Hasbro Revenue Crashes As MTG Struggles

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  • Опубліковано 25 гру 2024

КОМЕНТАРІ • 406

  • @TheMagicHistorian
    @TheMagicHistorian  2 місяці тому +7

    Thanks for stopping by my friends, you can check out the new duskmourn lore video here - ua-cam.com/video/m-W-yks7TFQ/v-deo.html
    You can join me live today here - ua-cam.com/users/liveKRBN55Ww43Y
    Also check out my new movie review channel here - www.youtube.com/@HatcherMovieTalks

  • @abouc
    @abouc 2 місяці тому +158

    4 sets a year is the schedule MTG needs to go back to. This current barrage of product is exhausting.

    • @derrickpaulson3093
      @derrickpaulson3093 2 місяці тому +22

      Even back then many of us thought 3 months between sets was too fast.

    • @rogercousineau8630
      @rogercousineau8630 2 місяці тому +10

      We were so innocent back then 😂

    • @Saiku
      @Saiku 2 місяці тому +15

      I'd be happy with 3 sets a year. The current pace is indeed exhausting. Our mtg group barely sunk our teeth into Bloomburrow and they were already shoving duskmourn down our throats. Agony.

    • @Tubluer
      @Tubluer 2 місяці тому +6

      I'd be comfy with one set a year. I might even have time to learn the cards.

    • @Guard1an4
      @Guard1an4 2 місяці тому +6

      This is one of the reasons that they have nearly driven me from the game completely. As someone who has played for over 20 years now.

  • @duncanfinch27
    @duncanfinch27 2 місяці тому +103

    The myth of eternal growth will be the end of civilization one day. Imagine making millions and saying "but we need more" forever

    • @ZeIose
      @ZeIose 2 місяці тому +5

      Billions* Hasbro has a market cap of over 9 billion.

    • @MonkeyPooFlingers
      @MonkeyPooFlingers 2 місяці тому +13

      Eternal growth sounds like cancer

    • @YabbaDabbaDoo2U2
      @YabbaDabbaDoo2U2 2 місяці тому +1

      You hit the nail on the head. This is called corporatism, and it is cancer.

    • @paulwarner7508
      @paulwarner7508 2 місяці тому +5

      I've always thought this way since my first job as a teenager. All the management talking about we have to grow and sell even more and it never made any sense given finite customers and capital

    • @bojcio
      @bojcio 2 місяці тому +3

      Well we do call ourselves "consumers" we don't buy, shop, engage or use we CONSUME. And we willingly label ourselves that. We are never satiated, there is no goal, no endgame, its consumption for consumption's sake. The fact that growth is a metric is completely insane and no one seems to notice. We grow and consume - there can only be one outcome and its already on the horizon.

  • @namrepusprime6793
    @namrepusprime6793 2 місяці тому +105

    I stopped collecting Commander decks because it went from 4 a year to 25+ decks a year. On top of that the powercreep has gotten crazy and you need an encylopaedic knowledge to keep up with all the mechanics and tokens coming out every set.
    I am just tired of trying to keep up.

    • @Obscuredinsight
      @Obscuredinsight 2 місяці тому

      I don't even bother reading most of the cards that come out. Each one has a fucking essay you have to read. Also like 90% of these cards are just convoluted fucking nonsense that's meant to do some janky bullshit in commander. Commanders popularity is a major factor in why MTG cards have some stupid fucking janky mechanic.

    • @diegorezi5760
      @diegorezi5760 2 місяці тому +7

      and the bans...

    • @Someone-lg6di
      @Someone-lg6di 2 місяці тому +1

      Same 4 me got in year before change and when they changed the amount I stated I'd still only get 1 a year 3 years later I still hadn't bought a cmdr deck

    • @ubernerrd
      @ubernerrd 2 місяці тому +5

      I gave up chasing sets years ago. Just buy singles or proxy what you want.

    • @kevinvieyra3371
      @kevinvieyra3371 2 місяці тому

      @@diegorezi5760 I think the bans was better for new and real causal players. I see a lot of happy people. LGS only use 2 skill brackets when’s there’s more

  • @aerynmusick4548
    @aerynmusick4548 2 місяці тому +142

    You know what really soured me on current Magic? I was really into Bloomburrow and felt like I barely got to enjoy it before duskmourn came down the pike

    • @aerynmusick4548
      @aerynmusick4548 2 місяці тому +12

      And this is not new? But i haven't liked a set that much in a long time!

    • @nethandelwampa116
      @nethandelwampa116 2 місяці тому +8

      It’s basically the equivalent of you just got a new bike and the kid down the street got a newer bike that has a whistle on it, makes your bike not seem so great anymore

    • @piershollott339
      @piershollott339 2 місяці тому +5

      Current standard is pretty good though... Bloomburrow was a great set, and because it's typal and Duskmourn isn't, people are going to be playing rats and bats and lizards for a long time to come; I mean, I'll keep playing soldiers until Brothers War rotates out. Totally feel you though, I'm still super-hyped for Bloomburrow... and it's done now.

    • @chokey4754
      @chokey4754 2 місяці тому +8

      No one made you stop enjoying bloomburrow. Thats a bizarre thing to say. I still enjoy urzas saga and that happen 25 years ago. Take control man, jesus.

    • @mackdye9070
      @mackdye9070 2 місяці тому +4

      You made the mistake of thinking your supposed to collect it all. Your not.

  • @theunfortunatecollector115
    @theunfortunatecollector115 2 місяці тому +57

    Profits down? Time to increase box price and release a premium set. Then we will get an ultra collector booster with even more alt art foils

    • @Shawn-f3x
      @Shawn-f3x 2 місяці тому +7

      Time to make the chase cards not Mythics, but Epic Ultras, that are 10x rarer than Mythics, but contain 80% of the cards you want to play with.

    • @WTF-Cubing
      @WTF-Cubing 2 місяці тому +8

      That curl when air touches them. 🫤For real, how did they manage to make cards allergic to the air?

    • @Shawn-f3x
      @Shawn-f3x 2 місяці тому

      @@theunfortunatecollector115 Cheaping out on the amount of certain chemicals used in foil treatments. Stuff that prevents humidity from seeping past the surface layer.
      Another Chris The Cock squeezing of the orange move, in other words.
      When that guy dies, Atem is going to send his soul to the Shadow Realm, as a professional courtesy shown The Maker, Richard Garfield.
      What’s going to happen to The Traitor MaRo is best left unsaid.

  • @Kleshumara
    @Kleshumara 2 місяці тому +53

    It is astonishing that WotC has to keep the toy giant Hasbro profitable.

    • @HwoarangtheBoomerang
      @HwoarangtheBoomerang 2 місяці тому +1

      😢

    • @imkranlopez5426
      @imkranlopez5426 2 місяці тому +1

      It's the same with Marvel Studios and Disney. MS makes all the money and Disney blows it on DEI bull. It's part of the reason Ryan Reynolds is talking about walking out. As much of a Marvel fanboy that I am, if Ryan walks so does my money from any other Disney involved project.

    • @fkutube1399
      @fkutube1399 Місяць тому

      Pray that disney doesnt buy wokes of the coast

  • @lanmarknetworking3034
    @lanmarknetworking3034 2 місяці тому +53

    Buy the garbage, eat the garbage!!
    Garbage IN, Worse Garbage Out!

    • @aceundead4750
      @aceundead4750 2 місяці тому

      Unless you're a vulture/buzzard, which as far as i know we humans are not.

    • @lanmarknetworking3034
      @lanmarknetworking3034 Місяць тому

      @@aceundead4750 many magic players ARE tho!

  • @silverthorngoodtree5533
    @silverthorngoodtree5533 2 місяці тому +11

    They are killing the golden goose for short term money. Writing has been on the walls for years.

  • @jaydub5515
    @jaydub5515 2 місяці тому +19

    About the layoffs, I was just reading this article about this Hasbro employee who worked there for 25 years, and was just laid off with those other 100 people. Sad

    • @tarkus1113
      @tarkus1113 2 місяці тому +1

      John Warden was one of the best men in the company focusing on the transformers brand.

  • @GhostlyGhost333
    @GhostlyGhost333 2 місяці тому +45

    At the rate they’re going, I wouldn’t be surprised if they did a Call of Duty secret lair.

    • @logansmall5148
      @logansmall5148 2 місяці тому +7

      With micro transactions required to open the loot boxes, err packs.

    • @hardhittamtg
      @hardhittamtg 2 місяці тому +3

      Oh it will come, all too soon I'm afraid. Didn't they literally do Fortnite already?

    • @aceundead4750
      @aceundead4750 2 місяці тому +1

      I dont think Activision wants that negative publicity lmfao

    • @stoiccrane4259
      @stoiccrane4259 2 місяці тому +3

      Can already see it now. There'll make an instant named "No Scope" (B)(C) Destroy target non-flying creature.

    • @jessemiles3891
      @jessemiles3891 2 місяці тому +1

      ​@@aceundead4750I thought negative publicity was their thing?

  • @endersblade
    @endersblade 2 місяці тому +21

    There is no magic left in Magic: The Gathering.

    • @stoiccrane4259
      @stoiccrane4259 2 місяці тому +3

      But there's plenty of sorcery in Sorcery!

    • @Roble-ts6iz
      @Roble-ts6iz 2 місяці тому +1

      My derpass just wants more wolves :D

    • @Slowrath
      @Slowrath 2 місяці тому +2

      I sold my mtg collection to play sorcery and haven't regretted a thing.

  • @JaredGenesis444
    @JaredGenesis444 2 місяці тому +45

    As long as they keep doing stupid gimmicks like marvel heros i'm sure fanboys will keep them afloat. just glad to have been part of the glory days of the 90s. its never going back to that.

    • @MrMarvelMike
      @MrMarvelMike 2 місяці тому +11

      The average MTG plays 1-2 years in constructed formats. UB sets are made to bring in people to sell sets and not for the long term. the MTG community believes that Commander will carry the company and it will not. WOTC has done e permanent damage to the game.

    • @ubernerrd
      @ubernerrd 2 місяці тому +2

      Even that might not be enough. How is Marvel doing?

    • @JaredGenesis444
      @JaredGenesis444 2 місяці тому

      @@ubernerrd Fairly well from what i've heard and yeah you could be right man. Hasbro is one fuck up after another, there is no way it will last forever.

    • @JaredGenesis444
      @JaredGenesis444 2 місяці тому

      @@MrMarvelMike i had no idea commander was even still popular xD Good stuff man.

    • @maverickeugene3621
      @maverickeugene3621 2 місяці тому +4

      Love Marvel,but this ish is wrong. They need to back to what MTG was. Make books,make cubes,stop pushing sooooo much products

  • @punishedcranky
    @punishedcranky 2 місяці тому +18

    Ah jeez dude what could've happened to G.I. JOE?
    Oh wait, they hired someone who hates the military to write their comics...

    • @bencox3641
      @bencox3641 2 місяці тому

      There hasn't been a GI Joe cartoon since 2011, My Little Pony and Transformers are the only two toy brands they own that people actually care about.

  • @alanc12402
    @alanc12402 2 місяці тому +7

    Honestly, with the accelerated rate of product - this is a downward spiral. I think there's no point in buying any new product, unless your like the art.

  • @huggernaut55
    @huggernaut55 2 місяці тому +16

    Wotc is trying so hard to chase new players while telling older players, what we're doing is not for you, which seems crazy because the legacy of magic is the one big advantage it has. Pokemon and Lorcana are two of the biggest IPs in the world, One Piece appeals to fans, magic will never compete in the new player market like other games, so why not try to make things that appeal to an already established player base. People get people into magic, it's how it's always been, I just feel like they lost their direction on how to capitalize on that.

    • @SinfulTitan
      @SinfulTitan 2 місяці тому +5

      Because that would make sense and would lead to long term sustainably and steady profits.
      Hasbro is burning the bridge in an attempt to grab as much cash as possible while they are still running across that same bridge.

    • @Xmr2024
      @Xmr2024 2 місяці тому +3

      ​@@SinfulTitanthey are so concerned with long-term health. Being sarcastic, I'm so over being upset and caring about MTG. I think minus the built decks I have I'm selling/giving away the rest of my cards and not buying more... f-em

    • @shmerelize
      @shmerelize 2 місяці тому +3

      You must be unaware of BRIDGE

    • @huggernaut55
      @huggernaut55 2 місяці тому

      @@shmerelize Ha, yes? What is bridge?

    • @Xmr2024
      @Xmr2024 2 місяці тому

      @@shmerelize bridge?

  • @Ellinov
    @Ellinov 2 місяці тому +23

    I know this is dumb, but your big smiling “GREETINGS OWNERS OF FINE LUXURY CARDBOARD RECTANGLES” makes me smile every time. Please never change. : )

    • @TheMagicHistorian
      @TheMagicHistorian  2 місяці тому +6

      That is not dumb my man, I am glad that you enjoy my intro. Thanks for taking the time to let me know, it's always nice to hear

    • @safersephiroth943
      @safersephiroth943 2 місяці тому

      @@TheMagicHistorian I agree with Elinov. It's awesome and hilarious, especially in a context like this.

  • @omahonda
    @omahonda 2 місяці тому +3

    This is Billy. I told Grandma she doesn’t have to buy me anymore Morgic: the Gimling.

  • @Izlr88
    @Izlr88 2 місяці тому +8

    They are burning through the game faster and faster. They know this is unsustainable and they try to cash out as fast as they can before the ship sinks.

  • @derrickpaulson3093
    @derrickpaulson3093 2 місяці тому +25

    I have a fear that WOTC will see Bloomburrow’s success attributed to those cutsy animals and we will be getting more Pokémon-ish stuff like that dumb Loot character from Thunder Junction… :(

    • @cetitanenthusiast776
      @cetitanenthusiast776 2 місяці тому +1

      "Loot, the Key to Everything? More like Loot, the Key to Squeezing Profits out of Unsuspecting Customers 🤑" ~ A certain toy company, probably

    • @Kjos_jax
      @Kjos_jax 2 місяці тому +1

      Yeah the ultra cutesy stuff is not for me either... People can make custom cards or proxies of things like that, but that isn't Magic

    • @landgin3781
      @landgin3781 2 місяці тому +1

      I truthfully have never seen the appeal to bloomburrow. I thought it was a huge meh set with furies

  • @White6Rock6Shooter6
    @White6Rock6Shooter6 2 місяці тому +13

    It's gonna go even worse when they decide paper is too expensive and they try to make MTG fully digital.
    I don't play digital Magic. I play physical magic like we did in '98. And they just announced they're all in on digital.
    So I'm genuinely concerned.

    • @safersephiroth943
      @safersephiroth943 2 місяці тому

      print proxies and profit

    • @IXIAnarchistIXI
      @IXIAnarchistIXI 2 місяці тому

      I think by all in they mean they're going to add every card to the digital library and add commander/multi-player. That's definitely going to be a huge undertaking. I truly doubt physical cards are going anywhere, digital is just what we use when we can't get our in-person fix 😅

    • @AENock
      @AENock 2 місяці тому +1

      Cube will outlive Magic.

    • @godlynewbie
      @godlynewbie 2 місяці тому

      digital game wise for mtg the game that was out before mtg arena was considered good and no not mtgo. of course arena comes out and the other is impossible to get now

  • @DavetheLeg
    @DavetheLeg 2 місяці тому +14

    And also for all the greedy bullshit they've been doing for the last 5 years.

  • @timmyg316
    @timmyg316 2 місяці тому +6

    The game isn't even much of a game anymore. If you can build up a board state and have counter play, but the opponent wins from one card, it's not a game. And the universes beyond stuff is beyond stupid

  • @BIGNEILCOUSINS
    @BIGNEILCOUSINS 2 місяці тому +10

    Due to the constant products every month and all the variants I have stopped buying products. I'm over it and just can't keep up .

    • @SinfulTitan
      @SinfulTitan 2 місяці тому +1

      Haven't bought a shit ass magic product in 6 years and am proud of that fact. When they start printing real magic cards again and show thay care, ill start buying again.

    • @centripetal25
      @centripetal25 14 днів тому

      I actually walked into a game store looking to get back into magic this summer. And even the shop owner couldnt give me a good, concise answer in terms of which booster box i should get. I walked back out empty handed. Time to move on

  • @kawaiiLorenz1995
    @kawaiiLorenz1995 2 місяці тому +12

    Magic itself will make profits if hasbro stops pressuringbeverone to make money. We can't even enjoy the game.

  • @themikesuh
    @themikesuh 2 місяці тому +5

    Magic growth has stagnated as their core market of dedicated customers has continued to become disenfranchised and the churn is offsetting the newer, less dedicated customers being onboarded.

  • @badgerchillsky535
    @badgerchillsky535 2 місяці тому +6

    I love the analogy of smacking the goose against a wall to get more eggs. That’s spot on 😅 it also makes me think of Zoolander. “The money is in WOTC!” And they start smashing everything to get to the money.

  • @blacktiger0095
    @blacktiger0095 2 місяці тому +22

    They beat this game into the ground and chassed a format so hard that they gave the middle finger to every other format for the past 7 years that they friggen deserve what they reap. F them. They minus well just rebrand the company to Commander of the Coast.

    • @Mobius_ll
      @Mobius_ll 2 місяці тому +3

      I don't even play modern but the situation around the One Ring is ridiculous. Also the whole MH3 "we can't print modern decks because they'd be too expensive so here's some 'premium' commander decks that aren't modern legal teehee" was a huge laugh. Don't even get me started on standard.

    • @tarkus1113
      @tarkus1113 2 місяці тому +2

      They butchered that format. They don’t care.

    • @blacktiger0095
      @blacktiger0095 2 місяці тому +5

      Shoot man, I'm a commander player and when they have the commander players complaining that they're ruining the game by not focusing on standard and modern and some of the other newish formats, you know you done f*cked up. Take care of standard and the trickle down effect will take care of every other format.
      Standard will never be the mountain it once was, it'll take years of hard core support and trying to bring the players back and building trust with the LGS's again. I really think they burned that bridge.

    • @Xmr2024
      @Xmr2024 2 місяці тому

      ​@@blacktiger0095Facts!

  • @Gzilla313
    @Gzilla313 2 місяці тому +7

    I don’t mind UB if it fits with the theme of Magic. DnD and LotR were perfect. Godzilla - sure there’s always been huge monsters. Clue, Assassin’s Creed, or Marvel are turnoffs. That’s not Magic.

  • @andykapsar4667
    @andykapsar4667 2 місяці тому +5

    so from what i understand, were going to get 12 expansions a year, 3 core sets and 52 secret lairs?
    i like how bauldrs gate 3 "shakes up the industry" by doing something thaf used to be an industry standard.

  •  2 місяці тому +11

    How do they keep fucking up a good thing? Magic was a money printing machine.

    • @SinfulTitan
      @SinfulTitan 2 місяці тому +3

      Mtg hasn't been a good thing in a very long time. Like we can start counting by decades at this point.

    •  2 місяці тому

      @ArenaRat-xd8fu angering the customer as in offering overpriced garbage is doing well? Weird way to measure things a company does as good.

  • @vasylpark2149
    @vasylpark2149 2 місяці тому +12

    Thunder junction what's yo function . . .
    leave this plane of existence

  • @Venator1230
    @Venator1230 2 місяці тому +2

    The sets from Magics early days are begging to be revisted -- And Im not talking about Ravnica or Mirrodin

  • @NOLA-vv3sz
    @NOLA-vv3sz 2 місяці тому +6

    Those who remain will be squeezed. And then squeezed some more.

  • @quartersskates
    @quartersskates 2 місяці тому +7

    "That being successful is gonna essentially lead to more bad times for magic" Lol, so casual, so true.

  • @TheDarkElder
    @TheDarkElder 2 місяці тому +12

    It makes me wonder how long that pace can keep, even now they lose parts all along the way and their wagon is tilting sideways more than it keeps straight. No good business model to just keep pushing harder at the customers to pay more for less quality.

  • @OGNoNameNobody
    @OGNoNameNobody 2 місяці тому +5

    Entirely too *optimistic* sir. I 100% believe in the ability of WotC to FUBAR a _Final Fantasy_ -based set.
    #dontTrustWotC

  • @KuganeGaming
    @KuganeGaming 2 місяці тому +15

    Thats worrisome because we will be the victims of their next quarter 😅

    • @SirForcEdge
      @SirForcEdge 2 місяці тому +8

      We aren't hostages bro, just dont buy their products until they make better choices

    • @SinfulTitan
      @SinfulTitan 2 місяці тому

      Only if your tarded enough to keep buying the shit they are shoveling down your throat.
      Have some self respect and dont spend money on a company that clearly doesnt care about you, otherwise your just in an abusive relationship.

  • @Hakaze
    @Hakaze Місяць тому +3

    Wotc just sold its soul to Universe Beyond. The franchise is dead to me. If they close up shop today, I'll not cry a tear for them

  • @ladwigs
    @ladwigs 2 місяці тому +5

    MTG is probably the only thing, keeping Hasbro alive

  • @FilthyCasual84
    @FilthyCasual84 2 місяці тому +4

    I've been playing Magic for 28 years. I stopped buying Magic cards when Strixhaven came out. I've switched to Sorcery Contested Realm; infinitely better game. Only Magic I play these days is Old School 93/94.

    • @Slowrath
      @Slowrath 2 місяці тому +2

      Same, been playing sorcery since last year's beta release. Sold my mtg commander decks and later my whole collection. Never looked back.

  • @architectofdreams73
    @architectofdreams73 2 місяці тому +6

    I really liked most of Duskmourn. I felt like the anesthetic of the set was going back to an older concept outside the retro 80s stuff. I think if they left that out and stuck with an outright horror theme, it would be just as successful as Bloomburrow.

    • @Mobius_ll
      @Mobius_ll 2 місяці тому +2

      Yeah I couldn't keep up with the spoilers, too busy with bloomburrow. Was hoping for just horrors theme instead of 'haunted TV'🙄

    • @Roble-ts6iz
      @Roble-ts6iz 2 місяці тому

      Ok but no werewolves bruh :(

  • @Guard1an4
    @Guard1an4 2 місяці тому +3

    Another issue, is with all the variety of different artworks per card they have to be paying a lot of artist a lot of money. To make Magic profitable, they need to reduce the number of releases each year and the number of different arts per card in each set. Honestly, I don't even look at spoilers anymore becuase every day there is a "new" Magic card announced. There was a time I knew most Magic cards that existed now if it has been printed since they left the 4 sets per year I have no idea. I have given up trying to keep up with all the releases. Now and then, I will look but typically well after the entire set is spoiled/out.
    I went from 16 commander decks to 4 now. Once in the last year, I bought singles. I haven't bought any sealed product since the first commander masters set. I rarely play anymore. If people like myself who have spent lots of money on Magic over the years barely buy any cards at all now. Wizards should be very concerned.
    I also feel with the focus on commander they hurt themselves a lot. They had a great model with standard the rotation kept players buying new cards every few months. The cards were much more balanced as well. More and more in the last few years, I have considered selling my entire collection and leaving the game. I am waiting to see what they unban with the commander format under their control now. If they unban Jewel Lotus and Mana Crypt, I will be selling my collection because that is a massive red flag that all they care about is profit and not the health of the format. Commander has been the only format I have played for years so if they ruin it then I have no reason to play the game at all anymore.

  • @hermodnitter3902
    @hermodnitter3902 2 місяці тому +3

    It's actually crazy that mtg is even up from last year with LOTR...

  • @hughsammy4278
    @hughsammy4278 2 місяці тому +3

    The commander bans and new sets (and reprints) every other month really killed the value of the cards. There is almost no reason not to just print proxies now (the knock offs are also better quality!). I was spending a ton of money on MTG, but now I'm spending a single penny anymore on cards. They need to treat this game as a CCG and not a deck building game if they want to make a profit.

  • @feralshad0w
    @feralshad0w 2 місяці тому +3

    Duskbourn is so overpowered, it isn't fun. it just breaks everything in a bad way.

  • @DuckStuffer
    @DuckStuffer 2 місяці тому +3

    I seriously hope they don't mess up next year's Tarkir set. I first started playing when the Tarkir block was released, so cards and characters from that block have always had a special place in my heart.

    • @SinfulTitan
      @SinfulTitan 2 місяці тому

      Be prepared, even tho they have a coloring book to color inside the lines in.. you can bet your ass they are gunna color outside those lines and absolutely tarnish our beloved memories.

  • @jamesieboy666
    @jamesieboy666 2 місяці тому +3

    Is there a world where hasbro goes bankrupt and wizards ends up becoming a standalone entity?

    • @jnome23
      @jnome23 2 місяці тому +2

      No. When the end comes Hasbro will have to sell it in whatever terrible gutted form it is in. I expect all those people to lose their jobs as well.

  • @ubernerrd
    @ubernerrd 2 місяці тому +4

    3% increase is basically nothing when you consider inflation.

    • @hamsandwich6685
      @hamsandwich6685 2 місяці тому +3

      Any increase is basically unbearable when you consider inflation.

  • @SuperBulian
    @SuperBulian 2 місяці тому +3

    I haven’t bought any sealed product this whole year and don’t plan to next year

  • @gunn25
    @gunn25 2 місяці тому +16

    I stopped buying a lot of magic outright.

    • @SoulisStar
      @SoulisStar 2 місяці тому +2

      Yea. I use too buy booster boxes or draft boosters. Now it’s singles. Only because the costs are going up and up and less and less none commander specific cards

  • @joaffle
    @joaffle 2 місяці тому +5

    If wizards just don't worry about the secondary market when it comes to their products they could make alot of money.

    • @tarkus1113
      @tarkus1113 2 місяці тому +4

      That’s the problem. They’re obsessed with the secondary market. They know if anything reaches a threshold. They’ll “reprint it”.

  • @fouryearslater6618
    @fouryearslater6618 2 місяці тому +5

    Maybe it’s time we buy shares of hasbro shares instead of magic cards. Find some of the biggest names in magic like the professor, the Moxman and of course the historian, among others who could become the voice of the people. Let’s face it. We can all agree on a few key things, higher quality product and less frequent drops of product.

    • @SinfulTitan
      @SinfulTitan 2 місяці тому +1

      Honestly if the entire magic player base managed to buy even just a handful of shares per person, and we were to choose a colected representation to sit on the board and speak for us we would probably be able to buy enough of the company that we would be able to directly affect its decisions moving forward.

  • @noneofyourbusiness3288
    @noneofyourbusiness3288 2 місяці тому +1

    I agree with the take on small kids and technology. Like I get it: at a certain age you will start to enjoy video games more, but when I see very small kids, 4 or 5 years old, play on a tablet... yeah idk. That is the time to run around looking for a particularly nice stick, or play board games with your parents, who let you win while pretending they dont.

  • @cavemantero
    @cavemantero 2 місяці тому +3

    its a miracle this thing hasn't sunk yet....thanks alot pay pigs....

  • @BlightDragonBrewery
    @BlightDragonBrewery 2 місяці тому +1

    It’s almost like sacrificing longevity for short term profits didn’t actually “pay off” in the long run.

  • @actiongeek1
    @actiongeek1 2 місяці тому +2

    "More traditional Magic"???? Let's go full tilt stupid superhero tie-in... ugh...

  • @bigjuice2773
    @bigjuice2773 2 місяці тому +2

    WoTC used to be quality over quantity... now its quite obvious its quantity over quality. We can thank social media platforms for pushing consumerism in basically every realm, not just magic.

  • @hanss.5291
    @hanss.5291 2 місяці тому +5

    Did they double count Bloomburrow??! I thought, during their last earnings call, they had done some accounting shenanigans to count it's sales to distribution last quarter.

  • @nerzeus
    @nerzeus 2 місяці тому +4

    For power creep WOTC can make Green, Blue, Grey, Purple etc Lotus. Maybe some pain moxen.

    • @jamesieboy666
      @jamesieboy666 2 місяці тому +2

      Pain mox's would be kinda lit.

    • @cdean107
      @cdean107 2 місяці тому +2

      There is a pain mox....it's called Mana crypt and they just banned it in the format using it soooo

    • @nerzeus
      @nerzeus 2 місяці тому

      @cdean107 Mana Crypt makes colorless. PAin moxen would make colored Mana for life loss or come into play tapped unless you paid 2 life...similar to how they did the lands to replace dual lands.

  • @DELREECE-x7s
    @DELREECE-x7s 2 місяці тому +1

    The black knight flavor text says it best

  • @Lone_Wanderer138
    @Lone_Wanderer138 2 місяці тому +4

    I would not be surprised if they decide print another stupid asf product like the LOTR set into Modern, I have already sold some of my collection off they do that to the only format I still get to play I am quitting altogether, selling all my reserved list everything WOTC keeps making older players like myself more and more pissed

  • @actiongeek1
    @actiongeek1 2 місяці тому +1

    Too many sets per year. Not enough time to fully absorb, enjoy, appreciate, experiment... and then there's the modern world destroying itself with social media, over-connectivity, mass-loneliness and a generation or 2 that have become absolutely dependent physically and mentally on their cell phones... world in decline... I still love the game of Magic and I'm glad that my being able to play the game with the existing cards I have has not and cannot be destroyed.

  • @elGringo69
    @elGringo69 2 місяці тому +2

    What happened to Bloomburrow being a disaster?

  • @beleagueredbeluga5228
    @beleagueredbeluga5228 2 місяці тому +6

    I'm pretty sure that WOTC will be fine if they just continue to pump out releases with absolutely no chill in between. Everybody knows that Magic players are rich af, and that they only live to consume Magic products anyways!

  • @leandroP2323
    @leandroP2323 2 місяці тому +3

    I gave up on Magic around 2020.
    It's impossible to keep up with the releases, the powercreep is absurd and unpredictable and the endless number of commanders is incomprehensible to the point that it's difficult to play with people you don't know.
    This is on top of quality problems, price increases, etc... And recently the final straw for me was stopping supporting MTG in PT-BR, which is ending the flow of new players.

  • @8bitgoonies
    @8bitgoonies 2 місяці тому +2

    I literally just traded $20000 worth of MTG for Pokemon, Im out, I don't play pokemon, but Pokemon doesn't drive their cards to zero for ya...

    • @8bitgoonies
      @8bitgoonies 2 місяці тому

      @@ArenaRat-xd8fu I’m going to make a video showing my by lists, store credit and purchase, those piles of Pokémon box and old school charizards looks sweet!

    • @8bitgoonies
      @8bitgoonies 2 місяці тому +1

      @@ArenaRat-xd8fu wasted? It’s WOTC that is wasting it, pokemon holds value, sealed goes up like crazy, did you know there are boxes of Pokémon that are less than 5 years old that sold for $100 at retail and are now selling for over $3000? Hell evolving skies from 2 years ago another $100 box is $800+ each… Magic has nothing like that

    • @8bitgoonies
      @8bitgoonies 2 місяці тому

      @@ArenaRat-xd8fu ok dude, you clearly have no idea what the hell your talking about, bye bye

    • @8bitgoonies
      @8bitgoonies 2 місяці тому

      @@ArenaRat-xd8fu I’m talking to one Cleary

  • @slisenko
    @slisenko 2 місяці тому +2

    Wotc just out priced the youth out of magic

  • @TheAsinbasil
    @TheAsinbasil 2 місяці тому +1

    I'm surprised that they haven't bought/announced a "Game of Thrones" set. Seems a perfect fit for MTG and will keep us purists happy 😊

  • @Kjos_jax
    @Kjos_jax 2 місяці тому +2

    More sets is not the answer. They really just have the wrong people in charge because even a small child could tell you the direction they are headed in isn't working. Now they finally have finances to back what all of us have been saying... Stop reprinting cards and go back to a few sets a year with months between them

  • @709mash
    @709mash 2 місяці тому +3

    But isn't MTG up 5%? It's like the only good thing going at Hasbro.

  • @metal--babble346
    @metal--babble346 2 місяці тому +8

    the younger generation would rather spend 3 bucks on the proxy card they need, rather then pay a game shop 20 bucks for the real card. The only way Wizards of the Coast can stop the counterfeits, is going full digital. If MTG totally crashes... they gave it one helluva run.

  • @milenkovx228
    @milenkovx228 2 місяці тому +2

    Remember when standard had a 3 set block.

  • @davidsparling9631
    @davidsparling9631 Місяць тому +1

    I stopped buying magic sometime after March of the Machine. I do not have the budget to keep up. I make decent money and I'm financially stable. But theres not a chance I can afford magic anymore

  • @matthewturner5178
    @matthewturner5178 2 місяці тому +6

    We are definitely hurtling towards terminal brand pollution at a breakneck pace. At least when they introduce the Infinity Stones with the marvel set it’ll technically make sense why everyone has a set. Magic is specifically a multiverse, while a set of infinity stones exists for each individual universe, as demonstrated by the Council of Reeds

  • @Thousandeyes85
    @Thousandeyes85 Місяць тому +1

    Its been nearly 30 years, MTG had a good run

  • @mix-n-match834
    @mix-n-match834 2 місяці тому +1

    Ironically MTG has the same issue that Yu-Gi-Oh! had with powercreep and ever increasing complexity. The new and returning players cannot keep up with new things and old players leave due to being unhappy with the changes.
    In case of Yu-Gi-Oh! they kinda sorta found an answer, at least in Japan - they just released new game called Yu-Gi-Oh! Rush Duels that is easier, more new player friendly but also much more flashy and "cool". This new game now has five year and is doing pretty well, slowly catching up with original Yu-Gi-Oh!
    Also I suspect that Bloomburrow's success partially is result of being detached from usual American sociopolitical undertones that are forced in every piece media nowadays. I'm curious when corporates will finally realize that rainbow capitalism is out of fashion.

  • @casually_lurking
    @casually_lurking 2 місяці тому +2

    Have an alt' game folks; Commander is the "Magic" of my Pokemon, Digimon, and Yugioh groups but their base games are still the primary firmly beyond it. Wizards (read as Hasbro/Wizards) is gonna burn this f***er down before the end.

  • @davidbilich1708
    @davidbilich1708 2 місяці тому +2

    Once they get rid of the reserve list they will get their profits back up.

    • @Cmdr_Kronik
      @Cmdr_Kronik 2 місяці тому +1

      Won't be long now, somebody go tell mox man so he can STFU about his pweshius weserv wist...

    • @grinja73
      @grinja73 Місяць тому

      Will never happen, the reserve list is becoming less relevant year after year. Only a few cards from it are actually useable. Theres a chance that if mtg is tanking heavily in a few years they may do it to squeeze the last few drops of blood from it, but they will open themselves up to legal action that will gut any remaining company value.

    • @davidbilich1708
      @davidbilich1708 Місяць тому

      @grinja73 lol legal action. They never signed a contract. You can't sue Ford for bringing out the Bronco after they said they canceled the bronco and wouldn't make any more.
      Also they may not have a choice. MtG is the original loot box, and the reserve list artificially inflates market value. Any time European regulators can come crashing down and force them to remove the list.

  • @Kjos_jax
    @Kjos_jax 2 місяці тому +1

    As someone who has operated a business that was failing and turned it around and now own my own thriving business even during the harshest time to start a business in the last 100 years... I can say it really isn't that hard. If you have basic common sense and can do math, you can run a business. Not everyone is good at running a business and dealing with people in addition to ordering product and maintaining a store. But if you do have those skills, it's worth it

  • @dudemcfurgusson7179
    @dudemcfurgusson7179 Місяць тому +1

    "There is a little bit of hope"
    No there isn't. This universes beyond shit has gone far enough, let the game die with what microscopic level of dignity it has left.

  • @williamcoppola1502
    @williamcoppola1502 2 місяці тому +2

    No more secret leads for me, after the Monty python debacle

  • @kaktisbennett7359
    @kaktisbennett7359 2 місяці тому

    Also missing another compounding factor, there have been several large acale layoffs in the tech sector, which I'm willing to bet has a large overlap with the MTG customer base

  • @JoshuaConnelly2005
    @JoshuaConnelly2005 2 місяці тому +1

    20:00 2026 will be Star Wars. They already have relationship with Disney. And Disney needs the $ too

  • @whydoesthisexistpod
    @whydoesthisexistpod 2 місяці тому +1

    Couldn’t have happened to a nicer company…

  • @BigD9176
    @BigD9176 2 місяці тому +1

    Wait, wait, wait…. Did you say Furbies?! Those demonic Chinese spy toys are back?
    Well the new Marvel IP is going to bring them a fat chunk of cash. They need to go back to 3-4 sets a year and if they want to do extra stuff, sell it as a SL.

  • @BOBSMITH-YouTubeStoleMyHandle
    @BOBSMITH-YouTubeStoleMyHandle 2 місяці тому +1

    I am taking a 5 year break from Magic. I want the game to level out and the market to level out. Its too volatile for my money.

  • @JbTexan-od7wx
    @JbTexan-od7wx 2 місяці тому +2

    fyi, all coins are double-sided

  • @frisodenijs
    @frisodenijs 2 місяці тому +1

    It's almost like trying to double your profit every couple of years instead of focusing on providing what people actually want and are interested in is a bad idea in the long term 🤔

  • @00110000
    @00110000 2 місяці тому +1

    Welp, get ready for Blacker Lotus next quarter.

  • @MWImmortalking
    @MWImmortalking 2 місяці тому +1

    Reminds me of wizkids, paid a bunch of money for ip licenses to do crossovers and then they went out of business

  • @mackdye9070
    @mackdye9070 2 місяці тому +1

    ITS A HASBRO DAY IN THE WORLD OF MAGIC THE GATHERING!! Well deserved...

  • @jediprotector216
    @jediprotector216 2 місяці тому

    Lorwyn/Shadowmoor feels like you could reintroduce the Daybound mechanic with creatures.

  • @paulcianchetta1569
    @paulcianchetta1569 2 місяці тому

    Thank-you Historian for such a great job keeping us informed!!! Superb effort!!!

  • @Sorran87
    @Sorran87 2 місяці тому +1

    Hasbro has really done this to themselves. That's the free market economy for you

  • @johnlaird6541
    @johnlaird6541 2 місяці тому +1

    I'll just go ahead and charge us more and more and before long we'll stop buying

  • @christhompson8003
    @christhompson8003 2 місяці тому +1

    I honestly miss the days where sets came in blocks and could be mixed together.
    Take a look 20y back with the onslaught trillogy or the original mirrodin run. Now ghere is too much of a jump between sets, thunder junction doeant fit well with Murders, bloodburrow doesnt fit well with duskmorm.
    At daft night a lot of people at my lgs agreed there is too much meta shifting.

  • @Celticgal21
    @Celticgal21 2 місяці тому

    I wasnt surprised this coming when hasbro was auctioning all of their power rangers TV show props.

  • @gyorgyor7765
    @gyorgyor7765 Місяць тому

    You keep forgetting Duskmourn came out Q3 as well.

  • @aaronfromlv1552
    @aaronfromlv1552 2 місяці тому +1

    We. Aint. Buying. Product. Til. Unbans.