Why Is This a Bad Pitch? (for Cybersecurity Products)

Here's an excerpt from our live recording of the CISO/Security Vendor Relationship Podcast at the 2019 West Michigan IT Summit in Grand Rapids, Michigan.
Show was hosted by me, David Spark, producer of the CISO Series, and Allan Alford, regularly the co-host of Defense in Depth. Our guest is Dan Lohrmann, former CISO/CSO/CTO for the State of Michigan.
In this segment, I read a horrible pitch sent in to me by a listener, Christopher Stealery of Barclays, and my co-host and guest explain why it's so bad.
Huge thanks to C3 Technology Advisors for sponsoring and hosting, and thanks to Fuze and Assured Data Protection for sponsoring as well.
SITE: cisoseries.com/
David Spark on LInkedIn: / davidspark
David Spark on Twitter:
#CISOSeries #Cybersecurity #CISO

[@JesseCracksMTG]

What about a "Why is this a Great pitch?"

[@CISOSeries]

We have "what do you think of this pitch?" and we've yet to have a CISO claim any of our pitches are a great pitch.