What Renewcell's Bankruptcy Means for Sustainability in Fashion
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- Опубліковано 9 лют 2025
- Last week we learned textile-to-textile recycler Renewcell filed for bankruptcy (www.renewcell..... Renewcell was positioned as being a revolutionary solution to textile waste and partnered with many huge companies. So what happened?
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Hi! My name is Verena but most people call me Erin (my middle name). I studied Fashion Design & Technology and through this became aware of and passionate about environmental and ethical issues in the fashion industry. On this channel I share my journey to live more consciously and create videos to help you build a wardrobe that reflects both your style and values. 🌎
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Thank you! This is huge news. Thank you for making this! I found Sonderflor through your resources and OMG their fabrics are amazing! They just had a sale and I finally got something I wanted for forever. So worth it! It's amazing how much better sustainable fabrics are. The quality, the craftsmanship, and plants' fibers are so amazing! Thank you for all the work you do! It's such a big deal!
So glad you love them too! Their pieces are gorgeous!
Thank you for sharing this. So sad to see the fast fashion industry still doesn't care even remotely enough. I will stay with secondhand options as much as i can until the industry changes to true sustainability and circular economy.
This is upsetting news, I really appreciate all the context you provided and some ideas for moving forward as individual consumers
So frustrating 😞 but fully agree, it just should not be allowed that unsustainable materials are sold cheaper. Massive taxes need to be put on any new materials and serious tax breaks and incentives provided for recycling. How is this so hard!!
Thank you for this super important video. I absolutely agree with you that there should be general ethical rules in production. So much is passed on to the individual.... I already make conscious fashion decisions, but I feel like I'm tilting at windmills. Some things (like the senseless cutting down of forests) should simply be banned. Unfortunately, this happens despite my conscious fashion choices. As individuals, we do have an impact, but it's so much smaller than the decision of a (fashion) company.
Thank you so much for raising awareness!!
Thank you for making a video on this!! Commenting for the algorithm. Love your channel
I didn't know about Mylo - what a shame!
I know... I was so excited for it to be available soon 😭
Thanks for keeping us informed
Interesting! I am not a fan of viscose because of all the chemicals used in it as it is though. I hope that people will make a priority of breaking down the old for the new instead of just putting things in landfills though soon. It is sad when there are companies out there hoping to make a change and have high hopes for helping people and the environment and it falls through.
If those coglomorate like lvmh or kering really or sincerely care about sustainable, they would've buy it or make a company like this similar to their Nona Source.. but no, all they do is yapping at useless event and their greenwashing bs.
This is so frustrating. Fast fashion just never stops being evil.
I recently entered a Zara because I needed to pee and they had a bathroom inside. Used their bathroom and walked back out without even stopping a second to browse. Felt like I’d really stuck it to the Man lol.
😂
Super interesting!
Sad news.
Yes yes yes policies over personal choice ❤.
I'm interested in sustainable fashion. So this news really make me sad...... I hope everyone who buy fast fashion in the world would change their policy someday.
OMG :(
😀 Promo SM