CONVERT MORE CLIENTS With Email List Segmentation 👉 3 Simple Steps

What is email segmentation? In this video break down exactly what segmentation is and how it can help you convert more of your subscribers into clients. PLUS I share 3 simple strategies you can implement in your email marketing plan.
FREE Email Marketing Guide 💌 www.kateemiley.com/email-marketing-guide
00:00 - Introduction
00:37 - what is segmentation?
02:37 - Nutritionist Example
03:25 - Photographer Example
04:46 - Business Coach Example
06:17 Strategy 1: Leads vs Clients
07:14 Strategy 2: Content Interests
08:43 Strategy 3: Experience Level
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Hi, I'm Kate Emiley. I’m a content strategist and a self-confessed coffee snob with an obsession for helping small businesses create epic content.
Visit me here www.kateemiley.com
Want to get in touch? If you have a business enquiry or collaboration request, shoot me an email [e-mail]
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[@KateEmiley]

Did you know segmented email campaigns see as high as a 760% increase in revenue 😱 Which strategy are you going to test out in your email marketing?

[@AbbyLeebarbieluvsfashion80]

I’m new to your channel and I love your content on email marketing. Thanks for sharing the information. 💜😊 It’s so valuable and helpful.

[@KateEmiley]

Aww thanks for the lovely comment 🥰 means a lot!

[@VijayKailash]

Thank you for this video. The apples and bananas example was useful! Definitely using these techniques for my email segmentation now.

[@KateEmiley]

Yay! So happy that example landed with you 😊

[@stateofmindtherapy876]

I have it set up where someone selects which topics they are interested in, and often times they check multiple. This adds them to multiple sequences, but then they end up getting multiple emails from me at a time? What do you recommend for the set up on this to not overwhelm subscribers? (I use convertkit if that helps)

[@HerGardenBlossoms]

Thank you for showing how to know their interest!! How do I find out the interest of those already on my email list?

[@KateEmiley]

It's a great strategy!

[@DarcyJusten]

who do you recommend for email I don't like mail chimp or convert kit tks

[@jagsingh9902]

Hey Kate, what software platform would you recommend for email list segmentation?

[@KateEmiley]

All platforms offer list segmentation however the two platforms I recommend for beginners are mailerlite and flodesk.

[@hinesbutnobeanz4734]

How would you filter out clients and leads in an email list that already has about 200 people going through?

[@KateEmiley]

Unless there’s another tag you’ve added when they signed up (ie: purchased product X) then you’ll have to do this manually. Make sure the process of making a purchases adds a tag automatically!