Hotel industry leaders discuss the impact of CoStar + Benchmark

From independent hotels to 100-property chains, from chief commercial officers to general managers, CoStar + Benchmark is making an impact on every aspect of the global hotel industry. Whether it’s business intelligence, distribution, revenue management, operations, or sales prospecting, users are harnessing this enhanced solution from STR and CoStar Group to work more efficiently, uncover new opportunities in the full commercial market, and gain a sharper competitive edge.