API Product Monetization: Evolving Your Pricing Model Over Time

API monetization is on everybody's mind: How can we create or augment value streams with APIs so that we create or improve products that users are willing to pay for because they get value out of them? You may have to adjust over time...
‪@MoesifHQ‬ CEO Derric Gilling walks us through recent changes and the evolution of their pricing model. There are lessons in this evolution that are applicable to a large set of products and services.
🎥 API Product Monetization: Evolving Your Pricing Model Over Time - • API Product Monetizati...
Looking at pricing models in a more general way it becomes clear that oftentimes they have to evolve to be better aligned with the value that customers get. This may start with simply counting calls but should evolve to be more aligned with the value that customers are getting.
When pricing changes this oftentimes also will impact the product. In our discussion the example is that the data retention period was extended so that customers can more easily experience and understand the value of the product. But that means that the product now has to handle a larger volume of stored data, which impacts the product itself.
In the end, pricing models are as varied as the products out there. But we do see trends in how pricing models evolve and the examples we are discussing are representative of a broader trend in the industry. Here are some related resources to check out:
👉 Moesif's New Usage-Based Pricing Model, May 2023 - www.moesif.com/blog/api-monet...
🎥 API Strategy for Decision Makers: A Conversation with Mike Amundsen (‪@mamund‬) and Derric Gilling - • API Strategy for Decis...
👉 "API Strategy for Decision Makers", O'Reilly Report, 2022 - www.moesif.com/blog/ebooks/or...
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[@1BrotherFromAnotherMother]

Your advice is much appriciated Mr Dericc Gilling. Thank you for sharing this interview Mr Erik Wilde.

[@stephenfuentes117]

'Promo sm' 😍