Take 10 seconds and sign up for my free "5-Bullet Friday" newsletter: go.tim.blog/5-bullet-friday-yt/ Each Friday, you’ll get a short email from me with five things I've discovered that week, sending you off to your weekend with fun and useful things to ponder and try. 🙌
A. Pick your category Read 1. 22 Immutable Laws of Marketing (Chapter 2: The Law of Category) Read 2. Blue Ocean Strategy B. Don't obsess on scaling Read 3. Small Giants by Bo Burlingham C. Scratch your itch, instead of an imaginary audience D. Determine how big should your business be to fuel the life you want to create Read 4. Essay: 1000 True Fans Read 5. Tools of Titans by Tim Ferris E. Think and plan thoroughly, differentiate and measure, before creating the business ; then stick to the plan by executing its objectives effectively and efficiently. Read 6. The Effective Executive by Peter F. Drucker Read 7. 80/20 Rule by RIchard Koch (the original one) F. Remind yourself why you built a business: Financial Freedom (to create the life you want) Read 8. Walden by Thoreau Read 9. Vagabonding by Rolf Potts G. Hustling 24/7 in a very scatterbrained fashion is a form of laziness Read 10. The 4 Hour Work Week by Tim Ferriss
A short summary of the ideas from the video above: 1. If you cannot be first in your category, setup a new category. The Blue Ocean strategy. 2. Don't obsess about scaling. Focus on the product. 3. Gain 1000 true fans. They will be the drivers of your growth. 4. Measure your KPIs and train to deliver your message in a clear and concise way. 5. 80/20 principle (works with your content, clients etc) 6. Do many tests and look for the stuff that works. You are only starting, that's okay. 7. In the middle of your journey find time to stop, evaluate what you have already achieved and correct your course direction. 8. Hard (and smart) work is key.
Books recommendations for starting a business or podcast by Tim Ferriss. 1. The Effective Executive by Peter F. Drucker - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm39s 2. The 80/20 Principles by Richard Koch - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm27s 3. Vagabonding by Rolf Potts - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm55s
0:30 Better create a category and own it. Then go to what exists 2:25 Don't obsesse on scaling. Don't work for the awards. Focus on a great work Read small giants. 5:15 Create podcasting on something you are curious about You can then convince others to be invested in it 7:00 If you are taking inspiration from other podcasts understand what made it them. Is it the host, the guests etc. Focus on what interests you. You like that attract your tribe 10:00 Focus on the critical things which are mostly uncomfortable and like that you can outpace others 13:20 Focus on starting Then focus on repetition. Focus on discipline then. And then focus on repetition and decipline with a great video 16:50 תכוונו לנישה מסוימת ואל תתפזרו
@Don Z I agree with and I too am an incredibly hands on parent. If you don't believe me go check my youtube it is very apparent. All of my not for profit videos are shot at his school. School is still kind of a sham. It's a shit system and even the most authentic and genuine teachers struggle. Standardized testing leaves most creative children behind. IT IS NOT a perfect system. I also am fully aware that I'm commenting on a 7 month old comment. Goddam the internet is fascinating. I hope you are not dead.
This is a goldmine of information, I will continue to absorb over time. I would love to hear a small talk on how to control money after you've begun your business, this seems like a conversation that very few people have. It seems like it would be easy to drown in success if you had no idea how to leverage it. Thank you for your contributions, Mr. Ferriss.
All the points Tim makes here are great, however, there are times he almost has these Zen-like thoughts and one can be found here. Tim says, "Indiscriminate action is reflective of too little thinking & planning and that is lazy. It is the most destructive form of lazy because it is socially reinforced and people encourage you to do that. They will say "don't just sit there, do something." If you're constantly doing things that are not well thought through you'll end up specializing in unimportant things. You'll become an expert in doing trivial things well." I have felt that way so many times working for others and had anxiety about not always looking busy. I'll be pinning this one to my wall. Thanks, Tim!
Tim, your work ethic, hustle, and marketing skills are legendary. I remember seeing interviews and case studies about tactics you used to make your projects successful. Do you think entrepreneurs are somewhat cheated when the people they look up to preach, "follow your passion! take risks!" without sharing the secret sauce of their hyper growth tactics? You're easily one of the most generous, tactic-oriented guys just out there, just wondering your opinion.
Tim, this morning I stumbled across your interview on Morning Brew. After, watched two of your videos, including the above. Your guidance regarding starting a business essentially is what I experienced starting my first service corporation back in the early 80s. As founder and CEO, I operated and built that business into a North American competitor over forty plus years, before retiring it six years back. During that time, I started and sold two other businesses. I enjoyed and could relate to your experience on many levels, only my experiences began back in the 70s, including the effects of psychedelics. I hope your audience listened closely, especially to when you say, if they don't have time to read, they probably should pass on starting a business. Thank You!
I really felt that you said, indiscriminate action is a destructive form of laziness and you become an expert at working hard on trivial things. I really needed to hear that.
Tim - Been consuming large quantities of your content over the past week - YT videos (like this excellent one), Podcast, Tools of Titans (and the 4-hour books on order) - mad respect for you for being so unflinchingly human (not coming over as superhuman) and I thoroughly resonate with your commitment to reading everything that matters on everything you're interested in - I'm 63 and an insatiable read - learning from you (and other experts) as I prepare to launch my first ever podcast and just wanted to thank you for being so hungry and so generous!
"Indiscriminate action is reflective of too little thinking and planning, and that is lazy and that is one of the most destructive forms of laziness because it is socially reinforced and people will encourage you to do that. In other words they will say "just don't stand there do something." Well if you're constantly doing things that are not carefully thought through you will end up doing the opposite the 80/20 principle you will end up specializing in unimportant things." I have been searching for someone to say this very thing long time.
Tim, I can’t thank you enough for producing this content. I’ve owned my own business for a year and a half and your wisdom and tips are helping me through a hard time! I naturally gravitate towards effectiveness as a person but my nurture has taught me efficiency and being a busy body. By modeling an effective lifestyle and sharing these tips, you are helping me overcome the model I was taught and step into my true self and destiny!
@@sjmotnezmusicHe wears that hat to practice stoicism. It's a exercise in disregarding when people judge you for something trivial. Quite effect actually. The comments making fun it just make him more desensitized to useless judgement.
Developing a business mind for a creative entrepreneur is hard, but these tips are very helpful. I started my podcast almost a year ago with little planning, and now I realize the value in choosing the content carefully and planning out each season.
@@sandrocosta7104 @TheScareCrow You both are so encouraging!! - I'm not where I want to be but I've built a youtube channel (ua-cam.com/users/DigitalEssentialist), I've made over $1m with building websites, and control my time better than ever before
For everyone who was distracted by the hat, Rewatch the video but this time don't watch it. Let it play in the background while you get work done, make dinner, doodle jump, etc. Much more effective than thinking about that damn hat the whole time. Cheers.
Chris Sieradzki thank you for your condescending comment that assumes that just cause Tim wore a weird hat and someone noticed, it means the person didn’t actually listen to the video. I listened to it the first time while cooking, like I usually do
I thank you for introducing me to the book called 22 Immutable Laws of Marketing, it made me see something that I had been thinking about and that is, "The basic issue in marketing is to create a category in which you can be first. Law of Leadership: It is better to be first than to be the best. It's much easier to penetrate in mind first than trying to convince someone to switch to a better product than than the one who first penetrated the mind." Thank you very much. Good year
Best video ever. I came across him years ago through other authors who mentioned his "4-Hour Work Week" book. Got it and haven't read it. He speaks great advice in this video. @17:00 , a definite wake-up call.!!!
People making jokes about you're cap but here's just another example of you taking you're own advice and filming 2-3 months worth of videos in a day to create a really valuable group of videos.
Tim, thank you for continuing to share despite these bullshit comments. It is so gratifying to know that there are other humans in the world akin to me.
I just viewed your video, "How to build a large audience from scratch". 1000 True Fans...Wow! Awesome article/essay. What a golden nugget to mention in that vid and in your book. I have been curious about "Tools of Titans", but now, my curiosity is really peaked and I have to buy it. Thank you sir!
Thank you for this video. Right now I'm finding myself in this situation where I'm too busy not getting anything accomplished mainly because I've accepted roles based on friendships and it has already costed me several opportunities and a lot of money. Hopefully I can get these tasks off my shoulders by the end of this month and I can really focus on my PM classes and start consuming these books for q4 of this year.
If you want to be successful at this-and I'm sure you do-then you'll need to differentiate yourself from the other 500-million self-improvement "gurus" out there that think starting a self-improvement business is an easy, fast and fun way to get rich. Hint: It's not. If you want to be successful, I recommend only posting TRULY cutting-edge content-the best-of-the-best, practical and unique content. Otherwise, you'll get lost in the ocean of unoriginal, wannabe self-improvement gurus out there, and never get noticed. It's going to take a lot of work. If you're serious about this and interested in going deeper, I recommend Cal Newport's book So Good They Can't Ignore You. That will give you a solid advantage over all the other fly-by-night self-improvement "gurus" out there.
Always good advice, from an obviously successful man. Of course, many are choosing to focus on your hat and criticize. Loved 4 Hour Work Week! It was a disruptor. Thanks for the insights.
I don't mean to be mean :) however I am now starting a podcast and learning a lot about how to be a good presenter. I was surprised to realise you mumble a lot! It is pretty encouraging to hear that. Because I do mumble and this realisation gave me a hope.
Reading Listed Here: 22 Immutable Laws of Marketing (Chapter:Law of Categories) Effective Executive Small Giants Blue Ocean Strategy The Effective Executive by Peter Drucker (Tim calls it a Gold Mine, he rereads it all the time) The 80/20 Principle by Richard Koch Vagabonding by Ralph Potts (Philosophy of Materialism) Quotes: "Scratch your own itch" "Everything with measurement and objective" "Focus on 1000 True Fans" "Being effective is doing the right things" Notes: Being the most well oiled machine The most lucrative customers are those that take very little time, fire high maintenance customers. Whats more important time or money? Balance in your life? Don't specialize in trivial things, work hard applied to right things.
@17:00 Mind blowing - "Indiscriminate action is reflective of too little thinking and planning and that is lazy. one of the most destructive form of laziness because that is socially reenforced and people will encourage you to do that."
I seriously thought he had a black headband on until I read the comments. Nevertheless, so true about 1000 true fans. Why create something you don't care about? If I'm spending time to learn about something I better damn well enjoy it.
Great video, Tim! I really enjoy these kind of laid-back videos where you talk about virtually anything. I'll definitely check those books out, although some I already knew about (the 80/20 principle and Vagabonding). Thanks for sharing your philosophy with us.
Found this video only now, 3 years into my biz, but so glad to see you recommending Vagabonding as a "go to" to course correct. I'll get to the copy I bought in Aug 2011 to spark that ray of light back into what I'm doing. BTW, you're a great inspiration and one of my favourite speakers. Thank you for your work!
Wow, this is the definition of the phrase "timeless advice". Just take a look, if you start reacting on when this video published, you will be 5 years in your entrepreneurial path. Amazing content! ❤️
Hi Tim Ferris I Love this video, you have mentioned the most important factors of creating a business. It helps me to come up with new ideas for a business. It includes marketing and to analyze the small things that make a business a five-star one. Has mentioned in the video, it is important to spend time and read more about the business that someone is trying to start. Your positivity inspires me to keep wanting to accomplish my dreams to make them come true.
You've really worked on your likablility on camera ....guess it comes over time, I get people to do it in just a few weeks. nice job on your on camera persona.
I love the concept of creating your own category. Russel Brunson and Steve Scott talk about it too. Also- gotta understand your market and solve their problems. And yea EFFECTIVE- is the way to go. 😎
It’s nice when you stumble across a comments section where the people can discuss without getting heated and insulting and people are helping each other out. If you’re reading this, I hope you have a great day. You matter. You’re important. You probably can’t comprehend your effect on other people in the world but it is huge. One smile and showing someone you care even a little bit could change their life forever. Be the change you want to see in the world Anyway it might sound stupid and basic. But life is all about the basics. I used to think basic meant easy but that just ain’t true. It turns out a lot of seemingly basic things are actually quite difficult and difficult to master. Anyway have a good day. I love you. How ya goin?
Kinda stumbled across this video... no idea who you are or what you do... But I like the motivation and will read the books you recommended. Just subscribed to your channel too.
The hardest part for me has been not knowing what to focus on. I work as a Software Tester, I crochet amigurumi as a hobby, I love them both, I also love writing and drawing, and filming and editing videos. It's so hard to know what to start a business on when you have multiple passions but don't feel like you master any of them. I know people that are better at everything I do, so I always wonder "why would they follow me?" I guess I need to read all those books haha
I am thinking about a new type of restaurants : eating-spots, in eating-spots, food keeps changing, chefs also rotate, this is opposed to current restaurants, thanks to this rotation of food and chefs, eating-spots are way more powerful than restaurants. along with that, there is an app, people vote for the food that will be cooked in the next days. menu is influenced by the live input of the people via an app.
Does anyone know if Tim has done any videos on how you organise reading notes or general notes jotted down in notebooks etc? Would be great to see how he does it!
Amazing content. Thank you, Tim Ferriss. "If you want to succeed in business, If you simply have an easily differentiated product. You can explain it simply - You focus on one thousand true fans - And you have clear measurable objectives with check-ins, say every week, every month, every quarter or all the above, to track your performance in those key performance indicators or key metrics you are ahead of 99% of all the people trying to start a business."
Take 10 seconds and sign up for my free "5-Bullet Friday" newsletter: go.tim.blog/5-bullet-friday-yt/ Each Friday, you’ll get a short email from me with five things I've discovered that week, sending you off to your weekend with fun and useful things to ponder and try. 🙌
An update video over this topic would be a good idea, because of the changing landscape and times.
Tim...stop being so amzing. I'm kidding. Thank you for sharing your brillant mind with the world. Much love!
A. Pick your category
Read 1. 22 Immutable Laws of Marketing (Chapter 2: The Law of Category)
Read 2. Blue Ocean Strategy
B. Don't obsess on scaling
Read 3. Small Giants by Bo Burlingham
C. Scratch your itch, instead of an imaginary audience
D. Determine how big should your business be to fuel the life you want to create
Read 4. Essay: 1000 True Fans
Read 5. Tools of Titans by Tim Ferris
E. Think and plan thoroughly, differentiate and measure, before creating the business
; then stick to the plan by executing its objectives effectively and efficiently.
Read 6. The Effective Executive by Peter F. Drucker
Read 7. 80/20 Rule by RIchard Koch (the original one)
F. Remind yourself why you built a business: Financial Freedom (to create the life you want)
Read 8. Walden by Thoreau
Read 9. Vagabonding by Rolf Potts
G. Hustling 24/7 in a very scatterbrained fashion is a form of laziness
Read 10. The 4 Hour Work Week by Tim Ferriss
why walden 😭😭😭😭😭
Thanks ❤
THANK YOU
Thank you so much
Thanks
A short summary of the ideas from the video above:
1. If you cannot be first in your category, setup a new category. The Blue Ocean strategy.
2. Don't obsess about scaling. Focus on the product.
3. Gain 1000 true fans. They will be the drivers of your growth.
4. Measure your KPIs and train to deliver your message in a clear and concise way.
5. 80/20 principle (works with your content, clients etc)
6. Do many tests and look for the stuff that works. You are only starting, that's okay.
7. In the middle of your journey find time to stop, evaluate what you have already achieved and correct your course direction.
8. Hard (and smart) work is key.
Your comment is definitely underrated
Someone please create 1000 bot accounts and upvote this one!!!
@@EddyLeeKhane ok sir that’ll cost you 997$ for the bot pls send before i start writin code
1. 22 immutable laws of marketing.
2. blue ocean strategy.
3. Small Giants
4. 1000 true fans.
5. the effective executive
6. 80/20 principle
7. vagabonding
8. the 4 hour work week book.
Syed Noor Mohammed thank you!
i will buy his book first
Thank you xx
Thanks Syed
Big Help! Thanks for being thoughtful and putting this Tim Ferriss referral up. It's been a year, how did this work out for you?
This is absolute gold. Thank you
So cool to see you’re watching this too. Big fan of your content.
Yep 👍
My favorite youtuber, watching another youtuber which i think i would grow to love too.
Yeah it’s crazy it only has 711k views
Agree!
He comes across as the most genuine business mentor.
Books recommendations for starting a business or podcast by Tim Ferriss.
1. The Effective Executive by Peter F. Drucker - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm39s
2. The 80/20 Principles by Richard Koch - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm27s
3. Vagabonding by Rolf Potts - ua-cam.com/video/ymiBDged-eQ/v-deo.htmlm55s
He also recommended "The 22 Immutable laws of marketing" and "Small Giants."
And 1,000 True Fans
Very true, that was an essay tho I believe, but Kevin Kelly's book "Inevitable" is mind blowing.
Thank you!
hey mate53, we got the same avatar!
Took me 5 min to realize he's wearing a hat and not a sweat band.
It took me until I read your comment.
First I thought he was wearing a head band then a beanie then I was convinced it is headband until I saw this comment and doubled checked
Lol
Would be a rad hat. With a pic of male pattern baldness on the top
Right!?
Each of your videos are better than full books of some.
You're the 20% of whom we should focus on learning from, fire the rest 80%
I’m only 4-mins in and getting so much out of this. “Constrained by Design”. Love it.
0:30
Better create a category and own it.
Then go to what exists
2:25
Don't obsesse on scaling.
Don't work for the awards.
Focus on a great work
Read small giants.
5:15
Create podcasting on something you are curious about
You can then convince others to be invested in it
7:00
If you are taking inspiration from other podcasts understand what made it them.
Is it the host, the guests etc.
Focus on what interests you.
You like that attract your tribe
10:00
Focus on the critical things which are mostly uncomfortable and like that you can outpace others
13:20
Focus on starting
Then focus on repetition.
Focus on discipline then.
And then focus on repetition and decipline with a great video
16:50
תכוונו לנישה מסוימת ואל תתפזרו
This was great. Thanks
I've honestly learned more from youtube videos like this than I ever did in school.
Micah Buzan Same
Isn’t that sad. What a horrible education system.
@Don Z I agree with and I too am an incredibly hands on parent. If you don't believe me go check my youtube it is very apparent. All of my not for profit videos are shot at his school. School is still kind of a sham. It's a shit system and even the most authentic and genuine teachers struggle. Standardized testing leaves most creative children behind. IT IS NOT a perfect system. I also am fully aware that I'm commenting on a 7 month old comment. Goddam the internet is fascinating. I hope you are not dead.
I've seen you comment on actualised/Leos
video... His brain did fall out:P
You went to a horrible school.
This is a goldmine of information, I will continue to absorb over time. I would love to hear a small talk on how to control money after you've begun your business, this seems like a conversation that very few people have. It seems like it would be easy to drown in success if you had no idea how to leverage it. Thank you for your contributions, Mr. Ferriss.
All the points Tim makes here are great, however, there are times he almost has these Zen-like thoughts and one can be found here. Tim says, "Indiscriminate action is reflective of too little thinking & planning and that is lazy. It is the most destructive form of lazy because it is socially reinforced and people encourage you to do that. They will say "don't just sit there, do something." If you're constantly doing things that are not well thought through you'll end up specializing in unimportant things. You'll become an expert in doing trivial things well."
I have felt that way so many times working for others and had anxiety about not always looking busy. I'll be pinning this one to my wall. Thanks, Tim!
Tim, your work ethic, hustle, and marketing skills are legendary. I remember seeing interviews and case studies about tactics you used to make your projects successful. Do you think entrepreneurs are somewhat cheated when the people they look up to preach, "follow your passion! take risks!" without sharing the secret sauce of their hyper growth tactics? You're easily one of the most generous, tactic-oriented guys just out there, just wondering your opinion.
Tim, this morning I stumbled across your interview on Morning Brew. After, watched two of your videos, including the above. Your guidance regarding starting a business essentially is what I experienced starting my first service corporation back in the early 80s. As founder and CEO, I operated and built that business into a North American competitor over forty plus years, before retiring it six years back. During that time, I started and sold two other businesses. I enjoyed and could relate to your experience on many levels, only my experiences began back in the 70s, including the effects of psychedelics. I hope your audience listened closely, especially to when you say, if they don't have time to read, they probably should pass on starting a business. Thank You!
What was the name of your company?
"Alles mit Maß und Ziel" - I'm German and I never heard about this phrase, but I think it makes perfect sense!
Haha 😄🙌
This man's podcasts and books have done so much for me in the past 2 years. I am truly grateful for his content.
Pure gold. This reduces my two years of learning and exploring down to a few minutes. Do this and you will succeed.
16:53 Indiscriminate action is a form of laziness. Powerful.
I really felt that you said, indiscriminate action is a destructive form of laziness and you become an expert at working hard on trivial things. I really needed to hear that.
Tim - Been consuming large quantities of your content over the past week - YT videos (like this excellent one), Podcast, Tools of Titans (and the 4-hour books on order) - mad respect for you for being so unflinchingly human (not coming over as superhuman) and I thoroughly resonate with your commitment to reading everything that matters on everything you're interested in - I'm 63 and an insatiable read - learning from you (and other experts) as I prepare to launch my first ever podcast and just wanted to thank you for being so hungry and so generous!
"Indiscriminate action is reflective of too little thinking and planning, and that is lazy and that is one of the most destructive forms of laziness because it is socially reinforced and people will encourage you to do that. In other words they will say "just don't stand there do something." Well if you're constantly doing things that are not carefully thought through you will end up doing the opposite the 80/20 principle you will end up specializing in unimportant things." I have been searching for someone to say this very thing long time.
Tim, I can’t thank you enough for producing this content. I’ve owned my own business for a year and a half and your wisdom and tips are helping me through a hard time! I naturally gravitate towards effectiveness as a person but my nurture has taught me efficiency and being a busy body. By modeling an effective lifestyle and sharing these tips, you are helping me overcome the model I was taught and step into my true self and destiny!
I read your book - 4 hour work week 6 years ago before I stared my business. Happy to find your channel!
Another good book is Gerber's "E-Myth Revisited," I'm amazed at how many small businesses don't know how to structure and organize correctly.
I didn’t understand the name of the books that he mentioned did you?
Watched this a few years back and never fails to bring back so many important ideas.
This is actually such golden advice. Wow. Rewatching this video a couple years later and it’s even more valuable!
That hat makes it look like your bald and wearing a headband. Lol
LOL I DIDNT NOTICE TIL I CAME ACROSS THIS COMMENT!! HAHAHA I WOULD'A BET MY LIFE HE WAS BALD... AND LOST! I NEED TO PAY ATTENTION TO DETAIL
@@sjmotnezmusicHe wears that hat to practice stoicism. It's a exercise in disregarding when people judge you for something trivial. Quite effect actually. The comments making fun it just make him more desensitized to useless judgement.
He is bald lol
I actually thought he had shaved his head and was wearing a headband! I wasn't watching very intently lol
He looks like a dick head
16:56 is golden advice. Thank you Tim! This is what I have been missing the past few years of my life.
Developing a business mind for a creative entrepreneur is hard, but these tips are very helpful. I started my podcast almost a year ago with little planning, and now I realize the value in choosing the content carefully and planning out each season.
I'm planning to start my own business and come here for enlightenment. After watching 10mins, I decided to post this comment and say "Thank you".
I have been in business 22 years, I would give word for word the same advice
Thank you so much for everything Tim!
How is the universe/algorithm managed to show me this in this moment in time is amazing and greatly appreciated.
The timing of this video was perfect! I just made a few decisions and feel 100x better about my work/life/future. Thanks Tim!
How is it going?
Like @TheScareCrow, I would love to know too. How is it going?
@@sandrocosta7104 @TheScareCrow You both are so encouraging!! - I'm not where I want to be but I've built a youtube channel (ua-cam.com/users/DigitalEssentialist), I've made over $1m with building websites, and control my time better than ever before
18 minutes of pure gold, I'll have to watch the video again and again to take full advantage of the advice. Thanks for posting this video!
Wow Tim, you're really such a great mentor without even knowing you personally. What a legacy, well done!
I'm a middle age woman and thrilled you put the Stoic's on audiobook!
For everyone who was distracted by the hat, Rewatch the video but this time don't watch it. Let it play in the background while you get work done, make dinner, doodle jump, etc. Much more effective than thinking about that damn hat the whole time. Cheers.
I thought it was a headband for a second lol
@@jakeanant i thought it was a headband too... i came to the comments to see if anyone else thought that.
@@jakeanant I thought it was a headband too 😂. Still great information.
Cursed hat
Chris Sieradzki thank you for your condescending comment that assumes that just cause Tim wore a weird hat and someone noticed, it means the person didn’t actually listen to the video. I listened to it the first time while cooking, like I usually do
You're a G, one day I'm going to be on your Podcast... 5 years Max... The value you provide is ridiculous... Always appreciated Tim.
That plant thing on the wall is awesome, my kind of art
I thank you for introducing me to the book called 22 Immutable Laws of Marketing, it made me see something that I had been thinking about and that is, "The basic issue in marketing is to create a category in which you can be first.
Law of Leadership: It is better to be first than to be the best. It's much easier to penetrate
in mind first than trying to convince someone to switch to a better product than
than the one who first penetrated the mind." Thank you very much. Good year
Best video ever. I came across him years ago through other authors who mentioned his "4-Hour Work Week" book. Got it and haven't read it. He speaks great advice in this video. @17:00 , a definite wake-up call.!!!
this advice is extremely valuable for anyone, regardless of whether they're on or looking to commence an entrepreneurial journey.
Best 18 minutes I've spent today.
People making jokes about you're cap but here's just another example of you taking you're own advice and filming 2-3 months worth of videos in a day to create a really valuable group of videos.
“Indiscriminate action is the most destructive form of laziness” - superb!
Tim, thank you for continuing to share despite these bullshit comments. It is so gratifying to know that there are other humans in the world akin to me.
4 hour this that lmaooo. Tim is my #1 mentor. 100% brother. I will make you proud.
I just viewed your video, "How to build a large audience from scratch". 1000 True Fans...Wow! Awesome article/essay. What a golden nugget to mention in that vid and in your book. I have been curious about "Tools of Titans", but now, my curiosity is really peaked and I have to buy it. Thank you sir!
I need to watch it
Thank you for this video. Right now I'm finding myself in this situation where I'm too busy not getting anything accomplished mainly because I've accepted roles based on friendships and it has already costed me several opportunities and a lot of money. Hopefully I can get these tasks off my shoulders by the end of this month and I can really focus on my PM classes and start consuming these books for q4 of this year.
This is quite a coincidence since I have recently started a channel on self-improvement. Thanks Tim!
Out of everything you can do, you do self-improvement...like the thousands of other wannabes out there
Create a "New" category and OWN IT
That is fair, thanks for the feedback!
If you want to be successful at this-and I'm sure you do-then you'll need to differentiate yourself from the other 500-million self-improvement "gurus" out there that think starting a self-improvement business is an easy, fast and fun way to get rich. Hint: It's not. If you want to be successful, I recommend only posting TRULY cutting-edge content-the best-of-the-best, practical and unique content. Otherwise, you'll get lost in the ocean of unoriginal, wannabe self-improvement gurus out there, and never get noticed. It's going to take a lot of work. If you're serious about this and interested in going deeper, I recommend Cal Newport's book So Good They Can't Ignore You. That will give you a solid advantage over all the other fly-by-night self-improvement "gurus" out there.
The Kaizen Project don't listen to the naysayers. Do what you love.
Always good advice, from an obviously successful man. Of course, many are choosing to focus on your hat and criticize. Loved 4 Hour Work Week! It was a disruptor. Thanks for the insights.
I don't mean to be mean :) however I am now starting a podcast and learning a lot about how to be a good presenter. I was surprised to realise you mumble a lot! It is pretty encouraging to hear that. Because I do mumble and this realisation gave me a hope.
Reading Listed Here:
22 Immutable Laws of Marketing
(Chapter:Law of Categories)
Effective Executive
Small Giants
Blue Ocean Strategy
The Effective Executive by Peter Drucker (Tim calls it a Gold Mine, he rereads it all the time)
The 80/20 Principle by Richard Koch
Vagabonding by Ralph Potts (Philosophy of Materialism)
Quotes:
"Scratch your own itch"
"Everything with measurement and objective"
"Focus on 1000 True Fans"
"Being effective is doing the right things"
Notes:
Being the most well oiled machine
The most lucrative customers are those that take very little time, fire high maintenance customers.
Whats more important time or money?
Balance in your life?
Don't specialize in trivial things, work hard applied to right things.
@17:00 Mind blowing - "Indiscriminate action is reflective of too little thinking and planning and that is lazy. one of the most destructive form of laziness because that is socially reenforced and people will encourage you to do that."
You ended the vid with some big ass value i haven’t heard yet before. Love it. And you even more
Your style of explaining your ideas is very attractive and convincing. Thank you for this so helpful advice.
I wonder sometimes how can someone be this Wise and Intelligent.
Tim is the most fantastic person I have come across on internet. Keep it up.
I seriously thought he had a black headband on until I read the comments. Nevertheless, so true about 1000 true fans. Why create something you don't care about? If I'm spending time to learn about something I better damn well enjoy it.
Hella Bella the more I think about it the more I start to believe that the beanie was a brillant marketing 💡
Nice comment Hella Bella! Your words are my words. :-)
I literally cant read a Book about a subject that doesn't interest me , i cant
I can hardly do it with a subject i like.
Thank you Tim, for sharing this episode! Your insight is greatly appreciated.
Hey Tim Ferris, could you go through your process of reading a book....how you make a notes, index them and stuff?
tjisvirtual that would make a great video.
Check out his podcast with Maria Popova of Brainpickings. They both geek out and go into their note taking process at length. Also, get/use Evernote.
Vicki Pettersson have you got a link for the podcast? There looks like quite a few with him and Maria
Evernote is the best - I love it!
Tim the type of dude to measure his emotional levels
Jose Giovanni right 😹
exactly
Did he just film this in one take? The guy's so focused and so clear in his head it's crazy.
Lol youre right, I didnt even realize, so focused on taking notes. Insane.
Hi Tim - Thank-you for this advice, especially the fundamentals of starting a BUSINESS (8:28-8:44).
It was super useful
Great video, Tim!
I really enjoy these kind of laid-back videos where you talk about virtually anything. I'll definitely check those books out, although some I already knew about (the 80/20 principle and Vagabonding).
Thanks for sharing your philosophy with us.
Found this video only now, 3 years into my biz, but so glad to see you recommending Vagabonding as a "go to" to course correct.
I'll get to the copy I bought in Aug 2011 to spark that ray of light back into what I'm doing.
BTW, you're a great inspiration and one of my favourite speakers. Thank you for your work!
Wow, this is the definition of the phrase "timeless advice". Just take a look, if you start reacting on when this video published, you will be 5 years in your entrepreneurial path. Amazing content! ❤️
Hi Tim Ferris
I Love this video, you have mentioned the most important factors of creating a business. It helps me to come up with new ideas for a business. It includes marketing and to analyze the small things that make a business a five-star one. Has mentioned in the video, it is important to spend time and read more about the business that someone is trying to start. Your positivity inspires me to keep wanting to accomplish my dreams to make them come true.
You've really worked on your likablility on camera ....guess it comes over time, I get people to do it in just a few weeks. nice job on your on camera persona.
These are some incredible reads and tips. Thank You! Started my podcast this week and needed the quote..."don't work for the awards".
How's the podcast now?
Hope it's getting better?
Mr. Ferris, you are the mentor I have been looking for. Thank you for your contribution to humanity. RR
I love you tim, you changed my life.
Cheers, Tim. Gives me some motivation on my channel/book on Stoicism/health. Take it easy.
I like the idea of not having to become a giant in someone’s else’s genre, you can create your own 👏
Good way of putting it
I love the concept of creating your own category. Russel Brunson and Steve Scott talk about it too. Also- gotta understand your market and solve their problems. And yea EFFECTIVE- is the way to go. 😎
It’s nice when you stumble across a comments section where the people can discuss without getting heated and insulting and people are helping each other out. If you’re reading this, I hope you have a great day. You matter. You’re important. You probably can’t comprehend your effect on other people in the world but it is huge. One smile and showing someone you care even a little bit could change their life forever. Be the change you want to see in the world
Anyway it might sound stupid and basic. But life is all about the basics. I used to think basic meant easy but that just ain’t true. It turns out a lot of seemingly basic things are actually quite difficult and difficult to master.
Anyway have a good day. I love you. How ya goin?
Might be the most important video on YT. Thanks Tim!
Kinda stumbled across this video... no idea who you are or what you do... But I like the motivation and will read the books you recommended. Just subscribed to your channel too.
open24hours Welcome to the Tim Ferriss fam (:
Literally added every book to my cart. Thanks, Tim!
proud to be in your 1000 (surely more) true fans, buying pretty much everything u recommend and all versions of your books ;)
My favourite book is Atomic Habbits for habbit building , Good to Great by Jim Collins and Rework for business as a beginner 👍
Need to get that Seneca book for hubby. He’d love it.
Thank you so much for sharing this gold. Seriously rare to get such genuine tips, especially from someone who is legitimately successful.
major kudos for the lines Tim throws in at 16:45
The hardest part for me has been not knowing what to focus on. I work as a Software Tester, I crochet amigurumi as a hobby, I love them both, I also love writing and drawing, and filming and editing videos. It's so hard to know what to start a business on when you have multiple passions but don't feel like you master any of them. I know people that are better at everything I do, so I always wonder "why would they follow me?" I guess I need to read all those books haha
There might be more experienced than you but they are not where the opportunity is. You are...
"Alles mit Maß und Ziel". Could listen to that all day long :)
I am thinking about a new type of restaurants : eating-spots,
in eating-spots, food keeps changing, chefs also rotate,
this is opposed to current restaurants,
thanks to this rotation of food and chefs, eating-spots are way more powerful than restaurants.
along with that, there is an app,
people vote for the food that will be cooked in the next days.
menu is influenced by the live input of the people via an app.
I love the feeling inside when I know all that is under my nose and in hands reach!
Thank you for your precious time and guidance.
Always enjoy Tim's honesty, reading ideology and logic. Thanks for the great tips
these 18 minutes were the best time of my day
Tim was definitely high when he made this one!
Thanks Tim!
On what? Modafinil?
i bought all 4 books after listening to this. thank you for recommendation!
I love the headband.
Tim, you have helped me so much and continue to do so. I am going to meet you and try to give something of value back to you!
Does anyone know if Tim has done any videos on how you organise reading notes or general notes jotted down in notebooks etc? Would be great to see how he does it!
Amazing content. Thank you, Tim Ferriss.
"If you want to succeed in business, If you simply have an easily differentiated product. You can explain it simply - You focus on one thousand true fans - And you have clear measurable objectives with check-ins, say every week, every month, every quarter or all the above, to track your performance in those key performance indicators or key metrics you are ahead of 99% of all the people trying to start a business."