Knowledge Graph-Driven Recommendations - Katariina Kari, Inter IKEA Systems | KGC 2023

The IKEA Knowledge Graph includes information about complementary products, their benefits, and some safety precautions that customers should know. This information is captured on a general level and allows IKEA to drive customer-facing recommendations very efficiently. Also, KG-driven recommendations mean IKEA can offer meaningful content to customers who have not opted-in to share their personal data.
‪@IKEA‬ #techtalks #knowledgegraphs #ontology

[@user-kc5bw1fv2u]

I don't get the speech .She just talk about the simple structrue they use to build Kg.But the problem is how the base rules are defined and how to assess what attribute a forniture have.