How This Turned into The World's Largest Digital Art
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- Опубліковано 6 вер 2024
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Chicago is home to the world’s largest digital art, a permanent projection-mapped installation that shines nightly onto a building after traveling from a projection booth across the Chicago River. It’s called Art on theMart and offers a unique take on the role of public art in a city. The animated projection is continuously redefining the building and the space it's a part of. This video explores how this project works and dives into the meaning and history behind the daring project. It's all part of a much larger initiative to make Chicago and its river a vibrant and ever-changing destination for locals and tourists alike.
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Architecture with Stewart is a UA-cam journey exploring architecture’s deep and enduring stories in all their bewildering glory. Weekly videos and occasional live events breakdown a wide range of topics related to the built environment in order to increase their general understanding and advocate their importance in shaping the world we inhabit.
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Stewart Hicks is an architectural design educator that leads studios and lecture courses as an Associate Professor in the School of Architecture at the University of Illinois at Chicago. He also serves as an Associate Dean in the College of Architecture, Design, and the Arts and is the co-founder of the practice Design With Company. His work has earned awards such as the Architecture Record Design Vanguard Award or the Young Architect’s Forum Award and has been featured in exhibitions such as the Chicago Architecture Biennial and Design Miami, as well as at the V&A Museum and Tate Modern in London. His writings can be found in the co-authored book Misguided Tactics for Propriety Calibration, published with the Graham Foundation, as well as essays in MONU magazine, the AIA Journal Manifest, Log, bracket, and the guest-edited issue of MAS Context on the topic of character architecture.
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University of Illinois at Chicago School of Architecture: arch.uic.edu/
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People don't realize how big that building and its facade are. Is really remarkable. And is also very cool to see it been used this way. Thanks for this video 😀
Definitely
The first time I saw the Merchandise Mart lit up at night I was unable to move. Just amazing use of a building I saw sitting on the river growing up but really never appreciated. Great story.
This video was super interesting, I had no idea this building existed and the fact they use the entire side of the building as an art installation. Ive never personally been a massive fan of Times Square because I guess its cool to see all the cool colours but at the end of the day its only advertisements. I especially like the fact with theMART they won't use the building projections as a vector for advertisements.
Times Square is New York this is Chicago
@@humanbeing4321 the op never said theMART is in New York
I was blessed with the opportunity to work at The Merchandise Mart from 1982 until 1999. There's NOTHING that can compare to that experience !
The Merchandise Mart has it's own zip code... It always reminds me of when my dad worked there- Quaker Oats used to own a floor or two there. Last year, I got to go back and use the same freight elevators my dad took me up to see his workplace one weekend. They haven't changed in fifty years.
That’s cool! It doesn’t have its own zip code anymore.
What a fantastic video, I remember walking around downtown and stumbling into art on the mart and being absolutely blown away. This video does a good job showing off how amazing it is and the benefit it brings to public spaces. Great video.
Thank you so much!
It looks absolutely amazing. That said cities should do a lot more to combat light pollution and illuminating buildings should be kept to a minimum.
I was thinking about the amount of energy it consumes and the heat it pumps into the environment.
I love my city. I'm a tourist and I'm born and raised here 😂. That downtown area is a tourist trap tho.
This is fascinating! I have been watching your videos since I discovered them about a month ago. I grew up in Chicago (The Eastside) and it’s wonderful to learn more about the architecture and history of my home town. I have a list of places to go and things to see because of you. Thank you for these!🌸
That's great! Thank you for sharing!
You grew up on the Eastside? Are you Phil Wright's daughter?
I'm new to the Chicago area and glad to watch your videos and learn new things about the city. And find cool things to see and do. Thanks! I also love the videos you have done talking with the designers/architects who made certain buildings and getting inside their thoughts as they were designing them.
probably one of my favorite things on the river in the summertime, some great pieces which i cant wait to see this summer
1:43 Crown Fountain stole my heart. The humanity of the videoed residents founts plus the joyful participation of the children and others scampering in the basin. 😚👌🏻. Thank you Chicago ❤️
Really rad. I'd love to go to Chicago one day. Long flight from Seoul, though. Haha
I was born in Chicago Illinois. Now I live in Everett Washington. This video makes me feel really proud to call Chicago my hometown. We'll done 💯✅.
0:24 Don't forget you can kayak! I remember doing that and saw the art on the walls of this huge building. I think it made it look even bigger from the Chicago river.
Killer video! Just finished up undergrad architecture thesis, so now I can actually enjoy these at my leisure 😂
Congrats!! I'm looking forward to that moment
@@iliansalessegarra3424 you got it! Enjoy the process!
I actually work for the projector manufacturer, Christie Digital, whose projectors are used in this installation. Living in Chicago, I love seeing this Art on the Mart in action. Working for a company that can help to create such a unique and creative visual is pretty awe-inspiring. Great video!
This is an amazing and innovative way to display public art...I was not aware of it. When I visit Chicago ill make sure to add it to my list of things to visit
BLINK Cincinnati 2022, which just took place back in October, did quite a few of these animated digital art projections on the facades of buildings, with the most intricate being those on the Hamilton County Memorial Building in Over-the-Rhine and Mother of God Church in Covington, KY, both by the same artist, with the projections making the two usually very static monumental buildings almost appear like they were breathing, moving, and rippling. Other buildings had their facades lit up in different patterns or had animations playing on them, utilizing the exterior facade elements in many cases. Some of the projections animated existing murals, making the usually static works of art come to life.
Of course, the projections were all temporary and in place for just a single weekend. When the event was over, all of the projection equipment was removed. It would be amazing if more buildings did dynamic lighting like this rather than the static lighting that is more common, but it can be expensive to install and maintain, and also would be very intrusive if there are residential properties or hotels nearby.
I use to live in Chicagoland, truly miss Chicago best city in the US. I love the architecture of Chicago, I hit follow
I'm a Chicago expat and kind of an architecture nerd. I love your channel. Keep up the good work.
Thanks Stewart, very interesting video. Although there were more artistic, interactive and site specific projections in the last decade or so, the fact that it's permanent is very cool and give a lot of range to experiment.
New to Chicago and I love discovering the city with your videos! Great job!
Welcome to Chicago!
I remember when they started doing this on the Mart. It was breathtaking to see how much it adds vibrance to that area of Chicago.
I wish the artists would embrace the architecture more in the projection art. I think there’s so much opportunity for great art using the buildings form I look forward to seeing more of that experimentation in the future
I used to work at the Mart back in the day, and remember this basic idea being done a few times, just not at this level. Every now and again I'd be working late at night, and suddenly it would look like God decided to pop in through my window and blind me. Glad they are compensating for that now.
The Merchandise Mart really is one of my favorite places in the city; so many random corridors to wander down late at night, when no one is around. It is serene and spooky and a little melancholy all at once.
I love Chicago!
I love projection mapping, they have a cool projection on a clock tower in Denver every night too.
Great video Stewart, really enjoyed it. Something to add to my “to do” list next time I’m in Chicago.
1:48 love this
Hi, very interesting, but I would challenge the exposition on the Center block of the Canadian Parliament challenges as an art projection. Or the one added to the Jacques-Cartier Bridge for the 375y of Montreal.
6:58 - - 34 projectors (300 lbs each); each capable of projecting an image 80’x80’ from across river.
Each has its own exhaust system.
Thanks for making this short documentary about this very interesting art project!
I was lucky to see its grand opening. It was awesome.
This is amazing and now I've got to go see it. Thank you Stewart!
One of Hicks's best. Great choice of topic, with superb detail on several levels.
I live on Wolf Point! Cool to see more info on this since it’s quite literally on my backyard. Big fan of art on the mart. It’s truly for Chicago locals as well, tourists haven’t caught on yet haha.
I always learn so much from your videos, Stewart! Thank you so much for the time you put into creating, editing, and publishing this great content!
I love projects that connect people to the spaces they use in a broader way than just the practical. (the Promenade Plantée, the Highline, the various Riverwalks and the coming Camdon Highline) Adding a show such as this enhances that connection. Just love it!
Small note: I tend not to like words like "activation" in the sense it is used here. Whilst art in public spaces is about engaging with everyone, word usage discussing it often feels exclusionary. Ask the average Chicagoan what they "activate" towards and I don't think one will get the understanding one hopes for.
People inside a group LOVE inside terminology/usage, but in my experience, it doesn't always make for the best communication.
I recently moved to Chicago and I really love your videos that showcase a lot of the city. I've gone out to look at a few of them and it's really cool to recognize something in real life from one.
This was one of the first things I saw when I got here in December! It's incredible.
5:54 the guy recording his walk in the background lol
As Johnny Carson used to say "I did not know that'.. Really great way to enhance the "placeness" of a space. Thank you.🙂
Love, love, LOVE the Merchandise Mart and always have.
Looks beautiful.
Yay Stewart hicks video!
you're doing a really great service to chicago by showcasing its beauty like this
Sri Lanka came so close to this, with the video mapping projection on presidential secretariat building (old parliament) in Colombo, in line with the #gohomegota #gohomerajapaksas protests...
Stewart, this was so much fun to see !
Super nifty, I’m planning a trip to Washington DC. I wish I know of this last month, Chicago would have been mine choice for this alone
Stewart, at around 12:47 some words flashed across the entire building *very* quickly. I'm not really concerned with what the words said, but it made me wonder; are the images we're seeing the actual speed at which the images change on the Mart, or was this just you speeding it up so we could see more?
Really great videos Stewart, love your channel
This is so cool!
Sometimes what passes as public art leaves me scratching my head. Here in Cincinnati there use to be a rectangular cube (actually called a cuboid) made of stone that was a size of a car. It sat up on a very sturdy upside down "U" shaped mirrored pedestal in a very prominent part of Fountain Square which is the main square in the heart of downtown Cincinnati. It still had the quarry marks in the sides of it. I am glad to see Chicago has a little bit nicer public art than some other places.
I 🖤 your commentary. I'm looking for the collab you did with a filmmaker that uses drones for architectural photography. This isn't it but I enjoyed seeing it again in 4K.
Should check out Vivid Sydney, largest light art festival in the world where they do the same thing on the buildings. The opera house looks stunning at night
The first City I wish to visit in America...from 🇿🇦
I’m not sure where to post a question like this to you so it’s here, but I would like to know more about surfaces. Specifically Bottle Dash Stucco. It used to be big here in the Vancouver BC area, but also Alberta. Was it popular elsewhere? Where did it come from? Who invented it? Why did it fall out if favour?
Thanks for the great channel, I enjoy it.
love it, very interesting
Hi thanks for hard work you do on all your videos 😍
Me and the fam are supposed to go see a bears game this year in Chicago, this is now definitely on my must see stops.
Has no one ever visited Disney Land and viewed the light show on the castle? Know it is not as big, but still large.
This is amazing!
It is a beautiful and interesting use of light technology and I think it's great that it wont be used for branding and advertising. I just hope it doesn't become politicized.
Great video Stewart...thanks!
Thank you for the video. I'll plan a visit based on this video.
you always have terrific content. Chicago looks pretty cool!
I would be interested in what happened with the graffiti sculpture.
Jean Dubuffet's "Monument with Standing Beast" is still standing strong at 100 W. Randolph St
Really interesting but I wonder which story that guy at 5:28 is telling in his video, filming himself walking by the building
Great video Stewart, but would be nice for another video with detailed tour of the inside of the MM.
Also, could you have a video history of Calder’s Flamingo, Chicago Picasso and use of mobiles in 1970s as found in Sears Tower, though now removed.
No adds Spectacular !! at first i was thinking that this copy of what is in Europe for at least decades and build bigger is typical American way to compensate for shortcomings , but no adds is really great step towards humanisms for bloody Wide Wild West
I wonder what you think about the casino proposal!
I love your vids stewart hicks! keep the good work
I bet that's rad as hell when it's a little foggy or rainy lmao.
This reminds me of the soldiers and sailors monument in monument circle Indianapolis, which has a similar projection system.
Another great vid!
Is this on every night? Does it cause birds to crash on the building?
It’s alright, hot, humid and windy
This seems great until every skyline becomes a projection billboard for Doritos
excellent
Would you do a video on the Palace of the People in Bucharest? I’d like to hear your perspective.
No joke this past Christmas my wife, daughter, niece, and I were visiting Chicago and walking across that bridge watching the light show. My niece lost a tooth while eating some candy from the Christmas market. Not realizing it was her tooth at first she spit it out. We began looking for the tooth on the ground after she realized what happened and I actually found it.
Thanks to you
Then comes the highways that teardown buildings
But do any of those bricks want to be arches?
I've got just a question. What it happens with the interior space during the protection of the lights? I mean, are the interiors dazzled through its windows?
If you look carefully, they don’t project onto each window so the tenants don’t even know they’re on
It's called projections mapping. So take a computer model of the thing you want to project on and then only project the areas you want to project leaving holes that light is blocked. Black projection is no light. And the reason companies like Disney have better definition of those projections is because of the reflective paint they use.
The building is so big it has its own postal code.
Ah the Merchandise Mart, truly a Fortress of Capitalism and my favorite Chicago building. The original World Trade Center built by Marshall Fields and the largest building in the world until the completion of the Pentagon in 1943. If modern civilization disappeared tomorrow, this would be are version of The Great Pyramid, as its massive limestone, steel and concrete reinforced structure would stand for millennia.
Very cool! But I have to admit that once I saw the space I immediately wondered, with the right infrastructure, what if this projector room was turned into a residential space?
I’m working on the high rise that’s going up right next door to this
Sculptor of *The Standing Beast:* "I see the piece as a living thing. It will have a dialogue with the larger urban environment. Its lines and its surfaces are almost organic in nature, reminding us that the city too is a living thing; and rather than being juxtaposed to the natural, or indeed _urban_ space, and the sometimes chaotic processes by which they are defined, whether that be the depredations of the local birdlife, the attentions of the graffiti community, whatever, we hope that it would amalgamate, indeed embrace them. Ever since Chicago came back from the Great Fire --" (Continues to waffle...)
Journalist (interrupting): "Hang on, hang on, so - let me get this straight - you're saying some 'Juvenile Delinquent' can climb all over your sculpture with a sharpie, tagging his name, and you're not bothered?!"
Sculptor: "Oh no, indeed no - in fact I'd welcome it! As I say, I see The Standing Beast not so much as a Statue, but more as a _Process..." (Continues in like vein for 10 minutes.)
Cop: "Drop the Mothertrucking spraycan and step away from the Statue, Punk!!"
Judge:"...10 years, which you will serve in Statesville Correctional Facility. I think you'll find they've lots and lots of walls up there, Young Man - you never know, maybe the Governor can find a use for your skills and put you to work as a painter!"
Im pretty sure one of the skyscrapers in shanghai has a larger facade that can display things
Being from Sydney, this is sorta cute.
maybe the reason its the biggest one is because other setups realized scaling down the size of the projected area could increase image fidelity.
The merchandise Mart has it's own zip code
It used to.
Do the Kennedy's still own it? Chicago is the only major American city that I have never been, except to transfer at the airport.
"Particularly" unique? Something is either unique or it isn't. Unique doesn't exist in various grades. A thing can't be more unique than something else. We should have a save unique week. Displayed in a bright color on that building perhaps. Get the word out!
Cmon man, the digital art is dope but you didn't have to call the buildings 'static concrete' or whatever... Those buildings are architectural marvels of engineering, I see them every day and it blows me away how anyone build them
Lee Ann says her feet hurt.
Great video, but that projection project makes me sad :(
I planned on going for my birthday last year but I was raining 🌧 😒 😩
I wanna play Mario bros on it
That would be amazing