Introduction to Marketing

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  • Опубліковано 30 гру 2013
  • In this introductory video lesson on marketing, you'll learn what marketing is, how it's used to reach consumers and why it's important to businesses. You'll also see how exchange is related to marketing.
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КОМЕНТАРІ • 183

  • @carlstereway4327
    @carlstereway4327 7 років тому +368

    To put it simply, Marketing is how you build a long term relationship with your customers to grow your brand image and to make sure existing customers keep coming back.

    • @zamanrizvi5960
      @zamanrizvi5960 6 років тому +2

      great

    • @ShellymanStudios
      @ShellymanStudios 6 років тому +9

      Thanks for the advice, I'm thinking about taking introduction to marketing class next semester of college.

    • @etiennebongo5897
      @etiennebongo5897 5 років тому +4

      I think marketing is to adapte your business to custormers needs. Be bless!

    • @emilybeasley6584
      @emilybeasley6584 4 роки тому +1

      Thank you, this explanation is perfect!

    • @maryannlasib6985
      @maryannlasib6985 3 роки тому

      0p

  • @adrianr9654
    @adrianr9654 4 роки тому +13

    Thank you I have an interview for Ventrella Marketing tomorrow. Wish me luck you guys 💙🙌🏾

  • @LanceWinslow
    @LanceWinslow 6 років тому +3

    In school I was told that Marketing is the promotion, packaging, pricing, branding, PR, sales and distribution of any product, service or person. I think today it is so much more and all the definitions of all those things in the first sentence are blurred in new Online World. Great video by the way.

  • @chuimedia
    @chuimedia 9 років тому +36

    nice video, short and clear explanation for new marketers getting into the field.

  • @RossQuintana
    @RossQuintana 7 років тому +27

    I love how focused many of the definitions are on the customer, though in many uses marketing is disconnected from the intent of delivering value to the customer and instead focused on manipulation of emotion to create a triggered response with the goal of increasing revenue.

  • @Callboxinc
    @Callboxinc 8 років тому +1

    Digging thoroughly to discuss and explain the whole process helps not only new and upcoming marketers, but also those experienced marketers to reopen their different views and to understand deeply the word "Marketing".

  • @rinkisaroj1003
    @rinkisaroj1003 4 роки тому +2

    Very informative video, as much as this has taught me that marketing is how we want to intro to our product, marketing main aim to satisfy the customer

  • @ntakirutimanaboniface284
    @ntakirutimanaboniface284 7 років тому +27

    life is about creating yourself if not no one else will come and do it for you.

  • @yurifromddlc
    @yurifromddlc 5 років тому +1

    As much as this has taught me, I feel that this is only useful as a launchpad into knowing what to look up later. Had a feeling that that would be the case as it is listed as _Introduction_ to Marketing.

  • @gianlucaginocchio1499
    @gianlucaginocchio1499 5 років тому +5

    Whenever someone ask me what marketing is I never feel like there's a short answer that I could give them. I fell like I could say its about creating value, involves public relations, selling, advertising, but it is all those things and so much more. Ive been told so many different definitions for marketing but I feel like there's so much you could possibly say to define it.

  • @Vikermajit
    @Vikermajit 8 років тому +2

    Very helpful info. Thanks Jennifer. God bless.

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Complete Video! Very glad I checked it out.

  • @RB-ye1bq
    @RB-ye1bq 3 роки тому +5

    gonna make this the new skill I come out of quarantine with hehe

  • @vancouverseoexpert6522
    @vancouverseoexpert6522 9 років тому +7

    Marketing is all the actions that goes into the sale of the product(s).

  • @ericacantu4464
    @ericacantu4464 5 років тому +12

    marketing is the research of the peoples interests to create the advertising the product being sold.

    • @Dule-my1yc
      @Dule-my1yc 3 роки тому

      and also researching potential trends in the market that can be implemented and achieved by a specific business in order to attract and retain customers

  • @chrisjohnston7609
    @chrisjohnston7609 8 місяців тому

    I do like the attempt of this video. Thank you for trying to expand 'marketing' beyond an arts and crafts activity (often now relegated to the back office). Malaise, the author of this video has the 4Ps in the wrong order. The first P is 'product' and the responsibility of a 'marketer' is to develop the best product and service to make it viable to any type of economic buyer whether that be a B2B or B2C customer. This includes a 'sub P' which is positioning. The second 'P" is 'pricing'. Pricing discipline is a science. There are many ways to triangulate on pricing so I won't over comment on it. However the van westendorp approach

  • @fabsisters1
    @fabsisters1 6 років тому

    Love the every moment of it

  • @guitarlessons769
    @guitarlessons769 4 роки тому

    Enormous Video! You're doing all great videos lately.

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    I really enjoyed this Video! You're doing all great videos lately.

  • @guadalupeselva5784
    @guadalupeselva5784 4 роки тому

    Amé este video, le entendí más a esta información que los vídeos que están en español!!!

  • @RJoho
    @RJoho 4 роки тому +1

    Skillful Video!I really love it! It assisted me a lot!

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Distinguished Video! Great work.

  • @webhosting5960
    @webhosting5960 4 роки тому +1

    Fantastic Video!I really love it! It helped me a lot!

  • @rickhevier9065
    @rickhevier9065 7 років тому

    Great information! Thank you for sharing :).

  • @arminschneider9132
    @arminschneider9132 4 роки тому

    It is the best video about introduction to marketing

  • @Manishdna
    @Manishdna 3 роки тому

    Great video for beginners! I love it!

  • @guitarlessons769
    @guitarlessons769 4 роки тому

    Majestic Video! You're doing all great videos lately.

  • @webhosting5960
    @webhosting5960 4 роки тому

    Wonderful Video!I really love it! It assisted me a lot!

  • @RJoho
    @RJoho 4 роки тому

    Big Video! Very glad I checked it out.

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Enormous Video! Wouldn't surprise me if this video went viral.

  • @asmaakhter9311
    @asmaakhter9311 7 років тому

    very nice presentation, thanks very much.

  • @Practiceofthepractice
    @Practiceofthepractice 5 років тому

    You explained this really well!

  • @mejhon6592
    @mejhon6592 6 років тому +2

    Thanks I understand it better.

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    What a fantastic Video! Great work.

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Extreme Video! Very glad I checked it out.

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Impressive Video! Very glad I checked it out.

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    I really enjoyed this Video!I really like it! It helped me a lot!

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Countless Video! Great work.

  • @chiarascipione9613
    @chiarascipione9613 6 років тому +1

    questo video mi è utile, grazie.

  • @RJoho
    @RJoho 4 роки тому

    Significant Video! Great work.

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Splendid Video! Fantastic job on this video.

  • @RJoho
    @RJoho 4 роки тому

    Critical Video! Fantastic job on this video.

  • @webhosting5960
    @webhosting5960 4 роки тому

    Great Video! You're doing all great videos lately.

  • @erinbishop7394
    @erinbishop7394 4 роки тому +1

    it was very very helpful and it made a lot of sense it was very clear

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Eminent Video! Great work.

  • @macbr9
    @macbr9 9 років тому

    I've seen a few people trying this!

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Magnificent Video! Very interesting and informative video.

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Famous Video! Very glad I checked it out.

  • @RJoho
    @RJoho 4 роки тому

    Important Video! Wouldn't surprise me if this video went viral.

  • @cynthiaallsmiller1416
    @cynthiaallsmiller1416 3 роки тому +1

    Very nice video, clear and easy to understand but needs more diversity.

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Notable Video! Great work.

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Significant Video! Thank you

  • @guitarlessons769
    @guitarlessons769 4 роки тому

    Wonderful Video! Thank you

  • @jejaksangngampus2836
    @jejaksangngampus2836 4 роки тому

    Excellent thanks

  • @ervinas9078
    @ervinas9078 9 місяців тому

    Very informative, really enjoyed this video ❤

  • @RolfJoho123
    @RolfJoho123 4 роки тому +1

    Immense Video!I really like it! It helped me a lot!

  • @fergaldownes
    @fergaldownes 5 років тому +2

    Hi man, cool stream that you have here. Will be back again soon.

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Groovy Video! You're doing all great videos lately.

  • @lilicoming2557
    @lilicoming2557 5 років тому

    simple and easy..

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Stately Video! Great work.

  • @lukmanhadiansyah7209
    @lukmanhadiansyah7209 2 роки тому

    Interesting and easy to understand

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Excessive Video! Very interesting and informative video.

  • @oceanlabrees5376
    @oceanlabrees5376 8 років тому +1

    not to sound prudish : ) the ultimate goal must be customer satisfaction. For if your product was returned--or thrown away due to a no return policy, society will soon learn of your misplaced efforts (usually via slander or bad reviews). Thus revenue-- or maximum possibility of profit, will be lost.
    This can and may be combated by more precise marketing information I.e. not lying or misleading consumers and also by increasing services, product benifit, or the product itself.
    Case of point: what if a new found business executive wanted to learn how to properly market his product and then stumbled on this particular "gold mine" of an introduction to marketing video made short and sweet. Image he took the final words spoken (which sadly is what usually is the case) and ran with it.
    Now this is bad strategy but bear with me.
    He would then focus on getting his product out there and be TOTALLY SATISFIED when that product left the door.
    This executive would have limited chance to better his business because of the fact that he did all he can to get the product out the door (offering benefits that the product meets but in the most non substantial ways) customers never came back to constructively criticize said services--or worse they found no reason to due to a "no return" policy made by the ultimate sales hungry executive who's main focus was product-out money-in.
    Now hopefully he found himself able to get back on "the right " track. However, his first impression could be detrimental to his business especially when early stages of company implementation is crucial to get close to right; all revenue made and sustained would HIGHLY benefit the ultimate goal of the business which is to thrive.
    -Ocean.

  • @WorldExplorerIndia
    @WorldExplorerIndia 2 роки тому

    👌👌👌 good explanation

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Groovy Video! Very interesting and informative video.

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Heroic Video! Thank you

  • @RolfJoho123
    @RolfJoho123 4 роки тому

    Important Video! Great work.

  • @amanpreet8433
    @amanpreet8433 4 роки тому

    Nice explanation ☺☺☺☺

  • @RJoho
    @RJoho 4 роки тому

    Grand Video! Great work.

  • @yahiaelbasiouny4852
    @yahiaelbasiouny4852 8 років тому +1

    thank you

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Weighty Video! Wouldn't surprise me if this video went viral.

  • @rogerlowford1578
    @rogerlowford1578 4 роки тому

    Big Video! Fantastic job on this video.

  • @RJoho
    @RJoho 4 роки тому

    Talented Video! Thank you

  • @guitarlessons769
    @guitarlessons769 4 роки тому

    Famous Video! Thank you

  • @Fifilol1234
    @Fifilol1234 8 років тому +1

    easy to understand))

  • @magnanimoushi1086
    @magnanimoushi1086 5 років тому

    I love this video thank you

  • @JenniferEmelia01
    @JenniferEmelia01 9 місяців тому

    Good content thank you

  • @iwayanbudiyasinto8060
    @iwayanbudiyasinto8060 Рік тому

    nice video for beginner

  • @josephsaade5924
    @josephsaade5924 3 роки тому

    Whyyy whyy is this better that what my teacher are explaining

  • @rizkakhairanisiregar5694
    @rizkakhairanisiregar5694 9 місяців тому

    Thankk you for Vidio , Nice Vidio

  • @jaimelibrado2675
    @jaimelibrado2675 6 років тому

    Can you provide us a legitimate marketing resources that can help us in promoting our affiliate networks?

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Imposing Video! Thank you

  • @rolfj.7798
    @rolfj.7798 4 роки тому

    Horrendous Video!I really like it! It assisted me a lot!

  • @jlewsd
    @jlewsd 6 років тому

    Ninja society master race checking in
    🤘😎

  • @M2EDU
    @M2EDU Рік тому

    Nice intro

  • @dishaachar8059
    @dishaachar8059 5 років тому

    can understand the chapter easily

  • @francescakray233
    @francescakray233 2 роки тому

    Thank you.

  • @Samradni-7101
    @Samradni-7101 2 роки тому

    nice presentation

  • @anshupatel988
    @anshupatel988 7 років тому

    nice marketing video

  • @mikebasil1
    @mikebasil1 7 років тому +20

    Sounds like sales to me

    • @CryptoBren
      @CryptoBren 6 років тому +3

      Its definitely sales! But it is more than that depending on what platform and the people you're with. Some are scams! but I have been doing research and its really about what niche you want to target. I am targeting cryptocurrencies and its going well! very well! I am marketing the hell out of a winning team! check it out

  • @smilelifeisbeautifulwithou7945
    @smilelifeisbeautifulwithou7945 3 роки тому

    Good Content, Thank you a lot ❤️❤️ Cute !

  • @prashantdub
    @prashantdub 5 років тому

    Nice One

  • @harumtchit4433
    @harumtchit4433 4 роки тому

    thanks

  • @erinbishop7394
    @erinbishop7394 4 роки тому +1

    What does a ninja use a rake for also it’s kind of creepy that all the markets are like watching us like 👀 but otherwise I really like the video 👍🏻

  • @oanviet6078
    @oanviet6078 6 років тому +1

    VT Creators - Sales & Marketing Online Solutions

  • @faraazulkiple99
    @faraazulkiple99 4 роки тому

    Marketing is how we want to intro to our product and tell them about the exist of our product around the world.

  • @tonyjauregui2877
    @tonyjauregui2877 6 років тому

    I can share your video in my website ?
    Let me know please
    Thank u

  • @wendytaylor1718
    @wendytaylor1718 3 роки тому

    Good video!!

  • @Kalu.Bhayal
    @Kalu.Bhayal 10 років тому +1

    theks for share video

    • @dustinreynolds7203
      @dustinreynolds7203 9 років тому

      agreed +1. On top of that i would like to say that I am a video marketer,and I use youtube to gain traffic and I think this specific video is very useful. visit my channel and learn more information about what i do to the benefit of my business. to your success!!

  • @moelmuhti5684
    @moelmuhti5684 3 роки тому

    Nice video