Your show is great, guys. One thing to fix for user experience: Sound equalizer. Nik's volume is higher. If you already have it, then perhaps using the same microphone. Just ideas, I don't have the solution, but fixing that would be great
I'm so confused. How did he get $50-$60 Million dollar to spend on the customer acquisition if this was all bootstrapped? How come he bootstrapped this quickly with a limited budget of $3000?
hi! I would think about it like this: - spend $1M in January to acquire new customers. Those new customers also generate $1M in profit in January (break-even month 1) - In February, a portion of the Jan customers will return. The profit from those returning customers can be used to fund new customer acquisition in February - In March you get both Jan AND Feb customers returning which can help fund March new customer acquisition So profit from returning customers acquired in prior months funds future month acquisition. Then raising debt helps to add even more fuel to the fire.
Okay this is such a horrible advertisement. This guy's hyping this up like a cult leader it's just a stupid t-shirt and no it doesn't change people's lives
Incredible Value in this conversation!
Amazing Episode! Just such an incredible amount of valuable lessons for every operator.
Thank you for saying that!
Insane episode guys !
Adding video chapters to long videos like this would help a lot.
Amazing episode, so much value here.
what a great episode 🔥
Tons of gems in this episode 👍
Must see video for every Dtc brand
A+. We're not in DTC but this has been incredible nonetheless
Do a part 2!
Your show is great, guys. One thing to fix for user experience: Sound equalizer. Nik's volume is higher. If you already have it, then perhaps using the same microphone. Just ideas, I don't have the solution, but fixing that would be great
Can you explain the numbers behind dropping a bag of cash on creatives and still profitable? :)
I'm so confused. How did he get $50-$60 Million dollar to spend on the customer acquisition if this was all bootstrapped? How come he bootstrapped this quickly with a limited budget of $3000?
It's a bit of a clickbaity statement I think. In the episode he said they took on debt
@@TinderSwindler_ How does he take debt without substantial revenue or already being wealthy
@@kozmik4848 By already being wealthy...
hi! I would think about it like this:
- spend $1M in January to acquire new customers. Those new customers also generate $1M in profit in January (break-even month 1)
- In February, a portion of the Jan customers will return. The profit from those returning customers can be used to fund new customer acquisition in February
- In March you get both Jan AND Feb customers returning which can help fund March new customer acquisition
So profit from returning customers acquired in prior months funds future month acquisition. Then raising debt helps to add even more fuel to the fire.
Holy shit.
My LTV at True Classic is probably above $1000 at this point 😂
Jackson Kimberly Davis Ruth Hall Jessica
Okay this is such a horrible advertisement. This guy's hyping this up like a cult leader it's just a stupid t-shirt and no it doesn't change people's lives
Williams Edward Wilson Sharon Smith William