Luxury Branding and Marketing for Small Luxury Brands: Andre Taylor

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  • Опубліковано 26 лис 2024

КОМЕНТАРІ • 100

  • @aclark1197
    @aclark1197 Рік тому +19

    "You are a Symbol of Your Brand" I won't forget this ever..

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Yes, you are! Thank you for watching! Build that brand!

  • @letitiahansford307
    @letitiahansford307 Рік тому +17

    Ok Andre, you got me.
    I am the symbol of my business. I am power behind my offering. Point well taken.
    Thank you.

    • @theandretaylor
      @theandretaylor  Рік тому +4

      Yes, you are. Recognize it! Feel it! Stand in it! Prosper! 😊

  • @Hugyourself
    @Hugyourself Рік тому +8

    Exude luxury in everything you do…amen!

  • @rozwalkerphotography
    @rozwalkerphotography Рік тому +9

    Thank you for sharing that your personality is crucial and there are levels to luxury. Something to consider deeply.

    • @theandretaylor
      @theandretaylor  Рік тому +1

      Roz! Great to hear from you. You are so very welcome. Your lovely personality and style are magnetic.

  • @spiritofstlouisvestiitalia2741
    @spiritofstlouisvestiitalia2741 2 місяці тому +2

    Watching this video inspired me to add the following phrase to the homepage of my fashion brand website: "Style, personality, comfort, quality and uniqueness; Everything you are looking for in your clothing can be found here."

    • @theandretaylor
      @theandretaylor  2 місяці тому +2

      Wonderful to hear you have been inspired by my work! Love hearing you are putting these ideas into action! Grand Success!

  • @mygotobrands
    @mygotobrands Рік тому +7

    Your message is priceless, Andre. Appreciate!

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Thank you! Always great to hear from you. I see your marketing! Keep going!

    • @mygotobrands
      @mygotobrands Рік тому

      @@theandretaylor Appreciate you!

  • @genzillennial
    @genzillennial 3 місяці тому +4

    Thanks so much for making this video, giving clear distinction between major corporate strategies and small businesses. I’m a private art dealer and I often struggle with the fact that the demand is higher than what I’m able to produce so a lot of the typical luxury marketing advice has so much to do with scale and outreach where as I’m really trying hard to just focus on customer experience and ensuring that the people on my client list feel like they are getting an exclusive luxury experience.

    • @theandretaylor
      @theandretaylor  3 місяці тому +2

      Thank you for taking the time to leave such a thoughtful comment. You are pinpointing a need and area of focus I identified two decades ago and have explored in-depth since, working with countless clients across the luxury sector. I would be honored to learn more about your work. Much more to share! Write me: info@andretaylor.com

  • @AvaJeida
    @AvaJeida Рік тому +5

    Great video Andre! I am always able to learn something new from you. Looking forward to more of your videos.

    • @theandretaylor
      @theandretaylor  Рік тому +1

      Thank you Ava. I appreciate you always leaving a comment. I also received your email. I’ll be following up with you. Keep your vision, continue to focus on the best offerings and clients, and continue to market. You are on to something BIG!

  • @nikkolaspaulfragrances
    @nikkolaspaulfragrances Рік тому +5

    You are a godsend. Thank you!

    • @theandretaylor
      @theandretaylor  Рік тому +1

      Thanks so much for your comment, confidence, and for watching! Great success to you! (Write me; info@andretaylor.com and share more about what you do and how you will use these ideas.)

  • @autumemonet
    @autumemonet 11 місяців тому +3

    1 thing I inferred from your video is that there’s a desire to be luxury, and then there’s luxury. You definitely got a subscriber out of me. I’d love to hear your take on the relationship between classy and luxury, if you don’t have a video on it already. Just found this one and I’m about to comb through a lot of your content.

    • @theandretaylor
      @theandretaylor  11 місяців тому +3

      Autume-Thank you for your comment and thank you for watching. I think luxury is a test of what we value, how we see the world and ourselves, and our consciousness. Luxury is also a big “draw” a spectator sport, if you will, but how deep we go, how creative we are, and how we reflect luxury is a lesson in self-awareness and self-development. There is no doubt that class, and being classy, are important parts of the discussion. Welcome and thank you for suggesting I comment on this. Stay tuned!

  • @ToniAnnBarandon
    @ToniAnnBarandon 11 місяців тому +3

    Andre, would you ever consider taking us for a walk down your hallway, and telling us a bit about the photos? Is it a collection? Very intriguing.

    • @theandretaylor
      @theandretaylor  11 місяців тому +4

      @ToniAnnBarandon-Thanks so much for watching. Absolutely. I’d be delighted to share what’s on my walls. These are photos I have collected over time, and just a few of what I own. Stay tuned!

    • @ToniAnnBarandon
      @ToniAnnBarandon 10 місяців тому

      @@theandretaylor Will do! Thanks for sharing.

  • @theandretaylor
    @theandretaylor  Рік тому +1

    @kerrygearin3910: Kerry, much gratitude! You are one smooth talker! Said with love. Thank you for watching and your comments and support!

  • @elianamckee
    @elianamckee 11 місяців тому +2

    Thank you so much for your kindness in sharing your experience and knowledge! I am listening!❤

    • @theandretaylor
      @theandretaylor  11 місяців тому +1

      It is my pleasure! Enjoy the wealth of content and discussions from various angles. Do write me and tell me about your goals and challenges! info@andretaylor.com

  • @vanessaredford9731
    @vanessaredford9731 11 місяців тому +2

    Thank you for this video. Finally! I'm getting clear answers to my questions about providing a luxe experience for my clients. 🙏✨️

    • @theandretaylor
      @theandretaylor  11 місяців тому +2

      Thank you for watching, Vanessa. It is my pleasure to provide clarity! Make sure you get my free report at www.andretaylor.com

  • @Delvintalks
    @Delvintalks 8 місяців тому +2

    Thank you so much for sharing so much wisdom Andre! Its March 20th 2024 and I am one year into building a Atelier & Tailoring house and its has been a challenge on what should come first or what should be the main focal point but now after looking at your video I now have a better view on things that I should do and why its important to be the face of my branding. Thank you!👑

    • @theandretaylor
      @theandretaylor  8 місяців тому +1

      Thank you for watching. It is so good to hear that you found insight and inspiration in this video. That is my intentional, absolutely. Building a business, and particularly an independent luxury brand is such an improvisational work, it can be helpful to get certain markers to guide your steps. Be sure to also take advantage of the free report at my website and stay in touch! www.andretaylor.com

  • @wealthbymind
    @wealthbymind 11 місяців тому +2

    Thank you! Excellent video. Love the hotel analogy. It really put things in perspective for me. Your suggestions gives me so much to process and initiate. Beautiful delivery and tone.

    • @theandretaylor
      @theandretaylor  11 місяців тому +1

      Thank you for watching! It is my pleasure to share my thoughts, perspective, and experience with you. Grand success in your endeavors. Stay tuned!

  • @MrHaricharan
    @MrHaricharan 9 місяців тому +2

    Hey andre you are on point .. you got me to focus on three top things you mentioned.. looking forward to working with you ..Teempt

    • @theandretaylor
      @theandretaylor  9 місяців тому +1

      Thank you for your comment, and for watching. I look forward to learning more about you and your endeavors. info@andretaylor.com

  • @CarlynLexi
    @CarlynLexi Рік тому +4

    Thank you for this great video! It was very thought-provoking for how I personally present myself in every aspect of my life, just for my business brand.

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Thank you @tinapark7734 - It is my pleasure. You have discovered the secret. How and what you discover and present yourself, and your high level of quality, is what will differentiate and attract quality clients and partners to you. That is where the power originates! Grand Success!

  • @AleshaMarieTV
    @AleshaMarieTV 8 місяців тому +1

    You are awesome Mr. Andre.

    • @theandretaylor
      @theandretaylor  8 місяців тому +2

      Thank you so much for watching. Make sure you take advantage of the “6 Luxury Mistakes” report at www.andretaylor.com.

  • @shereerabon8551
    @shereerabon8551 5 місяців тому +1

    So happy to find you. I am constantly getting ‘advice’ about what and where I should sell/display my artwork. It’s usually from people who are not artistic or artists. I get the usual advice like social media marketing, Etsy…so forth.
    The time and quality of the product and materials, skills and passion would not justify the means.
    I have vision of where my art will live, where it will impact and how.
    Thank you for sharing your thoughts and craft for meeting my goals and satisfying my expectations and passion.❤❤❤

    • @theandretaylor
      @theandretaylor  5 місяців тому +1

      I am glad you found me too! Thank you for sharing your comment and your experience. You are offering something to an audience and of a nature that is not widely understood. Your ideal client is one I’ve spent considerable time understanding - difference than “big luxury” and the run of the mill craft buyer. I look forward to getting to know you, your work, and having the opportunity to share more. Please take advantage of all on my channel and write me with questions. info@andretaylor.com

  • @Hugyourself
    @Hugyourself Рік тому +1

    Thank you! I most certainly needed this right now! Perfect timing! Wishing you the best!! ❤

    • @theandretaylor
      @theandretaylor  Рік тому

      The best right back to you! Glad this is right on time!

  • @GraceIntsi
    @GraceIntsi 13 днів тому +1

    🌺This Was On Time INSIGHT. Very Informative, Thank You So Much. "A Symbol Of A Very High Level Experience." LOVE this.🎻

    • @theandretaylor
      @theandretaylor  12 днів тому +2

      I am so glad you found this valuable. Thank you for joining me. There’s much more here to inform and inspire. Stay tuned!

  • @clarencecrowcarter
    @clarencecrowcarter 5 місяців тому +1

    This was a truly thoughtful and captivating video. Thank you for taking the time to out it together. I look forward to learning more.

    • @theandretaylor
      @theandretaylor  5 місяців тому +2

      Thank you for watching and I appreciate your comment. I am glad you found my channel and I invite you to enjoy more of the many videos here. Stay in touch!

  • @silver_2746
    @silver_2746 3 дні тому +1

    Wow i learned so much from this! And i am an mba graduate

  • @deehenry6192
    @deehenry6192 10 місяців тому +1

    Gold! Thank you!

    • @theandretaylor
      @theandretaylor  10 місяців тому +1

      You are welcome. Thanks for watching and I hope you will continue. Write me: info@andretaylor.com. Let me know what you’re working on.

  • @thebespokelounge9981
    @thebespokelounge9981 Рік тому +1

    You are preaching Coach

    • @theandretaylor
      @theandretaylor  Рік тому +1

      Thank you my friend! The Church of Luxury!!! :-)

  • @michaelharper6305
    @michaelharper6305 Рік тому +1

    Great message ! Thank you!

  • @cheftobiascooks2342
    @cheftobiascooks2342 24 дні тому +1

    Thank you so much for this🎉🎉🎉🎉

    • @theandretaylor
      @theandretaylor  24 дні тому +1

      Hello Chef! Great to see you here. It is my pleasure!

  • @lrbolotin1227
    @lrbolotin1227 4 місяці тому +1

    Wow! So glad to find your channel; so much valuable information. I’m making a (long overdue) career change and I’m so glad to hear that I seem to fit perfectly into this market according to everything you said. I’m ready to start selling my handcrafted product. I’ve arrived to where I belong. 🙏🏻

    • @theandretaylor
      @theandretaylor  4 місяці тому +2

      I am so glad you found me as well! Perhaps your career change is right on time, and you are now ready and confident to receive the opportunities out here. I invite you to write me and tell me more about your product. Would love to learn more. info@andretaylor.com

    • @lrbolotin1227
      @lrbolotin1227 4 місяці тому

      @@theandretaylor Thank you so much. I’ll be so glad to tell you more about it. Looking forward to starting a conversation.

  • @bowmorewhisky
    @bowmorewhisky 7 місяців тому +1

    This is such an amazing video, André! Subscribed!

    • @theandretaylor
      @theandretaylor  7 місяців тому +1

      Thank you for watching! Stay in touch! info@andretaylor.com

  • @kerrygearin3910
    @kerrygearin3910 Рік тому +4

    As usual your seminar is like 5 lessons in one. All are crucial. The customization part really resonates for me. Sometimes clients need something very specific , not just a beautiful object, like you say but something that addresses their underlying concerns. When we can anticipate and deliver that , even if they didn’t know they wanted it - like the car dealer- who checked in - expressing appreciation - this is memorable 😀 ❤️💎🌟

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Thank you Kerry! So true. A big part of luxury success is anticipating needs, and being attentive with the very best solutions, presented with poise, polish, elegance, and joyfulness. Looking forward to hearing about your next steps!

    • @kerrygearin3910
      @kerrygearin3910 Рік тому +1

      @@theandretaylor Thank you for all your encouragement, inspiration and teachings. And yes, will do! BTW, "anticipating needs, and being attentive with the very best solutions, presented with poise, polish, elegance, and joyfulness" Sounds like someone we know who always presents on this channel, first name Andre' 😀♦🌠

  • @dimitrilikissas
    @dimitrilikissas 5 місяців тому +1

    Amazing video and subscribed! Your video just showed up because earlier in the week I was searching for how to get affluent clients; I am a visual artist (painter). I learned a lot from your video and I love your calm manner. Thank you Sir, and looking forward seeing more of your work! Regards. Dimitri Likissas

    • @theandretaylor
      @theandretaylor  5 місяців тому +1

      Great to meet you Dimitri. I am so glad my videos found you! Thank you for your kind words. You will find quite a bit on my channel on the topic. Of course, if you’d like to go deeper and get my direct guidance I have those options as well. I appreciate you watching and stay in touch! Reach me at: info@andretaylor.com

  • @jasminealexia
    @jasminealexia 9 місяців тому +1

    There are levels to luxury! Excellent content. New subscriber!

    • @theandretaylor
      @theandretaylor  9 місяців тому

      Welcome! Thank you for subscribing. Write me. Tell me how you’re using these tips! info@andretaylor.com

  • @phatblezins
    @phatblezins Рік тому +1

    This was very helpful. Thank you

  • @carolina.demenezes
    @carolina.demenezes 7 місяців тому +1

    Wowww! Amazing!

    • @theandretaylor
      @theandretaylor  7 місяців тому +1

      I am so glad you enjoyed it. Stay tuned! Write me: info@andretaylor.com

  • @Nirvaga
    @Nirvaga Рік тому +1

    Excellent video Sir. I learnt alot!

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Thank you for commenting. I am glad you enjoyed it and learned from it. Stay tuned!

  • @chikeobidozie6570
    @chikeobidozie6570 Місяць тому +1

    Thank you sir

    • @theandretaylor
      @theandretaylor  Місяць тому +1

      It is my pleasure! Thanks for watching!

  • @sihlejoclynn1215
    @sihlejoclynn1215 8 місяців тому +1

    This video made me subscribe ❤

    • @theandretaylor
      @theandretaylor  8 місяців тому +1

      I hope it also helps you succeed! Stay tuned. Thanks for watching!

  • @noahfleming7887
    @noahfleming7887 2 місяці тому +1

    Current creating a brand named Rocklair. A luxury front door company with a twist. They are made out of polished concrete (first of their kind). It's my first time creating a luxury brand. How do I gain your mentorship.

    • @theandretaylor
      @theandretaylor  2 місяці тому +1

      Thanks so much for writing. Congratulations on your exciting endeavor. I appreciate you watching. Tell me more via email. Write me: info@andretaylor.com

  • @marlonthompson812
    @marlonthompson812 Рік тому +2

    As always, very enlightening!

    • @theandretaylor
      @theandretaylor  Рік тому +2

      Thank you my friend. I am so glad to have you watching!

  • @khushi060786
    @khushi060786 3 місяці тому +1

    You are so helpful thank you 🙏
    Do you consult ? How can I work with you?

    • @khushi060786
      @khushi060786 3 місяці тому

      Found your website , will reach out

    • @theandretaylor
      @theandretaylor  3 місяці тому +1

      Thanks so much for watching and your lovely comments. Write me at: info@andretaylor.com. Tell me more about your work and challenges.

  • @tasnimfarah6139
    @tasnimfarah6139 6 місяців тому +1

  • @LionkingpaintersLonnieEGroom
    @LionkingpaintersLonnieEGroom Рік тому +1

    ☀️

  • @CoreyZeiman
    @CoreyZeiman 4 місяці тому +1

    Hey Andre, great content! I've sent you an email.

    • @theandretaylor
      @theandretaylor  4 місяці тому +1

      Thank you, Corey! I appreciate you watching. I will be in touch. In the interim, enjoy more of my videos.

  • @RAZASHARP
    @RAZASHARP 5 днів тому +1

    THIS IA A FANTASTIC VIDEO!! I JUST SUBSCRIBED,,building a streetwear?luxury brand and this helped TONS! i'm going to watch your library ..and ill be in touch.. THANK YOU! #RazaSharpApparel

    • @theandretaylor
      @theandretaylor  4 дні тому +1

      Thank you for watching. I’m glad you found me. Enjoy the many videos here that will help. Stay in touch!

  • @sissidudesert9272
    @sissidudesert9272 Рік тому +1

    Such a valuable vidéo ! Count me as a new suscriber !

    • @theandretaylor
      @theandretaylor  Рік тому +1

      Welcome! Thank you! It is great to have you on board!