Bud Light Crashes 30% After Endorsement of Dylan Mulvaney
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- Опубліковано 3 жов 2024
- In this short clip, Patrick Bet-David, Mike Baker, Adam Sosnick and Vincent Oshana react to Bud light crashing 30% after the endorsement of Dylan Mulvaney.
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What do you think of Dylan Mulvaney being endorsed by Bud Light?
Corporate self-immolation?
Anheuser-Busch-InBev SA stock is up 45% in the last 6 months! So what is he talking about?
Biggest mistake ever, they went for the minority of minorities in a really bad time, its an example of a corporation that got too big and out of touch
Nuttier than 🐿️💩
Anarchism in action making the world a better place 🏴
I am so disappointed that it’s only 30%
not everyone cares about this so im not surprised
Time to buy regardless lmao
Budweiser is a nasty beer so it doesn’t surprise me that they endorse nasty people.
@RawBot right…. We need to be serious with these fools my guy. They on dis bull we ain’t supporting F dem.
@RawBot ohhhhhhh we're halfway there...
Its crazy someone managed to self-destruct the company with a single marketing message. Truly historic!
I feel bad for the innocent workers who will lose their jobs.., once again the little guy takes the hit...
I don't like this endorsement either but if you just googled this company's stock you could see by yourself that they are very far from "self-destruction". 😂😂😂. Bad commercials are a form of advertising.
@@RRAX Theres a difference between a bad commercial and the company losing BILLIONS in valuation in a couple days. It'll be interesting to see just how bad the company is hurt by their advertising.
Alot of people need to boycott for a long time for this to work. 1 week of boycotting won't send a loud enough message. I hope they see who their real target audience is.
Not saying this wasn't a screwup, it was. But to play devil's advocate companies are being graded these days on their DEI score. They get bonus points for diversity hiring, sensitivy training, and extra points for marketing to the current thing.
So it makes sense how it happened.
If Anheuser-Busch was a solely owned entity, this would be a bigger loss, we need to boycott everything the parent company makes to REALLY be heard.
1366 - 2023
Sam Adams , Miller Are NOT owned by Inbev....! Any others?
Inbev has over 500 brands in its portfolio.
Yuengling supported Trump.
They are my go to.
IM ALREADY ON IT. NO MICHELOB FOR ME.
Yes let Budweiser feel what it means to be cancelled!!!
Cancel culture is a plague.
well they wanted to cancel us, they called us 'fratty' and wanted a more 'elevated' customer
Paying $60k per year to get an ivy league education - $240,000. Costing your company $4 BILLION in market cap on your first project - PRICELESS
The beauty of capitalism is that it weeds out the failures damn fast.
Perfect example of how college education system is not preparing students for the reality of the workplace.
@@dmaxi3816 Whats sad on top of that is she got her MBA from Wharton Business school, tuition cost is about 118,000 per year 1, and 116,000 for year 2. ONTOP of that this lady went to Gronton Prep for Highschool and that is 60k a year. All of that to fail to realize on how to market Bud Light...... What a joke.
@@mrsqueakthecat.8061 Not always... some get bailed out
Perfect example of how you smart folks don’t understand the stock market. The stock is down 2% on the 5 day but up 9% on the month so far. But yea she’s totally ruining the brand 🤡
I'm black living in the deep south. Everyone at work, the neighborhood, family and around in my area is very upset over this. That watered down crap is not selling around here. The stores have told their beer reps not to deliver any more because sales of their product immediately stopped after last week.
dang
I'm white living in the Boston Suburbs. Why the fuck were they buying watered down crap before this? Budlight was bad before they hired a transexual spokesperson.
Thank you for checking in.
Glad to hear it. 🇺🇸
As a Southerner myself, stuff like this is not respected or tolerated in the South. Besides, Southern Folk know how to make their own drink and may develop their own now.
@@crazyinq8617 that’s right.
People who say "You do you and just leave me alone." are incredibly naive . These types will NOT leave you alone. They have shown over the decades they will continually want more and more. They now DEMAND you accept their lifestyle and you better not disagree or they get irate at best, violent at worse. The "Leave me alone attitude" got us to this point.
Just wait until the p3dos start demanding rights, tolerance and recognition. And these bleeding hearts sheep who follow whatever agenda thrown at them will follow along as usual.
facts.. i can't stand these type of people.
like stand for something god damm
Yep. I care what they do because they are evil, liars, degenerate.
It's when they started to openly targeting kids, like wtf.
Now I understand why our ancestors, any religions, cultures, and previous generations supressed this people, for ..THOUSAND YEARS!
It's only need a less of a decade for them to destroy everything.
We need to put those people on trains heading to readjustment camps!
She single handedly destroy one of the pillars of light beer😳 that’s impressive honestly
She who? If you are talking about the creepy dude in the bathtub, then correct your comment.
She?
When I heard about this, I immediately sold my funds holding Budweiser stock I've had for over 35 years. I also quit buying Budweiser products. Never again will I invest in that, no matter what it costs on my investments....I refuse to be part of this. I don't care what people do in their private lives, but when it gets pushed in my face every day on television and movies and on our youth, I'm out.
Me too. I fully expect the share price to go up bec the SOROS backed funds
I agree with you. You didn't just spout opinion...you took action. I'm a drinker and now I'm making sure I don't by any of their products.
The world has gone crazy: A beer commercial stops people from drinking.
I agree it does need to be forced in our faces and I am glad that this is happening
lol oh boy. tell us the rest of your portfolio, buffet.
you are fantastic and a person of principle!!!!!!
“Not a women, not a female, a chick with a dick is the face of Hershey’s” 😂😂 that shit had me dead. He ain’t lying
Hilarious 😂😂😂
There are no chicks with dicks, only men with boobs
It’s dudes with tits lol
Lol
Marvellous
VP: “This brand has been in decline”
Also VP: “Wanna see me do it again?”
People who drink bud light aren’t liberal lol. What were they thinking 😂..
Good point
They, "she", thought there are more trans than straights. Turns out there is NOT
@Angelo Balbi then buy White Claw
If they're not liberals, what are they? No real men drink Bud Light and no self-respecting does either. I say let the trannies have it.
Dumbest comment iv heard in a long time! Lol what are you talking about? I know plenty of people who consider themselves liberal who drink bud light.
The VP of Marketing that approved this ad campaign should be fired.
Rule #1 in marketing is know who your customer base is.
Have you SEEN the idiot who o.k'd this ? "Miss" Goldberg Horowitz Silverstein . EVERY . SINGLE . TIME
I think she has been fired
Apparently their target audience is less than 1% of the population.
Another dingbat slinging DEI insults normal people with her micro aggressions.
I know their customer base well. Why wouldn't they?
Way to go Dylan, first year of girlhood and you destroy a company that's been established over 170 years.
😂😂 if this continues wait until the NFL season starts. They have a deal at the stadiums, it’s the NFL beer. 😂😂
Nah they did it to themselves
@Creative Instincts..
Dylan is going to be last year news eventually. Give it time. I liked Bud, but I tried Coors. Pretty good.
No worries. Dylan is done. And the brand Nike will regret as well. The female athletes must be secured in their sport. Dylan wears workout clothes and is not athletic at all.
@Creative Instincts Dylan did nothing more than push the AB "message" and historically we don't kill the messenger. AB apparently does know the old saying "Play stupid games, win stupid prizes."
that's actually so wild
This strikes a chord with the public because it's a microcosm of whats happening in society.
😂😂😂😂😂😂😂 yea trans people aren’t discriminated against and attacked by society happend with homosexuals aswel
Exactly
My issue is when brands like Tampex sponsor someone who cannot have periods and use tampons for their intended purpose it makes women feel less valued in things that women experience.
HE BRAGGED HE COULDNT WAIT TO HAVE A PERIOD. NO WOMAN IS EVER LOOKING FORWARD TO THE PAIN. HE WILL NEVER HAVE HIS PERIOD
How the frakk does a BIOLOGICAL MALE ( yes, I´m using CAPS-LOCK here) use tampons?!
I mean, where does he puts them?!
When did our reality became an extended episode of Southpark?!
@@doublep1980
Maybe he sticks them in his nostrils to stop the bleeding when he gets punched in the nose.
@@lovly2cu725 let these men that want periods also go through a hysterectomy like I just have. They will spread the word of how it’s worse than child birth…oh wait, they don’t have those parts either.
Trans have a period and that's a diarrhea coming out of their a**es!
I don't know if I've ever seen a VP of any company completely destroy a brand like she did. Whoever promoted her should probably lose their job too
Based on that clip of her she has real disdain for their traditional demographic.
This is a prime example of why women shouldn't be in certain positions or be allowed to make certain decisions.
They'll more times than not ALWAYS base critical decisions on their feelings and not logic and overall facts.
She's saying "we were thinking" but any real man can tell this was mostly if not ALL HER LITTLE CUTE IDEA and if it would've been a hit you likely would've been hearing HER taking all the credit for coming up with it.
But since it was such a terrible idea, it was a joint effort, lmao. Stop.
@@LaidBack-- Agree. But also that she entered the management chain of a traditionally male targeted business then proceeded to try to change it to fit her worldview. This is selfish and contrary to being diverse and inclusive. She showed no desire to diversify her way of thinking to meet the brand's mission. She did not act as a team player in any way. I have no idea how she worked her way up this VP position given the qualities she has shown in this video. I doubt that she's even a regular user of the product she was put in charge of marketing. I doubt that D-laden Dylan is a regular BL drinker either. This is a huge gaffe that should have cost Alissa her job.
@@deepzone31 that's basically literally nothing added or different from what I said, just another example of exactly what I said lol.
You forgot Kamala Harris
As a female business owner she is an embarrassment
How dare you assume its gender.
He*
Do you mean, that little boy pretending to be a girl.
I am so over these bougie bitches thinking they speak for everyone. No one does anything new. The working class had to sue the suffragettes because poor women have always worked, it was an elitist movement that disproportionately affected the working class women. Of course the BBBs won with the backing of male capitalists.
She?
Their brand is absolutely ruined forever now. Well done lady
Calling Dylan Mulvaney a real woman is like calling Bud Light real beer.
This comment 🎉 😅
Dylan Mulvaney is to women what Bud Light is to beer
I am dying! Hilarious comment.
Burn
LOL
They went from the King of Beers to the King of Kweers. Associating your brand with this crazy stuff has got to be the biggest marketing disaster ever.
Now lets be exact on trans pronouns....Queers, not Kweers....
I don't think they care about its impact on business I really dont
I’m guessing this was the plan. Destroy an iconic American brand. A great win for the globalists, in reality.
I used to drink them but I am not with the train of making a freak show a norm. F that. I don’t hang around people who groom kids into a freak society.
@@adrianlee3497 Yup - I blame shania for this too. Her name even rhymes with blame so she basically accepts it.
This VP fell asleep during Intro to Marketing, then woke up during Advanced Women’s Studies, then got hired as a VP. That timeline never ends well.
😂😂😂
They hired gender studies major as a marketer. Dylan is mentally insane
😆🤣😅😂😄
The fact the woman who came up with this idea basically said the people that traditionally drank their product are not good enough and are trash is absolutely product suicide. Very '' non- inclusive'' by her.
Best comment ever on this subject.
Who TF builds an empire on a product & then hires & allows a CLUELESS woman to then tell them that their base product users need to TOTALLY be alienated while they pander to .01% of the population?
NOBODY buys products because trans people use them or like or promote them!
Not a woman. Please, watch him talk again and SEE the masculine features. That’s definitely a man.
@@nickeyharry3605 He's referring to the woman who is VP of Marketing of Anheuser Busch that hired Dylan.
He's not referring to Dylan himself.
@@ClickClack_Bam idc what anyone says that VP looks sus
That V.P. is NOT a woman. I am tired of the lies. Trans are in all the prominent places. Why do you think this is happening? Awaken all of you sleeper's. They lie to you. Look at moonbump a company that makes pregnancy prosthetics, a multi billion dollar company. Look to Hollywood. This is a battlefield for good, or evil. Mind control is real, trends are real.
"You got to see people who reflect you" in the commercials, she said. VERY few people see themselves reflected in Dylan. Craft beers, microbreweries, make you own. It's the wave of the future. MAKE BUD PAY!
Well said
I haul and deliver Miller Lite in the midwest. It’s crazy how much business picked up in a week and how pissed off customers are about Bud Light’s major marketing screw up. There are some customers who will never go back to Bud. What a debacle.
Love Miller beer !
@@USMC_Vet2141welp you are right sir. They have donated up to a half million to the cause. Shit fire.
Another beer company, such as Miller, needs to step up with some good 'frat boy mentality' advertising & they'll take the market for good. Bud Light isn't a great beer. People buy it because it's affordable. It's an easy take-over.
Dont think the Board room would be a happy place right about now,,,Ouch.
Good luck to you.
As someone with a sales background, I have to say the craziest part of it is that she was coming from such a woke perspective she didn’t realize that there was no issue of inclusivity for bud light.
absolutely no one gives a shit if trans people drink Bud Light - they were welcome to do so they just don’t like it because it’s shit and they’re young and didn’t grow up on shit beer. The way to attract a young audience would be to make beer that doesn’t taste like drain water.
Who is she? Do you mean the freak show guy pretending to be a chick?
And the greater strategy is for the parent company to continue to buy smaller, successful artisan craft beer brands and grow through acquisitions.
The other bad part is the commercial that had the attractive woman carrying six pint glasses was good. At least it didn’t cause boycotting. She had a winning formula.
I agree with your statement, however, the issue at hand extends beyond just the point you mentioned.
Major financial institutions such as BlackRock and Vanguard are actively promoting LGBTQ rights, and they may withdraw their investment from companies like Nike and Anheuser-Busch if these firms fail to align with the expectations of LGBTQ advocacy groups like the Human Rights Campaign.
Google the CEI (Corporate Equality Index / "the trans index").
This is true
I worked for 27 years in the whisky industry and what you don't want to do is upset your customer base against not just one brand but your whole portfolio
Wow. Thats the kind of wisdom only decades of experience can yield. I can safely say you've blown the minds of everyone reading your deep insights.
As a person who has fairly been involved in various marketing campaigns, for me, this is like watching a train wreck in slow motion. The human resource representative, and various other employees that either aided or helped in hiring Alissa Heinerscheid the marketing magician, should be also rewarded with a termination letter. In her interview she started off by saying "...when I took over bud light". She thought its her brand now...consumers don't matter. What are the 4 P's of marketing Alissa ? This one has destroyed her career and has ruined a brand that took decades to build trust with their primary consumer base. (Slow claps)
Historically, BUD light was number one selling light beer. How did she think she was going to increase sales after destroying their customer base?
SHE?? that pervert is a MAN!!
IGNORANT BUD COMPANY HOPEFULLY DROPS TO at least 90% in sales!!!
He
Because women can't do math
@@_TulipMania problem is trans community is tiny compared to the masses it still wouldn't touch or come close to 30 percent of a multi billion dollar loss, they dropped 4 billion in 3 days 😂
It doesn't matter to her. She doesn't want the frat boy buyer. Her ideology comes before her wallet.
I don't drink beer but I'm so glad that people are speaking out against this ridiculousness!!! Go woke go broke
Speaking out against what
@@gator1dl these people who are pushing this Woke agenda
Facts
@@gator1dl males in wiggs taking over what it means to be a woman, their opportunities and spreading their insanity on children.
@gator1dl don't be so obtuse
“This brand has been in decline for a long time.”
So she hit the gas and really tanked it.
😂😂😂 She lit a FIRE 🔥
She has a WOKE MARXIST AGENDA degree from the Marketing Deportment at the UNIVERSITY of WOKE FOOLS.
Well a drop of 2.68% is certainly not tanked
and it sure the fuck isnt 30 %
Next your going to tell me amc to the moon
I can only imagine how much insults she’s taking at the moment. She’s probably already cried over all of this. Can’t help but smile
@@glenmiller4452 She lost the company $6B+. Which is over 5% of the company. The stock went down about 5%. In TWO WEEKS. This was a disaster and it’s not over.
Thank you for connecting this to ESG Scores. Many are overlooking that point.
We can't ever stop with this boycott. We must completely destroy the company so that all the other companies stay inline.
Too right 100 percent
Here is Anheusuer-Busch's (the company that owns Bud-Light) entire product line. Boycott ALL of them. Our (sane people) goal should be to bankrupt and end this company. I can't see any better way to send a powerful message to woke left liberal idiots and the media than this. en.wikipedia.org/wiki/Anheuser-Busch_brands
Reply
Make an example of them. The rest will think twice.
Theres something revolting about a company that despises its own customer base. Do these idiots actually think the leftwing customers they desperately can replace the rightwing voters theyre trying to drive off? Hilarious that the VP of Marketing says the ad was intended to get rid of its "frat boy" fans. Good job, you got rid of more than just them.
💯
The real problem is that so many people consider Bud Lite as beer.
It's beer? REALLY?
The real problem is that “ real”, Men do not identify themselves as Transgender , Bud Light was meant for the Macho Man , might as well castrate them , at least that is what Dylan implies
I used to drink it when I was dehydrated worked better than water now I only got water….
Bud light pretending to be a beer. Dylan pretending to be a girl. Seems right.
Its just the worst possible marketing. Shes taking a dying brand and suiciding it. Few people drinking bud light think there is unlimited genders. Bud hired biden brainwashed indoctrination marketing..
I agree 100% w/Adam's comment! When you start being inclusive to the point of virtue signaling -you turn people off. Most people don't care about Dylan being trans. People are fed up with having political correctness shoved down their throat. People just want to drink their damn beer.
Disgusting...
For more inclusivity they should have pedophiles too...not just ordinary perverts and fetishits with mental disorders.
FYI, turning people off isn’t the same as excluding them. Those transphobic people excluded themselves. If you like the beer drink it it don’t matter who else is drinking it.
AMEN!
Bud’s stock price says differently
That dude Dylan destroyed the entire Budweiser company 😂
Hornschinder did her Part
I’m honestly surprised it’s not down 70%. I’m done with Budweiser and so is everyone I know. By the way Budweiser, I have 650 contacts in my phone, glad you gained 3 trans people.
Wow why are all your friends alcoholics?
@%*!# YourFeelings lolz at stock prices..
@%*!# YourFeelings Lets see what it's at when this quarters earnings come out.
But I thought Trans people were the biggest threat? But you're saying only 3 now drink bud? Lmao
And those 3 don't even want their p*ss water anyway
It matters, Mike. These people are trying to influence people into degeneracy. They are trying and succeeding all over the world in pushing the law dogs on you for wrong think/speak.
JUST LIKE DRAG SHOWS FOR CHILDREN, IT IS A PERMISSIVE GATEWAY FOR OTHER WAYS OF LIFE
Correct. Nailed it. Even with the 30% decline in sales of BL, InBev the parent company won't be hurting. Perhaps it was to see the reaction of the masses. I've been a bartender for 30yrs and BL has always been the most popular beer. There will be backlash from those paying attention and there will be sales to people who just don't/won't get it.
Mike’s beloved CIA has to be behind some of this disgusting trash, that’s why he doesn’t care 🙄
@@katdog9786 Actually if it matters to you the parent company did drop nearly -2% which isnt much for them but it does show within the 5 day period. !!!
He’s CIA and still a company man
When are the shareholders going to sue her ??? Her decision cost them a lot of money!!!
HER ? What ?
@@Nailnuke speaking of the female bud light VP that signed Dylan (Dylan the man yes)
because their stocks have not dropped.
@@cchavezjr7 They did drop, dramatically.
@@LarsLarsen77 no they didnt... go look at a chart, they lost 2% over the last 5 days.... you been lied to. Go type it in Google and look, stop repeating the lies you hear on youtube.... recent high was 66.73, the stock is currently at 65.23.... go learn math
Finally, someone mentions ESG! To me, this whole thing was a clear case of Bud needing to do something to increase their ESG score, NOT actually wanting to expand their customer base by being more "inclusive."
🍆 yeah check that out
Go Woke, Go Broke
As a lifelong suburbanite Republican...#FactsDoMatter "‘Anti-woke’ bank shuts down after less than 3 months
Texas-based GLORIFI fires employees as funding falls through
Anti-woke bank GloriFi has shut down after less than three months.
A Texas fintech company that marketed itself as an “anti-woke” alternative for “pro-freedom” Americans has shut down.
GloriFi, based in Texas, made its debut in September, allowing customers who felt Wall Street was too liberal to open checking and savings accounts and apply for credit cards. Less than three months later, however, the bottom fell out after necessary funding did not come through.
The company, which received initial backing from a group of A-list money types including Peter Thiel and Ken Griffin, was hoping to merge with a SPAC called DHC Acquisition Corp., but the terms of the deal required it to raise $60 million in additional cash. It failed to do so, leading to the dissolution."~CHRIS MORRIS/Fortune
This has nothing to do with being woke. These people are trying to make money.
Let's not forget that this (Man) Dylan Mullany was also paid to do tampex tampon commercials😂😂
🤣
🤮
You’re joking!
Really? You are joking 😏
How do they use it? 🤔
For nose bleeding? Hemorrhoidal bleeding?
ULTA COSMETICS STORES, KATE SPADE & NIKE SPORTS BRAS
The fact that she specifically mentioned "young" is terrible. Gotta get those lifelong customers. So sad cause I struggle with my drinking and I hate knowing they're specifically targeting young people.
Its the collapse of society. The lgbt will collapse society through population collapse. Thats their goal. They groomed people to think theyre naturally lgbt
They target everyone with a weak mind that has a bad habit of getting drunk daily
Truth . God bless ya. Stay strong. -Ohio
Good point. It's like cigarette companies used to do 😢🤬
But every company targets young people because human beings are creatures of habit and are in general loyal to a brand for their entire life. Toyota came out with the whole Scion because their customers were getting older and older and young people thought of Toyotas as old people cars and Honda was getting the younger demographic and life long customers. But I get what you are saying that it hits different when an alcohol company or a cigarette company targets young people which they always do.
30% is not enough. It's 30 out of 100. If ya wanna make history, you need a lot more than that. *Keep pushing.* Don't ease up!
Well it just started too. Most people are out of the loop like woth hersheys. Theyre running the business badly on purpose
The level of disrespect to real women by companies like Tampax is beyond acceptable. How Insulting. Having a period isn’t a game that anyone can play ffs. The only reason these companies are doing this is for $$. They don’t give a shit about inclusivity. If they did they would never do this. 🤬
Sad part is it's other woman that support this BS the most. We all must stand up against it but in my opinion woman have the most power to shut this down. Mass demonstration and walk outs of sports events.
Apparently not. Bud didn’t consider losing $$ I guess!
There is a credit score used by investment houses and banks to measure whether a company meets its progressive social green targets. Its essentially a small group of people across several industries that have come together to impose THEIR worldview onto everyone else. THAT is why these companies do this. It gives them credits within that system and secures access to funding for their business.
@@a-t5380 absolutely agree and honestly this is what pisses me off the most. Where are all the women and especially feminists now? This is a direct attack on them by men with dresses on taking opportunities away and literally making fun of them. The world is upside down and bonkers. Ladies better wake the hell up, us men are here to support you, but you have to lead the charge!
@@jackmorganfiftyfive I can believe that! Part of the agenda anyways
When your first guest says, “people can do what they want, I don’t care, just don’t come into my wheelhouse”….he should absolutely care because transgender extremists are coming into our spaces, taking our sports medals, our sponsorships etc. And this ideology is being taught to kids at public schools and doing things with the kids without parental consent. It’s absolutely affecting his life and the lives of future generations. He should start caring.
I felt the same way. And pushed the 🛑 on my phone. Don't know who he is and probably never will now . If you don't care about beer don't do the podcast. Too you @crystalrassifineart... Grate post🍻 Salute........ P.S.,-------------------------------------------☝️that's COORS
You are not being replaced. You're fucking delusional
His name is Mike Baker and he’s CIA. He goes on podcast after podcast and sits on the fence and spins the top…spin spin spin with a grin my name is Mike Baker 😁
He should care, for the sake of any female relatives he has.
He cares but he's a scary bitch and likes to ride the fence because he doesn't want to lose his job.
Even if sales are down they successfully got the entire world talking about Bud Light which is marketing you can't pay for.
Beyond thrilled that this happened. Stick together people!
HE DID A POD CAST FOR ULTA STORES, NIKE SPORTS BRAS, BUD LITE & KATE SPADE
Pretty pathetic this is how the right has to stick together 😂
@yourfeelings648 if you are looking day by day ya its up 0.25% which isn't much bud. If you look at 5 day they have lost a totaly -2.52% It will take another month to get correctly measured statics. So don't be so gullible.
@@talyahr3302 they think owning the libs. They just look like fools again.
Interesting, so do you extend that pro... well pseudo censorship to stuff you care for. Or would I be finding you bemoaning how the left is cancelling speech in other youtube channels?
The fact she described frat boy humour as "out of touch" is priceless 😂
Not a she. Watch it a few times. That’s absolutely a man. The agenda is real.
She clearly didn’t earn her position from her sales successes. Nepotism is bad.
Yep! Elitists are the most out of touch people you can imagine. The irony is priceless.
Well, if anyone knows the meaning of 'out of touch'
it is our girl Alissa!!
"I don't care what Dylan Mulvaney does... just stay out of my wheelhouse."
See... this is the problem right here. Ignoring this sickness is why its so out of control in the first place. This is why they are coming after your kids.
"If you tolerate everything, you stand for nothing."
He basically saying he doesn't discriminate against Trans people as long as they aren't forcing their ideology on him. He isn't responsible for fixing people's problems. Not his lane.
@@derekross6649 Look around man. They are absolutely forcing their ideology. You may think it's not your problem, but it absolutely is. The last slide in the video shows 1 out of 5 that Gen Z kids identify as LGBT... When society as a whole was less than 1% in 2014.
Thinking it's not your problem, makes you a part of the problem.
We wpuldnt be here if we werent saying stuff like "do whatever you want its not my busienss" becsuse they will chop their balls off and make it your busienss reguardless
Exactly! It bugs me when people say that
You are right on. These issues are caused by these so called straight people allowing this nonsense to steal their kids.
The idea that this campaign was created by some rogue marketing agent is ridiculous. Campaigns like this don't just happen. They require full creative teams of graphic designers and copywriters who produce labels and artwork that has to be reviewed and signed-off by higher ups. They require meticulous planning and monitoring of budgets and deliverables. This isn't a one person job, it's a coordinated campaign between multiple departments.
This just goes to show, you really can make a difference. Boycotting a company hits them where it counts , financially. Keep up the good work, don't buy anheiser busch, nike, carthartt, levis, wrangler, or any other brand that is woke, you can make a difference. I don't even go to starbucks anymore, since 2019.
Wait carhartt?
Fkn aye
@@justinzernechel8579 That's what I am saying. Woke is the last thing that comes to mind when I think of that brand. My grandfather stopped buying them when the company outsourced to China but until then he lived in them, as did his employees. Guess they didn't lose enough customers by outsourcing so SLAY GURRRLLLL let's go WOKE!
Don’t forget Gillette. Yes they went woke too.
Anheuser-Busch stock recently hit new 52-week highs despite controversy surrounding its Bud Light brand
Not giving two shits about when others go against our moral and societal values is what got us here!
it's morally wrong to put a trans person on a beer can? Get help.
That’s Libertarians. I am a recovering libertarian myself!👍🥂
Exactly correct and giving people like Bruce Jenner a pass is accepting the debauchery , when you call them her when you know they are a him you have accepted the debauchery this is the great separation taking place and the assignment of where you will spend eternity , choose wisely .
You're almost there now you just need to be redpilled on them
This is correct. This is the real 'silence is violence'. No good men (&women) spoke up... and finally they come for all of us.
Bud light has cemented itself as a historical event 👏
This whole video is a lye. BUD didn’t even drop 30%
Bud light will not miss any of these fuckers business, who is cancelling Budweiser?
It's a free fall. This is the start..
All beers made in the US are shyt simple as that.
@@brandoncoins8246soap?
I worked at a window factory. Sat in on a management meeting and was shock the management was working on everything but making windows, Making windows wasnt fun for them, they would rather have inclusivity seminars and racial awareness picnics... when I realized I was the only window manufacturer in the plant, I quit.
Sometimes we simply NEED to say “Well, if you are THIS stupid - I do NOT want your product.”
MB is 100% right. She’ll likely get promoted for this. People do seem to fail upwards these days.
MB very wrong about the crash because it actually never crashed 30% don’t believe me look up there stock BUD
I like to call this the "praised failing or 2nd place" era.
In the name of inclusivity for that 1%... They have somehow pushed away 80% of their clients. This is exactly what it means when a company is disconnected from their own clients.
This is a good marketing lesson for all those in business schools. never forget who and what you are and who your audience is. Denying the truth ( you're identity) doesnt bode well.
@x did she ever say you did?? She only said for those IN SCHOOL, she never said you had to go to school for it.
It's def gonna be a case study in MBAs across the country. Only time will tell if it succeeded or failed, I'm hoping for the latter.
It seems like AB inbev was chasing a higher ESG score by embracing the trans movement
Speaking of school, it’s “your” 😂🤦♂️
Where was the focus groups these marketing departments generally run before a campaign?
Interesting thing PBD points out. Look at how Mateschitz from RedBull handled woke marketing in his company when he was still alive. He flat out fired complete departments for daring to try to do such marketing.
That's interesting can you refer me to some articles? I'd like to read a bit more on it
@@saketchaturvedi1073 I don't know UA-cam policy on linking articles in comments. But just google "mateschitz fired ceo and cmo" and you will find dozens of articles.
It needs to drop another 50% then they have to put JOEL OSTEENS face on it and I will still not buy it
Joel Osteen is a false teacher anyway. Guy is a con man masquerading as a pastor. Guy should just stick to bad motivational speaking.
@%*!# YourFeelings they're down 2.41% over the last 5 days
Down 2.64% over the last 5 days. Good times.
There's an old saying, "better to be silent and thought a fool than to speak and remove all doubt."
@%*!# YourFeelings down 2.52% over the last 5 days. Go check again
Coors and Miller are really blowing it right now. All they would have to do is run a single patriotic ad or even just a traditional ad. All of the previous Bud light drinkers would immediately jump over.
It’s going to take more than that to get people to switch to Miller, lol.
Coors is owned by the same company as Bud.
@@iwantthe80sback59 no they are not.
@@midnightgreen8319 My bad. And much embarrassment as it’s owned by Molson and I’m 🇨🇦.
The best advertising miller/coors never paid for!
Bud Light wasn’t in decline because of a lack of marketing. It was due to the overwhelming amount of competition. Craft beers. Seltzers. Etc…
It just isn't that nice
Not the same market at all. You don't binge drink craft beers or seltzers that are almost $2 a bottle.
Or how about it tastes like shit
@@aaron___6014people are definitely binge drinking white claws
Plus healthier. Choices.
It's very inclusive of Budweiser to have a horse working as it's marketing director 👏
"I don't give a shit" is no longer a valid response. Too many people didn't give a shit early and that's what got us where we are
Nobody in the room at Bud Light was smart enough to say this is an a good idea. They deserve to go out of business.
The problem is Dylan Mulvaney is not transexual, he's a cross dresser and he was identifying as a six year old girl for a while.
That's not THE problem just ANOTHER problem 😁
I know 6-year-old girls that act more grown up and intelligent than he acts to be.
Ya that's not the problem.
Hes mentally insane. Hes a freak
The right move would’ve been to say “We’re Sorry We Offended You” and then made a can with something cool on it like the Twin Towers with “remember 911” on it or something like that. She failed the mission.
Bud light identifies as beer. But in reality, it's just piss water.
Im just a regular person who drinks a bud light every so often when I go out to eat and drink. I will no longer be drinking bud light every so often 😂
Try Sam Adam's or Goose Island. That's real beer 🍺
@@fernandez3841 Budlight + Marlboro Light = Dylan 😂😂😂😂😂
@@benjamindouglas862 ironic
@@benjamindouglas862 shut up Dylan lover 😂😂😂
You’re going to be amazed at how good beer is when you stop drinking that water 😂
Stock hasn’t caught up to what distributors are reporting.
This marketing strategy should be used in college marketing/business classes as a gleaming example of what NOT to do to increase product sales. She learned more in two weeks than she ever did in college.
She should be fired
They are too late.
I got my MBA in 1998.
Of all the business cases I read in the course of getting that degree (and there were many), in all the companies for which I worked in the subsequent 20 years (and there were many), I do not recall even one that represented such an egregious failure to UNDERSTAND THE CUSTOMER.
The Gillette "all men are shit" campaign was right up there.
Not only misunderstand, but resent.
@@intellectualgladiata Did they apologize and come back begging on their hands and knees? No? As much as I agree with you the 'Toxic Masculinity' utter nonsense, Gillette is still going strong, still the #1 brand, still one of the most profitable sector of Procter & Gamble and still touted as a strong stock buy. Why? Stock in 2018 went from $87 to $165 in 2022 now at $151. Sorry to interrupt your chest bump moment, but simply "wanton to believe" does not equate to reality. Guess who owns Tampax? Proctor & Gamble. The same will go for BUD, and Nike and whoever...
Those conservatives should probably stop drinking anyway
@@ivorysteele EXACTLY!!!!
What message does beer-drinking portray the Conservative/Patriot Movement as???
Maybe as a bunch of low-class Rednecks???
It’s about inclusivity…unless your one of those frat boys that makes up our primary market🤔 This was a brilliant idea 😂
I was hoping 50% the first day, but one can dream. It’ll happen….
They're being quiet now and expecting this to blow over soon, but what they fail to see is that this is fundamentally different than the NFL or Nike. As a lifelong football fan, not watching the NFL is a sacrifice for me. The only shoes that fit my wife well are Nikes. On the other hand, switching to another beer is easy. Most of the alternatives are better anyway. I think this one will stick.
The real test will be whether beer drinkers at events can hold fast and avoid those $12 stadium beers.
Sports are the 4th Axiom of Power.
Bread and Circuses or meals and entertainment or pizza, beer & football.
It's a pacification tool.
How is their parent company doing, though? We need a complete boycott or it's meaningless. Good start though. Edit: Anheuser-Busch -- The Company's brand portfolio includes global brands, such as Budweiser, Corona and Stella Artois; international brands, including Beck's, Leffe and Hoegaarden, and local champions, such as Bud Light, Skol, Brahma, Antarctica, Quilmes, Victoria, Modelo Especial, Michelob Ultra, Harbin, Sedrin, Klinskoye, Sibirskaya
@%*!# YourFeelings Anheuser-Buschs number 1 investor is... Blackrock.
Shocker.
Leffe is my favourite beer...no more 😢
What about Ben e keith, the real parent company that supply’s food supplies to restaurants. That’s what you need to boycott
@%*!# YourFeelings - 3% since Monday.
-23% past 6 months. Billions lost in market cap.
Oof
Been drinking nothing but Mexican beers since this went down, SALUD!!!
Budweiser beer is a Brand Label represented American Patriotism, friendship, authenticity, optimism
Someone should write a Univeristy case study on poor advertising choices using Bud Light Trans Messaging as an example.
yes
It’s been in decline because they are so many other options, it was never because of demographics. All she did was alienate 99% of the people that drink their product . To say she fumbled the ball is an understatement
i bet u whoever running the show at bud light is afraid to fire her because they don't wanna be labeled " homophobic "
*"We're not Targeting 6 year olds"*
Lmaooooo😂😂😂😂😂
My girlfriend work's at a small bar and the bud beer driver stopped and said he wasn't making the delivery because he was in fear of his life
Listening to that VP explain her process and goals was priceless lol.
She was lecturing and she was sooooooo serious 😂😂😂😂😂😂😂 Such an arrogant, pathetic fool.
What bothers me is when people say “I don’t care what you do, do your thing”.
Then there ‘thing’ is to go after your children to shape them for you, you get pissed.
By you saying “do your thing”, you allow the ‘thing’ you see as “evil” to grow and get out of hand.
My observation
It means : do whatever you want WITH yourself
Not with the rest of the people Of course !
Common sense, dude. Of course those decisions comes in morals.
So glad I'm 61 now. Twenty more years is all I can ask for. I'll be ready the way things are going.😂
I’m 53, and I feel the same. God take the wheel!
Lucky bastard I'm 29 my family got good genes lol I'm already done with this whole world When I was 16 the world was a completely different place😢.
@@Lrxxx321 dude, this should be the time of your life! 😂
I’m jealous
The VP of Bud Light was actually fired not promoted. There's still a little common sense in America. Thank God
It makes 100% sense this is happening because Bud Light clearly doesn't understand it's client base. The actual confusing part is why anyone would ever drink the beer-flavored water known as Bud Light?
Cheap and easy to put back a lot of them, I want something I can drink at the beach all day and keep a nice buzz instead of sipping on a 10% ipa, tens of millions feel the same way lmao
Because it's cheap.
Beer flavored water?
Beer flavoted water I am sure tastes better than bud light, bud light is what the last sip of beer tastes like after 3 days in the hot sun. Leave a beer out in the sun after 3 days and let it get sticky and build up, that is what bud tastes like..
@@candideggplant1575 You're not wrong.
Bud lights new slogan: take it in the can.
I used Gillette blades since I as 15 and when I saw the commercial a few years back they lost me. I know they do not care but they did lose a customer who was buying blades from them over 35 years.
Same with Nike for me now Budweiser.
You're such a baby 😂
@tony Rick Rubin does a great comparison of Gillette marketing since it went woke. Quite depressing really.
Go Google the Barbasol ww2 commercial, you’ll never use another brand of shaving cream again!
@Camel Eyez curious why you say that. 🤔
Baby for choosing to put his money where his mouth is or a random person trying to insult a stranger for having beliefs...😅
“She’s probably gonna get a promotion”-can’t take that guy seriously ever again. How absolutely wrong he was.
I value this group of real strong men speaking truth.
As a woman, (yes, a whole damn woman lol) we need our men more than ever to defend and protect us now.
Edit: I'm in the 20% of women who drink beer and it's Guinness or Straub Amber... Budlight is girly beer anyway. 😂
Yall always need us until yall go against us and don't anymore and then need us again after a mess yall created or helped create.
That's why Men say women are like children. No logic and common sense in their critical thinking skills, just all feelings and emotions.
A ray of light in a Universe that has gone insane. 👍
Thank God / Goddess/ TransGod there is a semblance of normality left.
@@jamesrobert4106 I thank God everyday that it is there. A strong base in a world of snowflakes. Lol
u drink guinness? ah, youre a true woman of culture.
Guinness is my favorite beer way over Bud Light
We've been making our videos trying to help the boycott Bud movement...you guys keep up the good work
you sound like a soft soy lib
Those are rookie numbers we gotta get those numbers up!!! ✊
The commercial "ahh bit*h smack drinks a beer" 😂😂😂😂
She needs to tell everyone where she got her marketing degree, so high school students will know what college NOT to go to.
Nah. She was at one of the highest up, top of the pyramid, marketing positions a student can get too. She probable went to a t20 uni…. She just made a horrific decision, the school has nothing to do with that
Lol she offended crybaby’s they’ll be dead soon it’ll be ok
She went to Harvard.
I believe it was Harvard and Wharton.
Ivy League schools are insular and insane.
That’s away of saying you F**ked UP with out saying you F**ked up 😄😄😄
Everyone is so afraid to be themselves and speak what they think about situations. They just went along with it. Nobody said no don ‘t do that. I bet 70% or more of the people at bud light thought it was a bad idea.
if they brought back the bud light men of genius, their sales would increase by 100%
Too late