Amazon PPC Day Parting - How Budget Rules Can Lower your ACOS

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  • Опубліковано 14 жов 2024

КОМЕНТАРІ • 33

  • @SeanSmithPPC
    @SeanSmithPPC 6 місяців тому

    great video on dayparting. We have been testing it for years using software and manual adjustments. Appreciate you sharing results...adds to my datasets.

  • @MuhmmadAli97
    @MuhmmadAli97 Місяць тому

    Can you guide us which keywords to add as negative in Broad Match Targeting?
    Thanks

  • @jarecandles8302
    @jarecandles8302 4 місяці тому

    Interesting approach to PPC day parting! How do you determine the best times to allocate your budget for optimal results? Any tips on monitoring and adjusting budget rules to consistently lower ACOS?

    • @joshuaprinkle205
      @joshuaprinkle205 4 місяці тому

      Just download the campaign report and it will give you hourly, daily and weekly data

  • @InService4ever
    @InService4ever 11 місяців тому +2

    Bid Changes are there under Campaign Settings -> Campaign bidding strategy -> Rule-based bidding

    • @TGGOATCR
      @TGGOATCR 10 місяців тому

      Thx...Any way 2 Apply da Rules in Bulk doe?

    • @TGGOATCR
      @TGGOATCR 10 місяців тому

      And Dang saw it only allows us to Double da Bids on a Schedule...I was Planning to 10x Em

  • @robertclapp6617
    @robertclapp6617 10 місяців тому +1

    you mentioned that if you add a budget rule to 1 campaign it will be applied to all campaigns ? is that correct?

  • @aleksandarkrgovic8872
    @aleksandarkrgovic8872 11 місяців тому

    Great video, is there a link for the “ Bulk sheets” pls . Can’t find it

  • @TGGOATCR
    @TGGOATCR 10 місяців тому

    Excited 4 this Vid

  • @jack2media
    @jack2media 11 місяців тому

    10th of a bone. Sound like typical amazon. Is there an easy way to see what times of the day is best to optmise on the hourly within SC?

    • @SaveMoneyShoppingOnline
      @SaveMoneyShoppingOnline 7 місяців тому

      Go to your business reports. Sales dashboard. Select a day or two at a time and see what time your sales are coming in.

  • @MM-zv1fx
    @MM-zv1fx 11 місяців тому +2

    While these are useful, it's not real dayparting. "Dayparting" in advertising allows campaigns to only be run during certain times of the day. Increasing budgets during certain times is similar, but not dayparting.

  • @drd8391
    @drd8391 10 місяців тому

    Hi! Quick question, that amount of sales are the total sales or just the sales that the ppc campaigns brought?

  • @youssefjadiri9564
    @youssefjadiri9564 11 місяців тому

    First thank you for videos pls i have a question I calculated the expenses and found that profit margin was 24.47%. I only want to order 100 pieces of the product and this is what cost me more Please do you advise me to sell this product or not? I have no problem if I do not earn a profit in the first three months until I get a ranking on the first pages, which means spending that 24.47%. Which is only 5.62$ on ads ppc
    thanks

    • @MyAmazonGuy
      @MyAmazonGuy  11 місяців тому

      Youssef, we cannot provide a more in depth advise without checking the market and knowing your product further. If you'd like to know if a product will be profitable, you can hop on a call with Jason using the link here: myamazonguy.com/book-a-coaching-call/

  • @Tina-gl6uz
    @Tina-gl6uz 8 місяців тому

    My business reports page does not show time of day at the bottom, only the dates. I can not find the setting to show times of day. Is there a trick to switch this on?

    • @SaveMoneyShoppingOnline
      @SaveMoneyShoppingOnline 7 місяців тому

      While on your sales dashboard just select 1 or 2 days at a time and the time will show up. When you start selecting more days at a time it will stop showing time.

  • @zonflip
    @zonflip 11 місяців тому +2

    They do have Bid Based Budget Dayparting.

    • @jack2media
      @jack2media 11 місяців тому

      Do they, where?

    • @AdsMasteryCircle
      @AdsMasteryCircle 11 місяців тому

      @@jack2media There is bid based ruels. Go to "campaign settings", "campaign bidding strategy" section, and at the bottom of this section where you can chose "fixed bids" or "down only" there should be (new) "add schedule rule". There you can set a rule for bids, just like the one for budgets

  • @kmander
    @kmander 11 місяців тому

    How can a broad KW be lower CPC than an exact KW? A search term is always an exact thing, so the cost is going to be the same.

    • @MyAmazonGuy
      @MyAmazonGuy  11 місяців тому

      Easily. Most people are bidding on exact but not broad. Increasing the cost.

  • @TGGOATCR
    @TGGOATCR 10 місяців тому

    Dang I was Hoping this would be Bid-Based Rules

  • @mrsergiu01
    @mrsergiu01 11 місяців тому

    Based on my research i see often on some brands the sales history line is going up and down and on some other brands the sales history is a straight line.
    How these brands with straigh line managing their sales?i guess is not possible to have the same BSR almost all the time,there will be always some deflection and i feel like someone else is using blackhat methods...

    • @mrsergiu01
      @mrsergiu01 11 місяців тому

      NPC answers to everyone... :)
      @MyAmazonGuy.

  • @kmander
    @kmander 11 місяців тому

    Just made bid changes by hour using the API.

    • @kmander
      @kmander 11 місяців тому

      @MyAmazonGuy.That's a crappy/spammy message.

  • @sightlinereaders
    @sightlinereaders 11 місяців тому

    The hours of the day button not showing on my account. Any ideas?

    • @zonflip
      @zonflip 11 місяців тому

      It's in Beta. Not every account has it.

  • @st.3m906
    @st.3m906 11 місяців тому

    I’ll support glad that they added this so I can spend more money😂😂😂