The Downfall Of Modern Podcasts

Поділитися
Вставка
  • Опубліковано 5 лют 2024
  • Why is misinformation on the rise? Why is it stemming from podcasts? Well first we must understand the podcast model and how that is going to impact the information we receive. MASSIVE THANKS @BenCarpenter for your contribution.
    Thanks again for watching one of my videos.
    💬 Why Not Add me on Whatsapp?
    whatsapp.com/channel/0029Va6s...
  • Розваги

КОМЕНТАРІ • 3,2 тис.

  • @paxperbellum1661
    @paxperbellum1661 4 місяці тому +5388

    The funniest was when I watched an episode of Diary of a CEO where it went straight from Tim Spector saying any ‘ultra-processed food’ that makes health claims on the packaging is 100% marketing BS and probably harmful-to a sponsored segment for Huel.

    • @dallassukerkin6878
      @dallassukerkin6878 4 місяці тому +102

      :grins: I saw that one too - it really brought home how it's all about making money. We already knew that, of course, but rubbing our faces in it is not a great plan.

    • @PresuntinhoBJJ
      @PresuntinhoBJJ 4 місяці тому +30

      Yeah, have you also seen the 'Zoe Gut shot'?

    • @NamelessSmile
      @NamelessSmile 4 місяці тому

      And then Tim brought out an ultra processed gut bacteria product. It's all a farce, just some more convincingly well presented than others

    • @AdrianRowbotham
      @AdrianRowbotham 4 місяці тому +176

      Ironically it was the DOAC episode with Chris van Tulleken that drew my attention to his book Ultra-Processed People, which in turn led me to cancel my Huel subscription

    • @AndrewRusinas
      @AndrewRusinas 4 місяці тому +3

      Hidden message maybe lol

  • @bapela_miss
    @bapela_miss 4 місяці тому +701

    “Just making someone an expert doesn’t mean they’re right.” Spot on

    • @janeblogs324
      @janeblogs324 4 місяці тому +12

      Like the definition of professional, people think it means they will definitely do a good job if you pay them.
      1. engaged in a specified activity as one's main paid occupation rather than as a pastime.
      2. a person competent or skilled in a particular activity.

    • @bjorsam6979
      @bjorsam6979 3 місяці тому +8

      Well, it means they're more likely to be less incorrect.

    • @bapela_miss
      @bapela_miss 3 місяці тому +3

      @@bjorsam6979 not all the time, but I hear you.

    • @decentcomment9447
      @decentcomment9447 3 місяці тому +5

      ​@@bjorsam6979I would argue it makes the general population more likely to believe the "expert" will not be incorrect rather than them actually being less likely to be incorrect

    • @postblitz
      @postblitz 3 місяці тому +1

      I will sooner believe anyone who's in front of their PC looking up data and stats actively than citing from their memory.

  • @mvl9084
    @mvl9084 3 місяці тому +209

    Great take there mate. Personal experience: I've came across Huberman when he had 40k followers when he was simply explaining brain anatomy and basic information and I did enjoy it. And then all of a sudden he ended up having 40 different sponsors and get these so called "experts" , advising us to basically have a pharmacy of supplements in our basement, get a sauna, cryochamber, red light therapy and the list goes on. Even if someone started with great intentions, markering will slowly "consume" his/her work.

    • @friend2194
      @friend2194 3 місяці тому +5

      I think on the other hand, it's better to address all relevant tools, with proper research papers if possible. People will still do it whether he ignores it or not

    • @davidnunez4974
      @davidnunez4974 3 місяці тому +7

      I think he always says that the supplements come way after the changes in nutrition, light exposure and sleep. I also found him when he was below the 100k subscribers number.

    • @trrahul1272
      @trrahul1272 3 місяці тому +15

      My disappointment with Huberman podcast was when he brought in Mark Zuckerberg and his wife for them to just promote a product for two hours. I still listen to him because I do feel his content is a class apart but not with the same liking as before.

    • @saveenkumar4249
      @saveenkumar4249 3 місяці тому +1

      Nobody is forcing anyone to buy anything right ?

    • @mvl9084
      @mvl9084 3 місяці тому +1

      @friend2194 I totally agree. But the problem with every single guru of this recent "lifestyle/ medicine/performance etc" trend is the fact that they advocate toils/ behaviours/ supplements etc with moderate (at best evidence) and promote these as solid evidence. It you are a scientist / researcher/public speaker you should have (at least from my perspective) an ethical duty to not misinform people based on your biases /preferences/ financial gains.
      But then we have to look on a macro - society level of analysis which is another whole conversation.

  • @slmatestf
    @slmatestf 3 місяці тому +149

    Thank you so much. I stopped listening to podcasts a few months ago because i couldn't keep up with the information, and i was feeling overwhelmed

    • @MansoorJawed
      @MansoorJawed 3 місяці тому +13

      I enjoy the medium but i understand the frustration. Could benefit from changing the genre of podcast. I would recommend "This Past Weekend w/ Theo Von"

    • @slmatestf
      @slmatestf 3 місяці тому

      @@MansoorJawed thank you. Will check it out

    • @jolsten
      @jolsten 3 місяці тому +17

      I've largely moved back to books. One book, a couple of arguments, no ads. Also I less and less can stand the forced uptempo in podcasts. Rarely is there any genuine expression, almost like robots with voice😅

    • @MansoorJawed
      @MansoorJawed 3 місяці тому

      ​@@jolsten I have ADHD so I admire books from far but yeah fair enough. I referred the theo von one becaus he kinda does that with the expression thing but u can tell its for comedic reasons and its funny ngl.

    • @brianmeen2158
      @brianmeen2158 3 місяці тому +4

      Oh damn brother that’s a great point! I still listen to podcasts and enjoy them for the most part but yes there’s so
      Much information overload! I’m honestly at the point now where I’m not even sure if I care about different issues as the truth is elusive

  • @LeonLush
    @LeonLush 4 місяці тому +1812

    based and correct take. this model of monetized attention creating a feedback loop of nonsense has permeated every industry in the digital age. it's the Kim Kardashian revenue model that has infected everything from politics to fitness to niche basket weaving. controversy creates engagement and engagement drives revenue. shit totally blows because it's incentivizing all of the worst behaviour and content syndication... but as you said, don't see it getting better anytime soon. appreciate your takes

  • @JadesFitnessBucketList
    @JadesFitnessBucketList 4 місяці тому +737

    Steven bartlett endorsing Huel is so funny when you consider he has Dr Chris Van Tulleken on his podcast talking about the dangers of ultraprocessed foods. There is a point in the episode where Chris mentions the hypocrisy and even asks Steven about the conflict of interests and Steven laughs it off like nothing

    • @davidj7201
      @davidj7201 4 місяці тому +55

      Money talks

    • @BUSeixas11
      @BUSeixas11 4 місяці тому +7

      There’s a podcast called The Studies Show where they investigated claims about ultra-processed foods and found them wanting.

    • @jaybanks7718
      @jaybanks7718 4 місяці тому +23

      Well, I always say show me someone that eats zero processed foods, and they are either going to be a rich person or a liar. I really go out of my way to avoid heavily processed foods, but I drink some whey protein and a small amount of an organic, plant-based protein. The reason I do it is because I would have to eat a pile of unprocessed food to get the same amount of protein. That pile of food bloats me just thinking about it. Tulleken said he eats processed foot at his friend's houses. Almost everyone is going to be two-faced about this subject. Almost.

    • @AB-mf8le
      @AB-mf8le 4 місяці тому +35

      He also said (not verbatim):
      I need to remember who I'm talking to here but the overwhelming majority of research shows that there is no benefit to supplements, vitamins and minerals in already healthy people.
      Never seen Steven change topic so quickly

    • @jaysterling26
      @jaysterling26 3 місяці тому +1

      Was there a pregnant pause before the laughter ( see the ad. )?

  • @ash_dando
    @ash_dando 3 місяці тому +16

    My main beef with Diary of a CEO was when I noticed that the Apple versions of the episodes had random snippets of audio missing - the speaker would make a point and then seem to randomly change topic, or sometimes be cut off. So I then compared one such episode to the UA-cam version and confirmed not only my first suspicion, but also the YT version *also* had audio missing that *was* in the Apple version. So there was no fully complete version. I pointed this out in a comment on the UA-cam video - no reply. Emailed his team with detailed examples and exact timestamps - no response. They either just don’t care, or it’s a “data driven” test approach, eg. chop random pieces out and measure how many likes that version gets.
    Either way, when you realise that there’s 5 minutes of audio missing from the Apple version, but also different bits missing from the YT version, you feel like there’s no point listening, because the guest’s ideas are being bastardised and mangled.

  • @dealforbet8888
    @dealforbet8888 3 місяці тому +249

    The way this podcast tackles the issue of authenticity in the influencer industry is spot on. It's refreshing to hear someone speak out about the lack of critical thinking and the monetization-driven content. Keep up the great work!

    • @flipedude5404
      @flipedude5404 3 місяці тому +8

      Ur another fake guru nice rental 😂

    • @flipedude5404
      @flipedude5404 3 місяці тому +4

      Fake subs too

    • @YIO777
      @YIO777 3 місяці тому

      ​@@flipedude5404How ironic, eh?! 😂

  • @davidbrobb
    @davidbrobb 4 місяці тому +1194

    Does feel a lot like we passed the golden age of podcasting now. Used to love CEO but unfortunately find it quite hard to watch now with all the conflicting info. Ya boy Chris is still on point though yay.

    • @JamesSmithPT
      @JamesSmithPT  4 місяці тому +191

      Yeah I actually felt a bit bad mentioning his name. His last Rory Sutherland podcast was incredible. 😂

    • @davidbrobb
      @davidbrobb 4 місяці тому +22

      @@JamesSmithPT missed a trick not putting him in the thumbnail!

    • @verjason
      @verjason 4 місяці тому +3

      @@davidbrobb And the flames

    • @ijones1153
      @ijones1153 4 місяці тому

      With red laser eyes and mouth agog @@verjason

    • @cryptob2281
      @cryptob2281 4 місяці тому +25

      I listened to his when it first came out, but got thoroughly frustrated at his lack of ability to ask questions and interview properly.
      The guest often had to make the links between sections as it was all so disjointed and the questions felt like college students wrote them

  • @ReelBlessed
    @ReelBlessed 4 місяці тому +559

    Couldn’t quite put my finger on why I fell out of love with podcasts but you exposed it perfectly. I used to love the idea of two people sitting down and having conversations about their passions and sharing ideas but something drastically changed within the past two years. Thanks for your no-nonsense approach and for staying true even after you’ve been in a few of those seats yourself. Love the balance and transparency you offer.

    • @koma7252
      @koma7252 3 місяці тому +27

      if you need another youtuber/influencer to tell you how other youtubers/influencers are bad, then you're not there yet, you're still a silly little billy.

    • @onepunchflan3071
      @onepunchflan3071 3 місяці тому +2

      I dont have a problem with most of the podcasts I watch like andrew h, joe rogan, shawn ryan, Thomas delaur, Danny Jones etc. There are a few that are clearly just vultures

    • @MG-kt1ck
      @MG-kt1ck 3 місяці тому +12

      @@onepunchflan3071 Rogan is the worst sellout of them all.

    • @postblitz
      @postblitz 3 місяці тому +14

      @@MG-kt1ck Nonsense. Joe Rogan has lots of guests which appeal to people involved in what's going on but then he's got lots of shows with people from hollywood or comedic scene that I personally do not care about so i'll skip. That doesn't mean he's a sellout nor that he doesn't have interesting shows.
      Expecting any podcast to remain 100% relevant to you as an individual is the problem. Nobody says you need to watch every single episode.

    • @Corteum
      @Corteum 3 місяці тому +2

      @@MG-kt1ck Nah. That accolade definitely goes to the lamestream media. No question.

  • @jeffrey3059
    @jeffrey3059 3 місяці тому +82

    Nailed it. You put into words what I was feeling as I have abandoned many podcasts throughout the past year.

    • @cialaisvis6862
      @cialaisvis6862 3 місяці тому

      Yeah as the time goes on, I've also noticed how many many hours consumed haven't really made any benefits or like added value to my daily life. Now I just listen Andrew Shultz for the giggles

  • @MatthewJohnston-Health
    @MatthewJohnston-Health 3 місяці тому +11

    Very good take. 3 weeks ago I went cold turkey on all podcasts apart from a Scottish football one once per week. Previously, I was listening daily and felt like I was taking on floods of information that I never used. Now I've stopped I feel so much better.

    • @PetulaGuimaraes
      @PetulaGuimaraes 3 місяці тому

      Same here. I was on the hunt for business podcasts and the amount of conflicting information was insane!

  • @Rmcaw
    @Rmcaw 4 місяці тому +313

    I said this to a few friends some time ago but podcasting will reach terminal velocity once big podcasters are beginning to interview each other. It shows that they are bereft of ideas and so start to look inwards. I think we’re at that stage now.

    • @Mjr47
      @Mjr47 4 місяці тому +35

      Also, when they find real success, like Chris W, it becomes a little bit of a circle jerk. Although I like them both, it becomes him just inviting his millionaire friends like Alex Hormozi on to discuss 'succesful people problems', which for me kind of looses touch with the audience.

    • @excel04
      @excel04 4 місяці тому +17

      They already are. Joe Rogan has interviewed Russell Brand, Bret Weinstein, Jordan Peterson and Andrew Huberman to name but a few. Russell Brand has interviewed Jordan Peterson. Dave Rubin has interviewed loads. Some times when they share content it's even hard to work out who's podcast it came from unless they have an identifiable set.

    • @hntrsclub
      @hntrsclub 4 місяці тому +7

      @@Mjr47unfortunatly the higher you go in any industry the more out of touch you are with the beginning. There’s absolutely no way to avoid it

    • @AnTalk_blog
      @AnTalk_blog 4 місяці тому +6

      They are already there for at least a year now.

    • @squidandchips
      @squidandchips 4 місяці тому +4

      I'd say we're already there and gathering pace...

  • @davidantony2734
    @davidantony2734 3 місяці тому +335

    Diary of a CEO is a podcast of celebrities sulking about how uniquely difficult their lives have been.

    • @emilijavidtmann7383
      @emilijavidtmann7383 3 місяці тому +18

      Is Jay Shetty's any different? Now it seems like a "palette cleanser" for those who want to get their act together in the media. Very annoying.

    • @JonasAnandaKristiansson
      @JonasAnandaKristiansson 3 місяці тому +1

      Yesssss

    • @dahliahardie
      @dahliahardie 3 місяці тому +10

      @@emilijavidtmann7383yes I don’t like him a host because often times he was just talking about himself and how great he is lol

    • @markhigdon4777
      @markhigdon4777 3 місяці тому +2

      Hahaha exactly 💯😂

    • @mediocreape
      @mediocreape 3 місяці тому +1

      lol

  • @braddub8145
    @braddub8145 3 місяці тому +36

    This is why I love Modern Wisdom, because Chris actually acknowledges a lot of these flaws with modern podcasting, I've seen episodes where he states openly that he's aware that his guests may contradict each other, and even uses that for fuel for the conversation where they compare and contrast approaches. He takes what should be an in-built flaw with the format and actually uses it to optimise his content, whereas DOAC does just seem so self-contained that it becomes unsustajnable

  • @ejun251
    @ejun251 3 місяці тому +20

    This is one of those moments when I know I have to subscribe. This is concise and informative. I'm going to expect the rest of the channel to be the same. I felt the same way when I kept seeing contradicting health advice and all of them were experts. There's actually just a few very simple rules that everyone seems to agree on in terms of diet. Things like most of us lack fiber, eat too much food, and/or too highly processed foods. Everyone tries to overcomplicate things because they have to sell you on whatever latest health trend is popular. I'm guessing you have some video on that, I'll be sure to look it up.

    • @sadiemakesmesmile
      @sadiemakesmesmile 3 місяці тому

      You didn’t realise experts can have different opinions? Where have you been?

    • @MansoorJawed
      @MansoorJawed 3 місяці тому +2

      But if you start following him imaging him the antidote to all that, ure back with the same problem just with a different person. nNot only this guy or the podcasters, I think all content on the internet should be consumed with salt: some maybe a grain, some a pinch, some a fistful. Its hard (nor is it worth the effort) to tell which requires how much salt.

  • @Timmy-Video
    @Timmy-Video 4 місяці тому +280

    I'm so glad you posted this video! I've been feeling completely disillusioned with DOAC and other podcasts. So much conflicting info and so much bulls**t. Also, the clickbait thumbnails remind me of the tabloid newspapers back in the 90's. It's annoying!

    • @imageword5576
      @imageword5576 4 місяці тому +16

      Yeah, clickbaiting only works for so long and then people get tired of being tricked. It also exposes what's really happening; We get "free content" to watch, but in exchange we are giving our time and attention. It turns out they are getting the better end of the deal, and I think people are realizing it more and more.

    • @NickSlater
      @NickSlater 4 місяці тому +6

      Yeah DOAC have spoken about the time and effort they put into testing thumbnails etc. It’s clearly a business for them and you should trust accordingly

    • @MB-up3mh
      @MB-up3mh 4 місяці тому +15

      Doac is the worst, I don't even watch this guy anymore because he clickbait so hard

    • @macfin4862
      @macfin4862 4 місяці тому +3

      Click bait stuff is infuriating

  • @scottpoirier618
    @scottpoirier618 4 місяці тому +112

    I actually gave up podcasts this year, because something just felt off with them. Too many ads, information seemed worse, and it was too much of a time suck. Focusing more on just listening to music I enjoy, and audiobooks

    • @Giovanniditessitore
      @Giovanniditessitore 3 місяці тому +2

      Wise decision

    • @mohammedmiah7554
      @mohammedmiah7554 3 місяці тому +2

      Most audiobooks are trash as well, and music is even more of a waste of time.

    • @designforlife704
      @designforlife704 3 місяці тому +4

      What's irritated me the most is podcasters make the podcast about them at every opportunity.
      I literally timed the member of times Chris Williamson (modern wisdom) spoke and interjected on his guest.
      He spoke for 61% of the time, wtf?

    • @mindtorquemusic
      @mindtorquemusic 3 місяці тому

      ​​@@mohammedmiah7554how is music a waste of time? If you're relying on streaming it is, but not if you love music and have you're own physical library. What an absolutely garbage comment. I feel sorry for people like you.

    • @Muhluri
      @Muhluri 3 місяці тому

      good ones are still out there. you just have to be really picky

  • @GemmaAdventures
    @GemmaAdventures 3 місяці тому +9

    Haha I was one of those who commented on the vegan doctor ep (in a constructive way though!) - I wondered why the whole video got taken offline! 😅 I started seeing guests getting rotated quickly through the same bunch well-known podcasters, and thought maybe they all had the same social media managers/agent. When authenticity gives way to the dollar and manipulative tactics, it's hard to not get a bit 'wish I could un-see the magic trick'. I wonder what the next wave of content creation will be - the new frontier is always exciting 😊, and I enjoy when everyone's navigating it and bringing less mechanistic/rinse-and-repeat marketing approaches. Thanks for sharing James and team, and for creating insights behind what many already feel is going on. Great work!

  • @carmine-jamesguglielmucci9173
    @carmine-jamesguglielmucci9173 3 місяці тому +227

    Good points. Here in Australia, one of the best wxamples is this ad on Rogan’s podcast is about vpns. The next minute after the ad Rogan was talking to a guest and said vpns do nothing 😂

    • @ArthKryst
      @ArthKryst 3 місяці тому +1

      Damn, I only watch Adam Conover's podcast.

    • @africaRBG
      @africaRBG 3 місяці тому +2

      which episode was that?

    • @PaulK365
      @PaulK365 3 місяці тому

      I watched a Jr episode with Rhonda Patrick PhD and Joe is talking to her about her health standpoint on this and that, then says to - you have night terrors and she confirms, but I my view was taken back by the question- like we didn't agree on talking about this live.... From that moment I knew, not only did Joe Bogan not care about Rhonda, he was just a reptile in a human suit.

    • @1337sim1
      @1337sim1 3 місяці тому +4

      There are some use cases for VPNs but I understand what you mean. 👍
      It's not a "push this button and be totally anonymous online" like it's usually marketed by lots of companies.

    • @brianmeen2158
      @brianmeen2158 3 місяці тому

      I must be the only guy that never gets ads when watching Rogans podcast lol. I’m not a paying subscriber to Spotify either but I still don’t get ads

  • @marcus_music
    @marcus_music 4 місяці тому +156

    Intuitively felt this for about 12 months and very happy to hear people beginning to acknowledge this topic and happy to know I’m not the only one feeing this way! It’s definitely a race to the bottom of cheap/controversial content across all industries and niches, which is completely overwhelming for our tiny human brains! Hoping we can all find a more positive way to use social media in the future 🙌

    • @thequintessentialmanpodcast
      @thequintessentialmanpodcast 3 місяці тому +1

      Amen

    • @swerve361
      @swerve361 3 місяці тому +1

      Read a book

    • @marvin2678
      @marvin2678 3 місяці тому

      Theres still good stuff

    • @Avogadros_number
      @Avogadros_number 3 місяці тому +3

      Maybe it’s the podcasts you listen to. I listen to Sean Carroll, Lex Fridman, Huberman, Brian Keating and occasionally Joe Rogan and Danny Jones. JRE and Danny Jones are mainly for entertainment, the others are to learn or be introduced to a concept to do more research on my own. It seems to me that the people complaining want a mass produced entertainment based podcast that caters specifically to them, which obviously isn’t realistic.

    • @JackieMilburnt
      @JackieMilburnt 3 місяці тому

      @@swerve361name 10 books

  • @IainGeddes
    @IainGeddes 4 місяці тому +48

    Exhausting. That’s the state of the world these days, and not so much in a physical way, but a mental way. There is so much NOISE out there and everyone is shouting to be the loudest.
    James, you’re brilliant. I love your honest opinion on things, it is extremely refreshing and very much needed especially during times like these. Like you’ve said in this video, podcasting is very much a business these days. I think we would all benefit more by shutting off our devices and getting out for a walk and some fresh air. F all the noise!

  • @Cath_Knibbs
    @Cath_Knibbs 3 місяці тому +23

    James this is spot on, and my main concern around health and fitness, and is one of the biggest and increasing online harms to young people I have been seeing in my clinic for the last few years. it became the biggest chapter in my online harms book for this reason because children are seeking out supplements/hormone/steroid/diet/nutrition advice and some if not a lot are based on biased/skewed/commercial-based podcasts (and influencer) deets shared without due diligence or responsibility around the fact children watch. I have worked with increasing numbers of children who are damaging their bodies (some irreversibly) some ending up with DE/ED and EDNOS if not buying illegal drugs laced with all sorts.

  • @stananderson4524
    @stananderson4524 3 місяці тому +59

    Thankyou. I caught on to the algorithm of podcasts right away. Actually, what you expliained is today's media in general. People talk about the days of listening to early news reporters, and how they gave out just the news. No bias given or intended. Now, the news is set up like a business model. They need to be competitive with other news agencies to maintain there sponsorship . They have shareholders and need to maximize profits in a typical business model fashion. So it is no longer about updating people on what is going on in the world. It is just about keeping people engaged. I rid myself of cable TV years ago, and when I am somewhere there is a 24 hour news channel. I don't feel I am getting the news. I feel I am getting something fed to me that is filtered to a particular audience in such a way that it just reinforces bias.

    • @pickypoint640
      @pickypoint640 3 місяці тому

      So. The media only became corrupt recently?? Like in the 60s??

  • @mattcrouzieres7685
    @mattcrouzieres7685 4 місяці тому +133

    I don't have anything important to add but want to get your comment numbers up so the algorithm monkeys push this video to more people. Keep up the sterling work James.

    • @catcat4697
      @catcat4697 4 місяці тому +2

      I'd say that's an important thing to say

    • @utubeuser7314
      @utubeuser7314 3 місяці тому +2

      I want to do the same thing my commenting on this comment.

    • @Pupeyful
      @Pupeyful 3 місяці тому

      Dat's rite!

    • @adeeltk
      @adeeltk 3 місяці тому +1

      Yes

    • @thealexanderbond
      @thealexanderbond 3 місяці тому

      But why do you want this to get views?
      You think anything it's going to change because of this video pointing out the extremely obvious?
      I haven't listened to Rogan for years already, don't listen to any podcasts and am also sick my the few science type yt channels I watch.
      But most people need some type of noise to fill their head 24/7 these days and they are not going to stop listening to these talking heads.

  • @jeffdoyle2066
    @jeffdoyle2066 3 місяці тому +80

    Wow. You nailed it. I have been super frustrated with commercials that are not supposed to be there. The misinformation is now very obvious and just leaves you confused. Very disappointing. Thanks for sharing and the comments by everyone are spot on.

  • @the.embarrassingdiary
    @the.embarrassingdiary 3 місяці тому +14

    You are absolutely right. As a new podcaster myself I struggle to find quality guests that I would personally love listen to someone else's podcast. But you are refferring mainly to the popular top 5 podcasts, while there are plenty of different genres out there that do not require guests but good research and storyline (for instance true crime stories).

    • @EvenTheDogAgrees
      @EvenTheDogAgrees 2 місяці тому +2

      Yup, there's all kinds of podcasts, not just people interviewing guests. There's radio plays, bizarre comedy, educational content (think Dan Carlin's Hardcore History, not Huberman Lab), people discussing current events in niche topics, music, ... The world of podcasts is so much wider than just some person interviewing another one.

  • @PatrickMageez
    @PatrickMageez 3 місяці тому +8

    Someone needed to cover this and you covered it exceptionally well. Subscribed!

  • @AdamMcNeil-yt2rm
    @AdamMcNeil-yt2rm 4 місяці тому +190

    I'm an ad buyer in the podcast space. I've worked with most of the mentioned names in this video and know the brands in the space like AG1, BetterHelp, EightSleep, etc. very very well.
    I love this video. And I think so much of what you're saying here is right: what was once a medium of intentional conversations has become a capitalistic landscape in which creators have realized they can milk money from brands and have catered their content to do so by the means you've outlined--trading trust for views. And brands, unfortunately, have bent the knee to supporting this transactional landscape because for them it has driven results BUT that's been changing and dollars are becoming sparse.
    Influence is down as a commodity. Your once beloved creators do not convert the same, because they are not trusted the same for the many reasons you've laid out.
    Important to zoom out and remember, podcasts are businesses run by people. People are not perfect. The content they share will not be perfect. People will inadvertently lie. People will purposefully lie for personal gain. People will disappoint you. Anyone who puts any podcaster on a pedestal only to realize they are imperfect and potentially misleading has deceived themselves. That does NOT mean that these creators do not hold some value and should not have platforms with voice, as often many good things are shared as well.
    One minor critique: most brands do not give commissions based on discount code usage (that's an old model very few still use). AG1 perhaps does a blended model with some creators which involves flat payment and commissions.
    Enjoy your podcasts, but don't worship them or the products they promote--it's a business. But also, like keep using coupon codes (it makes my brands happy to know which shows are driving results).

    • @postblitz
      @postblitz 3 місяці тому +7

      "don't worship them"
      exactly. people are far too fond of placing human-shaped idols on pedestals despite their supposed religion expressly forbidding it. They must think of ancient egyptian gods when reading "thou shalt not have other gods but me" but most people performing idolatry are more interested in Taylor Swift or Hank Greene than Seth or Ra.

    • @vladpolyanskiy9602
      @vladpolyanskiy9602 3 місяці тому +1

      Hey, thanks for the insights. Could you expand on the commissions and discount code use? How does it work then?

    • @MrAnakindra
      @MrAnakindra 3 місяці тому

      Thanks for the explanation and for giving us your experience! So how do the companies compensate the hosts for marketing costs nowadays, if not through commission?

    • @HarryP10
      @HarryP10 3 місяці тому +2

      Thanks Adam, always refreshing to read an informed and balanced view when going into the comments section. I have long felt uneasy with Steven Bartlett's involvement with Huel (a product packed with unnatural ingredients passing itself off as a 'nutritionally complete' meal) and Zoe, a company that would rate that product as highly unhealthy. However, i am able to see the good he is doing for the world, in particular his vulnerability when talking about the ups and downs of being an entrepreneur and getting his guests to do likewise. We should all remember that in the digital age if you are getting something for free then YOU are the product.

    • @AdamMcNeil-yt2rm
      @AdamMcNeil-yt2rm 3 місяці тому

      @@vladpolyanskiy9602 Almost always it's a flat payment. Usually based off an estimated number of views. For example, a lot of podcasts are priced at a $25 cpm for an ad. If a show does 100,000 downloads per episode on average, you can probably bill out roughly $2500 per ad (4-6 ads per episode isn't uncommon, so $10-15k/ep.)

  • @olavoxs
    @olavoxs 3 місяці тому +158

    You nailed it, man. DOAC brought in an expert who hammered on for over 90 minutes about "Don't eat ultra-processed foods," and Steven was totally on board throughout the episode. But here's the kicker - right in the middle of it, there's an ad for HUEL, a meal replacement (ultra-processed), and Steven's singing praises about how he "believes" in its nutrition. Seriously?!
    And these "experts" are always pushing this "longevity" thing. I've got my "theories" on why they're pushing this whole thing so hard. It's like that's the only topic they're all obsessed with lately.

    • @RaqVA
      @RaqVA 3 місяці тому +6

      I’m interested in your theory if you care to share!

    • @eyeinsee
      @eyeinsee 3 місяці тому +15

      God I hate fitness podcasts. How you stretch eating single ingredient foods and exercise into a 3 hr conversation is beyond me.

    • @krissavagelive
      @krissavagelive 3 місяці тому

      Then the next week he’s nodding like the Churchill dog at the next shill across the table with the exact opposite view. No push back… nothing. Corny AF

    • @StefanoDaGiau
      @StefanoDaGiau 3 місяці тому +1

      That's why I listen to the expert, also based on previously accrued scientific and factual knowledge, analyze the points that make sense compared to the previously proven data and get the useful info I want, also by skipping the all present Huel sponsor. There is useful stuff to learn or to reason on, and even to just review if you had heard of it before. But everybody must be passed though the filter of confirmed studies and data and counter studies that might show different outcomes.

    • @eyeinsee
      @eyeinsee 3 місяці тому +2

      @@StefanoDaGiau yea but I’m supposed to be working not being apart podcast guest 😂

  • @emmadear3276
    @emmadear3276 3 місяці тому +7

    Very interesting. I only listen to one podcast- 'we're all insane' here on youtube, where its kept me interested as she interviews every day people about their stories and the guest are very diverse. Kinda reminds me of the simpler time of podcasts

  • @101personal
    @101personal 3 місяці тому +3

    Great topic. Hopefully you could make part II of this to share some stats on the actual trends on highly popular podcast as they downgrade well founded information and upgrade misinformation. Thanks a lot.

  • @LancsDW
    @LancsDW 4 місяці тому +213

    Had to unsubscribe from CEO, too much misinformation promoted

    • @transcendance5358
      @transcendance5358 4 місяці тому +13

      Too irrelevant as well. I listened initially as someone starting a business and the frequent content was always valuable. But then the amount of irrelevant guests of notoriety and wealth but through sports, music and acting just became overbearing. James was actually one of the more relevant guests from a business standpoint.

    • @requiem-ph5xx
      @requiem-ph5xx 4 місяці тому

      Facts

    • @nathanr6381
      @nathanr6381 4 місяці тому +45

      I had to unsub just because of how ridiculous his titles became. He went from chill interviews to 'THIS IS WHAT IS KILLING YOU RIGHT NOW!!!!!'

    • @transcendance5358
      @transcendance5358 4 місяці тому

      "DIETING IS MAKING YOU OBESE" ​@@nathanr6381

    • @Flyingwithoutmings
      @Flyingwithoutmings 4 місяці тому +4

      @@transcendance5358the James Hoffman one was good. But only because it was James Hoffman

  • @NormanKonstantin
    @NormanKonstantin 4 місяці тому +34

    Unfortunately we live in a world where the more extreme you sound the more convincing. And they know that the people who are listening are not going to dive into the referenced studies let alone read and interpret that difficult literature. Instead they just blindly believe it and when the polar opposite comes, they get confused. I can hardly blame the people, it is definitely disingenuous from the experts.

  • @CitizenRare
    @CitizenRare 3 місяці тому +62

    I remember enjoying the first few episodes of Huberman’s podcast before it suddenly degenerated into making me feel like I need to live my life according to these perfect rules. Wake up at this time on the dot, work out exactly this way, do X to be exactly this level of happy because your brain needs this and that… and the thing is he seriously panders to that whether he intends it or not. I recall seeing so many “influencers” sharing their daily routines and it’s just bombarded with “oh yeah I do exactly this in my day, wake up this way, do this and that etc why? Because I want to? No because Huberman says I should.” Dr Mike’s TED Talk speaks volumes on this, how the world is just dominated by IKA “I Know All” experts now. It’s just endless echo chambers. And people think having a podcast gives them credentials. Expert opinion is supposed to be the lowest possible form of empirical indisputable fact/proof, yet in the internet age it’s the opposite. Doing X is good for all people not because I can prove it, but because someone with a podcast told me so.

    • @Beth-pf6oo
      @Beth-pf6oo 3 місяці тому +5

      It was so cringy when everyone and their mother uploaded the "I Followed Andrew Hubermans Morning Routine for 30 Days!" video 🤮

    • @juanitalouw3958
      @juanitalouw3958 3 місяці тому +16

      Yeah - don't blame other people for your own lack of self-control and foresight. He never said follow everything to the letter - why did schools stop teaching comprehension? As soon as you stop blaming others for your miserable choices, your life will change, but no, it's Andrew Huberman's fault that you couldn't apply basic reasoning to his research. Modern society is dumb as a post.

    • @kirkerskool
      @kirkerskool 3 місяці тому

      ⁠@@juanitalouw3958 don’t blame other people on the internet because you haven’t sorted your relationship out with your dad

    • @adlcnyc
      @adlcnyc 3 місяці тому +3

      ​@juanitalouw3958 well said 👏👏

    • @friend2194
      @friend2194 3 місяці тому +1

      He even has time stamp to skip the sponsors, and usually stresses that he prefers behavior tools over supplements. Still the criticism about the validity of his guests may be valid

  • @allegrahopkinson
    @allegrahopkinson 3 місяці тому

    You're so right, it's a battle for our attention and it's so frustrating because there are actually a few of us who are well-intentioned and not in it for the fame, instead we're genuinely trying to help people to step into their own personal power by providing them with valuable life-changing information that we were never taught at school. As usual, the main focus is, "Divide and Conquer" and they're doing it everywhere. Thanks for this video - just subscribed.

  • @Lifting_with_Lewis
    @Lifting_with_Lewis 4 місяці тому +46

    Love the fact after this video Huel advert popped up with Diary of CEO.

  • @thano.4
    @thano.4 4 місяці тому +52

    It can't be understated how excellent this video is.

  • @xlkarma8446
    @xlkarma8446 3 місяці тому +5

    Amazing! Subscribed. I’m a kinesiologist and am amazed at the amount of dis and misinformation online especially in the fitness/wellness industry.

    • @elbee909
      @elbee909 3 місяці тому +3

      Including kinesiology.

    • @xlkarma8446
      @xlkarma8446 3 місяці тому

      @@elbee909 your comment alone shows your ignorance

    • @J-my6qj
      @J-my6qj 3 місяці тому

      You don't know what disinformation means

    • @xlkarma8446
      @xlkarma8446 3 місяці тому

      @@J-my6qj naw

  • @lexie5066
    @lexie5066 3 місяці тому +4

    AGREE. It's actually my new year resolution to stop consuming self improvement and diet/fitness related content and just focus more on action- i.e. doing the common sense things I already know are healthy. There's so much over-baked pseudoscience online and it's often contradictory. Imma just eat whole foods with enough protein, stretch, exercise and walk more, drink lots of water, get good sleep, more sunlight....etc. I think we all know what to do for ourselves deep down. Listening to that stuff nonstop gives us a false sense of accomplishment.and probably a lot of misconceptions.

  • @notacarnist5554
    @notacarnist5554 4 місяці тому +106

    I stop listening to podcasts that just ruin the immersion with an ad break.
    I'll be doing that with UA-cam channels as well soon. I pay for UA-cam premium to get rid of adverts, but the adverts don't stop.
    I'm going back to audio books on tape i find in charity shops, and the walkman i bought from boots with my birthday money from gran.

    • @LiquidfirePUA
      @LiquidfirePUA 4 місяці тому +7

      Sponsorblock + Revanced

    • @imageword5576
      @imageword5576 4 місяці тому +11

      I do well with a flip phone, mp3 player, and a laptop. Basically living like it's 2006. Minimal distractions while out in the world, but I can still access the internet for more deliberate use, and I can still listen to music while working out with the mp3 player.

    • @kevinbrook7033
      @kevinbrook7033 4 місяці тому

      You don't need to pay for premium to block ads on UA-cam. I just use a free Firefox extension. No ads at all.

    • @jackwaltonfa
      @jackwaltonfa 4 місяці тому +1

      I listen to the Real Science of Sport podcast - they have recently offered an Ad-Free feed on Amazon Music, so I switched immediately. I applaud Sam Harris for the way he has set himself and his podcast up to have no ties to ads.

    • @ian_strachs
      @ian_strachs 4 місяці тому +1

      Vintage workaround, love it

  • @CraigHocker
    @CraigHocker 3 місяці тому +80

    This absolutely nails it on the head! Really, as a scientist, I enjoyed Hubermann's podcasts early on when he was just getting started, when he would talk about areas he knew about or just had some of his Stanford colleagues or other scientists talking about what they had really deep expertise in. But now, it's just a sad waste of time. Very few science or health related podcasts are worth listening too. The ones that are worth it are not well known and don't run ads but get very little attention also. The trick with ads in the middle is to increase the skip time to 1 min. 2-3 skips and presto! past the ads.

    • @bonkling
      @bonkling 3 місяці тому +9

      This was my exact experience. I actually shared Huberman's podcast to the rest of my lab early on. The episode I started on was so well-researched and deep. As time went on, I noticed more and more errors in what he was claiming, and then realised that the research into each ep was becoming surface level.
      There were a couple of podcasts where he used outright debunked papers to back up some of his points, stuff you would find at the first page of a google search. I assume it ended up being undergrads or interns doing the work due to time-constraints.

    • @stuartcarter4139
      @stuartcarter4139 3 місяці тому +5

      The moment I saw him in my feed at all was when it said stuff like “NEUROSCIENTIST has THIS advice about THIS (non neuroscience related topic)”
      at that moment I knew I was looking at a hack lol

    • @joane24
      @joane24 3 місяці тому +2

      I also liked the Huberman podcast at the beginning but later it just became just talking for talking sake with all the same people that come on other podcasts, etc.
      As for the ads in the middle, the problems is when you listen while doing some other stuff like housework, dishes, etc. and don't have a free hand to spare. It's then extremely annoying when suddenly an ad comes. Even worse, of they're like every 20 minutes or so, 2-3 times throughout the show. You need to drop what you're doing and run back and forth to the phone or suffer through these annoying distracting ads breaking the flow of conversation.

    • @ensoniq2k
      @ensoniq2k 3 місяці тому +2

      The trick with ads is installing UA-cam Sponsor Block. It will skip automatically (assuming someone already marked the segment) and you won't even notice most of the times

    • @alexgoldstein2428
      @alexgoldstein2428 3 місяці тому

      Bri even that science will always have confirmation bias, plus th body is so so complicated specially of billions that u cannot reduce to one set of variables. Science might not even ever understand the body fully. We had covid and look at th debates even over masks c come. Stop scientist religion

  • @robs.5847
    @robs.5847 3 місяці тому +5

    One thing that I think was missed was the competing interests of podcast/content creators and platforms that host them. I thought that was the direction that was being hinted at in the beginning. It is the arms race of monetisation that is driving audience frustration with ads:
    1) UA-cam goes from no ads to ads, most of the money goes to UA-cam, some money is given to eligible channels.
    2) The channel wants its own monetisation, so it adds in-show ads and sponsors. Sponsors and advertisers prefer this, because of the more intimate connection between audience and podcast, rather than audience and platform.
    3) UA-cam sees that audiences will tolerate a little more advertising, so it increases its own ads - no longer just at the beginning but also throughout, some longer ads, some unskippable ads. Did you press pause to go to the toilet? You'll be rewarded with extra ads when you press play.
    4) Creators become frustrated with how little of the revenue trickles down from UA-cam so they go off-platform. So while a subscriber now pays not to have to sit through the platform ads, the content still contains ads inserted by the creator.
    What should happen is, in the beginning of a channel's life, UA-cam shows ads to viewers and gives a small amount to the content creator. If the viewership/subscribership reaches a certain amount (or the channel starts monetising/advertising in their content), then platform ads are removed, but the channel begins paying UA-cam for hosting and monetises their own content. In both tiers, UA-cam is making money, but what is eliminated is the double-dipping at the audience's expense.
    The same thing has happened with Netflix - viewers paid for cable to avoid advertising breaks on commercial/terrestrial television. Cable got expensive, and viewers still ended up with ads (just not mid-program usually, unless it was, e,.g, built into the broadcast, like pro sports having timeouts that serve as ad breaks anyway). Viewers then turned to Netflix, paying a smaller subscription, again, to not have ads. But Netflix, like all businesses, is hellbent on growth, so it spends on content, but then needs to pay for production, and reintroduces ads. Now people are paying for something that used to be free.
    These practices will continue to repeat and grow, because ultimately, it is in the interest of these businesses to push customers to their absolute limits of tolerance for any monetisation attempt. It will be done like the frog in the cold pot of water, to extract more and more money from customers, but it will continue until the pain point becomes enough for the customers to jump ship.
    One other example of this incremental monetisation at all costs is the UFC. The UFC prevents fighters from their own advertising (forcing fighters to do things like give a shout out to a gambling company if they get a post-win interview), but advertises everywhere on the octagon floor and cage padding, on the official uniforms, and during commentary with "official" everything... the UFC, a mixed martial arts organisation that barely leaves Las Vegas, has an "official tire", there is an official sports drink, there used to be an official protein snack, there's an official beer, and now an official coffee. What makes it "official"? Someone paid to be the exclusive advertiser of that product. It reminds me of the seizure-inducing advertising overload shown in Idiocracy. What a time to be alive.
    What I say is this, for UA-cam at least: they get to have my time, because I can't skip all of the ads. But they don't get to have my attention. I mute the ads and avert my eyes, because I don't accept the unilateral devaluation of my attention just to put money in UA-cam's hands.

    • @alinbejinaru1755
      @alinbejinaru1755 3 місяці тому +2

      What you described is the enshittification of the internet and it happens everywhere and also this was called the term of the year in 2023

  • @JulianBurke
    @JulianBurke 3 місяці тому +2

    i thought i was gonna hate this "Haterade" video. Instead I subscribed. Great content, delivery, and format. Edit: 7:20 my personal disagreement is that I myself will absolutely listen to a speaker on another podcast (to your Matthew Walker example, I've tried listening to him on everythinmg and everywhere he is, and I do this with a lot of people). Peter Attia is another great example - found him through Huberman, now I've watched almost everywhere he's appeared publicly online. When a viewer connects with a speaker in one place, that can and often does translate into genuine interest in that guest for that person instead of just that particular podcast they appeared on that one time.
    Overall though, you raise some important points in this space. I remain cautuiously optimistic that things can still change in the future.

  • @charlesfryer2456
    @charlesfryer2456 3 місяці тому +73

    You are saying EXACTLY what I was thinking about these bullshit ads in the spotify podcasts, why am I paying spotify for no ads? Wtf. Great video.

    • @dietmarschneider8601
      @dietmarschneider8601 3 місяці тому

      it also happens with youtube for years. Companies monetize the shit out of us until we find a better option. 😂

    • @kylegray1060
      @kylegray1060 3 місяці тому

      You'll pay for a premium service and still gets and you'll be happy

    • @NJStew22
      @NJStew22 3 місяці тому +1

      Dude same - The first time I put on an episode of Rogan on Spotify and ads were interrupting every 20-25 minutes I was baffled.

  • @silo3448
    @silo3448 4 місяці тому +12

    I watched a bunch of podcasts recently. Something I found in addition to what you’re saying here is that, when different guests don’t contradict each other, they are basically saying the same thing about health, wealth and fulfilment. Sleep better, eat better, move more, go outside and into ‘nature’, find community and have a mission with your work. Once you’ve heard this once, maybe twice you don’t need to hear it again…. and again….

    • @XxXStoneFingerXxX
      @XxXStoneFingerXxX 3 місяці тому +3

      well surprise, guess what the majority of people still isn't doing and wondering why they aren't healthy? They don't Sleep better, eat better, move more, go outside and into ‘nature’, find community and have a mission with your work. The majority still needs to hear that.
      Once you've applied all that and improved your life, you're not in the target group anymore.

    • @squakke
      @squakke 2 місяці тому

      You forgot that we are meant to eat only meat for the rest of our lives

    • @whatthe6532
      @whatthe6532 Місяць тому

      Nice summary.

  • @luciea7201
    @luciea7201 3 місяці тому +1

    Thank you for taking the time to help us be more aware 🤗👍🏼

  • @boostakid
    @boostakid 3 місяці тому +4

    I get what this is trying to say but it just feels like a hit piece...at the end of the day, we are still so lucky to have these types of podcasts mentioned in this video. They are all for the most part super informative, interesting and some even important conversations to listen to. Just be smart and read into something further if u are genuinely interested on a topic.
    These are just conversations...

  • @bazookachicken_
    @bazookachicken_ 4 місяці тому +58

    No BS. Honest work- ❤ to see it!

  • @angelle_rose
    @angelle_rose 4 місяці тому +49

    I was listening to a sleep podcast the other day and there was an ad! It really threw me off and didn't help me sleep at all. 🙈

  • @gingerindian1141
    @gingerindian1141 3 місяці тому +14

    Jason Fung has treatment centre in Canada treating patients with diabetes. Hes a MD and nephronolgist. Robert Lustig specialises in childhood obesity, a paediatrician. Both of these guys have been doing talks for years. I came across Robert Lustig 2010 with a TED talk about sugar and addictive behaviour, and obesity. I was surprised to see both on D of a CEO....I would never not listen to them for their amazing advice and scientific insight. Low Carb is certainly grown because of people like him, and we are lucky to have them, and the like, eg Huberman.

  • @ConniePretula
    @ConniePretula 3 місяці тому +1

    Thank you for going over this. I have seen a big decline in quality and recently noticed how DOAC was changing the thumbnails and immediately thought they are looking for clicks. I’m a Certified Nutritional Practitioner and my clients contact me asking if “x” would be good or should they follow “x” diet. I spend a lot of time debunking the crap that it is out there. We are desperate for information and great marketers know how to reel people in. It makes it hard for someone like me to stand out in the sea of BS.

  • @DrBradStanfield
    @DrBradStanfield 4 місяці тому +109

    Wow, just came across your channel and I absolutely love it! You’re spot on about the issues of cherry picking studies and misrepresenting study findings. Keep doing what you’re doing, it’s wonderful content that you’re producing

    • @TV-oc4ml
      @TV-oc4ml 3 місяці тому +1

      The guys a clown, he’s on roids grifting

    • @Ciskuss
      @Ciskuss 3 місяці тому +5

      DrBrad you use the same scheme promoting your MultiVitamin

    • @TV-oc4ml
      @TV-oc4ml 3 місяці тому +1

      @@Ciskuss the difference is Dr Brad is not on roids

    • @Kahva123
      @Kahva123 3 місяці тому +4

      @@TV-oc4ml Wait why do you think James is on roids? xD He looks like an average dude who goes to the gym 2-3 times a week, lmao.

    • @rogier2776
      @rogier2776 3 місяці тому +1

      Yeah, now you have those clickbait about vitamins and in the end it’s about your own product. I stopped watching your videos, don’t trust you anymore.

  • @peacefulmind8991
    @peacefulmind8991 3 місяці тому +312

    Spot on. I noticed that as well. Unfortunately if we really want to be informed we can’t just blindly believe what one person says. Verify, verify. And confirmation bias is so seductive. I find myself falling in that trap at times unfortunately.

    • @dominiquesmith7680
      @dominiquesmith7680 3 місяці тому +4

      Why would you ever blindly follow what any one person or source say?

    • @drockopotamus1
      @drockopotamus1 3 місяці тому +3

      @@dominiquesmith7680 Yep. The fact that so many people need to be told this is embarrassing. Education is the only way forward. Anything authoritarian is a nah, so just educate ones-self. It's not that hard.

    • @Alic4444
      @Alic4444 3 місяці тому +3

      @@drockopotamus1Problem is most podcasts give the appearance of casual truth that feels less authoritarian, (especially if you like the person behind the mic) but they are more and more getting guests that draw an audience through clickbait strategies (making massively exaggerated claims about a product they're selling, or making shaky or made up claims that they know will draw engagement with controversy).

    • @Alic4444
      @Alic4444 3 місяці тому +1

      The appearance of truth masking manipulative lies and hysterical hyperbole is a deadly combination. The greatest trick the devil ever pulled was convincing everyone he didn't exist.

    • @dimitrishow_D
      @dimitrishow_D 3 місяці тому

      Only experts on UA-cam ........

  • @danielnelson3136
    @danielnelson3136 3 місяці тому +1

    First of all, great take on this situation. This is definitely IMO a problem with modern podcasts, which is actually far more broader and deeper than what James Smiths has covered as it's tied intimately to various developmental factors like Spiral Dynamics stages of development(Don Beck), cognitive and moral development, personality types/traits(Myers Briggs personality modal and Big Five personality traits modal), 9 stages of ego development(Jane Loevinger), Integral Theory's lines of development in life to societal domains(Ken Wilbur), and ideological beliefs indoctrinated by cultural and societal programming, information ecology we consume via internet, podcasts, videos, E-books, news from mainstream/alternative sources, radio, TV programs, marketing and advertising, broadcasts, radio from cars, newspapers, education and many types of books, stories told face to face by our peers, stories told within our family/social circle, and many more points of information leveraged by big companies to manufacture our consent from the variety of points we consume in that information ecology, with which informs and forms our self biases/preferences of reality. All these factors also get bolstered by the metanarratives told to us by the old/middle generation onto the young generation, which decades to a century later repeats, which is the human species based epistemology of passing down knowledge and experiences.
    This is basically a problem with epistemology, metaphysics, philosophy and how we view reality and how we form and inform ourselves within our worldviews, and how we live in consensus realities around us. How do we know reality? By what standards? And which worldview is valid? And what philosophy or metaphysics do we have to guide us throughout our lives? How do we know anything at all, and what is truth? What is consciousness? And what metanarratives in our worldview do we live by, and future generations are brought up under by?
    This is definitely for me a mixed bag, as there is some good podcasts in the modern day can do to inform viewers, and maybe they learn something new, yet I do feel like there's a bit more negatives lately when one good thing reaches it's zenith or reaches an excess, just like what James was talking about. Also, some people just don't have that much free time, energy and attention to spar anyways thanks to Tik Tok clips and UA-cam shorts, and many other negative effects by social media.

  • @the_one1001
    @the_one1001 3 місяці тому +11

    Love your pov on this dude, find you very authentic as so many people say this in person yet rarely in front of a camera..
    Keep up the good work

  • @BlueLionsTVNiiNiiFC
    @BlueLionsTVNiiNiiFC 4 місяці тому +31

    Spot on 2bh, I was tryna understand why i've not been feeling these types of podcasts, especially Diary of a CEO, when i listen to his for example, it just sounds like 1 huge ad. It doesnt feel like a real conversation, guests come on with pre planned and scripted points, theres something about the format that feels inauthentic when i listen to them. Glad im not the only one you sussed it

  • @137Furon
    @137Furon 4 місяці тому +27

    This is also true on Chris Williamsons podcast when he gets “experts” on chatting about dating psychology and how women think which is becoming astrology for men at this point

    • @kressiv
      @kressiv 3 місяці тому +7

      I noticed this as well. On every episode regarding mens/dating psychology, he always goes on about hows all men are having a hard time connecting with women on a romantic level. And even though there definitely seems to be more of a divide in that field than say 30 years ago, If you are actively pushing the narrative every episode it becomes a self-fulfilling prophecy for the men that take everything he says as being true.

    • @user-hs3dg8jy3t
      @user-hs3dg8jy3t 3 місяці тому +2

      This is on point

    • @juliekring7574
      @juliekring7574 3 місяці тому +1

      100%. A startling majority of the men in the comments sections on those episodes openly lament that the situation is hopeless. Meanwhile my male friends irl are getting dates/relationships just fine. It doesn't parse for me.
      Another thing that is bothersome is when he addresses feminism, because his guests are unilaterally opposed to modern feminism. It would be much more interesting to have a guest that approves of feminism for the sake of hearing the opposite perspective.
      A podcast that does this well is Triggernometry. They have longform discussions with both sides of a debate, and are willing to concede or push back on points made by either side.

  • @calebandrewcox826
    @calebandrewcox826 2 місяці тому

    I'm glad you addressed this issue. I was thinking the other day, "wow, I used to love this podcast, but now it seems like the goal is just to sell something, not give any actual information out." Thanks for the conformation.

  • @trailrunmel
    @trailrunmel 3 місяці тому

    Thank you. I follow most of the podcasts you mentioned and have noticed that information has been contradicting and confusing. Thank you for the truth!

  • @Mjr47
    @Mjr47 4 місяці тому +48

    Your bit about the ads was spot on. It makes me choose not to listen to JRE or JBP. Its really not hard that hard - make the ads the same volume as the podcast. Chris is the only one who seems to do that.

    • @gothxm
      @gothxm 3 місяці тому +3

      I just skip them. If you fast forward them and stop right before the end, it'll continue on to the podcast. I don't listen to a single ad if I choose to watch JRE

    • @postblitz
      @postblitz 3 місяці тому

      @@gothxm BUT WHAT IF YOU'RE ASLEEP LIKE THE VIDEO JUST SHOWED YOU!? heh heh heh

    • @johnpoo1662
      @johnpoo1662 3 місяці тому

      @@postblitzthen youre asleep it doesnt matter. ads on the internet are a non-issue. you can play spotify in offline mode = no ads/

    • @Mjr47
      @Mjr47 3 місяці тому

      Not ideal when you're trying to fall asleep though is it? @@gothxm

    • @marvin2678
      @marvin2678 3 місяці тому

      Chris WHO ?

  • @HA-kw7vq
    @HA-kw7vq 4 місяці тому +15

    Thanks for articulating this so well. The confusion is unreal! The trouble is everything they tell me to buy and their darn books - I don’t want to buy 😑 from Huel, Athletics Greens, LMEnt, it’s ridiculous. Guarantee they don't even use the stuff.
    I am equally fed up with one saying to eat broccoli and kale, and then they will have another guest saying why you shouldn’t eat broccoli and kale.
    We need to choose wisely who we listen to, as everyone seems to profess to be an expert these days. I have had to carefully craft my playlist of who I add to it.

    • @juliekring7574
      @juliekring7574 3 місяці тому

      I bought athletic greens a while back because I heard about it on the Huberman podcast thinking he was an actual scientist who uses it, and obviously he's very healthy. Then Athletic Greens started pushing ads everywhere, and I later read athletic greens is no higher performing but significantly more expensive than other greens powders out there. I immediately lost faith/respect for Huberman after that.

  • @jacobdakshak5919
    @jacobdakshak5919 3 місяці тому +1

    I accidentally watched the full thing cos of how unexpected it was considering the podcast landscape we’re in globally.
    Great job 👏🏿

  • @indialeestarks3935
    @indialeestarks3935 3 місяці тому

    Yoooooo….THANK YOU!!! I knew something was starting to become off-putting about these major podcasts, but I just hadn’t discovered “what,” until now. Preciate you ✊🏾

  • @garyataris
    @garyataris 4 місяці тому +9

    Its the same with all social media, as soon as the big corporations take an interest money takes over content and the platform turns to trash

    • @juliekring7574
      @juliekring7574 3 місяці тому

      "enshittification" lol.... They did it to grunge and boom - Nickelback was born

  • @Ataraxxxia
    @Ataraxxxia 3 місяці тому +29

    The Downfall Of Modern Podcasts ... Joe Rogan Renews Spotify Deal for $250M

    • @EricWest-on9hk
      @EricWest-on9hk 3 місяці тому +6

      His podcast is the most independent and original compared to the others mentioned. I don’t think we’ll see him failing any time soon. Mostly because half of his guests are him having fun with other comedians and people still eat it up.

    • @HighTide_808
      @HighTide_808 3 місяці тому

      @@EricWest-on9hknah fam

    • @cyuiyuwyguiyui8540
      @cyuiyuwyguiyui8540 3 місяці тому

      He will end up just like the Shock jock..

  • @contentisprofit
    @contentisprofit 3 місяці тому

    This is so good! @James! any chance we can reference this video in our show? We totally agree with your statements and have seen it more and more. We had to change how we have conversations with people inside of our show because we started to see how contradictory the "experts" where being. We started to be very careful with who we bring and even what questions to ask. All about the quality and value to the people that follow our journey. Even if it is just one person!
    Great job on the video!

  • @byos
    @byos 3 місяці тому +2

    Great video bro. I host my own show and have had people like Dr Lustig on my show. It’s one of my most popular episodes. The nuance of learning for me has been the combination of learning via researching of my guests. You start to get a really good feel for what is the truth after 220 episodes and over 700 books read over the last 6 years. I also look for guests that are willing to admit when they are wrong or learn new data. Professor Tim Noakes is a great example of that. Most people are inextricably linked to their work or agenda and have to perpetrate the bull pucky

  • @rhidiandavies1991
    @rhidiandavies1991 4 місяці тому +23

    I had no idea who Steven Bartlett was, I just knew him as "the guy from the huel adverts on youtube". When I finally asked someone at work who the hell he was, and why he's used as a spokesperson by huel, they effectively said "something, something, tech business, something, something, dragons den, something, something, podcast" lol. So effectively, he's just a young guy who managed to build and sell one semi successful company, and has coasted on that through social media and sponsorships ever since, but he's now seen as someone worth listening to hours of podcasts of. What's going on with the world?

    • @ShirleyGanske
      @ShirleyGanske 3 місяці тому

      Ive actually listened to him quite a bit and I agree with you, he is all fluff. He is a smart guy though, he will grow up.

    • @kgalanet
      @kgalanet 3 місяці тому +2

      ​@ShirleyGanske lol please share your cv, what are your achievements?

    • @rhidiandavies1991
      @rhidiandavies1991 3 місяці тому +1

      @@kgalanet lol why do people get so defensive on behalf of public figures? Just because someone has more achievements than you (however you classify achievements) doesn't mean you can't criticise or question their value to society as a whole, especially when you're being bombarded with advertisments featuring said person several times a day on platforms like youtube.

    • @kgalanet
      @kgalanet 3 місяці тому +1

      @@rhidiandavies1991 maybe we need to evaluate our own competence and achievements to balance out criticisms. How bad is Stephen? He created a platform most of us enjoyed watching because of his conversation style, now we want to hold him responsible for his guests opinions?

    • @somanytakennames
      @somanytakennames 3 місяці тому +1

      Unfortunately I can’t stand the sight or sound of that guy because I’ve been relentlessly bombarded with that Huel advert for about a month now.

  • @mirelanegoita4251
    @mirelanegoita4251 4 місяці тому +9

    James, you don't have idea how many times I asked myself : What should I do? What should I believe? You are the best and you are the only one who brings light into my thoughts. Thank you!

  • @jayryco
    @jayryco 3 місяці тому +1

    IMPORTANT! We need to hold health and science communicators accountable to factual information. Thank you for this video.

  • @design4lx772
    @design4lx772 3 місяці тому

    Honestly one of my favourite episodes here! And the first one I have watched of yours @James smith. Loved your candid nature and really insightful - particularly because I have severely reduced the podcasts I listen to in recent times. Interesting take - thank you for sharing!

  • @MedzMoves
    @MedzMoves 4 місяці тому +9

    I’ve been waiting for your take on this forever. I would scroll past thumbnails on doac saying “why counting calories doesn’t work” and I would be like whaaat? 🤔. I was such a committed listener at first and then I tuned out a year ago because it became obvious that it was just about pumping out content. Misinformation is the most dangerous thing in our society today in my opinion. 😞

  • @antaresjj
    @antaresjj 4 місяці тому +9

    That was really informative.
    I feel that you are a rare bastion of truth in this era of "misinformation by saturation"
    Or maybe that's what you want us to think...lol.
    It's funny as I have discovered you fairly recently and I have mirrored your journey from the UK to Sydney since 2016, been recently diagnosed with ADHD.
    I'm just just someone in mid-life trying to reassess what it is to live a meaningful life in the time we have left.
    Maybe, there're still some dreams to dream and glory to be had yet?
    Keep up the good work!

  • @Subjective_JoshNelson
    @Subjective_JoshNelson 5 днів тому

    James, so refreshing to come across something authentic. I'm burnt on the conflicts of Adcasts, which commonsensicaly have seemed like mostly marketing for ages (Hubberman, Williamson, Lex , Joe; all of them, lol), I mean "Podcasts". You spell it out in the simplest of business terms. KUDOS! I'm subscribing.

  • @lillithtitania
    @lillithtitania 3 місяці тому +1

    I cancelled Spotify for this reason. I asked them why ads are in the podcasts I was listening too, and they said that only Spotify hosted didn't have ads. If they were a replayed, then it had ads. I indicated that the 3 podcasts I was referring to were Spotify premium podcasts. They then said it was up to the podcast. I said no, I am paying premium to get ad free content. They said they wouldn't do anything about it. I cancelled my subscription that day and never went back. I now listen on to podcasts on UA-cam.

  • @nme_mma
    @nme_mma 3 місяці тому +102

    Crazy because I've listened to many who you mentioned for years, and in the last 6 months I've stopped. I couldn't put my finger on why... thanks for this clarification 👑

    • @courtneymeehan504
      @courtneymeehan504 3 місяці тому +8

      Same here!

    • @ash_dando
      @ash_dando 3 місяці тому +2

      That’s been my experience too

    • @tonygomes3617
      @tonygomes3617 3 місяці тому +2

      Same

    • @ivayloivanov3744
      @ivayloivanov3744 3 місяці тому +13

      For me it's sensory and information overload. Everybody comes with these click bait bold statements branded as "based on science", then you watch the podcast and realize it's just recycled information from another podcast.

    • @ragataskata168
      @ragataskata168 3 місяці тому

      Same. it’s either a million contradictory diet sessions. or perpetual “men vs women” bs like if the sexes were at some sort of war. or some conspiracy theories. or some pseudoscience or non-peer reviewed stuff about hormones/the brain/substances/etc. all whilst pushing products.
      no thank you

  • @HeyAmandaR
    @HeyAmandaR 4 місяці тому +75

    Exactly! It's wild how easily people believe things just because someone wrote a book or has lots of followers. Debunking that crap is so important and I appreciate that you call it out.
    I just subscribed.

    • @laaaliiiluuu
      @laaaliiiluuu 3 місяці тому +12

      It's wild how easily people believe things just because someone made a UA-cam video about criticizing something.
      You should also question this video's intention. And my comment's intention. And your own intention.

    • @CrowT87
      @CrowT87 3 місяці тому +1

      May I recommend the podcast, "If books could kill"? Because it's so good at untangling that bs.

    • @catherineeASMR
      @catherineeASMR 3 місяці тому +3

      He also took part in it massively, feel free to listen to his episode on Diary of a CEO to make you unsubscribe again

    • @HeyAmandaR
      @HeyAmandaR 3 місяці тому +2

      Thanks, I did unsub...not because of anything other than simply, his other content isn't something I want in my feed. I thought most of his content was the same as this, but it definitely isn't. I'm not big on channels that have multiple topics, it's confusing! ;) @@catherineeASMR

    • @snoggingmoise668
      @snoggingmoise668 3 місяці тому

      @@catherineeASMR What's the title of that video?

  • @Philusteen
    @Philusteen 3 місяці тому +4

    Curious about Jason Fung as a misinformation bastion....

  • @aussiematt52
    @aussiematt52 3 місяці тому +2

    Honestly how the fuck do any of us no whats true and whats bullshit anymore. It's actually fucked and doing my head in

  • @lukebrown8580
    @lukebrown8580 4 місяці тому +17

    At the start of every Diary of a CEO episode I can not stand the words that come out of Bartlett’s mouth ‘I think this is the BEST product that huel have released in recent times’ it makes me cringe so bad. It bores the shit out of when I see the same guest on 6 podcasts across the board. The podcast world is very lucrative but not the place for info anymore

    • @lewis9388
      @lewis9388 4 місяці тому +4

      It’s on every UA-cam ad I see now too 😭

    • @jakemorrison8507
      @jakemorrison8507 4 місяці тому

      True. The elites are trying to change our diet. I think they are behind the push for these products, they will be putting insects in shakes soon, all your meals in three cocroach protein shakes, boom

  • @JamieoftheNorth
    @JamieoftheNorth 4 місяці тому +8

    Great food for thought. Might have to show this to my students. Thanks, Mr. Smith!

  • @EPElife
    @EPElife 3 місяці тому

    WOW! You're on TARGET! Thank you for being so, BRAVE!

  • @downloadhapa
    @downloadhapa 3 місяці тому +1

    I think you have a point there. I was wondering why I suddenly could no longer listen in to most of those you’ve mentioned even for five minutes nowadays whereas I used to finish the two or three hours. I found myself going back to good old Freakonomics which has maintained its style and substance. But even there they’ve introduced a new paid model for some episodes.

  • @tmchugh
    @tmchugh 4 місяці тому +11

    This video is a must-watch! It perfectly captures the dangers of misinformation in modern podcasts. I've seen firsthand how harmful it can be, like when a friend convinced themselves they had a rare illness based solely on information from a podcast with a guest who wasn't even a qualified medical professional. It was scary and frustrating to see them fall prey to clickbait tactics and confirmation bias. This video is a powerful reminder to be critical listeners and responsible information consumers. We all need to hold podcasts, and any media for that matter, accountable for the information they spread. Kudos for bringing this to light, James!

  • @AussieEnglishPodcast
    @AussieEnglishPodcast 4 місяці тому +41

    THANK YOU! This needs to be said more and more openly.

    • @justanothernick3984
      @justanothernick3984 4 місяці тому

      Rogan as a pioneer and some form of godfather-figure has made podcasting a big part of counterculture and counter-factual culture as well. He has made the way for academics like Peterson, Fridman, Huberman and others to platform questionable scientists and cultural mavericks like Musk without the possibility of pushing back against BS.

  • @tarascoterry
    @tarascoterry 3 місяці тому

    Good points! What’s missing from this analysis is the problem that guests want to look good. Asking tough questions might scare away many guests and thus a podcaster won’t have guests. I suspect guests prefer softball questions rather than having to defend their views and podcasters prefer having lots of guests. Thus interviews are … lacking in quality most times. In US politics for instance, I really love that RFK and Vivek went on tons of podcasts that openly hated their views. That takes guts and confidence! Not sure if there is an equivalent in science and medicine/health. It’s tough!

  • @designguy42
    @designguy42 3 місяці тому

    Very impressed how you expressed exactly how ive been feeling regarding this, "podcast business model" especially in the health space. All of these so call expert information spreaders dilute the real evidence(very slim these days) and perfectly keeps the average person confused, frustrated and unhealthy.

  • @batlin
    @batlin 3 місяці тому +6

    Would like to hear more about the criticism of Jason Fung -- I read some of his posts about diabetes and PKS a few years ago and they seemed good.

  • @arthurmurfitt7698
    @arthurmurfitt7698 4 місяці тому +3

    Thanks for the share. There's always been conflicting info, and I do my best to search for what info feels right for me. And I'm much more skeptical now more than ever.

  • @joerossism
    @joerossism 3 місяці тому +2

    I'm hoping we get to a world where people don't trust anybody until trust is earned. That includes podcast hosts and guests.

  • @flameguy3416
    @flameguy3416 3 місяці тому +2

    That Soda Milk Diet Soda Water one was unbelievable, can't believe a respected scientist like Huberman released that episode.

  • @yewu
    @yewu 3 місяці тому +3

    You summed it up nicely as to why ive been listening to less and less podcasts over the years. Many of the popular podcasts have many of the same guests on, and with the commercialisation of podcasts it's becoming harder to find anything of interest.

  • @jenking1000
    @jenking1000 3 місяці тому +112

    I was discussing this just last week. I was an early podcast listener and it was back when most of the people I listened to didn't even do adds, analytics, etc. For example, during the first season of West World, I found a podcast called Player Piano, and it was just two friends who were really smart and really funny discussing a show they loved. No slick production, no adds, no analytics, etc. They were just doing it because they loved watching and analyzing the nuances of the first season. I miss those early days so much. Now, podcasts are/have become clickbait driven and their 'content' is created mainly on what will get views and the monetization of it. I would love to somehow find those who continue to do podcasts for the love of it rather than making it their living. Sadly, these are probably so hard to find due to algorithms and such pushing podcasts that will make the advertisers money. And reason 37,000 of why we can't have nice things. Glad I'm not the only one who and seen this and misses the early days of podcasting.

    • @jorgetiagosilva
      @jorgetiagosilva 3 місяці тому +1

      I watch Intentionally Blank exactly for that reason. Its not their job so they're not pushing any product. It's just two friends discussing new media or defending hot takes. Plus where else would I get my dose of food heists?

    • @jacktelford752
      @jacktelford752 3 місяці тому +3

      Rogan was like that around 2015. You could just tune in to any guest and learn something but now it feels like they're on a talk show.

    • @jenking1000
      @jenking1000 3 місяці тому +1

      @@jorgetiagosilva I’m going to check them out.

    • @Anmeldn
      @Anmeldn 3 місяці тому +1

      if you are a moviebuff the early critically acclaimed podcasts are really fun to listen to

    • @sumitshetty42
      @sumitshetty42 3 місяці тому

      Dawg how do you misspell analytics twice in two different ways??

  • @noreturn4396
    @noreturn4396 3 місяці тому +4

    DOAC is the new London Real.

  • @moyrawallace5895
    @moyrawallace5895 3 місяці тому

    This was incredibly enlightening- thanks 🙏💜

  • @afanasymarinov2236
    @afanasymarinov2236 4 місяці тому +7

    Why exactly is Jason Fung a fraud? It's an honest question. Would love to hear the argument.

    • @AA-iy4gm
      @AA-iy4gm 3 місяці тому +2

      and dr. Rober Lustig...out of all the possible questionable guests on all of those podcasts, this guy chooses doctors whose research is legitimate and has helped so many people, as if they dont already have the corrupt medical world and corporate interests as a challenge...It just looks like this was poorly researched and rushed to prove a point but missed to provide relevant examples.

  • @maxhr3650
    @maxhr3650 3 місяці тому +4

    9 min video straight to the point and no ad.. i liked it

  • @DanT100
    @DanT100 3 місяці тому +1

    The advert I saw immediately after you finished speaking….
    Bartlett flogging Huel 😅

  • @D00biSnaKs
    @D00biSnaKs 3 місяці тому

    Awesome video, great points. Thank you.