How to Market Cyber Security Services (Freelancers and Small Biz)
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- Опубліковано 6 вер 2024
- In this video, we tackle the challenge of how to market a cybersecurity service. Many of us have in-demand skills but don't know how to market as a freelancer or small business, or don't understand how to engage clients.
I interview Pete Preston, marketing director at ThinkTilt, about how to approach cybersecurity marketing, how to do it on a budget, and where to focus your energy and investments.
Pete on LinkedIN: / pgpreston
This is an excerpt from SimplyCyber Live a show I'm doing Thursdays at 4:30PM EST on LinkedIn Live.
Comment below your thoughts on how you have marketed successfully.
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I'm glad I found this. I decided to become a freelancer but I'm lost on marketing and finding clients even though I have the knowledge, skills, and certifications.
Welcome to the party Melanie! Thanks for the kind words and best wishes on enhancing the marketing side of your biz. Pete has a podcast and newsletter thats pretty awesome that has a lot of value. www.dearvideo.com/team/peter-preston
This was great. I’m currently trying to break my way into cyber security through boot camps available and I’m trying to learn the most in demand skills needed so I can be self employed / free lance
@@thatoneguywithtwothumbs Same here brother. All the best 👊🏽
I have a genuine very important question: How can a Small Business MSP in CYber Security be successful and find clients while there are so many big companies and businesses already successful in the market? WHywould anyone decide to go with a small business over the big corps?
Love the video, but one question!!
A little late!! But will shoot anyway :D
What if clients feel threatened hiring a business as a service since it is new, they understand the tech can help them!! But they don;t trust since you are new and young ?
I've got some thoughts, but I messaged Pete directly the question. I'll post back what he says or drive him to the YT video and have him reply directly. Thanks for watching, I really appreciate it!
@@SimplyCyber :D Aye thanks :)
Bon appetit did you catch Pete’s reply? Hope it helps.
@@SimplyCyber Just got the notification, weird youtube.
Anyway, Thanks eh.!! This surely clarified my question.
@@SimplyCyber hey Gerald just saw this question, and wanted to know the answer as well! Where would be his reply.
Thanks for this guys. Awesome stuff!
Awesomeness cool awesomeness yeaaaaaahhhhh!!!
Pete’s as close as a brother. Great guy, great knowledge
@@SimplyCyber Sweet...
the tummy grumbling at the beginning 😀
What's profile margin for Cyber Security companies?
Hmmm he didn't really give many answers, props to the interviewer who kept trying to ask specific questions
Hack them so they see they need your services
FUNNYYYY!!! ETHICAAALYYY of course...