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idk i feel like trends come and go so fast and are now re- developed in such limited social circles that it’s almost not worth analyzing. i feel like Gen Z doesn’t bring things back to embrace, they just pull theses looks off the shelf to look at for a second before moving on.
I miss when this channel used to be about films and pop culture and not just a fetishization of Gen Z tik tokers. Lately these videos have taken on a formula of talking about an old trend or aesthetic, why it fell off and why it’s making a resurgence ONLY because some tik tokers are using the aesthetics. Like there has to be more data than just tik toks. I don’t believe some of these trends are actually back because of how people choose to present themselves online differently than in real life.
Its called trend surfing, & the Take has been doing it since (an example) Rick & morty was at its highest in popularity back in season 2-3, fast foward to season 6 warpping up and its radio silent.
Guys just stop. No generation is unique. Twee was authentic for the people who experienced at the time, but millennials are historically steamrolled by other generations, and the narrative is written by them. Gen Z is just as artificial as any other generation that’s being a teenager, and that’s OK just be even in your descriptions. For example, saying that the tweet aesthetic was superficial in a Instagram way, but I thinking gen Z blurry pictures isn’t as purposely curated to convey a certain message. It’s the same thing. Also stop pitting generation against each other
What's really weird to me about their generational comparisons is that everything they praise gen z for, I see more in the younger millennials around me and everything they demonize millennials for, I see in a lot in all the gen z folks around me. Maybe it's just the people I know but the Takes takes seem to be really backwards lately, at least from my perspective.
@@escabasket153 it’s also weird because I’m pretty sure the creators of The Take are millennials themselves? Based on how long they’ve been putting out content, that makes sense.
Seriously, I get that the media wants to cover hot topics and that Gen Z is currently the It generation. But what's up with everyone, especially The Take, acting like every previous generation was borderline mentally underdeveloped, way behind, and wrong about everything? In one video, you even said something along these lines: ''People born after 1996 are simply different''. - Really? Was there something in the water? Was Gen Z engineered in the lab, or what? I assume the creators of this channel are adults. Don't you see anything wrong and absurd in how you speak to your audience? You continuously feed one's ego (but I guess even Gen Z thinks your narrative is over the top) to get more clicks and likes while alienating others? Return to making meaningful content that people love because this is becoming a comedy.
'Gen Z are more authentic and laidback' also, 'they're very careful with avoiding cringe', how's being so obsessed with avoiding cringe authentic and not curated? normal life is cringe, and, in a couple of years future generations will consider all the PoV tiktoks cringe AF. Come on.
@@grapefives7762 I few Gen Zers have also mentioned this. It has made some of them uncomfortable to be talked about so much. I do understand that they are an up and coming gen and have made big impacts on our world already, but this is now getting excessive.
And Milleinals. That content is very boring. I commented here and on IG that they need to do one on Gen X and everyone agreed. We're so tired of hearing about the same generations.
Why are so many of the recent videos by The Take all about Gen Z, Tik Tok, and social media in general? I was drawn to this channel for the interesting and in depth analysis of film and TV shows. I see less and less of that here these days.
As someone born in the middle of Millennial and Gen Z, same. It's like every other video is saying why Gen Z is the greatest. I miss their pop culture analysis videos
@@AlexClementine completely agree! I’m a Gen z (born in 2002) and personally really struggle with my generation, I find a lot of them cold and too social media obsessed. And in general I do prefer when the take did videos more focused on movies and were analytical
I miss the old Take when everything wasn’t about how awesome the Gen Zs are. Subscribed because of the Mad Men breakdowns, unsubscribing because… well, twee
Did they not release a video covering outdated millennial tropes….literally yesterday? This channel has always been about the intersection of film and culture. I love these types of videos that map out the journey of an aesthetic from film, music and art, to online spaces, to real world fashion movements-and the social messaging that develops and is reinterpreted along the way. If you’re looking for strictly film analysis, there is no shortage of it on UA-cam. Go look elsewhere. Maybe you’re not in the target audience 100% of the time. Maybe that’s a good thing. I recommend being open minded to the cultural shifts and new ideas that new generations usher in.
What about gen Xers? They were the talk of the town at one point but no one cares what culture affect they have had. The older half made what indie films are today.
At this point, I can almost bet that cultural analysis videos on this channel will be convoluted and unfocused with an ultimately odd "take." I'm not the biggest fan of ukulele but why shit on anyone's ukulele hobby?? (4:59) And Gen Z is totally cringe (like any other era) except they're immortalizing it by posting wayyyyyyy more of their cringe moments. Also, microtrends on TikTok turn twee and other styles (90's, y2k, tumblrcore, etc) into literally disposable fashion trends that are participated in only while the algorithm favors it. This video referred to authenticity as currency... Viewing authenticity in that way will only perpetuate curated authenticity.
IDK why but sometimes when I watch the Take it feels like I'm getting the message that millennials suck and gen z made everything so much better. I was born on the border between too so I feel both millennial and gen z and watching this videos I feel very bad for millennials. They have made a lot of cool things.
I know right?!? Talking about how Gen z will make a more mature, more authentic version of whatever this style is. These TikTokers are like 15. The farthest thing from mature. Also their perspective of Gen z being so unfiltered and raw is ridiculous. I feel like they have by far the most curated online presence out of all the generations. No hate Gen z but channels like this are spending waaaaay too much time trying to validate the opinions of children. I enjoyed this channel more before the continuous over analyzation of fleeting Gen z TikTok trends and the gone girl “cool girl” monologue.
@@escabasket153 We got sh*t on by the boomers... these days it's more of a "you gotta laugh at yourself" day and age. Everyone gets put under the humor lens. The video mentions the smugness of the 2010s version of the hipster and twee ness. If you don't think they/we were smug you should take another look. Smugness permeated that time.
Trends are passing by so quickly that we’re already dressing in early 2010s twee fashion. By next year, we’ll probably be dressing in late 2010s athleisure Everybody was dressing in y2k/ KC bling fashion last year. Now we’re shifting into the indie sleaze/twee fashion from early 2010s
Literally it feels like social media but TikTok specifically has truly accelerated our trends to the point where things happening right now will be nostalgic in like 2 yrs. It’s the new normal ig
To be fair, I think the y2k/mcbling trends are still around and very much popular. I think that twee is becoming a slightly smaller fashion trend within its own subculture. It's not like everyone in 2022 is wearing peter pan collars and flats. It's just like in any other decade when multiple fashion aesthetics and trends were happening at once with different people. This channel is also making this trend seem like a bigger or more popular thing than it actually is. Though these women seem to mean well, I don't think they're always the best source when it comes to online trends.
The shows fall off faster than they can farm content off of (I sincerely cant remember if they already covered Wednesday), remember when they used to cover Rick & Morty? Thats where I learned what "metamodernism" was! Now season 6 just warpped up and this is what we're getting 🤷♂️🤓🐑
@@alejandrocervantes3624 I found this channel because they covered all of the GOT houses. I also liked the tropes and the looking inot specific themes. I'm tired of all this trendy, social media BS. I never follow that shit. Most of these terms I've never heard of.
I'm glad someone said it. They used to focus on pop culture and tropes that span the decades, but now every other video is focusing on "Gen Z is the best generation" content. It's only focusing on gaining views from current youth instead of sharing takes on tropes like they did in the beginning. I'm in the middle of millennial and Gen Z and I'm genuinely sick of hearing about it from a channel that used to be my favorite :(
The elder millennials that run this channel are a joke. A pandering joke. Reminds me: If they say “Latin-X” out-loud again inna video, I’m gonna scream lol that’s not even popular within the Latin community.
its like they cant do anything wrong but they are overconsumers, focused on self image, judgemental as hell and putting every personality trait in a box that cannot be expressed. you cant have a big personality without saying that person has main character energy, you cant go through adolescence and flirt with boys without being called a pick me girl, you cant complain about bad service without being called a karen. Millenials never got this love and praise that Gen Zs are constantly getting. Its like an ongoing online participation award for Gen Z behaviour
I understand that we want to build up the next generation but can we stop putting gen z on a pedestal? And can we ESPECIALLY stop doing it at the expense of millennials? Why do we have to tear down one generation to lift up another. We're all just humans doing our best. It is in fact possible to discuss generational trends/characteristics/struggles without the weird dichotomy.
What the heck is twee? Seriously, I have never heard of any of these terms. Was I in a very different circle of internet? I must have because I barely understand these terms!
I have never known twee to be called twee. where I was growing up it was just like retro or other. It actually wasn't that popular when I was in my teens. Being from a very working class city in the UK stuff like that didn't hit us. trends instead came from our popular culture like excessive fake tan and over the top make up and bad bleach blonde hair from stuff like The Only Way Is Essex or the big over sized bun hair styles paired with big hoop earrings being a trend set by a character from a soap opera. I actually like a lot of the clothes considered "Twee" cus I like vintage and retro fashion. I like stuff like 50's full skirts and peter pan collars and lace up oxford brogues or penny loafers or ballet flats. I literally wear shoes like that on a daily basis. That wasn't popular when I was in school I was bullied heavily for not fitting in with everyone else. I remember when the Only Girl In The World video by Rihanna dropped the next week at school nearly every girl had bright red hair and that was the trend. Or it was a certain style of school bag or small accessories. I guess because UK schools where uniforms instead of just like every day clothes we don't really get much of a chance to fully follow trends but even then there were kids that stood out like the alt and emo girls were noticeable. But these kinds of internet trends like "twee" or whatever just didn't exist. It was either You were a popular girl, an alt/emo girl or you were nothing and you were me. Just not fitting in anywhere and seen as other.
"The term 'Twee', defined as a British term meaning "affectedly or excessively dainty, delicate, cute, or quaint", is the baby-talk mispronunciation of sweet and is seen in the lexicon as early as 1905. Though the term became derogatory, it was reclaimed by the indie pop music scene in the UK and US."
I also dressed "retro" but in America in the 2010s and yeah, there were online communities for these styles, especially on Tumblr. But yeah, you're right that this was a outsider subculture in most places. Arguing that it was mainstream because of a few main characters with the style is like saying goth or emo were mainstream because there was the one scientist on CSI.
I think often there is a over sensationalism to ‘trends’ and phrases like ‘making a come back’ are over used. Indeed a small collective are dressing this way - online- but personally I have not seen many people in real life dress this way yet, I see the Y2K more so, nevertheless fashion is more paired down and dear I say boring for my taste with most people i see on campus and in the city wearing flares and flared jeans, black north face puff jackets and trainers, I see a pool of copy and paste sadly. I personally love twee but I could be biased as this was very popular when I first began choosing how to dress myself and not just having my sisters hand-me-downs. When I was 8/9 this was how I dressed or tried to. I love the different styles online even if they are not to my taste but as I said I rarely see anything like this in persons
You know, the more this channel focuses on how Gen Z is bringing back something from the past to make a trend, the more I feel like this generation doesn’t attempt to do anything original. That’s probably not true, but this channel sure makes it seem otherwise.
Having lived through the last iteration of twee. I strongly disagree that it was only for skinny white women. Definitely 99% white and mostly women, but a wide variety of body types. The dyi aspect meant that people could make or edit things for their body specifically. The mainstream may have only shown this as a skinny only trend, but that wasn't the reality of who participated. Larger body types were welcome and looked just as good in the styles. I'm a bit disappointed that there was comment in this about how gen z would make it less white and more inclusive, and then never going back into that.
I hate that everything has a label now. My theory is hashtags have made it so that in order to Reach a wider audience every little thing has a hash tag or label. I lived " indie sleaze" without knowing that's what it was called lol I decorate how I like now it's " moody maximalism" I dunno can we all just go offline and live lol.
Yeah...like, I'm sure somewhere on TikTok there are more diverse people participating but they only showed thin white women when they were talking about the new inclusiveness of the trend...like...what? Make it make sense.
I've been into this aesthetic since 2009 and it's very interesting to see it come back AND finally get a name. Back in the day, it wasn't called "Twee", that was a name of a music genre. I was obsessed with Zooey Deschanel and ModCloth, good times...
so we just flew over from grunge,y2k,leasure wear, and we passed over the “metrosexual” tragedy, and went into the tumbler girl and hipster trend, so when is “Lumbersexual” coming?
I would like The Take to maybe do videos charting stuff in UK society cus trends come and go in the UK just as much as the US. Despite us wearing uniforms and stuff at school factions and cliques are still very real. And a lot of UK media is and can be impactful on the public like certain shows or characters or storylines or public figures.
Man this channel needs to stop its fetishization of Gen Z. Also, as a Zoomer myself, there's nothing "uncurated" about Insta photo dumps and "unfiltered" selfies
To make bright eyes sound simple, is insane. So beautiful, so intricate, even if occasionally the music is a background to the poetry. Do you hear pop or modern country? And bright eyes is simple? Deeply offended.
I never do trends because once I finally join one it ends and another one begins .. 😂 I can’t keep up that’s why i haven’t gotten a BeReal because I know once I do it will be over.
Gen z is definitely not environmentally conscious, they are addicted to fast fashion, you can see it in their gigantic Shein hauls and how much they consume just for keeping up with any weekly tiktok trend. I am part of Gen z anyways, but let's be a little bit critical.
Maybe twee never actually left??? Also let’s cover more movies pleaseeee. I need movie summaries and discussions so I can skip watching them but still talk about them.
Seriously lol Im a millennial and I still dress this way every now and again because I stopped getting rid of my clothes whenever trends come and go lol trends change so quickly nowadays lol
Seriously lol Im a millennial and I still dress this way every now and again because I stopped getting rid of my clothes whenever trends come and go lol trends change so quickly nowadays lol And yes, more movies!!
Me a millenial loving 50's and 60's retro to pieces, but never having heard of "Twee" movement: I'm so excited! 🥰 I guess it's because unlike the style of most decades the designs of the 50's and 60's never become old and embarassing like pretty much every other style.
Wish you guys would come out with film and TV analysis again. These tiktok trend videos are so repetitive and have no lasting value. I hope you eventually cover the 3 Pinocchio films that came out this year.
It’s funny, I’ve always been a little twee by accident, because I never sought it out or even really knew it was called twee until this video. It was just my natural style to dress feminine, a little artsy and a little vintage (because I got a lot of my clothes second hand, even before that became a trend in itself). I just always associated it with the Indie music I listened to, so I thought I had an “Indie” or “Eclectic” style, and I heard a lot more about hipsters at that time, so I assumed I fell into the Hipster category. But it’s funny that looking back, twee actually encapsulated my real style more than hipster or rockabilly or any other style of that era. But twee fits my style the most more than any other style, I just didn’t know it until today! 😂
To me, this is both the thing that defines twee, and what makes it perjorative. Liking bows, ruffles, acoustic guitars, mustaches, sweaters, etc. is fine. More than fine. But twee, much like the Hop Topic Goths of my youth, feels forced. It feels like manufactured non-conformity for people who don't know how do anything other than repeat what they saw a friend do. "Look Mom, see how DIFFERENT I can be!" But without that camp/performative element, twee isn't twee. It might be twee-adjacent, but it won't be twee.
@@escabasket153 You know, I'm not actually positive myself! I know I've heard it around for awhile now, but I'm not sure what the origins are. I believe it started off describing a segment of indie music(?), but I'm not certain.
NO “comprised of.” Instead of “these subcultures were mostly comprised of privileged, college-educated liberals,” it should say “these subcultures were composed of mostly privileged…” or “these subcultures comprised mostly privileged…” Get a proofreader!
"twee" and any other alternative style (using the word "alternative" by its definition, sue me) are deemed "uncool" by the masses off the screen anyway. nothing wrong with finding our styles, even if they're older and coming back. much like any other generation before and after, it takes inspiration from somewhere in history (probably) and the wearer makes it their own. - an older gen z ('03)
Well, this is the video that has made me unsubscribe from the take. To say that Gen Z is a more laid back, less curated version of Millenials is just insulting and false. I think even Gen Z would agree. There is no need to attack Millenials. Honestly, it seems like they're running out of ideas at The Take and attacking millenials is just click-baity enough to work. Smh I'll stick with NewRockStars and Moderngurlz.
Loads of offended people here in the comments... Don't you want to learn about the newer generation? To me it is very hopeful and beautiful to see how far a different we 90s kids are from the younger ones. I actually wish I was born in this era, these kids are so open minded!
I don’t know which is more infuriating that ad for Javy or saying that Peter Pan collars is vintage? Bringing Twee back is just like ANY OTHER FASHION TREND- goes away and come back and so on and so forth. When is The Take going to address the fact that Gen Z looks disheveled? I am all for vintage fashion and thrift store shopping but put some thought into the outfit your wearing. Stop looking like you rolled out of bed.
I personnally really don't like the way you advertise your partnership products,feels fake and... using FOMO technics on us. 😒 it doesn't make me want to trust you.
This. There are a couple clannes where I always watch their ads because they make them entertaining. These are flat, break up the flow of the topic, and are even kind of inappropriate, considering what the video's subject matter was.
Older Millennial here (1985) and I've never heard of this term before in my life. I'm glad the Take said it because it sound's like rich, white people stuff to me. I hate the aesthetic and much of the music examples sounded terrible. Also not sure what crafting has to do with this trend. Plenty of us were crafters before the pandemic. Also, can we please get off Gen Z and TikTok for a while? I get talking about then because they have been influential in some ways, but this is borderline obsessive. It also kind of undercuts your message of nto pitting the gens against each other, then talking about how wonderful Gen Z is and the others were apparently backwards and misguided.
God why. Its so ugly. 😑 indie also became sooooo repetitive. I was an indie fan but at the end of it it was so bloated, repetitive, and corporate that it still hasnt recovered.
For those wondering. And if anyone didn't think we were smug in the 2010s, you need to watch some of your old videos or something. We were all smug as heck, whatever we were into. LOL The term 'Twee', defined as a British term meaning "affectedly or excessively dainty, delicate, cute, or quaint", is the baby-talk mispronunciation of sweet and is seen in the lexicon as early as 1905. Though the term became derogatory, it was reclaimed by the indie pop music scene in the UK and US.
Just want to offer that this stuff is also very often white cultural aesthetics. From every generation, white dominant cultures determine the canon of culture and must always be questioned.
In the US, that is probably because white people are still the majority of the population at over 60% of all Americans. I don’t know why it needs to be questioned that the majority of people in a group (in this example white people in America) would have a PROPORTIONATE effect on the overall group’s culture.
I like the idea of bringing more authenticity and realness to the trope. When I hear "twee," I think of that old American Dad episode, Independent Movie. It featured this unbearable girl who wasn't so much the quirky, unique manic pixie dreamgirl as she was someone trying desperately hard to be THOUGHT OF as a quirky, unique manic pixie dreamgirl. She was a joke. And that's kinda what the trope had become at that time. 😕
Howdy friends-- Would it be possible to leave your video sources linked in the caption? I want to watch some of the TikToks you reference but can't find them :) Thanks in advance
afab enby blonde androgynies wearing oversided plaid hoodies with the sleeves covering everything but their fingertips, playing ukuleles under bridges in between their job as a dogwalker and a children's library storyteller while trying to finish their webcomic about a cat-elephant-butterfly-spaniel-half-angel's adventures in the world of Plush Pastelia. They introduce themselves to everyone by touching their nose and going "boop," sponge rides off their friends every day, and their apartment is filled with dead plants.
When I’m dealing with Winterwear, I’m a Twee but since I don’t live on the East Coast of the USA, I have ‘Summer Twee’ which is just Twee but in Linens and Cottons.
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@@katherinealvarez9216 but ☕ and 🍫aren't the same
This is why I miss the HBO TV series, Girls. Lena Dunham is a genius. ❤
idk i feel like trends come and go so fast and are now re- developed in such limited social circles that it’s almost not worth analyzing. i feel like Gen Z doesn’t bring things back to embrace, they just pull theses looks off the shelf to look at for a second before moving on.
discussing that would make a more interesting video than this one
💯
@@not_botheredd9893agreed, y’all in the comments are hitting these points straight nail on the head
I miss when this channel used to be about films and pop culture and not just a fetishization of Gen Z tik tokers. Lately these videos have taken on a formula of talking about an old trend or aesthetic, why it fell off and why it’s making a resurgence ONLY because some tik tokers are using the aesthetics. Like there has to be more data than just tik toks. I don’t believe some of these trends are actually back because of how people choose to present themselves online differently than in real life.
couldn't agree more
Yes
Its called trend surfing, & the Take has been doing it since (an example) Rick & morty was at its highest in popularity back in season 2-3, fast foward to season 6 warpping up and its radio silent.
Say it louder🙏
It is more like a tiktok motto party, not a trend
Guys just stop. No generation is unique. Twee was authentic for the people who experienced at the time, but millennials are historically steamrolled by other generations, and the narrative is written by them. Gen Z is just as artificial as any other generation that’s being a teenager, and that’s OK just be even in your descriptions. For example, saying that the tweet aesthetic was superficial in a Instagram way, but I
thinking gen Z blurry pictures isn’t as purposely curated to convey a certain message. It’s the same thing. Also stop pitting generation against each other
omg best comment🥰
Great comment though, they constantly shit on millennials and raise up Gen Z like they’re the greatest thing ever.
What's really weird to me about their generational comparisons is that everything they praise gen z for, I see more in the younger millennials around me and everything they demonize millennials for, I see in a lot in all the gen z folks around me. Maybe it's just the people I know but the Takes takes seem to be really backwards lately, at least from my perspective.
@@escabasket153 it’s also weird because I’m pretty sure the creators of The Take are millennials themselves? Based on how long they’ve been putting out content, that makes sense.
Fr! They are the out of touch millennials who never claimed to be Millennials
Seriously, I get that the media wants to cover hot topics and that Gen Z is currently the It generation. But what's up with everyone, especially The Take, acting like every previous generation was borderline mentally underdeveloped, way behind, and wrong about everything?
In one video, you even said something along these lines: ''People born after 1996 are simply different''. - Really? Was there something in the water? Was Gen Z engineered in the lab, or what?
I assume the creators of this channel are adults. Don't you see anything wrong and absurd in how you speak to your audience? You continuously feed one's ego (but I guess even Gen Z thinks your narrative is over the top) to get more clicks and likes while alienating others?
Return to making meaningful content that people love because this is becoming a comedy.
'Gen Z are more authentic and laidback' also, 'they're very careful with avoiding cringe', how's being so obsessed with avoiding cringe authentic and not curated? normal life is cringe, and, in a couple of years future generations will consider all the PoV tiktoks cringe AF. Come on.
We need to have an intervention with this channel about their addiction to Gen-Z.
@@echoesinavallley probably because cultural power is in the hands of the younger generation and has shifted from millennials to gen z
@@grapefives7762 I few Gen Zers have also mentioned this. It has made some of them uncomfortable to be talked about so much. I do understand that they are an up and coming gen and have made big impacts on our world already, but this is now getting excessive.
Disagreed. Gen Z is becoming the main trend setter. By covering gen Z, they are covering pop culture.
@@KaizerKay209 I don't disagree. It 's just a bit excessive.
And Milleinals. That content is very boring. I commented here and on IG that they need to do one on Gen X and everyone agreed. We're so tired of hearing about the same generations.
Why are so many of the recent videos by The Take all about Gen Z, Tik Tok, and social media in general? I was drawn to this channel for the interesting and in depth analysis of film and TV shows. I see less and less of that here these days.
Kind of tired of the Gen Z worship
As someone born in the middle of Millennial and Gen Z, same. It's like every other video is saying why Gen Z is the greatest. I miss their pop culture analysis videos
Facts!
Don't worry once they get older they too will be ignored for the younger more full of themselves generation.
@@AlexClementine completely agree! I’m a Gen z (born in 2002) and personally really struggle with my generation, I find a lot of them cold and too social media obsessed. And in general I do prefer when the take did videos more focused on movies and were analytical
At least they've moved on from Millenials. They are very hyped.
Is it just me or is this video saying absolutely nothing?
Maybe I'm just too old but all these "aesthetic" essays sound exactly the same.
Sounds like they’re running out of ideas
I miss the old Take when everything wasn’t about how awesome the Gen Zs are. Subscribed because of the Mad Men breakdowns, unsubscribing because… well, twee
Yup, same.
Did they not release a video covering outdated millennial tropes….literally yesterday?
This channel has always been about the intersection of film and culture. I love these types of videos that map out the journey of an aesthetic from film, music and art, to online spaces, to real world fashion movements-and the social messaging that develops and is reinterpreted along the way.
If you’re looking for strictly film analysis, there is no shortage of it on UA-cam. Go look elsewhere.
Maybe you’re not in the target audience 100% of the time. Maybe that’s a good thing. I recommend being open minded to the cultural shifts and new ideas that new generations usher in.
Sick of all these videos on the obsession with Gen Z, Millennials, Gen X, and Boomers
What about gen Xers? They were the talk of the town at one point but no one cares what culture affect they have had. The older half made what indie films are today.
At this point, I can almost bet that cultural analysis videos on this channel will be convoluted and unfocused with an ultimately odd "take." I'm not the biggest fan of ukulele but why shit on anyone's ukulele hobby?? (4:59) And Gen Z is totally cringe (like any other era) except they're immortalizing it by posting wayyyyyyy more of their cringe moments. Also, microtrends on TikTok turn twee and other styles (90's, y2k, tumblrcore, etc) into literally disposable fashion trends that are participated in only while the algorithm favors it. This video referred to authenticity as currency... Viewing authenticity in that way will only perpetuate curated authenticity.
IDK why but sometimes when I watch the Take it feels like I'm getting the message that millennials suck and gen z made everything so much better. I was born on the border between too so I feel both millennial and gen z and watching this videos I feel very bad for millennials. They have made a lot of cool things.
We’ve been getting shit on for years, and this is coming from an older millennial, born in 1987.
Hey, we're the same age! 1987
Yeah, like when we were our 20's, the age gen Z is now, all I heard about our generation is that we're selfish and lazy
I know right?!? Talking about how Gen z will make a more mature, more authentic version of whatever this style is. These TikTokers are like 15. The farthest thing from mature. Also their perspective of Gen z being so unfiltered and raw is ridiculous. I feel like they have by far the most curated online presence out of all the generations. No hate Gen z but channels like this are spending waaaaay too much time trying to validate the opinions of children. I enjoyed this channel more before the continuous over analyzation of fleeting Gen z TikTok trends and the gone girl “cool girl” monologue.
LOL, I have never seen that.
@@escabasket153 We got sh*t on by the boomers... these days it's more of a "you gotta laugh at yourself" day and age. Everyone gets put under the humor lens. The video mentions the smugness of the 2010s version of the hipster and twee ness. If you don't think they/we were smug you should take another look.
Smugness permeated that time.
Is it just me, 🤔 or is this channel starting to feel like a trope?
Your comment is A+ so true !!
It used to be an amazing channel... I wish they'd stay out of culture and go back to movie/series analysis
@@observer5864because movies are not culture? Lol
Trends are passing by so quickly that we’re already dressing in early 2010s twee fashion. By next year, we’ll probably be dressing in late 2010s athleisure
Everybody was dressing in y2k/ KC bling fashion last year. Now we’re shifting into the indie sleaze/twee fashion from early 2010s
Literally it feels like social media but TikTok specifically has truly accelerated our trends to the point where things happening right now will be nostalgic in like 2 yrs. It’s the new normal ig
@@mlw9195it’s so weird. Gen Z is nostalgic about 2013/14 which wasn’t that long ago. It’s like a 10 year fashion cycle instead of 20 year cycle.
To be fair, I think the y2k/mcbling trends are still around and very much popular. I think that twee is becoming a slightly smaller fashion trend within its own subculture. It's not like everyone in 2022 is wearing peter pan collars and flats. It's just like in any other decade when multiple fashion aesthetics and trends were happening at once with different people. This channel is also making this trend seem like a bigger or more popular thing than it actually is. Though these women seem to mean well, I don't think they're always the best source when it comes to online trends.
@@Dm34421 It feels like it was a long time ago because we are so young, so the time that passed between then and now is a huge portion of our lives.
I’m 35 and that’s all i wear lol
Didn't you used to analyze shows and movies? What happened to that?
Streaming happened and now nobody watches the same stuff anymore, leading to a lack of shared context.
I guess they wanted views strictly from today's youth, because that's all they ever talk about anymore.
The shows fall off faster than they can farm content off of (I sincerely cant remember if they already covered Wednesday), remember when they used to cover Rick & Morty? Thats where I learned what "metamodernism" was! Now season 6 just warpped up and this is what we're getting 🤷♂️🤓🐑
@@alejandrocervantes3624 They've covered Wednesday in general, not the new show.
@@alejandrocervantes3624 I found this channel because they covered all of the GOT houses. I also liked the tropes and the looking inot specific themes. I'm tired of all this trendy, social media BS. I never follow that shit. Most of these terms I've never heard of.
Wtf is twee? This channel has become the Steve Buscemi “hello fellow kids” meme
This channel used to be so good. Now it feels like it's desperate to capture younger ppls attention
I'm glad someone said it. They used to focus on pop culture and tropes that span the decades, but now every other video is focusing on "Gen Z is the best generation" content. It's only focusing on gaining views from current youth instead of sharing takes on tropes like they did in the beginning. I'm in the middle of millennial and Gen Z and I'm genuinely sick of hearing about it from a channel that used to be my favorite :(
I laughed so hard when I read this comment. Thanks for finally saying that
The elder millennials that run this channel are a joke. A pandering joke.
Reminds me: If they say “Latin-X” out-loud again inna video, I’m gonna scream lol that’s not even popular within the Latin community.
Yeah, just like the episode they dedicated to “cheugy” 🙄
OK, I like Gen Z just fine, but puh-lease, new topic already.
its like they cant do anything wrong but they are overconsumers, focused on self image, judgemental as hell and putting every personality trait in a box that cannot be expressed. you cant have a big personality without saying that person has main character energy, you cant go through adolescence and flirt with boys without being called a pick me girl, you cant complain about bad service without being called a karen. Millenials never got this love and praise that Gen Zs are constantly getting. Its like an ongoing online participation award for Gen Z behaviour
I understand that we want to build up the next generation but can we stop putting gen z on a pedestal? And can we ESPECIALLY stop doing it at the expense of millennials? Why do we have to tear down one generation to lift up another. We're all just humans doing our best. It is in fact possible to discuss generational trends/characteristics/struggles without the weird dichotomy.
This is wild. I didn’t think I’d see the twee aesethic of my youth come back until 2040 or something
Lol yea it’s too soon yet 90s early 2000s is already vintage
What the heck is twee? Seriously, I have never heard of any of these terms. Was I in a very different circle of internet? I must have because I barely understand these terms!
No literally same I was like what is this lol
I was trying to figure that out too
Twee is trying to be delicate and quirky yet also tends to be associated with vintage styles and some hyper femininity.
Kinda same, I don't bother tbh, just cool to be informed what these words mean
Same! Gen z apparently made up that one
I am so sad for this channel... it was truly my favorite when it analyzed movies/TV stories and characters...
Please make the Take, the Take again
Feels like they're making shit up just to push out new content
Yeaaaahhhh... you hate to see it smh
With this channel i have discovered that everything is a trend or a trope.
Well Gen Z remains trash what else is new
Can the next video please be - "How the take became obsessed with gen z & toktok and why it needs to go?"
Amen to this.
So how long until we get a video about trend burnout? Because stuff like this is what causes Ego death
I get the feeling that they have never interacted with any one from generation Z
Um.... I hate to tell everyone trying to hype up Gen Z but twee never left lol
i mean...that's with most so-called "trends" these days
This feels very much like: "stop trying to make twee happen"
I have never known twee to be called twee. where I was growing up it was just like retro or other. It actually wasn't that popular when I was in my teens. Being from a very working class city in the UK stuff like that didn't hit us. trends instead came from our popular culture like excessive fake tan and over the top make up and bad bleach blonde hair from stuff like The Only Way Is Essex or the big over sized bun hair styles paired with big hoop earrings being a trend set by a character from a soap opera. I actually like a lot of the clothes considered "Twee" cus I like vintage and retro fashion. I like stuff like 50's full skirts and peter pan collars and lace up oxford brogues or penny loafers or ballet flats. I literally wear shoes like that on a daily basis. That wasn't popular when I was in school I was bullied heavily for not fitting in with everyone else. I remember when the Only Girl In The World video by Rihanna dropped the next week at school nearly every girl had bright red hair and that was the trend. Or it was a certain style of school bag or small accessories. I guess because UK schools where uniforms instead of just like every day clothes we don't really get much of a chance to fully follow trends but even then there were kids that stood out like the alt and emo girls were noticeable. But these kinds of internet trends like "twee" or whatever just didn't exist. It was either You were a popular girl, an alt/emo girl or you were nothing and you were me. Just not fitting in anywhere and seen as other.
"The term 'Twee', defined as a British term meaning "affectedly or excessively dainty, delicate, cute, or quaint", is the baby-talk mispronunciation of sweet and is seen in the lexicon as early as 1905. Though the term became derogatory, it was reclaimed by the indie pop music scene in the UK and US."
I also dressed "retro" but in America in the 2010s and yeah, there were online communities for these styles, especially on Tumblr. But yeah, you're right that this was a outsider subculture in most places. Arguing that it was mainstream because of a few main characters with the style is like saying goth or emo were mainstream because there was the one scientist on CSI.
if I ever hear someone say adorkable in real life I'm slapping them on the spot
Here, you can borrow my hand 🖐️
THANK YOU
I think often there is a over sensationalism to ‘trends’ and phrases like ‘making a come back’ are over used. Indeed a small collective are dressing this way - online- but personally I have not seen many people in real life dress this way yet, I see the Y2K more so, nevertheless fashion is more paired down and dear I say boring for my taste with most people i see on campus and in the city wearing flares and flared jeans, black north face puff jackets and trainers, I see a pool of copy and paste sadly. I personally love twee but I could be biased as this was very popular when I first began choosing how to dress myself and not just having my sisters hand-me-downs. When I was 8/9 this was how I dressed or tried to. I love the different styles online even if they are not to my taste but as I said I rarely see anything like this in persons
You know, the more this channel focuses on how Gen Z is bringing back something from the past to make a trend, the more I feel like this generation doesn’t attempt to do anything original. That’s probably not true, but this channel sure makes it seem otherwise.
Having lived through the last iteration of twee. I strongly disagree that it was only for skinny white women. Definitely 99% white and mostly women, but a wide variety of body types.
The dyi aspect meant that people could make or edit things for their body specifically.
The mainstream may have only shown this as a skinny only trend, but that wasn't the reality of who participated. Larger body types were welcome and looked just as good in the styles.
I'm a bit disappointed that there was comment in this about how gen z would make it less white and more inclusive, and then never going back into that.
I hate that everything has a label now. My theory is hashtags have made it so that in order to Reach a wider audience every little thing has a hash tag or label. I lived " indie sleaze" without knowing that's what it was called lol I decorate how I like now it's " moody maximalism" I dunno can we all just go offline and live lol.
All of these Tiktok aesthetics are anything but inclusive.
Yeah...like, I'm sure somewhere on TikTok there are more diverse people participating but they only showed thin white women when they were talking about the new inclusiveness of the trend...like...what? Make it make sense.
I have found them to be unbelievably shallow, ageist and elitist and ofc classists and popularity politics
I've been into this aesthetic since 2009 and it's very interesting to see it come back AND finally get a name. Back in the day, it wasn't called "Twee", that was a name of a music genre. I was obsessed with Zooey Deschanel and ModCloth, good times...
I’m kind of surprised Rachel Berry wasn’t in this. I think her style in the early seasons was much more twee than Juno.
so we just flew over from grunge,y2k,leasure wear, and we passed over the “metrosexual” tragedy, and went into the tumbler girl and hipster trend, so when is “Lumbersexual” coming?
Whenever they hire Chris Hemsworth as the new Bounty Paper Towel Guy
Twee is the new Mod. Also, I relate to it a lot. Here’s to butterflies and earth tones. Also, Zooey Deschanel Supremacy ❤
I personally find her so cringe and like she carefully just curated this cutesy image.
Gen Z is laid back? I have never seen such uptight narcissists. It could be because of the unfair shutdowns, along with TikTok, to be fair.
Whatever this Twee is, is still cringe af if it’s inspired by “adorkableness”
Lara Jean in ‘To All The Boys I’ve Loved Before’ was like my Pinterest Board come to life. I need to add Twee in my daily conversation.
I would like The Take to maybe do videos charting stuff in UK society cus trends come and go in the UK just as much as the US. Despite us wearing uniforms and stuff at school factions and cliques are still very real. And a lot of UK media is and can be impactful on the public like certain shows or characters or storylines or public figures.
Was this not hipster culture? I was there.
"2010s nostalgia" 💀💀
Is 3 years long enough to have nostalgia for something? Lol
Man this channel needs to stop its fetishization of Gen Z. Also, as a Zoomer myself, there's nothing "uncurated" about Insta photo dumps and "unfiltered" selfies
It’s not YOUKULAYLEE, it’s OOKOO-LE-LE. Short e sound. 🙄 & wtf is Twee? Just always called it Cutsie hipster sweetheart
I think with any aesthetic, the thumbnail rule is: Copy the Aesthetic, not the Values.
To make bright eyes sound simple, is insane. So beautiful, so intricate, even if occasionally the music is a background to the poetry. Do you hear pop or modern country? And bright eyes is simple? Deeply offended.
I never do trends because once I finally join one it ends and another one begins .. 😂 I can’t keep up that’s why i haven’t gotten a BeReal because I know once I do it will be over.
You completely whiffed 90s Twee Pop -- Heavenly, Belle and Sebastian, Shonen Knife, The Vaselines, etc!
Gen z is definitely not environmentally conscious, they are addicted to fast fashion, you can see it in their gigantic Shein hauls and how much they consume just for keeping up with any weekly tiktok trend.
I am part of Gen z anyways, but let's be a little bit critical.
Please go back to your original content.
Omg YES that owl necklace 😂
Weren't we Millennials full of shit and big dreams.
Yes and you still all it is just next generation turned out to be full of more shit than your generation.
@@stephennootens916 :(
Maybe twee never actually left???
Also let’s cover more movies pleaseeee. I need movie summaries and discussions so I can skip watching them but still talk about them.
Seriously lol Im a millennial and I still dress this way every now and again because I stopped getting rid of my clothes whenever trends come and go lol trends change so quickly nowadays lol
Seriously lol Im a millennial and I still dress this way every now and again because I stopped getting rid of my clothes whenever trends come and go lol trends change so quickly nowadays lol
And yes, more movies!!
PLEASE BRING BACK REAL MOVIE/CHARACTER ANALYSES
Me a millenial loving 50's and 60's retro to pieces, but never having heard of "Twee" movement: I'm so excited! 🥰 I guess it's because unlike the style of most decades the designs of the 50's and 60's never become old and embarassing like pretty much every other style.
That's really interesting I'm nearly 40 and never heard of Twee.
This channel praises Gen Z waaaaay too much
And Millenials.
I'VE NEVER SEEN AN ESSAY INCLUDING FOOTAGE OF GOD HELP THE GIRL. Thats my fave movie and the reason i love this aesthetic omgggggggga
Wish you guys would come out with film and TV analysis again. These tiktok trend videos are so repetitive and have no lasting value. I hope you eventually cover the 3 Pinocchio films that came out this year.
There were 3?
It’s funny, I’ve always been a little twee by accident, because I never sought it out or even really knew it was called twee until this video. It was just my natural style to dress feminine, a little artsy and a little vintage (because I got a lot of my clothes second hand, even before that became a trend in itself). I just always associated it with the Indie music I listened to, so I thought I had an “Indie” or “Eclectic” style, and I heard a lot more about hipsters at that time, so I assumed I fell into the Hipster category. But it’s funny that looking back, twee actually encapsulated my real style more than hipster or rockabilly or any other style of that era. But twee fits my style the most more than any other style, I just didn’t know it until today! 😂
Twee feels campy and Goth/Emo but wholesome aesthetically. (Not to say Goth/Emo isn’t wholesome in its own way)
To me, this is both the thing that defines twee, and what makes it perjorative.
Liking bows, ruffles, acoustic guitars, mustaches, sweaters, etc. is fine. More than fine. But twee, much like the Hop Topic Goths of my youth, feels forced. It feels like manufactured non-conformity for people who don't know how do anything other than repeat what they saw a friend do.
"Look Mom, see how DIFFERENT I can be!"
But without that camp/performative element, twee isn't twee. It might be twee-adjacent, but it won't be twee.
@@tarar.581 I never even heard the term twee until this video. What did that word even come from?
@@escabasket153 You know, I'm not actually positive myself! I know I've heard it around for awhile now, but I'm not sure what the origins are. I believe it started off describing a segment of indie music(?), but I'm not certain.
I've never heard the word twee before.
Don’t know how to feel about this as a gen Zer
NO “comprised of.” Instead of “these subcultures were mostly comprised of privileged, college-educated liberals,” it should say “these subcultures were composed of mostly privileged…” or “these subcultures comprised mostly privileged…” Get a proofreader!
"twee" and any other alternative style (using the word "alternative" by its definition, sue me) are deemed "uncool" by the masses off the screen anyway. nothing wrong with finding our styles, even if they're older and coming back. much like any other generation before and after, it takes inspiration from somewhere in history (probably) and the wearer makes it their own. - an older gen z ('03)
Well, this is the video that has made me unsubscribe from the take. To say that Gen Z is a more laid back, less curated version of Millenials is just insulting and false. I think even Gen Z would agree. There is no need to attack Millenials. Honestly, it seems like they're running out of ideas at The Take and attacking millenials is just click-baity enough to work. Smh I'll stick with NewRockStars and Moderngurlz.
Loads of offended people here in the comments... Don't you want to learn about the newer generation? To me it is very hopeful and beautiful to see how far a different we 90s kids are from the younger ones. I actually wish I was born in this era, these kids are so open minded!
I am from Gen X and have always dressed this way.
Sooooo like Hipster...
I don’t know which is more infuriating that ad for Javy or saying that Peter Pan collars is vintage? Bringing Twee back is just like ANY OTHER FASHION TREND- goes away and come back and so on and so forth. When is The Take going to address the fact that Gen Z looks disheveled? I am all for vintage fashion and thrift store shopping but put some thought into the outfit your wearing. Stop looking like you rolled out of bed.
I personnally really don't like the way you advertise your partnership products,feels fake and... using FOMO technics on us. 😒 it doesn't make me want to trust you.
This. There are a couple clannes where I always watch their ads because they make them entertaining. These are flat, break up the flow of the topic, and are even kind of inappropriate, considering what the video's subject matter was.
@@UnboxingAlyss agreed. And the tone of voice 😑
It’s time to bring back Ancient Egyptian Revival fashion and architecture.
With that never ending ad in the middle of the video, you've just lost me as a subscriber. Way to overdo it
Older Millennial here (1985) and I've never heard of this term before in my life. I'm glad the Take said it because it sound's like rich, white people stuff to me. I hate the aesthetic and much of the music examples sounded terrible. Also not sure what crafting has to do with this trend. Plenty of us were crafters before the pandemic.
Also, can we please get off Gen Z and TikTok for a while? I get talking about then because they have been influential in some ways, but this is borderline obsessive. It also kind of undercuts your message of nto pitting the gens against each other, then talking about how wonderful Gen Z is and the others were apparently backwards and misguided.
Glorified smarminess.
You could argue that Dark Academia is Goth Twee. 🤷♀
Shallow take, but hey they tried C- or maybe even a D
Gen Z is bringing back Socks with Sandals.
90% of Portland has this aesthetic.
God why. Its so ugly. 😑 indie also became sooooo repetitive. I was an indie fan but at the end of it it was so bloated, repetitive, and corporate that it still hasnt recovered.
9:25 we know all about what caused tumblr's "decline" 👀
What?
For those wondering. And if anyone didn't think we were smug in the 2010s, you need to watch some of your old videos or something. We were all smug as heck, whatever we were into. LOL
The term 'Twee', defined as a British term meaning "affectedly or excessively dainty, delicate, cute, or quaint", is the baby-talk mispronunciation of sweet and is seen in the lexicon as early as 1905. Though the term became derogatory, it was reclaimed by the indie pop music scene in the UK and US.
Just want to offer that this stuff is also very often white cultural aesthetics. From every generation, white dominant cultures determine the canon of culture and must always be questioned.
In the US, that is probably because white people are still the majority of the population at over 60% of all Americans. I don’t know why it needs to be questioned that the majority of people in a group (in this example white people in America) would have a PROPORTIONATE effect on the overall group’s culture.
I'm gla dthey mentioned this in the vid, but i also restated it in my comments. This is something rich white people are into.
I like the idea of bringing more authenticity and realness to the trope. When I hear "twee," I think of that old American Dad episode, Independent Movie. It featured this unbearable girl who wasn't so much the quirky, unique manic pixie dreamgirl as she was someone trying desperately hard to be THOUGHT OF as a quirky, unique manic pixie dreamgirl. She was a joke. And that's kinda what the trope had become at that time. 😕
This was such a great time late 00's early 10's, absolutely friggin' adore Twee, hipster and the Indie culture / music
Howdy friends-- Would it be possible to leave your video sources linked in the caption? I want to watch some of the TikToks you reference but can't find them :) Thanks in advance
afab enby blonde androgynies wearing oversided plaid hoodies with the sleeves covering everything but their fingertips, playing ukuleles under bridges in between their job as a dogwalker and a children's library storyteller while trying to finish their webcomic about a cat-elephant-butterfly-spaniel-half-angel's adventures in the world of Plush Pastelia. They introduce themselves to everyone by touching their nose and going "boop," sponge rides off their friends every day, and their apartment is filled with dead plants.
Can y'all do a take on the Edge Lord?
Gen Z is more careful at avoiding cringe? Lol. Source needed, babes.
Next video be like : why the take video trope is not here to stay in genz blah blah blah
Uhhhh I don’t think Gen Z is know for “filter-free selfies” lol
Could you do a video on indie sleaze
That's why To All The Boys was so good
This is happening again because this was truly cute! Not the frickin trashy y2k crap
When I’m dealing with Winterwear, I’m a Twee but since I don’t live on the East Coast of the USA, I have ‘Summer Twee’ which is just Twee but in Linens and Cottons.