#113

Key Takeaways:
• Public Speaking as a Business Growth Strategy: Laurie Ann explains how speaking is a powerful way to expand your reach, grow your email list, and build brand awareness.
• Redefining Your Stage: Public speaking doesn't just mean keynotes. Small, local opportunities like networking events or social media can serve as great platforms to start speaking.
• Practical Tips to Get Started: Laurie Ann emphasizes starting small with your warm market, preparing a couple of well-received topics, and building momentum over time.
• Adding Value Without Charging Fees: Even if you're not charging a speaker fee, you can still create a solid ROI through email list building, offering free resources, and engaging with your audience.
• Building Long-Term Relationships: The key to success in public speaking is not just about getting one-time gigs, but about maintaining relationships with event planners and speakers to ensure long-term opportunities.
Resources Mentioned:
• Laurie Ann's new listener guide: speakandstandout.com/shelly (speakandstando...)
• Laurie Ann's podcast: Be In Demand (episodes 264 and 268: "Six Speaking Mistakes to Avoid")
Resources:
• Client Attraction Clarity Call: shellyniehaus....
• Podcast Listeners Resource Guide - resources.shel...
• List Builder Growth Scorecard - resources.shel...
• Marketing Makeover Strategy Session - resources.shel...
• The Business Power Hour - resources.shel...
• Women Entrepreneurs In Prayer Call - resources.shel...
• Email Quickstart Guide - resources.shel...
• Profitable FB Profile Guide - resources.shel...
• Convertkit - partners.conve...
• Equipt360 All-in-One Markerting Software - equipt360.com/...
Connect with Shelly Niehaus:
• Website: coaching.shell...
• Instagram: / shellyniehaus
• LinkedIn: / shelly-niehaus-7680652