What does "Disney World for music" look like? Inside Thomann, the world's biggest family music store
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- Опубліковано 6 лют 2025
- 70 years ago, a farm in the tiny German village of Treppendorf was converted into a music store. Now, Thomann is the world's biggest mail-order musical instrument retailer, with a remarkable campus that dwarfs its town, with the largest mail-order warehouse in Europe, containing every musical product you could dream of.
To mark the company's 70th anniversary, Guitar.com went behind the scenes at Thomann to discover that despite its size, it remains very much a family company, led by visionary CEO Hans Thomann Jr.
Along the way we also meet the enthusiastic musicians working across the business that help make Thomann a better place for its customers, get an up-close look at the remarkable operation that sees over 100,000 items shipped every day, and learn why Treppendorf really is a theme park for musicians.
Explore Thomann's huge selection of guitars and many other musical instruments: www.thomann.de...
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Music Licenses
Atlas By Roary: Mb01y2ttu9whbah
Headliner (Percussion Only) Instrumental By Klayton: Mb01oaebrjyn2vg
Before Dawn By On Earth: Mb01zldrihpyqkj
Daydreaming By Charlee Nguyen: Mb014bbrozwsmmk
Retour By Tony Anderson: Mb01mphki48xtw5
In Its Own Time By Inola: Mb01qczxsrtxcvc
Canyons By One Hundred Years: Mb01w7yehvzvarP
Thank you guys from the bottom of our hearts for visiting us and for putting such an amazing video together! Much love from Treppendorf ❤🎸
Thanks so much for letting us spend a few days getting in your way guys - we had a lot of fun!
This summer I was there for the first time and I'm still blown away by the size, selection and by the people working there. I'm coming for the grand opening!
Happy 70th Birthday Thomann ! - I am a loyal and a very happy customer, you always make my music dreams come !
These guys have thousands of euros of my money, and I can only play about 4 songs.
Best hobby ever ❤
I knew that they were big, but that is some infrastructure! Well done, Thomann..
Great Video! Thanks for this great interview :)
Oh je, ich glaub ich bin im himmel. 👁👁 gestern dieses phantastische video und heute haut thomann das nächste dicke ding raus mit der HB Agu sig.2.. ..da fliegt mir glatt das blech weg 👏👏👏👏👏 Danke ihr Thomänner und Frauen 👍
So dreams do come true, every day
Truly a wonderland
Mr Thomann
You are indeed beside Walt Disney of the Music Branch a genius which has built an economical wonder in Treppendorf. You deserve all respect since you are a genius! But if you are Walt Disney: who’s Donald and Daisy? Kris and Guillaume? Enjoying to visit you and buying @ Thomann!
great vibes, great team!
Really interesting!
Kris' energy is infectious, I get happy every time I hear him
Impressive! Best wishes for the future. 👍🏻
Thomann !
Lower shipping cost id buy more..i already have 3 lol ❤
Sir can you show us how guitar made or factory
Nice
Sir can you teach how to play guitar 🎸
Sir how much guitar you sales per day
It baffles me that guitar sales are at an all time high all over the world, but guitar music is nowhere near the mainstream.. can someone please explain this?
I think guitars based music is very popular .. think of Metallica and how many CDs they are selling.. many Rock and metal Bands. In the 80s Metal and hard Rock was Not so populär than These days. And Blues ist coming Back... And country as Always...
Because the mainstream isn’t what most people want to hear and play. It’s what a few producers want to sell .
A lot of people just play as a hobby, or their music is on streaming platforms with small audiences.
Personally, I don't think that's a bad thing. Art as a form of therapy or entertainment is perfectly valid. And I'm saying that as someone who has dropped a few grand on Thomann over the years...😅
Perhaps it's demographics. There are studies that many stop listening to new music at 30 and replay what they're already into. As a kid you're passionate about music and playing, but have limited income. By the time you've got a job/house sorted and have disposable income to buy the guitars you wanted as a kid, you're probably not the age group listening to mainstream anymore anyway - you're listening to older stuff.
It's probably a kind of Fetish! .... but also, every live band will have some guitarists. and there are many, many hobby players. Also, maybe guitars were important to the older generation when they were young and they have disposable income to buy them. It's an interesting question
❤
Its a Village in a Village... Thoman City....
Where is Harley Benton line manufactured ?
From the guitars I have been buying, some parts are from Europe, some from USA , and some parts from Indonesia.
Mostly low cost jobs in different Asian countries. The quality and sound is good but obviously you're not really supporting luthiers in a western country at those prices. Something to keep in mind but then again lost of us don't have the money for a Kiesel.
I think China