The Power Hour: The Optometry Podcast
The Power Hour: The Optometry Podcast
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AI FOMO to Practical Application: Your AI Guide for Eyecare with Dr Scot Morris
If you’re not adapting to AI now, your practice risks falling behind.
AI is here, and it’s reshaping healthcare - are you ready to keep up?
In the last 18 months, AI has gone from hype to necessity, with promises to transform patient care and practice efficiency.
While many talk about AI’s potential, few address how to actually integrate it in a way that delivers real impact.
In this episode, host Eugene Shatsman sits down with Dr. Scot Morris, an optometrist who’s already using AI to stay ahead - and he’s here to make sure you don’t get left behind.
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In this Episode:
00:00 Introduction
03:21 AI and practical applications
10:09 How AI enhances diagnostics and patient communication
20:46 Leveraging adaptive technologies to streamline operations
30:31 Reducing the administrative burden with AI tools
40:31 The future of AI in eye care
Переглядів: 37

Відео

Choosing Technology That Works: Maximizing Practice Efficiency with David Keith
Переглядів 3821 годину тому
Are technology purchases in your practice delivering the value they promised, or are they just “white boxes in the closet”? In our latest episode of Power Hour, Eugene Shatsman talks with David Keith, a 25-year industry veteran and technology consultant, who breaks down the common pitfalls and winning strategies for making technology work for you. The key to a thriving, tech-driven practice? En...
How Membership Plans Drive 4.5X Higher Patient Spend: Proven Strategies with Jordon Comstock
Переглядів 5014 днів тому
What’s the solution to reducing dependence on managed care, getting your patients to come back more often, and generating more revenue per patient? According to Jordon Comstock, Founder and CEO of BoomCloud - it’s membership plans! With over 100,000 patients on membership plans in the dental space, Jordon shares insights on how this approach can work just as effectively for optometry. Key topic...
Golden Nuggets of Marketing & Technology: Insights from Eugene Shatsman and Daniel Rostenne
Переглядів 7221 день тому
In this special live episode of Power Hour, host Eugene Shatsman sits down with Daniel Rostenne, Founder and CEO of Eyecarepro to deliver an insightful conversation focused on uncovering the “golden nuggets” of marketing and technology for optometry practices. Recorded live in Las Vegas at @VisionExpo West, Eugene and Daniel challenge each other to share impactful tips that you can apply right ...
Low Vision Myths Busted: How One Practice Earns $600K Seeing a Few Patients Each Week
Переглядів 3828 днів тому
shuldinerlowvisiontraininginstitute.org/ Low vision care is often misunderstood... However, in this episode of Power Hour, Dr. Richard Shuldiner shares how he’s defying industry norms with a low vision practice that generates $600,000 annually - while seeing just 6-8 patients per week! With decades of experience, Dr. Shuldiner has developed a highly profitable, patient-centered model that break...
VSP's Former CEO Jim McGrann Talks Innovation, AI, & Eye Care Challenges in Candid Conversation
Переглядів 133Місяць тому
In this exclusive Vision Expo interview, Jim McGrann, former CEO of VSP, sits down with Eugene Shatsman for an eye-opening discussion on the evolving landscape of optometry. Jim doesn’t shy away from addressing the concerns many eye care professionals have about managed vision care and VSP's role in the industry, sharing honest reflections on the decisions made, and the challenges that remain. ...
Vegas Innovators Series: Eye Care Leaders Reveal the Industry's Next Big Things
Переглядів 138Місяць тому
What do you think is driving the next big leap in optometry? Step into the future of eye care with the Vegas Innovators Series, where leading experts in the industry unveil the cutting-edge technologies driving optometry forward. Each of our guests - Brant Southwell, Dr. James Rynerson, Cindy Braden, and Jim McGrann - has brought something groundbreaking to the table, sharing insights into the ...
The Dry Eye Success Formula with Dr. Paul Karpecki, Dr. Shane Swatts & Eugene Shatsman
Переглядів 190Місяць тому
Looking to grow your dry eye practice and see better patient outcomes? Based on the experiences of two industry greats - Dr. Paul Karpecki and Dr. Shane Swatts, this week's Power Hour episode presents a proven formula for success in optimizing your practice and boosting patient outcomes. These leaders in dry eye care share actionable strategies that have helped them achieve an impressive 80% tr...
OD Evolution: Recruiting Doctors & Expanding Scope with Dr. Nate Lighthizer
Переглядів 51Місяць тому
The future of optometry is evolving, and it's more exciting than ever. In the latest Power Hour episode, host Eugene Shatsman welcomes Dr. Nate Lighthizer, Dean of NSU Oklahoma College of Optometry, to discuss the critical factors that are defining optometry's future. Key Takeaways: The Optometry Talent Crisis: Understand the challenges optometry schools face in recruiting top talent and how th...
The Data Is In: Provider Sentiment, Patient Trends & Vision Expo Preview with The Vision Council
Переглядів 5862 місяці тому
Are you feeling a squeeze in your practice over the last few months? Patients are shifting spending habits and doctors are reporting in across the whole industry. The biggest repository of industry data is at The Vision Council, and in this episode, your host Eugene Shatsman goes behind the scenes to learn what doctors are thinking, how consumers are spending, and what opportunities we have on ...
Adapting and Advancing: Amir Khoshnevis and Eugene Shatsman on the Changing Face of Optometry
Переглядів 3,3 тис.2 місяці тому
Adapting and Advancing: Amir Khoshnevis and Eugene Shatsman on the Changing Face of Optometry
562% Growth in Five Years: Secrets of Scale with Dr. Tyler Mills and Dr. Brian Samartino
Переглядів 3,4 тис.2 місяці тому
562% Growth in Five Years: Secrets of Scale with Dr. Tyler Mills and Dr. Brian Samartino
500 Kids in a Myopia Program? Leadership & Practice Tips from Dr. Brianna Rhue and Eugene Shatsman
Переглядів 812 місяці тому
500 Kids in a Myopia Program? Leadership & Practice Tips from Dr. Brianna Rhue and Eugene Shatsman
What’s Inevitable? The Industry Innovation Episode with Sanitas Advisors & Eugene Shatsman
Переглядів 3,3 тис.3 місяці тому
What’s Inevitable? The Industry Innovation Episode with Sanitas Advisors & Eugene Shatsman
Audiology In Your Optometry Practice? The Hearing Panel Hosted by Eugene Shatsman
Переглядів 3,2 тис.3 місяці тому
Audiology In Your Optometry Practice? The Hearing Panel Hosted by Eugene Shatsman
Surprising Ingredients to Practice Growth: Dr Jason Lake Shares Insights from Over 9000 Practices
Переглядів 3,4 тис.3 місяці тому
Surprising Ingredients to Practice Growth: Dr Jason Lake Shares Insights from Over 9000 Practices
"Stop Setting Money On Fire On Your Phones": Mastering Phone Call Management with Dr. Jeff Lewis
Переглядів 9703 місяці тому
"Stop Setting Money On Fire On Your Phones": Mastering Phone Call Management with Dr. Jeff Lewis
Insider Billing Tips: Why 9 of 10 Charts Don’t Pass the “Friendly Audit”
Переглядів 423 місяці тому
Insider Billing Tips: Why 9 of 10 Charts Don’t Pass the “Friendly Audit”
Cracking the Conversion Code: From 4 to 48 Eye Care Locations in 15 Years
Переглядів 3,3 тис.4 місяці тому
Cracking the Conversion Code: From 4 to 48 Eye Care Locations in 15 Years
Optometry's Next Chapter: Innovative Advancements Poised to Reshape the Field with Dr. Chris Wroten
Переглядів 3,2 тис.4 місяці тому
Optometry's Next Chapter: Innovative Advancements Poised to Reshape the Field with Dr. Chris Wroten
Are You Making These 5 Money Mistakes In Your Practice? A Quick Roadmap for Lost and Found Money
Переглядів 704 місяці тому
Are You Making These 5 Money Mistakes In Your Practice? A Quick Roadmap for Lost and Found Money
From $42,000 to $2.1 Million: The Entrepreneurial Mindset Behind a 41-Company Empire
Переглядів 544 місяці тому
From $42,000 to $2.1 Million: The Entrepreneurial Mindset Behind a 41-Company Empire
From Graduation to Growth: Real Stories from the Front Lines of Optometry
Переглядів 365 місяців тому
From Graduation to Growth: Real Stories from the Front Lines of Optometry
Leading with Empathy: Retail Insights from a Billion-Dollar Executive
Переглядів 415 місяців тому
Leading with Empathy: Retail Insights from a Billion-Dollar Executive
Banned Non-Competes & Other Legal News - Now What? #ftc #podcast
Переглядів 755 місяців тому
Banned Non-Competes & Other Legal News - Now What? #ftc #podcast
The Disney Blueprint: Redefining Optometric Customer Service
Переглядів 1945 місяців тому
The Disney Blueprint: Redefining Optometric Customer Service
Eye on AI: The Future of Optometry
Переглядів 4746 місяців тому
Eye on AI: The Future of Optometry
The Surprising Truth About Emerging Subspecialties - The Migraine & BVD Panel
Переглядів 6666 місяців тому
The Surprising Truth About Emerging Subspecialties - The Migraine & BVD Panel
Unlocking Fortune 500 Efficiency: Conquering Backlog, Optimizing Workflow, & Overcoming Multitasking
Переглядів 9356 місяців тому
Unlocking Fortune 500 Efficiency: Conquering Backlog, Optimizing Workflow, & Overcoming Multitasking
‘Secret Sauce’ Revealed: Inside the Mind of The Power Practice Consultant
Переглядів 1046 місяців тому
‘Secret Sauce’ Revealed: Inside the Mind of The Power Practice Consultant

КОМЕНТАРІ

  • @harisdzubur2758
    @harisdzubur2758 27 днів тому

    did we ever post this education video? don't see it in the show notes

  • @kevinwhaley7726
    @kevinwhaley7726 Місяць тому

    I love the analogy of buying someone’s home and telling them how to wash their dishes now! 😂

  • @kevinwhaley7726
    @kevinwhaley7726 3 місяці тому

    I love how these 2 guests have full ear headphones, I guess they wanted to hear every breath Eugene made, lol Thanks for the thought provoking content.

  • @4453kevin1
    @4453kevin1 3 місяці тому

    😂 lol

  • @choyontalks8531
    @choyontalks8531 3 місяці тому

    Genius

  • @bd-em9li
    @bd-em9li 3 місяці тому

    Thanks for valuable Words......

  • @AgencyWork-i6x
    @AgencyWork-i6x 3 місяці тому

    Really amazing

  • @davidkeith4819
    @davidkeith4819 3 місяці тому

    Wow, this guy Dr. Lewis is a genius!

  • @EneEri
    @EneEri 4 місяці тому

    I really enjoyed this discussion. A lot of food for thought and improvement. Thank you!

    • @PowerHourOptometry
      @PowerHourOptometry 4 місяці тому

      Thank you! We are glad you found this week’s episode insightful. Stay tuned for next week’s podcast! ✅

  • @kevinwhaley7726
    @kevinwhaley7726 4 місяці тому

    Great discussion on the highest and best use of your time. I vote you have this guest back for a 4th time!🎉

  • @davidkeith4819
    @davidkeith4819 4 місяці тому

    Wow, there's so much value here I had to stop halfway through to digest it and I'll watch the other half later. Incremental goals, questions to elicit pain and aspirations from the patient, the science of communicating effectively, there's some huge stuff here. Thank you!

    • @PowerHourOptometry
      @PowerHourOptometry 4 місяці тому

      We're really glad to hear you're finding the content valuable! It sounds like you've already picked up on some really important concepts highlighted within this video. Setting incremental goals is key because it makes progress more manageable and less overwhelming. Asking questions to elicit pain and aspirations is crucial. Understanding what patients are struggling with and what they hope to achieve helps in creating a more personalized and effective treatment plan. Effective communication is the backbone of all this. It's about more than just exchanging information; it's about connecting with patients on a deeper level, ensuring they feel heard and understood. There's definitely a lot to digest, so it's smart to take your time with it. When you watch the second half, I'm sure you'll uncover even more insights that will build on what you've already learned! Thank you for your comment, David! 🙌

  • @kevinwhaley7726
    @kevinwhaley7726 4 місяці тому

    I appreciate all of the advice, I’ve always felt like the non-competes were too hard to enforce and therefore worthless in most situations, but I’ve seen a few instances where they were needed. I always feel if you treat your team well and have great communication they’ll never want to leave.

  • @davidkeith4819
    @davidkeith4819 4 місяці тому

    Selling versus rescuing, what a brilliant illustration!

    • @PowerHourOptometry
      @PowerHourOptometry 4 місяці тому

      There’s a reason why he’s built a 41-company empire! 📈

  • @kevinwhaley7726
    @kevinwhaley7726 4 місяці тому

    -I love the analogy of the “training wheels sales exercise” of genuinely prescribing a consultation for a complex procedure like myopia control or dry eye. -I also like the tech asking more open ended questions getting to know the patient and making notes for the doctor to review so they can custom make a plan and make the patient think through the real reason they want the procedure. -He has such a kind way of grabbing a patient from the lobby that was waiting too long. #GoGators

    • @PowerHourOptometry
      @PowerHourOptometry 4 місяці тому

      Dr. Garg is truly such a wealth of knowledge! His techniques alone are extremely valuable for any practice looking to drive revenue growth and improve patient outcomes. Thank you for your comment and insight Kevin! ✅

  • @robertbrodney6888
    @robertbrodney6888 5 місяців тому

    great conversation. I will add on trade secrets that there really aren't many. practice locations, product offering, marketing and so on is in the public domain. Look at practices' websites and you can theoretically copy content, promotions and more. The greatest secret, which I'll share now, is exceptional execution and service delivery for patients.

  • @endlessosplague
    @endlessosplague 5 місяців тому

    "The costumer is always right in matters of taste"

  • @NURUDEENOLANIRAN-x8x
    @NURUDEENOLANIRAN-x8x 6 місяців тому

    Bad introduction for the legend

  • @PowerHourOptometry
    @PowerHourOptometry 7 місяців тому

    🌟 Ready to Dive Deeper into Transformative Business Strategies? 🌟 bit.ly/JayAbrahamFullEpisode If you enjoyed this sneak peek with Jay Abraham on breaking free from being "successfully stuck," you won’t want to miss the full story in our complete episode. We delve much deeper into actionable strategies that can radically transform your practice! 👉 Watch the full episode here for comprehensive insights and expert advice: ua-cam.com/video/i1WKJ7rCY9g/v-deo.html 🔔 Don't forget to subscribe and hit the bell icon to stay updated with all the latest episodes from The Power Hour, designed to empower you and your optometry practice towards greater success. ✨ Join us and start transforming your business with proven strategies from industry experts! Drop your questions or feedback in the comments below-we love hearing from you!

  • @PowerHourOptometry
    @PowerHourOptometry 7 місяців тому

    Watch All Episodes from This Season! bit.ly/TPHPlaylist Dive deeper and discover more strategies to enhance your optometry practice with our full playlist of this season's episodes. Click the link to explore exclusive content tailored just for you. Don't forget to subscribe and hit the bell icon to get notified about our latest episodes. Join us to unlock the full potential of your practice with cutting-edge insights from leading experts!

  • @kevinwhaley7726
    @kevinwhaley7726 7 місяців тому

    Great interview with Jay Abraham. I completely agree with his three ways to grow an optometry office.

  • @kevinwhaley7726
    @kevinwhaley7726 7 місяців тому

    Doctor tips 😂