The History of Lululemon

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  • Опубліковано 13 вер 2023
  • Patreon (Exclusive Episodes): patreon.com/threaducation?utm...
    Lululemon is everywhere - but where did it come from? The seemingly overnight sensation is actually decades in the making, and in this episode of Threaducation, I'll be tracing it back to the very beginning, as we learn the surprisingly controversial story of Chip Wilson, and how he built a yoga brand that's on it's way to competing with Nike and Adidas.
    Threaducation Instagram: / threaducation​
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    Disclaimer: The images and videos used in this video are not owned or created by Threaducation. This video strictly adheres to fair use guidelines (educational content, review, research, discussion).
    Sources: docs.google.com/document/d/1h...
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КОМЕНТАРІ • 82

  • @squircled6274
    @squircled6274 9 місяців тому +40

    I mean I never thought anyone would make a vid doc on lululemon of all brands but you did an amazing job 💛

  • @nathanvega3083
    @nathanvega3083 8 місяців тому +9

    This video deserves way more views. It truly is one of your more in-depth looks into a brand.

  • @DetroitNinja
    @DetroitNinja 7 місяців тому +4

    I never thougth I'd buy clothes from Lululemon but I'm glad I did. I was looking for a hoodie and ended up purchasing the Steady State hoodie. I couldnt believe how expensive it was but the fit and feel was perfect. It has become my favorite go to hoodie. And I also put my brand name on the hoodie (for personal use only).

  • @chrissysadler
    @chrissysadler 2 місяці тому +3

    hey i don’t know why you don’t have millions of views on your channel it’s top tier content and i noticed you haven’t posted in a while, i think you should post more again 👍🏻 love your videos

  • @matthewleighton6
    @matthewleighton6 9 місяців тому +15

    This is a very informative video on a topic I never thought I would find value in. But about a year or so ago I thrifted a westbeach puffer vest for dirt cheap but didn't realise until now the history of that company.

  • @maverikregime9888
    @maverikregime9888 9 місяців тому +4

    Lululemon never was a brand or area that appealed to me but THIS doc not only shed some great light but was EXTREREMELY informative wow and also peaked my interest...mkes me kinda want to do Yoga too lol!! great great job!

  • @fionakida
    @fionakida 9 місяців тому

    So glad your back!

  • @taylorchapman7860
    @taylorchapman7860 9 місяців тому +6

    As a lifelong Vancouver resident and a dancer, Lululemon has been a staple for me.
    It’s like you said… they are a fabric tech company. I think people that who don’t like lululemon don’t really get that.
    Also… the who is John Galt at the end definitely got me! I guess I’m not surprised he’s an Ayn Rand stan haha

    • @MANI-ee7vr
      @MANI-ee7vr 7 місяців тому

      That’s how I want to create my loungewear, essential basic brand . Technology, multiple functional brand

  • @jpdaye
    @jpdaye 7 місяців тому

    I appreciate the research you put in to this

  • @PrinceMalachi7
    @PrinceMalachi7 7 місяців тому +2

    I really needed this. It inspired me and gave me some ideas. Im trying to build Street Wear brand, and even though this is a different market I really learned a lot

  • @lindsay2hip1281
    @lindsay2hip1281 5 місяців тому +2

    lululemon was amazing as a showroom when it first came to the midwest USA I think around 2012, my pieces from that time are still perfect

  • @penidk
    @penidk 9 місяців тому +8

    I feel like I really needed this

    • @Threaducation
      @Threaducation  9 місяців тому +3

      I got you

    • @penidk
      @penidk 9 місяців тому +1

      @@Threaducation thank you

  • @SurafelAssefa
    @SurafelAssefa 9 місяців тому

    Love your channel!

  • @KLeonardM
    @KLeonardM 9 місяців тому

    Incredible and inspiring story.. Great post

  • @luigifueyo6138
    @luigifueyo6138 7 місяців тому

    Love this video, keep it up

  • @alenamakagon
    @alenamakagon 7 місяців тому

    Thank you for this video!

  • @Sofia-ef1sv
    @Sofia-ef1sv 8 місяців тому

    Great content as always! Can you please cover Palm Angels?

  • @pariswildin4719
    @pariswildin4719 9 місяців тому +45

    Caught me off guard

  • @thugtrippin
    @thugtrippin 9 місяців тому

    did not expect a video on Lululemon

  • @Businessvidsofficial
    @Businessvidsofficial 7 місяців тому

    This is a great video! Lululemon also has a higher market cap than H&M, Under Armour, Puma, and Prada

  • @RachelSchloer
    @RachelSchloer 9 місяців тому

    Love their running shorts, they’re perfect

  • @Alchemizingg
    @Alchemizingg 9 місяців тому +11

    He gets way more hate than he deserves. I do just wish they'd bring back their old thicker fabrics! Great video, I didn't know about his previous companies.

    • @ljbproductions3350
      @ljbproductions3350 Місяць тому

      I mean he is fatphobic, supports child labor, and designed his brand name with a fairly racist sentiment. I'd say he deserves the hate, but this doc was super enlightening and interesting

  • @piairprce2244
    @piairprce2244 9 місяців тому +6

    Yellow hearts in the comments for threads!💛

  • @Jose-cb4tw
    @Jose-cb4tw 9 місяців тому

    Did not expect this

  • @sibahleziqubu4509
    @sibahleziqubu4509 9 місяців тому +10

    Please do one on dsquared2

  • @lindsay2hip1281
    @lindsay2hip1281 5 місяців тому

    I still have the old Luon and its amazing!!!! Nulu is the big one now

  • @user-qh4cg3td3h
    @user-qh4cg3td3h 9 місяців тому

    Love this

  • @jayd3931
    @jayd3931 6 місяців тому

    To clarify, Chip didn't leave Westbeach when Morrow owned it. It had changed hands multiple times before he finally left for good around 2001. Westbeach clothing had separated from the retail side, and Chip was still designing the outerwear until then.

  • @chiplus
    @chiplus 9 місяців тому +4

    can you do a vid on Dickies at one point, just to play around with ideas

  • @JamesDescutido
    @JamesDescutido 9 місяців тому +1

    Please do style evolution of Kanye. Your channel is goated.

  • @Andrew-yh4sc
    @Andrew-yh4sc 9 місяців тому +1

    Let's go. More out of pocket vids like this. People who are afraid to learn or be exposed to things they otherwise wouldnt , are ppl who are going no where

  • @burnsbislin4253
    @burnsbislin4253 28 днів тому

    Lulu Island is the name of the island south of Vancouver, where Lululemon was started. That region is home to the most Asian cities in North America, and on Lulu Island, Mandarin and Cantonese are the most common languages spoken on the street, in homes, on signs, etc. So yah, it was probably an inside joke. But considering that half his staff was probably Asian, I wouldn't call it racist, more just a silly joke

  • @betterjackson
    @betterjackson 7 місяців тому

    please do a video on robins jean!!!!!

  • @meiomi5892
    @meiomi5892 7 місяців тому

    Can you please do a video about Olivier Rousting from Balmain ❤

  • @ximenamadi5147
    @ximenamadi5147 9 місяців тому +1

    can you do alo yoga? i think alo is taking the wellness community by storm!

  • @hellothereyoungsir
    @hellothereyoungsir 9 місяців тому

    Can we do Yohji? I know most of the history but would still love to see it

  • @denimbones
    @denimbones 9 місяців тому

    Umm fair enough wasn’t expecting this

  • @lilbpack1
    @lilbpack1 3 місяці тому

    honey! - Lil B

  • @YasmeenSKhan
    @YasmeenSKhan 9 місяців тому +1

    Your citation is incorrect: "Westbeach shifted its focus to snowboarding in 1988, the same year that it became an Olympic sport." I'm Canadian. Snowboarding became an Olympic sport in 1998 not 1988. Canadian Ross Rebagliati won the men's giant slalom and became the first athlete to win a gold medal in snowboarding at the 1998 Winter Olympics in Nagano, Japan. So your point is rather that Chip predicted the rise of snowboarding in the 1990s.

  • @ishan883
    @ishan883 8 місяців тому

    man i would kill to see one on yves saint laurent

  • @Scamp27
    @Scamp27 9 місяців тому

    do supreme next

  • @autumisburnin
    @autumisburnin 5 місяців тому +1

    please do a clint419 video♥️

  • @sxuled-30fps79
    @sxuled-30fps79 9 місяців тому

    roberto cavalli please

  • @KingDoublea
    @KingDoublea 8 місяців тому +1

    downfall of rocawear as a video ? or what happen to echo ?

  • @antonywmduma
    @antonywmduma 2 місяці тому

    Do Corteiz

  • @WilliamOllinger
    @WilliamOllinger 9 місяців тому +2

    Can you make a Dolce and Gabbana video? I think that would be interesting because many people have heard of it but most people don't know the history.

  • @swaeetv_
    @swaeetv_ 7 місяців тому

    DROP NEW VIDEOOO PLSS

  • @Marvinbhappy.
    @Marvinbhappy. 9 місяців тому

    Interesting

  • @Goodworkriah
    @Goodworkriah 5 місяців тому

    After today rename this the Rise and Fall of Lulu lemon because eff Chip Wilson

  • @NowAndToEternity
    @NowAndToEternity 5 місяців тому

    I live 30 mins away from Lululemon HQ and I have some friends who are working there and I can confirm that their work culture is really cult-like like you said. Good products tho lol.

  • @sidcoat
    @sidcoat 9 місяців тому

    💛

  • @TrulyKhale
    @TrulyKhale 9 місяців тому

    Bruh people really come into my lululemon and drop the bag like bruh

    • @doalil
      @doalil 8 місяців тому

      Educator here…yep it shocks me on a daily!

  • @Paw-plug
    @Paw-plug 7 місяців тому

    Do Patta

  • @KoshkaTheMagician
    @KoshkaTheMagician 5 місяців тому

    Talk about Number (n)ine

  • @carolynkettle1690
    @carolynkettle1690 9 місяців тому

    Every time my grandson gets off the toilet he has that on his butt! 😂🙌🏽🇨🇦

    • @doalil
      @doalil 8 місяців тому

      🤣💀

  • @missile3473
    @missile3473 8 місяців тому

    Can we get a story behind
    Martine Rose or a story behind Nahmias the brand is possible i love your work ‼️

  • @danial1629
    @danial1629 9 місяців тому

    Man

  • @HighzenbergSF
    @HighzenbergSF 4 місяці тому

    Rururemon

  • @Madz_calico
    @Madz_calico Місяць тому

    For all the people who don't know how he came up with the name Lululemon it's actually because he thought that else sounded Western to Japanese people and he originally wanted it to be a brand for white people only not for people of color or cultural basically only for white people that's the reason I don't shop there

  • @BloomerMedia
    @BloomerMedia 9 місяців тому +6

    Whatever you do, DO NOT ask the ownerhow he came up with the name 'Lululemon'

    • @lindsay2hip1281
      @lindsay2hip1281 5 місяців тому +2

      he mentions that, its not what you'd think!

  • @mels.9516
    @mels.9516 9 місяців тому +1

    not surprised y’all didn’t add in how sweet lil chip came up with the lululemon name😒

    • @jameswalton4518
      @jameswalton4518 8 місяців тому +1

      They did re-watch the video and pay attention next time.

  • @schmatzek1
    @schmatzek1 8 місяців тому

    Wie schwul muss man als Kerl sein um etwas anzuziehen was „Lululemon“ heißt….😂

  • @3yesack
    @3yesack 9 місяців тому

    biggest skip for this brand 💤💤💤

  • @hairbear243
    @hairbear243 9 місяців тому

    We don’t care about lululemon

  • @lindsay2hip1281
    @lindsay2hip1281 5 місяців тому

    loveshackfancy

  • @sxuled-30fps79
    @sxuled-30fps79 9 місяців тому

    💛