I'm fascinated by this approach but I'm having trouble wrapping my head around it and think about it in more concrete terms. How does it relate to sustainable development goals and how are they different? What positive social impact are Nestle and Danone making (and I'm not asking rethorically)? I have to write an MBA project in Banking and thinking maybe I can write about CSV.
Shared Value Leadership Summit! Very strategic!
25:19 value proposition and strategy is which customer that you need to make happy and how? 🎉
Porter’s 5 forced of strategy is the the key to all marketing.
I'm fascinated by this approach but I'm having trouble wrapping my head around it and think about it in more concrete terms. How does it relate to sustainable development goals and how are they different? What positive social impact are Nestle and Danone making (and I'm not asking rethorically)? I have to write an MBA project in Banking and thinking maybe I can write about CSV.
Capability and dependence
Thank you prof
Wow, Amazing.
How I wish to meet you in person; I've always used your theories and concepts whenever I discuss about strategies
I love this video
The IKEA example reminds me of Elon's razor edged cyber truck.
I LOVE that:) thx mr.Porter
If you visit IKEA here in sweden you gonna change your opinion and story about it :D
Most people are poor so they can only afford Ikea. Would shop elsewhere if they could afford real furniture