Self confidence & dealing with customers. What I learned working as a car salesman
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- Опубліковано 29 сер 2024
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Here the 9 points:
1. It's all about psychology, learn how the customer thinks, be prepared to answer whatever question comes. It takes time to detect patterns.
2. You need to gain experience, every customer is different.
3. You'll come out to be a person that has a stronger personality with more self-confidence (expecially from car sales).
4. The person who is asking the question is always the stronger party (just like police officers).
5. You need to know how to guide the customer, make him/her feel at ease at all times, it's very important.
6. Details are important because they build value, even if they're basic.
7. More people you talk means more costumer you get.
8. Harsh environment make you stronger because you learn how to get out from bad situations.
9. Being positive does work, nothing good comes out of being negative. Having a positive attitude will help you to overcome obstacles.
Bravo. You took good notes, 10/10. Can't believe this video was posted 2 years ago. Seems like yesterday.
I was on the edge of my seat to hear what the manager would say to sell that guy a car!
This is why you don't casually walk by a dealership... You RUN PAST !! 😆 as fast as you fricken' can. 🏃♂️
same here
Yea me too
I enjoyed every second of your narrative Alex. You're a multitalented man, you have to write a book about your experiences.
I guess the more suitable word is he's Alpha man in all it's meaning .
A book is not necessary, this videos are already the best way to transmit his legacy worldwide.
@@felipel.r.637 video is excellent for conveying various types of information, but not the best way for just spoken words.
I can preorder that book right now.
Да ладно тебе... Рассказал пару историй о работе, сейчас ещё каждому писать книги как он менял работы...
You are full of talents!
It's a pleasure to listen you and to see your repairs!
Great honest video. I´m personally annoyed when I feel "pressured" into buying anything. I just buy when I need it, and generally I do research on the item beforehand.
I know salespeople are trained to sell, and that´s how they make a living. But customers are viewed just like a money making opportunity, and the human element is ignored in most cases.
That´s why there´s so much industry creating excess things that end up in landfills polluting the environment, draining resources and damaging the planet. IMHO.
after five years, a new car will lose around 60% of its value
I came across your channel as an electronics DIYer seeking knowledge. I got hooked up to the way you share all that. Todays video was beyond that and pushes your content to another greater level. Its sharing life experiences which are more valuable than gold and it doesn't always have to be about electronics. You really know how to tell a story. Thanks for the great content, keep it up!
Agreed
Very inspirational video. This channel not just offer for repair but also to inspire and guide people to be a better person in their life. A very awesome video. Thank you and thanks for always doing a great job. 👍🏻
no shame when you work hard for your family...❤❤❤
There is absolutely shame. If you do a job where you try to screw people over it's shameful, even if you do it for your family
@@terminationshock1356 "If you do a job where you try to screw people over it's shameful" you have a point there, however, i did not made a reference to that. see my values are some what in the line of what i would considere morally correct, however, i cant judge my own actions with out been impartial. i would probably end up justifying my behavior. be safe.
@@terminationshock1356 r
@@ripe_apple Selling that guy a car, using psychological tricks, knowing that he will get in a lot of trouble with his wife, would be considered immoral, in my opinion :P
@@JerryMetal perhaps.
Thanks Alex, one of your best videos here! I'm a salesman for one of the top cable companies in the country and you gave me some really great tips. Also, the best tip I got from you was the one about not settling and always trying to learn something new. Been following that for years which is to say thank you for your insight into the world of electronics! Been repairing electronics on a board level for about a year now with the help of you and a few other folks on UA-cam. I've shopped your online store several times and I greatly appreciate everything you do!
Hello sir , like dad always told me never look back but look forward and see how to make it better and never stop , I’ve been on chemo for 14 years and it’s hitting me hard and my shop was broken into twice and my sickness is going down hill but I get up everyday and don’t quiet !!!! Will said sir thank you 🙏 so much for all your hard work and great videos !
Thank you sir , I really appreciate all your help and hard work fir us who want to learn !
No Problem Jose, When something is not in your control, you just hang in there. Every human will experience sickness at some point. Prayer is your best friend. May God make it easy on you and all of us.
Bruddah you really inspired me. A ton of people always ragged on me because I didn't start in IT until I was 29. I just got my A+ and I can happily say, I'm learning something new every day. Big respect from Florida.
I appreciate the candor here, and I'm sure glad you found a job more in line with your passion and are sharing so much knowledge with us. But yikes, most of this video is just a great exposition on why car sales staff deserve the rotten reputation they have.
Granted, sales and marketing is pretty much always about manipulating the psychology of an innocent victim, to fool them into thinking that they really need to buy whatever is being sold. But the way car dealerships, new and used, take this to such an extreme level is deplorable.
I've been lucky. First new car I bought, I had help and connections with the dealership and didn't get the runaround. Second new car I bought, my original intent was to buy used. This was back when the web was just beginning to be a thing, but I found a guide online from an ex-salesman that outlined all the tricks the dealerships use. Sure enough, went to a half-dozen different dealers, checked all the boxes from that guide. The back and forth, the make you sit there for 15-20 minutes each time they want to go check on a price or renegotiate, the talk about their family, show you the photos of their wife and kids, trying to build that "relationship" so you'll have sympathy and buy from that salesperson, all of it. Disgusting.
I wound up rejecting the whole process, went direct to a fleet sales manager who was willing to sell at a fixed $500 over invoice. No haggling, no wasting my time, just a straight honest deal.
Third new car I bought, I skipped the sales manager and just sent email to the dealerships in my area that had the car I wanted in stock, and told them what I was going to pay for the car and that the first person to get back to me, I'd come to their dealership immediately with cash (personal check) in hand to buy the car.
These days, we've got Tesla's approach as a model, but also lots of opportunity to just refuse to play the game. I for one am not ever going to let a car dealership waste any of my time on that crap again. Unfortunately, many car buyers don't realize that yet, and are still getting jerked around by dealership sales staff playing mind games with them. :(
But, hey...if you got this far, let me just say again how happy I am that you've found a way to make a living that doesn't involve scamming people, and are providing all the other great videos that show lots of useful information about fixing electronics. Whatever harms you might have done as a car salesman, you have been making up for in spades with your wonderful contributions to humanity today.
I’m about to be 40 but Learning many things from you about the life. Thanks for sharing your valuable experiences. Best wishes from Turkey.
I listened to the whole video. Very inspired. Thank you!
SAMEEEE!!!
That car scanner @ 1:26 is the holy grail for Saab owners it allows you to change how the lights work, code FOB's to the car, and tons and tons more. I hope it got a lot of TLC :)
The "mantras" of my life, thanks for covering.
Great video man.
Appreciate your work and content.
Keep it up.
You are an honnest man 👍🏻👍🏻 and you speak from your ❤️ you learn like a pro ✌🏻 continu man 🥰🥰
Just left a ten year career in the car business, and your story checks out. Every dealership is different, and it sounds like you worked at one of the decent ones. Lots of great lessons to learn, and lots of rough experiences to teach you. Your comments about it being a mental game that wears on you is absolutely true. I left to pursue my own independent endeavor, and your videos will continue to motivate me and many others. Cheers to you!
Alex I loved this content, for someone seasoned in life to still enjoy it simply shows how good of an idea it was to upload this 👍🙏
The best video I have ever watched
You explained it with emotions
Very very impressed
Wow that was really a powerful massage I really feel encouraged in so many ways. Thank you.
Thank you for sharing! You did a great job sharing the story, it was entertaining.
6:00-6:30, 9:30-10:20
Just cause you have been asked a question, it doesn't mean that you can't ask a question back ;). Now I feel like there is a challenge, go to a car dealership and try to ask more questions than the salesperson. "What colours does this car come in? What's the length between the wheelbase and the track? Do the windscreen wipers activate once by pushing the lever up or down? What do you recommend? What do you prefer? How much weight can the vehicle pull? Does it come in both a diesel and gasoline version?" etc. ^_^.
Thanks for reminding why I hate car shopping
Thanks for the info on the car sales, I had no idea till now that the pushy car salesman is just trained that way. I've always that it was rude of them to do that. The first I tell any salesman that approach me, is that I'm just browsing the inventory, if they don't mind, me looking, if I have any questions I'll for sure go looking for them. Seems like the more experienced ones understand my request and simply give me their name, and please find them for any questions and give me my space. Its always the rookies that don't get it and won't go away. I'll usually drop another hint, letting them know I'm serious, this usually when it finally clicks in their head and they leave. But a couple times, I didn't have any patience and felt disrespected and got back in my car and left. If at any time I feel not in control, I'll leave too. I hate feeling pressured or obligated. I wont test drive anything that I wouldn't truly want to buy, its a waste of time, which I don't have much of anyway. Seems like your training won't work on me, its kinda funny too cuz I can see the disappointment in the sales people's eyes after they approach me. They'll go back to their buddies and give them the bad news, "ugh he's just another axxhole.. " They'll roll their eyes, and go back to their spot, waiting for the next catch. They remind me of an eagle, how they'll perch up in a good spot in a tree, where they can see down at the fish swimming in the water, when they see one go by, they'll swoop down to the water and grab it with their feet, fly back up, enjoy their meal.
I just got my very first job at a gaming tech shop named CeX in the UK. I wanna be like Alex one day, and my technical knowledge right now at 17 and what I have learned from Alex's past videos has got me the position and I'm so happy. This video has just given me an insight to customers and how they think and what they go through as a customer even though obviously I've been in that position before, but now I'm on the giving end and selling the device or handset or whatever to the customer, so it's a very different mindset. Thanks Alex, I've learned a lot, not only from this video, but also the repairs and skills you show off!
Wise words. Love the knowledge you share.
Love the story and the video you were spot on and you did not missed a detail. I was a car salesman as well. Its is a daily mental challenge to work at a car dealership. I experience the same situation that you described many times. If you have a bad manager the days get even worst and or more challenging. After 12 years of selling cars I gave up and I am now doing something completely different.
You are amazing. I am from India and I love your videos. You have been a hard worker. What i agree and admire is when you said - Always learn something new. Outright straightforward and honest!!
This is extremely informative, but it also shows EXACTLY why people hate car dealers. Here's my advice for buying a new car. Do NOT go into the dealership and talk to a salesperson until you are at least 99.9% sure what car you want. You should know EXACTLY what you want BEFORE you go in. Color, options, financing. You have the Internet at your disposal. Use it. Don't go in unprepared. Know what you want and how much you are willing to spend. The only obstacle to the sale is the salesperson selling it for the price you're willing to pay.
Or, you could just buy a Tesla and avoid all this aggravation. Your choice.
Man every day I see your videos and learn so many things. Thank you very much. You are awesome!
this man is a legend, glad I found your channel mate
Your words are powerful
Thank you Alex. Your presentation is why I always know exactly what I want and will tell them upfront that I will buy from who ever gives me the best price and I will only accept an out the door, no surprises price. I always pay cash so I do not get tangled up in the payment/interest game that they pay.
Paying cash or pre-approved loan is the best way to go. Sales people have really no control over the numbers. It's the team manager or sales manager that makes that decision
@@NorthridgeFix "inspiring" video?! manipulate like psychopate weak minded morons to buy some sh*t they rly DONT need!! very american way to fck up the world with all that mindless consumerism!! absolutely deplorable !!!
i am sold on the tweezer thanks for the warming up with your interesting story working as a car salesman…
Thank you very much. You are very generous with your wisdom and information.
I was a Navy photographer and retired. Then I went to a small computer/digital school in Virginia Beach. Moved to Dallas and was a computer tech at various companies. Moved home to Maine and now completely retired. One thing the military teaches that all jobs are important. If a job is undone someone else will have to do it, and a undone job can affect other systems down the road.
Very insightful. I am a young Electrical Engineer myself, feeling a bit lost on what direction to take in my career but always find myself coming back to a passion for electronics repair. I always learn a lot from your videos, thank you.
Dive into it man!
Cutting edge Alex. Good talk therapy towards having a positive attitude and constant working hard.
Great man. Shukran jazilaan lak.
Thanks a lot for the wisdom, Alex. As someone who has been in awkward positions with customers and managers myself in similar jobs I totally agree with what you said here; you learn the tough lessons you were always going to have to learn at some point and you grow. I think that most of us have a wealth of knowledge available to us nowadays but we forget about the wisdom part, and the content of this video is a good example of this wisdom that is really crucial to becoming successful. Props.
just like you , I worked many different jobs in my life, I didn't study more than high school, I work since I was 12 years old, today I own my business where I fix Macs and all other apple products for the past 22 years, also, I was a car salesman, we salesman didn't get any instruction or tutorial on how to sell, we had restrictions and we got punch all around like you, I am from Mexico, but in my story, I sold 13 compacts and 5 imported cars the first month of being a car salesman, but, I never owned nor tried to own the psychological action of my customers, that up till today is a sacred part of the relationship I create (or try to create) with all my customers, in my story I answered all customers questions, never offer the driving expirience cause it is not permitted by agency, being a fortunate person I sold 90% of my sales cash (one payment) and didn't forced things to go like that, it always was customers prerogative never mine. I visited US many many times since I was 9 years old, in my 20´s I was flight attendant for Mexicana Airlines, in LAX I visited a dealership downtown and believe me, your story is REAL, car salesman "play" with customers mind (or they try to do so) in many different ways, and it is always the obstacle of money , never the wife or any other thing, price is the obstacle, solved always by the manager (in some cases). I left that industry cause I think it is revolting what they do to customers , I learned way more than 9 things being a car salesman, all of the things relate to forcing sales only, ugly environment , I have been following your channel to learn, I am almost 57, one never stops learning, I like the joy of fixing things for my customers , it also puts food on the table. one never stop learning. Hope my English is good enough to undesrtand. Great channel , great human mr big boss and you, big hugs to all!
You wrote an essay yet you're apologizing for your English. You should be an English teacher.
@@NorthridgeFix it’s been a long time without speaking nor writting in English, there is chance for mistake but i tresure your comment.
I too sold cars for some years and although I agree with your approach, I employed a slight variation. Rather than ask a question I would always give something first. Eg. I would first give them my name, but not immediately extend my hand. They felt compelled, usually, to reciprocate and always (as far as I can remember) gave me their name in return. Then I offer my hand, and they reciprocate. That was my way. Give for nothing, and accept anything offered back with gratitude. I was very successful.
Your approach to life if refreshing. You gave us your story for free. This is my humble repayment :)
Watching this clip three years later again gives me a sense of where I was and where I am now - it feels great! 😍
i am 52yo
and you teach me every day
thank you
I'm so glad you have a job you love. I see that manipulating people is not your thing. What you do now is so much better for both the company and the customer
I totally agree about the mental aspect. I've jobbed 1 1/2 years in sales in less harsh conditions (camera store), but even there it didn't made me happy/positive at all so i began to search for something else. Especially when you get in situations where you know and feel that the customer struggles financially and doesn't really need what he is going to buy or he would be perfectly fine with something cheaper but the boss expects to maximize the sales profit on every customer it can make you feel very bad at the end of the day.
The monthly income is one thing, but never underestimate the power of a job that also benefits you mentally and gives you positive vibes every day. It's better for your health, your private life and your family. Doing repairs is a good example. People save money, they might get back precious memories that would otherwise be gone and it's still profitable enough to have a good life.
in situations like that I always ask this question: If the holy cow manager from the heavens above is so expert and skilled at making sales, why isn't he there selling all day long? he is just watching and hiding from far away, waiting for his moment to criticizing you afterwards... he's not selling anything, he's just boosting his ego
Glad to hear new info besides fixing electronics but worth it .glad to follow u and what u do on utube .keep up the great work on utube
That's great knowledge you are sharing here, thank you very much !
This, the best video on this channel, has no flux, soldering iron or mofsets appearances. Great stories and wise words!
That guys is going to get a Divorce, for your $600/-🤣🤣🤣🤣🤣
But now he has a new ride to pick up a new ho 👌
My very first impression of you was that you're a great salesman and you speak very clearly. Thanks for the valuable info.
Thanks for sharing that experience! I have never purchased a new vehicle before so this was all new for me. :)
Life is like a sine wave, love it. Loved this video too, thanks for sharing.
Absolutely Brilliant and thank you for sharing your life experiences
I've been selling cars for 11 years and have started fixing electronics as a side business. This is an awesome video and a very good explanation of value based selling.
Hi Alex,
Cool video about your life experiences.
I work in the power industry. You made me laugh when you described lifes up and downs like a sine wave.
Keep up the great videos - I would love to visit your shop one day & say G'day.
Cheers - Mat.
Learn something new every day. Worked as a turner, miller, actor, newspaper editor, salesman, brand merchandiser, network admin, construction worker, IT technician, electronics repair. I'm 53. I'm excited to see what my job is going to be next.
came here thinking i’ll see you fix something
but what i learned is way more important
you broke down this knowledge to me in so many ways i’ve never learned so much in so little time thank you can’t wait for the next video
Wow!!! You're a councillor aswell as an engineer. I do the same it's so ironic! I've subscribed!! Thank you 😊
I learned a lot with your experience.
Thanks Alex 🇧🇷
Thank you for taking the time to share your research to help make everyone else the best version of themselves
its 2:10 a.m. here in iran and i was sitted and watched you video till end.im also a repairman and i learn a lot from you and most of all from this video.love you from Behbahan city, Khuzestan province ,Iran.
The experiences and trainings are excellent and practical, thank you for sharing your experiences with us, always be successful and victorious.
i have worked as a carsalesman for so long. this is hilarious cause i have done this same scenario atleast 300 times. loved this
Infact this is a great thing, which I have learned from you. Its a kind of inspire video. Thank you for creating this video. I think my comment will make ur efforts success, though it is little.😃
I would recommend the book: The Way Of The Wolf by Jordan Belfort which teaches you how to sell just like that and it goes into how to handle objections as well
Thanks for sharing this, I was weak customer on my first car but next will be opposite. Love the repair videos
I love you and I need more of your motivational speech, PLEASE! Best motivational speech of 2021!
This guy is an expert at dealing with people. This is where I come to improve my people skills. I am at the moment working on going into business for myself, and there is some valuable info to be found here.
Expecting more such videos from your past experience , thanx for the video alex ! Made my day
This has been in my watch later list for over 7 days. Absolute amazing video man, you actually spoke your heart out. Super helpful ❤️
Thank you for parting valuable knowledge about how to face complex situations. I would definitely like to explore further about how to be in strong position while answering my oral exams with professors.
Great video. Wow. technical when I was in training my manager told me most of the things you describe. It's refreshing and wow. Really appreciate this video. 🌷🌷👍👈
You are a motivation for me and for all people who struggle and have their problems, please keep going and always look back what you did. People should look at what they achieved when life gets hard and what they accomplished. You always have the same face while you work and explain, at every second, and when you finally fix something, you always have a big smile on your face and that has drawn my very big attention. This is what makes you a little happy, when you achive something. And how you tell your story about your life brings me some important thoughts and makes me go on with some strange, heavy, heavy days. Sometimes we think life is all against you as f*** but it ain't. I took some freaking motivation out of this story and I got some more strength for this sometimes very difficult life.
Tomorrow it gonna be better, what doesn't breaks you makes you stronger. I'll never forget that, mate. All the best for you my man.
Thank you for sharing this knowledge!!
In the past I've learned about this ways to selling. Thanks for reminding me this lessons. You are a smart guy!
I'm a bit of an oddball when it comes to buying cars. When I went to buy my first car (that I'm still driving 12+ years later), I decided on the model and trim level after weighing my options online, I researched dealerships with good reputations, I think I called them to make sure they had the model/trim I wanted, I went right over there, told them I want this model, this trim, test drive, cool. Most importantly, I brought financing from my credit union. It was quite possibly the easiest sale for that associate, but the manager wasn't super thrilled, so he talked me into buying the "anti-stain" treatment thing for the interior. Lesson learned: It's Scotch-guard (PTFE coating), it prevents anything from sticking to the dashboard, including navigation mounts, and it's a fluoridated organic compound so who knows what it'll do to you over time as it degrades. Never let them sell you that, it's not worth it.
So basically what I learned from Alex is, don't go anywhere near a dealership unless you are fully prepared to buy a car. The paragraph above makes it sound like I was fully prepared, but I only knew that most dealer financing is worse than that of a good quality credit union's; I didn't know at the time that all the dealer add-ons are usually not worth it.
You are the best father , husband, brother, friend, you make everything around fun and safe
Great inspiring and motivational video thank you brother.......working hard pays off when you are in the right path and environment and staying positive and thinking out of the box.
This was a very interesting video. One of your best.
You are amazing, thank you ever so much for sharing this with us!
Although i may never achieve the amount of financial wealth that the "society" deems to be sufficient for a "successful" person, i still find my spiritual wealth to be in the absence of the "necessity" of being (as you've stated in this video) "programmed to think" just how to manipulate people into buying an item that they weren't sure they needed in the first place. We all leave this world with no necessity for money, and we all leave our imprints of our existence in the hearts of those we leave behind. My life's imprint will be a positive one, if i can achieve it.
Also want to say that it's soo cool that you show us how professional you are, and what tools skills and knowledge you have. If i was to send something for repair to anyone else, i have to just hope that they have the skills to repair the device, however if i send it to you, i know that it's in good hands. Also love the fact that you don't scam the customers, like most people would, if they accidentally damaged a device, they might say it was fine when we shipped it out, the say ship it back for another repair. But because you don't do that, i think you are gonna have plenty of customers who wouldn't even think about sending there devices anywhere else. Love your videos
You are such a great man
Thank you ❤
There may be times when customers ask challenging questions because they are leary. For example, Are these Genuine OEM parts? Will I lose any of my data? This video will help you re-think your answer in a positive way. Thank you, again, for putting out great videos for repairs and customer service.
Nice inspirational talking and I did picked some points...👍
Very informative and inspiring video. I love these styles of videos you make when you share some valuable experiences you came across in your career. Your channel goes far beyond electronics repair and is a great place to learn from experienced people like you.
Great work man!
Perfect. You not only tell your experience. You tell that how is a life. Thank you
great advice
I'm also a student at polytechnic, electronic
I think I am pretty good at sales, and often outsell most people around me but I learnt so much from this video. Without a doubt there is always more to learn and with such a generous teacher like yourself, I just wanna say thanks for mentoring me.
Excellent, excellent because a video just showed up on my face and I said to my self lets watch it for 1 minute and man ! I watched the full 41 minutes of it. Thank You Sir for such valuable information and for motivation.
This takes me back in 1997 when my father forced me to sell cars in our family business when I was only 17. I got from "where is your daddy son" to "where is george" in very little time. Street smart is underated. You have a very nice channel sir.
thanks for ur views and experience shearing......felt like this recharged my batteries 🙂
You have very good situational awareness. This is really insightful and conscious dichotomy of the process done with simple language.
This is quite honestly the best video I have ever watched. Thank you, truly
.. you're ready to buy anything he wants to sell you. What better way to prove his point. lol
I never used to like you, but now I admire you, and I enjoy watching everything you do. keep up the good work
Hey Alex, I've watched tons of your repair videos but this was probably my favorite video i've watched from your channel. I could relate to it a lot. One of my first jobs was also at a car dealership (delivery and then sales). Lots of funny stories and it definitely was a harsh environment at times, but it was good for my growth. I own an online computer business now down in San Diego area and we sell a lot of PC gaming parts like video cards, motherboards etc. We have an employee who has been learning a lot about board repair online and from your videos. If you ever want to grab a beer, it's on me!
Came to this channel to learn how to fix my switch, ended up learnig how to sell a car! hahaha love it!!!! Thanks for sharing your experience! words of wisdom.
This is the best video so far from Sensei alex, thanks ! i really changes my tired stale pov lately in managing my business.
I had this image of you pulling up to that guy's house with his wife coming out with a robe screaming at the customer. What a great story - I laughed my ass off. I sold cars too and all of that stuff is spot on. You should have a funny story day each week to break things up.
Dude, I came to see a repair and was left with a precious gem of life information! Glad I found this hidden nugget.