is what you sell to them. I would give a simple example of a cake mix being sold in the supermarket/grocery stores/online etc. If a company wants to sell individual cake ingredients (ie the eggs, milk, baking powder, flour etc) to customers, they will most likely achieve a small percentage of sales, because every customer would want to make different kind of cakes and require specific ingredients. Eg chocolate cake, Lactose free milk, gluten free flour, no nuts included, etc However, if the same company provides cake mix as a product, that bypasses the whole situation above. The customer can pick the desired cake mix (eg chocolate cake mix, vanilla cake mix etc) and follow the directions on the cake mix box. They can also adjust if they wanted to, depending on their desired outcome, allergies, etc. The cake mix in this example is the Unique Process. I hope I have helped a little.
@SpagettyCraft This kind of unrealistic expectations is what makes a lot of people give up on entrepreneurship, kinda sad tbh... some exaggerate to get views, or just for the sake of sensationalism, and the rest give up because they feel that they will never be good enough
I’ve watched almost all your videos and have thought of a business that meets all the conditions, i’ve also read a few books and have a degree in business administration and an ACCA, if it succeeds, i’ll come back to this comment and reply in the next 5 years and the reply will act as proof of all your hard work in helping me fill in the gaps in my knowledge
If it's not a bother, may I know how you create videos like this? With the drawing and all? It's very attention grabbing and there's not a single boring part because of all the animations going on. Please I would like to know. Thanks
I'm so grateful for this amazing summary! I'm just about scaling my teaching method and business; and this video was right in time . Please keep going 🙏🙏🙏❤️🤗
I love how these videos explain things as if they were simple, then smash a horrific number suddenly for the price of one product, to make the potential revenue look really big. Just tell me, please, who the hell is willing to give 10000$ for ONE logo, apart from multi million dollar businesses? That probably have their go to option anyway.
Wow, calling clients ‘customers’ really hit home for me. 🤯 It’s amazing how language can impact how we perceive our business. Anyone else making this change?
Hi Guys, to clarify a few things about this video.
#1 - The story of Alex is taken from the book, and it is an imaginary story. However, lessons come from the author’s real life experiences.
#2 - We are not talking here about those logos you can buy for $ 5$ on Upwork or Fiverr. Alex's logos aren’t just simple designs-they’re part of a bigger, more strategic branding effort.
Do you have any other channels with other languages please my English is not good tell me the names I may find my language
If people think 100+ people companies are going to buy a 5-50 logo, they reaaaaaally don't understand business. Honestly. There is too much risk to the buyer persona (who is a marketing officer, probably) to buy a 50$ logo. Consider he/she is NOT buying a logo, he/she is buying a full story he can sell internally.
Real case I lived: Elzaburu, the oldest IP firm in Spain made a rebrand. They spend TONS in the rebrand of the logo, colours, slogan, and applicator of the same in their flyers, web, agreements, letters... And particularly to have a strong narrative on WHY the rebrand to explain to the OLD shareholders, who are 60+ age average.
Please note this is NOT Microsoft. We are talking about a company with less than 200 employees
It is a business, it's just not a functioning business is the struggling business period.
It's so insulting to hear people mislable what someone has worked to build, and since sciences I it says to begin with the end in mind you have to see it as a business before you get started.
Quite sad that needs to be explained 😅
As with all information dissemination, there will be some valuable insights. Thank you for reviewing the book, I've gained some process tips that are worth trying out. I also like the fact that productivizing is being reinforced as a good way to scale a small business. The aspect of hiring salespeople to help with the scaling is one that I hadn't considered before. But it sure makes a whole lot of sense.
This is the most practical business mentor I
have ever come across in my entire life...
1. Isolate the prdt that has potential to SCALE
2. Don't generalize, SPECIALIZE
3. Diversify your clientbase
4. Own the Process, dont customize approach or service
5. Make the business independant of YOU
6. Charge Upfront
The most valuable idea I get from this is that your unique method of designing something is your product. It’s exactly the approach I had in mind but couldn’t put into words.
🎯 Key points for quick navigation:
00:00 *🛠️ Creating a Business That Runs Without You*
- Establishing a business that operates independently of its owner is crucial for long-term success and scalability.
- The goal is to build a business asset that can be sold in the future.
03:00 *📈 Identifying Scalable Products*
- Scalable products are teachable, valuable, and repeatable, making them ideal for building a business that can thrive independently.
- Focus on products that customers value and are willing to pay for repeatedly.
05:37 *🎯 Specializing in Logo Design*
- Specializing in one core product, such as logo design, helps in becoming highly proficient and efficient.
- Specialization allows businesses to stand out, improve quality, and attract more clients who value expertise.
08:25 *🔄 Transitioning to a Product Company*
- Transforming from a service-based to a product-based company involves owning a unique and scalable process.
- A product-focused approach increases business value and simplifies operations.
09:18 *💼 Making the Business Independent of You*
- Building a business that doesn't rely on the owner's direct involvement increases its attractiveness for potential buyers.
- Training employees to handle key processes reduces dependency on the owner and enhances scalability.
10:36 *💵 Implementing Upfront Payment*
- Charging upfront for products (like logo designs) improves cash flow and makes the business more financially stable.
- Upfront payments enhance the business's attractiveness to potential buyers, showcasing consistent revenue streams.
12:45 *🚫 Focusing on Core Specialization*
- Rejecting projects outside of core specialization (like logo design) reinforces business focus and enhances market positioning.
- Specialization increases referral potential and market reputation as a leader in a specific service area.
13:59 *🤝 Building a Sales Team*
- Hiring capable sales representatives accelerates business growth and demonstrates scalability.
- Effective sales teams contribute to increasing sales volume and market penetration.
15:29 *📊 Estimating Market Potential*
- Understanding market size and potential customer conversion rates is critical for projecting business growth and valuation.
- Market analysis helps in strategic planning and attracting investors or buyers.
17:18 *📝 Using Product-Oriented Language*
- Adopting product-oriented language (like "customer" over "client") signals a business's shift towards a scalable, product-driven model.
- Clear communication of business structure and processes enhances perceived business value and marketability.
Made with HARPA AI
Thank you for making it without background music (that’s amazing) and thank you for the amazing information
Hi Joe thanks a lot for the feedback.
Do we all agree that videos are better without background music? Would really appreciate more feedback on the music and overall video quality. Thanks
@@littlebitbetter7 I actually prefer background music but that's just my one person's opinion haha
I prefer without music
@@littlebitbetter7without music is better
@@littlebitbetter7 You could post a poll about it in the community tab.
I am also a running agency, this is one of the most relatable and the best video
Wow I love this. I just quit a small company as an employee where my boss was doing exactly these things wrong. That shows that it is also wise for employees to signal these issues if you want to work in a thriving business and want to earn more.
My algorithm is on the right side in UA-cam. This was so valuable thank you!
Awesome! You've just cover how to build a business system in only 18 minutes. Amazing!
The MOST powerful video on business!
This video explained so much - in a little time! Excellent 'Analysis' , 'Comparison'; and 'Breakdown'.
This video is such a game-changer! I love how it breaks down the steps to create a business that doesn't rely on you, and the tips from 'Built to Sell' are pure gold
Your videos are incredibly valuable, and I can’t thank you enough for the lessons you share! I sometimes have trouble remembering all the key points when there’s a lot of information, so I was wondering if you could create a poster image summarizing the main ideas? I’d love to print it and keep it on my desk to help me memorize and reinforce what I’ve learned. Thanks again for all your hard work!
This will be amazing
Identifying the product that is scalable is super important.
Also specialization is super important as that way, you are able to improve rather than doing so many things at the same.
I specialize in a UA-cam niche that reveals sidehustle ideas that anyone can try.
I had wanted to spreadout my niche but I think sticking to it is important for healthy growth
Thanks for sharing.
i must say wow finally i found a channel that tell about how to do things in business not to just say thanks so much your doing well
this video deserves a thousand likes. thank you for this video, it is a life changing one.
all video watched so far, this is the one been looking. you just revamped my jaspa.
Jaspa means
That exactly what I needed right now, thanks a lot!
What kind of projects are you really good at? 3:16
First step of creating a business that can thrive w/o you is by:
-IDENTIFYING THE RIGHT PRODUCT TO SELL
-The right product=Has the potential to scale
Scalable Criteria:-
-Teachable
-Valuable
-Repeatable
Don't generalize, SPECIALIZE 4:54
this look's like the high way to failure
A Very useful video indeed. Thanks!
Brilliant to the point. Soothing accent as well❤
Great information in a concise way with no distractions
I'm 100% this Alex. This video helped me a lot
Excellent stuff!
I think you need to make a full course of entreprenuership ❤ Thanks 💕
I was a stay at Home mom with no money in my IRA or any savings of my own, which was scary at 53 years of age. Three years ago I got a part time job and save everything I make. After 3 years, I am 56 yo and have put $9,000 in an IRA and $40,000 in my portfolio with CFA, Evelyn Infurna. Since the goal of getting a job was to invest for retirement and NOT up my lifestyle, I was able to scale this quickly to $150,000. If I can do this in a year, anyone can.
I know this lady you just mentioned. Evelyn Infurna Services is a portfolio manager and investment advisor. She gained recognition as a former employee at Goldman Sachs; a renowned investor she is. Evelyn Infurna has demonstrated expertise in investment strategies n has been involved in managing portfolios and providing guidance to clients.
I went from no money to lnvest with to busting my A** off on Uber eats for four months to raise about $20k to start trading with Evelyn Infurna. I am at $128k right now and LOVING that you have to bring this up here
Evelyn Infurna Services has really set the standard for others to follow, we love her here in Canada 🇨🇦 as she has been really helpful and changed lots of life's
This is interesting. I heard a lot about the same person not long ago, please how can I contact her?
Well the name is 'Evelyn Infurna Services. Just research the name. You'd find necessary details to work with a correspondence to set up an appointment.
Give a like if you like animation videos 😍Little Bit Better is doing such a great job
Is it AI generated?
Which AI did they use
But how to make animation videos like this??
@@michaelj2128 Start with a title, then write a script, then make a voice over, than edit the video. Software: Videoscribe
It's actually a software that does these types of animations. I believe it's called toonly or something like that
I appreciate this channel so much 😌
This is brilliant stuff. Thank you for the insights.
It was very useful video. Thank you for the inspiration 🎉
ooh.. im loving these tips..
So much actionable tips. Thank you
Really appreciate the quality of content you make ♥️
I literally just made a video about this very thing. Mine was from the view of the business owner who is struggling to get stability in cashflow, demands of me the owner and such. Thank you for the work you put into your content! I’m a fan
Great, thanks alot. Loved the Summary
Of all the audio book summaries here on YT, for me, you are the best so far. Can I request a summary of the Book The Millionaire Master Plan By Roger James Hamilton? this book is not popular, but it has a huge value.
Very clearly explained. Thank you.
Thank you very much! Your videos have changed my life in ways I can't fully express. I aspire to become a tutor. Please create a video about how to start a tutoring agency in a smart way, as I trust your expertise and business mindset.
Excellent! 🎉🎉
Its a mind set to grow your business, all about how many partners you have that is a saleable business that gives you profits $$$ and revenues....
Very brilliant and concise video.
ooh damn that was quite insightful!
You just earned a subscriber, these are very practical , quality business strategies, you so good at breaking them down🔥🔥🔥
Wow, thanks for this vid! Easy to follow and understand. Learned som things I'd never thought of before.
Hi Elvin, i wish you the best of luck in every aspect of your life. You are doing a great job and keep helping the others, UNIVERSE will definitely return you the favour.
Thank you very much :) Best of luck to you as well
very good information .. acually i tried this in the past and worked well for me ..
you earned a customer
nice summarized
Brilliant 👌
😮 Whoo this blew🤯 my mind I got a whole lot value from this, one of the best UA-cam earned 👍 and subscription of all time 🎯💯
I am from Angola, and I do love so much your video they"ve transform me into better person😃😁📚
@matiasantoniocafemba These videos are well summarized too.
I’ve read this book 4 times now And have all the tips on my journal.
Most of us want to build a sellable business.
I’m from Angola as well
@@cirilomauricio3323 can you send me the books please?
Thanks for the video.
Really nice and will shape many aspirant entrepreneurs
Great Video, I was thinking to read this book to find the visdom shared on how to effectively create businesses. This video is a gem which will be useful for many others who is looking to read the book. Thanks a lot for this summary
This is one of my of best videos since year, the animation is great the videos was very informative, interesting and a lot to learn I love it, just won't another subscriber!!
Excellent content.
I really enjoyed Keep up the good work!
Thanks!
This is just awesome and thank you for the amazing information.
One of the best videos out there on the internet!
Every point is a hard hitting one and gave me a lot to think about.
Thank you.
According to Envobyte, understanding your market potential and closing rates is crucial for growth. Ted’s breakdown of how Alex can assess his business's market was super insightful.
Tip no. 3 have shaded lights on the decision I made.
I now thought what if that companty my business rely on went bankruptcy, or changed moderators that prefer somone's?
Thank you for sharing this valuable pieces
You just sold me that book. Thank you 👍
From the Philippines with ❤
This was useful thanks
Great summary!
❤ thanks 🙏 this has helped a lot❤
These videos look amazing!
Which animation software do you guys use ?
Yes, it was a very useful video. Thanks 🙏
I love your channel. Thank you for sharing
Wow! Very useful❤
7:40 I don't grasp the concept of creating a unique process and not "customizing" it in terms of a logo business. Can you give specific example?
The whole idea is to move away from tailor making every single (logo) for every single client. Because this is a limited approach and not scalable, as well as time consuming.
Hence, by having a unique process that can be used by numerous customers is more efficient and scalable.
You can reach more customers and by following the steps outlined in the unique process, can achieve their (logos). They can even use the steps to tailor the logos according to their preferences, but essentially, the unique process is what you sell to them.
I would give a simple example of a cake mix being sold in the supermarket/grocery stores/online etc.
If a company wants to sell individual cake ingredients (ie the eggs, milk, baking powder, flour etc) to customers, they will most likely achieve a small percentage of sales, because every customer would want to make different kind of cakes and require specific ingredients.
Eg chocolate cake, Lactose free milk, gluten free flour, no nuts included, etc
However, if the same company provides cake mix as a product, that bypasses the whole situation above.
The customer can pick the desired cake mix (eg chocolate cake mix, vanilla cake mix etc) and follow the directions on the cake mix box.
They can also adjust if they wanted to, depending on their desired outcome, allergies, etc.
The cake mix in this example is the Unique Process.
I hope I have helped a little.
$10,000 per logo??? Get away. $50 Tops. Endless number of freelancers out there.
50$? 5$ tops, endless number of canva users out there
@@Thelastdynastic Agreed! I was being generous. )
Finally a down to earth comment. Microsoft might pay such money, but not your local pizza parlour...
@SpagettyCraft This kind of unrealistic expectations is what makes a lot of people give up on entrepreneurship, kinda sad tbh... some exaggerate to get views, or just for the sake of sensationalism, and the rest give up because they feel that they will never be good enough
It’s a concept, not to be taken literally guys. 😅
Thanks, this info is really useful.
Thanks 👍
Will save this kind of video and watch it later so i can learn more!!!! 🥰
Yaar, 4RA pe Finch ke saath games khelte hue alag hi excitement milti hai
Bhai Aaron Finch ke saath 4ra events aur bhi bright aur better ho gaye, real fun hai
Thanks for the video
Logo design still feels like a service but your point is still received
Your videos and voice are therapy at this point for me. Thanks for all you do. Sending positivity on a quantum level to you.
I love love LOVE this channel!!!!! ❤❤❤❤
amazing video. just subscribed
what a video!
Super!
Good Content.
Yaar 4ra ka interface bohot easy aur user-friendly hai, maza aata hai use karne me
Amazing book!
Thank you for the animated overview 🤘
I’ve watched almost all your videos and have thought of a business that meets all the conditions, i’ve also read a few books and have a degree in business administration and an ACCA, if it succeeds, i’ll come back to this comment and reply in the next 5 years and the reply will act as proof of all your hard work in helping me fill in the gaps in my knowledge
Great tips
If it's not a bother, may I know how you create videos like this? With the drawing and all? It's very attention grabbing and there's not a single boring part because of all the animations going on. Please I would like to know. Thanks
I would like to know too. I've seen this done in many videos.
White board animation
I’ve read this book at least 10xs
I'm so grateful for this amazing summary! I'm just about scaling my teaching method and business; and this video was right in time . Please keep going 🙏🙏🙏❤️🤗
You"re awesome
I love how these videos explain things as if they were simple, then smash a horrific number suddenly for the price of one product, to make the potential revenue look really big.
Just tell me, please, who the hell is willing to give 10000$ for ONE logo, apart from multi million dollar businesses? That probably have their go to option anyway.
Very useful indeed❤
Can you do a video on show to sell and negotiation
Exactly what I am searching now
Very good
Wow, calling clients ‘customers’ really hit home for me. 🤯 It’s amazing how language can impact how we perceive our business. Anyone else making this change?
Good video... that's not what a client is... but good ideas