Uncovering the Unrecognized Needs 🧠 A Lighting in a Bottle Business Insight💡Chip Conley

In this is a “lightning bolt” moment from the Inner MBA Program, Chip Conley, Airbnb strategic advisor, founder of Joie de Vivre Hospitality and Modern Elder Academy, shares:
► Understanding human psychology in business
► The PEAK Model and understanding and addressing various levels of needs within the organization.
► Identification of unrecognized needs
► And more!
Find out more about the Inner MBA program ► bit.ly/3KdA6F2
About Chip Conley:
Chip Conley is on a midlife mission. After disrupting the hospitality industry twice, first as the founder of Joie de Vivre Hospitality, the second-largest operator of boutique hotels in the U.S., and then as Airbnb’s Head of Global Hospitality and Strategy, leading a worldwide revolution in travel, Conley co-founded MEA (Modern Elder Academy) in January 2018 in Baja California, Mexico. Inspired by his experience of intergenerational mentoring as a ‘modern elder’ at Airbnb, where his guidance was instrumental to the company’s extraordinary transformation from fast-growing start-up to the world’s most valuable hospitality brand, MEA is the world's first ‘midlife wisdom school’ and has a campus opening on a 2,600-acre regenerative horse ranch in Santa Fe, New Mexico in early 2024. Dedicated to reframing the concept of aging, MEA supports students to navigate midlife with a renewed sense of purpose and possibility. A New York Times bestselling author, Conley's 7th book "Learning to Love Midlife: 12 Reasons Why Life Gets Better with Age" is about rebranding midlife to help people understand the upside of this often-misunderstood life stage and he was asked to give a 2023 TED talk on the “midlife chrysalis.”
About Sounds True:
Sounds True was founded in 1985 by Tami Simon with a clear mission: to disseminate spiritual wisdom. Since starting out as a project with one woman and her tape recorder, we have grown into a multimedia publishing company with more than 80 employees, a library of more than 1500 titles featuring some of the leading teachers and visionaries of our time, and an ever-expanding family of customers from across the world. In more than three decades of growth, change, and evolution, Sounds True has maintained its focus on its overriding purpose, as summed up in our Mission Statement.
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[@ewalichorowicz4614]

This is such a wise approach to growth and to business ❤ Thank you so much for this insightful conversation, Tami and Chip! 🙏 I am overjoyed to hear about the leaders who transform themselves, so they can offer their greatest gifts to the world, and who also learn from each other for the benefit of many people. What we give, returns to us twice in many different forms. And this is absolutely the best model for business! Chip, I like the way you use humor in this conversation. I am also quite familiar with the hospitality industry. Tami, I so appreciate how welcoming you are! 💕 I enjoy learning from Sounds True. I admit the title of this conversation is somewhat intriguing 😉 and I savored every word that was spoken here. Blessings to you and your businesses. 💕 Thank you so much for the great work you are doing for helping create a better world for all of us! 🙏😊 This stellar conversation is definitely the highlight of my day!✨ 💐