How to Navigate Small Business Marketing: From DIY to Strategic Partnerships

In this insightful episode of "Unf*dge Your Marketing," host Kristi Mitchell speaks with guest Melissa Vanderhoof about the challenges and triumphs of small business marketing within a family-owned financial services firm. The discussion highlights Melissa's transition from healthcare to finance, the hurdles of DIY marketing, and the importance of finding a trusted marketing partner. Key themes include tailored content, brand authenticity, and the value of expert guidance in achieving marketing success. Join us as Melissa shares valuable lessons learned and practical advice for business owners looking to elevate their marketing strategy.