Home Fragrance Academy
Home Fragrance Academy
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What If You Could FREE 10 Hours a Week from Admin Tasks? - Ep10
💰 Take our free course and learn how to get repeat orders on autopilot bit.ly/4hwxxxC
👉 Find out more about us here: bit.ly/3TigjKd
📈 Serious about growing your home fragrance business? Become a HFA member and we'll guide you every step of the way: bit.ly/3LkszWc
In this video, we dive into a game-changing approach for small business owners: focusing on tasks that directly drive revenue and delegating the admin work. We’ll talk about why handling everything yourself can hold back your business growth and how prioritizing money-making tasks can free up your time, boost productivity, and impact your bottom line. Whether you’re in the early stages or looking to scale, this video will show you how to make smarter decisions for long-term success.
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Відео

£7.5m Marketing SECRETS That Made Our Business Boom! - Ep9
Переглядів 230День тому
💰 Take our free course and learn how to get repeat orders on autopilot bit.ly/4hwxxxC 👉 Find out more about us here: bit.ly/3TigjKd 📈 Serious about growing your home fragrance business? Become a HFA member and we'll guide you every step of the way: bit.ly/3LkszWc In this episode, we’re sharing the exact marketing strategies that fueled our success in the home fragrance industry. From social med...
Our Biggest Mistakes in our Candle/Wax Melt Business
Переглядів 23814 днів тому
Our Biggest Mistakes in our Candle/Wax Melt Business
Hiring Friends and Family: The Good, the Bad, and the Awkward - Ep7
Переглядів 11521 день тому
Hiring Friends and Family: The Good, the Bad, and the Awkward - Ep7
The SECRET to 5-Figure Revenue Days in Candle Business - Ep6
Переглядів 251Місяць тому
The SECRET to 5-Figure Revenue Days in Candle Business - Ep6
Why Subscription Boxes Will EXPLODE Your Candle Business - EP5
Переглядів 204Місяць тому
Why Subscription Boxes Will EXPLODE Your Candle Business - EP5
Answering YOUR Burning Questions About Candle Entrepreneurship - Ep4
Переглядів 198Місяць тому
Answering YOUR Burning Questions About Candle Entrepreneurship - Ep4
MASTERING Sales Funnel Mapping for Explosive Growth in 2025
Переглядів 167Місяць тому
MASTERING Sales Funnel Mapping for Explosive Growth in 2025
How to Build a Loyal Customer Community in Your Facebook Group - Ep3
Переглядів 173Місяць тому
How to Build a Loyal Customer Community in Your Facebook Group - Ep3
SEO Tutorial For Beginners (Live Coaching Course)
Переглядів 183Місяць тому
SEO Tutorial For Beginners (Live Coaching Course)
The BEST Way To Balance Marriage And Business Revealed - Ep2
Переглядів 1362 місяці тому
The BEST Way To Balance Marriage And Business Revealed - Ep2
I Generated £500k Selling Candles During Q4 and You Can Too!
Переглядів 2932 місяці тому
I Generated £500k Selling Candles During Q4 and You Can Too!
We Built a £7.5M Business from Our Kitchen Table - Ep1
Переглядів 4692 місяці тому
We Built a £7.5M Business from Our Kitchen Table - Ep1
How I Boosted My Online Presence with This One Powerful Content Creation Strategy!
Переглядів 1702 місяці тому
How I Boosted My Online Presence with This One Powerful Content Creation Strategy!
AVOID These 5 Candle Business Mistakes (+ Bonus Tips)
Переглядів 3272 місяці тому
AVOID These 5 Candle Business Mistakes ( Bonus Tips)
Make $10,000 per month Selling Candles Wholesale!
Переглядів 3532 місяці тому
Make $10,000 per month Selling Candles Wholesale!
How to Set Up a Facebook Ads Account (Meta Business Suite)
Переглядів 6284 місяці тому
How to Set Up a Facebook Ads Account (Meta Business Suite)
How To Price Candles (Secret Formula)
Переглядів 3944 місяці тому
How To Price Candles (Secret Formula)
5 Candle Business Lessons I Wish I Knew Sooner
Переглядів 3364 місяці тому
5 Candle Business Lessons I Wish I Knew Sooner
CLP Advice For Candles & Wax Melts
Переглядів 4125 місяців тому
CLP Advice For Candles & Wax Melts
How To Start A Candle Business (4 Steps)
Переглядів 5075 місяців тому
How To Start A Candle Business (4 Steps)
Candle & Wax Melt Business Owners Watch This
Переглядів 3985 місяців тому
Candle & Wax Melt Business Owners Watch This
How To Build Customer Loyalty In Your Candle Business (5 Strategies)
Переглядів 6279 місяців тому
How To Build Customer Loyalty In Your Candle Business (5 Strategies)
Hiring Your First Employee (3 Tips)
Переглядів 18110 місяців тому
Hiring Your First Employee (3 Tips)
Why Candle Businesses Fail (Avoid This!)
Переглядів 9 тис.10 місяців тому
Why Candle Businesses Fail (Avoid This!)
How To Start A Candle Business in 2024 (4 Steps)
Переглядів 8 тис.10 місяців тому
How To Start A Candle Business in 2024 (4 Steps)
How To Get Wholesale Customers (5 Steps)
Переглядів 1,2 тис.Рік тому
How To Get Wholesale Customers (5 Steps)
How To Scale From 5 to 20 Orders Per Day (Sell More Candles)
Переглядів 1,9 тис.Рік тому
How To Scale From 5 to 20 Orders Per Day (Sell More Candles)
How To Start A Subscription Box Business (Step-by-Step)
Переглядів 1,5 тис.Рік тому
How To Start A Subscription Box Business (Step-by-Step)
Is Selling Wax Melts Profitable? (Secret Strategies)
Переглядів 2,5 тис.Рік тому
Is Selling Wax Melts Profitable? (Secret Strategies)

КОМЕНТАРІ

  • @JeanVMI
    @JeanVMI 3 дні тому

    Good things happen to good people 🎉 what a blessing for your business to boom and that the two of you made perfect business partners 😊❤

  • @JeanVMI
    @JeanVMI 5 днів тому

    lol 😂 hahaha

  • @shopwildvenus
    @shopwildvenus 5 днів тому

    The accountancy aspect is incredibly hard but feels very unaffordable to hire someone for the role. I've also tried hiring people to take over selling at events and markets and that has been so difficult to find people wanting to work this kind of job :(

    • @homefragranceacademy
      @homefragranceacademy 5 днів тому

      You just need a bookkeeper for probably 2 hours per week. Very affordable. Not only do you want people who 'want' this kind of job, but you need people who love it. They are going to be the face of your company when you're at these events. So therefore it should be difficult to find them, but when you do, and you will, you need to keep hold of them.

  • @JeanVMI
    @JeanVMI 6 днів тому

    LOL 😂

  • @HelenWilson2024
    @HelenWilson2024 6 днів тому

    So lucky to be married to an accountant.

  • @JeanVMI
    @JeanVMI 7 днів тому

  • @anthonypsa1980
    @anthonypsa1980 8 днів тому

    You guys sold your business?

  • @danwhite9940
    @danwhite9940 11 днів тому

    Hi, great informative video. is Waxkind your only website? Just wanting to get an idea of audience and following and engagement you've built over the last year or 2 using these tips 😊

    • @homefragranceacademy
      @homefragranceacademy 11 днів тому

      Thank you. We had 3 businesses which we sold and exited in May this year: Cosy Aromas Craft HQ Waxkind

    • @danwhite9940
      @danwhite9940 11 днів тому

      @@homefragranceacademy awesome! Really smart move having exit strategy for each business. Build the brand, make it profitable, sell and repeat. Assume this will form part of this youtube channel?

    • @homefragranceacademy
      @homefragranceacademy 11 днів тому

      @@danwhite9940those 3 brands were all under 1 Ltd company, so it was only 1 exit. We talk about strategies on this channel and teach people how to do the same at www.homefragrance.academy

  • @HelenWilson2024
    @HelenWilson2024 12 днів тому

    In Australia any items that influencers get needs to be declared as a cash amount as they see this as a payment. It’s become a bit of a tax minefield. I will have to do more research

    • @homefragranceacademy
      @homefragranceacademy 12 днів тому

      I can understand how that is a minefield. I'm sure the influencers would have a process for that, as it'll be their issue to resolve.

    • @HelenWilson2024
      @HelenWilson2024 12 днів тому

      @ very true 🌸

  • @Traceyfromsomerset
    @Traceyfromsomerset 13 днів тому

    This is GOLD! Great work, I'm in your facebook group. Great information

    • @homefragranceacademy
      @homefragranceacademy 13 днів тому

      That's wonderful, Tracey. Thank you for watching and for being in our Facebook Group :)

    • @Traceyfromsomerset
      @Traceyfromsomerset 13 днів тому

      @@homefragranceacademy Are you doing a course on UFL? , as I struggle with this and my website gets hits all over the world. I find it quite complicated.

  • @upshiftgo
    @upshiftgo 16 днів тому

    Not healthy

  • @InsideAFairytale
    @InsideAFairytale 18 днів тому

    Just found your channel, so exited to check the videos out, thank you! 🙏🏼💙

  • @VanirCreations
    @VanirCreations 19 днів тому

    Well done for admitting your own faults. These toxic work expectations are something many of us learn from working in previous environments that have that set up. Thankfully, before I started my business, I worked in a place that taught me many lessons, and I unlearned that way of working where you think everyone should have the same work ethic you have. But it's true; it's a very entrepreneurial trait.

    • @homefragranceacademy
      @homefragranceacademy 19 днів тому

      Thanks. Yep, it's a difficult one to be self-aware enough to know this.

  • @jordanchappell5680
    @jordanchappell5680 20 днів тому

    Hey Guys - Hope you're good! A bit off topic...but did you ever ship to the US? If so, do you have any tips on best practise, please?

    • @homefragranceacademy
      @homefragranceacademy 20 днів тому

      Hey, all good thanks, I hope you are too. We did a bit, yes. We used Royal Mail integrated with Shipstation. This would automatically sort out the paperwork for export/import (based on how we set the products up). It's vital to get the weights and values correct. I'd certainly recommend getting software to sort this out for you so you don't have to worry about it. Shipstation integrated with your courier is ideal.

  • @RussellMomentum
    @RussellMomentum 21 день тому

    Gems sprinkled throughout this whole episode, thanks!

  • @wickwoodcottage
    @wickwoodcottage 24 дні тому

    Nawww guys, thank you so much for the shout out. Since selling all of those wax melt gift boxes we’ve decided that we really want to focus on the ‘gift market’ … including our art and stories seem to lend itself to this. People just loved the ‘whole package’ …watch this space…. 😊

  • @dgillihan1
    @dgillihan1 24 дні тому

    I’m really enjoying this format. I feel like I’m eavesdropping on your conversation and picking up some valuable insights. Thank you!

    • @homefragranceacademy
      @homefragranceacademy 24 дні тому

      @@dgillihan1 thanks so much for watching. We’re really enjoying creating these.

  • @JeanVMI
    @JeanVMI 26 днів тому

    LOL 😂

  • @JeanVMI
    @JeanVMI 26 днів тому

    Great 🎉thanks

  • @JeanVMI
    @JeanVMI 27 днів тому

    Thank you so much! Lovin’ the conversations between the two of you. Learning lots! 🎉🎉🎉❤

  • @Unearthedcandleco
    @Unearthedcandleco 27 днів тому

    Love watching you guys ❤ Thank you for all your talks its appreciated!

    • @homefragranceacademy
      @homefragranceacademy 27 днів тому

      @@Unearthedcandleco No problem at all, thank you for watching and listening :)

  • @JeanVMI
    @JeanVMI 29 днів тому

    Awesome 👏

  • @JeanVMI
    @JeanVMI Місяць тому

    Thank you 😊

  • @JeanVMI
    @JeanVMI Місяць тому

    I can binge watch your channel all day 🎉❤

  • @Herbb8752
    @Herbb8752 Місяць тому

    I actually value your podcast/ channel! I love listening to it while making my candles. It motivates me! Thank you again!❤

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      That's really wonderful to know, thank you so much for listening :)

  • @Scxbah
    @Scxbah Місяць тому

    Just want to mention that it's great to see Tamar come out of her shell and truly into her own, not just throughout these podcasts but dating back on the Cosy Aromas channel too. I know speaking in front of a camera can be daunting but you've really become so relaxed and natural in front of the camera it's great to see :)

  • @Scxbah
    @Scxbah Місяць тому

    There's another home fragrance channel on here that does product reviews for smaller home fragrance businesses and comments on the labels, presentation etc. I think that would be a good series to watch on here that you could do exclusively with HFA members. That way it benefits you with more content but also benefits the member by getting constructive feedback on their business as well as putting them in the spotlight

  • @Scxbah
    @Scxbah Місяць тому

    Can't believe you'd marry a Slytherin

  • @JeanVMI
    @JeanVMI Місяць тому

    Wow 🤩

  • @JeanVMI
    @JeanVMI Місяць тому

    ❤😊

  • @JeanVMI
    @JeanVMI Місяць тому

    Thanks for sharing. The chocolate cake looks so yummy ❤🎉

  • @JeanVMI
    @JeanVMI Місяць тому

    Wonderful video❤ I’m grateful for your efforts and sharing your knowledge. We are about to launch our business in a few weeks. We have been researching and testing for a year. I can’t wait to watch and listen to the rest of your videos. Congratulations to all your hard work and success 🎉❤

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      @@JeanVMI Thank you for watching and for your kind words. Good luck with your launch :)

    • @JeanVMI
      @JeanVMI Місяць тому

      @@homefragranceacademy Thank you! I’ll be in touch when we need to get serious with marketing 🎉 Meaning when we need professional help 💵

  • @JeanVMI
    @JeanVMI Місяць тому

    Great video 🎉 Thank you! ❤

  • @Scxbah
    @Scxbah Місяць тому

    Do you recommend using normal discount codes or dynamic codes (ones that are custom generated per customer)?

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      I'm not too bothered about dynamic codes, but I like to have a different code based on the platform I'm advertising it on.

  • @wickwoodcottage
    @wickwoodcottage Місяць тому

    Thank you guys for answering my question. Tamar - special Ed!!! Wow!! I’d find that tough. I’m mainstream and am not experiencing the same issues as yourself… however, I just know I’ve done my time lol … I need out! The thing that stops me is finances (which I know is mad). The thought that, ‘what if’! I’m now only 2 days per week while we grow Wickwood - fingers crossed I’ll just ‘know’ when the time is right to release myself from the binds!!! Thanks again 🙏🏼

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      No problem at all. Yeah, I knew it was time and am glad I left in the end, even though I do miss the children. Good luck with it all!

  • @seanchristopherjohn
    @seanchristopherjohn Місяць тому

    Love watching your videos guys :) been following your journey since about 2020. Love your podcast. Only tiny thing i would suggest as an improvement just my personal thought is, i dislike the split screen. Feels a disconnect when i/we are used to podcasts being around a table/sat on sofas ect in one frame. But that is my only dislike, i love the material you talk about and post :) Q, i know you now run the service based business but would you ever start another retail business? Q, Do you still make wax melts / candles ect for yourself or do you just buy them now? Sean :) x

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      Thanks for your comment. We wouldn't start another retail business, but we would buy another business to them grow it. We don't make wax melts and candles, we just buy them from our members :)

  • @shopwildvenus
    @shopwildvenus Місяць тому

    Hi, wondering would you need marketing consent to send emails other than confirmation emails? I'm thinking specifically about the Stage 4 - between the customer ordering and receiving the product?

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      Hi, Yes. You would need to follow the normal GDPR consent processes for this as well.

  • @codyjohnson2832
    @codyjohnson2832 Місяць тому

    Me and my wife are getting into this business and are looking for mentors or resourcing with other successful people in this industry. Any help in this area would be a huge help for us and our new business. Thank you for your content it is very helpful.

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      Good luck with your new venture. No problem at all, that's what we do. You can join our membership here: www.homefragrance.academy/hfa-growth-hub

  • @heliusuk
    @heliusuk Місяць тому

    Over how you've explained it all. I'm confused a bit still about the heading tags as my side. I can't find it. Looks like you're using shopify. I'm using wix. Any help would be great.

    • @homefragranceacademy
      @homefragranceacademy Місяць тому

      Looks like this will help: support.wix.com/en/article/adding-additional-meta-tags-to-your-sites-pages

  • @barryhulme1274
    @barryhulme1274 Місяць тому

    Yes please

  • @homefragranceacademy
    @homefragranceacademy Місяць тому

    Live shops are fantastic for getting sales and building customer loyalty

  • @MM-kr7cy
    @MM-kr7cy Місяць тому

    Change your mic.

  • @BeatriceCortez-i3x
    @BeatriceCortez-i3x 2 місяці тому

    My name is Beatrice Cortez

  • @andrearawlings420
    @andrearawlings420 2 місяці тому

    Thanks for making this podcast, and congratulations on everything! You've worked your socks off and you should be very proud!

  • @johndevlin1248
    @johndevlin1248 2 місяці тому

    Hey guys, congratulations on your sale and inspirational story! Good luck on journey of fostering.

  • @aromataecandles
    @aromataecandles 2 місяці тому

    I thoroughly enjoyed hearing your origin story. I happened upon your vids about a year ago in my own candle & wax melt making journey and I always enjoyed them. I was surprised when I saw that you had sold Cosy Aromas but now I know why 😊. I subscribed to HFA a few months ago and have enjoyed the content in those vids as well. Looking forward to more Podcasts from you as I ramp up my teeny tiny business for the holidays. It’s just me on a shoestring budget so those tips on getting the first customers and keeping them coming back, while not overspending on advertising, are what I’m listening for 👍

    • @homefragranceacademy
      @homefragranceacademy 2 місяці тому

      Thanks so much for watching/listening and for your kind words. All the best with your business ❤

  • @shopwildvenus
    @shopwildvenus 2 місяці тому

    You are both so freakin inspirational! Although I've reduced the size of the melts I carry (at one point over 100) and I now focus on growing the skincare arm of my business, there is still so much I can learn from you. I'm waiting to have a break in my schedule to then sign up to your HFA as I'd love to hear your expertise on areas such as email flows, increasing CT and conversions. My SEO is pretty good but as you know, making a sale is so much more than ranking on google!

    • @homefragranceacademy
      @homefragranceacademy 2 місяці тому

      Thanks so much for your kind words. We look forward to welcoming you as a member when you’re ready ❤

  • @VanirCreations
    @VanirCreations 2 місяці тому

    Ive watched your business grow from the beginning on here! Ive taken lots of advice from your videos. Ive also started giving advice on how to grow a small handmade business ❤ you guys will make wonderful parents ❤️

    • @homefragranceacademy
      @homefragranceacademy 2 місяці тому

      @@VanirCreations Thank you so much, that’s really lovely of you to say ❤️

  • @yasminechen730
    @yasminechen730 2 місяці тому

    CLP

    • @homefragranceacademy
      @homefragranceacademy 2 місяці тому

      Thanks for watching. We have a detailed CLP guide on our website which you can access 100% free here: www.homefragrance.academy/blog/sell-wax-melts-candles-legally

  • @cosyaromas
    @cosyaromas 2 місяці тому

    ❤❤