Steal These Content Marketing Ideas From Top Brands | Content Marketing Strategy & Examples

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Steal these content marketing ideas and secrets from top brands such as GoPro, Dove, Spotify, MailChimp and more to help you create your next viral content.
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⏱ Timestamps
00:31 Content Marketing Ideas #1: Spotify Wrapped
02:10 Content Marketing Ideas #2: Dove Real Beauty
03:56 Content Marketing Tool: Build Your SEO with This Tool
05:00 Content Marketing Ideas #3: GoPro's User Generated Content Empire
06:58 Content Marketing Ideas #4: BlendTec Will It Blend
08:05 Content Marketing Ideas #5: MailChimp's Small Biz Reality TV Show
Who am I?
👩🏻‍💻 Hey I'm Laurie, an Ex-Google marketer (10+ years in the industry), online educator (25K+ students), and content creator. On this channel, we explore all things marketing, business, and self development. Besides making UA-cam content, I love helping teams and businesses figure out how to get people to click, sign-up, and buy. I hope you enjoy this journey with me, where I share everything I know, to help you get seen online, build better businesses, and create a living doing what you love.
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#contentmarketing #contentmarketingstrategy #digitalmarketingtips #digitalmarketing #digitalmarketingcourse #contentmarketingtips #contentmarketing101 #contentmarketingtip

[@lauriexwang]

Let me know which of these content marketing examples do you like the most? I personally loved GoPro's user generated content campaigns! 🙌
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[@Jasmine-cn4wc]

I personally like mailchimp's. blending education with entertainment in a way that resonates with small businesses and entrepreneurs.

[@simonalexandero]

Great examples of marketing campaigns done well, and thinking about their audiences! Making ideas go viral is a science and art.

[@lauriexwang]

It definitely is!

[@dinabaxter5393]

Love these examples, especially the Dove one and also the will it blend series, I remember when it first came out!

[@lauriexwang]

Yep exactly, and they continued to create these which worked so well for their brand!

[@joyidaka4504]

Awesome content. You deserve more flowers on this

[@lauriexwang]

I appreciate that! Thanks for letting me know and I'm glad our path crossed on UA-cam 🙌

[@Jasmine-cn4wc]

I love how this video goes beyond theory and explores real life examples. thanks for sharing your insights😊

[@lauriexwang]

Glad you like them! Thanks 🙌💡

[@dollarjilt1]

Good vid pal... with the Spotify advert... yeah, people love talking about themselves, reminds me of Donald Millers's classic "Building a Story Brand" where the customer/user is the hero and not the brand. I'm an international journalist from the US and spent 18 years working in and covering Asia with numerous int''l publications and now keen on digital marketing... your vids are a good primer for me and gives me ideas how to convert my journ exp to marketing... cheers~

[@lauriexwang]

Thanks for sharing your story, and I'm excited to see that you are looking to switch to this industry in digital marketing 🙌

[@TomaszNiezgoda]

Great tips, thank you!

[@lauriexwang]

You're welcome!

[@djhealy85]

I really thought the Dove commercial was amazing. How people perceive themselves versus how others perceive them. It was emotional and gave quick insights into the subjects. GoPro campaign was also ingenious to have the users film themselves and send in the footage. Looked very exciting.

[@lauriexwang]

Thanks David! Glad you found these examples interesting and inspiring 🙌😀 the Dove one really touched a nerve with me too.

[@yuannanjing-nj9ic]

I didn't like the switch to the marketing of surfing ,it makes me look dumb because it i was not really related